About

Iván Franco is a Market Analyst and Strategic Advisor with 25 years of experience, recognized for his ability to merge economic analysis and principles with innovative business strategies. His competencies go beyond conventional market analysis, extending to strategic insight generation and global business development. Awarded Consultant of the Year for his unique approach to market strategy and innovation, Iván leads significant change and excels in the analytical arena. He has extensive mastery of advanced analytics techniques that enablehim to design robust, data-driven strategies that ensure business success.

Latest articles by Iván Franco

Trends

4+ MIN

19/09/2024

Social responsibility: Its importance in the pet food industry

Sustainability growth in pet food   In a world where natural resources are limited and ambient awareness is ...

For Iván Franco

Market Information

3+ MIN

15/05/2024

Connection and trust: Revolutionizing brands in the pet food world

This shift in thinking leads us to evaluate the key elements in building a brand, from product innovation to social...

For Iván Franco