Spanning over 30,000m2, the facility brings advanced manufacturing capabilities and specialized expertise into the Lider Petfood family. The site's high-spec equipment and processing technology aligns seamlessly with United Petfood's existing operations, ensuring a smooth integration and immediate scaling of production. Furthermore, the facility's prime location—situated near Istanbul and providing a gateway to Eastern Europe—is a pivotal step in solidifying the presence of both Lider Petfood and United Petfood within these key regions.
About Lider Petfood
Lider Petfood is Turkey's leading pet food producer and exporter, operating in two high-tech dry petfood facilities in Manisa and Salihli and in a state-of-the-art wet petfood facility, operational since July 2025. Since its founding in 2009, the company has captured nearly 40% of the domestic dry food market and expanded its global footprint to over 80 countries. In February 2023, they entered a significant strategic partnership with the Belgian United Petfood Group, which acquired a stake in the company to accelerate international growth while allowing Lider to remain self-managed. With a workforce of more than 600 employees, they manage a diverse portfolio of 13 brands—including Reflex and Spectrum—comprising over 600 different products, alongside a 50,000-ton yearly cat litter operation.
About United Petfood
United Petfood is a leading international producer of dry and wet pet food, biscuits and snacks for cats and dogs, both for private label customers and brand owners. For more than 25 years, the Belgian family business has been providing its customers with top-notch service. In addition to plants in Belgium, Denmark, Hungary, Italy, Spain, Romania, US and Turkey, the group also boasts five production facilities in France, four in Poland, three in the UK and six in the Netherlands. The company is active in over 100 countries worldwide and currently has an annual turnover in excess of €1.6 billion. For more information, visit www.unitedpetfood.eu.
Source: Lider Petfood
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