According to Mintel, over the past few years, consumers have been increasingly prioritizing food and drink recipes that claim to be free of artificial ingredients, such as artificial flavors, colors, and preservatives. 

The same values consumers consider when buying food for their families also apply to the foods they buy for their pets, so the trends in Petfood follow more and more those of human consumption, once pets became part of the family due to the phenomenon of humanization. 

With this in mind, Biorigin used all of its know-how of more than 15 years developing natural ingredients to enhance the taste of the most diverse types of food for human to create a new clean label solution that makes pet foods more palatable, attractive, and even more tasteful. The visitors that come to its booth #2206 will be able to try the benefits of PalaUp, the new Biorigin solution that
brings the tastes of the tutor and your pet closer together. 

Besides clean label and free from claims, greater transparency, sustainability, and ethically-sourced ingredients, personalization and functional claims are other key petfood industry drives. "Biorigin is committed to increase the value of their customer´s products. Our natural solutions add the functionality, benefits and food safety demanded by the pet owner and are interesting tools for pet food manufacturers to differentiate and segment the products according to specific needs, age groups, breeds, etc. We have high-protein solutions, and which promote gut and immune health' adds Thaila Putarov, Global Technical Manager of Pet Products line.

One of the Company's key functional product is MacroGard, that acts on the natural defenses balancing their action and contributing to pet health and well-being. Studies conducted with MacroGard have shown positive effects on dogs in different conditions, such as atopic dermatitis, osteoarthritis and obesity.

Biorigin's products are natural, clean label, GMO Free, GMP+, safe, since it guarantees the traceability of the entire production process from the raw material, and they are also sustainable.

About Biorigin 

Biorigin is a Brazilian company, founded in 2003, which mobilizes knowledge and technology to, using biotechnological processes, develop innovative solutions in natural ingredients for the animals' health and well-being.  Its portfolio is composed of safe ingredients, assured by the total traceability of the vertically integrated production process, in addition to the quality assured by certifications FSSC 22000, ISO 22000, ISO 14001, GMP+ (Feed Safety Assurance), Kosher (food produced according to Jewish norms)
and Halal (food produced according to Islamic requirements). 

It is the first company in its segment to be certified by the Bonsucro Chain of Custody for yeast extracts and derivatives produced from fermentable sugar and sugarcane yeast cream, as well as Ecovadis gold rating and Smeta audit, showing the Biorigin's commitment to social, environmental, and economic practices through sustainable supplying.  

About Pet Food Forum 

Petfood Forum will be held in Kansas City, Mo., USA from May 03 to 04 and includes a three-day agenda loaded with opportunities to meet with industry professionals from all over the world, learn the latest pet food trends, discover new tools for success and share ideas. The conference and exhibition will kick off with Petfood Essentials and will continue with two full days of educational sessions. 

by Biorigin 


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About company

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About company

The pet feed market shows high growth levels worldwide and, together with the trends that guide this market, such as humanization and segmentation of products, the development and launching of innovative products is essential for companies to stand out on the market.

Biorigin understands these needs and, for more than 20 years, it mobilizes expertise and technology to offer natural solutions from Saccharomyces cerevisiae yeast to meet the pet food market demands, adding value to its customers’ products.

Biorigin natural solutions include purified beta-glucans that aids in natural defenses; prebiotics for better intestinal health; natural sources of digestible protein, and ingredients that help to increase attractiveness and food intake.

Ensured by total traceability of the vertically integrated production process - since the raw materials, in addition to the quality assured by certifications FSSC 22000, ISO 22000, ISO 14001, GMP +, Kosher (food produced according to Jewish norms), and Halal (food produced according to Islamic requirements), Biorigin´s portfolio is composed of 100% safe solutions.


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