State of Pet Homelessness Project: A global data initiative for understanding pet homelessness

Measuring the scale of pet homelessness is a complex task. To address this challenge, Mars partnered with leading animal welfare experts and organizations to launch the State of Pet Homelessness Project, a global data initiative.

The project provides data-led insights into issues which may impact pet homelessness in different countries. These insights can guide individuals and organizations working to tackle pet homelessness, and help them make a real difference.

Methodology

The State of Pet Homelessness Project reviewed 930 sources to select 180+ data points, conducted nearly 30,000 surveys with pet owners and non-pet owners, and interviewed over 200 pet professionals working in the field of pet homelessness.
The Project reflects the state of pet homelessness at a specific moment in time when the research was conducted.

About the Project

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Tackling pet homelessness helps both animals and people – bringing the benefits of the human-animal bond to more people and ensuring every pet gets the sustained care and nutrition they need to thrive.

Pets that don't receive the care they need are at risk of poor health and compromised welfare.

To bring transparency, awareness, and insight to the challenge of pet homelessness, we have set out to build a data set that can offer insights into a range of attitudes and behaviors that impact the issue.

The Project spent 7700+ hours gathering data, conducted surveys of pet owners and non-pet owners and expert interviews in over nine months of fieldwork.