Driving Innovation in Pet Nutrition: APCs Webinar Highlights the Role of Plasma Proteins

On April 2, 2025, APC hosted a webinar titled Enhancing Pet Health & Food with Plasma Functional Proteins, presented by Dr. Ricardo Souza Vasconcellos. The session attracted 62 participants from the pet food industry, focusing on the innovative use of plasma functional proteins to improve pet food formulations.​

Dr. Vasconcellos, Associate Professor at the State University of Maringá, discussed the multifaceted benefits of incorporating plasma functional proteins into pet food. He highlighted how these proteins can enhance product quality by improving texture, water retention, and durability in both wet and extruded pet foods. Additionally, he emphasized their role in boosting palatability and digestibility, ensuring pets find the products appealing. Beyond these advantages, plasma functional proteins offer significant whole body health benefits, including immune support, better gut health, and improved cognitive function. ​

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The webinar underscored the evolving nature of the pet food industry and the importance of adopting innovative solutions to stay competitive. Plasma functional proteins are emerging as a game-changing ingredient, offering technological versatility suitable for various product types, such as loaf, pâté, chunks, gravies, and lickable treats. Their nutritional superiority, packed with essential amino acids and high digestibility, coupled with health-enhancing properties like immune support and cognitive benefits, position them as a valuable addition to pet food formulations. ​

For those who missed the live session, APC offers access to this and other on-demand webinars, providing pet food professionals with valuable insights into enhancing product quality and nutritional value. ​CLICK HERE!

Source: All Pet Food