The Brazilian pet food industry is gaining ground in Japan by exporting raw materials

The Brazilian pet food industry has made progress in international negotiations with the opening of the Japanese market to import ingredients used in pet food and treats.
 

The announcement, made jointly by the Brazilian and Japanese governments, reinforces Brazil's position as a strategic partner in agricultural supply.
 

According to data released by the Ministry of Agriculture and Livestock (Mapa), the Ministry of Foreign Affairs (MRE), and the Gov Agency, Japan is already among the main destinations for Brazilian agricultural exports, occupying seventh place in 2024.
 

During that period, sales totaled US$3.3 billion (approximately R$17.52 billion). Between January and July 2025 alone, this volume reached US$1.8 billion (approximately R$9.56 billion).
 

The inclusion of animal fats, such as poultry, pork, and beef, in this portfolio expands Brazil's reach within the animal nutrition chain, going beyond traditional products like grains and meat.

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Overview of the Japanese pet food market

Currently, Japan's pet market ranks among the top ten in the world and continues to expand. Revenue in the pet food segment is estimated to reach US$4.77 billion (R$26.2 billion) in 2025.
 

This performance reflects a peculiar characteristic of the country.
 

Japan is the only nation where the number of pets exceeds the number of children.
 

According to the Japan Pet Food Association, there are approximately 20 million dogs and cats in Japan, while the population under 16 years old is around 17 million.
 

The sector invests in functional foods, premium products, and technologies focused on animal welfare. As a result, the pet food segment has become the most consolidated and profitable in the country.
 

FAQ about opening the Japanese market to the national pet food industry.

What has changed for Brazilian industry?
The authorization to export animal fats expands Brazil's participation in Japan's pet food supply chain.
 

Why is Japan a relevant market for the sector?
The country has one of the largest pet markets in the world, with strong demand for premium, functional, and high value-added products.

What is the estimated size of the Japanese pet food market in 2025?
The expectation is that the segment will reach approximately US$4.77 billion in revenue.
 

Source: Cães e Gatos