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Kormotech Expands to Qatar and Nigeria, Reaching 46 Countries Worldwide
Manufacturers

2+ MIN

Kormotech Expands to Qatar and Nigeria, Reaching 46 Countries Worldwide

In Qatar, Kormotech supplies Club 4 Paws cat food, while in Nigeria, both cat and dog food from the Club 4 Paws brand will be available in pet stores. The pet food market in the MEA region is steadily growing: it is projected to reach $6.46 billion by 2028, up from $5.39 billion in 2023. The compound annual growth rate (CAGR) is expected to be 4.32% through 2033. This growth is attributed to an increase in pet ownership, particularly among young people and the middle class, as well as a rising focus on animal health. "Compared to developed markets, the competition in Qatar and Nigeria is lower, but these markets are growing rapidly," says Mykola Deviatov, Head of Strategic Business Unit 3 – South-Eastern Europe, Central Asia & Middle East.   Before entering the markets of Qatar and Nigeria, Kormotech Group of Companies adapted its products to meet the needs of local consumers and expanded its flavor range by adding more options with chicken, lamb, and fish.     Pet owners in the MEA region prefer natural ingredients, functional additives, and vitamins in pet food, as evidenced by the growing demand in the premium and super-premium segments. However, consumers still prioritize reaching the optimal balance between price and quality. "Local consumers tend to trust established manufacturers, but they are also open to new brands that offer a balanced composition at an affordable price," says Mykola Deviatov. "Kormotech's products meet these expectations."   Kormotech has been expanding its presence in the Middle East and Africa since 2019. The company's brands are represented in Turkey, Libya, Egypt, Lebanon, Jordan, Israel, Morocco, Saudi Arabia, and other countries. Over the past five years, sales in this region have grown tenfold. "We expect not only increased sales volumes but also strengthened brand positioning in the MEA region with our entry into the Qatar and Nigeria markets," says Mykola Deviatov. "We see great potential in building long-term partnerships with local distributors."   To enhance collaboration with partners and explore new opportunities, Kormotech Group of Companies will participate in PetWorld Arabia 2025 – an international B2B exhibition for the pet business in the Middle East and Africa, which will take place on April 19-20 in Dubai (UAE).   About Kormotech   Kormotech is an international family-owned company with Ukrainian roots, producing high-quality pet food for cats and dogs under the brands Optimeal, Delickcious, Club 4 Paws, Hav!, Miau!, and My Love since 2003. The company operates manufacturing facilities in Ukraine and the EU. Its product range includes over 650 items. Kormotech is a market leader in Ukraine, ranks among the top 50 global pet food manufacturers, and is also in the top 21 most dynamic pet food producers. The company's products are available in 46 countries worldwide, both under its own brands and the brands of partner companies.   Source: Kormotech

Nestlé to Launch New Pet Care Division in South Korea
Manufacturers

2+ MIN

Nestlé to Launch New Pet Care Division in South Korea

After more than a decade, Nestlé is moving to establish its own pet care business in South Korea, ending its collaboration with Lotte Wellfood.
Nestlé Purina PetCare will launch on 1 April 2025, and the business rights currently held by the joint venture (JV) will transfer back to Nestlé Korea.
  A GlobalPETS market analysis revealed that South Korea has been importing less pet food amid an increase in local suppliers.
  Strong Platform
Nestlé launched its JV with long-established South Korean producer Lotte Wellfood in 2014 as Lotte-Nestlé (Korea) to leverage the strength of the Nestlé portfolio and Lotte's local market intelligence and distribution capabilities.
  At the time, it was hailed as 'a strong platform to deliver growth and value' by Nestlé Korea's then-CEO Graeme Toft. The JV was not only for the pet care range but also for human food products.
  Global Priorities
Fast-forward to 2025, and current Nestlé Korea CEO Thomas Casso says the two partners have agreed to wind down the JV by the end of the first quarter of 2026.
  'Nestlé and Lotte made this decision after comprehensively considering various factors, such as overall global priorities, domestic market conditions and the two companies' shared capabilities,' he says. 'Both companies will strive to ensure stable operation and change management until the end of the joint venture.'
  Market Challenges
The South Korean pet care market has faced challenges in recent years due to economic slowdown and rising inflation.
  Euromonitor's 2024 analysis indicated that consumers were basing their purchases on affordability while cutting back on non-essentials. It also noted a preference for trusted and familiar brands and strong growth in cat food as the country's cat population was growing faster than dogs.
  Nestlé Growth
Nestlé reported that its 2024 group sales and net profit had decreased across its vast portfolio. However, its pet care division was delivering growth, especially in the Purina range in North America. Market share gains have been made in Europe, and it has 'reignited growth momentum' in Asia, Oceania and Africa.
  The company recently announced a $198 million (€187M) investment in its pet food processing facility in Wisconsin, enabling it to increase wet food production by up to 50%, and a £150 million ($200.5M/€180M) investment in its Purina pet care facility located in Wisbech, UK.       By Steve Randall Source: GlobalPets

Colgate-Palmolive Enters Fresh Pet Food With Prime100 Acquisition
Manufacturers

2+ MIN

Colgate-Palmolive Enters Fresh Pet Food With Prime100 Acquisition

Colgate-Palmolive has agreed to acquire Australia-based Care TopCo, which owns the Prime100 fresh pet-food brand. 
  The US consumer goods company did not reveal the financial terms of the deal.
  However, according to The Australian Financial Review, New York-listed Colgate-Palmolive is acquiring Prime100 from Quadrant Private Equity for A$500m ($317.5m).   
  In a statement, Colgate-Palmolive, which owns the Hill's Pet Nutrition business, said the deal marks its entry into the fresh pet food category.
  Colgate chairman, president and CEO Noel Wallace described Prime100 as 'a high-growth, profitable, fresh dog-food asset'.  
  Set up in 2014 and based in Melbourne, Prime100 provides refrigerated and shelf-stable products, available through specialist pet stores and other retailers across Australia. 
  Hill's Pet Nutrition president John Hazlin said the deal gives Colgate-Palmolive an 'even larger, complementary portfolio of advanced nutrition products'. 
  The acquisition will be financed through a combination of debt and cash, with the transaction expected to be closed in the second quarter of 2025, pending regulatory approval in Australia. 
  When Colgate-Palmolive announced its 2024 financial results last month, the toothpaste giant said its overall pet segment, including Hill's Pet Nutrition and private-label operations, generated net sales of $1.14bn in the fourth quarter, up from $1.11bn in the corresponding period a year earlier.
  For 2024 as a whole, the group's pet business recorded $4.48bn in net sales, an increase from $4.29bn in 2023. 
  The division's operating profits in the fourth quarter rose 19% to $275m. Annual operating profits were $965m, up from $806m in 2023.
  During 2025, Colgate-Palmolive plans to leave the market for private-label pet nutrition.


Source: JustFood

Nugape Pet Food launches Cebican Cosmo, a new universe of flavors for dogs and cats
Manufacturers

3+ MIN

Nugape Pet Food launches Cebican Cosmo, a new universe of flavors for dogs and cats

Nugape Pet Food, one of the most important companies in the pet food sector in Spain, launches Cebican Cosmo, an evolution of its classic Cebican. This new brand is presented with a renewed design and formulation, with thirteen different recipes -8 for dogs and 5 for cats-, of high protein content which can be purchased in smaller sacks to meet the current demand for this type of food in the market.   'Our goal is to provide a complete and balanced diet for pets, which not only satisfies their nutritional needs, but also contributes to promoting a long and healthy life for those dogs and cats that we love so much and that are part of our family,' comments Sandra Cores, commercial director of Nugape Pet Food.   In addition to the high animal protein content, Cebican Cosmo includes fruits and vegetables in a balanced way to help improve the health of pets through antioxidants and phytonutrients, providing added value to their recipes. All this, without losing sight of other essential nutrients, such as taurine, essential for heart and eye care; prebiotics, which strengthen digestive health by promoting a balanced microbiota; or Omega 3 and 6, essential for maintaining healthy skin and a shiny coat, as well as having anti-inflammatory properties.   'We know that new pet parents want to give the best possible food to their pets, creating unforgettable memories. With Cebican Cosmo, we seek to reflect that special bond through packaging with watercolor illustrations of dogs and cats, evoking family portraits,' says Sandra Cores.   Along the same lines, and with the aim of adjusting to the needs of the different types of families that exist today, 1.5 kg and 3kg bags have been developed, which are more manageable and easier to transport. 'We want every detail of Cebican Cosmo, from the quality of the food to the design of the packaging, to reflect the care and love that urban families give to their furry friends,' says Cores, adding: 'We want it to be an experience that reinforces the bond between animals and their families.'   Formulas adapted to each stage   Cebican Cosmo adapts to the different life stages of pets and the nutritional requirements of each one of them, incorporating different varieties: for senior or sterilized dogs, Sterilized or Senior; for sterilized cats, No Grain Sterilized Cat; and for puppy dogs and cats there are specific formulas, such as Puppy and Kitten to grow healthy and strong. Its catalog also includes recipes for other kinds of dogs, such as High Energy for those that require extra energy, or Fit & Light, to avoid overweight.   Endorsed by IFS Food   Cebican Cosmo, through its parent company, Nugape Pet Food, has received the certifications of international organizations, such as the prestigious IFS Food standard, which guarantees that the quality and safety protocols applied in the manufacture of its products are as rigorous as those used in human food.   'In our plant in Vilanova de Arousa, we make from formulation to manufacturing and distribution of the final product in national and international markets,' explains Sandra Cores, who concludes: 'Having our own factory allows us to carry out a complete and exhaustive monitoring of the traceability of the entire production process, which translates into a guarantee of quality for the customer.'
For more information: Nugape Communication Office - Atlántica Comunicación
info@atlanticacomunicacion.com | silvia.camesella@atlanticacomunicacion.com   Source: Nugape Pet Food