We are excited to announce that we will be participating in six different tradeshows and expos across the globe this year! These events are crucial for us as they enable us to connect with our customers, vendors, and other important industry contacts. Moreover, these customer-facing pet food industry events help us to showcase our latest research, global resources, and palatability products and solutions. We would love to meet you at one of these events!
Petfood Forum April 29 – May 1 in Kansas City, Missouri USA
In just 13 days, the AFB Team is traveling to Kansas City! Make sure to stop by our booth 1300, to learn how our experts, services, and products can meet your specific needs with our consultative approach.
While you are at the show, stop by the poster presentations in the Future of Pet Food Pavilion, and check out AFB's poster entitled 'Kibble Size and Its Impact on Feline Palatability' by Greg Hibbard, Senior Scientist, AFB Product Development. Greg will be there to talk about the palatability study findings – it might surprise you. Be on the lookout for the future whitepaper on Palatants+.
Interzoo May 7 – 10 in Nuremberg, Germany
The next stop will be in Nuremberg for Interzoo, which is the world's leading tradeshow for the international pet industry! Every two years, Interzoo attracts thousands from all around the world, to see a diverse range of products for pets. And we will be there in Hall 6, booth 321. Stop by to meet our Global Sales, Marketing, and R&D Teams.
A special presentation will be given at our booth – an Eat & Learn experience to connect the sensory relationships we have with certain flavors, and how they relate to our pet's enjoyment of their foods, supplements, and treats. Check out the details here.
Fenagra June 5 – 6 in São Paulo, Brazil
Then the AFB Team is off to São Paulo for one of the largest events for the Latin American pet food market – Fenagra! The event has moved from Campinas to a much larger facility for 2024. Our commercial team wants to meet with you to learn about your unique pet food needs and how palatants play a part in your products. Visit us at Booth E30, or set-up a meeting by emailing brazil@afbinternational.com.
Foro Mascotas June 26 – 28 in Guadalajara, Mexico
The global tour continues to Mexico at the Expo Guadalajara for Foro Mascotas. Our booth G2 will be staffed with AFB's Global Marketing and Sales, so stop by to discuss your pet food product needs.
Marketplace
'We have been participating at Foro Mascotas for 10 years. It's a great opportunity to talk face-to-face with our customers to learn about their needs and reach out to potential customers to expand our presence in México. Over the years, Foro Mascotas has grown to 80 booths and 1,350 attendees from 15 countries.' – Ana Mendes and Jeanette Cano, AFB Mexico.
CIPAL (Congress of the Pet Food Industry in Latin America) September 25 – 26 in Puerto Madero, Argentina
Staying in Latin America, we meet again for CIPAL! This show is held every other year and is a great place for learn about new trends and technologies from the pet food industry in Latin America. Look for us at booth G1 to learn how AFB uses scientific approaches and advanced technologies to help customers maximize pet food performance.
Pet Fair South East Asia October 30 – November 1 in Bangkok, Thailand
Now we travel to the other side of the globe to exhibit for the first time at Pet Fair South East Asia! We are very excited to be a part of this event, as we have expanded our global reach into this region. Our first production facility and regional headquarters in the Asia Pacific region will be in Samut Prakan, Thailand. We are targeting to start commercial production in summer 2024. Remember to find AFB at the show to find out more information on how our new Thailand facility can help you improve the palatability of your pet food products. Or don't wait until October – contact Bas Melssen at bxmelssen@afbinternational.com today.
Source: AFB
You could be interested: AFB International Appoints Mark Vossenaar as General Manager, Europe
About the company
About the company
WHAT WE DO
At AFB International, we develop and produce a full range of liquid and dry palatability enhancers. We use high-quality ingredients proven to optimize companion animal response and consumption.
Our specialty? Meeting your unique needs with custom support. Our worldwide staff of technical experts is ready to assist you with all aspects of palatability enhancement, from product development and testing to processing, logistics and more.
HOW WE WORK
Our successful customer relationships are built on clear, consistent communication—starting with really listening to understand your needs so we can respond quickly and effectively. And we keep listening. AFB scientists and technical service managers routinely travel to customer facilities to clearly understand the challenges at hand and the systems in place. Then we can recommend the best viable solutions.
OUR TEAM
AFB is dedicated to improving the health and wellness of companion animals worldwide through superior products and services. Our diverse, committed team works collaboratively to serve our clients. Get to know us—and let us know how we can help you!
HISTORY
AFB launched in 1986 and has grown to be the global science and technology leader in pet food palatability. Headquartered in St. Charles, Missouri, USA, AFB is a global company with state-of-the-art facilities in the United States, Argentina, Brazil, Mexico, the Netherlands, China, and Australia. AFB is a wholly owned subsidiary of Ensign-Bickford Industries, Inc., a privately held, family-owned, professionally managed technical business that traces its roots back more than 185 years.
Videos
Events
IBERZOO PROPET
11 to 13 March, 2026
Madrid, España
https://www.ifema.es/iberzoo-propet
Simposio CS Petfood & Aquafeed
15 to 16 April, 2026
Pilar, Buenos Aires, Argentina
https://www.cliviosolutions.com/
PET FOOD FORUM KANSAS
27 to 29 April, 2026
Kansas City, Missouri, USA
https://www.petfoodforumevents.com/
interpack
07 to 13 May, 2026
Düsseldorf, Alemania
https://www.interpack.com/
Smart Pet Food Production
11 May, 2026
Sheraton Carlton Nürnberg
https://www.petfoodcompetencenet.com/events/
Interzoo 2026
12 to 15 May, 2026
Nuremberg, Germany
https://www.interzoo.com/en
FENAGRA 2026
12 to 14 May, 2026
Santana – São Paulo
https://www.fenagra.com.br/
XXIV CONGRESO DE PET DE LA CBNA
12 to 14 May, 2026
São Paulo Expo, Brasil
https://www.fenagra.com.br/congresso/cbna-pet/
EXPO PACK México 2026
02 to 05 June, 2026
Ciudad de México, CDMX.
https://www.expopackmexico.com.mx/
VICTAM 2026
02 to 04 June, 2026
Utrecht, Países Bajos
https://victaminternational.com/
VIV Europe 2026
02 to 04 June, 2026
Utrecht, the Netherlands
https://www.viveurope.nl/
Foro Mascotas 2026
24 to 26 June, 2026
Expo Guadalajara, Mexico
https://www.foromascotas.mx/en
Pet South America 2026
12 to 14 August, 2026
São Paulo Expo, Brazil
https://petsa.com.br/
Pet Fair Asia 2026
19 to 23 August, 2026
Shanghai, China
https://en.petfairasia.com/
CIPAL 2026
23 to 24 September, 2026
Buenos Aires, Argentina
https://cipal.com.ar/?lang=en
PETZOO Eurasia
07 to 10 October, 2026
İFM- İstanbul Expo Center
https://petfuari.com/en/
SINPET 2026
15 to 16 October, 2026
Porto Alegre, Brazil
https://www.instagram.com/sinpet2026/
FIGAP 2026
21 to 23 October, 2026
Guadalajara, Jalisco, Mexico
https://figap.com/
Pet Fair South East Asia
28 to 30 October, 2026
Bangkok, Thailand
https://petfair-sea.com/
