United Petfood makes strategic acquisition to support wet pet food production

The Dutch producer offers expertise in high-quality meat chunks in gravy wet food for dogs and cats, which the company distributes worldwide.

United Petfood is expected to benefit from De Haan Petfood's 60-plus years of experience in wet pet food production. According to United Petfood, the acquisition 'opens up new avenues' for the company to help it meet growing demand for wet formats.

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De Haan Petfood, located in Nieuwkoop, the Netherlands, specializes in the production of wet dog and cat food in the form of high-quality meat chunks in gravy. With over six decades of experience in the production of canned wet food for worldwide export, the United Petfood said it brings significant expertise to its family.

'We are pleased to be joining the UP family and we are convinced this will allow us to consolidate our business success. On a commercial level we can pool our resources while existing UP clients get access to an experienced manufacturer of canned wet food.

 We will also be able to share our know-how and experience on an operational level. Following the takeover Eddy Nijhof will remain in place as the site's Managing Director, guaranteeing service and continuity for existing business relations, according to De Haan Petfood.

The purchase of De Haan Petfood follows several other acquisitions by United Petfood, including its acquisition of Turkish producer Lider Pet Food in February.

by United petfood

Source: All Pet Food