DANA Technology
https://dana-technology.dk/?avia_forced_reroute=1About
At DANA Technology A/S, we specialize in designing and engineering cutting-edge machinery for the FOOD and PET FOOD Industries. With a proven track record of delivering innovative solutions, our team helps your business move forward —one production line at a time.
Headquartered in Denmark and serving customers worldwide, we offer end-to-end services —from initial concept and engineering design to a single machine and turnkey solutions, including commissioning.
Our deep industry expertise and commitment to innovation enable us to address your unique challenges —whether you’re scaling up, modernizing, or building anew. No matter the size or complexity of your needs, DANA adapts to you, providing solutions that boost efficiency while reducing complexity.
We also partner with trusted OEM suppliers to ensure you have the right tools and technologies for your production goals. Above all, we focus on helping you produce premium products that pets love, while streamlining your operation.
Strong personal relationships lead to great solutions. Our dedicated experts work closely with you —cultivating trust, transparency, and a true partnership at every stage of your project. Let’s build the future of pet food production, together.
Products
Company News
Wet food
3+ MIN
29/01/2026
US Patent is a Huge Victory for Vagn
In recent years, Dana Technology from Funen has specialized in equipment for the production of wet food for dogs and cats. Most recently, the company has secured a US patent for a new machine that makes better use of mechanically separated meat.
- It is a major victory for us to obtain a patent for our new technology in the US. The patent protects the very way in which we manufacture the product. This is important when you make equipment that can be sold in many countries, says CEO Vagn Hansen.
The company's new machine pumps the raw material between two heated plates, while a rotating wheel kneads the mass until it acquires a firm, meat-like structure. The pieces are then cut for use in wet food pouches and cans for pets such as dogs and cats.
- Bags, rather than cans, for example, are particularly popular because they contain just enough for the whole day. This drives a large market in Europe, the Far East, South America, and the US, says Vagn Hansen.
Dana Technology's technology means that the company's customers can make better use of the raw material.
- Customers want to upgrade their raw materials in order to achieve a higher price for the finished product. They can do that with our machine. It's basically the same meat, but now it has a texture that is easier to sell. If they can get just 10 percent more for the meat they use, then it's interesting. It's an upgrade in quality, and that's why they choose our solution, says Vagn Hansen.
European patent moves slowly
According to Vagn Hansen, the pet food segment is growing by approximately 10 percent annually globally, and he intends to pursue the patent in the United States and other countries.
"If we see anyone advertising something similar in the country covered by the patent, we can take legal action against them. This also applies to Chinese companies. We haven't applied for a patent in China ourselves, because legal proceedings there are almost impossible. But we can keep them out of other markets," says Vagn Hansen.
The European patent is also in the process of being developed, but progress is slower.
- Authorities in Europe are not nearly as quick as those in the US. I have experienced it taking three years longer before, he says.
He is not aware of any machine patents that cost less than half a million kroner.
- On top of that, there is maintenance, so you have to be very sure that you have something that can be sold. But once you are on the market, it is often too late, because then the idea is known, and you may not be able to get a patent. But we didn't know that the machine would be used so widely, and this shows that the potential is often greater than you think when you first start out, says Vagn Hansen.
Source: DI BUSINESS
Wet food
2+ MIN
29/09/2025
Transforming proteins for the future of pet food with DANA Technology
Its equipment combines scientific knowledge, technical precision, and market insight, providing pet food and human food manufacturers with tools that elevate product quality and optimize profitability. The company's approach integrates technology, sustainability, and efficiency, always with the goal of responding to global trends and the growing demand for higher-value proteins. The Rotary Disc Texturizer: efficiency and sustainability in action At the heart of this vision is the Rotary Disc Texturizer (RDT), a technology designed to transform by-products such as meat trimmings, fish remnants, or mechanically deboned poultry into high-quality texturized proteins. Through a controlled process of heat and mechanical rotation, the RDT denatures and reorganizes proteins, generating fibers that replicate the bite, elasticity, and texture of fresh meat. The result is more attractive, digestible premium chunks for pets, with a superior sensory profile. Beyond quality, the RDT delivers a direct impact on sustainability: it enables the use of inputs that were once destined for low-value products, such as meals or biogas, and turns them into premium proteins for pet food. This not only optimizes resource use but also responds to the growing pressure to reduce waste in the industry. As Vagn Hansen, CEO of DANA Technology, explains, this solution 'transforms by-products into high-value proteins, aligning companies with global sustainability trends and generating a positive impact on profitability from day one.' Toward a new stage in the pet food industry With the development of the RDT, DANA Technology is driving a new stage in pet food production where efficiency, quality, and environmental responsibility converge in a single process. For manufacturers, this means the ability to diversify their portfolios, meet increasingly demanding consumers, and strengthen their position in a highly competitive market. The path proposed by DANA goes beyond technological innovation—it represents a paradigm shift: moving from producing more to producing better, maximizing every resource, and transforming challenges into opportunities for sustainable growth. Learn more at https://dana-technology.dk/ Source: All Pet Food
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