15/11/2024

PetFair SE ASIA 2024 Show Report: The international pet industry hub in South East Asia

  More than 10,000 trade visitors & delegations from 81 Countries     The third edition of Pet Fair South East Asia welcomed a total of 10,128 trade visitors over three days from 81 countries. The largest visitor group by country came from the domestic market of Thailand, accounting for 67% of all visitors. The largest international visitor groups were from China (5.16%), the Philippines (4.1%), Malaysia (3.38%), Japan (2.43%), Singapore (2.27%), India (2.01%), South Korea (1.81%), Indonesia (1.46%), and Vietnam (1.21%). The top three visitor groups by business type were importers (51.29%), distributors (30.08%), and brand owners (26.58%). Other visitor categories included retailers, wholesalers, animal hospitals/veterinarians, breeders, and investors.   'Pet Fair South East Asia is already established as the most important business meeting point for the world pet industry in the thriving Southeast Asian region, offering many new business opportunities to all attendees.' — David Zhong - Founder and President of Limited VNU Exhibitions Asia / Pet Fair Asia     'We once again had a very international and high-quality show in Bangkok and are pleased with the results and positive feedback from exhibitors, which is reflected in a strong rebooking rate. The 2024 edition of the show provides us with a solid foundation to further grow and develop the event both local and international levels in the future.' — Johannes C. Kraus - Senior Project Manager at VNU Exhibitions Asia Pacific     More than 400 exhibitors from 32 countries     The 2024 show floor featured 402 exhibitors from 32 countries, with an international to local ratio of 76% international exhibitors and 24% Thai exhibitors. The largest international exhibitor groups by country were China (19.12%), Korea (14.87%), Japan (5.58%), Singapore (4.54%), the USA (4.21%), Italy (3.46%), and the UK (3.12%). Pet Fair South East Asia 2024 also featured 10 different country and regional pavilions from Canada, China, Hong Kong, Italy, Japan, Korea, Taiwan, the United Kingdom, and the United States of America. Additionally, the organizers supported local and regional businesses which provided special zones for Thai and ASEAN exhibitors which included start-ups from Singapore, Malaysia, the Philippines, and Indonesia.     Networking events     Pet Fair South East Asia 2024 hosted two standout networking events that brought key stakeholders in the pet industry together in a relaxed and engaging atmosphere. On October 30, the Day 1 Social Unwind at the Pet Square stage offered attendees a chance to connect in a casual setting, while the exclusive One Night in Bangkok on October 31 featured stunning rooftop views, a vibrant cabaret show, and Halloween-themed festivities. These events provided valuable opportunities for industry professionals to network, build lasting partnerships, and enjoy memorable experiences in the heart of Bangkok.     Conference program     In addition to an energetic and colorful show floor for business deals, Pet Fair South East Asia 2024 featured the most extensive conference experience to date in the event's still young history. Spread across two modern stages within the exhibition halls, 40 different speakers presented 31 conference sessions on a wide range of key topics relevant to pet industry stakeholders. The sessions covered current global and regional trends, including insights from Asia, Europe, and the US, as well as updates on new technologies and innovations in pet products and businesses. Topics also included in-depth discussions on veterinary care, spanning from common pets to exotic species such as reptiles and beta fish. These sessions were attended by a total of 1,114 visitors. The organizers would like to thank all the speakers who contributed to such a diverse, vibrant, and educational conference program over the three days.     Pet Fair South East Asia 2025     Pet Fair South East Asia 2025 is scheduled to take place from October 29-31, 2025, at the Bangkok International Trade & Exhibition Centre (BITEC). 2024 exhibitors can secure a booth presence for Pet Fair South East Asia 2025 at a discounted rebooking rate throughout the month of November. New companies can secure booth presences at an early-bird rate until February 2024, starting from November 15. VNU Exhibitions Asia Pacific and Globus Events look forward to welcoming back the international pet industry to Bangkok in October 2025, as well as to Shanghai in August 2025 for Pet Fair Asia.       Source: PetFair SE ASIA 

14/11/2024

The future of veterinary consultation in a world premiere at the London Vet Show 2024

Turin, 14 November 2024 - Today, at the London Vet Show, one of Europe's most prestigious veterinary events, AITEM S.r.l., a Turin-based company specialising in generative AI and a spin-off of Dumarey Automotive Italia S.p.a., has premiered a major global advancement in LAIKA, the first AI platform specifically designed to support veterinarians in clinical management and daily decision-making processes. Already active in the Italian, French, and British markets, LAIKA now introduces a chatbot upgrade that enables veterinarians to access information and consultations hands-free, allowing them to work without interruptions. A constantly available colleague, always ready to respond with maximum efficiency, enhancing the fluidity and speed of consultations directly in the field.   «LAIKA stands out as a vertical, expert conversational agent for the veterinary sector, powered by a combination of AI language models known as Large Language Models (LLMs), which provide immediate answers to clinical questions posed by veterinarians in clinical and emergency contexts.» - explains Davide Tricarico, CTO of AITEM. Developed to optimize time management and enhance the resources and skills of individual veterinarians, LAIKA is the result of a collaboration between experienced AI engineers and veterinary professionals: a patented system, continuously updated and already tested by over 100 medical directors.   Davide Tricarico   At the world premiere of the latest technological innovations being developed for LAIKA, the new speech-to-speech feature was introduced, promising to transform interactions between veterinarians and AI. Thanks to this advancement, veterinarians can now communicate with LAIKA simply by speaking rather than typing, making the experience seamless and efficient. This feature allows a responsive, human-like avatar to reply, delivering critical real-time information. LAIKA's AI maintains its high accuracy in interpreting vocal input, leveraging the most advanced veterinary knowledge available.   The advancement of LAIKA's technology is made possible by strategic partnerships with NVIDIA, Scaleway, and the vHive Animal Health Incubator. Collaboration with NVIDIA through the Inception program has granted AITEM access to NVIDIA NIM technology, providing a competitive edge in developing GenAI models for LAIKA. Meanwhile, being part of the Scaleway Startup Program has allowed AITEM to access high-performance HPC infrastructure, ensuring exceptional performance while keeping solutions economically sustainable. The support of these two partners has been crucial in accelerating LAIKA's innovation and performance, transforming it into an AI colleague that is increasingly intuitive and indispensable for veterinarians. Furthermore, through AITEM's admission to the vHive Animal Health Incubator - a strategic alliance between Zoetis and the University of Surrey in collaboration with SETsquared - LAIKA benefits from sector expertise and has established a strong presence in the United Kingdom. The contributions of these partners are essential in accelerating LAIKA's innovation and growth, making it an AI colleague that is increasingly intuitive and essential for veterinarians.   In an era where artificial intelligence is profoundly impacting the workforce across various sectors, including veterinary medicine, LAIKA aims to support veterinarians by simplifying everyday tasks, particularly in high-pressure environments such as hospitals, where speed and precision are crucial. LAIKA provides real-time consultative advice, from anamnesis to treatment selection, diagnostic pathways, examination and causation analysis, to formulating differential diagnoses. By supporting veterinarians in clinical data analysis, LAIKA enables them to focus on developing targeted treatment plans, offering reliable support in clinical decision-making and acting as a complementary tool rather than a substitute for professional judgment.   «Every day, veterinarians around the world are dedicated with the utmost effort to taking care of animals. They face complex decisions, bearing the responsibility of patients' lives on their shoulders, and often live with the pain of not being able to save each of them.» - explains Massimiliano Melis, COO of AITEM. «Between 1979 and 2015, according to data from the U.S. CDC National Center for Health Statistics published in 2019, close to 400 veterinarians died by suicide and almost 60% experienced work-related stress, anxiety or depression so severe that they required professional help. That's why we created LAIKA: a knowledgeable AI colleague that helps them make the hardest decisions, manage their workload, and ensure that every patient receives the best possible care. Basically, an ally who takes care of them while they take care of others.» This is the concept of LAIKA.    Massimiliano Melis   «LAIKA's speech-to-speech functionality marks a significant evolution in the concept of an avatar, focusing not only on functionality but also on enhancing the quality of human interaction.» - continues. « We're leaving behind Industry 4.0 for Consultation 5.0, as LAIKA's speech-to-speech feature is designed to go beyond mere efficiency to foster a more empathetic, personalised, and collaborative communication with veterinarians, also taking into account aspects of well-being, emotional support, and relational engagement.»   _________________________________________________________________________________   About us   LAIKA was born in 2022 with the aim of supporting veterinarians in taking care of their patients, simplifying their work, and thus reducing the extremely high burnout levels in the sector. An ambitious project, which was born thanks to the close collaboration between expert engineers in artificial intelligence and the best specialists in the veterinary field.   LAIKA is developed by AITEM SRL, specialised in generative AI and a spin-off from Dumarey Automotive Italia Spa, part of the Dumarey group, known for creating technologically advanced systems. Thanks to this union of competencies, we have created the veterinary colleague who can provide more insights and a deeper perspective on various topics for the well-being of dogs and cats.   Press office contacts [email protected]
+39 334 609 1071
Via Pier Carlo Boggio 59, 10138 Turin, Italy   Source: LAIKA

11/11/2024

VICTAM LatAm and Feed Formulation Latin America Establish a Long-Term Partnership with Feed Technology Institute (FTI)

The organizers of VICTAM LatAm have announced a strategic collaboration with the Feed Technology Institute (FTI), an institute created by Evonik and DSM-Firmenich in partnership with Nutrall, a company incubated at the Federal University of Paraná (UFPR). This initiative aims to address the increasing demand for expertise in feed production processes, while also advancing the development of a pilot feed plant at UFPR to foster research and extension projects for students.   In 2023 and 2024, FTI trained over 500 students through its specialized courses and attracted more than 700 attendees across two editions of the Feed Technology Symposium in Curitiba. The symposium's second edition concentrated on optimizing feed production technologies, with a focus on dosing, mixing, and facility layout.   The partnership with VICTAM in Latin America will extend this technical expertise to the São Paulo event, with a particular focus on feed formulation, new ingredients, and additives, aligning with the debut of Feed Formulation Latin America. This parallel event will concentrate on ingredients, additives, formulation, and innovation for feed mills across various species and types.   'After the remarkable success of the first edition of VICTAM LatAm, we recognize that attendees seek comprehensive solutions in one place. Therefore, the combination of VICTAM LatAm and Feed Formulation Latin America will create the largest and most complete international event for new technologies, equipment, and ingredients in the feed industry in Latin America,' says Cassiano Facchinetti, Managing Director of Interlink, the Latin American partner of Victam. 'This partnership is crucial for the market, as it allows us to deliver a high-level content-driven event targeting formulators, nutritionists, animal scientists, veterinarians, and R&D professionals directly involved in feed production within both industry and farming sectors,' adds Facchinetti.   'The 2025 edition will present the latest advancements and their impact on feed mills and animal nutrition. The program is being carefully curated to address critical aspects of feed production and their effects on animals,' highlights Professor Alex Maiorka of the Federal University of Paraná (UFPR) and member of FTI's Scientific Committee, who is responsible for symposium planning.   Marco Lara, Feed Applications and Technology Manager at Evonik and member of the Organizing Committee, emphasizes the symposium's objective to foster discussions on key trends and technologies in animal nutrition. In addition to being a hub for knowledge exchange, the event has a philanthropic component. "All proceeds from the symposium will be allocated toward the construction of a pilot feed factory at UFPR," says Lara, stressing the practical outcomes of this intellectual collaboration.   The 'VICTAM-FTI Animal Nutrition and Formulation Seminar,' as it will be titled, will cover a broad spectrum of topics including new ingredients, additives, raw materials (e.g., sorghum, DDG), processing methods, nutritional profiles, formulation modeling, minerals, vitamins, enzymes, amino acids, and other current and pertinent topics for this sector. The full agenda will soon be available at www.feedformulationlatam.com.   Event: VICTAM LatAm 2025 / FEED Formulation Latin America 2025 When: September 16-18 - 2025 Where: Expo Center Norte – São Paulo – Brazil.   About the organizers:   VICTAM Corporation is a Dutch organization established in 1964, part of the Victam Foundation. The Victam Corporation organizes events for animal feed and flour milling in Europe, Asia, Africa, and Latin America. In 1965, the first VICTAM exhibition was held in Utrecht, the Netherlands. The first event in Bangkok, Thailand, was launched in 1994, and in Istanbul, Turkey, in 2021.   VICTAM Foundation's mission is to provide financial support for innovative projects to entities such as institutes, universities, and private companies, as well as offering individual scholarships. The Foundation aims to make positive contributions to the technological advancement of industrial sectors related to animal feed and milling of grains and other raw materials, in the broadest sense of the term.   INTERLINK Exhibitions is the local partner of VICTAM in Latin America. With over 25 years of experience, INTERLINK specializes in organizing technical and business events and conferences in Brazil, South America, and globally. The company focuses on the conception, management, and execution of high-quality B2B events that foster networking and business generation for companies and markets.   For more information, please contact: Kalasina Manupassa, Marketing VICTAM WorldWide [email protected] Jaqueline Rodrigues, Marketing INTERLINK Latin America (Partner of VICTAM) [email protected]   Source: VICTAM LatAm

07/11/2024

Symrise continues strong profitable growth course

Symrise continued its profitable growth trajectory in the first nine months of the year, achieving organic sales growth of 11.1%. Considering portfolio and exchange rate effects, Group revenue rose to €3,824 million in the first nine months (9M 2023: €3,610 million), a plus of 5.9% compared to the year-ago period. Both segments contributed to the positive development and increased sales in a global economic environment that remained challenging. In the third quarter, overall sales increased organically by 10.2%. Despite negative exchange rate effects of 4.0%, sales grew by 5.2% in the reporting currency. Against the backdrop of robust organic growth, Symrise has specified its organic growth target, sales expected to come in at around 7 %.   Jean-Yves Parisot, CEO of Symrise AG: "Symrise was able to seamlessly continue the positive business development of the past months in the third quarter. Despite the current volatile market environment due to geopolitical tensions and continued inflation pressure, we are confident for the rest of the year and ex-pect robust demand. Our diversified portfolio and broad, international footprint will continue to help us re-alize our growth potential and create sustainable value this year. We are firmly convinced that we have set the right course for the future."  
Sales development by region   The strongest organic growth was recorded in the Latin America region with 27.4%, followed by the Asia/Pacific region with 11.2% and EAME (Europe, Africa, Middle East) with 11.1%. The main growth drivers were the Food & Beverage, Fragrance, Aroma Molecules and Pet Food business units. The North America region achieved organic growth of 2.3%, driven primarily by the Food & Beverage and Aroma Molecules business units.   High growth in food, beverages and pet food   The Taste, Nutrition & Health segment increased sales organically by 10.4% in the first nine months of the current fiscal year. In the third quarter, organic growth was 11.3%. Taking into account portfolio and currency effects, the segment's revenue rose to €2,349 million in the first nine months (9M 2023: €2,267 million). The portfolio effect from the sale of the beverage trading business in the UK within the Food & Beverage business unit had a negative impact of € 27 million on sales development.   The Food & Beverage division achieved double-digit organic growth in percentage terms. Strong growth impulses came from the application areas for sweet and savory products and beverages. All four regions, especially the EAME region, achieved high growth. The Naturals application area increased its revenues, especially in the North America and EAME regions.   The Pet Food division also achieved double-digit organic growth in percentage terms in the first nine months. Sales development was particularly dynamic in the Asia/Pacific and Latin America regions, with double-digit organic growth. Sales development in the Aqua Feed business unit recorded declining organic growth. As part of the fur-ther portfolio streamlining with a focus on high-margin growth areas, Symrise intends to sell the business.
The probiotics business, which includes the majority stake in the listed company Probi AB, Lund, Swe-den, generated slight growth, driven by the EAME region.   Strong sales growth in Consumer Fragrance and significant recovery in Aroma Molecules   The Scent & Care segment, which manages the fragrances, perfumery applications and cosmetic active ingredients business, achieved organic sales growth of 12.2% in the first nine months and 8.4% in the third quarter respectively. Taking into account portfolio and currency effects, revenue for the first nine months amounted to €1,475 million (9M 2023: €1,343 million).   The Fragrance division increased its sales organically in the double-digit percentage range in the first nine months. In particular, the Consumer Fragrance application area achieved double-digit percentage growth. The EAME, Asia/Pacific and Latin America regions in particular experienced very high market dy-namics. The Fine Perfumery application area also continued its very positive development and achieved high single-digit percentage organic growth. Here, the Latin America and Asia/Pacific regions recorded good growth. The Oral Care application area achieved single-digit percentage organic growth, with good growth especially in the North America and Asia/Pacific regions.   Sales in the Aroma Molecules division recovered significantly in the first nine months of the current year. While the market environment continues to prove challenging, the resumption of production in Colonels Island, USA has resulted in a significant year-on-year increase in revenue. High double-digit growth fig-ures were achieved in all regions.   Sales in the Cosmetic Ingredients division continued to develop strongly with high single-digit percent-age organic growth. Revenues increased significantly in the EAME, Asia/Pacific and Latin America re-gions. Only the North America region showed just a slight year-on-year growth. The application areas for micro-protection and actives and botanicals also recorded very strong growth impulses.   Symrise specifies growth target for 2024   Based on the good business performance in the first nine months, Symrise is specifying its sales target for the full year 2024. The Group is now aiming for organic sales growth of around 7%. The Group's long-term organic growth expectation of 5% to 7% (CAGR) remains unchanged. The long-term EBITDA mar-gin is expected to be in the range of 20% to 23%.   Source: Symrise AG

04/11/2024

Zoomark just keeps growing

Zoomark is ready to confirm its standing as one of the world's leading pet industry events. The 21st edition will be on from 5th to 7th May 2025 in BolognaFiere. Though there are still several months to go, 80% of stands have already been booked, and registrations are still coming in from all over the world.   "The anticipation is already building for our forthcoming event: people in the industry are greatly looking forward to taking part in the show, having an opportunity to gather and look to the future together," commented Pascale Sonvico, Zoomark's Show Office and Sales Manager. "Indeed, after adding hall 28, dedicated to the supply-chain companies, we have just announced another new hall, hall 19. Ideally located to integrate seamlessly into our layout, hall 19 is near of the main entrances of BolognaFiere, Piazza Costituzione." In total Zoomark 2025 will thus occupy nine halls and cover an area of 78,000 square metres.   Thematic paths   Bigger and more functional too: Zoomark's new layout has in fact been designed to help exhibitors and visitors alike get the most out of the event, with a more engaging, efficient floor plan that will enhance the show experience for all the industry professionals coming to Bologna, as explained by Luisa Bersanetti, Exhibition Manager of Zoomark: "One of the new ideas we are working on for the forthcoming event is creating specific pathways dedicated to the most interesting market trends, such as sustainability, quality and innovation, designed to optimise and streamline the visitor's experience and ensure that exhibitors in all halls are guaranteed a steady flow of traffic.   At the same time, we intend for these themed routes to be a precious resource for those looking for new opportunities and ideas to make their business stand out: they will guide retailers, buyers, distributors and importers to the companies and products on show. We believe that this approach, and the revamped layout, will help further optimise the flow of visitors and contribute to the event's success."   The special areas   The 2025 edition of Zoomark features five special themed areas, designed to anticipate new trends and innovations in the pet industry, with the aim of boosting and facilitating business.   One of the new areas is Next 5.0, devoted to pet-tech, a rapidly growing segment which places technology and innovation in the service of pets' well-being. This area will host both start-ups and established firms, ready to present the most advanced solutions for pet health and safety.   Two very popular features will also be returning. The first is Pet Vision, dedicated exclusively to products and services launched in the months before the event, and the latest trends in the sector (the 2023 show presented more than 500 innovative ideas), accompanied by a competition to reward the best product innovations.   Another crowd-pleaser is Aqua Project, showcasing the aquarium and terrarium industry, which will host not only a display area but also training and educational sessions for specialised retailers. The two brand-new launches of 2025 are Factory, an area completely dedicated to the supply-chain, and Atelier, which will host the very top of the range in pet wellness and comfort.   Zoomark is not only going to be bigger, but also more content-rich, thanks to a format that is much appreciated by the industry. "We have launched our series of webinars focused on key issues regarding the market, which will be running till May 2025, and we are currently working on the events that will take place during the show and fleshing out new projects that will add value to the user experience, making Zoomark not just the leading meeting place for the industry, but also a platform for discussion, development and innovation" – added Pascale Sonvico – "We are ready to offer an even more inviting, engaging environment, where it will be possible to explore the latest trends, find inspiration and develop your business".   Buyers from all over the world expected   One of the key assets of a successful trade show is undoubtedly the attendance of major buyers. Zoomark has boosted its International Buyers Program, adding new activities designed to "guarantee the presence of a growing number of selected top buyers from the main and emerging markets, thus helping connect supply and demand", explained Bersanetti.   The programme includes the addition of dedicated services to encourage direct interaction between buyers and exhibitors. Thanks to our B2Match matchmaking platform, buyers and companies will be able to prepare for the show in advance, and plan and manage their personal schedule of meetings.   Our partnership with the offices of the Italian Trade Agency in key pet industry markets will bring more international buyers to Bologna. At Zoomark 2025, delegations of buyers, retailers and distributors from the main markets will be primed to meet exhibitors to work on distribution proposals and solutions.   Bersanetti concluded: "We have arranged special welcome and hospitality packages in Bologna during the event. The focal point for all the activities planned for buyers will naturally be the VIP & Buyers Lounge, a meeting place and networking hub that has always been much appreciated."   Zoomark 2025 is already shaping up to be a great success: the place to be to tap into the buzz and the innovative, dynamic outlook of the pet industry.   ABOUT US Zoomark is the b2b trade show for pet food and pet care, on in BolognaFiere from 5th to 7th May 2025. For 21 editions it has been an international meeting point between pet industry manufacturers and distributors: the ideal place to build new relationships, keep up to date with key developments, and connect with global players looking for new partners and business opportunities.   Source: Zoomark

30/10/2024

Analysis: Diving into Spanish pet parents’ generational gap

With 49% of Spanish households owning a pet, the country is one of the largest markets in Europe. According to the European Pet Food Industry Federation (FEDIAF), its dog population is just below that of Germany and the UK.   The importance of pets in Spaniards' lives can be seen in the fact that most have owned a pet at some point. A study by the Spanish Association of Distributors of Pet Products (AEDPAC) shows that only 22% of those who have pets are first-timers.   However, age reveals differing attitudes toward pets regarding feeding habits, expenses and even holidays.   Feeding and spending differences   The study analyzes pet parents by generation and highlights differences in purchasing behaviors. The youngest generation (18 to 30 years old) is the most likely to spend over €100 ($108.74) on pet food. Whether they own a cat or a dog also plays a role.   Overall, pet parents 30 and younger are the biggest spenders on both their dogs and cats. On average, they shell out €74.70 ($81.23) per month per dog, with pet parents aged 31–45 spending €61 ($66.33) monthly. Interestingly, those aged 18-30 also have the highest proportion of pet parents forking out over €100 ($108.74) per month on dog food (16.8%).     When it comes to spending, pet parents over 55 are the generation with the deepest pockets for cat food. In fact, over 1 in 10 (11.3%) spend over €100 ($108.74) on cat food—the highest among all generations. A generation of contrasts, this is also the most frugal, with nearly 3 out of 10 spending less than €20 ($21.75) per month on their felines.   In terms of overall monthly expenditure, Spanish pet parents aged 18-30 rank the highest in their monthly cat food spending, with an average of €67.70 ($73.62). They are also the generation that spends the most (25%) in the €76–€100 ($82.64–$108.74) bracket for cat food.     Regarding the type of food, dog parents are most likely to change the diet they currently feed their pets, with 12% planning to do so this year. By age group, the youngest generation has the highest proportion of owners considering a diet switch this year (24%).   The proportion for cat owners is far lower—only 4% plan to switch their dogs' food this year. Among these, 15% of pet parents aged 46–55 are most likely to do so.   Pet ownership information   So, where do pet parents get their information from? While vets are among the most trusted professionals (69%), they are particularly trusted by the older generation of 55+ (77%). Pet shops come second, with 42% of pet parents making use of them.   Unsurprisingly, social media (23%), TV shows (16%) and apps (18%) are more popular with those under 30. This group and those aged 31–45 (16%) also use online forums.   Work and holidays   There is no doubt that all pet parents love their cats and dogs. However, there is a generational gap regarding taking pets to work.   While 60% of the pet parents aged less than 30 would like to take their furry friends to work, the proportion drops to 33% in the 46 to 55-year-old group, the lowest among all age groups. Conversely, both this group and those 55 and above wouldn't like it at all (35% and 29% respectively).   A similar division can be seen when it comes to holidays. The over 55s are least likely to take pets traveling with them—36% don't take their pets on holidays—whereas this number drops to 21% among the younger generation. This group also values pet-friendly hotels the most (48%).   Although almost two-thirds (65%) of pet parents have never considered hiring a trainer, this number is higher among pet parents of more than 55 years old (73.8%) who have never engaged with one.   In contrast, the younger generations are the most likely to have thought about it (31% for both generations up to 45 years old), but those 30 and younger have the highest proportion of owners who have actually hired one (15%).   Source: GlobalPETS

21/10/2024

Pet Fair South East Asia Welcomes the Latin American Pet Industry to Bangkok

As of October 11, visitor pre-registrations have already been received from industry professionals in 79 countries. Free visitor registration remains open for two more weeks at www.petfair-sea.com.   With its B2B focus, Pet Fair South East Asia serves as a global hub for partnerships in distribution, retail, and sourcing, reaching far beyond the ASEAN region. This year, the exhibition will span more than 20,000 square meters, featuring a wide array of exhibitors representing the entire pet industry value chain.   An impressive 75% of exhibiting companies are international, with the remaining 25% based locally, making this one of the most internationally diverse exhibitions within the pet industry's annual show calendar.   Beyond the dynamic exhibition floor, attendees can look forward to a packed conference program, with over 30 sessions addressing key trends and topics in the global pet industry.   Pre-registered visitors can attend the show free of charge, while those registering on-site will be subject to a fee of $10 USD.   For further details, including the full exhibitor list, conference program, and visitor pre-registration, visit: www.petfairsea.com.   Source: Pet Fair South East Asia

09/10/2024

Lesaffre acquires majority stake in Biorigin to strengthen and broaden its savory ingredients offering

As a result of the deal, Lesaffre will become the controlling shareholder of Biorigin with 70% of its total corporate capital, while Zilor will remain a shareholder with 30%. The deal includes Biorigin's production unit in Quatá/São Paulo, an industrial plant, based in the attractive country of Brazil where there is abundant sugar, water and renewable energy resources.
The aim of this deal is to leverage Lesaffre's and Biorigin's complementary capabilities to enable enhanced yeast derivative and savory ingredient solutions for customers worldwide. The business combination between Lesaffre and Biorigin will offer customers benefits by upgrading production capacity and new solutions based on the production and marketing of naturally derived ingredients for human food and animal nutrition industries.
For Brice-Audren Riché, CEO of Lesaffre, "This acquisition of a majority stake in Biorigin represents an exciting new chapter for Lesaffre. It will offer development opportunities to meet the growing needs of the human food and nutrition industries, as society currently demands savory ingredients from natural sources. We are stepping up to a new dimension thanks to this strategic move to reinforce Lesaffre and its Business Unit Biospringer by Lesaffre as global players in the field of yeast extracts for the savory ingredients market. Importantly, we are doing this with a key strategic partner, Zilor, who shares similar values to Lesaffre and a strong focus on Corporate Social Responsibility. Committed to deliver responsible taste through Biospringer, and together with Biorigin, we are well-positioned to deliver enhanced yeast derivative and savory ingredient solutions to customers around the world."
For Fabiano Zillo, CEO of Zilor, 'Biorigin's 20-year history has been marked by innovation and commitment to sustainability. Throughout this time, Biorigin has built solid, long-term business partnerships, with great respect for its customers and other stakeholders. We believe this partnership will be a great opportunity to contribute to sustainable development and enhance the supply of yeast derivatives to the human food and animal nutrition markets. This deal will allow Biorigin to incorporate greater expertise, market insight and access to advanced R&D capabilities from Lesaffre and will allow Biorigin's parent company, Zilor, to join forces with a highly capable and experienced strategic partner."   Biorigin's brand will be kept for producing, marketing and selling the products.
The units in Lençóis Paulista (SP) and Macatuba (SP), and the products made from alcoholic fermentation yeast and brewer's yeast, manufactured at those locations will continue to be handled and sold by Zilor.   The deal is subject to the fulfillment of the usual preconditions for such transactions, including the approval from creditors and other legal and regulatory approvals, including the Administrative Council for Economic Defense (CADE), and it is expected to be concluded over the next few months.
Until then, Biorigin and Lesaffre shall remain totally independent, keeping their businesses as usual.   ABOUT LESAFFRE   Lesaffre is a key global player in fermentation for more than a century. Established on all continents through 80 production sites in 50 countries, it counts 11,000 employees and more than 96 nationalities. On the strength of this experience and diversity, Lesaffre works with customers, partners and researchers to find ever more relevant answers to the needs of food, health, naturalness and respect for our environment. Thus, every day, Lesaffre explores and reveals the infinite potential of microorganisms. To nourish 9 billion people, in a healthy way, in 2050 by making the most of our planet's resources is a major and unprecedented issue. We believe that fermentation is one of the most promising answers to this challenge. Lesaffre – Working together to better nourish and protect the planet    ABOUT ZILOR   Zilor, a Brazilian multinational with 78 years of experience, is one of the leading companies in the sugar-energy sector and diversifies its portfolio into two divisions: agroindustry, focused on the cultivation and processing of sugarcane for the production of sugar, ethanol, and clean, renewable electric energy; and natural ingredients, operating through the Biorigin unit, which specializes in biotechnological processes for the production of ingredients for the food, pet food, and animal nutrition and health industries. The agroindustry division has three production units in Brazil, located in the countryside of São Paulo state, in the cities of Lençóis Paulista, Macatuba, and Quatá; the Biorigin division also currently operates three production units in Brazil, located in the same cities. Additionally, Biorigin has three Distribution Centers, one in Brazil and two abroad, located in the United States and Belgium, enabling the distribution of natural origin ingredients to over 60 countries, marking its presence on all continents. Zilor - Build wealth and promote the well-being of society, through the transformation of innovative and natural agricultural resources into food and energy.
    Source: Lesaffre  

04/10/2024

The first conversational AI for the veterinarian sector arrives in the UK

AITEM S.r.l., spin-off company of Dumarey Automotive Italy Spa and specialized in generative AI, announces the launch of LAIKA, the first artificial intelligence platform developed specifically for supporting veterinarians in clinic management and daily decision-making processes. Already active in the Italian and French markets, LAIKA now makes its entry into the United Kingdom. Moreover, thanks to AITEM's admission into the vHive Animal Health Incubator, a strategic alliance between Zoetis and the University of Surrey, partnered with SETsquared, LAIKA will be able to count on the support of industry experts and ensure a presence in the UK.
«LAIKA is characterized for being the expert conversational agent verticalized for the veterinary industry, based on a combination of AI language models known as Large Language Models (LLM) in order to obtain immediate answers to clinical questions posed by veterinarians, in outpatient and emergency room settings». Davide Tricarico, CTO of AITEM, explains. Developed to optimize time management and enhance the resources and skills of individual veterinarians, LAIKA is the result of a collaboration between experienced AI engineers and veterinary professionals: in fact, it is a patented system, continuously updated and already tested by more than 100 medical directors.   During this era in which artificial intelligence is changing in a significant way working methods, representing an increasingly relevant element in various fields, including veterinary medicine, LAIKA aims to support in simplifying daily activities, especially in high-pressure settings such as hospitals, where speed and accuracy are crucial. LAIKA is able to provide real-time consultative suggestions, such as anamnesis, the choice of therapies, the definition of diagnostic procedures, the analysis of test results and causes, and the formulation of differential diagnoses. By supporting veterinarians in the analysis of clinical data, it allows them to focus on defining targeted treatment plans, providing valuable support in clinical related decision, acting as a complementary tool and not a substitute of a professional judgment.  
«Every day, veterinarians around the world are dedicated with the utmost effort to taking care of animals. They face complex decisions, bearing the responsibility of patients' lives on their shoulders, and often live with the pain of not being able to save each of them.» - explains Massimiliano Melis, COO of AITEM. «Between 1979 and 2015, according to data from the U.S. CDC National Center for Health Statistics published in 2019, close to 400 veterinarians died by suicide and almost 60% experienced work-related stress, anxiety or depression so severe that they required professional help. That's why we created LAIKA: a knowledgeable AI colleague that helps them make the hardest decisions, manage their workload, and ensure that every patient receives the best possible care. Basically, an ally who takes care of them while they take care of others.» This is the concept of LAIKA.
LAIKA will be showcased at booth S3 – S15 S58 at the London VET Show on 14 and 15 November 2025, where it will be possible to interact with LAIKA and get a preview of the new technology being developed.
About us
LAIKA was born in 2022 with the aim of supporting veterinarians in taking care of their patients, simplifying their work, and thus reducing the extremely high burnout levels in the sector. An ambitious project, which was born thanks to the close collaboration between expert engineers in artificial intelligence and the best specialists in the veterinary field.   LAIKA is developed by AITEM SRL, specialised in generative AI and a spin-off from Dumarey Automotive Italia Spa, part of the Dumarey group, known for creating technologically advanced systems. Thanks to this union of competencies, we have created the veterinary colleague who can provide more insights and a deeper perspective on various topics for the well-being of dogs and cats.   Source: LAIKA

01/10/2024

MPE-Chain-Vey Appoints Fernando Oliveira as Director of Latin American Sales

'As we continue to introduce groundbreaking products like Chain-vey's conveyor systems, it is vital that we enhance our presence in the Latin American market,' said Dan Ephraim, President of MPE 'Fernando's extensive expertise in managing client relationships and leading high-performing teams in dynamic markets makes him an invaluable addition to our team as we continue to grow in the region.'   Fernando brings over 35 years of experience in the food processing and packaging industries, with a distinguished career marked by leading successful teams and achieving exceptional customer satisfaction across Latin America, Europe, and Asia. Before joining our team, Fernando held several leadership roles in food equipment companies. Fernando holds a B.B.A in Business Administration, a B.A.S.c in Marketing, and an MBA from FGV in Brazil. He is fluent in Portuguese, English, Spanish, French, and Indonesian.     'I am thrilled to join an industry leader like MPE Modern Process Equipment – Chain-vey, renowned for its innovative and reliable solutions,' said Fernando. 'I look forward to contributing my deep understanding of the Latin American market to further strengthen our customer relationships and help businesses enhance their operational efficiency with our industry-leading solutions.'   About Chain-Vey   Chain-Vey is the global leader in the design and production of advanced conveying and processing solutions. Known for its highly adaptable and reliable conveyor systems, Chain-vey serves a variety of industries, including food processing, by enhancing productivity, improving quality, and reducing operational costs. Our global presence and commitment to excellence make us a trusted partner for businesses seeking to optimize their operations.   For more information, please visit www.mpechicago.com/chain-vey/.       About MPE Modern Process Equipment   Founded in 1957 and headquartered in Chicago, USA, MPE is a family-owned business with a longstanding reputation for innovation and excellence. MPE is dedicated to leading the industry in the invention, development, and manufacturing of advanced processing equipment, including grinders, conveyors, and comprehensive system solutions. We translate our expertise into value for our customers through professional solutions and exceptional service.     Source: MPE - Chain-vey  

26/09/2024

Canada took largest share of $2.4 billion in US pet food exports in 2023

A new report from the American Feed Industry Association (AFIA) concludes that pet food exports were worth $2.4 billion (€2.1B) in 2023.   They make the second largest commodity by value among US animal food exports after corn co-products, which was worth $4 billion (€3.6B). The total value of all US animal food exports, including pet food, was $13.4 billion (€11.9B) in 2023. This is a 79% year-on-year (YoY) increase, while total export volumes were 19.8 million metric tons, depicting a 120% annual increase.     Sales and tax contributions   AFIA estimates that in 2023, around 5,650 US animal food manufacturers, including pet food manufacturers, generated $267.1 billion (€239B) in total sales. As per the association, dog and cat food led the animal food export categories by value, witnessing a 20% YoY increase.   Last year, the industry also totaled $98.4 billion (€61.2B) in value-added contributions and filed $18.5 billion (€16.5B) in local, state and national taxes. The animal food manufacturing industry also had a significant impact on employment. According to the data, it provided jobs to 80,300 people and paid $6.9 billion (€6.1B) in wages.   Top export markets   According to the US Department of Agriculture (USDA), Canada ($1.2B/€1.07B), China ($257.7M/€230M) and Mexico ($206.2M/€184.5M) were the top 3 export destinations for dog and cat food in 2023. Japan ($122.3M/€109.4M) and Australia ($89.3M/€79.9M) were also in the top 5 export markets list. Other export destinations included the European Union, Colombia, South Korea, Costa Rica and Taiwan. The USDA's data also shows that this trend has, for the most part, remained the same since 2014.   Source: GlobalPets

16/09/2024

Zoomark 2025: spotlight on the supply chain

Bologna (Italy), May 2025: this is the next unmissable appointment for the international pet industry. Registration is still open for the 21st edition of Zoomark, the international pet food and pet care trade show. The 2025 event will feature new sections, covering over 68,000 square meters of exhibition space, attracting leading exhibitors and visitors from across the globe, as Luisa Bersanetti, Exhibition Manager at Zoomark, explained.   Q: Zoomark 2025 is already around the corner. What are your main goals for this new edition of the show?   A: 2023 was a record-breaking year, with over 68,000 square meters of exhibition space, 1,060 exhibitors from 57 different countries and an incredible 28,000 visitors. For the next show we are even more ambitious, and the signs are already looking good as registrations have been flying in. We aim to offer an even more innovative and rich presence of companies in the pet industry and stimulate the interest of the increasingly numerous operators from all over the world, also thanks to the new Buyers' Program, which will bring together supply and demand through pre-arranged B2B meetings.   Q: Zoomark 2025 it's shaping up to be a remarkable event, especially with the introduction of some brand new projects, as the new Factory Area. Could you tell us a bit more about what Factory is and what inspired its creation?   A: Factory is a new space specifically designed to highlight the entire manufacturing supply chain for the pet industry. We recognized that there's a growing demand for a dedicated platform where suppliers of raw materials, innovative ingredients, packaging, logistics, and other essential services can connect directly with manufacturers and distributors. The idea is to create a dynamic environment where innovation, sustainability, and quality take center stage, offering companies a golden opportunity to showcase their latest developments and make significant business connections. To answer to the needs and requests of exhibitors and visitors, interested to specific categories of products, the new layout has been designed to optimize visit times to the new Factory area, facilitated by a more efficient, fluid and easy-to-read exhibition itinerary.     Q: You mentioned innovation and sustainability as key themes for Factory. How these will be featured?   A: Innovation and sustainability are at the heart of what we're doing with Factory. For instance, in the area of raw materials and ingredients, we're seeing a shift towards natural, organic, and sustainable options. Consumers are more conscious than ever about what they're feeding their pets, so there's a big push towards healthier, more nutritious products. We'll have exhibitors focusing on alternative solutions like insect flours and plant proteins, which are gaining traction as sustainable options in pet food. Packaging is another area where sustainability is critical. We know that pet owners are increasingly concerned about the environmental impact of packaging. That's why Factory will spotlight the latest in eco-friendly and smart packaging solutions. These innovations not only help preserve product quality but also reduce waste and meet the new European regulations on packaging reuse and recycling.   Q: It's clear that Factory will cover a wide range of important topics. Beyond the exhibition of products and services, will there be any educational opportunities for attendees?   A: Absolutely. Education is a big part of what we aim to offer at Zoomark 2025, and Factory will play a key role in this. Inside this area we will organize seminars, workshops, and panel discussions that will allow companies to share their expertise and insights. These sessions will cover a range of topics, from the latest trends in sustainable ingredients to innovations in logistics and packaging technology. It's an opportunity for professionals to learn, exchange ideas, and stay ahead of the curve in this rapidly evolving industry.   Q: That sounds incredibly valuable for attendees. Now, regarding companies exhibiting at Factory, who are the main target exhibitors, and what can they expect to gain from participating?   A: The main targets for Factory are supply companies for manufacturers and distributors of pet foods, accessories and pet care products. This includes companies supplying raw materials, premixes, semi-finished products, and those specializing in production and packaging equipment. We're also looking at companies that provide cutting-edge logistics, industrial services, and distribution solutions. By exhibiting at Factory, these companies will gain unparalleled visibility within the global pet industry. They'll have the chance to connect with key decision-makers like purchasing managers, quality managers, R&D experts, and production engineers. It's a unique opportunity to establish or strengthen their presence in a market that's not only growing rapidly but is also incredibly receptive to innovation.   Q: It certainly seems like Factory will be a must-visit area for industry professionals. Finally, what would you say to companies considering exhibiting at Factory or attending Zoomark 2025?   A: I would say that Zoomark 2025, and especially the Factory area, is an unmissable opportunity for anyone in the pet industry. Whether you're looking to showcase your latest innovations, connect with potential business partners, or simply stay informed about the latest trends, this is the place to be. Participating in Factory could open doors to new business deals and collaborations that could drive your company's growth for years to come. So, don't miss out and join us at Zoomark 2025!   Source: Zoomark

06/09/2024

The Global Pet Industry is Meeting in Bangkok, Thailand

With its fully B2B show concept, Pet Fair South East Asia serves as a global partnership hub for distribution, retail, and sourcing far beyond the ASEAN region. Located in Thailand's vibrant capital, Bangkok, the 2024 edition will be held at the Bangkok International Trade and Exhibition Centre, covering well-over 20,000 square meters of exhibition space. The show is jointly organized by VNU Exhibitions Asia Pacific, based in Bangkok, Thailand, and Globus Events, the company behind Pet Fair Asia, based in Shanghai, China.   The 2024 edition of Pet Fair South East Asia will host 400 exhibitors from 45 countries, showcasing the entire pet industry value chain. As of the end of August, the exhibitor mix stands at 75% international and 25% local, highlighting the global nature of the event. Among the confirmed exhibitors, 39% are from East Asia, 34% from Southeast Asia, 18% from Europe, 6% from North America, and 2% from Oceania. On the visitor side, the organizers forecast 15,000 trade visitors from 75 countries.   "We are excited to welcome the international pet industry back to the exciting city of Bangkok," says Johannes C. Kraus from VNU Exhibitions Asia Pacific. "We look forward to delivering both exhibitors and trade visitors an unparalleled industry experience.'   In addition to a vibrant show floor, trade visitors can anticipate a comprehensive and international speaker lineup, featuring over 30 conference sessions covering a wide range of topics.
The 2024 edition of Pet Fair South East Asia will also bring back the popular networking event, 'One Night in Bangkok,' offering exhibitors of the show and their key customers a memorable evening high above Bangkok's skyline.     Pre-registered visitors can attend the show free of charge, while those who have not pre-registered will be required to pay a small on-site fee of 350 THB (approximately 10 USD).   For more information and to pre-register for free, visit www.petfairsea.com. Preview the 2024 edition at https://www.youtube.com/watch?v=67Cg_kU_fqo Watch the after movie of the 2023 edition at https://www.youtube.com/watch?v=OOHPhPAsD_c
  Source: Pet Fair South East Asia

03/09/2024

Exciting News: Big Idea Ventures, in partnership with Mars Petcare and Bühler Group, is launching the Next Generation Pet Food Program

The program is open to any food start-ups developing sustainable proteins and fats, novel ingredients with top-notch nutritional profiles, or pioneering processing technologies like upcycling food waste. It will run online in October and November, with participants joining us in Singapore during the International AgriFood Week on November 18, 2024.   A message from Mars Petcare   For our 100,000 Petcare Associates, Our Purpose: A BETTER WORLD FOR PETS also means a more sustainable world for pets, people and for the planet. We are constantly focusing on finding new ways to help pets and their owners live happy, healthy lives together. We are committed to investing in innovation to help us source the best ingredients to support healthy pets while reducing our environmental footprint.   We are working on a number of research and development projects to identify new and innovative ingredients that reduce our environmental footprint and are nutritious for pets, focused on innovations in: Wet Animal Protein Solutions: Seeking innovative, sustainable sources of wet animal protein. Oil & Fat Solutions: Developing substitutes for traditional chicken fat and pork fat. Fiber Reduction from Protein-Rich Sources: Working on projects to reduce fiber content from protein-rich sources. Why It Matters   We believe that our Purpose: A BETTER WORLD FOR PETS, also means a more sustainable world for pets, people and for the planet. We seek to support innovative businesses and actively foster collaboration opportunities in the pet care space, with the aim of contributing to a more dynamic and progressive industry that addresses the evolving needs of pets and their owners. To help us source the best ingredients to support healthy pets while reducing our environmental footprint, we are partnering with companies that focus on developing new and novel ingredients which are safe, lower carbon, available, nutrient dense, and delicious – while ensuring animal welfare, safety and quality are at the forefront.   How you can join them?   In collaboration with Mars Petcare, and with the support of AAK and Bühler, we have crafted a unique program tailored for human food startups eager to innovate in the sustainable pet food space. This program offers the chance to gain direct insights and support from pet food experts as you develop your initial pet food concept. Once your concept and pitch are polished with the BIV team, you'll have the exciting opportunity to travel to Singapore and present your innovation to a prestigious audience!   For more information, visit us HERE   Source: Big Idea Ventures

20/08/2024

South Korea: Dog food outpaces infant formula sales

Rising pet ownership and plummeting birth rates in South Korea are becoming more prominent by the year. Data from the e-commerce platform Gmarket reflects this change through shifting sales trends in pet food and baby formula products. Between January and May 2024, 7 out of 10 survey respondents purchased dog food (69%) and 31% baby food. So far, 2024 has marked the fourth consecutive year of dog food purchases outpacing infant formula in the East Asian country. According to the latest official data, there are 8 million pets in the country.   Pre-pandemic vs. post-pandemic   In 2019, as many as 59% of respondents bought baby food, followed by dog food (41%). In 2020, the split was almost equal, with 48% and 52% of sales, respectively. In 2021, and with the continuation of the pandemic, dog food sales increased to 61%. More than half of respondents (55%) bought dog food, and less than half (45%) bought baby food in 2023.   Preference for dog food   While it is worth noting that baby food is 3 times more expensive than dog food, the average buyer's unit price in the latter category is increasing significantly every year. Korean Statistical Information Service (KOSIS) notes a declining fertility rate from 0.92 people in 2019 to 0.78 people in 2022, leading to the premiumization of baby products and a surge in prices. According to Gmarket's data, the average unit price of baby food and infant formula increased 54% in the past 5 years, while dog food has increased 42% since 2019.   Source: GlobalPets

16/08/2024

Factory: showcasing the manufacturing supply chain at Zoomark 2025

On May 5th–7th 2025, each component of the manufacturing supply chain will take centre stage at Zoomark 2025, the global B2B pet food and pet care show that brings together the pet industry and professionals in the sector from all over the world. A special area among the various halls at BolognaFiere called Factory will provide businesses supplying the pet industry with a chance to strike new business deals at Zoomark.   Factory provides a golden opportunity for all companies in the supply chain. It will be the ideal platform for gaining new business, enjoying global visibility, and presenting innovative products and solutions to both manufacturers and an array of professional visitors in your precise target sector: purchasing managers, quality managers, formulators, R&D managers and production engineers.   Luisa Bersanetti, Exhibition Manager at Zoomark, explained: 'The Factory area will showcase the most innovative aspects of the supply chain, creating new business opportunities for industrial firms. The project targets tech leaders and pioneers in their sector: businesses that sell raw materials, key ingredients for food, premixes and semi-finished products, firms specialising in production and packaging equipment, packaging manufacturers, and all companies that provide cutting-edge logistics, industrial and distribution services, which play an increasingly important role in the pet market'. Bersanetti continued: 'For all these companies, Factory will be a perfect platform to engage with the dynamic and seemingly crisis-proof pet sector, which is valued at €7 billion and is recording double-digit growth every year. The industry is always open to innovation, is very welcoming of new businesses, and is constantly on the lookout for new suppliers'.   Raw materials and innovative ingredients at Factory   Consumers in the pet market are increasingly conscientious, demanding healthy and nutritious food and high-quality hygiene and cosmetic products for their pets, that are customised if possible and promote animal wellbeing and health. It is therefore essential that businesses in the market continue to innovate in their ingredients and raw materials.   As well as being a space for all these companies to present their work, Factory will also be dedicated to learning and discussion. As well as presenting products and services, businesses will be able to share their insight and expertise through seminars, workshops and panel discussions.   There will be a focus, for example, on natural, organic and sustainable ingredients, designed to enhance pets' wellbeing, and on alternative solutions, like the use of insect flours and plant proteins in pet food.   Increasingly sustainable and smart packaging in the spotlight   Packaging has a crucial role to play, both practically in keeping products in perfect condition (including helping to preserve pet food's nutritional value), and as a source of information for pet owners and a vital communication tool to draw consumers' attention to the quality of foods, cat litter and accessories.   Pet owners are conscious of packaging's environmental impact. According to recent research by Nomisma for Zoomark, sustainability is an increasing concern for Italian pet owners, with 46% of interviewees stating they will place a higher emphasis on aspects in this area in the next 2-3 years.   This increased sensitivity is encouraging manufacturers to explore more eco-friendly packaging and to provide consumers with innovative solutions. This is particularly true as of April 2024, when the European Parliament gave the green light to new regulations on packaging reuse and recycling that aim to drastically reduce waste by making packaging even more sustainable and recyclable.   Technology will undoubtedly play its part in adapting to the new requirements, with 'smart' packaging revolutionising the sector. Factory will also provide the perfect platform for businesses from the world of packaging. It will be a place to launch new products, unveil innovative technology and reinforce their brand in the global pet sector or make a name for themselves in the industry.   Services for manufacturing companies   Businesses that offer distribution, logistics or other forms of services – management systems consultants, waste disposal or security, to name but three – will certainly not regret exhibiting in the Factory area at Zoomark. It could lead to significant growth and strengthen their position in a competitive global market.   For full details on exhibiting at Zoomark 2025 or to request further information on Factory from our admin team, click HERE.   See you at Zoomark 2025   Zoomark 2025 is set to be an unmissable event that caters for the specific needs of both exhibitors and visitors by focusing on their top priorities, helping to match supply and demand and offering ongoing training and collaboration.   Zoomark has always been much more than just a place to display products: it is the ideal location to get to know others, share ideas and develop new partnerships to grow your business. The most successful formats from previous years will return in 2025, including the iconic Pet Vision space dedicated to the newest products, alongside special projects like the Factory area and a programme of fringe training and in-depth study events. Don't miss out!
Visit our website HERE.
  Source: Zoomark

09/08/2024

AFB International – News Release

'Over the past year as AFB Interim President, Dale has shown an unwavering passion for the business, genuine care for the wellbeing, engagement, and development of our people, and a strong commitment to our customers' success. Dale has formally and informally led many functional and general manager positions across AFB over eight years. These extensive experiences have effectively prepared him to lead the global business.', said Brad Ellis, President and CEO of Ensign-Bickford Industries, Inc.   'I am grateful for the trust Ensign-Bickford Industries and the AFB International team have placed in me. I am excited to continue the progress we have made over the last year expanding our footprint, improving our customer responsiveness, and invigorating our innovation engine. Our organizational structure enables closer customer collaboration with focused R&D intent. The characteristics that have set AFB apart… best-in-class customer service & support, solving customer problems, product quality, and being the trusted palatability partner… will continue to be pillars of our success. I look forward to meeting and working with more customers across our business.', said Dale.   Dale joined AFB in 2016 as the Vice President of Strategy and Marketing, where he worked across all regions. Prior to joining AFB, Dale spent ten years at Gilbarco Veeder-Root, a Danaher Corporation subsidiary, where he held roles of increasing responsibility across multiple functional areas. Dale's early career was spent at Federal-Mogul and Caterpillar. Dale holds a Bachelor of Science degree in Mechanical Engineering and a Master of Science in Engineering Management from Missouri University of Science and Technology.   About AFB International   AFB International was founded in 1986 in St. Louis, Missouri, USA, with a vision to create the best palatants and make pet food taste great. Today, we are an international company with resource centers and production facilities designed to service pet food manufacturers worldwide. Our portfolio of palatants are formulated to deliver optimal performance for each customer's unique needs.   About Ensign-Bickford Industries   Ensign-Bickford Industries, Inc. (EBI), founded in 1836, is a privately owned high-technology conglomerate focused on space & defense, pet food science, and biotechnology. They participate in businesses relevant to the world's future and have multigenerational growth prospects.   Source: AFB International

08/08/2024

The Global Pet Industry Meets in Bangkok for an Unparalleled Exhibition Experience

Pet Fair South East Asia is a fully business-to-business trade show, providing the global pet industry with an international partnership hub for distribution, retail, and sourcing well beyond the ASEAN region. Located in Thailand's vibrant capital, Bangkok, the 2024 edition of the show will be held at the Bangkok International Trade and Exhibition Centre, spanning over 20,000 square meters of exhibition space.   Johannes C. Kraus from the organizer team states, 'We are looking forward to welcoming back the international pet industry to Bangkok at the end of October and providing an unparalleled industry experience for both exhibitors and visitors.'   Pet Fair South East Asia 2024 will feature 400 exhibitors from 45 countries, representing the entire pet industry value chain, including brands, OEM, ingredients, packaging, and machinery solutions. The 2024 show floor will also include dedicated country pavilions from the UK (by PetQuip), Italy (by Zoomark), Canada (by Pets Canada), USA (by IMEX), China (by Globus Events), Turkey, Japan, Korea, and Taiwan.   The global pet industry is meeting in South East Asia and invites you to be part of it.   Top reasons to participate include: One-Stop Shop: Meet 400 exhibitors from over 45 countries. Global Appeal: Share the show floor with 15,000 trade visitors from 75 countries. Industry Experts: Attend 30+ insightful conference sessions. Networking: Connect with old industry friends and forge new partnerships. Thai Hospitality: Experience the world-famous Thai hospitality.   Show Teaser Movie: https://www.youtube.com/watch?v=67Cg_kU_fqo
More Info and Free Visitor Registration: www.petfair-sea.com   Source: Pet Fair South East Asia

29/07/2024

Schenck Process FPM is becoming Coperion

For decades, our industry experts have made our solutions perform the best for your processes. Together as Coperion, we will bring you more resources and unmatched technologies – from a combined team with the knowledge and experience to help you define what comes next.   The world's best process technology brands from one source   Under the Coperion banner, we're combining the flagship Schenck Process FPM brands you know and trust—such as Raymond Bartlett Snow, Stock, Baker Perkins, Kemutec and Mucon—with the proven technology brands of Coperion. It's a broader, deeper portfolio that's going to enhance our ability to deliver the end-to-end process solutions we're known for around the world. An overview of Coperion and its many proven technology brands       Qlar – formerly the Schenck Process Group, is not part of this Schenck Process FPM transition   When Hillenbrand purchased Schenck Process Food and Performance Materials (FPM) in September 2023, we joined together our global food expertise and U.S.-focused performance materials expertise. While Qlar's rebrand coincides with the timing of our rebrand to Coperion, they are unrelated.   Our name is changing. We are not.   Transitioning to the Coperion brand doesn't mean we're going away. Far from it—we are focused on leveraging new opportunities across our portfolio to deliver end-to-end solutions that meet your needs. The same expertise, support, service and hands-on approach you've come to expect from us will continue. If you're an existing customer, you can look forward to continued partnership with the team you know. If you're looking for a process solution provider, now you've got more reason to work with us.   Source: Coperion

23/07/2024

Customer experience in pet food, from 0 to 100 in degree of value for brands

By María Candelaria Carbajo

Thanks to the pandemic, some of the points that consumers consider most important today were revealed: timely shipping, adequate information, and quick customer service, among others. Think about airlines, for example. It is no longer strange to hear someone you know recommend avoiding certain platforms or companies because 'if there is a problem, they never answer.' This applies, and will eventually apply, to all industries. Yes, even ours, if we consider that pets are increasingly important in the lives of their owners!   Consumer experience: a branding (and marketing and sales) strategy   With digital strategies, a brand's touch point with its customers (direct or not) constantly multiplies. What was previously known as a mere means to obtain new potential, known as the sales funnel, today is also an essential space to constantly feed the link with a phase even after the first purchase. The truth is that the more we know about our potential consumers, the better experiences we can offer.   Customer experience is one of the main factors when it comes to retaining clients. And, if someone who buys from us again is one of the most economical (in terms of profitability), we must put our efforts there to be able to retain them. Furthermore, for that person who chooses us again (and for factors that exceed the best price or a good product, the simplest reason why a customer chooses a brand or store), we will be building loyalty that, over time, will translate not only into greater spending but also into free advertising space. Who doesn't recommend what is functional for them and meets all their expectations?   3 pillars of a good Customer Experience   Personalization One of the keys to a successful user experience is personalization, but here's the challenge: true personalization is only possible if we really know our customers. Of course, we must know that bad personalization is much (much!) worse than not doing it because it reveals what people do not like to know: that, after all, what you send them in an email offering them "that" ideal product is not a person but a system of algorithms and artificial intelligence (as one of the many possible examples). Once we truly get to know our customers, we can move on to personalized design of the offered experiences.   Omnichannel Omnichannel has the great benefit of allowing easy and continuous interaction with customers and creating value even after the purchase. For this year, there are already statistics stating that businesses with strong omnichannel strategies have retention of up to 89%, compared to 30% for those with weak strategies. These types of plans apply to both companies that sell DTC and retail resale merchants and are essentially about creating a path to invite the consumer to stay.   After-sales service With what it costs, today, in terms not only of money, but also of effort, to get a person to stop at a brand and choose it to make a purchase, we cannot allow ourselves to neglect the post-purchase moment and risk losing one potentially lasting due to lack (or, in many cases, poor) care. In this instance, the cost-benefit relationship is what provides value to customers, given that what is at stake is no longer a single purchase but the entire brand image.   Brand trust: reputation in aeternum   Today, establishing a brand in the pet industry and standing out in the market comes down to trust and loyalty. Owners want brands that guarantee their pets a long, healthy, and happy life. But the truth is that trust will not be generated just with a good shopping experience. It is essential that the same effort be made to provide transparency, quality, and food safety. It's about, at the end of the day, finding the best way to provide lifelong value. A brand will feel true success and satisfaction when its initiatives have created long-term relationships with its customers.   Source: All Pet Food Magazine

19/07/2024

ZOOMARK triumphs in China

The third edition of Marca China further strengthened BolognaFiere's role as a partner for companies wanting to expand into emerging markets. The group has had a Chinese office in Shanghai since 2005 and founded BolognaFiere China Ltd back in 2007. The company – which employs over 50 people – organises trade shows and other projects in China and provides support to Chinese businesses at Italy's major international shows.   Pet Pavilion powered by Zoomark is the result of Zoomark's partnership with Marca China that brings the pet sector into the private label industry for the first time. Pet Pavilion hosted 30 exhibitors from Italy and around the world, showcasing key pet industry products including snacks and food, grooming solutions and hygiene and cleaning items.   Over 700 professionals – both buyers and distributors – visited the pavilion. Luisa Bersanetti, Exhibition Manager at Zoomark, described the event's success: 'The pet industry is increasingly versatile and is always on the lookout for new channels. This chance to meet Chinese private label firms provided new opportunities and incentives for businesses. Zoomark's approach to seeking and proposing innovative solutions for pet companies has made a successful landing in the dynamic Chinese private label market.'   The three-day trade show enabled producers, distributors and retailers to enter into lucrative partnerships that support the development of the Chinese own-brand market. This year's event introduced the '1+2' model, which offered exhibitors a special preview day to meet buyers at the show, thereby expanding their networking opportunities. Various events designed to promote B2B meetings were organised for Marca China exhibitors on the first day: a buyers' product selection, sharing sessions, a featured product showcase, a welcome dinner and, most importantly, training sessions.   Training Sessions by Zoomark   Zoomark's two training sessions proved to be very successful. In Pet Industry Insight. Distribution Channels of China's Pet Market and the Guidelines of Imported Pet Foods, pet industry key opinion leader and commentator Luo Tian Jun, the founder of Changsha Baozai Meituo Media Culture Co., Ltd., presented some data on the industry and offered guidelines on handling imports and exports in the Chinese market.   Paola Cane, regulatory adviser and author and CEO of Mia Solution, ran a popular session entitled Retailers' Private Brand Track: Are Pet Products Followers or Dark Horses? In her eagerly anticipated talk, Paola Cane revealed some signs of a change in pet culture: owners are increasingly more aware that their cats, dogs and other companions are not human, and are therefore searching for products that best meet their needs as pets.   Pet Pavilion powered by Zoomark attracted a great deal of interest among visitors from Asia and across the world, thanks to the efforts of the Italian Trade Agency (ITA), which gave the following statement: 'To mark the launch of Pet Pavilion powered by Zoomark at Marca China, the Italian Trade Agency (ITA), in partnership with BolognaFiere China, invited a group of pet food and pet care professionals from China, Singapore and Indonesia to meet the exhibitors at Pet Pavilion. The foreign delegation was able to deal with them and so boost their development opportunities in Asian markets. A Buyers' Lounge was also set up at Pet Pavilion, where Italian Trade Agency (ITA) staff could introduce their work and provide support to Italian businesses at the show.' Pet food and pet care companies unveiled their latest products to the Chinese market at Pavilion through Vision, Zoomark's revolutionary new product exhibition formula dedicated to new developments in the industry and future trends in China.   China provided a unique and unmissable opportunity for all pet companies involved in private label and co-branding ventures and interested in expanding their business to the Chinese market, particularly in the large-scale retail channel or on e-commerce platforms, areas overlooked by other Chinese trade shows, which focus mainly on specialised pet retail. Zoomark's partnership with Italian Trade Agency (ITA), combined with the expertise of BolognaFiere and its network of agents across key European markets, has reinforced its globalisation strategies, which were directed towards encouraging foreign professionals to visit the Pet Pavilion.   New agreement between Zoomark and TOPS   Zoomark has also strengthened the collaboration between the Chinese and European pet worlds by entering into a partnership with TOPS: The One Pet Show, a new pet trade show launched in 2023 that attracts 20,000 visitors and thousands of exhibitors to Shanghai every year. The aim of the new venture is to promote the two events in both Europe and China and to provide additional content, such as the 'China Focus Day' that TOPS will organise at Zoomark 2025.   TOPS will also be responsible for setting up an area at BolognaFiere to showcase high-tech Chinese products, proving the Chinese pet industry's extraordinary market potential and the vital role played by innovation. TOPS will promote Zoomark through all available channels. Both sides are aiming to attract as many international exhibitors and visitors as possible to their respective shows. The partnership will help businesses operating globally in the pet sector to expand their presence and will promote important synergies within the market.   Source: Zoomark

18/07/2024

Is it possible to have a plastic-free pet food industry?

By María Candelaria Carbajo

How is plastic production and consumption in LatAm?   According to a study carried out at the end of 2021 by the organizations Break Free From Plastic, Gaia, and Taller Ecologista, in the seven most populated countries in the region, the annual consumption is generally above 30 kg per person: in Mexico and Chile it is 50 kg/inhabitant/year and in Argentina and Brazil it is 40 kg/inhabitant/year, for example. Within the plastic packaging segment, those used by the food and beverage industry are the most important ones. Most products marketed in plastic containers are ultra-processed foods and beverages, which implies that they require packaging with specific treatments (often involving large amounts of water, energy, and chemical consumption) to provide the required conservation condition for each product and its ingredients. The use of bottled water to hydrate pets is becoming more and more common, due to the large number of minerals, chlorine, and other microingredients that drinking water brings directly from the taps.   Environmental and health impact of the plastic industry   The production of plastic resins and plastic transformation processes are highly energy-demanding and, consequently, large emitters of Greenhouse Gases (GHG). Its degree of pollution is such that, at a global level, it is estimated that, by 2050, if current trends in the production and handling of this material continue, plastic could consume between 10 and 13% of the entire carbon budget.   But pollution is not just a number impossible to measure. It also directly impacts those communities closest to industrial hubs. It is not necessary to do a very deep search on the Internet to find cases of complaints or claims from populations highly affected (and in ways that even they are unaware of) by this type of production. For example, the community of Ingeniero White, in Argentina, has been carrying out mobilizations for more than 10 years due to the impacts generated by living with a petrochemical hub. In fact, in 2012, a study concluded that the population of that region had a higher prevalence of respiratory and autoimmune diseases, such as hypothyroidism.   On the other hand, we can also talk about the additives used throughout the process, for example, resin production, and that contain toxicity properties, such as phthalates, brominated flame retardants, and organochlorine compounds, and more.   Alternative routes, a possible future   The main challenge we face as an industry and society today is that being brutally honest, manufacturing and transporting pet food without any plastic is very difficult. Although research and development of new proposals are increasingly on the rise, the truth is that today plastic packaging offers the necessary conditions to maintain the freshness, texture, humidity, and food proper condition, from when it is finished until it reaches the pet's bowl. However, let's briefly learn about some of the alternatives that are being implemented to improve the situation:   PET plastics recycling: Thanks to support, development, and research, it is possible to affirm that PET processing and recycling is advancing at the same pace as the demands for environmental and social care. In recent years, there has been an increase in the use of closed-loop recycling systems (recycling PET to produce new PET products), which, although it does not eliminate plastic use, significantly reduces its waste. Using thinner plastics: As many pet food variants are wet/oily products, many alternative compostable materials are inefficient for packaging because they would decompose before even being discarded and would not have a sufficient oxygen barrier to maintain the food fresh. For this reason, many companies are limited to using plastic but are looking for alternatives to reduce it as much as possible, using much thinner plastic coatings (up to 60% less). Some also cover the packaging with outer layers, made of other materials, such as recyclable cardboard, to provide the structure and security necessary for transportation and logistics. Using transparent plastic, since this is easier to recycle.   Conclusion   We have tried to compile and make visible some aspects of the plastic problem that, with the hustle and bustle of daily routines and operations, tend to remain out of sight. We have more and more information about the impact generated by discarded and single-use plastic, but looking for alternatives is not enough: we must be aware of the damage caused by the entire production and preparation process, not only in the international ecosystem but also more deeply into local regions and their populations.   If one thing is clear it is that keeping collecting non-recyclable materials in landfills is not the best option for anyone, which is why we encourage the pet food industry to continue working and researching to overcome the obstacles that prevent sustainable, reusable packaging being the most used type of packaging.   Source: All Pet Food

12/07/2024

Iberzoo Propet strengthens its professional and global identity, positioning itself as a platform for showcasing the latest trends.

The next edition of IBERZOO PROPET, the renowned international fair in the pet industry sector, is already in motion. Organised by IFEMA MADRID and supported by AMVAC (Madrid Association of Pet Veterinarians) and AEDPAC (the Spanish Association of Trade and Industry in the Pet Sector), the event's Organising Committee has been established. Mark your calendars for 26 to 28 February 2025, when the next edition will take place.   The upcoming edition will strive to surpass the numbers achieved at this year's meeting. To achieve this objective, the primary emphasis will be on individuals working in this field, specifically veterinarians, specialised stores, breeders, trainers, pet shelters, and animal protection associations. This will further enhance its reputation as a leader in the Iberian Peninsula, owing to the strategic location of the city of Madrid, a hub for the pet industry in Europe, where the Iberzoo Propet event takes place.   The next instalment of this trade show is also looking to further its reach into the global market, with an increase in the number of international companies to over 40. In the previous edition, 10% of attendees were from abroad, with a strong showing from countries like Portugal, Italy, and France.   Another area that will continue to receive attention is the programme of activities that accompanies the fair, serving as a great showcase for trends and innovations. In the previous edition, this programme brought together over 900 attendees. At the next edition, Iberzoo Propet will feature the 42nd VetMadrid Congress; the Canine Styling Stage; the 7th FORUM of Trade and Industry in the Pet Sector in Spain, organised by AEDPAC; the Artero Workshops; the Veterinary Classroom and Scientific Forum; the Space and Impulse Awards, as well as the Sector Evening where the Antón Awards will be presented.   Iberzoo Propet gets a new image   Ahead of the next edition in February 2025, IBERZOO PROPET will be launched with a new image that highlights the evolution and consolidation of this fair in order to become an international benchmark. This means a new design that symbolises the dynamic nature of this fair while preserving the essence and values that always made it such a success.   Get all the latest about IBERZOO PROPET on the website.   Source: Iberzoo Propet

10/07/2024

The DTC market is growing exponentially in the pet food industry

The rise of e-commerce platforms and the growing preference for personalized food options are some reasons why this market sector is growing, but they are not the only ones. Current situation   In 2022, the global DTC pet food market was valued at $2.1 billion. Now, it is estimated that, by 2032, it will reach a CAGR of 25.1%, driven by both physical and online retailers, known as omnidirectional sales or channels.   The most recent data states that, from the hand of NielsenIQ Discover Omnisales, the United States pet industry accumulated $77.5 billion in 2022. 38% of sales came from exclusively online retailers, while 62% corresponded to sales only from physical stores. These numbers indicate that the portion of online sales continues to increase constantly, having already gained 1.8 points in 2022.   Why is the DTC sector increasing in pet food?   DTC offerings provide direct access to both pet food and care products, often on a more targeted basis, improving the overall consumer experience. That is why this market is currently distinguished by the appearance of niche and premium brands. Without a doubt, one of the key factors that allowed the development of this portion of the market are e-commerce platforms and digital marketing, which have grown exponentially since the start of the pandemic in 2020. Furthermore, the truth is that business owners of Pets are increasingly looking for convenient and hassle-free ways to purchase quality pet food.   Regions like Asia are a little further behind in development, compared to North America, for example. This portion of the American continent is currently the largest market for DTC pet food. This is because it has a solid online commerce infrastructure, as well as established brands that specialize in sales of this type.   4 keys to your growth   Personalized nutrition Most DTC-focused pet food brands are focusing on offering more than personalized nutrition options based on age and breed, such as specific meal plans. Humanization is also leading to a change in consumption, which now focuses more on the willingness to pay for small lots. According to NielsenIQ, this will bring an increase in DTC fresh/frozen sales of up to 4 times their current value.   Personalized attention Personalized attention is one of the most important reasons why people choose this type of purchase. This not only means 1:1 care, but also includes drop-shipping, convenience pickup, and subscription models that alleviate the responsibility of reviewing when to replenish products. This convenience-oriented approach ensures a constant supply and simplifies the purchasing process, which is highly appealing to pet owners.   Transparency and trust Pet owners are increasingly seeking more transparency in the brands they choose for their pets. Companies are seeing this as an opportunity in DTC sales as a way to prioritize transparency and provide information to increase the loyalty of those who choose their products.   Sustainability and environmental care The direct-to-consumer model allows direct participation and feedback from customers, and, in terms of sustainability responsibility, this type of sales offers alternatives such as the return of recyclable packaging, a product replacement system in the same reusable packaging, and more options that encourage those most interested in the environment to choose it.   According to Nielsen research, responsible, ethical and local sourcing, and biodegradable packaging are the most influential factors when considering a sustainable brand. Additionally, DTC packaging must be durable enough to withstand the rigors of logistics and handling.   A way to be close   Generally speaking, it is not an exaggeration to say that the pet product market is becoming increasingly omnichannel. This opens the doors for brands to find new opportunities and connect with consumers in much more loyal and lasting ways. By merging digital and physical presence, brands can increase their reach across retailers with marketing and strategic partnerships that bring them closer to their goals.   Source: All Pet Food Magazine

09/07/2024

Did you know that the global trend increases adoption even more?

By Candela Bonaura

Pet population statistics from various sources:   In our country, around 78% of Argentines have pets at home. This makes the country the most pets per inhabitant holder in the region. Of all those surveyed, 66% have a pet dog, while 32% opt for the accompaniment of felines (increasing).   Breeding, humanization, and pet-friendly trend   The pet in the home is considered part of the family, a child. Human food is often used as a reward. Let's remember that this is not ideal, and there are many healthy and more beneficial ways for pets to strengthen their bond with us. This is an anthropomorphism.   The acceptance of pets in homes has brought new behaviors in people, giving human characteristics to companion animals. It is normal to see, for example, birthday celebrations in dogs and cats, dog schools, and pet boutiques, such as medical coverage (prepaid) or tracking apps. They accompany us to dinners, vacations, trips, etc.   The routine, for both dogs and cats, is an indoor style. The cats are mostly protected and no longer roam around the roofs. Some dogs have mixed habits (indoor and outdoor), but, in general, they spend most of their time at home with the rest of the family.   Social networks and pet-influencers   Nowadays, owners create pet accounts and social content about their pets. This activity refers to the large number of reels that we find on Instagram or Facebook, among others, in addition to all the tutors who create their accounts for their pets to share with the community everything related to their daily life, looks, activities, etc. Some make their pet influencers not only to get gifts such as food or accessories but generate a bonding action due to the love that pets and animals have awakened and the social awareness that they have generated as sentient beings. This does not leave aside the benefit of working with public figures, with a large number of followers to promote adoption, animal rescue, and the fight against animal violence.   Cat population on the rise   The ownership of cats as pets is increasing. People consider that felines are more independent than canines. In addition to this, they are long-lived and very clean, two important characteristics of the new lifestyle of the new generations. 'Catmania' in Argentina had a considerable increase in times of pandemic. It is estimated that there are approximately five million felines in the country. There is currently occurring an adaptation of the services of the veterinary center, what can be known as CAT-FRIENDLY medicine, to felines specific needs and their guardians.   Veterinary services specification   Most veterinary service centers spend a lot of time building a differential that allows them to be more competitive in the market. There is a wide academic offer in each country (conferences, seminars, courses, diplomas), and new business lines creations and new challenges in services provision. Pet guardians are now more demanding and aware of what they want. There is talk of a multispecies family concept.   Food importance, by percentage     What should a food brand propose today?   Providing peace of mind to families by committing to keeping their pets nourished and safe Empathy, understanding the needs of pets and their families Responsibility and genuine concern for pets Passion for pets Seriousness and company support Using social networks to raise awareness and educate, as well as share clear and useful information. Focus group for better understanding of the end consumer (pet) and their family environment.   Awareness and the importance of caring for the environment are increasing, which is why eco-friendly products are sought, and people tend to worry about recycling, as well as preserving natural resources. Renewable, recyclable packs, and using raw materials with respect and care for the planet.   'Welcome the era of discomfort, of bad information at our fingertips, which forces those of us who are part of an industry that works with lives to be more trained, communicated, and aware. The noblest lives we can find, that of animals.'   Source: All Pet Food Magazine

08/07/2024

Mars starts production in Chinese pet food factory

The American multinational has invested nearly CN¥ 1 billion ($138M/€126M) in the 111,000-square-meter facility to enhance domestic and global product demand. Local media reports that the firm's dry food production lines are operational, and a snack production line is expected to launch in the second half of 2024. According to local sources, Mars may soon announce investment plans to introduce a wet food production line. The factory's annual production capacity could exceed 250,000 tons once in full operation.   Quality and innovation   The production site is located in the Nangang Industrial Zone of the Tianjin Economic and Technological Development Zone (TEDA), 150 km from the capital Beijing. '[The] Tianjin factory, with its persistent pursuit of quality, innovative practices in intelligence, and firm commitment to sustainable development, will provide China's pets and pet parents with better products and service experience,' says Ren Jiashi, General Manager of Mars Pet Nutrition China. Mars chose the location for its 'mature' industrial park and complete infrastructure supporting the pharmaceutical and health industries.   Source: GlobalPETS

05/07/2024

Protix appoints Piotr Postepski as new CCO

Piotr Postepski brings almost 2 decades of international experience at global companies to the Protix team. His career spans various leadership roles in the pharmaceutical sector, across different geographies where he has consistently driven growth and innovation. Piotr is a seasoned professional with an impressive track record in developing new business. Before joining Protix, Piotr was instrumental in the development and scaling of a global, innovative animal health business. Trained as a veterinarian, he holds a master's degree in Veterinary Medicine from the Agricultural University of Lublin, Poland. He has further honed his management, leadership and financial skills at Warsaw School of Economics and London Business School.   As CCO of Protix, Piotr will help drive international expansion and, taking a measured approach to growth, will steer Protix towards profitable expansion in the next stage of our journey. He will be responsible for the overall commercial strategy, leading the sales team, marketing and business development activities as well as product development. Piotr will work with the Protix teams to accelerate growth based on collaboration, innovation, a customer centric culture and a clear sense of purpose.   There is strong momentum for insect ingredients. Amid global pressures on raw material availability and the urgent need for sustainable production, Protix's local sourcing and in-house circular production, enhance feed and food chains. Protix has transitioned to the leading commercial scale insect solutions company with international expansion. We are now in a unique position to take a big leap forward and look forward to the contribution of Piotr to the next milestones on our exciting journey to bring the food system back into balance with nature.   About Protix   Protix is the leading company in insect-based ingredients for healthy and sustainable pet food, aqua culture, livestock feed and organic fertiliser. The company is on a mission to create low footprint ingredients that solve major issues in the current food system. Protix contributes to a circular food chain by using waste from the food industry as feed for insects. In turn, the insects are processed into valuable nutrients such as proteins and lipids. Protix's customers use these proteins and lipids as high-quality ingredients for animal feed and pet food. Moreover, residual streams from the insects are used as organic fertiliser. This way, insects close the loop and bring the food system back in balance with nature. Since its foundation in 2009, Protix has developed state-of-the-art, scalable technology, enabling the efficient use of resources and supply chain optimisation, including the reduction and recycling of residues and waste. Protix has been producing insect ingredients at its fully ramped-up industrial scale plant in The Netherlands since 2019. The company takes a measured approach to growth, resulting in profitable and cost-effective operations. Emphasising the power of partnerships, Protix actively collaborates with forward-thinking entities to unlock the full potential of insect ingredients worldwide.
Source: Protix

28/06/2024

Non-food’s role in the pet market

The initial results of the research conducted by Nomisma for Zoomark reveal the purchasing habits of pet owners in Italy for products in the non-food sector, including supplements, anti-parasite products, accessories, toys, hygiene products and cat litter. Supplements and anti-parasite products are the most frequently purchased items in the non-food segment: 69% of owners bought these products over the past year.     Over 60% of Italian pet owners spent money on other home accessories, such as kennels, cages, food or water bowls and do-it-yourself pet care, hygiene and grooming products. 54% purchased toys for their four-legged friends, while 38% bought or replaced leads, collars or harnesses in the past 12 months. The majority of owners allocated a maximum budget of €100 for all categories in the non-food pet sector over the past 12 months, while 16% of pet owners said they spent over €300 on electronic equipment alone.     High-spending pet owners   32% of the sample surveyed by Nomisma are considered high-spending pet owners: people who reported spending an above-average amount on pet accessories. For this category of consumers, the decisive factor when it comes to choosing to purchase a certain accessory is how much they know and trust the brand.     The majority of high-spending consumers have a lifestyle defined as "seeking luxury": in other words, they place most emphasis in their purchasing behaviour on an object's appearance and the personal gratification the pet owner receives as a result of the purchase. These are 'Premium' consumers, who pay a lot of attention to products' overall quality, uniqueness and originality, their materials or textiles, and their durability, design and sustainability, but always focused on ensuring the best for their pet and protecting their wellbeing.   From a social and demographic perspective, the proportion of high-spending pet owners is the greatest in the 30-45 age category and among households with no children. This type of consumer prefers to purchase goods online. Nomisma's analysis for Zoomark also identifies the parts of Italy where non-food spending is concentrated. The regions where households spend most on accessories are Lombardy, Lazio, Emilia-Romagna and Tuscany; these four areas account for over 60% of the country's overall spending on the non-food pet sector (around €280 million).   Non-food purchasing channels     Turning to purchasing channels, 37% of the sample stated that they prefer to shop for pet accessories in specialised physical shops, and especially large pet shop chains. main strength of the specialised physical channel named by survey participants was the option to see and test the products in person. They also appreciate the shops' proximity to their home and the opportunity to discuss and ask salespeople for advice and information.   However, 35% of those interviewed by Nomisma prefer online purchases: 19% predominantly on generalist websites like Amazon, and 16% on sites dedicated solely to pet products, or the websites of pet shop chains. Online channel users are mostly looking for the cheapest price and a wider range of products. Another decisive factor is the possibility and ease of comparing different products on several websites before purchasing online.   16% of owners say they focus most of their spending in the large-scale retail trade, due to the convenience of being able to do their weekly shop at the same time, followed by the variable of price and the proximity of the stores to their main place of residence. Only 7% of pet owners purchases pet accessories in discount stores and big markets.   Purchasing drivers     What are the main drivers of Italian pet owners' purchasing choices? The Nomisma survey reveals that personal taste and the price of products are the most important considerations, but sustainability is also an increasing concern for Italian pet owners, with 46% of interviewees stating they will place a greater emphasis on these aspects in the next 2-3 years. This creates a challenge for the entire non-food segment, encouraging accessory manufacturers to create products with a smaller environmental footprint and to pay more attention to their internal and external social sustainability practices. Knowing the brand or shop is also a major purchase driver for 20% of Italian pet owners.   Mattia Barchetti, Head of Market Intelligence at Nomisma, said: 'Nomisma's research for Zoomark predicts that spending in the non-food categories will grow over the next 2-3 years, and particularly spending on cat litter, supplements and anti-parasite products, and electronic equipment. The latter is expected to grow substantially, mostly due to the technological advances that are bound to impact this industry in the near future. More modest growth is predicted for leashes and muzzles, transport accessories, clothing and toys.' 'The indicators point to a positive macroeconomic situation', Barchetti continued, 'with the surge in inflation returning below the 2% threshold in the final quarter of 2023. Increases in contractual wages, coupled with rising employment rates and unemployment rates at historic lows, will give further impetus to a sector that has performed extremely well in recent years, despite the uncertain economic situation.' The outlook for household spending is optimistic, and this will certainly have a positive impact on the constantly expanding Italian pet care sector.   About Zoomark Zoomark is the B2B pet food and pet care trade show scheduled for May 5th-7th 2025 at BolognaFiere. Returning for the 21st time, it provides a global meeting point for the industry and distributors in the pet sector, and is the ideal place to forge new relationships, stay up to date and share ideas with a global audience seeking new partners and business opportunities.   Source: Zoomark

27/06/2024

FEDIAF EuropeanPetFood hosts Annual Congress in Poland, Spotlighting Key Ingredients and Additive Authorisation Process

After welcoming remarks from FEDIAF's President, Rosa Carbonell, and Secretary General, Sonia Franck, Marta Koncewicz and Pawel Mackiewicz, from Poland's General Veterinary Inspectorate, provided a welcome to Poland and valuable insights into potential enhancements to the authorization process. Paola Ferraro, Legislative Officer DG SANTE, Food Hygiene, Feed and Fraud, European Commission, then outlined the 'risk management' process and Joerg Seifert, Secretary General of FEFANA (the EU Association of Specialty Feed Ingredients and their Mixtures), shared his perspectives on the future of the reauthorization process.
Representatives from EFSA (European Food Safety Authority), Matteo Innocente, Scientific Officer, FEEDCO Unit, and Oscar Gonzalez, Scientific Coordinator, FDP Unit, offered essential guidance on their services, submission procedures, and renewal processes.
 

Following the presentations, an engaging Q&A session moderated by Matt Elliot, Regulatory Affairs Manager at Mars Petcare Europe and Chair of FEDIAF's Additives Working Group, provided attendees with an opportunity to delve deeper into the discussed topics.    Matt Elliott, Paola Ferraro, Joerg Seifert and Laura Payo (Argenta)  

Reflecting on the event, Rosa Carbonell, FEDIAF's President, confirmed, 'It was an enlightening afternoon with fantastic speakers, and the interactive Q&A session highlighted the importance of safeguarding pet food ingredients for the future. In the Pet Food Industry, feed additives play a critical role, underscoring the necessity of an easily navigable authorization process to ensure the production of safe, balanced food for Europe's 352 million pets.'


Jean Grunenwald, Chairman of the Management Board of POLKARMA, our hosts in Poland, concluded the Annual Congress with a presentation that featured invaluable insights and top tips for our guests.
 
Rosa Carbonell then thanked FEDIAF speakers, members and guests: 'The FEDIAF Annual Congress has been a fitting conclusion to my second year as President.  I look forward to tackling the challenges and opportunities that lie ahead in the coming year.  I encourage everyone to review FEDIAF's Annual Report and learn about the critical work undertaken to safeguard and advance the European Pet Food Industry – and more.'
Fuente: FEDIAF

26/06/2024

Pet Retailing, the most adaptable and changin sector in the industry

By María Candelaria Carbajo

With the emergence of new business models, such as personalized foods, subscription models, and online shopping, the old market players must look for a new way to organize themselves and keep growing. That is the case with retail stores, for instance.   Currently, the market share of traditional retail is expected to decrease, especially that of pet sector, and this is mainly due to the great competition presented by the availability of food in online hypermarkets and other mass channels.   But it's not all negative news! In this article, we do a small analysis and share 3 insights in which retailers can find great advantages to differentiate themselves in the pet food market.   The growing importance of the brand-retailer relationship   Historically, this type of seller (and not only those related to the pet food industry) fulfilled the role of quickly and closely providing certain products to consumers. The problem with this role is that today, it is much better served by what we know as online businesses. Furthermore, in the case of physical purchases, it is also usually more convenient to go to hypermarkets where we buy products from different areas and needs in the same place. Now, there is a fundamental factor that is not present in large stores or online shopping: trust. Surely, we have all heard, at some point, or even had firsthand experience, of a 'reliable' seller that we keep choosing even when there are other, more comfortable options.   Trust in the retailer still exists. The challenge is to not only build it over time (something very hard nowadays, with the amount of local movement that exists) but with attention and, above all, knowledge of what is being sold. In this sense, brands that distribute their products to individual merchants can influence them exponentially as long as they know how to attend them in the sale.   3 key factors to grow and sustain as a retailer in the current pet food industry   We already know that humanization and premiumization trends are revolutionizing the industry. This is leading, mainly, to a growing interest in the function of food, which, evidently, generates an impact not only on the type of product consumed but also on the importance of how it is presented and sold.   In this sense, here we share 3 factors that can help retailers find their place in this new market:   Omnichannel opportunities   With the pandemic, traditional retailers were forced to adapt themselves or die to remain competitive in an environment that began to demand new forms of consumption and facilities, such as online shopping and collection points, contactless delivery, or even placing orders via daily use platforms such as WhatsApp. Independent pet stores must look for solutions to avoid losing customers to pure e-commerce and other larger establishments, and for this, the omnichannel strategy is a great opportunity. In addition to having physical and local space, expanding the service through other digital or consumer service strategies such as automatic replenishment, free shipping, and home delivery at convenient times can be attractive alternatives.   This approach to pet food sales is already allowing those brands that decide to work closely with their retail partners in the physical space to see an evolution in their relationships.   Education   We previously mentioned that trust is a deciding factor in why people choose their retailers, even when it is not the best fit for their habits and routines. Nowadays, we know that companies can help their favorite merchants build that trust. How? Ensuring they can effectively represent the brand.   One of the main elements of the brand-retailer-consumer relationship is making sure sellers understand what the products are about. This benefits all parties: the company (or its product lines) is represented by someone who knows its strengths, benefits, and advantages, the merchant creates the long-awaited trust with the consumer, and the consumer has his chosen person to make decisions about the pet's diet and well-being with the help of an expert.   Providing these types of sellers with easy access to marketing and educational material about a brand's star products is essential to facilitate their access to training so that they can sell not only more but also, especially, better products. Thus, the seller's advice is no longer based solely on feeling or sales but also has real foundations with verified information provided first-hand by the brands.   In this way, we can cover a very important sector of pet owners: those who are concerned and actively interested in knowing about the diet of their dog and cat children and seek to make decisions with the most accurate and scientific information possible.   Artificial intelligence   There is a lot of talk today about implementing Artificial Intelligence in businesses, but few pet retailers have included it in their businesses, and this is mainly due to a lack of knowledge about how it can help them:   Long-term cost savings   Initially, an AI tool may be more expensive to implement. However, over time, it can bring huge savings. Efficiency is a fundamental aspect of money management, and being able to face customer needs more quickly and effectively surely brings greater efficiency, both in human and financial resources. This can be seen with predictive tools for the possible necessary stock or the type of customer profile, for instance.   Content creation   One of the keys to retail businesses is creating your own community to exploit its ability to generate much more trust and closeness than large businesses and establishments. Having a presence on social networks is essential, but it is not always possible due to time, lack of resources, or knowledge. In this sense, AI is a fast and efficient solution for creating content, from creating ideas for posts on social networks to creating unique images with products for advertising campaigns or special offers. Today, an AI tool like CHAT GPT can make us a complete content calendar with specific texts and characteristics, and we will only have to make sure to give the special touch of our brand voice so that they sound authentic and really connect with our potential and customer community.   Conclusion   The retailing sector, contrary to popular belief, is not dead. There is no doubt that it must adapt to the new needs and consumption habits of pet owners. But, with perseverance and predisposition, participants will be able to carve out their own market niche if they are able to find the best way to enhance what has always differentiated them in the market: closeness and trust with consumers.   Source: All Pet Food Magazine

25/06/2024

Key points of a brand ecosystem

By Armando Enriquez de la Fuente Blanquet

The most popular definition of 'brand' is that of Philip Kotler, who indicates that it is 'a name, a term, a sign, a symbol, a design or a combination of all these elements, which identifies the manufacturer or seller of a product.' or service and that differentiates it from the competition.' Furthermore, let us keep in mind that today, a brand combines perceptions and emotions that consumers associate with the product.   Here, we could go into the details of 'branding,' where we seek to create a unique and distinctive identity for pet food (image 1). This identity is built through visual elements, such as the logo, colors, fonts, and other graphic elements.     Brand building in the pet food industry is essential to differentiate yourself in a highly competitive and constantly evolving market. The market demands innovations in ingredients, manufacturing processes, and nutritional approaches to meet pet owners changing needs and preferences.   Knowing the ecosystem leads to brand success   The term "pet food ecosystem" refers to the set of companies, organizations, and activities related to the production and marketing of pet food. This ecosystem is considered from food manufacturing to product distribution, sale, and consumption   Key elements within the pet food ecosystem
  Manufacturers that produce foods or products specifically designed for pets, such as dry foods, wet foods, snacks, supplements, and more. This link must have a solid quality system, such as physical, chemical, sensory, and microbiological controls that ensure the high quality that our food brand supports. Care in adding, particularly micro-ingredients, must be very precise to fulfill what a high-quality brand promise.
  Suppliers that supply the ingredients necessary for the manufacture of pet foods, as well as protein sources, cereals, vitamins, minerals, and additives. It is important to have certified suppliers since the uniformity of the ingredients guarantees good quality food. I have already talked about other issues about the importance of micro-nutrients or micro-ingredients (vitamins and minerals): selecting the correct forms and sources will give us stability and bioavailability in our final product. Companies that are responsible for distributing pet food to retail stores, veterinarians, and other points of sale. Work with companies that take care of product management and good condition since the latter is the image and fundamental part of our brand.
  Chain pet supply stores, supermarkets, online stores, and other places where consumers buy pet food and supplies. These warehouses must offer adequate conditions for the conservation and good condition of the products.
  Veterinarians can recommend and sell specific pet foods based on each animal's nutritional needs. Training for the veterinary community is important so that they know the value proposition of our brand and apply it for the benefit and needs of the pet.
  Pet owners who purchase and use products within the pet food ecosystem to feed and care for their animals. Pet parents play a very important role in this ecosystem because it is up to them to ensure that dogs or cats consume the correct food and in the correct amount for the pet's health and well-being. Communication with pet owners, usually through tags, should be clear and understandable to reduce potential errors.
  Companies and institutions that carry out research and new food development, nutritional formulas, and technologies related to pet feeding. This is a very broad and key area for the advancement of precision nutrition for dogs and cats because it ranges from the determination of the requirements of each nutrient, new materials proposals, nutrient optimization, and new production processes, making them more efficient and sustainable.
  Government entities and organizations that establish standards and regulations to ensure the safety and quality of pet foods. The regulatory process is basic and inevitable to give certainty to pet parents that balanced foods will not cause health problems in pets.
  Thus, the unique and distinctive identity of the balanced pet food, or brand, is built through the collaboration and participation of all elements of a pet food ecosystem. Let's remember that a brand combines perceptions and emotions, so each link in the chain has a valuable contribution that will make our product successful.   Source: All Pet Food Magazine.

24/06/2024

Enifer raises €36 million to introduce fungi-based solutions to the pet industry

Enifer received a capital injection of €36 million ($39M) for the construction of a facility to produce its proprietary mycoprotein PEKILO, a sustainable fungi-based protein for human and pet food applications. The factory will be located in the municipality of Kirkkonummi, 30 km from Helsinki, and is expected to be fully operational by the end of 2025. The annual production capacity is expected to reach 3,000 tons of mycoprotein or 500 kilograms per hour. Headquartered in the Finnish city of Espoo, the start-up states that mycoprotein is 'the missing ingredient' for a more sustainable food chain and that it aims to make it 'a cornerstone of protein supply' by opening more factories down the line.    Pet application   This recent funding will enable Enifer to enter the pet food market with its mycoprotein, which has already been approved for animal nutrition in Europe. According to Co-Founder and COO Joosu Kuivanen, the ingredient has a 'differentiating factor' from plant and insect proteins due to its amino acid composition and fungal beta-glucan properties that aid high digestibility and well-being in pets.  To expand its market reach, the company will seek regulatory approval in other geographical regions, such as the US.    'We are already planning larger production facilities that would focus exclusively on producing PEKILO® mycoprotein ingredients targeted to animal nutrition, which would enable us to lower our production costs and offer even more competitive prices,' notes Kuivanen. The ingredient, made of 60% crude protein, will be available in a shelf-stable dry and powdered form with a neutral taste for use in dry and wet dog food products. Enifer previously received a €12 million ($13M) recycling and reuse investment grant from the NextGenerationEU program by the European Union.
  Source: GlobalPETS 

21/06/2024

United Petfood enters the US market with purchase of a Wellness Pet facility in Indiana

This purchase represents a landmark moment for United Petfood as it marks the company's first manufacturing plant in the United States.
United Petfood has long been a prominent player in the pet food industry through its extensive export activities. This strategic move to establish local production in the U.S. signifies a pivotal step in solidifying its presence in this key market.   "We are excited to take our first steps into the U.S. market with the acquisition of the Mishawaka facility. This acquisition allows us to better serve our American customers with locally produced, high-quality pet food. We see tremendous opportunities for growth and collaboration and are excited about the potential for synergies between our operations across different continents', Elodie Fleury, United Petfood Vice President Americas.   Regarding the sale, Reed Howlett, CEO, Wellness Pet, said, 'We're pleased United Petfood will assume ownership of the Mishawaka facility. This will ensure a smooth transition for our team members who have been working at the facility and part of the Wellie family for many years. We are proud to have been Mishawaka community members for almost two decades.' Wellness Pet acquired a substantially larger facility in 2022 in Decatur, Arkansas which is well-suited to support the company's growth in the near and medium term."
If you want more information, visit their website HERE.
  Source: United Petfood

20/06/2024

Schenck Process FPM is Becoming Coperion

Following its September 2023 acquisition by Hillenbrand (NYSE: HI), Schenck Process Food and Performance Materials (FPM) is transitioning its name and brand to Coperion. The full legal change to Coperion will be completed by August 1, 2024. Coperion is an operating company of Hillenbrand with 140 years' experience in some of the world's most critical processing industries. Schenck Process FPM has contributed an integral part to its divisions, which support processing solutions for manufacturing in polymers/performance materials, food, health & nutrition and aftermarket sales & services.   Schenck Process FPM expertise, team members, manufacturing sites, test and innovation centers, and technologies remain in place. This includes flagship brands such as RBS, Stock, Baker Perkins, Kemutec and Mucon. Customers can experience a seamless transition bolstered by more resources and broader technology capabilities available through Coperion.   'The acquisition of Schenck Process FPM in 2023 has been an essential step for the development of Coperion toward a more diversified company and an expanded footprint. With the transition of the FPM brand name under Coperion, we take the next step in our journey,' said Ulrich Bartel, President of Coperion.   'Aligning more closely with Coperion reflects a significant opportunity for us to combine our strengths and offer customers access to a broader portfolio of solutions, technologies and services,' said Matthew Craig, Vice President and General Manager, Schenck Process FPM. 'This wider range of complementary technologies and increased scale makes us even more capable of delivering value.'   The evolution to the Coperion name and brand begins with the schenckprocessfpm.com digital domain shifting to coperion.com. The company's website and emails, including those from technology brands such as Baker Perkins, will change. The new website can be found at coperion.com/fpm.   About Coperion   Coperion (www.coperion.com) is a global industry and technology leader in compounding and extrusion systems, sorting, size reduction and washing systems, feeding systems, bulk material handling and services. Coperion develops, produces, and services plants, machinery, and components for the plastics and plastics recycling industry as well as the chemical, batteries, food, pharmaceutical and minerals industries. Coperion employs more than 5,000 people in its three divisions, Polymer, Food, Health & Nutrition, and Aftermarket Sales & Service, and in its over 50 sales and service companies worldwide. Coperion is an Operating Company of Hillenbrand (NYSE: HI), a global industrial company that provides highly-engineered, mission-critical processing equipment and solutions to customers serving a wide variety of industries around the world. To learn more, visit www.Hillenbrand.com.   About Schenck Process FPM   Schenck Process Food and Performance Materials (FPM) – a brand of Coperion which is part of Hillenbrand Inc., engineers cutting-edge technologies and solutions across the bulk material handling spectrum. Our teams deliver complete solutions for your real-world needs, based on deep process and engineering expertise. We specialize in precision solutions for pneumatic conveying, milling, dust collection, sifting, weighing, and feeding. Schenck Process FPM and Coperion boast a streamlined business model which enables us to deliver high-performing systems for customers in every corner of the world, supported by an extensive collection of services. coperion.com/fpm   Source: Schenck Process 

10/06/2024

Zoomark and Nomisma shine the light on the non-food pet market

The early highlights of the research conducted by Nomisma for Zoomark on Italian pet owners' shopping habits have just been released. They reveal key trends in the non-food segment, which has consistently expanded in recent years and includes supplements, anti-parasite products, accessories, toys, hygiene products and cat litter.   The data presented at the press conference organised to launch Zoomark 2025 – 21st international trade show for pet food and pet care, scheduled for May 5th-7th 2025 at BolognaFiere – are the first step in a broader partnership between Zoomark and Nomisma. This collaboration will develop over the coming months as part of a programme to identify the trends, opinions, habits and behaviours of Italian pet owners.   'The activities that form our two-year strategy with Zoomark allow us to make a tangible contribution to the Italian non-food pet segment for the first time', explained Mattia Barchetti, Head of Market Intelligence at Nomisma. 'The research results provide a cross-section of current and future trends regarding pet owners' purchasing behaviour and preferences, vital information that will help the sector's top Italian and foreign businesses to define their sales strategies.'   The pet market keeps on growing   The pet market continued to grow globally in 2022, everywhere from the USA to Europe and Asia. Worldwide pet owners are increasingly attentive to caring for their cats, dogs and other animals, choosing both food and non-food products with their wellbeing in mind and treating them as members of the family. Italy is outpacing the USA, China and Europe when it comes to overall expenditure on pets, with a total growth in the pet sector of almost 20% compared to the previous year. Non-food accounted for approximately 43% of the total expenditure.   Total spending on pets approaching €7 billion     Italian families spend €6.8 billion every year on caring for their animals and ensuring their wellbeing. Of this, 57% goes on food and 26% on veterinary medical expenses. This leaves 17% of pet expenditure dedicated to accessories, and particularly five main categories: supplements and anti-parasite products, cat litter, accessories (home and comfort, dog harnesses, leashes, collars, and clothing), hygiene and grooming products, and toys.     Spending on pets as a proportion of Italian families' outgoings has grown consistently in recent years, and particularly after Covid, with an overall increase of 35 bps between 2018 and 2022, leading to significant effects on the pet supply chain. Previews of the Nomisma research show that 52% of respondents reported spending the majority of their monthly expenditure on their dog. When pet owners with more than one animal were included, however, cats were the most frequently cited on this measurement.   Italian pet owners: identikit and lifestyle   Nomisma's research for Zoomark builds an identikit of the typical Italian pet owner: on average, owners are over 45 years old (47% of survey participants) and belong to a family with children (43% of the panel). In addition, almost 90% of pet parents live in a house with an outdoor space, i.e. with at least a balcony or garden.     The analysis also identifies pet owners' various lifestyle types: One in five (19%) define their lifestyle as 'Conscientious', seeking balance between their private life and work, which includes their pets. This is followed by those with a busy 'Urban' lifestyle (10% of respondents) – people who live at a frenetic pace and attend city social and cultural events – and the 'Global and Curious' (also 10%), open-minded citizens with a strong interest in culture and the world. Another 10% defined themselves as having a 'Sustainable' lifestyle, focused on seeking environmentally friendly solutions in all areas of their life. Close behind on the list are the consumers (9% of respondents) who identify as 'Digital', with a passion for technology and online purchases, and another 9% who define their lifestyle as 'Active', i.e. they exercise regularly and follow a balanced diet. Anti-parasite products, home accessories, and hygiene and grooming products were the most frequently purchased products last year, accounting for over 60% of sales. Pet owners continue to have specialised physical shops as their preferred purchasing channel, but online is becoming increasingly more important, particularly for certain product categories. The products with a predicted increase in average spend over the next two to three years include cat litter, anti-parasite and electronic equipment.   'We know how much the food sector is a driving force in the pet economy. Nonetheless, the novelty revealed by the latest trends in the non-food segment tells us about how the market is evolving' - underlines Luisa Bersanetti, Exhibition Manager of Zoomark - 'In the wake of this significant growth, we started the partnership with Nomisma with the aim of analysing the trends and purchasing habits of Italian pet owners; Zoomark's intent remains to offer its exhibitors and visitors the essential tools to increase their business opportunities, and we believe that the first data collected by Nomisma are the right starting point for interesting conversations that we will develop in the 2025 edition."   Source: Zoomark

07/06/2024

The new era for pet food brands

By María Candelaria Carbajo

But innovation, by itself, leads nowhere. We need to do it with knowledge and data-based and, to do so, understanding the main current trends and changing forces is essential to encourage sustained and effective development. Part of that knowledge will come from improving relationships between companies' retailers and consumers.   On the other hand, we must also take into account that the global economy is encountering a series of challenges that bring global instability both at an economic and productive level and mean that the problems on the inflation front are not over yet. When a crisis occurs across an entire industry, we need to focus and join forces because one consumer's trust (or lack thereof) can impact many more and spread to very negative impacts.   However, despite knowing the need to invest in finding these new alternatives, losing sight of motivation amid needs and everyday demands can be easy. In these cases, it is important to remember that most of the time, urgent does not mean high importance. Instead, focusing on those relevant matters in the medium and long term can be much more significant.
It is precisely in these cases that we must join forces and find new paths together.   3 key trends to pay attention to E-commerce E-commerce and direct-to-consumer models have been booming since the pandemic boomed, but their role is currently transforming. Today, they are creating opportunities for innovative and niche pet food brands to reach a broader audience while online platforms make it possible to educate consumers about their offerings and the benefits of their products.   Lower budgets Pet food consumers are increasingly tending not only to reduce but also to plan and budget the expenses related to their pets. They remain very loyal to the products they choose but with less willingness to spend. By understanding these consumer behaviors, brands can allocate their resources appropriately, adjust strategies, and seek out key partners.   Collaboration and co-participation When there were crises in the industry, such as the recall of certain contaminated foods, collaboration was what held brands. Furthermore, we know that crisis can mean opportunity. These events have driven the industry to have better and new standards. Since these changes, manufacturers have implemented and received improvements to track ingredients throughout the supply chain, protecting pet health and helping to restore consumer trust. In turn, it has forced all parties to advocate for better communication.
 
On the other hand, although there is a strong increase in pet owners who are increasingly aware, there is still a large number of consumers who see pet food as a true mystery. In these cases, purchasing decisions are motivated by emotions. Co-participation and collaboration are essential to educate because, when misinformation is spread, consumers do not know what to believe.   Conclusion   The pet food industry is undergoing a transformative phase, driven by innovation that answers both pet owners' desires and the Earth's needs and the market. The most advanced countries are already blazing a trail that combines modern technology, sustainability, and a deep understanding of animal welfare. As the bond between humans and their pets deepens, the search for healthier, more sustainable, and technologically advanced pet food options will continue to drive the industry.   Source: All Pet Food Magazine.

30/05/2024

Mars announces partnership with Tripadvisor, connecting today's pet parents with better travel experiences

Mars Incorporated, a global leader in pet care products and services, confectionery, snacking and food and the maker of some of the world's most-loved brands, has today announced a partnership with Tripadvisor*, the world's largest travel guidance platform, kicking off in the U.S. market with plans for future global expansion. Through a new co-branded digital hub, consumers will be inspired by and connected to pet-friendly communities across Tripadvisor's platform, while businesses will be encouraged to realize the cultural, well-being and financial benefits of becoming pet-friendly. Despite 73% of U.S. Tripadvisor users owning pets2, less than 1%3 of Tripadvisor's U.S. restaurants are currently listed as pet-friendly, demonstrating a huge need for more pet-friendly businesses.   The collaboration furthers the broader Mars Petcare Purpose: A BETTER WORLD FOR PETS, and the CESAR® brand's commitment to making the world a more dog-friendly place, by improving the experience of traveling with pets at every step of the journey. It's the result of a significant investment from Mars to accelerate the digital transformation of its pet nutrition business to meet the needs of the increasingly "always-connected" pet parent.   'At Mars, we're dedicated to becoming the most digitally enabled, pet parent-centric organization, which means collaborating with innovators like Tripadvisor to transform the pet parent experience,' says Natalia Ball, Global Chief Growth Officer of Mars Pet Nutrition. 'This partnership cements our commitment to supporting pet parent communities, using our unmatched expertise, knowledge and relationship with over 400 million pets and their pet parents who purchase our products every year.'   Shaping the future of pet-friendly travel   Travel remains a highly researched topic for today's pet owner – in the U.S., 'pet travel' is searched on Google over 19 million times annually4, yet it remains one of the biggest pain points. The same data found pet parents only take a vacation "once every few years" or less because of pets and 33% of pet parents have actually altered travel plans because of difficulty traveling with them. In addition, of the 746,000 U.S. restaurants on Tripadvisor, only 5,000 – less than 1% – are listed as pet friendly.   The partnership serves to help bridge this gap, using digital technology to connect consumers with pet-friendly options, helping to guarantee a better travel experience for pets, their parents and the businesses that want to support them. Partnership features include: A new consumer hub, available online or through Tripadvisor's mobile app, offering a one-stop resource for pet-friendly travel. Specifically: City guides developed in partnership with CESAR®, featuring pet-friendly travel tips and attractions in BETTER CITIES FOR PETS™-certified U.S. cities, including Miami, Austin, Nashville, Phoenix and Palm Springs, with plans to expand globally. An enhanced AI Trip Builder for users to build a pet-friendly trip in minutes with a personalized itinerary guided by traveler tips and reviews. A hub for businesses to discover the benefits of welcoming pets, including how to become pet friendly on Tripadvisor, how to accommodate pets, and how to ensure consumers know that they can visit with their animal companion. The launch of a new coveted Travelers' Choice Best of the Best Award category, Pet-Friendly Hotels, with Hotel Fioreze Quero Quero in Brazil named the world's most pet-friendly, and Hyatt Centric Las Olas Fort Lauderdale in Florida taking the title in the U.S.   'We know our travelers love their pets and are looking for hotel and restaurant recommendations to make sure they can enjoy every part of their adventure together,' says Christine Maguire, Global Vice President of Sales & Partnerships, Tripadvisor. 'Through this partnership, we're streamlining the journey for those who want to bring their pet along, helping them create lifelong memories – while encouraging and supporting the growth of pet-friendly businesses.'   The CESAR® brand – which believes that the best life is a shared life – made a commitment in 2022 to make the world a dog-friendly place, so that people and their pets can always be together. Today marks a huge milestone in delivering this commitment, by partnering with Tripadvisor on the launch of the new Traveler's Choice Pet-Friendly Hotel award category for 2024. The top pet-friendly hotel in the world was named Hotel Fioreze Quero Quero in Brazil, which boasts over two acres of open space for pet parents and their four-legged friends to explore. The No. 1 pet-friendly hotel in the U.S. is the Hyatt Centric Las Olas Fort Lauderdale in Florida, which allows pets on every floor and in the outdoor garden sitting area.   If you want more information, visit the website HERE.   Source: Mars.

24/05/2024

ZOOMARK 2025 - A landmark event for the global pet market

The countdown to Zoomark has begun!   Exactly one year to its 21st edition, the global pet food and pet care trade show – scheduled for May 5th-7th 2025 at BolognaFiere – was officially presented to international media and companies. The press conference – hosted by Luisa Bersanetti, Exhibition Manager at Zoomark, Pascale Sonvico, Show Office and Sales Manager at Zoomark, with the participation of guest speakers Giorgio Massoni, President of Assalco and Mattia Barchetti, Head of Market Intelligence at Nomisma – revealed all the latest news about the event as well as market insights. Giving the promising results achieved with our Rebooking and Early Bird campaigns, Zoomark 2025 is shaping up to be a success, with over 50% of exhibition spaces already snapped up.   'Zoomark, with its winning combination of culture and business, has always been an essential event for the pet market', noted Pascale Sonvico, Show Office and Sales Manager at Zoomark. 'We are grateful to the exhibitors and visitors who have cemented our success over the years, turning Zoomark into an unmissable occasion for the entire industry, eagerly anticipated by companies all over the world and increasingly important from a strategic perspective. Now Zoomark becomes even more ambitious in its aims and targets, or, as the new slogan says, Bigger and Bolder. Our goal is to involve each company, each retailer and other pet professional to create a memorable event. 2023 was a record-breaking year, with over 68,000 m2 of exhibition space, 1,060 exhibitors and an incredible 28,000 visitors.'   Zoomark 2025 will be the hub of the future. 'We want to provide an exclusive platform for all brands around the globe, creating new business opportunities while forecasting market trends and shining a light on topics such as sustainability, the concept of One Health, and tailor-made products, which are so popular with Gen Z', Sonvico continued. 'At Zoomark 2025 we will provide visibility to what is relevant today, but we will also look further ahead and offer space to the future-forward topics within our dedicated areas."   Pet tech is a fast-growing and crisis-proof trend, and with this in mind, Zoomark has decided to build the Next 5.0 area for the future of the pet market, innovation and cutting-edge technology: a space dedicated to start-ups and more established businesses that offer high-tech solutions in fields like pet health and security. Meanwhile, Zoomark's brand-new project Factory will put the spotlight on all businesses in the manufacturing supply chain (suppliers of raw and semifinished materials, equipment, packaging and services to the industry and to distributors), which plays an increasingly central role in meeting the needs of a growing market.   For the first time, Zoomark 2025 will also highlight excellence in the world of pet fashion, design and beauty through the launch of Atelier, a premium space for top buyers, brands and businesses. Two beloved and long-standing projects will return to Zoomark 2025: Pet Vision (the new products showcase) that in 2023 displayed around 500 novelties, serving as a compass for distributors and retailers seeking future trends, and Aqua Project for businesses in the aquarium and terrarium sector, which will host meetings and seminars as well as exhibition space. And the new features at Zoomark certainly do not end there! As Luisa Bersanetti, Exhibition Manager at Zoomark, pointed out, this constantly evolving, always up-to-date event is increasingly global in its outlook.   'Zoomark provides a bridge between Europe and the rest of the pet world', Bersanetti noted. 'In 2023, Zoomark welcomed exhibitors from 57 different countries and 62% of visitors from abroad, including high-profile players from every continent. In 2025, we will further increase the number of buyers from key locations, and particularly emerging markets, offering businesses with stands at the event real growth opportunities. To this end, we have already launched our new promotional campaign, with significant marketing efforts in advertising, in both print and digital media, across the world. The additional support provided by the Italian Trade Agency (ITA/ICE) for Zoomark's programme to attract external businesses has been crucial, helping us to meet our targets.'   Other new, highly anticipated projects are also quickly taking shape, including the strengthening of major international partnerships. One such venture is the agreement reached recently with Pet Fair South East Asia, where Zoomark will be coordinating the Italian businesses in the Italy Pavilion.   In a little over a month, on June 26th-28th 2024, Zoomark will bring its Pet Pavilion to the Shenzhen Convention & Exhibition Centre in the city's Futian district for Marca China, a dynamic event for private labels, e-commerce and large-scale retail. Zoomark's exclusive area dedicated to the pet sector will provide numerous Italian and international pet-related companies with preferential access to the Chinese market.   The centrepiece of the press conference in Nuremberg was the announcement of some of the most significant data emerging from the 2024 Assalco-Zoomark Report. The report revealed that, despite tricky conditions, the Italian pet economy has now reached significant heights, reinforcing Zoomark's position as a key event for global players interested in the Italian market. Giorgio Massoni, President of Assalco, gave a summary of insights in the Italian pet food and pet care sector and the outlook for the months ahead: 'The pet food market is proving to be resilient, confirming the attention that owners give to their pets, their life companions'.   The final item on the agenda was a preview of some of the highlights from a new piece of research conducted by Nomisma for Zoomark, which aims to provide a snapshot of the accessories sector by identifying current trends and the opinions, behaviour and purchasing habits of Italian pet owners.   'Nomisma has honed an innovative approach through its new partnership with BolognaFiere, seeking to analyse and study the trends in a market segment that is increasingly important for the pet sector, responsible for around 20% of overall revenue, which is non-food.', revealed Mattia Barchetti, Head of Market Intelligence at Nomisma. The data presented at Interzoo 2024 on Italian pet owners' shopping habits paints a clear picture of a segment that has shown continuous growth in recent years. 'This survey is only the first step in a larger project, which will continue to develop as Zoomark 2025 approaches', Barchetti concluded.   'Zoomark is one of BolognaFiere's most prized events. It has accompanied the growth in the pet industry for over 20 years, interpreting the needs of the market and anticipating future trends. The active partnership between Zoomark and Interzoo and the fact they are held in alternate years makes them both unmissable events in Europe for the global pet food and pet care industry. As a result of the growth in animal food and wellbeing products in modern mass retail, in June we will take our Pet Pavillion to Shenzhen as part of Marca China – another global BolognaFiere event dedicated to the private label market', stated Gianpiero Calzolari, President of BolognaFiere, officially starting the countdown to the event. 'We are sure that businesses wishing to enter the Chinese market will grab this new opportunity with both hands'.   Source: Zoomark. 

24/05/2024

Exclusive Interview with Dr. Astrid Bosse at Interzoo 2024

At the Interzoo 2024 event, held in Nuremberg, Germany, we had the opportunity to interview Dr. Astrid Bosse, JRS´s Scientific Advisor and Nutritionist. During the interview, Dr. Bosse shared valuable insights regarding the job JRS is doing in the pet food industry and its positive impact on pet health.   Dr. Bosse highlighted how JRS is dedicated to improve animal nutrition through high-quality fiber ingredients that promotes pets well-being.         About the company:   JRS was established in 1878 in southern Germany and, today, has become a global leader in sustainable and functional plant fiber technology.
With more than 3,500 employees in over 90 locations worldwide, they're a reliable technology and systems partner for a wide range of industries.   For more than 60 years, they've been pioneers in the manufacture of high-quality fiber ingredients for pets. The experience and dedication have made JRS a global expert in natural, healthy and sustainable animal nutrition solutions. The production of high quality, nutritious ingredients is carried out under controlled conditions, ensuring complete product integrity and traceability. This allows pet food manufacturers to have full confidence in the quality and safety of the ingredients.   JRS Petfood offers options for all pet food categories, benefiting pets at all stages of their lives and improving the pet food production process. JRS ingredients are scientifically proven and their team of experts is always ready to collaborate with customers to analyze problems and develop customized fiber solutions. These ingredients not only bring added value to pets, but also to pet food manufacturers, ensuring optimal and sustainable nutrition.   We invite you to learn more on their minisite or visit the website HERE.   Source: All Pet Food.

22/05/2024

New Symrise CEO Parisot looks optimistic into 2024 at the Annual General Meeting

'I feel delighted to speak at the Symrise Annual General Meeting for the first time as the Group's CEO,' said Dr. Jean-Yves Parisot. 'We offer our shareholders good opportunities for successful business development, also amid ongoing global uncertainties. Our diversified portfolio, our high level of innovation and our global positioning contribute significantly to this. Our pioneering role in sustainability represents a further key to our success. We want to continue intensifying our efforts in this area until we have achieved net-zero status at all levels by 2045.'
In his presentation to the nearly 350 shareholders present, the new CEO started with a look at the 2023 fiscal year. The year turned out a successful one also with its geopolitical uncertainties. It produced stable organic sales growth of just under eight percent. Both divisions (Taste, Nutrition & Health as well as Scent & Care) recorded significant growth.   In his outlook for the 2024 fiscal year, Parisot stated that Symrise feels confident that it will be able to continue along this successful course. In the first quarter of 2024, the Group managed to increase sales by just under 11% compared with the first quarter of 2023. Overall, Symrise is aiming for organic growth of between five and seven percent this year. This would place the company at a faster growth rate than its respective market. To increase profitability, the company has also launched an efficiency program worth EUR 50 million.   Voting results available online   After the presentation of the business figures, the agenda continued to cover the agenda items up for vote. They included the following topics: - Appropriation of the accumulated profit for the 2023 fiscal year
- Resolution to discharge the members of the Executive and of the Supervisory Board for the 2023 fiscal year
- Appointment of the financial and other auditors
- Approval of the Remuneration Report
- Amendments to the Articles of Incorporation to enable virtual Annual General Meetings and on the arrangements for the participation of Supervisory Board Members
- Removal of the existing Authorized Capital and the creation of a new Authorized Capital
- Removal of the existing authorization to issue bonds and to create a new conditional capital   The shareholders approved all items on the agenda with a large majority. The detailed voting results are available for download at https://www.symrise.com/investors/annual-general-meeting/   About Symrise:   Symrise is a global supplier of fragrances, flavorings, cosmetic active ingredients and raw materials, as well as functional ingredients. Its clients include manufacturers of perfumes, cosmetics, food and beverages, the pharmaceutical industry and producers of nutritional supplements and pet food.   Its sales of approximately € 4.7 billion in the 2023 fiscal year make Symrise a leading global provider. Headquartered in Holzminden, Germany, the Group is represented in more than 100 locations in Europe, Africa, the Middle East, Asia, the United States and Latin America.   Symrise works with its clients to develop new ideas and market-ready concepts for products that form an indispensable part of everyday life. Economic success and corporate responsibility are inextricably linked as part of this process. Symrise – always inspiring more…   Source: Symrise.

17/05/2024

Exclusive Inside Look: Highlights from Record-Breaking Interzoo 2024

Organized by WZF GmbH – Pet Industry Services, the event attracted approximately 37,000 trade visitors from 140 countries, marking a 32% increase compared to the previous event. Additionally, around 2,150 exhibitors from 68 countries showcased the latest innovations in products and services for dogs, cats, fish, small mammals, terrarium animals, and more.   Gordon Bonnet, Managing Director of WZF and ZZF (German Pet Trade & Industry Association and honorary sponsor), expressed his satisfaction with the results: "For many exhibitors and trade visitors, Interzoo is the highlight of the business year. We are delighted to have met and exceeded the high expectations of exhibitors. The continued high internationality of 85% of exhibitors and over 74% of visitors underscores Interzoo's status as the world's number one industry platform."   Norbert Holthenrich, President of ZZF, also highlighted the event's success: "Interzoo 2024 was an enormous success for market participants in the international pet supplies industry. The exhibiting companies set new standards in terms of product quality and stand design, and we were pleased to see how many exhibitors placed the needs of animals at the center of their new products."   Innovation and Trends: The Heart of the Supporting Program   Interzoo 2024 not only stood out for the large number of participants but also for its focus on innovation and industry trends. "Both the German and the global pet market developed positively last year. Global growth of 6 per cent to more than 182 billion euros in sales last year is impressive proof of the economic strength of the pet industry. This market development was reflected in the form of innovative products at Interzoo 2024," says Dr Rowena Arzt, Head of Exhibition at Interzoo organizer WZF.   The solutions of the future were presented and discussed in 36 short presentations on the Fresh Ideas Stage. "The Fresh Ideas Area with its bar area and networking lounge, which was significantly larger than in 2022, was very popular on all days of the trade fair and is firmly established as an ideas hub for the pet industry," says a delighted Dr Arzt. Next to over 70 innovative companies and start-ups at the community stands "International Start-up Area" and "Young Innovators", the Fresh Ideas Stage was the venue for the second Interzoo Fresh Ideas Contest on Friday, 10 May, which awards prizes for the best innovative ideas. First place went to Petnow inc from South Korea, which has developed a facial recognition system for pets based on biometric data, second place to Pawr with a purely plant-based dry dog food and third place to Allkokos GmbH, a manufacturer of small mammal litter made from coconut flakes.   Exclusive Interview with Dr. Rowena Artz
  In our exclusive interview with Dr. Rowena Artz, available as a video, she shared insights into the organization and success of the event. She highlighted the excellent teamwork and the record attendance and exhibitors achieved in 2024. Dr. Artz also discussed the conferences and the experts selected, including the fourth edition of a conference on sustainability, and other sessions on innovation and social media. Comparing this edition to the previous one, she noted that Interzoo 2024 was the largest since its inception, with a notable increase in the number of exhibitors stands and participating countries. Looking ahead, Dr. Artz emphasized the commitment to continue growing and offering new opportunities for startups, with a particular focus on sustainability.     Future Prospects   Interzoo 2024 not only broke records but also set the stage for future developments. The next edition, scheduled for May 12 to 15, 2026, promises to remain a key event in the pet supplies industry. For more details on the innovations and trends presented, visit the Interzoo Academy website HERE.   Source: All Pet Food. 

17/05/2024

Environmental Sustainability

In today's world, protecting the environment and sustainability is a critical priority, and the practice of rendering can provide a solution to help. Rendering is a powerful process to reclaim and reuse animal agriculture resources responsibly, reduce food waste, and find important uses for meat co-products (also called by-products). Rendering uses these leftover materials from animal processing and recycles them for new applications instead of discarding them. Products such as fat, bones, and other animal materials can be reused instead of contributing to waste.   Rendering has a (hugely) positive environmental impact and is one of the most sustainable practices we, as a community, can support to improve our carbon footprint, reduce food waste, and return clean water to the environment's natural waterways. It's an often-overlooked industry that equips the entire food processing chain to use food materials more responsibly and sustainably. By reclaiming meat leftovers and including them in other products, such as animal feed, pet food, and renewable biofuels, rendering prevents waste and makes our resources go further for critical needs.   How Resilient Rendering Works   Because many people consider unused animal co-products or by-products inedible (i.e., meat from the animal that we choose not to eat), these leftovers often end up in landfills. Resilient rendering 'recycles' those co-products into valuable items like pet food and biofuel. Rendering's reduced carbon footprint is a result of using sustainable processing methods. Resilient rendering expands our uses for leftover food products produced from animal agriculture and helps us conserve resources while decreasing food waste across the production chain.   Environmental Impacts of Rendering   Rendering delivers essential benefits for increased sustainability. Products developed from rendered material follow strict safety standards to provide high-quality products from sustainable materials. Some reasons rendering makes a positive impact on the environment include: Environmental protection: Rendering helps protect the environment with lower greenhouse gas emissions than other disposal methods, decreased energy and water consumption, and more efficient processing technologies. Water reclamation: Rendering reclaims billions of gallons of water that would otherwise be wasted or contaminated. Water reclamation rendering methods improve water quality, naturally releasing water back into the environment through evaporation or returning it to streams and rivers according to federal, state, and local water standards. Food waste prevention: Reclaiming meat leftovers that would otherwise be discarded decreases our food production footprint. It also reduces waste piling up in landfillsas we reuse those co-products instead. Sustainable products: Renderers reclaim and recycle items such as used cooking oil and rendered protein ingredients for renewable diesel, animal feed, pet food, and many other products. Discover How NARA Works for Sustainability   The North American Renderers Association (NARA) represents independent renderers and meat processors across the United States and Canada. Their members also include those who support renderers with equipment and services or broker and buy processed rendered products.   NARA's mission is to represent the interests of the rendering industry in the political realm, provide resources for industry members and educate the public on the vital work renderers do. They offer a wide range of services and prioritize listening to their members' feedback. Learning about their evolving needs, they strive to provide the support and resources they require most. Also, they're committed to being the voice of the rendering industry to local and national government officials.   As a non-profit, NARA is committed to supporting the industry and furthering environmental sustainability efforts in the best way we can. They support those in the rendering industry with trusted resources to help them manage regulatory compliance, optimize rendering processes and promote meat science and technology awareness.   NARA advocates on behalf of renderers and aims to spread the word about the rendering industry's vital role in helping to protect and preserve environmental sustainability. They focus on providing innovative solutions for reclaiming meat leftovers and consistently reducing food waste.   If you'd like to learn more about NARA, click HERE.   Source: NARA.

15/05/2024

Connection and trust: Revolutionizing brands in the pet food world

By Iván Franco

This shift in thinking leads us to evaluate the key elements in building a brand, from product innovation to social responsibility, which combine to forge a cohesive and resonant brand identity. In this text, we address these topics by highlighting the impact of each element on customer loyalty and satisfaction.   Real connections are brand essence   Creating a successful brand in the pet food industry means establishing a genuine connection with pet owners. This involves going beyond the product to speak directly to the hearts of consumers, addressing their values, needs, and desires. A comprehensive approach, which ranges from discovering a brand's mission to implementing effective communication and loyalty strategies, is the path to lasting loyalty. For example, let's look at some leading multinational brand experts in connecting with pet owners.   Technological innovation is the key to the future   In a rapidly saturated market, technological innovation is crucial. On the other hand, developing innovative products that anticipate trends and meet pet owners' expectations is essential to maintain our brand relevance. This ranges from specialized or improved formulas to sustainable practices, as well as the use of technology as a marketing claim, which generates trust and enriches the product experience. Today, there are successful brands that 'sell' technology implicitly and explicitly, particularly in premium foods.   Digitization cannot wait in the data era   Digital technology has redefined how we interact, and for pet food brands, it is an invaluable tool to increase and make the connection with pet owners ubiquitous. Personalizing the shopping experience and customer service through digital solutions can completely transform brand perception.   Sustainability and social responsibility are values ​​that permeate   Today, sustainability and social responsibility are not just good practices. These are already expectations consumers have, especially the youngest ones. Brands that demonstrate a real, transparent, and honest commitment to these values ​​not only earn the respect of pet owners but also their loyalty by resonating with their personal principles. An example of social responsibility is carried out by some leading brands by helping abandoned dog communities and donating food to their shelter network.   Empower the business by measuring and analyzing data   In our journey to connect with pet owners, we cannot overlook the compass that guides us: the power of data. Understanding the importance of measuring and analyzing our efforts allows us to fine-tune our brand strategies with precision. This analytical approach is what helps us ensure that we are not only meeting market expectations but exceeding them, raising the bar for what it means to be a brand in the pet food world. This area is where we are most behind in the region since there are only a couple of examples of brands that do not skimp on analyzing because they know that the returns are juicy.   Conclusion: generating brands that inspire loyalty   Building a brand in the pet food world goes far beyond selling a product with pretty packaging and a catchy name. It's about creating a meaningful experience and lasting relationship with pet owners. By holistically addressing innovation, technology, sustainability, and data analytics, we can ensure the relevance and competitiveness of our brands over time and in saturated environments.   Brand architecture is the skeleton on which the entire identity of a company is built and organized, ensuring coherence and clarity in its offer to the market. It facilitates consumer understanding, reinforcing their perception of value and loyalty towards the brand. This strategic approach is crucial to differentiate itself in highly competitive markets, guiding the expansion and evolution of the brand with a vision for the future.   By Iván Franco. Source: All Pet Food Magazine. 

03/05/2024

Interzoo 2024 preview: The International flagship event for the pet supplies industry

As the largest and most important meeting place for the international pet supplies industry, Interzoo 2024 (7 –10 May, Nuremberg) will once again be a decisive platform for pet food professionals to gather information about new products and trends in the sector as well as to connect with long-time partners and explore new partnerships. A week that starts with Petfood Forum Europe on Monday, 6 May 2024, and continues with the four-day Interzoo covers the entire supply chain and creative power of the pet food industry through market insights, innovative special shows, and coverage of topical issues like sustainability.   As the industry's leading trade fair, Interzoo offers the most comprehensive product overview of all relevant segments in an expanding pet industry. Despite having a much larger exhibition space with an additional two halls compared to Interzoo 2022, the 2024 edition of the trade fair has exceeded the magical 2,000 mark for registered exhibitors and covers an overall exhibition space of well over 140,000 square metres. 'The sold-out Interzoo halls that break records with regard to exhibitor numbers, exhibition space, and internationality show the huge pulling power of Interzoo for the gradually growing international pet supplies industry,' says Gordon Bonnet, Managing Director of WZF and ZZF (German Pet Trade & Industry Association, the institutional sponsor of Interzoo). 'For trade visitors, there is no better opportunity on the globe to experience first-hand the incredible array of new products and exciting companies, to build networks, and to gain inspiration!'   International exhibitors   The strong international presence at the world-leading fair, which has an overseas exhibitor contingent of around 86%, ensures an unrivalled overview of the global market. After Germany, the countries with the largest numbers of exhibitors are China, Italy, the Netherlands, Turkey, the USA, Belgium and the UK. There will be a total of 15 national pavilions, from Brazil (two pavilions including one devoted to aquariums), Canada, China (two pavilions), the Czech Republic, France, Hong Kong, India, Italy, Korea, Malaysia, Taiwan, the UK and the USA.   WZF has noted an increase in registrations for stand space from some European countries, e.g. from Italy (+31%), Poland (+27%), and Turkey (+26%). There has also been stronger demand from outside Europe, e.g. from the USA (+60%), India (+34%), and South Korea, which has almost doubled its display area. China, which only sent 29 exhibitors in 2022 due to pandemic-related travel restrictions, accounts for the largest growth in the display area with a fifteenfold increase. 'The stronger demand across all continents shows how important Interzoo is as a showcase for innovation and a gathering place for industry decision-makers from all around the world,' says Dr Rowena Arzt, Director of Exhibitions at Interzoo organizer WZF.   Over 70 exhibitors from Spanish-speaking countries (+19 % compared to 2022) contribute to the great diversity of products at Interzoo 2024, covering a total of about 2.500 square metres of exhibition space. On top of that, the neighbouring countries Brazil and Portugal are present with 26 exhibiting companies and almost 1.000 square metres.   Pet food innovation at Interzoo 2024   As in the past, products for dogs and cats account for the majority of the exhibits, with 81.2 percent of all exhibitors representing this segment. The next largest product categories are small animals and rodents (14.1%), aquariums and terrariums (13.3%), ornamental birds (11.6%) and pet food technology (8.4%).1 The rising interest in products and services associated with petfood technology (32% of visitors at Interzoo 2022) is also acknowledged by the supporting programme of Interzoo 2024: The Fresh Ideas Stage in Hall 3 has established petfood as one of its four topics of interest. On the last day of the trade fair, the Stage programme ends with the Fresh Ideas Contest where start-ups from the pet industry will have the chance to present their business idea to the audience and the jury in a short pitch in anticipation of attractive prizes.   Many international visitors expected   In view of these record-breaking figures, Dr. Rowena Arzt assumes there will be a lot of international visitors: 'The importance of Interzoo as a leading international fair and compass for a diversifying sector makes it the most popular setting for cultivating international contacts, dialogue, and business.' Also, the diverse and up-to-date supporting programme is a big pull factor for a lot of industry experts who gain to seek knowledge about other markets and current topics.   On 7 May 2024, the first official day of Interzoo 2024, the supporting programme focuses on sustainability. On that day, the Interzoo Sustainability Session will present the results of the Interzoo Sustainability Study 2024. With the help of recent data, experts will explain the current developments and challenges related to the topic of sustainability in the pet supplies industry and show ways to enhance sustainable development. Best practice examples will serve as illustrations and provide the basis for an in-depth discussion.   The Interzoo Country Sessions highlight and discuss the most exciting and important developments in the various geographic pet supplies markets. At Interzoo 2024, industry experts will present market data, trends, and import regulations for countries and regions such as Brazil, Europe, Southeast Asia, and the US in short conferences. Following the presentations, there will be time for discussion and networking. Participation in the Sustainability Session and the Country Sessions is free of charge for visitors to Interzoo 2024. The presentations will be held in English. All sessions will take place in NCC East, hall St. Petersburg.   In addition to the Interzoo Sessions, the supporting programme offers many other exciting presentations and networking formats for the pet industry. The stand of Interzoo's honorary sponsor ZZF, for example, will offer multiple presentations, including dog grooming demonstrations.   Exhibit Top exhibiting countries by space Germany China Italy The Netherlands Turkey USA Belgium Great Britain Spain Poland France   Places 7-9 are quite close apart, with possible changes until the post-show audit of the Society for the Voluntary Control of fair and exhibition statistics.   Top growth among exhibitor nations with more than 2.000 square metres exhibition space: China USA Poland, The Netherlands, Turkey, Italy (all within a few minor percentages)   Source: Interzoo.

02/05/2024

Extrusion Seminar – Extru Tech 2024: An all-inclusive experience!

This seminar is designed for pet food industry executives, decision makers and leaders, offering a unique opportunity to explore the latest technological trends and growing demands in food safety. During three intensive days, the attendants will access to the program with a detailed theoretical-practical approach, spanning from pet food to aquaculture products.   The seminar program features specialized speakers who will approach a wide range of key topics, including critical points in extrusion plants, product formulations and technology innovations.   The strategic partnership with the Autonomous University of Baja California (UABC) guarantees a comprehensive and quality approach, where participants will be able to observe practical tests with various raw materials, through live broadcasts from the UABC pilot plant.   The seminar is supported by prominent sponsors, including JEM, Armstrong, KEMIN, Source Technology, Wenger, Marel, NARA, NorthWind, Schenck Process, Tietjen and KSE, Molinos Azteca. It will be a unique meeting, balancing networking opportunities, with learning and rest, in an ideal environment for this comprehensive experience.   Close to the event date, there are only a very few places available, so those who wish to be part can complete the registration HERE  and stay tuned for news on seminar social media: LinkedIn and Instagram.   We wish you an enriching and knowledge-filled experience! We hope this seminar opens the doors to new opportunities and challenges in the world of extrusion.   About Extru-Tech
Extru-Tech is a design and manufacture of high-quality extrusion systems for pet food, aqua feed and snacks industries global leader. Since 1985, the company has been dedicated to provide innovative and reliable solutions that help its customers to produce safe, high-quality food products. For more information, visit them on their minisite.

Source: All Pet Food.

25/04/2024

AFB is traveling all over the globe in 2024!

We are excited to announce that we will be participating in six different tradeshows and expos across the globe this year! These events are crucial for us as they enable us to connect with our customers, vendors, and other important industry contacts. Moreover, these customer-facing pet food industry events help us to showcase our latest research, global resources, and palatability products and solutions. We would love to meet you at one of these events!
  Petfood Forum April 29 – May 1 in Kansas City, Missouri USA In just 13 days, the AFB Team is traveling to Kansas City! Make sure to stop by our booth 1300, to learn how our experts, services, and products can meet your specific needs with our consultative approach. While you are at the show, stop by the poster presentations in the Future of Pet Food Pavilion, and check out AFB's poster entitled 'Kibble Size and Its Impact on Feline Palatability' by Greg Hibbard, Senior Scientist, AFB Product Development. Greg will be there to talk about the palatability study findings – it might surprise you. Be on the lookout for the future whitepaper on Palatants+.
  Interzoo May 7 – 10 in Nuremberg, Germany The next stop will be in Nuremberg for Interzoo, which is the world's leading tradeshow for the international pet industry! Every two years, Interzoo attracts thousands from all around the world, to see a diverse range of products for pets. And we will be there in Hall 6, booth 321. Stop by to meet our Global Sales, Marketing, and R&D Teams. A special presentation will be given at our booth – an Eat & Learn experience to connect the sensory relationships we have with certain flavors, and how they relate to our pet's enjoyment of their foods, supplements, and treats. Check out the details here.
  Fenagra June 5 – 6 in São Paulo, Brazil Then the AFB Team is off to São Paulo for one of the largest events for the Latin American pet food market – Fenagra! The event has moved from Campinas to a much larger facility for 2024. Our commercial team wants to meet with you to learn about your unique pet food needs and how palatants play a part in your products. Visit us at Booth E30, or set-up a meeting by emailing [email protected].
  Foro Mascotas June 26 – 28 in Guadalajara, Mexico The global tour continues to Mexico at the Expo Guadalajara for Foro Mascotas. Our booth G2 will be staffed with AFB's Global Marketing and Sales, so stop by to discuss your pet food product needs. 'We have been participating at Foro Mascotas for 10 years. It's a great opportunity to talk face-to-face with our customers to learn about their needs and reach out to potential customers to expand our presence in México. Over the years, Foro Mascotas has grown to 80 booths and 1,350 attendees from 15 countries.' – Ana Mendes and Jeanette Cano, AFB Mexico.
  CIPAL (Congress of the Pet Food Industry in Latin America) September 25 – 26 in Puerto Madero, Argentina Staying in Latin America, we meet again for CIPAL! This show is held every other year and is a great place for learn about new trends and technologies from the pet food industry in Latin America. Look for us at booth G1 to learn how AFB uses scientific approaches and advanced technologies to help customers maximize pet food performance.
  Pet Fair South East Asia October 30 – November 1 in Bangkok, Thailand Now we travel to the other side of the globe to exhibit for the first time at Pet Fair South East Asia! We are very excited to be a part of this event, as we have expanded our global reach into this region. Our first production facility and regional headquarters in the Asia Pacific region will be in Samut Prakan, Thailand. We are targeting to start commercial production in summer 2024. Remember to find AFB at the show to find out more information on how our new Thailand facility can help you improve the palatability of your pet food products. Or don't wait until October – contact Bas Melssen at [email protected] today.
Source: AFB

23/04/2024

Interzoo 2024: History in the making

What does Interzoo represent for the global pet care market? Interzoo is the world´s leading trade fair for pet supplies. It serves as compass and lighthouse for the worldwide pet care sector. As a meeting place and source of inspiration for the pet industry, Interzoo is showcasing and addressing the developments and trends of tomorrow. The high internationality among both, visitors and exhibitors, facilitates companies to build and develop their international supply chains and global networks. This way, Interzoo serves as the flagship event for the international pet supplies industry.
  How has Interzoo developed from the first edition until today? Interzoo's success story began in 1950 at the annual association meeting of the Zentralverband Zoologischer Fachbetriebe Deutschlands e.V. (ZZF, German Pet Trade and Industry Association). Until 1959, the so-called "Zoo Fair" was a purely national event, but it was so well received that the exhibition opened-up for companies from abroad by 1959. In the following years, the trade fair expanded more and more – starting from 15 exhibitors and 100 trade visitors in 1953 to more than two hundred exhibitors in the 1970s. In 1968 the trade fair was finally named 'Interzoo'. In response to the immensely increased demand for exhibition space, Interzoo moved to Nuremberg in 1988 and is organized in partnership with NürnbergMesse. Since then, exhibitor and visitor numbers reached new dimensions, culminating in an exhibitor record of more than 2,100 exhibitors for Interzoo 2024.
  What are the most striking facts and figures in terms of exhibitors, countries represented and expected visitors? - Over 2,100 companies from 69 countries will showcase their products and solutions in 14 exhibition halls that cover a display area of more than 140,000 square metres. The strong international presence at Interzoo with about 86% of the exhibitors being from abroad, ensures an unrivalled overview of the global market. A very notable increase in registrations for stand space can be registered from countries such as Italy (+31%), Poland (+27%) and Turkey (+26%). Among the exhibiting countries with the largest exhibition size are Germany, China, Italy, the Netherlands, Turkey and the USA. On the visitor side, we are aiming for 40,000 trade visitors – this would be another record. Petfood continues to be a strong product segment at Interzoo. The segment of petfood technology in particular sees a steady increase to now about 200 exhibitors. Compared to Interzoo 2022 this means the number of petfood technology exhibitors has increased by 46 percent and compared to 2018 the number has even doubled!   What are the most important events of the supporting programme for petfood professionals? - This year´s Interzoo supporting programme offers a rich portfolio of sessions, special shows and demonstrations. Starting with Petfood Forum Europe on Monday, 6 May 2024, we will kick-off a week covering key topics of the global pet supplies industry. Petfood Forum Europe one day prior to Interzoo provides an additional forum for the important topic of pet food ingredients, packaging and processing technologies. It is therefore the perfect prelude to an exceptional Interzoo 2024 where the petfood segment again plays a crucial role. During 7-10 May, we will organize six Interzoo Academy Sessions: The Interzoo Sustainability Session with results from the new Interzoo Sustainability Study, one session on social media marketing within the pet industry and four sessions on different geographic markets: Europe, Brazil, South-East Asia and the USA. On top of that, the Fresh Ideas Area in Hall 3 will be a further highlight of the trade fair. Here, start-ups and innovative companies present their business ideas int the segments petfood, accessories, technology and sustainability. More product highlights can be seen in the Product Showcase, located at Entrance Mitte, offering an initial overview on the diverse product world for pets. And finally, the Interzoo Party on Thursday, 9 May, will be a prime opportunity for networking within a unique Bavarian atmosphere.   What will be the most important innovations and trends in the pet supply industry? - We see several trends within the pet industry such as sustainability or new pet-tech to improve the health of pets. We worked together with the exhibitors to reflect those trends in the programme of the Fresh Ideas Stage. For sure, the Fresh Ideas Contest on Friday, 10 May, will show some of these ideas.   Since the previous success of special formats such as the Product Showcase and the innovative idea presentation platform, the Fresh Ideas Stage, what will be new this year?
- Interzoo 2024 builds on those successful formats and expands them. This year, hall 3 will be the centre of the start-up activities: More than 70 start-ups will showcase their innovative solutions for the pet industry on an area of more than 700 square metres. Also, we have enlarged the Fresh Ideas Area and added a networking area, making it a centrepiece and a highlight of Interzoo 2024. In addition to the more than 30 speaker slots on the stage, the networking lounge will be home to Meet & Greet formats, for instance with petfluencers. The Interzoo App has new, additional functions. It is thus an indispensable tool before, during and after the trade fair and offers a ticket wallet, a trade fair planner, in-depth hall plans and a networking feature.
Source: Interzoo. 

19/04/2024

Symrise Pet Food's palatant plant located in Chapecó – SC obtained the FSSC 22000 Certification

We are pleased to announce that our newest and largest production facility for liquid and powder palatants located in Chapecó-SC, Brazil, has achieved FSSC 22000 certification. This certification is a testament to our commitment to quality, food safety and excellence in pet food production. FSSC 22000 certification is an international recognition granted by the Global Food Safety Initiative (GFSI) that validates the implementation of a robust and effective Food Safety Management System (FSMS). This standard is based on the principles of Hazard Analysis and Critical Control Points (HACCP) and complies with the highest international standards.

    Why is this certification important? For Symrise Pet Food and the pet food industry, achieving FSSC 22000 certification represents a critical step in the commitment to excellence: Customer Trust: Demonstrates to our customers our unwavering commitment to product safety and quality, giving them peace of mind that they are receiving reliable ingredients. Continuous improvement: we implement a management system that allows us to identify and control potential risks, ensuring the safety of our products at every stage of production. Strengthening the supply chain: we reinforce the trust and reputation of our company within the supply chain of the pet food industry. Compliance with international standards: allows us to comply with the most demanding legal and regulatory requirements globally. Pet Food It is proud of this achievement and continues to work to maintain its position as a strategic partner of pet food manufacturers. FSSC 22000 certification is a clear testament to our commitment to food safety and customer satisfaction. Symrise Pet Food is a global leader in high-value, sustainable solutions that improve pet well-being and guardian satisfaction. The company offers multiple products and services that improve palatability, pet nutrition, and pet food protection. Symrise Pet Food is present on 5 continents with 1,750 employees, 32 sites and 4 expert measurement centers with 1,100 dogs and cats.

Source: Symrise AG. 

17/04/2024

Industry round-up: latest efforts by pet food players to fuel production capabilities

Petsource Petsource, a Scoular subsidiary that manufactures pet food, has invested $75 million (€69M) in tripling its production capabilities. Scoular partners with pet food manufacturers to aid the industry's strategy growth, and this investment aims to help its growing customer base and provide space for new customers seeking production. The invested amount has added 70,000 square feet of manufacturing space for freeze-fried pet food ingredients and created 75 new jobs. Petsource President Amy Patterson comments, 'Strong demand, growth in our customers' businesses, and our desire to continue to provide them high quality, innovative solutions drove the project.' 
  Purina's expansion in North Carolina and Iowa As part of a $450 million (€413M) project—one of its largest investments yet—Purina expanded its footprint in North Carolina by opening its new factory in Eden on March 26. The new facility will serve consumer demand in the eastern and southeastern United States. It was built by repurposing 80% of a former brewery to create a 'world-class pet food facility.' The company's production process will also see an overall boost with the installation of the first-ever vertical dryer installed in a Purina U.S. facility, automated warehousing systems and a one-of-a-kind Manufacturing Experience Center designed to introduce modern manufacturing. A company spokesperson tells GlobalPETS, 'Our growth strategy includes expanding and enhancing operations at our existing facilities, and we're actively pursuing a project to increase capacity at our factory in Fort Dodge.' This 80,000-square-foot facility in Fort Dodge, Iowa, was given the green light after Purina received approval from the Iowa Economic Development Authority (IEDA) Board.  Through a $175 million (€161.3M) capital investment, Purina will add a new product line and create 50 jobs through this 'capacity-building project.' The IEDA Board has also approved Purina tax benefits through the High-Quality Jobs (HQJ) program.
  Purina in Hungary Nestlé Hungária is pumping HUF 55 billion ($151M/€139.7M) into its 2020-established Purina facility in Bük, striving for its total annual capacity to reach 500,000 tons by 2025.  The latest investment will add a new unit and create 130 jobs. By utilizing local raw materials, it will enhance regional competitiveness and market security for domestic farmers. 'The Hungarian Government is contributing to this investment by providing the infrastructure necessary for operation by modernizing and developing the road and water network, which will also benefit the inhabitants of the region,' comments Péter Szijjártó, Minister of Foreign Affairs and Trade. 
  General Mills  The American multinational will construct a 729,120-square-foot facility for its Blue Buffalo pet food division in Kansas at Olathe's I-35 Logistics Park to facilitate storage and distribution capabilities.  General Mills confirms to GlobalPETS that it expects to commence the construction of the 57-acre site by next month. The Johnson County project is also expected to create 81 new jobs.  To supplement growth, the site developer, Scannell Properties, is requesting the city to issue $71 million (€65.4M) in industrial revenue bonds and a 10-year, 50% property tax abatement.
  Kemin Nutrisurance Brazil-based global ingredient manufacturer Kemin Industries has opened a new spray-drying facility in its Vargeão, Santa Catarina, headquarters. Along with a new Innovation Centre, which is set up to provide customer production and supply solutions, Kemin has become the largest pet food manufacturing plant in Latin America by volume capacity for producing dry and liquid palatants.  The two-fold expansion is expected to support the company's South America, Asia and Europe markets.

Source: GlobalPETS

15/04/2024

Flagship event for the pet supplies industry: world-leading fair Interzoo 2024 sold out

More than two and a half months before it starts on 7 May 2024, the leading international trade fair for the pet supplies industry is sold out – despite having a much larger exhibition space with an additional two halls compared to Interzoo 2022. As the largest and most important meeting place for the international pet supplies industry, Interzoo 2024 (7 –10 May) will once again be the world's most-used platform for new products and trends in the sector. As the industry's leading trade fair, Interzoo offers the most comprehensive product overview of all relevant segments in an expanding pet industry. At the beginning of February 2024, Interzoo organizer WZF (Wirtschaftsgemeinschaft Zoologischer Fachbetriebe GmbH) announced a new record, with the number of exhibitors exceeding the 2,000 mark. Due to the consistently high demand, the remaining exhibition space has now also been allocated. Well over 2,000 companies from about 70 countries will showcase their products and solutions in 14 exhibition halls that cover an overall exhibition space of more than 140,000 square metres. 'The sold-out Interzoo halls that break records with regard to exhibitor numbers, exhibition space and internationality show the huge pulling power of Interzoo for the gradually growing international pet supplies industry,' says Gordon Bonnet, Managing Director of WZF and ZZF (German Pet Trade & Industry Association, the institutional sponsor of Interzoo). 'For trade visitors, there is no better opportunity on the globe to experience first-hand the incredible array of new products and exciting companies, to build networks, and to gain inspiration!'
  Unique market overview The strong international presence at the world-leading fair, which has an overseas exhibitor contingent of around 86%, ensures an unrivalled overview of the global market. After Germany, the countries with the largest numbers of exhibitors are China, Italy, the Netherlands, Turkey, the USA, Belgium and the UK. There will be a total of 15 national pavilions, from Brazil (two pavilions including one devoted to aquariums), Canada, China (two pavilions), the Czech Republic, France, Hong Kong, India, Italy, Korea, Malaysia, Taiwan, the UK and the USA. WZF has noted an increase in registrations for stand space from some European countries, e.g. from Italy (+31%), Poland (+27%) and Turkey (+26%). There has also been stronger demand from outside Europe, e.g. from the USA (+60%), India (+34%) and South Korea, which has almost doubled its display area. China, which only sent 29 exhibitors in 2022 due to pandemic-related travel restrictions, accounts for the largest growth in display area with a fifteenfold increase. 'The stronger demand across all continents shows how important Interzoo is as a showcase for innovation and a gathering place for industry decision-makers from all around the world,' says Dr Rowena Arzt, Director Exhibitions at Interzoo organizer WZF.
  Product segments at Interzoo 2024 As in the past, products for dogs and cats account for the majority of the exhibits, with 81.2 percent of all exhibitors representing this segment. The next largest product categories are small animals and rodents (14.1%), aquariums and terrariums (13.3%), ornamental birds (11.6%) and pet food technology (8.4%)1.   Many international visitors expected In view of these record-breaking figures, Dr Rowena Arzt assumes there will be a lot of international visitors: 'The importance of Interzoo as a leading international fair and compass for a diversifying sector makes it the most popular setting for cultivating international contacts, dialogue and business.' Starting with the Petfood Forum Europe on Monday 6 May 2024, the week's activities at Interzoo will map the entire supply chain and creative power of the pet supplies industry through market insights, innovative special shows, and coverage of topical issues like sustainability.   Additional information can be found in the Interzoo App and online on the Interzoo Website Also, you can see the supporting programme HERE   1 Data based on product category allocation of exhibitors in registration process. Source: Interzoo

12/04/2024

PAYPER receives ISO 9001 certification for quality management

We are pleased to announce that PAYPER has been certified to the internationally recognized ISO 9001:2015. The certification for PAYPER's quality management system was awarded on March 7, 2024, and issued through Bureau Veritas, a leading global certification entity. PAYPER's certification covers a broad range of our operations, from engineering to sales, R+D, purchase, manufacturing, warehouse management, commissioning and services such as customer support and spare parts management. So, it covers all internal processes of our organization including the interactions with our suppliers and customers. The rigorous criteria of the certification ensure ongoing analysis and improvement of product quality so that our solutions for bagging, palletizing and wrapping are even more aligned with customers' needs.
  'Acquiring ISO 9001 accreditation validates our ongoing commitment to high standards of quality and excellence in all aspects of our business. Moreover, the certification process has been an opportunity to identify areas for improvement and ultimately strengthen our business.' Josep Mª Godia, Managing Director at PAYPER.
  At PAYPER, we are proud to reach this important milestone and remain dedicated to upholding our commitment to excellence for our valued customers.
  What is ISO 9001? ISO 9001 is a globally recognized certification standard that defines the requirements for establishing a Quality Management System (QMS). It was developed and published by the International Organization for Standardization (ISO). This certification provides a framework for organizations to define, implement, maintain, and continually improve their quality management processes and procedures. The ISO 9001:2015 standard is based on numerous quality management principles, such as a robust emphasis on customer satisfaction, a process-oriented approach, active involvement from top management and an ongoing commitment to improvement. Compliance with ISO 9001 demonstrates an organization's ability to consistently provide products and services that meet regulatory requirements and focus on customer satisfaction. Many organizations worldwide seek ISO 9001 certification to demonstrate their commitment to quality and improve their overall performance. Download PAYPER's ISO 9001:2015 Quality Certificate Source: PAYPER.

11/04/2024

All Pet Food: Celebrating a decade of connections

At All Pet Food, we started this journey a decade ago with the clear misión of generating meaningful links that add value to the pet food industry. Since then, we have focused our efforts on creating solid bridges between suppliers and manufacturers, promoting the sector strengthening and the supply chain efficiency.
Thus we present ourselves as 'connectors', because we believe in union as a hub to drive each company, promoting collaboration, listening our clients needs, offering personalized solutions and evolving alongside an industry that required it. In this video, Pablo Porcel de Peralta -CEO- and Iván Marquetti -Sales Manager-, both All Pet Food founders partners, share in first person the experience and growth in this period of time, as well as their future projection.
 
  Throughout these 10 years, we have witnessed the constant transformation of the pet food industry, which has inspired us to think about our positioning. Starting as a website, becoming leaders in information and developing channels such as our specialized magazine, conferences, events and market analysis, we accomplished to generate a different, dynamic and avant-garde network, which connects the most important participants in the sector. Currently, we have presence in key markets such as Europe, the United States, Mexico, Central and Latin America, and we have more than 400,000 annual visits to our website. In this opportunity we express our gratefulness to the great community we have had the privilege of working with during these ten years, it is an essential and necessary part of our path to continuous improvement. We invite you to follow us on our social media to be announced of all the news we have prepared for this celebration. Let's continue growing up together for more years!

Source: All Pet Food.

09/04/2024

Partner in Pet Food’s private-equity owner halts sale talks

The private-equity owner of Partner in Pet Food has ended talks with potential buyers of the Hungary-based business. A report from The Financial Times this week, quoting unnamed sources, suggested investors Advent International and CVC Capital Partners had made a joint bid for Partner in Pet Food after making individual approaches. Budapest-based Partner in Pet Food has been owned since 2018 by private-equity peer Cinven Group. One of The Financial Times' sources said Cinven had previously been looking to value the company at around €2bn ($2.16bn). However, a source for Just Food, who asked not to be identified, said today (28 March) Cinven had decided to pause the discussions with bidders, deeming the offers for Partner in Pet Food to be undervalued given the market potential. Approached by Just Food, Cinven declined to comment, as did Advent. CVC Capital Partners has yet to respond to a request for comment. Partner in Pet Food, set up in 1999, sells into more than 30 countries in Europe, according to Cinven. The company supplies wet and dry pet food for cats and dogs to over 250 customers, including retailers, specialist pet chains and online customers. It employs more than 1,400 people, Cinven says. Bank of America and Goldman Sachs were working on the proposed sale of Partner in Pet Food, according to a Bloomberg report today, which added interest had been received from private equity and trade buyers. Goldman Sachs had not responded to Just Food at the time of writing to comment on that speculation, while Bank of America declined to comment. Partner in Pet Food had also not give a response. Former Unilever executive Gerald Kuehr was named Partner in Pet Food CEO in 2020. In 2021, the company snapped up two manufacturers in Poland – Mispol and Werbliński. Poland is one of ten European markets in which Partner in Pet Food has sales offices, according to its website. The company has 12 manufacturing facilities. The most recent year for which the group has posted annual sales is 2022, when it generated sales of around €793m. Source: Just Food

05/04/2024

ZOOMARK Knows No Bounds: From Bologna to Bangkok

Zoomark is strengthening its collaboration with Pet Fair South East Asia, the leading fair for the pet market in Southeast Asia, to be held in Bangkok, Thailand, from October 30th to November 1st. The new strategic alliance aims to promote B2B events in their respective countries, attracting visitors to each other's markets. As part of this exclusive collaboration, Zoomark represents a privileged connection between Italian companies and the Thailand fair. Zoomark will coordinate the attendance of Italian brands at Pet Fair South East Asia to offer businesses both visibility and opportunities within the Asian markets. Italian brands interested in exhibiting in Bangkok can rely on Zoomark to book their individual exhibition space or reserve a stand in the Italy Pavilion. This presents a unique opportunity for visibility for all companies seeking new partnerships and for meeting key operators in the area (distributors and buyers) to export to Southeast Asia. The 2023 edition of Pet Fair SEA saw the participation of 281 exhibitors from 40 countries and 10,000 professional visitors from 74 countries. The pet markets in Thailand, Indonesia, Malaysia, Vietnam, the Philippines, and Singapore are experiencing rapid and significant growth (with a forecasted compound annual growth rate of 9% for the period 2024-2029), driven by increasing pet ownership, rising per capita income, and urbanization. It is, therefore, the ideal time to enter these markets.
  Promoting the Excellence of Made-in-Italy   "Our longstanding collaboration with Pet Fair South East Asia is an example of how Zoomark has always aimed to create a network of strong international partners," says Pascale Sonvico, Sales and Show Office Manager at Zoomark. 'We are delighted to renew our commitment and seize this new opportunity to support and promote the excellence of Made-In-Italy in the Southeast Asian markets, ensuring the participation of Italian brands and amplifying the visibility of our exhibition."   Pascale Sonvico, Sales and Show Office Manager at Zoomark.   "We are extremely pleased to have consolidated our partnership with Zoomark through the organization of the dedicated Country Pavilion for Italy," says Johannes C. Kraus, Senior Project Manager at Pet Fair South East Asia. "We feel honored to have been recognized by one of the leading events in the international pet market as the reference platform for the industry in Asia. We are confident that the Italian companies participating will be able to enter or strengthen their presence in the Southeast Asian markets."   To join the Italy Pavilion or participate with your own stand at Pet Fair South East Asia 2024, please contact [email protected]. For updated news on Zoomark 2025 CLICK HERE Zoomark is the international trade fair for pet food and pet care scheduled at BolognaFiere from May 5th to 7th, 2025. In the last edition in 2023, with over 68,000 square meters of exhibition space spread across 7 pavilions, it hosted 1,060 exhibitors from 57 different countries and 9 foreign collectives and welcomed 27,950 visitors, 62% of whom were from abroad.   Source: Zoomark

03/04/2024

Nestlé Purina PetCare celebrates grand opening of Pet Food Factory in North Carolina

The grand opening celebration is the culmination of more than three years of work to bring the more than $450 million operation to life and establish the first Nestlé manufacturing facility in the state, company officials said. 'Demand for our products continues to grow and opening this new facility—our first manufacturing operation in North Carolina—allows us to better serve our consumers, particularly in the eastern and southeastern parts of the country,' said Nina Leigh Krueger, CEO of Purina in St. Louis. 'Our new factory in Eden is a huge step to continue meeting that growing demand, and the latest example of the continued investment being made across our U.S. manufacturing network. We're grateful for the support and partnership across the region, and are confident we're building a facility, and a passionate team, that will represent this community proudly for generations to come.' The Purina factory in Eden has already created more than 300 new positions, with plans to add more personnel in the future. Between 2020 and 2025, Nestlé is on track to invest $2 billion in Purina's factory and capital expansion projects to enhance its manufacturing footprint, officials said. A 24th factory is currently under construction in Williamsburg Township, Ohio, and is expected to be fully operational in the next 12 months. North Carolina Governor Roy Cooper recognized the significant investment and commitment from all parties to make the facility a reality. 'We continued to believe that the brewery in Eden could be used for a new manufacturer and we are excited that with this grand opening Nestlé Purina is ready to make a new home in North Carolina with 300 new employees,' said Governor Cooper. 'They will find here a well-trained, dedicated and diverse workforce along with support for their efforts to have this new plant embrace renewable energy and sustainability.' The grand opening celebration also featured North Carolina State Senator Phil Berger who spoke alongside several other Purina leaders including chief technical officer Nolan Terry, manufacturing vice president Casey Hansen and Eden factory manager Will Steiner. Rockingham County economic development director Leigh Cockram also spoke on behalf of the region. The new 1.3-million-square-foot Purina facility in Eden, which repurposes 80 percent of a former brewery's existing structure, features several modern technologies which transform and enhance the overall production process, including the first-ever vertical dryer installed in a Purina U.S. factory as well as automated systems in warehousing and the freezer space, officials said. The new facility also features a first-of-its-kind manufacturing experience center, designed to introduce modern manufacturing to the next generation of workforce, officials said. 'We have been looking forward to this day for a very long time and are so grateful for the contributions of so many incredible associates who've been working hard to bring this factory to life,' Steiner said. 'So much amazing collaboration has gone into this project, but what's most exciting is we can now really get to work and produce many of our pet food brands that pets love and owners trust. We have a great team in place to bring Purina's quality and safety standards to life in Eden.' Nestled on 1,350 acres extending to the Virginia state line, the new Purina factory in Eden, North Carolina, marks the 23rd Purina manufacturing operation in the U.S. Eden will operate as a zero waste for disposal facility. Across its manufacturing network, Purina is working to conserve water and achieve 100 percent renewable electricity at its factories by 2025. The grand opening event featured donations from Purina to local organizations granted through its Trust Fund, which was established by company founder William H. Danforth and supports partners working to positively impact communities where Purina has operations. Purina made a $30,000 donation to expand industrial and applied technologies programs at Rockingham Community College. The funds support the opening of a new center for workforce development building, enhancing the community's current and future workforces with training opportunities to better support high-technology employment opportunities, officials said. The 3D printing room inside the new structure will also be named in honor of Nestlé Purina. The check was presented to Mark Kinlaw, president of Rockingham Community College. Purina's $10,000 donation to Dan River Basin Association supports the organization's Tails on Trails initiative, designed to encourage pets and people to explore nature together. The program will host bi-monthly guided hikes designed with pets in mind and provide printed maps of dog-friendly trails around Rockingham County; as well as an online map featuring dog-friendly trails across the entire 16-county Dan River Basin. The check was presented to Tiffany Haworth, executive director of Dan River Basin Association. Purina also recently delivered a donation which helped renovate and reopen the Purina Bark Park inside Freedom Park in Eden; helped fund the installation of an electronic kiosk at the Rockingham County Veterans Park; and supported Help, Incorporated and the opening of a new facility, the SquareOne Family Justice Center, which provides crisis care to abuse victims in a centralized location. The local team regularly supports Rockingham County Animal Shelter and Friends of Eden Animal Rescue with donated product, and also helps feed the K9 officers of the Eden Police Force. In 2023, Purina invested more than $30 million to support programs that aim to bring and keep pets and people together and to forge partnerships that help communities and the environment thrive. Source: Pet Product News

28/03/2024

Supply chain rating: Symrise recognized for climate protection in its supply chain

Symrise has been making efforts for years to ensure that its suppliers increasingly satisfy strict climate protection criteria. 'With more than 5,000 suppliers and widely ramified supply chains, it is essential that we have the right framework conditions in place,' says Bernhard Kott, Chief Sustainability Officer at Symrise. In line with the German Supply Chain Due Diligence Act, the company subjected all its suppliers to a sustainability risk assessment. Moreover, Symrise aims to procure 100 percent of its strategic biological raw materials from completely sustainable sources by 2025. Helmut Frieden, Vice President Corporate Sustainability: 'We have set ourselves other ambitious goals as well. For example, by 2030, we intend to bring the greenhouse gas emissions generated by our own business activities down to net zero.' Just as in the previous year, the Holzminden-based company's commitment earned it a top A grade from the non-profit organization CDP in 2023. 'This excellent result in the rating motivates us to continue our chosen path. In the future, we want to increase the number of suppliers who define their own environmental targets as part of the CDP Supply Chain Program. After all, sustainable raw materials sourcing exerts a substantial impact on our long-term success. More and more customers and consumers are attaching importance to transparency and traceability in the supply chain,' says Bernhard Kott. Symrise assumes a leading role in the supply chain Since 2018, the non-profit organization CDP has used its Supplier Engagement Rating (SER) to evaluate the cooperation between companies and their suppliers regarding climate issues. Some of the assessment criteria include: how the company integrates climate matters into its business strategy, what targets the company has set in terms of reducing greenhouse gas emissions, how high the emissions in the supply chain are (Scope 3 emissions), and how the company incorporates suppliers into its climate protection measures. The Supplier Engagement Leaderboard identifies companies that are actively cooperating with their suppliers on climate protection. An organization's average upstream emissions are around 11.5 times greater than their direct operations. Because of this, organizations have much greater potential to reduce global emissions by influencing their supply chains. 'As a Supplier Engagement Leader, Symrise is demonstrating supply chain leadership, a prerequisite for the transition towards a net-zero, nature-positive future,' says Simon Fischweicher, Director of Supply Chain and Reporter Services, CDP.

Source: Symrise.

22/03/2024

Record-breaking attendance for VICTAM and GRAPAS ASIA 2024

The event, held from March 12 – 14 at BITEC in Bangkok, welcomed 315 international exhibitors from the animal feed, pet food, aqua feed, as well as the rice, grain and flour processing industries. This year's event showcased an array of innovations and facilitated key industry connections, underscoring its role as Asia's most comprehensive exhibition for these sectors. VICTAM Asia and GRAPAS Asia experienced an unprecedented 42.5% increase in visitors from the last edition in 2022. This growth indicates the growing interest and importance of the event in the sector. This edition's success marks a significant milestone in the industry's recovery from the Corona period, showcasing resilience and renewed post-pandemic growth. The exhibition was honored to host a diverse array of industry leaders and decision-makers, including top executives from over 40 leading companies such as AMP International, Bogasari, Cargill, and CPF Worldwide. The organization also welcomed ASEAN investors, presidents of relevant associations, ambassadors, and university professors. During the exhibition, visitors could also attend a high-quality and extensive conference and technical seminar program. A total of 141 speakers from 14 countries delivered compelling presentations on a wide range of topics, ranging from the future of livestock feed to innovations in shrimp farming, feed safety, and milling technology. The Victam Foundation hosted the 3rd International Feed Technology Congress (IFTC) with Wageningen University. Chairman was professor Leo den Hartog and dr. Mai Anh Khoa (Thai Nguyen University – Vietnam), dr. Nazri Nayan (Universiti Putra Malaysia), dr. Pairat Srichana (CP Group), and dr. Thomas van der Poel (WUR) spoke about the developments and challenges in the ASEAN feed industry. Another interesting conference was the 'Flour Milling Maximized', where the continuous transformation of the wheat processing industry was discussed by Adi Witono (Bogasari), Peer Hansen (Eye-Grain Aps.), Sirichai Songsermpong (Kasetsart University) among others. During the Thai Feed Mill Association (TFMA) conference, Mr. Pornsil Patchrintanakul (President TFMA) , Dr. Witthawat Songsujaritkul (Trouw Nutrition Thailand), Mr. Amnat Chidthaisong (King Mongkut's University of Technology Thonburi) spoke about modernizing and exploring the future of livestock feed in 2024 and managing the carbon footprint in feed. After the conference there was a greet and meet between the Thai feed millers and exhibitors, where millers could address their needs and challenges in their feed mills. The "Networking Night" at VICTAM Asia successfully brought together over 250 industry professionals, including leadership from the Thai Pet Product Industry Association (TPIA) and more than 40 media representatives from Thailand and abroad. This event served as a platform for attendees to connect with leading exhibitors and discuss the latest technological advancements in the livestock industry, demonstrating the significant interest and engagement across the global community. The next edition of VICTAM Asia and GRAPAS Asia together with Health & Nutrition Asia is scheduled for March 10 – 12, 2026, at BITEC, Bangkok. For more details, please visit www.victamasia.com.

Source: VICTAM Asia.

21/03/2024

Case Study: BSM Partners increases formula palatability while decreasing formula cost

The challenge Raw material supply and pricing are two of the primary drivers of increases in pet food prices that have skyrocketed since late 2020 and early 2021. Pet food manufacturers are faced with critical choices. Reformulating to reduce the ingredient cost of their products still leads to added costs if pet food packaging must be updated and decreases in product performance, either in product appearance, palatability, or functionality. Increasing the MSRP can cost loyal consumers, especially for premium products that are already demanding a high market price.
A startup with ultra-premium cat food products came to BSM for their expert formulation team, hoping to find the following solutions: Decrease formula cost. Increase formula palatability. The solution BSM Partners' Product Innovation Practice utilized their formulation and product development expertise to streamline reformulation. While cost-savings projects focusing on reformulation can yield ingredient savings, there is always a concern that the cost-savings on ingredients will be outweighed by other changes.
The client had unique packaging that was not expensive to change and had already done extensive ingredient testing, which enabled the BSM Partners' team to move quickly and implement the following approach: Reformulated product, prioritizing optimal nutrition for cats and increasing the nutritional quality of the formula while decreasing overall formula cost. Focused on palatability enhancing formula changes, like increasing organ meats. Coordinate palatability testing to confirm with cats directly.
- Paired preference testing against old formulas.
- Acceptability testing. The result All formulas saw a significant cost reduction. The client tested multiple formula options, with the second round of reformulations testing most favorably in the cat feeding panels. Not only did the product cost less to produce and feed better than their initial launch formula, but it also provided more optimal nutrition for cats.    
  Highlights 16 - 52% reduction in price across all formulas. 2:1 preference in cats for the new formula. BSM Partners BSM Partners is a leading pet and human food consulting firm. BSM Partners is a collective of professionals across various industries, backgrounds, and life experiences. We leverage our shared expertise for our clients and draw on our deep connections in the industry to help them succeed. We are prepared for every challenge a business might face. From product development to replenishment, we have it covered. Our services include research, consumer insights, product innovation, food safety and quality, regulatory, nutrition, veterinary, transformation, operations support, and engineering. With BSM Partners as part of your team, nothing is impossible!

Source: BSM Partners.

19/03/2024

PLP Systems: International Fairs and Conferences continue in 2024

The 2023 trade show season has been a great success for PLP Systems, leader with its liquid and powder dosing technologies. Operating across various sectors such as: livestock, milling, pet food, aqua feed, enology, food & beverage, fertilizers, seeds, chemicals, cosmetics, and the concrete industry, the company participated in nine fairs across Europe, Asia, and South America, covering all the sectors in which it operates and sharing its expertise and innovation. Now, the company is gearing up for an equally eventful 2024, offering a comprehensive range of machinery and components for dosing, greasing, mixing, spraying, and homogenizing liquids, powders and additives. PLP Systems looks forward to meeting clients, partners, and professionals at various events worldwide. CFIA, Rennes: March 12-14. As one of the most important agri-food fairs in France, PLP Systems will showcase its expertise in food coating and micro-dosing technologies. Participants will have the opportunity to discover the MDP batch micro-dosing system for powders. Victam, Bangkok: March 12-14. PLP Systems is excited to participate in this comprehensive trade show and conference for the animal protein production supply chain and livestock industry in Asia. Managing Director Marco Prati will hold two conferences organized by International Pet Food. On March 11th, he will provide insights into our coating technologies at the Petfood and Aquafeed Extrusion Conference. On March 13th, he will provide insights on handling minor ingredients and additives in feed production at the Build My Feedmill conference at the Build my Feedmill conference. GIC, Piacenza: April 18-20. The only Italian fair dedicated to the concrete industry is an opportunity for PLP Systems to showcase its latest technologies for complete premix production lines and precise dosing systems for liquids, powders, and additives. INTERZOO, Nuremberg: May 7-10. Returning after a two-year wait, INTERZOO is one of the world's major pet food fairs. PLP Systems will present its flagship technology for the pet food sector: the MT, a complete machine for coating and greasing pellets, kibbles, and other granular products. SOLIDS, Parma: June 5-6. Following the success of the previous edition, SOLIDS Italy returns as a powerful network of professional fairs for granular material, powders, and bulk solids technologies. PLP Systems looks forward to presenting its micro-dosing technologies. Foro Mascotas Pet Food Internacional, Guadalajara: June 27-28. Participating in one of the most important pet food industry fairs in Latin America, PLP Systems is eager to explore the latest trends in this evolving and growing market. CIPAL, Buenos Aires: September 25-26. Organized by All Pet Food, this congress aims to update on the latest trends in the Latin American pet food industry. PLP Systems will present its innovations, including high-precision dosing systems and machines for coating and greasing products. EUROTIER, Hanover: November 12-15. The world's largest event dedicated to animal production, provides an opportunity for PLP Systems to assert its leadership in providing complete and efficient solutions for the rapidly evolving global livestock industry. The 2024 trade shows will once again be an opportunity for PLP Systems to strengthen its position with dosing, greasing, spraying, and more. The company looks forward to meeting you in person in Europe, Asia, and Latin America!

Source: PLP Systems.

18/03/2024

How an AI-Powered dog food brand secured $2 million in seed funding after launching its first product

Mahsa Vazin is no stranger to innovation. The scientist started her career at the Redwood City, California-based Impossible Foods, where she worked in research and development. But once she adopted her dog, Paco, she started to think about how she could use her knowledge in the field of nanoscience to ensure he got the best nutrition possible--leading her, in 2021, to found PawCo, a San Francisco-based plant-based pet nutrition brand. Vazin bootstrapped the company to create its core ingredient: GreenMeat, its plant-based meat, which it developed using artificial intelligence to optimize both its nutrition and palatability. In 2022, PawCo officially launched. In February, the company announced a $2 million seed raise led by Elevate Ventures, which Vazin hopes will further drive PawCo's growth. The plant-based pet food market, valued at $26 billion in 2021, is projected to grow to $57 billion by 2032, according to the global market intelligence company Future Market Insights. Vazin shares how the company secured its funding and what it plans to do with that capital.
  What prompted this round of fundraising? When and how did you go about it? "We bootstrapped and launched our first product about a year ago, then we started talking to 100 investors and built a great network, and went from $0 to $1 million ARR within a year, and the growth was exponential. We found an early product-market fit, and we believed this is the right time to scale the operation and launch new products. The $2 million seed funding round, led by Elevate Ventures, as well as other angel investors such as Arash Ferdowsi, co-founder of Dropbox, helps us take PawCo to the next level and prepare to raise our Series A in nine to 12 months."
  What was your fundraising journey like? "The tipping point was when we won the in-prize pitch competition out of 450 startups (that attended globally) in August 2023 and showed exponential growth in our revenue and metrics. After that, we received enormous inbound interest to invest in this round. In addition, we used our extended network of advisers to get introductions to strategic investors, actively investing in the pet industry and consumer goods industry. Even though the market situation was not the best, we were able to close the round within weeks and we are on the right track to raise our Series A in the next nine to 12 months."
  What do you plan to do with this funding? "With this funding, we'll be able to scale our operations by opening a second production facility [a Midwest location to complement the current facility in California]. Additionally, we'll further invest in growth, research and development, new recipes, and marketing tactics to drive awareness for the plant-based pet food category. We intend to solidify the plant-based pet food category through market expansions, new production facilities, and big product launches. PawCo is looking forward to growing and providing pet owners with healthy and nutritious options for their dogs, while also creating a product that's safer and more sustainable for the planet."

Source: Inc.

15/03/2024

AAFCO shares concerns regarding H.R.7380, the Pet Food Uniform Regulatory Reform Act of 2024

The Association of American Feed Control Officials (AAFCO), an independent organization that guides state, federal and international feed regulators with ingredient definitions, label standards and laboratory standards, shares its concerns for the current version of the proposed federal legislation that would reduce state oversight and authority to review the marketing or labeling of pet food. H.R.7380, the 'Pet Food Uniform Regulatory Reform Act of 2024' or the 'PURR Act' was introduced in Congress on February 15, 2024, with the intention of creating a more streamlined federal regulatory process that would prohibit state governments from directly or indirectly establishing, maintaining, implementing, or enforcing any authority or requirement relating to the marketing or labeling of pet food. AAFCO is concerned the proposed legislation, as it's currently presented, could have negative ramifications for consumer protection, reduce pet food label transparency, and jeopardize the safe advancement of pet food products. 'State feed programs are the first line of defense protecting consumers from misleading or mislabeled pet food products,' shared Austin Therrell, executive director of AAFCO. 'Today, many state regulators proactively inspect pet food labeling before products hit the market to ensure that any marketing claims on the label or packaging are accurate and have the necessary scientific data to validate the statements. Under the new PURR Act, this important layer of consumer protection would completely go away.' Most state feed programs in the United States support the Food and Drug Administration (FDA) by providing premarket reviews of pet food labels to ensure that permissible marketing claims are substantiated by data and are not false or misleading to the consumer. H.R.7380 would allow pet food manufacturers to distribute pet food products 'self-proclaimed' as safe without the ingredients or nutritional statements being verified by a government authority prior to the product being available for sale and consumption. AAFCO is also concerned with the 'ingredients sometimes present' language currently included in H.R.7380, which states that manufacturers may use words on packaging such as 'and/or,' 'contains one or more of the following,' or other words indicating that an ingredient may not be present in the pet food. If passed, this would allow manufacturers to change or omit ingredients without disclosing this information to consumers. 'Many consumers purchase pet foods and treats based on the dietary needs or allergen requirements of their pets. Lack of transparency would leave consumers unable to know for certain which ingredients their pets may or may not be consuming, leading to potential health risks,' added Therrell. Currently the FDA and state governments work in partnership under a national integrated food safety system that allows the FDA to utilize the expertise and resources of state feed programs to strengthen pet food safety inspections and protect consumers against unsafe, fraudulent or misleading advertising and labeling practices. 'While there are certainly opportunities to improve efficiency and bring more innovation to the marketplace, it must be done in a safe and transparent manner. Engaging states and those intimately involved in the day-to-day oversight of pet food products is imperative to truly creating a modernized regulatory system,' concluded Therrell. About AAFCO The Association of American Feed Control Officials (AAFCO) has been guiding state, federal and international feed regulators with ingredient definitions, label standards and laboratory standards for more than 110 years, while supporting the health and safety of people and animals. Its members are charged by their state or federal laws to regulate the manufacture, sale and distribution of animal feeds and feed ingredients. 

Source: AAFCO.

05/03/2024

FreezeM raises $14.2M in Series A to accelerate market expansion in the insect protein industry

NAHSHONIM, Israel, Feb. 15, 2024-- FreezeM, an Agri-tech pioneering biotechnology company that offers Breeding-as-a-Service (BaaS) for Black Soldier Fly (BSF) protein factories, announced today the closure of $14.2 million in Series A funding.
The funding round was led by a group of seasoned industrial investors and the prestigious European Innovation Council Fund (EIC Fund), along with FreezeM's existing investors and partners. The funding will be used to accelerate the growth of the company's breeding hubs network and commercialize its novel solutions at scale, accommodating the rapidly increasing market demand. FreezeM aims to simplify BSF reproduction and increase protein yield through the supply of its PauseM® product to BSF protein producers, tapping an estimated $3.96 billion market by 2033 according to Meticulous Research forecast. This innovation plays a vital role in boosting insect protein production capacity for livestock and pet food while implementing a circular economy, conserving precious global farmland, and reducing ocean depletion. Traditionally BSF breeding is a major bottleneck in industrial scale insect protein production, requiring unique bio-expertise to tackle inherent colony instabilities and technological gaps. While there are vast off-the-shelf engineering solutions for rearing and processing, breeding challenges can't be addressed by machinery alone. As the insect farming industry matures, it follows a similar trajectory to other established agricultural market segments, moving towards supply chain specialization and segmentation.
PauseM® is developed to overcome the fundamental challenges of insect breeding, thereby giving our customers' competitive edge in the market. By eliminating these industry constraints, PauseM® not only promotes sector growth but also facilitates scaling of the global insect protein industry. PauseM® is a ready-to-use product, containing life-cycle 'paused' BSF neonates with an extended shelf-life of 14 days and consistent high survival rates of over 90%. PauseM® is shipped to BSF protein facilities worldwide, stored on site and flexibly used according to production needs. This technology paves the way to a new decoupled BSF protein production model, separating the breeding phase from rearing and processing phases for the first time in the insect farming industry. The adoption of PauseM® as an outsourced ongoing breeding supply enables increased protein production efficiency, reduces Opex and Capex and streamlines seamless scalability. FreezeM takes the breeding hurdle out of the equation, streamlining insect protein production and making it more efficient and accessible from new entrants to veteran market players. The newly established decoupled protein production model marks the first time the breeding phase is separated from the rearing and processing phases in the insect farming industry. The company currently supplies PauseM® globally, catering to small to large-scale BSF protein factories. "The current funding round will enable FreezeM to embed our technology globally at scale and accelerate the growth of our breeding hubs in Europe and Israel, thereby driving successful commercial expansion. Our technology unleashes the insect market from its shackles and will propel the insect protein market to fulfill its true potential," said Dr. Yuval Gilad, Co-founder and CEO of FreezeM.   About FreezeM Founded in 2018 as a spin-off from the Weizmann Institute of Science by three institute graduates Yoav Politi, Idan Alyagor and Yuval Gilad. FreezeM's mission is to make insect farming simple and accessible using novel breeding solutions for the emerging BSF farming industry. Since its establishment, the company has developed multiple biotechnological breakthroughs for enhancing sustainable, streamlined insect protein production. FreezeM was awarded several prestigious grants from the European Commission and the Israeli Innovation Authority, and participated in leading innovation consortiums in Europe and Israel. Source: FreezeM.

01/03/2024

Kemin Nutrisurance opens first Innovation Center and second Spray Dryer in South America

VARGEÃO, Brazil , Feb. 26, 2024 - Kemin Industries, a global ingredient manufacturer that strives to sustainably transform the quality of life every day for 80 percent of the world with its products and services, recently opened an Innovation Center and second spray-drying facility at its regional headquarters in Vargeão, Santa Catarina, Brazil, making the Kemin Nutrisurance location the largest pet food manufacturing plant in Latin America by volume capacity for producing dry and liquid palatants. Kemin Nutrisurance, the pet food and rendering technologies business unit of Kemin Industries, has been expanding its Research and Exploration Services to enhance co-creation with customers to support them at every stage of pet food production. With its first Innovation Center in Brazil, the business unit can provide fast and accurate solutions for current and future palatant and protein customers in South America. "Our first Innovation Center in South America will greatly strengthen our Research and Exploration Services in the region," said V Lucatelli, General Manager – South America, Kemin Nutrisurance. "We can now offer customers a local laboratory to improve and evaluate the performance of current and future products, as well as improve cost efficiency, to bring top innovations at the speed the pet food industry demands." The Innovation Center and second spray dryer are part of the global business unit's continued growth in South America and the Latin American market. In 2008, Kemin purchased the property and has since invested in renewable energy sources while still increasing its capacity and capabilities, including Kemin Nutrisurance's Research and Exploration Services. This new expansion allows the Vargeão facility to not only supply the South American market, but also support Kemin Nutrisurance's palatant needs in other regions, such as Asia and Europe. "With greater emphasis on Research and Development (R&D) support for our customers, we can utilize our data and analytics to fine-tune our products and services to find fast and accurate solutions that better serve the market," said Dr. Jason Shelton, Global Vice President – R&D, Kemin Nutrisurance. "By bringing our Research and Exploration Services to the regional level through an Innovation Center, we can create a local customer experience that focuses on specific needs at the speed required by a rapidly evolving industry." The Innovation Center and spray drying facility were recently inaugurated during a ribbon cutting with Kemin Nutrisurance President Kimberly Nelson and Kemin Industries Worldwide Group President David Raveyre. Kemin Nutrisurance's newest additions at the South America headquarters are now open with expanded solutions for customers in the region's pet food industry.   About Kemin Industries Kemin Industries is a global ingredient manufacturer that strives to sustainably transform the quality of life every day for 80 percent of the world with its products and services. The company supplies over 500 specialty ingredients for human and animal health and nutrition, pet food, aquaculture, nutraceutical, food technologies, crop technologies, textile, biofuel, and animal vaccine industries. For over half a century, Kemin has been dedicated to using applied science to address industry challenges and offer product solutions to customers in more than 120 countries. Kemin provides ingredients to feed a growing population with its commitment to the quality, safety and efficacy of food, feed, and health-related products. Established in 1961, Kemin is a privately held, family-owned-and-operated company with more than 3,000 global employees and operations in 90 countries, including manufacturing facilities in Belgium, Brazil, China, Egypt, India, Italy, San Marino, Singapore, South Africa, and the United States. 

Source: Kemin Industries.

27/02/2024

AFB International announces new Vice President of Global Research and Development

ST. CHARLES, Missouri, Feb. 12, 2024 – AFB International, a subsidiary of Ensign-Bickford Industries, named Dr. Michael Ceddia as Vice President, Global Research & Development. Dr. Ceddia will advance AFB's scientific leadership, strategic direction, and science and technology initiatives. Together, these capabilities will further discover and develop companion animal palatability to help AFB improve customers' performance and achieve their business needs.

In addition to Science & Technology, Dr. Ceddia will also lead Global Regulatory, Quality, Project Management, and Technical Insights. Prior to AFB, Dr. Ceddia has held a variety of Executive Leadership roles within Research & Development in consumer products, pet food, nutritional, and pharmaceutical companies. 'Mike brings great leadership experience and strategic customer focus. We are excited for him to join AFB and we look forward to the advancement of innovation, science-based solutions, and technical services to better partner with our customers,' said Dale Spence, Interim President, AFB International. 'I'm excited to have the opportunity to be a part of the AFB Global R&D Team,' said Dr. Ceddia. 'I look forward to helping the company expand our new innovation and new product development while continuing to deliver a high level of technical service to our customers. I am eager to bring my knowledge and experience to the team and help drive the company's ongoing growth. With AFB International's commitment to innovation and excellence, I am confident that we will continue to achieve great success together.'   About AFB International AFB International was founded in 1986 in St. Louis, Missouri, USA with a vision to create the best palatants and make pet food taste great. Today we are an international company with resource centers and production facilities designed to service pet food manufacturers across the world. Our portfolio of palatants are formulated to deliver optimal performance for each customer's unique needs.   About Ensign-Bickford Industries Ensign-Bickford Industries, Inc. (EBI), founded in 1836, is a privately-owned high technology conglomerate focused in space & defense, pet food science, and biotechnology. They participate in businesses that are relevant to the future of the world and have multigenerational growth prospects.

Source: AFB International.

26/02/2024

Swiss giant Nestlé to upgrade its Pet Food plant in Bük with a huge investment

The minister said that the Swiss-based food company will set up a new production unit and build two new automatic production lines at its site in Bük, where "it will be able to produce 500,000 tons of pet food a year from 2025, with 85 percent of these products being exported".  The HUF 55 billion investment is expected to create 130 new jobs. Although the company will not receive government financial support, the state will provide the necessary infrastructure improvements, such as modernizing the road and water networks. The project is an important part of Nestlé Hungária's overall five-year development period from 2020 to 2025, which will see investments worth a total of HUF 300 billion (EUR 771 million), creating around 600 new jobs, the politician stressed. Péter Szijjártó noted that in today's uncertain times, reliable partnerships are becoming increasingly important, and this is how the cooperation between Hungary and Nestlé can be characterized, "as the company has made a major contribution to the economic development of Hungary over the past three decades".  He said that the Swiss company, with 344 factories in 77 countries around the world, also makes sure that its employees are proficient in the latest technologies, and its training program for this purpose has been supported by the government with HUF 193 million (EUR 495,929). The minister emphasized that the food industry is one of the most modern sectors, as competitiveness calls for continuous innovation in the face of increasingly stringent health, quality, and food safety requirements. Accordingly, the company has contributed not only to the quantitative growth of the Hungarian economy, but also to its qualitative development, as it has always brought state-of-the-art investments and continuously modernized its production. He also pointed out that "the factory in Bük buys more than half of the raw materials it uses from domestic suppliers, thereby benefitting Hungarian small and medium-sized enterprises".  Nestlé's Purina factory in Bük. Photo via Facebook/Nestlé.   Szijjártó stressed that the investment will further strengthen the domestic food industry, which has not only been able to maintain its operations despite the crisis, but has also consistently set new records. He added that this is evidenced by the fact that the sector's production value was HUF 3,800 billion (EUR 9.7 billion) in 2020, compared to HUF 6,500 billion (EUR 16.7 billion) last year. He pointed out that over the past ten years, the sector has seen 72 major investments worth HUF 1,000 billion (EUR 2.5 billion). Finally, he touched on Hungarian-Swiss economic relations, pointing out that 900 Swiss companies employ more than 30,000 people in Hungary. 'And bilateral relations have always been based on mutual respect, and there is no open issue of dispute in our relations,' he highlighted. The Managing Director of Nestlé Hungária also spoke at the press conference. Péter Noszek underlined that this is the largest food industry investment in Hungary that will more than double the plant's production capacity from nearly 200,000 tons in 2019, to 500,000 tons from 2025. Source: Hungary Today.  

26/02/2024

GEA achieves key milestone: Science Based Targets initiative (SBTi) validates 2040 net-zero target

'We are proud of the validation by the SBTi,' said CEO Stefan Klebert. 'This shows that we are taking a pioneering role in climate action, because our net-zero pathway is not just ambitious but also in line with latest climate science.' 'The SBTi validation of our net-zero target puts GEA at the forefront of the mechanical engineering sector,' says Chief Sustainability Officer Dr. Nadine Sterley. 'To achieve our climate targets, we have drawn up a comprehensive Climate Transition Plan 2040. This sets out how we will further accelerate the transformation of our operations, our product portfolio and our supply chain.' GEA's Climate Transition Plan 2040 specifies timings, the measures to be implemented as well the investments needed to achieve the net-zero target. The detailed Climate Transition Plan will be presented in March 2024. At the next Annual General Meeting on April 30, 2024, GEA plans to hold an advisory vote by shareholders on the Climate Transition Plan 2040 – the first of its kind within the DAX Index family of companies. "This shows that we are taking a pioneering role in climate action, because our net-zero pathway is not just ambitious but also in line with latest climate science."- Stefan Klebert, CEO GEA Climate targets In December 2023, GEA announced its upgraded climate targets.

Short-term target 2026:

Reduction in GHG emissions from our own operations (Scope 1 and 2) by 60 percent by 2026. This target was originally set for 2030.

Medium-term targets for 2030:

Reduction in GHG emissions from our own operations (Scope 1 and 2) by 80 percent (previously: 60 percent reduction) by 2030. Reduction in product related GHG emissions (Scope 3) by 27.5 percent (previously: 18 percent reduction) by 2030.

Long-term target 2040: net zero.

Source: GEA. 

20/02/2024

Petsource by Scoular’s $75 million expansion helps customers grow, opens door to new ones

SEWARD, Nebraska (Feb. 13, 2024) –  Petsource by Scoular has completed a $75 million expansion that delivers extra capacity to help current customers grow and space to accommodate new customers seeking production at the state-of-the-art facility.  The tripling of capacity also enables customers to more efficiently introduce new products to the market, with the expansion providing an additional 70,000 square feet of freeze-dried pet food ingredient manufacturing space. Freeze-dried products are among the fastest-growing pet food categories.  The expansion of Petsource's Seward facility created 75 new jobs, with more hiring planned. Petsource now employees over 150 people, making it one of the top 10 largest employers in Seward County, a business hub in southeast Nebraska. Petsource is an indirect, wholly owned and independently operated subsidiary of Scoular.  Petsource has been a leader in streamlining the manufacturing of freeze-dried pet food products. Petsource was among the first nationwide to bring the manufacturing steps together under one roof when it opened in 2020 – providing everything from recipe development to raw meat processing, freeze-drying, and packaging – creating an end-to-end solution for brand owners to help support their growth initiatives.   'We are excited we can deliver additional capacity for our customers, both current and future, and support their growth plans,' said Petsource President Amy Patterson. 'Strong demand, growth in our customers' businesses, and our desire to continue to provide them high quality, innovative solutions drove the project.'  New customers have been seeking both Petsource's integrated production process, and its food safety and quality standards, another factor setting it above many competitors.  'Scoular thrives both on helping our valued customers grow and helping our communities prosper,' CEO Paul Maass said. 'We are proud to continue to invest in the state we have called home for over 130 years.'  Scoular has partnered with pet food manufacturers for decades and will continue to invest to support the marketplace's growth. The Petsource expansion is a critical component to larger strategic growth plans supporting the pet food industry.  'I am thankful for Scoular's 130 years of business impact in Nebraska and I congratulate them on Petsource's growth over the last four years in Seward County,' said Nebraska Gov. Jim Pillen.  Petsource – bolstered by the expansion – has helped spur job growth, residential construction and other economic development in Seward County, said Jonathan Jank, President & CEO of the Seward County Chamber & Development Partnership. He also credits Petsource with helping draw other businesses to the Seward/Lincoln Regional Rail Campus where it has served as an anchor since first starting operations there over three years ago.  'Petsource has been a tremendous employer not just in our county but in the region,' Jank said. 'They have been a best-in-class employer and we are excited for them to continue growing in our community.'     About Scoular      
  Scoular is an employee-owned, over $10B agribusiness leading the way since 1892. We buy, sell, store, handle and process grain and ingredients by leveraging our global networks and expertise in international trade and transportation. Employing 1,400 people in more than 100 offices and facilities in North America and Asia, we provide safe and reliable solutions to farmers, grain processors, renewable energy producers and manufacturers of animal feed, aquafeed and pet food as well as food, beverages and supplements. Scoular, headquartered in Omaha, ranks 49th on the Forbes list of America's largest private companies.      Source: Scoular.

19/02/2024

How a $12.3 million investment will impact GFI’s pet business

Global Food and Ingredients (GFI) has entered a definitive agreement to raise $12.3 million (€11.3M) through an investment in equity and debt for its pet food subsidiary Big Sky Milling. This would include an initial funding round of $11.8 million (€10.8M), followed by an injection of $0.5 million (€0.4M) into the corporation by 35 Oak Holdings, a company shareholder.  According to a company statement, proceeds are then expected to refinance existing loans by GFI's core ingredients division and unlock liquidity to invest in the further growth of the operation. Big Sky was created in 2023 for Toronto-headquartered GFI to transfer all of its pet food ingredients assets and businesses serving the North American pet food industry, aid product expansion and make new investments. 'Under the Pet Food Transaction, GFI will transfer all of the assets and liabilities associated with its pet food ingredients division to a newly formed and wholly owned subsidiary ('Pet Food Co'),' says the company. GFI will sell a 49.9% equity stake in Pet Food Co to 35 Oak for approximately $3.2 million. Once the transaction concludes, GFI's core ingredients division will agree with Big Sky to generate recurring annual revenue of a minimum of $180,000 (€165,500).   Driving the business GFI recorded revenue of $17.6 million (€16.1M) in the 3 months ending September 2023. According to company data, plant-based pet food ingredients and 2 other categories—split peas and downstream retail packaged products—accounted for 43.7% of total revenue. The same 3 categories accounted for 40.5% of revenue share for the first half of its fiscal year (FY) 2024.  In the same quarter, 35 Oak Holdings also cleared a $3.0 million (€2.7M) advance toward the Big Sky transaction.   Source: GlobalPETS

12/02/2024

UK and US officials highlight the potential of pet food in South Korea

Both countries believe the market offers exciting business opportunities for pet firms. This was in response to a request from South Korean authorities for a new Export Health Certificate (EHC), an official document confirming that exports meet the health requirements of the destination country. Both parties, including existing exporters of pet food to South Korea, engaged in technical discussions to confirm compliance with the new requirements. The UK's interest in South Korea's pet industry is not new. In 2019, the country's Department for International Trade highlighted South Korea's pet industry as 'one of the fastest growing pet food markets in the world.' The Asian country is the 13th-biggest economy in the world, and its import demand is set to grow rapidly. According to the Department for Business and Trade, the UK's total trade (imports plus exports) with South Korea was £16.1 billion ($20.1B/€18.6B) in the 12 months ending June 2023.    Regional and technical expertise The British government acknowledges the 'key role' that attachés play in breaking down market access barriers and reducing the complexity and burden of trading requirements for agri-food products. "Bringing together regional and technical experts who can provide valuable market intelligence means we can resolve market access issues and drive growth at a faster pace", it says.  They have brought together regional and technical experts to resolve market access issues to aid the process. Earlier in 2023, the Korean government announced a plan to expand the country's pet industry to ₩15 trillion ($11.4B/€10.3B) in 3 years' time.   Opportunities for US companies The United States Department of Agriculture (USDA) has recently included pet food as a business opportunity for agricultural products in the Asian country. The International Agricultural Trade Report published in December 2023 acknowledges that South Korea's global pet food imports rose from $239 million (€220.6M) in 2018 to $347 million (€320.3M) in 2022.  According to these insights, the US is the country's second biggest pet food supplier, accounting for 21% of all imports in 2022. Despite inflation pushing the price of pet food up between 10% and 20%, the US government considers that the unfavorable US dollar/Korean won exchange rate has led South Korean traders to search for "more affordable alternative suppliers to meet import demand." Dog and cat food originally had a 5% tariff rate, but now these products enter the country duty-free due to the United States-Korea Free Trade Agreement (KORUS FTA) signed in 2017.   Source: GlobalPETS

09/02/2024

VICTAM Asia 2024: Celebrating Over 30 Years of Innovative Events in the Animal Feed Industry!

PRESS RELEASE DATED: January, 2024.
From its humble beginnings in 1991, VICTAM Asia has evolved into a prestigious event spanning over three decades. Today, it stands as Asia's premier showcase for the latest innovations in the animal feed, health and nutrition, and grain processing industries.
VICTAM Asia and Health & Nutrition Asia, and GRAPAS Asia 2024, organised by the Victam Corporation and VNU, continue to offer an unparalleled platform for the latest developments within these vital sectors.
  Reflecting on the success of the 2022 edition, Sebas van den Ende, General Manager of the Victam Corporation, notes, "Following the challenges of restarting major events after the COVID-19 era, VICTAM Asia 2022 turned out to be a successful event. Spanning over 5,800 sqm, it brought together 231 exhibitors from 33 countries and attracted 6,121 visitors from 64 countries. Notably, more than 21% of these were key decision-makers in their respective fields. For 2024, we are building on this foundation to deliver an even more impactful experience."     According to a report by Future Market Insights, the animal feed processing equipment market anticipates growth, reaching US$ 34.8 billion by 2033 with a CAGR of 4.2%, the relevance of this event becomes increasingly significant. The Asia Pacific region, in
particular, stands at the cusp of transformation, fuelled by rapid economic growth and urbanisation, making it a critical market for industry stakeholders. The 2024 edition of VICTAM will focus on key themes such as advancements in feed milling technology, the evolving aquafeed sector in Asia, and the latest in grain, flour and rice processing technologies, alongside critical sustainability initiatives. We are proud to host
eminent exhibitors like Amandus Kahl, DSM, CSI Group, and Van Aarsen, who are at the forefront of these developments. Alongside VICTAM Asia, Health & Nutrition Asia is organised by the VIV worldwide team.
This event offers a comprehensive look into innovation in nutrition, pharmaceutics, and hightech animal health solutions. The two events strengthen each other, providing a holistic view of the industry, and serves as a unique trading platform for professionals in animal nutrition, pharmaceuticals, genetics, and related fields.

This event is a key opportunity to engage with industry leaders in Asia's expanding animal feed and health sector as well as the rice and grain milling industries. Network with innovators, gain insights from global leaders, and be at the forefront of emerging trends in Asia's rapidly expanding animal feed and health sector. Also learn from the best in the industry during the conferences and technical seminars which are organized simultaneously with the exhibition.   If you want to attend this event, complete the registration HERE.   Join us at VICTAM Asia and Health & Nutrition Asia 2024 from 12 - 14 March 2024 at BITEC Exhibition Center, Bangkok, Thailand.
Visit our website www.victamasia.com and www.vivhealthandnutrition.nl for more information.

Source: Victam Asia.

09/02/2024

ŸNSECT: The first company to obtain authorization to commercialize mealworm proteins for dog food in the United States

The first long-term study (6 months) conducted on dogs demonstrates the nutritional benefits of defatted mealworm flour, with a high content of proteins rich in essential amino acids, the presence of unsaturated fatty acids, fibers, vitamins, and minerals.
As a substitute for some commonly used animal proteins, mealworm proteins can significantly contribute to reducing the environmental footprint of pet food.   Paris, January 24th, 2024. As one of the strongest players in the production of insect-based proteins and with the first customer received their delivery in December 2023, Ÿnsect sees its commercial prospects rapidly expanding with the opening of the American pet food market.
The AAFCO, the American authority responsible for the safety of animal food, has, for the first time, authorized the commercialization of an ingredient derived from mealworms (Protein70) for dog nutrition.
Studies conducted in the United States of America in collaboration with Summit Ridge demonstrate both the safety of Tenebrio molitor flour and its nutritional benefits. With this first authorization in the American market, Ÿnsect is poised to actively contribute to reducing the environmental impact of pet and dog nutrition. 'We are very proud to have obtained the very first authorization for the commercialization of mealworm-based ingredients for pet food in the United States. It is the recognition of over 10 years of research for the benefit of animal health. This authorization opens the doors to the immense American market just as we are preparing to deliver our first pet food customers from our Amiens farm.' Shankar KRISHNAMOORTHY, CEO of Ÿnsect .   First Authorization for the Use of Tenebrio molitor in Pet Food in the United States   After 2 years of evaluation, the AAFCO, the organization responsible for the safety of animal food in the United States, has, for the first time, authorized the commercialization of Ÿnsect ingredients based on Tenebrio molitor, specifically defatted Tenebrio molitor meal (Dried Mealworm Meal), intended for dogs.
This authorization was granted based on a comprehensive scientific dossier, including a 6-month trial introducing mealworm-derived ingredients into the diet of dogs. The results demonstrated both the safety of the product and its nutritional benefits as a substitute for commonly used animal proteins. As of October 2023, the FDA's scientific committee provided a favorable opinion.
The official journal publication in a few weeks will validate the rigorous process of the American authorities.   The pet food market in the United States is valued at over $42 billion.   Americans are particularly devoted to their pets. According to the American Veterinary Medical Association (AVMA), nearly 4 out of 10 American households have a dog (48%), totaling over 65 million dogs across the United States. In 2022, the market for pet products was valued at approximately $136 billion, with $42 billion dedicated solely to the pet food market, as reported by the American Pet Products Association (APPA). This market continues to grow, with a roughly 5% growth rate, according to a recent report by TechNavio experts. 'American pet owners are very attentive to the well-being of their pets, including providing appropriate nutrition. Our discussions with key players in the pet food market led us to anticipate significant development in alternative meat proteins in this market.' Philippe Pichol, SVP Chief Sales & Marketing Officer at Ÿnsect.   Proven Nutritional Quality   As part of the authorization request submitted to the U.S. authorities, Ÿnsect, in collaboration with Summit Ridge Farms, a leading reference in the world of scientific studies in pet food, conducted an extensive 6-month study highlighting the impact on dogs of a diet rich in mealworm-based ingredients. This study ensured the safety of a diet containing up to 30% mealworm proteins. It also demonstrated a very high level of protein digestibility, exceeding 80%, in line with industry professionals' recommendations (FEDIAF and AAFCO). Additionally, Ÿnsect collaborated with Professor Kelly Swanson from the Animal Sciences Laboratory at the University of Illinois Urbana-Champaign to study its defatted mealworm flour from Tenebrio molitor. The study showed protein quality comparable to high-quality animal proteins traditionally used in pet food manufacturing, such as beef, pork, and salmon, is superior to standard poultry meal and common plant proteins.   Reducing the Environmental Impact of Pet Food, a Major Challenge   Most pets are carnivores and require a protein-rich diet. The pet food industry has been engaged in research and innovation for several years to reduce the environmental impact of pet diets, gradually incorporating alternative proteins.
While Tenebrio molitor flour, Protein70, from the Sprÿng brand has demonstrated its nutritional benefits, it can also help reduce the environmental footprint of pet food by replacing other protein sources. As mealworms are raised from agricultural by-products in cereal-producing regions, their environmental footprint is lower than many other traditionally used ingredients. For example, 1 kg of Sprÿng Protein70 flour emits half as much CO2 equivalent as lamb or soy flour, and 22 times less than beef flour.   About Ÿnsect   Ÿnsect is one of the global leader in the production of insect-based proteins and natural fertilizers. Founded in 2011 in Paris, France, by scientists and environmental activists, the Next40 member and B Corp-certified company transforms insects into high-value premium ingredients for pets, plants, and humans. Ÿnsect provides an ecological, healthy, and sustainable solution to meet the growing demand for protein and plant consumption.
Using pioneering proprietary technology protected by over 430 patents, Ÿnsect produces mealworms in climate-positive vertical farms that benefit biodiversity, aligning with the +1.5°C scenario of the COP21 Paris Agreement and the EU's 'Fit for 55' goal.
Ÿnsect operates several production sites including the world's largest vertical farm. The company has raised over $625 million from major global investment funds, banks, and public institutions. Ÿnsect exports its products worldwide.
For more information, you can visit their website HERE. Source: Ÿnsect.

08/02/2024

The veterinary profession and its impact on climate change

Climate change involves long-term changes in temperatures and weather patterns. Certain shifts can be natural, including changes in the sun's activity or major volcanic eruptions, however, since the 1800s, human activities have been a main contributor of climate change. This is primarily because of the large amounts of burning fossil fuels like coal, oil, and gas. The burning of these fuels releases greenhouse gases that act like a blanket, trapping the sun's heat and causing a rise in temperatures.1 The rise in global surface temperatures has seen a 2º F increase since the 1800s. this might not seem like a huge difference, however Margo Mosher, global sustainability director, Mars Veterinary Health, explains how significant this can really be. In her joint session with Jo Ann Morrison, DVM, MS, DACVIM (SAIM), director of veterinary science at Banfield Pet Hospital, Mosher stated, 'Two degrees Fahrenheit may not sound like a lot, but if you think about it similar to the context of our body temperature when you have a fever—so our typical temperature is maybe around 98.6º F, if we increase that just 2 degrees up to 100.6º F, we're probably not feeling very well. And so, we can think of this similarly with climate change and really the significant impact that just a couple of degree change can have.'2 Therefore, when the earth temperature rises, the following could be at crucial risk:3 Biodiversity loss Drought Food security Wildfires Extreme heat Sea level rise Floods Coral reef decline
  What is veterinary medicine's impact?
  The world's healthcare systems account for 4% of all greenhouse gas emissions, and veterinary medicine is a portion of that 4%.4 Providing care for pet patients has a carbon footprint from using electricity, anesthesia, medical supplies, and even veterinary professionals and pet owners driving to the clinic. According to IVC Evidencia, a European veterinary care provider, medical supply and pharmaceutical purchases used for veterinary practices is one of the leading contributors to the veterinary carbon footprint.5 This is the area in which veterinary professionals can have the most impact in reducing their carbon footprint.   What you can do   Conference travel: Dr Morrison explained how commuting to work and travel for conferences can add to a veterinary professional's carbon footprint. She suggested attending virtual meetings, however, 'If an in-person meeting is necessary, then is there a more sustainable option, rather than flying? Is there an option for things like rail or train travel or electronic vehicles? If flying is necessary, what are the most sustainable options to consider here? There's direct versus connecting flights, and these have different carbon footprints.' Work commute: Morrison also posed the option of taking public transportation to work if that is a viable option. However, she did mention that this can also be a personal choice for each individual. 'The first thing to do is have some discussions with your teams. Investigate what is available in your area and see what people would consider in changing with commuting to the practice…maybe there is a fun or creative way to encourage biking to work—again, in areas where that is feasible and that will vary from place to place,' she said. Virtual care: Offering telehealth can also offset clients commuting to the clinic. This can be beneficial even if just a portion of appointments can switch to an online format. Telehealth can also reduce the use of medical supplies, which has a large impact on the overall veterinary footprint. Electricity reduction: Another small change practices can make is reminding associates to reduce electricity around the practice when possible. Turning off lights when a room is not in use or unplugging equipment that does not need to be on can be simple efforts made daily. Anesthetic gases: Anesthetic gases used for procedures have different environmental impacts. Mosher recommended prioritizing the needs of the patient first, but to consider using lower impact gases, such as sevoflurane, and using lower flow techniques to reduce the impacts anesthesia has on climate change. Sustainable purchases: Because medical supplies can be a major contributor to veterinary medicine's carbon footprint, Mosher suggested selecting suppliers who demonstrate a commitment to sustainability (when possible) and consolidating orders and deliveries. Waste management and recycling: Waste management can be tackled by starting with prevention as the most preferred method, and when that is not an option, going down the line of reusing, recycling, recovery, and disposal being the last option remaining if necessary. For veterinary medicine, consider what in your practice that can be eliminated, reused, or recycled. For example, reducing paperwork and going digital with patient records can be an option in preventing waste.   Reaching for a climate friendly future   Mosher and Morrison's overall advice for reducing your practice's carbon footprint is to discuss with your team and see what will work within your means.
Engage your team and get everyone involved so each member of the team is making a difference. If certain members of your team are more passionate about climate change than others, let them take some of the lead and lean into their personal interests in improving the practice's efforts.
Celebrating small wins in the progression and becoming more sustainable is also important to recognize on this climate journey. Combating climate change is a collaborative endeavor. Before wrapping up, Mosher shared a way to calculate your practice's carbon footprint by using the 'CoolClimate Network' website powered by the University of California, Berkeley. This can also share more tips for reducing your footprint. If interested, veterinary professionals can also access resources on Banfield or Mars Veterinary Health's website.   Source: DVM 360.   References What is climate change? United Nations. Accessed January 25, 2024. https://www.un.org/en/climatechange/what-is-climate-change Mosher M, Morrison JA. Climate change and the veterinary profession. Presented at: Veterinary Meeting & Expo; Orlando, Florida; January 13-17, 2024. Climate change: 5 charts from the IPCC report that show why every increment of warming matters. World Economic Forum. March 23, 2023. Accessed January 25, 2024. https://www.weforum.org/agenda/2023/03/climate-change-ipcc-emissions-risks-net-zero/ Protecting the planet and its people: healthcare's climate action roadmap. World Economic Forum. June 2, 2021. Accessed January 25, 2024. https://www.weforum.org/agenda/2021/06/healthcare-climate-action-roadmap/ The positive pawprint: Sustainability report 2023. IVC Evidencia. 2023. Accessed January 25, 2024. https://ivcevidensia.com/getmedia/70832551-51b0-4fd2-9651-b0e2d5eac222/IVC-Evidensia-Sustainability-Report_2023.pdf

05/02/2024

Hungarian owners are paying 33% more in pet care than 5 years ago

Financial service company Cofidis has investigated pet consumer and ownership habits in Hungary and found that dog owners spend HUF12,000 ($33.78/€31.09) per month on food.  Pet care and veterinary costs are around HUF47,000 ($132.32/€121.75) per year. Compared to their 2018 survey, Cofidis' most recent results mark an almost 33% increase in pet expenses.  According to Euromonitor, Hungary saw the most significant rise in pet care product prices in Eastern Europe (22%). 40% of Hungarians own a dog   The survey, carried out in October 2023 with a 500-participant sample size, found that 4 out of 10 Hungarians have a dog at home. 50% of Hungarians think it is easier to interact with others with a dog, 55% believe that life is better with a pet and 67% say that a dog reduces loneliness.

Source: GlobalPETS

23/01/2024

5 things you need to be an effective leader in the Pet Food Industry

Stay informed
  It's extremely important to understand your place in the market, where you are now, and what are the growth possibilities.
This actually applies to every industry, and what we did, at Aker BioMarine, is to invest in deep market research that would help us understand all of these.   Another way to stay informed and gain a deeper understanding of the overall market is by attending industry events. If I have an opportunity, I always come to conferences such as Interzoo or Petfood Forum and just 'listen' to the markets.  Now, the best hands-on method is to visit customers and hear their challenges in the pet food production and distribution processes.
I do that quite often, and sometimes it not only gives me precious information but also guides me toward the right way I can help the customer. For example, one time, right after a customer visit, we decided to organize technical training for the team of one of our biggest Scandinavian customers.   Get inspired   It's also highly important to find ways to get inspired. For me, Aker BioMarine's mission in general is a real inspiration and, of course, the most important one is that all our ingredients come from a sustainable source - the Antarctic Krill. The fact that we can help the planet and the oceans thrive it's outstanding. I recommend reading this interview I had with Martita Mestey about the growing challenge of food insecurity and how to use the oceans more sustainably.  Our team also inspires me every single day. I love we can all work closely together, share our experiences and learn from each other. I believe teamwork can only bring great results.  I am also inspired by the actual results of the QRILL Pet products on my dogs. I have two dogs that have been eating pet food and supplements with krill for many years, and I can see with my own eyes the change in them. They are full of energy, with shiny coats, and their overall appearance is healthy.  The fact that I can see for myself the benefits our products have on my pets is the best inspiration you can ask for as a leader.
    Inspire   I think the best way to inspire your employees is to trust them. And I trust my team completely. This means they can make decisions without involving me. Every day I do my best to empower them to make decisions on their own, without 'micromanaging' them. They are closer to the customers than I am, which means they can consider their needs better than I can.  There is also another great side effect you can get when you apply this inspiration method. If you trust your team they will trust you back.  "If you trust your team they will trust you back."   Make experiments   At Aker BioMarine, we do a lot of experiments and we dare to take chances. For example, to increase brand awareness and promote the sport of dog mushing, we created our own QRILL Pet Mushing Team.  There have been also moments when our customers reached out and challenged us to do some new experiments, and not only on the production side. So, one of our first and biggest customers convinced us to be part of their marketing strategy and marketing activities. We said yes and that was only the beginning - now we practice account-based marketing with almost all our customers.   Understand markets   If you want to sell internationally, you need to think strategically. And that is what we do here at Aker BioMarine and QRILL Pet. Understanding the pet food market in detail can also help our Human and Aquaculture departments. Many aspects from the Human side of our business apply to QRILL Pet too, for example, the humanization trend 'What is good for me, it's good for my pet'. Many pet owners, myself included, know how important is to have a healthy diet so I also want that for my dogs. I always buy the best pet food for them with ingredients that have proven health benefits.   Another benefit of knowing in detail your markets? Well, you understand that you can't use the same sales or marketing tactics or even use the same channels for your product everywhere. For example, recently, we got a big Chinese customer, who produces not only for his pet food brand but also for many other brands. So now, through this customer, we can build brand awareness in the Chinese market in general.

Source: Qrill Pet

19/01/2024

International Rendering Symposium to Explore Rendered Products’ Impact on Global Biofuel, Food and Animal Food Production

Hosted by the North American Renderers Association (NARA) and U.S. Poultry & Egg Association (USPOULTRY), the symposium will begin at 12 p.m. Thursday, Feb. 1, and continue through Friday morning, Feb. 2, in room B-405. The cost of registration is $250. The Symposium is organized by focus area into four sections. Topics to be covered on Thursday in the 'Poultry and Pet Food Section' include Lifecycle Data on the Sustainability of Rendered Products for Pet Food; The Pet Food Market in Latin America; and The Use of Animal Proteins in Chicken and Egg Production. This will be followed by the 'Low Carbon Intense (CI) Ingredients Session.' Sessions will include discussions on Impacts of CI Scoring on the Food, Feed and Fuel; The Truth About Food vs. Fuel – What the Historical Data Shows; and a Market Outlook. A networking reception will be held on Thursday at the conclusion of the afternoon's presentations. Day two kicks off with the 'Aquaculture Section' which will cover Lifecycle Data on the Sustainability of Rendered Products for Aquaculture; The Use of Rendered Proteins and Fats in Aquaculture; and a Latin America Aquaculture Market Review. The final 'International Section' will feature the topics Global Anti-Oxidant Supply; China: Making Moves to Reduce Food Loss & Waste; and International Market Intelligence. Each section will be followed by a panel discussion. The 2024 IPPE will be held Jan. 30 - Feb. 1 and is a collaboration of three trade shows – the International Feed Expo, International Poultry Expo and International Meat Expo – representing the entire chain of protein production and processing. The event is sponsored by USPOULTRY, the American Feed Industry Association and the Meat Institute.     For more information about IPPE, including registration details, lodging and other education offerings, visit the website.  Contact: Victoria Broehm, (AFIA)
Sarah Little, (Meat Institute)
Kris Early, (USPOULTRY) About IPPE
The International Production & Processing Expo (IPPE) is a collaboration of three shows - International Feed Expo, International Meat Expo and the International Poultry Expo - representing the entire chain of protein production and processing. The event is sponsored by the American Feed Industry Association (AFIA), the Meat Institute and U.S. Poultry & Egg Association (USPOULTRY).   About AFIA
Founded in 1909, the American Feed Industry Association (AFIA), based in Arlington, Va., is the world's largest organization devoted exclusively to representing the business, legislative and regulatory interests of the U.S. animal food industry and its suppliers. The organization's membership is comprised of more than 650 domestic and international companies that represent the total feed industry-manufacturers of commercial and integrated feed and pet food, ingredient suppliers, pharmaceutical companies, industry support and equipment manufacturers. AFIA members manufacture more than 75% of the feed and 70% of the non-grain ingredients used in the country. AFIA is also recognized as the leader on international industry developments and holds membership in the International Feed Industry Federation (IFIF).   About the Meat Institute
The Meat Institute is the leading voice for the meat and poultry industry. Formed from the 2015 merger of the American Meat Institute (AMI) and North American Meat Association (NAMA), the Institute has a rich, century-long history and provides essential member services including legislative, regulatory, scientific, international and public affairs representation. the Meat Institute's mission is to shape a public policy environment in which the meat and poultry industry can produce wholesome products safely, efficiently and profitably. Together, the Institute's members produce the vast majority of U.S. beef, pork, lamb and poultry and the equipment, ingredients and services needed for the highest quality products.   About USPOULTRY
U.S. Poultry & Egg Association (USPOULTRY) is the All Feather Association progressively serving its poultry and egg members through research, education, communications and technical services. Founded in 1947, USPOULTRY is based in Tucker, Georgia.   About NARA
The North American Renderers Association (NARA) represents the interests of the North American rendering industry to regulatory and other governmental agencies, promotes the greater use of animal byproducts, and fosters the opening and expansion of trade between foreign buyers and North American exporters. In addition to its U.S.-based headquarters, the association maintains offices in Mexico and Hong Kong, and has market consultants in strategic locations around the world. NARA publishes a bi-monthly trade magazine, Render. For more information, visit the website.   Source: IPPE

18/01/2024

ALL PET FOOD joins AFIA PET FOOD CONFERENCE as Media Partner

The American Feed Industry Association's covers a variety of topics from regulatory issues to the technical aspects of pet food production to product claims, marketing and nutrition.  The program is designed for pet food and pet treat manufacturers, and those supporting the industry, such as ingredient and equipment suppliers. The Conference will take place at the GEORGIA WORLD CONGRESS CENTER and, since 2007, attracts more than 350 attendees. Our dedicated All Pet Food team will be actively participating as a Media Partner. We aim to enhance the overall experience by offering essential marketing and communication tools tailored for the pet food sector. Through our presence, we aspire to serve as a bridge between sector members, fostering connections and facilitating meaningful interactions. During the conference, we invite you to read the latest issue of the All Pet Food Magazine with an interesting topic and technical articles usefull for the pet food market. Being part of this prestigious meeting, alongside other influential media partners and leading industry suppliers, holds immense importance for us. We are eager to engage with all the community to exchange experiences, and get connections to contribute with the growth of the industry. Looking forward to see you there!   Source: All Pet Food

17/01/2024

United PetFood announces planned acquisition of Vital PetFood Group

The takeover of the first plant in the Nordics is part of the planned growth strategy of United Petfood. Vital Petfood Group is a pet food business with many years of experience in the production of dry & semi-moist food for cats and dogs. The intended acquisition still needs to be approved by the Danish Competition Authorities. "Thanks to the acquisition of Vital Petfood Group, our network of production sites will be able to offer flexibility and brings our production more and more closer to our customers also in the Nordics', according to the management of United Petfood. 'There has been a lot of consolidation within the pet food production industry during the recent years. We wanted to find a new owner to continue developing our petfood production in the long run. This divestment enables us to focus and further strengthen our branded businesses within Nordic Pet Care Group. Being one of the leading European producers of pet food, United Petfood was an obvious choice of partner and new owner of VPG. We are confident that VPG will benefit from United Petfood's European customer footprint as well extensive experience with operating multiple pet food production sites. Furthermore, we expect United Petfood to be able to utilize VPG's strong position in the Nordics, and the Danish market, in particular. We look forward to continue and expand the collaboration with United Petfood and keep on producing Best Friend products at the Ølgod factory for the years to come', according to Nordic Pet Care Group CEO Mika Holappa.

Source: United PetFood

16/01/2024

FEDIAF EuropeanPetFood announces Sonia Franck as New Secretary General

Prior to joining FEDIAF, Sonia Franck was Secretary General of IML Innovative Medicines Luxembourg, where she played a pivotal role in transforming the association.
Under Sonia's leadership, IML flourished, establishing a new five-year strategy, restructuring its management, diversifying revenue streams and elevating the association's visibility. Expressing enthusiasm about her new role, Sonia Franck said: 'I am honoured to have been appointed by FEDIAF and I am looking forward to immersing myself in the pet industry and engaging with members. I am keen to further strengthen FEDIAF's reputation as the leading authority in the European pet food sector.' Rosa Carbonell, President of FEDIAF, welcomed Sonia to the team: 'We are thrilled to have Sonia join our ranks. Her outstanding track record, coupled with her passion for pets, aligns perfectly with FEDIAF's mission. Sonia's expertise will be instrumental as FEDIAF continues its journey of collaboration with authorities, regulators, and academics to ensure Europeans have continued access to safe, nutritious, and high-quality pet food." Sonia Franck joins the accomplished FEDIAF team, which includes Alice Tempel Costa Deputy Secretary General & Technical Director along with Aleksandra Prandota, EU Policy & Regulatory Affairs Manager plus external support from James Ramsay, Public Affairs & Strategic Communications Manager. I also extend my thanks to Alice, for her dedicated work overseeing operations at FEDIAF during the transition period. With this robust team in place, FEDIAF is poised for continued success in representing the pet food industry throughout Europe.' For more information please visit HERE or CONTACT US!

12/01/2024

GEA explores potential of insect protein for animal feed

Since 2017, GEA has been supporting Future Green Solutions in carrying out research on processing black soldier larvae into nutritional animal feed by providing them with expertise, and a separating decanter. The Australian start-up believes the insect alternative to soy and fish protein and grains, could offer customers a sustainable long-term solution. Traditionally, for the fish farming industry,​ animal feed manufacturers have focused on fish meal made from fish not used for human consumption, while for the livestock industry​ grains like corn are the main source of feed. However, as a result of caps on fishing, an unpredictable climate that is putting pressure on the supply and cost of grains and the demands of consumers, they are being forced to explore more sustainable sources. According to Luke Wheat, CEO, Future Green Solutions, this is where protein rich insects like the black soldier fly, which have the potential to reduce carbon dioxide emissions and can be grown in small spaces, come in: "We take farm waste and use the black soldier fly larvae to digest it. The insects are then processed into animal feed and what is left is used as a fertilizer. We're adding value to waste and then putting it back into the food stream as high value protein. The insects are produced in a controlled and methodical way that's not affected by changes in the climate."   Proven GEA technology enhances research   As part of the collaboration with Future Green Solutions, GEA supplied a three-phase separating decanter, which Dirk Sindermann, Head of Process Technology Renewables, Business Unit Separation, Separation and Flow Technologies, describes as the heart of the processing line: "The decanter is responsible for separating the protein in the insects from the fat, which is one of the most important steps." The decanter, along with the expertise provided by the Sales Support, Renewables & Process Technology Renewables teams in Oelde, Germany, as well as colleagues from GEA Australia, has allowed Future Green Solutions to go from a start-up conducting research to getting closer to the commercialization phase.
The decanter allows the company to produce a product that is low in fat and high in protein, making it much more valuable within the market.   High potential industry   For GEA, the collaboration is an opportunity to get a foot in the door in an industry which Dirk Sindermann describes as having big potential: "The insect for protein industry is still very young and start-ups in particular are experimenting with different methods for the best possible production of proteins from insects. Through this collaboration, we can collect important data and gain experience." "In the future, the production of insect proteins will take place on a large scale and due to our extensive and longtime expertise in recovering proteins from all kinds of sources – vegetable or animal based - GEA is the perfect partner for this growing industry.' –Dirk Sindermann, Head of Process Technology Renewables at GEA. Currently, Future Green Solutions continues to conduct trials and increase its production.
However, the company aims to open its first commercial facility within two years and is in talks about an agreement with a buyer that would keep several facilities running.   Why Australia?   The legislation around both the processing of insects for the food industry and the animal feed industry differs around the globe. GEA chose to partner with an Australian company because the country has more flexibility when it comes to feeding the insects farm waste or waste from canteens. "Right now you cannot take the same approach in Europe, it's much more limited because of the legal framework. However, the Australian government has given Future Green Solutions a number of grants and is interested in pushing this type of development", says Dirk Sindermann. For Luke Wheat, when looking to the future, he says GEA's involvement continues to be invaluable: "We spent a lot of time on research and development of our process. But the key to moving forward has been GEA's separating decanter. My experience with GEA and GEA's people in Germany and here in Australia has been nothing but a pleasure. GEA understands the vision of where the insect industry is moving to and can see that it's a huge business opportunity.' –Luke Wheat, CEO, Future Green Solutions.   Source: GEA Group

10/01/2024

Category 3 Animal Fat - an important Pet Food Ingredient

Animal by-products (ABPs)   Animal by-products (ABPs) are materials of animal origin that people do not consume. When they do not enter the human food chain, in Europe, animal by-products are classified into three categories: Category 1, Category 2 and Category 3 depending on the source of the raw material and the intended use[i]. The pet food industry can only use Category 3 ABPs. Category 3 ABPs are from animals declared fit for human consumption. These are ideal pet food ingredients due to their high nutritional and energetic value and should be used in the best possible way to preserve resources. Category 1 and 2 animal fats are forbidden for animal feeding for safety reasons but allowed for biofuel production.   The Vital role of Category 3 animal fats in Pet Food   Category 3 animal fats are essential raw materials for our pets' diets. They provide a source of energy and palatability but above all essential fatty acids.
They are subject to strict requirements on sourcing and collecting, animal origin materials processing, and control. Category 3 animal fats cannot be easily replaced as a pet food ingredient.   The EU & The Pet Food Industry's Waste Hierarchy   FEDIAF firmly believes that food, such as Category 3 animal fats, which is not intended for human consumption, should be repurposed according to the food waste hierarchy, i.e.: pet food (re-use animal feed) rather than energy (recovery) as indicated below[ii]. This sits well above energy use in the EU's own hierarchy of most-preferable options for food waste disposal.   The Pet Food Industry and the Future   Unfortunately, there is increasing pressure due to Category 3 animal fats being used in other sectors such as biofuels, which are much lower in terms of waste hierarchy. The Pet Food Industry will continue to communicate the importance of Category 3 animal fats in pet food. They are vital ingredients, which contribute to our circular business model and they cannot easily be replaced. For further information: REGULATION (EC) No 1069/2009 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 21 October 2009 laying down health rules as regards animal by-products and derived products not intended for human consumption and repealing Regulation (EC) No  1774/2002 (Animal by-products Regulation) LINK 1 LINK 2 Source: FEDIAF - European PetFood

02/01/2024

United Petfood makes strategic acquisition to support wet pet food production

The Dutch producer offers expertise in high-quality meat chunks in gravy wet food for dogs and cats, which the company distributes worldwide. United Petfood is expected to benefit from De Haan Petfood's 60-plus years of experience in wet pet food production. According to United Petfood, the acquisition 'opens up new avenues' for the company to help it meet growing demand for wet formats. De Haan Petfood, located in Nieuwkoop, the Netherlands, specializes in the production of wet dog and cat food in the form of high-quality meat chunks in gravy. With over six decades of experience in the production of canned wet food for worldwide export, the United Petfood said it brings significant expertise to its family. 'We are pleased to be joining the UP family and we are convinced this will allow us to consolidate our business success. On a commercial level we can pool our resources while existing UP clients get access to an experienced manufacturer of canned wet food.  We will also be able to share our know-how and experience on an operational level. Following the takeover Eddy Nijhof will remain in place as the site's Managing Director, guaranteeing service and continuity for existing business relations, according to De Haan Petfood. The purchase of De Haan Petfood follows several other acquisitions by United Petfood, including its acquisition of Turkish producer Lider Pet Food in February. by United petfood Source: All Pet Food 

21/12/2023

Northwind Receives kansas Department of Commerce award

We are delighted to announce that NorthWind Technical Services has been named a Northeast Region Award of Merit winner in the Manufacturing/Distribution category for the 2023 To the Stars: Kansas Business Awards. The recognition was presented by Ernie Beaudet, Northeast Business Development Project Manager. The To the Stars Competition, an annual event hosted by the Kansas Department of Commerce, recognizes businesses for their exceptional contributions to the Kansas economy and local communities. Ernie Beaudet highlighted NorthWind's outstanding achievement, noting, 'In the Manufacturing/Distribution category, NorthWind Technical Services stands out as one of the 37 Merit winners statewide. Out of 4,470 businesses, this places NorthWind in the top 1% of Manufacturing/Distribution enterprises in the State of Kansas.' Mike Bosworth, CEO of NorthWind, expressed appreciation for the recognition, stating, 'Being acknowledged by the Kansas Department of Commerce is a testament to our hard work and commitment. These awards reinforce that we are consistently moving in the right direction, always striving to deliver excellence.' by Northwind Source: All Pet Food

20/12/2023

Talking about 'numbers': how much does it 'cost' to own a pet?

By Candela Bonaura

When deciding to adopt or include a new member in the family, considering the pet in the family economy is important. But why? Because pets are living, sentient beings with needs to satisfy. We must understand that pets depend 100% on their guardians. It is not common to talk about this topic with guardians during one or more vet appointments, but we could turn it into a healthy habit, which will allow them to have orders and a monetary fund for the care of their pets, and to foresee situations that may require a greater demand, such as an emergency, hospitalization, complementary studies, or treatment.   Bills to consider: Food can be homemade, commercial, maintenance, functional, or therapeutic. Treats such as snacks or candies should also be under this category. Health, which may contain insurance, includes 'planned' expenses such as check-ups, maintenance of the complete health plan, unforeseen events, basic or complex complementary studies, hospitalizations, and surgeries. Cleaning or leisure can include ethologists, trainers, walkers, baths, spas, toys, scratching posts, and gyms. These items, although they might seem like it, are no less important. Being able to provide pets with all their needs is fundamental for their health, especially if we think about the impact of stress, and the large number of diseases that originate in its presence, especially as cats are very predisposed to suffer from it. These expenses make up the list of must-haves to guarantee pet well-being. Prices will depend on the quality of the items or the particular needs of the dog or cat. Beyond the expenses, the unconditional love that our pets and patients provide is invaluable, so giving them the love, time, and care they need to prevent diseases, preserve their health, and improve their life quality is priceless and fundamental. In recent years, there has been enormous interest and awareness generation about our impact on the planet, which is why sustainability and circular economy are also considered in the veterinary field. Sustainability represents a way of living in balance with our environment and preventing a shortage of resources that could put life at risk. The circular economy is a production and consumption model that involves sharing, renting, reusing, repairing, renewing, and recycling existing materials and products as much as possible, thereby generating added value. It proposes a new look at our way of producing, consuming, and disposing of to optimize the planet's resources and produce less and less waste. It is an alternative model to the linear economy. It proposes a concept of the seven R's of redesigning, reducing, reusing, repairing, renewing, recovering, and recycling. To collaborate, some alternatives and actions can be carried out regarding our pets. For example: pet food containers, insect protein-based foods, etc., are some of the main sources. In the last aspect, there is still a lot of research on its amino-acid composition and the medium-term impact on pets' health. More than eight million tons of plastic end up in the oceans every year, according to the environmental organization WWF. That's the reason why the Clean Footprint project was born: to close the recycling cycle of these packages. This circularity initiative develops and implements solutions that act on the main challenges of each stage of the chain: from 100% recyclable or reusable packaging development to promoting the correct disposal of packaging by consumers and the incorporation of post-consumer plastic in new products. The important thing is that a social conscience has been generated that leads us to take greater environmental care and the impact of living in it, and pets do not escape this! Did you know about these topics? Do you have any ideas about it?   Source: All Pet Food Magazine

20/12/2023

VNU joins with VICTAM to push investment in animal feed and complete animal health businesses, through VICTAM Asia event and Health & Nutrition Asia 2024, this March !

VICTAM Asia and Health & Nutrition Asia are two leading trade fairs organized by two organizers specializing in the livestock industry . The event is scheduled to take place from 12-14 March 2024 at the BITEC Bangkok Exhibition and Convention Center, presenting a trade negotiation forum for the animal feed production industry. Complete animal health and nutrition Within a special interview event at The PARQ building, Bangkok, we were honored by the organizing committee to come and talk on the topic 'The Future of Animal Feed & Health' , trends in animal feed and animal health in the future. Ready to reveal information about this year's event, special highlights, and the collaboration between the two organizers to create a platform for showcasing the most influential products for the animal feed and animal health industries in Asia. Along with giving the media group an opportunity to ask in-depth questions about issues of interest.   In-depth look at animal feed business trends at VICTAM Asia Mr. Sebas van den Ende, General Manager of VICTAM International, representative from VICTAM Asia , said: "With the success of 2022 as the world's leading trade show and conference for the animal feed manufacturing industry, presenting innovations in an area of 5,800 sqm., with 231 exhibitors from 33 countries around the world. We welcomed 6,121 attendees from 64 countries around the world, with 21 percent being real buyers in the industry." According to reports by Meticulous Research®, Future Market Insight, and Mordor Intelligence™, the global animal feed production and processing market is currently expected to grow at a compound annual growth rate ( CAGR) of 4.2 percent, reaching USD 23.1 billion in 2023, and expected to reach USD 34.8 billion. US dollar by 2033, which such growth It is driven by many factors, such as increased trade in the livestock sector. The increasing world population has resulted in increased demand for animal products. It is high quality food. High security Has high nutritional value There is a high level of aesthetics in consumption, causing manufacturers to procure modern machinery and technology to meet market demands. Asia Pacific is the fastest growing market and dominates the global market with the largest number of animal feed manufacturers and machinery suppliers . This is due to increased economic growth and rapid urbanization. From such information, VICTAM focuses on and follows future trends to invite entrepreneurs and real buyers in the industry , along with highlighting through product exhibitions and seminars in 2024 under the theme Progress. Technology: Animal Feed Production and Processing; Asia's Aquatic Feed Industry: Innovation and Sustainable Growth; Advances in Technology Production and processing of rice - flour - grains , and sustainability theme, along with leading exhibitors in the industry that are ready to match business such as Ag Growth International, Kasetphand Industry, Tietjen Verfahrenstechnik etc.  Find every solution in the animal health and nutrition business for every farm at the Health & Nutrition Asia event Mr. Tom Faulkner Senior Project Manager VNU Europe, said: "Health & Nutrition Asia ( Health & Nutrition Asia ) is the trade show for the animal health - animal nutrition industry in Asia. Focuses on business negotiations between related parties in Asia. Organized by the VIV worldwide team , the same organizers as VIV Asia , Asia's number 1 trade show for products and technology for the livestock industry, Health & Nutrition Asia showcases innovations in nutrition, pharmaceuticals and high-tech animal health solutions. as well as many academic seminars from both the public and private sectors. Packed throughout 3 days between 12-14 March 2024 at the BITEC Bangkok Exhibition and Convention Center, organized together with VICTAM Asia ( Victam Asia ) for the 2nd time." For the investment sector in the business of animal health care and nutrition, livestock farms are the starting point for the production line. The introduction of animal care technology is extremely important because it directly affects the quality and well-being of farm animals. Whether it is feeding animals through an automated system to get the right amount of nutrients / Breeding and genetics to trim, add and strengthen the breed / Food additives and feed ingredients for replacement and supplementation Nutrients necessary for quality growth / Advanced technology in animal health / Scientific laboratory equipment / Pharmaceuticals, drug product processes for animals and veterinary medicine, etc. According to the report of The International Market Analysis Research and Consulting Group, the market size of the global animal health industry is discussed. The market is expected to reach a value of USD 37.8 billion in 2023 and the market is expected to reach a value of USD 49.5 billion by 2032 , growing at a CAGR of 2.9 % during the year 2024-2032 within this period It is expected that there will be more new companies in the industry. which is in line with market needs Investment portfolios are consolidated and expanded. Including business cooperation to drive the market that is continuously growing. Industry leaders or large companies have also begun to adopt a variety of cutting-edge innovations to address evolving challenges and improve the industry. Focusing on pets and livestock at the event Health & Nutrition Asia and VICTAM Asia. Ready to present manufacturing companies from many countries, exporters, distributors. Many experts and investors from across Asia gathered in one place. Ms. Panadda Kongma, Director of Agricultural Business - Livestock and Operations Department of VNU Asia Pacific, added, "The two organizers have joined forces to create a unique trade negotiation platform this time to create opportunities for those involved in the business sectors of animal feed, nutrition, medicine, genetics, animal health treatment, veterinarians, etc., all of which can be discovered at Health & Nutrition Asia, while technology production of animal feed business will be presented at VICTAM Asia, the only trade show for professional players in the animal feed production and animal health care industries in the market with the fastest growth rate, such as the Asian region Visitors will meet 250+ leading international entrepreneurs. 35+ seminars and seminars , and we are ready to welcome key visitors and buyers from all over Asia." In terms of knowledge within the VICTAM Asia event and Health & Nutrition Asia 2024 presents seminars for those interested in and working in the animal feed and animal health industries. With cooperation from the media association that comes to present and update new trends in the industry. From experts both within the country and from various countries such as Monitoring and Prediction in Factory, Perendale Publishers Ltd that presented a seminar on the topic about Flour milling for animal and aquatic animal feed , Kasetsart University that presented a seminar on the topic 2 nd Animal Genomics and Bio resource for ESG & SDG, Watt Global Media with topics related to strategies for creating production for animal feed , AFFIA Association that is ready to present new knowledge about future insects and animal nutrition Including other associations and organizations such as Department of Fisheries , World Poultry Science Association (WPSA), GMP+ International, IFTC, Korean Animal Health Products Association (KAHPA) and Veterinary Association of Thailand. under royal patronage who are ready to share knowledge and discuss with all visitors to drive sustainable development of the livestock sector For those interested in attending the exhibition, please contact us! For those interested in visiting in groups (10 people or more), please contact Ms. Pitchapa Panmanee - Marketing Communications Department (VNU) Tel.: 02-1116611 ext.: 331. For more details about the event and registration, please visit the website . Media please contact Mr. Chaiyachet Phak Poonphon - Marketing Department, Expolink Global Network Co. Ltd. Tel. 096-931-4578. Mr. Saengthip Tae Chapatiphandee - Marketing Communications Manager, VNU Asia Pacific Company. Tel.: 02-1116611, ext.: 330.   About VICTAM Asia The world's leading trade show and conference for the animal feed manufacturing industry. Focused on presenting technology and machinery for producing animal feed. Including machinery for producing and processing rice, flour, and grains, as well as covering important and necessary accessories and systems used in animal feed mills, organized by VICTAM Corporation.   About Health & Nutrition Asia Trade show for the animal health-animal nutrition industry and animal feed in Asia for business negotiations. Organizers of VIV worldwide focus on presenting innovations in nutrition, pharmaceuticals, and animal health solutions with advanced technology.   Source: VICTAM Asia

19/12/2023

Chewy Receives FDA Warning for Illegally Selling Pet Drugs

The Food and Drug Agency (FDA) is warning nine animal care companies against using illegal antimicrobials in their products, according to a notice on Thursday. These antibiotic products for animals such as aquarium fish and birds are illegally being sold over-the-counter, and are only legally accessible through a prescription from a veterinarian. They contain amoxicillin, penicillin, tetracycline, and erythromycin, among other drugs.  Among the companies the FDA named is Chewy, a popular service that sells pet supplies, food, treats and toys online. It saw tremendous success over the COVID-19 pandemic, with some of that momentum carrying on. The company reported more than $10 billion in revenue in 2022.  'These unapproved animal drugs pose a two-fold risk to public health,' said Tracey Forfa, J.D., director of the FDA's Center for Veterinary Medicine. 'First, these products haven't been through the FDA drug review process, and we don't know whether they're safe or effective, or even contain what the label states.  By using unapproved drugs, not only does an animal owner risk further harming their pet, delaying proper treatment may also contribute to growing antimicrobial resistance, along with the harm that comes from delaying proper treatment. 'Second, inappropriate use of medically important antimicrobials contributes to the development of antimicrobial resistance, which affects both human and animal health,' Forfa continued.   The notice says that they are only accessible from a veterinarian because they have training in what drugs will be best to treat a specific problem in an animal, and 'judicious use of antimicrobials reduces the risk of developing antimicrobial resistance and helps ensure better health outcomes.' The FDA is advising people using any of the products mentioned in the warning letters to get rid of them. The companies have 15 days to respond to the warning letters with information about how they will address the FDA's concerns. Along with Chewy, companies that have received warnings from the agency include: American Aquarium Products Aquanest Biotic Aquarium Pharmacy LLC California Veterinary Supply Kraft Drug Midland Veterinary Services LLC Silver Lease LLC Valley Veterinary Clinic LTD by The Messenger 
 

12/12/2023

Spanish pet food producer achieves global safety, quality certification

VILANOVA DE AROUSA, SPAIN — Spanish pet food producer Nugape Pet Food announced Dec.7 it has received a notable quality and safety certification from International Featured Standards (IFS). The IFS Food certification, which is also applied to food products for human consumption, highlights the company's dedication to safety, quality and traceability in manufacturing dog and cat food, according to Nugape. The IFS Food certification necessitated a rigorous auditing process conducted by independent representatives of AENOR, a local certification firm, in the areas of governance, quality and safety, resource management, operations and product analysis. The company's factory in Northwestern Spain produces a variety of pet food products under the Cebican, Sandegal, Danna and Dousti brands, which are exported to more than 40 countries across Europe, the Middle East, Africa and Asia. Nugape employs quality analysis technologies such as NIR spectroscopy to ensure the safety and quality of its products. It is also committed to sourcing local raw materials. According to Nugape, the certification comes as one of several initiatives the company is overseeing to expand capacity and improve its environmental sustainability. It recently launched a new packaging line that will take production capacity to 1,200 bags per hour. This expansion is expected to help Nugape reach an annual production capacity of 120,000 tons of pet food. On the sustainability side, the company is currently working on the installation of two environmentally friendly operational upgrades: heat pumps that reduce gas use and CO2 emissions, and 5,000 square meters (roughly 53,820 square feet) of photovoltaic panels for the use of renewable solar energy. Nugape also maintains the IFS Global Market certification.  by Nugape Comunication office  

07/12/2023

German pet market continues to grow

The pet supplies market in Germany continues to experience an upward trend with total sales of around 6 bn euros. This is according to figures from the Industrial Association of Pet Care Producers (Industrieverband Heimtierbedarf, IVH) and the Zentralverband Zoologischer Fachbetriebe (ZZF).   Sales of pet convenience food in bricks-and-mortar stores surpassed those of the previous year by 6.5 per cent, totalling 3.685 bn euros. The segment covering pet requisites and accessories likewise experienced notable growth, with sales up by 4.6 per cent to 1.101 bn euros. German Pet Industry: Current Market Landscape Numbers of pet ownership in Germany rank in second place in overall ownership rates, making Germany one of the most promising markets for pet supply brands in Europe. However, inflation-induced prices are also affecting German pet owners, as prices for pet food and veterinary services have increased significantly over the last few months. Nevertheless, Mintel's German pet market analysis shows that the German pet industry overall remains resistant in spite of price rises. However, the premium pet food and non-essential pet products and services segments, e.g. toys are at risk of seeing a decline in German pet market growth as some pet owners are looking for cheaper pet food and are cutting back on discretionary spending. Pet Ownership in Germany: What Consumers Want and Why According to our experts' German pet market analysis the vast majority of pet owners consider being a pet parent an important part of their identity, and they value their pets as members of the family. Considering these sentiments, our report on pet ownership in Germany shows that many are willing to spend money on their pets despite the ongoing cost-of-living crisis, thus fueling German pet market growth during difficult economic times. In fact, almost half of German pet owners have not made and are not considering making changes with regards to their pet due to inflation. This indicates a good overall resistance of the German pet market and opens up opportunities for marketing to pet owners in Germany. Pet Ownership in Germany – Consumer Behaviour: The majority of Germans habour strong sentiments concerning their pets, in fact, 73% of pet owners strongly or somewhat agree that being a pet parent is an important part of their identity. German Pet Market Challenges: Pets represent a significant cost factor, and this might lead to decisions not to replace deceased animals. Beyond that, many pets are currently in danger of ending up in shelters due to the cost-of-living crisis and consumers no longer being able to stem the costs of taking care of a pet. Pet Marketing Opportunities: The COVID-19 pandemic has introduced more flexible working patterns and they are here to stay, providing more Germans with the opportunity for pet, and especially future dog ownership. For 22% of Germans, the pandemic provided an opportunity to acquire a pet, and data from 2019-21 shows a notable rise in cat ownership. German Pet Market Opportunities The fact that pet ownership in Germany sports such high numbers provides chances for brands across various sectors to cater to German pet owners, e.g. with pet-friendly travel options to target activity-focused pet owners. However, the ability to own a pet is heavily dependent on one's lifestyle. A number of Germans who report not owning a pet, said that this is due to them being away from home too much, while others say their residence is not fit for pets. This opens up opportunities in pet marketing for leisure brands to attract animal lovers who do not own a pet by providing them access to animals. Despite the high regard Germans have for their pets, squeezed household budgets may dampen German pet market growth. Pet supply brands need to provide good value for money to be able to continue to provide competitive marketing to pet owners in Germany, e.g. by claiming greater product durability, or with multifunctional pet food promoting pet health. To discover more about the German Pet Market, read our Germany Pet Food Market Report 2021 or take a look at our extensive Pet Market Research by Dr. Jennifer Hendricks - Research Analyst – Consumer Lifestyle, Germany

30/11/2023

Impressive registration figures for Interzoo 2024: World's leading pet trade fair continues to grow

Wiesbaden – Six months before Interzoo 2024, it is already clear that the world's leading trade fair for the pet supplies industry will be bigger than ever before in 2024. The stand registrations have surpassed the exhibition space of Interzoo 2018, the largest to date, therewith setting a new Interzoo-record for exhibition space. Exhibitors from 63 countries are registered for the pet industry's most international trade fair and at least 13 international pavilions will enrich the trade fair, including new country pavilions from thriving pet industry such as India, as well as a large number of European pavilions such as the pavilion from the UK, which first appeared at Interzoo in 1964. The most comprehensive product range in the pet sector Compared to Interzoo 2022, the 38th edition of the trade show (7-10 May 2024) will make use of two additional exhibition halls, then covering 14 halls in total. Despite the increased number of halls, there is already a shortage of free stand space: Only about five per cent of the exhibition space is still available "The continuing strong demand from exhibitors shows the importance of the event and confirms we're on the path to a great Interzoo 2024," says Dr Rowena Arzt, Head of Exhibitions at Interzoo organizer WZF – Pet Industry Services. 'Interzoo has become the world's leading trade fair for the pet industry due to a supporting programme that is at the pulse of the industry, numerous networking events with industry innovators and decision-makers, the world's most comprehensive range of products and services for pets and Nuremberg as an attractive location and exhibition venue in the heart of Europe.' Interzoo welcomes the pet world to Nuremberg A closer look at the excellent registration numbers further underlines the importance and internationality of Interzoo; features that have long made the trade fair a highlight in the marketing plans of big players. "We are delighted to welcome market leaders from all important segments of the pet industry to Nuremberg and are looking forward to celebrate the biggest Interzoo of all time," says Alexander Mattausch, Executive Director Exhibitions at NürnbergMesse. The Interzoo website already lists all registered exhibitors. Using the filter option exhibitors can be searched by animal segment and within the segments by product category. The pet food product segment is traditionally strongly represented in all animal segments, as are international market leaders from the accessories segment. A large number of international industry players from the aquarium and terrarium segments will be presenting their latest products in the categories of aquariums, terrariums, furniture, technology, lighting, accessories and furnishings. With regard to small mammals and birds especially pet food, litter and care products are expected to be well represented. In the garden animals segment, manufacturers will be presenting their latest innovations in the areas of garden ponds, winter feeding and hobby farming. Other product segments include equestrian sports and shop fittings. In addition, the thriving Petfood Technology product segment will be complemented both at Interzoo and on the day before, 6 May 2024, by the Petfood Forum Europe, organized in cooperation with WATT Global Media. The conference will bring experts in pet food, processing and packaging together. Supporting programme at the pulse of the industry The Interzoo supporting programme with sessions on countries and regions offers exciting insights into markets from all over the world and provides a stage for important trends in the global pet supplies industry, particularly with the Fresh Ideas Stage for start-ups and innovative products in Hall 3 and the Product Showcase in the entrance area of the trade fair. Exhibitor parties (Wednesday, 8 May 2024) and the Interzoo Party as a networking event for the international pet industry (9 May 2024) complete a supporting programme that is right at the pulse of the pet industry.  Information about the organizer WZF GmbH – Pet Industry Services organizes Interzoo in Nuremberg in partnership with the German Pet Trade & Industry Association ZZF as the founder and honorary sponsor. WZF is the owner and organizer of the world's largest international trade fair for the pet industry. With more than 1,300 exhibitors and about 28,000 trade visitors from 129 countries at the last event, Interzoo is the undisputed world's leading international fair for pet supplies. Since 1988, WZF has engaged NürnbergMesse GmbH to operate the trade fair. Since the summer of 2020, Interzoo Academy has been offering specialist presentations on topics of interest to the pet supplies sector. WZF is a hundred percent subsidiary of ZZF. With its business fields trade fairs and events, media work and public relations, education and the issuing agency for identification markings for protected species WZF makes an important contribution to the economic and communicative development of the pet industry. by Interzoo Source: All Pet Food 

23/11/2023

Private Labels take a bite out of Europe’s pet food market giving retailers 34% share of €10.8 billion market

In a recent press release, the PLMA International Council reported that general growth in the market share of store brands was to be observed in 17 European countries. This is revealed by updated data from Nielsen IQ, which was commissioned by the PLMA. According to this, the value share increased by comparison with the previous year across all product groups by 1.7 per cent to 38.1 per cent in total. In 16 out of 17 countries, there was a rise in retailer's brands, with a slight decline only being registered in Switzerland. Considered from a global perspective, European countries continue to be among the biggest markets for private labels. New data from Circana, the leading advisor on consumer complexity and formerly IRI and The NPD Group, reveals that retailers have capitalised on the growing pet food category by launching more private label products. They increased their share of the €10.8 billion category by 18% (€3.6 billion) during 2022 across Europe's six largest markets (France, Italy, Germany, Spain, UK, and Netherlands). In the last quarter of 2022, this growth accelerated to 25% as pet owners continued to trade down from their favourite brands. Private labels now have 34% value share of the pet food category across Europe. It is especially high in Germany and Spain, where a wider range is available in discounter channels. Across total FMCG, private labels now make up 38% of value sales in Europe (€229 billion). Value sales of pet food have grown across Europe by 5.4% over the last four years to reach €10.8 billion in value sales. During 2022 that growth rate almost doubled to 12% (compared to 5.9% annual growth in 2021) driven by inflation and an explosion of pet ownership[1]. Innovation in pet food rose by a tail wagging 39% in 2022 compared to 2021 as more people took ownership of pets.  Ananda Roy, Global SVP, Strategic Growth Insights, Circana said, 'Led by manufacturers and retailers in the UK and Italy, there has been a lot of innovation around breed and age-based nutrition. This health and wellness focus taps into the boom in new pet ownership that started during the pandemic and allows manufacturers to follow the life of these pets as they grow. Other innovations include the use of human food ingredients such as vegetables and pulses as a source of high protein, low fat and balanced nutrients especially where traditional ingredients may cause allergies or sensitivities. As a result of the innovation boost, new product launches in pet food accounted for 9% of total pet food sales (for private labels and national brands). New product launches contributed a substantially higher percentage of sales in Germany (28%) and the Netherlands (11%) than the other European countries. Intense inflationary price increases (of around 12%) did not lead to the same declines in volume sales seen in across total FMCG (-1.1% for total FMCG in 2022) or other categories such as food, where consumers were forced to cut back on consumption as the cost of living crisis became embedded. Unit sales of frozen food for example declined by -4.1% and chilled -4.1%. Instead, pet food experienced a small uplift in unit sales of +0.4% (and 1.6 percentage points for private labels), suggesting that this category is resilient to inflationary turbulence. Households continued to buy their favourite pet food brands at the beginning of the cost of living crisis, even while they were switching to private labels. Eventually the availability of as good quality private labels and intense cost pressures have seen a growing number of shoppers switching from their favourite national brands. 'Pet food has traditionally been dominated by trusted national brands, so the strides retailers have made developing as good as quality alternatives that appeal to consumers' very real need to lower the cost of their shopping basket are remarkable,' added Roy. 'It highlights, once again, the growing regard for private labels; more consumers perceive them as being innovative and as good or better than many of the national brands that they compete with. The quality of private label pet food in particular, with specialised nutrition or the inclusion of high quality human food ingredients, differentiates private label significantly.' Other highlights of the analysis were:  UK and Germany led value sales growth. Value sales of pet food grew by +12.7%) in the UK and +11.3% in Germany, which in addition to other markets added €1.1 billion to the category. Price inflation was highest in the UK and Spain – With an average price inflation of 12% across the EU6, the highest in the UK and Spain (c15% over 2021 prices). Pet treats and toys grew by +13.1% in 2022, compared to the previous year, adding €50 million to the total €0.4 billion value sales as families looked for ways to show their love to their furry friends. Pet facts: During the last decade, the number of European households owning one or more pets has increased by approximately 20 million to 91 million households according to the European Pet Food Organisation. About Circana Circana is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data and deep expertise, we provide clarity that helps almost 7,000 of the world's leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand and outpace the competition. Learn more at www.circana.com. by All pet Food 
 

09/11/2023

PLP Systems: When quality meets experience

The company focuses on developing customized systems talored to clients' specific needs, creating solutions for each project. PLP Systems invests as well heavily in R&D each year, to create new concepts and continuously improve existing technologies. Their dedicated team of engineers and techniciand are experts in dosing, mixing, spraying, coating and handling liquids and micro powder additives. Through R&D, PLP identifies key requirements and potential areas for innovation, they then design, test and optimize new solutions to meet demands for higher productivity, quality and sustainable processing. With a commitment to quality, PLP Systems builds all equipment to the highest standards. Each system is meticulously engineered and constructed from high-grade components to ensure maximum efficiency, reliability and a long operating life. Stringent quality control procedures and testing guarantee consistent performance and safety of all machines before shipping. After installation, PLP Systems provides full after-sales support and service to assist customers in getting the most from their investment. By establishing open and enduring customer relationships built on trust and understanding, PLP is able to support the long term success of their clients. Recently the company has increades its participation in fairs both in Italy and around the world, expanding its know-how, expertise and technologies to an even wider and more diversified audience. PLP Systems is convinced that through direct and human contact, lasting and solid relationships can be established. By continuously enhancing their knowledge and skills, PLP Systems will continue provide innovative and high-quality solutions to meet the changing needs of the pet food and feed industries.   About PLP Systems     By: PLP Systems

07/11/2023

ADM amplifies pet food production with $33m investment in Mexico

 Jorge Martínez, President of ADM's pet nutrition segment, underscores the strategic importance of Guadalajara, expecting the investment to triple the company's capacity in the burgeoning pet food market. ADM is deepening its footprint in the pet nutrition sector with a significant $33 million investment in a new production line in Guadalajara, Jalisco. Set to increase its workforce by 65%, the move bolsters the production capabilities for renowned pet food brands and paves the way for ADM's future product innovations. The company's decision to expand in Jalisco, a growing economic hub in Mexico, strategically positions it for broader reach within Mexico, Central America, and Colombia. ADM Invested $33M to build and open a new pet food production line at its existing facility in Guadalajara, Jalisco , Mexico  Jorge Martínez, President of ADM's pet nutrition business, emphasized, "Without a doubt Guadalajara is a strategic, economic location for ADM in Mexico. The integration of this new production line adds range and flexibility to our capabilities in Mexico and enables ADM to triple its capacity and give us wider international visibility within the pet food market."     The facility will be equipped with new technology such as automated systems to avoid the use of forklifts and manual hauling, and work practices are aligned with NOM-036, wich is a Mexican regulation on ergonomic risks factors at work  This venture embodies ADM's activities on sustainability, innovation, and community enrichment, setting an important step in the pet nutrition industry. The Mexican pet food market is foreast to expand in volume by 4 % and in value by 8% over the next five years , with ADM´s business anticipated to grow above those ranges, added Jorge Martinez. by ADM  

03/11/2023

Symrise Pet Food Eco-friendly plant in Colombia celebrates its 3 years

The factory in Colombia was the first to apply these new standards, including LEED certification, one of the most prestigious certifications of sustainable building systems. Today, the company is proud to celebrate the 3rd anniversary of this plant model.     LEED Certification The factory built in Colombia obtained LEED Gold certification at the beginning of 2022. The Leadership in Energy and Environmental Design (LEED) sustainable building certification system was developed by the U.S. Green Building Council (USGBC) and began implementation in 1993. It currently offers four types of certifications (Certified, Silver, Gold, and Platinum), according to 7 criteria: Sustainable Sites, Energy and Atmosphere, Water Efficiency, Materials and Resources, Indoor Environmental Quality, Regional Priority, and Innovation. Christophe Salaün, General Manager of Symrise Pet Food Colombia, highlights the importance of Symrise Pet Food's choice to follow LEED standards: "Not only is it one of the most widespread green certification systems in the world, it is also one of the most demanding, reflecting Symrise Pet Food's commitment to a sustainable industry that truly preserves the planet's resources." Salaün adds: "Some examples of key actions implemented that meet LEED criteria include rainwater collection and use for sanitation facilities, high-level treatment for liquid disposal, optimization of site energy consumption through specific ventilation systems, heating and lighting, and the installation of photovoltaic systems."   Water and energy Two of the main aspects that contribute to an eco-friendly industry are the efficient use of water and energy saving. In this sense, for the Colombia plant, a water well 173 meters deep was excavated that allows pumping groundwater through its own treatment plant, capable of reintroducing much of the necessary water into the circuit. "In this way, we can reduce the amount we take from municipal water supply plants to the point that today we are taking about 90% of the water needed for production from the well," explains Christophe Salaün. On the other hand, rainwater is collected and used for sanitary facilities and the air purification process. In addition, it is used for irrigation of vegetation planted around and inside the plant. In terms of energy, the installation of 240 solar panels provides the facilities with 13% of the electricity needed. A natural ventilation system generates optimal climate control inside the building, while an intelligent control system monitors the site's water and energy consumption. Green areas on roofs and facades improve air quality, help reduce noise, and save energy. Finally, as environmental compensation, 1,020 trees at least 1 meter high were planted. CO2 emissions were reduced by 33%.   Closer, greener The Colombian plant serves the Andean region, supplying products to Ecuador, Peru, Colombia, and Venezuela. Before its construction, the region received products mainly from Argentina and Brazil. Following the company's motto 'The Closer, the Better,' which aims to be close not only to its customers but also to its suppliers, the Colombian plant saves gas emissions from transport: around 65% of sales are located less than 500 km or less than 8 hours by land transport, while about 52% of customers in the Andean region are in Colombia. The local selection of ingredients also provides a significant reduction of ecological stress in the production of the product – 50% of the raw materials used are in Bogotá. Eco-designed products In addition to setting eco-friendly building standards, Symrise Pet Food developed a tool that measures the environmental impact of the product throughout its production chain. Called the Eco-design Matrix, it evaluates and supports Marketing and R&D teams in improving the environmental impacts of products throughout their life cycle, from supply to delivery to the customer. This tool allows Symrise Pet Food to know the footprint data in each of the four main steps of the product life in which it has influence – sourcing, manufacturing, packaging, and logistics– and from seven environmental impacts: carbon emissions, land use, water use, acidification, abiotic depletion, eutrophication, and particulate matter.   "With the Eco-design Matrix, we found a new driver of innovation," explains Anderson Conejo, LATAM Marketing Manager. "We can now select ingredients and design new products taking into account not only functionality and economic performance, but also environmental impacts over the life cycle." With this tool, Symrise Pet Food is now able to support customers who want to promote the sustainable development of their products. Joint effort After it was confirmed that July 2023 was the warmest month on record, the Secretary General of the United Nations, António Guterres, warned: "The era of global warming is over, and the era of global boiling has arrived." A concerted effort is now essential to combat climate change and achieve truly sustainable development. That is why Symrise Pet Food proposes to make this trip together with all the actors involved in the pet food industry. The challenge is not minor: the growing demand depends on a limited availability of raw materials. On the other hand, regulatory and sanitary restrictions on the production and export of products are another challenge that must be faced. Finally, pet parents today demand natural, ethical, and transparent products. Symrise Pet Food proposes to consider these difficulties as an opportunity for collaboration that not only results in a product of excellence, but that contributes to caring for people, pets, and the planet. Its goal is to work together to bring to market solutions that provide sustainable sourcing, are secure, and generate long-term value. The efforts poured into the Colombian plant have not gone unnoticed: it has recently been nominated for the awards for "Business Environmental Excellence" of the Ministry of Environment of the Municipality of Tocancipá. The local environmental authority reviewed the environmental data (carbon footprint, water, energy, gas, waste management, treatment plants, boiler) and made a tour of the plant. "We were informed that we are going to be nominated for the award for corporate environmental excellence," said Christophe Salaün. This nomination was made by the local environmental authority in November, after visiting all the companies operating in Tocancipá. 'The election will be in early 2024. We hope to have good news', added Salaün.   From this first model experience for the entire Symrise group, Symrise Pet Food is building its new plants (the most recent in Mexico and Brazil) following LEED standards, with the intention of contributing positively to a better world for future generations.     Symrise Pet Food is a global leader in sustainable high-value solutions that improve pets' well-being and owners' satisfaction. The company offers multiple products and services that improve palatability, pet nutrition, and pet food protection. Symrise Pet Food is present on 5 continents with 1,750 employees, 32 sites, and 4 expert measurement centers with 1,100 dogs and cats.   Source: All Pet Food Magazine

01/11/2023

Innovation, sustainability and business in the animal nutrition and grain processing sector marked the first edition of VICTAM LatAm

The first edition of VICTAM LatAm brought together during three days – from October 3rd to 5th – the main Brazilian and international players, from industry professionals, technicians, academics, logistics operators, entrepreneurs, as well as producers related to these markets in an event that emphasized technological innovation, sustainability, networking and business.   VICTAM events have a long tradition of being the industry meeting point and the propeller of business and technical development in markets such as the Netherlands, Thailand and Turkey. Now the event reached Latin America, more specifically Brazil, with the goal of fomenting the interaction between local industry and international players. "We were positively surprised by the quantity and quality of visitation. We received more than 4,300 highly qualified professionals from the animal nutrition and grain processing industries from all over Latin America. We understand that this expressive visitation is a reflection of the quality of the companies from Brazil and other countries that are exhibiting in the show and of the quality of the technology innovations in equipment for the processing, storage and transportation of grains and animal feed shown here", said the Managing Director of VICTAM Corporation, Sebas van den Ende. The first edition of VICTAM LatAm also received many international visitors from several neighboring countries, including Argentina, Paraguay, Uruguay, Chile, Peru, Colombia and even Mexico, who came to see equipment never seen in this region.   Innovation & Business Another factor that marked the VICTAM Latin American edition was the volume of business generated. "The debut of VICTAM Latam in Brazil was a great success. Our expectations were exceeded in terms of qualified audience, business generation and renovation of the booths for the 2025 edition. We received buyers from all over Latin America, who came to check out the machines and equipment, in order to make new purchases' evaluated the Managing Director of Interlink Exhibitions - promoter of VICTAM LatAm 2023 in Brazil , Cassiano Facchinetti. According to Facchinetti, next edition of VICTAM LatAm will take place in September 2025, with an increase in the exhibiting area, exhibitors' booths, and participation of new companies. "We can already say that VICTAM LatAm has become the largest and main event for this industry in Latin America!". VICTAM LatAm gathered in about 10,000 square meters, more than 150 national and international companies, representing about 250 brands, such as AGI, Andritz, Buhler, CPM, Equitec, Evonik, Famsun, Ferraz Máquinas, Kahl, Van Aarsen, Vantec, Wenger, Zheng Chang, among many others. These key players presented their cutting-edge solutions and technologies. Some of the innovations presented by the exhibitors were: Equipment and technologies for silo monitoring: Grunn, official representative in Brazil of Bin Master, Electro-Sensors (United States), Tandler, Siko, Kipp, Motrona, Meister (Germany), and Zimm (Austria), show novelties in equipment and technologies for monitoring silos. Sales director of Grunn, Letícia Fatichi said that the Brazilian market has a "huge potential for growth, since there is a significant lack of storage capacity". "If we consider the data from the National Supply Company in Brazil (CONAB), the country should have 40% more silo structures. But there is a challenge to face: incentive in Brazil the awareness regarding the importance of incorporating monitoring equipment safety into the industrial dynamics. Compared to the USA, Brazil registers an average of 4,000% more facility accidents. It is urgent to implement mandatory safety regulations," said the head of the company's sales department. Equipment and technologies for research and diagnosis: Developer of differentiated, high-value solutions for life science research and diagnostics, Bruker Corporation brought to the show microorganisms identification technology, such as fungi, bacteria, yeasts, and for origin traceability and hygiene control in food and beverage production lines. "Microbiology already has a great entry in sectors such as clinics and large companies, and the participation in events such as VICTAM LatAm opens the possibility of talking about the advantages of this technology", commented the technician in Sales and Application of Bruker do Brasil, Rodrigo Oliveira. Mixers, dryers, heaters: Companies such as Becker Metalúrgica Industrial and Forberg presented their complete lines of equipment. "We have already participated in editions of VICTAM held in the Netherlands, Thailand and Turkey, and we are now in Brazil because we understand that this is a huge market in which we want to participate. In only two days of the show we were able to make solid contacts with local companies that were interested in our product line", said Forberg's sales director, Vladimir Jozim. For Becker's Commercial Director, Antônio Carlos de Campos, who has visited VICTAM events in other countries, the Latin American version of the show is interesting because it creates perfect conditions to explore international partnerships. "It is important for the local market to have access to the trends, knowledge and technologies exhibited here; it is a great opportunity to step into a higher level of networking and business," he said. Animal feed additives: companies such as Atias Química and Evnik, dedicated to the production of animal feed additives, presented innovations in favor of the quality of creation. Vertical cultivation: One example of innovative processing was presented at the show by the Dutch Insect Engineers. The technology consists of an entire structure, equipment, and climatic system for the breeding of black soldier fly on a commercial scale. Machinery and equipment: Paraná Industrial presented its complete product line during VICTAM LatAm 2023. The company highlighted the Self-Cleaning Mug Lifter, which facilitates and improves product loading, ensuring a reduction in waste retention. Haver & Boecker, on the other hand, focused on equipment for bagging pet food. "During the show we had a very specialized audience, searching for animal nutrition solutions", commented the company's sales engineer, André Domingos.   Information, sustainability and competitiveness VICTAM LatAm 2023 also offered to the visitors an extensive program of conferences with seminars, workshops and debates. "We provide a complete experience in terms of innovation, technology, knowledge, networking, and business opportunities," said Sebas van den Ende. VICTAM and Perendale Publishers Ltd. held the Pet Feed and Aquaculture Feed Production Conference. In three days, leading experts in the sector addressed topics such as: the differences in the design of plants for the production of PET and aquatic feed; nutrition, sustainability and Circular Economy; the importance of probiotics in aquaculture; grinding, screening and particle size control in the optimal preparation of feedstock for aquaculture feed and pet food; micro-ingredients; pet food coating; pet food extrusion; food safety; ways to save energy in the feed milling and pelleting process; among others. In partnership with the global grain community GEAPS, the International Educational Program on Grain Quality, Processes, Storage and Equipment was carried out, in which topics such as technologies aimed at maintaining grain quality in a tropical climate were addressed; the protection of process equipment against dust explosions; combustible dust safety in the grain industry; solutions to problems in silo bridges; ways to maximize the production of bucket elevators; simulation technologies in the handling of dry bulk; among others. EMBRAPA (Brazilian Agricultural Research Corporation) participated in VICTAM LatAm 2023 as the curator responsible for the conference program that dealt with business opportunities in the animal protein chains (dairy cattle, beef cattle, pigs, goats, and sheep), in the poultry and fish chains, animal nutrition, and grains (soybean, corn, and sorghum). The International Feed Technology Conference (IFTC), organized by the University of Wageningen, brought together a team of professors and PhDs who provided visitors with information on issues related to animal nutrition and feed technology in Western Europe; recent developments in pig and poultry feed; the main challenges for the dairy cattle industry in South America; mycotoxin control and food safety in South America. The non-profit International Responsible Soy Association (RTRS), which promotes production growth, trade and use of responsible soy, brought its Annual Conference to the event and discussed topics such as: national legislation in Latin America and how they compare to the new European Union regulation on deforestation-free products; how different countries intend to respond to the EUDR requirements; responsible production of responsible soy; sustainability and regenerative agriculture; among others. In the Theater at the exhibition floor a unique seminar, organized by Perendale and Victam took place, Feed Milling Maximized. This seminar presented three keynote presentations along with eight quick-fire updates on equipment and technologies used in modern-day feed milling that improve efficiencies while maximising output.   VICTAM LatAm 2025 has already set a date "We are very pleased with this first edition. We had great adhesion from leading companies in the sector and excellent visitation, a specialized public with decision-making power. Brazilian and Latin American markets have a great potential for business, which goes beyond the country's borders, and the companies from the countries present at the show, such as the United States, China, the Netherlands, Germany, India, are now convinced that it is strategic to participate in Victam LatAm to be part of this market", says the Managing director of VICTAM Corporation, Sebas van den Ende. The next edition of VICTAM LatAm will take place from September 16th to 18th, 2025, at the White Pavilion of Expo Center Norte, in São Paulo. "The volume of renovations exceeded the capacity of the red pavilion, where we are today. The 2025 edition will be 50% larger in square footage," says Facchinetti.   VICTAM LATAM 2025 September 16th – 18th Expo Center Norte - Pavilhão Branco - São Paulo/SP - Brasil.   About VICTAM Victam events are owned by the Victam Foundation, which is a Dutch non-profit organization dating back to 1964. The Foundation's goal is to provide financial support for innovative projects to non-profit applicants such as institutes, universities, and colleges. Also, the awarding of individual scholarships. The Foundation seeks positive contributions to the technological development of industrial sectors in the milling of grains and other raw materials in the broadest sense of the word and in the production of animal feed and human food. In 1965, the first Victam exhibition was organized in Utrecht, the Netherlands. The first event in Bangkok, Thailand, was launched in 1994 and in Istanbul, Turkey, in 2021. To learn more, click here.   Source: VICTAM LatAM

31/10/2023

HILL's PET NUTRITION opens new smart factory in Tonganoxie to meet global pet owner demand for science-led nutrition

Located on more than 80 acres, the 365,000 square foot, fully designed smart facility will increase the company's production capacity for canned pet food and provide a runway for continued expansion of Hill's Science Diet and Prescription Diet brands. "It's only appropriate that as we celebrate Hill's 75th anniversary, we are able to unveil the next chapter of smart manufacturing innovation in the pet food industry," said John Hazlin, President and CEO of Hill's Pet Nutrition. "The Hill's Tonganoxie plant helps set the stage for the continued growth of our science-led nutrition, increasing our capacity and our ability to better serve the evolving needs of pets and pet owners in the United States and around the world." The new Hill's Tonganoxie plant marks a step change in strategic automation and technological advancements in the pet food industry. The new Tonganoxie facility was fully-designed to be 'smart' – including: Artificial Intelligence to power a digital food safety vigilance system Automation and robotic devices Enhanced Food safety systems End-to-end digital process/safety monitoring The new technology and processes will help to improve speed to market by shortening the production cycle, while also offering long-term flexibility to innovate new formats and products that help deliver on the company's mission to support the health and wellbeing of pets. Kansas Governor Laura Kelly, who attended the ribbon cutting ceremony at the plant today, said: "This investment by Hill's Pet Nutrition is a testament to my administration's success in creating a pro-business economy, including for the animal health industry," said Governor Laura Kelly (Kansas). "I'm delighted our unique Animal Health Corridor continues to expand, growing our economy and supporting communities like Tonganoxie." Among the more than 170 varieties of wet pet food the plant will make, it will produce Hill's Prescription Diet k/d, the world-renowned original science-based formula designed for the nutritional management of renal (kidney) conditions, pioneered by Hill's Founder Dr. Mark Morris Sr. in 1948, which marked the launch of the first veterinarian-developed pet food line intended to help manage specific conditions through nutrition. Hill's Prescription Diet k/d was recently upgraded this year with a new proprietary microbiome technology that helps reduce harmful waste products. "Hill's will utilize technology to work alongside Hill's staff and a new state-of-the-art Mission Control Center to provide unprecedented visibility and monitoring through every aspect of pet food making from ingredient intake to final packaging," said Chad Sharp, Director of Manufacturing for the Tonganoxie Plant. "The production process is an entirely "enclosed system" from ingredient mixing to cooking and container filling – designed to prevent food exposure to environmental contaminants." While investing in its operations, Hill's Pet Nutrition is committed to making science-led nutritional products in an environmentally responsible manner. The plant has been awarded LEED Gold certification, the first site to achieve that rigorous standard within Colgate-Palmolive. Among other features is a Water Reclamation System that reduces overall water usage by treating and recycling wastewater on-site to be repurposed for future use. Working in close partnership with the Kansas Department of Commerce, the Leavenworth County Development Corporation, the City of Tonganoxie, Evergy and Kansas Gas Service, Hill's chose the site for its excellent location, access to a talented and diverse pool of workers, a strong and welcoming community and proximity to distributors and suppliers. The project has created more than 100 jobs in Leavenworth County, Kansas.   About Hill's Pet Nutrition Founded 75 years ago with an unwavering commitment to science-led pet nutrition, Hill's Pet Nutrition is on a mission to help enrich and lengthen the special relationships between people and their pets. Hill's is dedicated to pioneering research for dogs and cats using a scientific understanding of their specific needs. As a leading veterinarian recommended pet food brand, knowledge is our first ingredient with 220+ veterinarians, PhD nutritionists and food scientists working to develop breakthrough innovations in pet health. Hill's Prescription Diet therapeutic nutrition plus our everyday wellness product line, Hill's Science Diet, are sold at vet clinics and pet specialty retailers worldwide. Here find more information about our products and nutritional philosophy.   Source: Cision PRNewswire

29/10/2023

World Cat Day

Cats are considered strictly carnivorous animals, so they have higher protein and essential amino acid requirements. Diets must meet the required nutrients, and also be palatable to encourage and maintain food consumption. A complete and balanced diet is not enough if the intake is not optimal for each animal. Cats have a developed sense of smell that helps them evaluate the nutritional content of food. This helps them choose favorable foods and reject unwanted or potentially harmful ingredients. If it detects an unpleasant aroma, the cat will not eat the food. When compared to other species, cats have fewer taste buds (approximately 470), they have a less developed sense of taste than dogs (1,900) or humans (9,000) for example. Additionally, cats do not perceive sweet flavors since they lack receptors for compounds such as sucrose, fructose or glucose. This gives the aroma of food a great importance, since it is the first filter that cats use to determine if a food is appropriate for consumption and if they will give it a chance and try it out. This strategy allows the cat to use organoleptic information to identify the composition and nature of the food. Cats will first smell the food and if it meets their standards, then they will try it. When formulating cat food, the use of flavoring additives helps achieve these two aspects: improving the aroma and generating flavor. The first has an initial impact and encourages the animal to try the food. After the cat tries it, its taste needs must be satisfied to ensure that it will continue consuming its food. This is where the importance of flavor comes in, since each animal must be fed until its nutritional requirements are met. Flavoring additives can be composed by a mixture of several compounds. Among them essential oils, oleoresins, artificial flavors, protein hydrolysates (liquid or powder), distillates or chemical compounds. These can be used in combination and must be designed according to each project, considering the form of application and objective of each product. Formulation may vary if it is targeted for canned or dry foods, for example. Hydrolyzed palatants are the most used by the industry. These bring proteins from various sources to a hydrolysis process, paying importance to the quality of these protein sources. As a result, a base with a large number of peptides and free amino acids is obtained. By knowing the composition of this base and generating a reaction process at specific and controlled temperature and time, different aromatic compounds are created as a result of Maillard reactions. These directly influence the smell and flavor, being highly palatable to our pets. Regarding this, we cannot ignore the concept of integral palatability, where several factors play part such as: particle size, texture, shape, smell, flavor, and general composition of the food. In addition to its ingredients, these other factors affect palatability as well: moisture, origin of the proteins, composition of amino acids, acidity, quantity and origin of the fats used and avoiding the inclusion of bitter compounds. To please the tastes and demands of cats, Callizo Aromas has developed a line of additives that improve the acceptance and consumption of food, which include: liquid and powdered hydrolyzed palatants, flavor enhancers for canned products, acidifiers and a complete line of flavors specially designed with the aromatic notes that mostly attract each species. For more information, contact us! By: Callizo Aromas

25/10/2023

German pet parents opt for cost-saving methods to keep buying quality food

New research from NielsenIQ accessed by GlobalPETS unveils that German pet parents are concerned by increased inflation, prices and cost of living.  More than half (64%) of 1,500 surveyed pet owners admit that they are very concerned about the situation, with half of them taking steps to get a better handling of their budget dedicated to pet supplies.  Pet parents aged 18 to 24-year-olds, single households and households with children are the most affected by the situation, according to Nielsen IQ survey from July 2023. Measures in time of crisis  Over a quarter (29%) of pet parents in Germany felt compelled to occasionally purchase cheaper pet food in the last 3 months, and a fifth (21%) switched to a cheaper pet retailer. Nearly 2 out of 10 pet parents compared the prices of different pet food brands to find cheaper alternatives but haven't bought them at the end. Those that will compare prices in the next 3 months increase to 25%, mostly young pet owners. Yet, only 6% had switched to cheaper pet foods, indicating a strong preference to maintain the quality of food they feed their pets. Offline dominates Two-thirds of shoppers frequented specialist pet retailers in the last 3 months, with nearly half choosing grocery stores and drugstores. Approximately a quarter of shoppers opted for online platforms, mainly Amazon, and 9% bought its pet supplies in do-it-yourself (DIY) stores and garden centers.  Among those who prefer offline shopping, specialist stores are the preferred retail channel for most German pet owners (63%). General food retailers (58%) follow. If we look to online purchases in the last 3 months, specialist retailers represented 73% of all sales in that channel. According to Nielsen IQ, pet specialist retailers have become Germany's leading omnichannel channel.  Purchasing preferences Large product availability, variety and being well-stocked are the 3 aspects that impact a pet owner's perception when choosing a retailer.  When it comes to product claims, pet parents value that pet food is sugar free (42% for dogs owners vs. 40% for cats owners), followed by 'grain-free' (36% vs. 31%) and 'organic' (25% vs. 19%). A quarter of German dog owners and 18% of cat owners look for 'sensitive' food, according to the data. Harald Müller, Senior Consultant and Project Manager at NIQ, believes that those who primarily shopped online in the last 3 months paid even more attention to these product characteristics when making a purchase. 'Specific search criteria or product filters could play a role here,' he says. Purchasing power On average, German dog owners spend €74 ($79.2) per month on food, while cat owners spend €61 ($65.3). Over a fifth of dog owners spend upwards of €100 ($107.1), but only 10% of cat owners do the same. Most cat owners spend between €25 and €50 ($26.7–$53.5) every month. In the past year, purchasing trends for wet food, dry food and snacks have been relatively the same, with 80% of those surveyed buying the same amount for their pets. According to NielsenIQ, the BARF (biologically appropriate raw food) section has seen the most growth (25%) across German retailers, even though only 15% of dog owners buy raw food. by David Palacios Rubio & Muskaan Gupta from GlobalPETS.

13/10/2023

Trending in North America: natural and nutritious pet food

Inflation was a key driver of growth but trends including premiumisation and usage of treats and toppers will prevail in the longer term, though. Mintel forecasts continued moderate growth as inflation eases in coming years, with a rise of 24% between 2022 and 2027 to $44.4 billion. In this new article on our blog you will be able to learn how the humanization trend supports trends in health and nutrition, as well as sustainability, within the pet food industry in North America. You are invited to read more!   Source: Symrise Pet Food

12/10/2023

Europe definitively approves the labeling of organic pet food

Under the new regulation, manufacturers can label pet food with the EU organic production logo if 95% of its agricultural ingredients are organic, aligning with organic food for humans and considering the EU's high standards for organic products. The European Parliament and the Council of the European Union have considered the 'growing consumer demand for organic products' as an opportunity for further expansion of the pet food sector, making it easier for consumers to recognize organic ingredients in their pet food purchases. Further, to spread awareness about compliance, the Council has made the EU organic production logo mandatory for pre-packed organic pet food. 'With these new and updated rules, it will be easier for pet owners to buy organic food for their pets. At the same time, the regulation will make it easier for producers to enter the organic pet food market and improve certainty for EU consumers,' says Luis Planas Puchades, acting minister of agriculture, fisheries and food for Spain. 'Final consumers should be appropriately informed about the composition of pet food containing both organic and non-organic agricultural ingredients, thus enabling consumer confidence and fair competition between operators in the pet food sector,' says the regulation. The Council adopted the law on October 9 and it will enter into force three days after its publication in the Official Journal. Boosting organic production and stability The EU regulation on organic production was applied on January 1, 2022, and stipulates that pet food can only be labeled as organic if all its agricultural ingredients are organic. The new regulation amends this requirement to 95% (in terms of weight).  The new law will make it more practical for pet food producers to cater to organic labeling requirements and enter the market. 'This is in line with the farm-to-fork strategy goal of boosting organic production so it can reach 25% of the EU's agricultural land use by 2030,' notes the EU Council. The new law also dictates that producers refer to organic production in the sales description and the list of ingredients for consumer information and transparency to stimulate the use of organic ingredients in pet foods. To maintain harmony among producers, the law allows the sale of organic pet food labeled per national rules or in line with private standards between January 1, 2022, and the date of entry into force of the new regulation can still be sold 'until stocks are exhausted.' Moreover, pet food producers have six months before they are required to place the EU organic logo on their products. Events preceding the law's sanction Previously, organic production of all the ingredients was not a criterion for pet foods to be labeled as organic since the requirements for organic pet food were generally set at a national level.  But, a change came into effect when regulation 2018/848 was applied in January 2022, which demanded that 'processed animal feed can be labeled as organic only if 100% of its agricultural ingredients and at least 95% of its dry ingredients are organic.' However, producers struggled with the limited availability of the organic variants of some ingredients, including those that improved the taste of pet food. It became impossible for most organic pet food formulators to adhere to the rules. Pet food taste can be improved by using palatants that blend umami richness and targeted taste enhancements. Symrise recently opened such a production facility in Brazil. On November 28, 2022, the European Commission adopted its proposal for a regulation on labeling organic pet food, which provides clarity to producers and consumers by deciding on specific labeling for pet food.  The Council then amended the proposal by adding 'transitional periods' to allow producers to adapt to the new rules. All Pet Food  

10/10/2023

Bioflytech makes progress in the construction of its second plant in Spain

Located in the northwest of the country, the objective for the first phase is for the new plant to produce 12,000 tonnes of fresh black soldier fly larvae per year. It includes a rendering facility, of its own design and unique in the market, which allows it to manufacture flours with protein and fat percentages tailored to customers' requirements. The company has another plant in Fuente Alamo (Murcia), where it produces 180 kg. of black soldier fly eggs per month Palas de Rei, Spain, October 2nd 2023.- Work on the plant Bioflytech is building in Palas de Rei, in the Spanish autonomous region of Galicia, is progressing well. The rendering and drying plants are being set up, and in the coming weeks the first of the six fattening halls will start operations, each of which will produce 2,000 tonnes of fresh black soldier fly larvae per year, until reaching the maximum production capacity of this first phase, of 12,000 tonnes per year, during 1Q2024. In the coming years, further major investments are planned in this plant in order to reach 100,000 tonnes per year of black soldier fly larvae production.   This new, second Bioflytech plant - the other is located in Fuente Álamo, in the Spanish region of Murcia - is equipped with a gas rendering installation designed by the company and unique in the market, a disruptive technology that will make it possible to manufacture tailor-made flours with specific percentages of protein and fats according to the customer's demands, and which is set to revolutionise the insect protein flour production sector. The Palas de Rei plant will also have a second conventional rendering line, which is currently in the testing phase and is expected to start production this November. Bioflytech was founded in 2012 as a biotechnology company linked to the University of Alicante. Six years later, the company Moira Capital acquired the majority of its capital, and at the end of 2019 moved its operations to Fuente Álamo.   Bioflytech obtains mainly four products from the black soldier fly: dried larva, which is obtained after almost complete drying of the fresh larva and has highly digestible protein and all the necessary components for the diet of poultry, fish and other animals; high-protein meals; fats, which are obtained from the larvae and without using chemical agents or solvents; and compost, obtained as a result of the biodigestion of the plant material produced during the fattening process.   Bioflytech's dried larvae is a product specially designed as a feed diet for laying hens and broiler chickens, while the protein meals are intended for the petfood, aquaculture and poultry industries, and also to a lesser extent for animal feed for the fur industry. Fats are mainly used in animal feed, but also in the pharmaceutical and cosmetics industry. Compost is used as a fertiliser.   One of the world's leading players Bioflytech's first and so far only plant in Fuente Alamo currently produces 4,000 tonnes of fresh larvae per year. One of the largest black soldier fly hatcheries in the world is located here, with a production of 180 kilos of black soldier fly eggs per month. Bioflytech's strategic plan includes an investment of 2.8 million euros this year in various improvements in this plant, with the aim, among others, of increasing the monthly egg production to 350 kg. Now, with the start-up of the second Spanish plant - which will operate through its subsidiary Alternatives Fats and Proteins of Galicia - Bioflytech will consolidate its position as one of the world's leading producers of insect-derived products for the animal feed industry.   Source: Byoflytech

02/10/2023

Kemin news with Mariane Bortolo

So, what have been the latest releases of the company? In May, at FENAGRA, we launched two new palatants: PALASURANCE® P D40-180 IP LIQUID, a vegetable hydrolyzate, naturally preserved and NO-GMO, compatible with various types of diets, traditional, monoprotein, and even vegetarian pet animal feeds. PALASURANCE® A DC70-350 IP LIQUID, a palatant for dogs and cats with super premium palatability, based on fish protein, naturally preserved, GMO-Free, and compatible with various diets. This product is the first fish protein-based product launched by Kemin Nutrisurance in South America that meets the market need. In the last three years, among all pet food launches in South America, fish was the second most popular protein in terms of the number of pet food product launches, behind chicken. Thus, we also launched ALLINSUR™ AS 11A, a liquid antioxidant and preservative additive containing ingredients designed to protect bulk animal fats or oils from auto-oxidative deterioration and preserve freshness during transport to the end user. Lastly, our last launch was in June, a product called ADDEFORM™ FG LIQUID, a water-soluble antifoam additive used to prevent foam formation in the processing of raw materials and by-products of animal origin. These products brought innovation, diversity in the use of animal and vegetable proteins, sustainability, NO-GMO products, naturally preserved, process improvement, food safety, and alignment with market trends and needs.   And what upcoming releases are you currently working on? In our Innovation Center located in Vargeão - Santa Catarina - Brazil, where we can develop new products, co-create with customers, and improve our products, we are currently working on a product that is a blend of antioxidants and antimicrobials for pet food. We are also working on launches of palatability agents for wet food, as well as innovations in synthetic and natural antioxidants.   What is the differential of these products & services? Kemin's differential is always innovation in products, molecules, and services. We have a team of technical services that gives all the support to our customers, both in the creation of tailor-made products to meet the needs of our customers, as well as assistance in their formulations, development of suppliers of quality raw materials, regulatory information, and laboratory. To find out more about Kemin, visit the WEB. Source: All Pet Food   

28/09/2023

The pet industry in Saudi Arabia

With a population of 32.2 million, 63% of Saudis are aged 30 or under. This is one of the reasons why pet ownership in the country has been booming in recent years. In 2020, the pet care market in Saudi Arabia was worth $89.7 million (€80.5M), and in 2023 this jumped to $137.7 million (€123.6M), according to Euromonitor – an increase of more than 50%.     Government support for SMEs In addition to the changes in Saudi society – with fewer people getting married and having pets instead of children – the government has been implementing a strategy in the last 2 years that focuses on bringing as much business as possible to the country. The so-called Kafalah Program, launched by the Saudi Industrial Development Fund together with Saudi banks, offers loans of up to $5 million (€4.5M) to small and medium-sized companies (SMEs) that want to establish operations in the kingdom. Pet sector businesses can also apply for these loans. 'With just an idea for a business, you can get a loan guaranteed by the government. You don't have to provide any guarantees', explains Mohammed Al Roumi, Founder of Pet Products Trading Company.   More vets Vet clinics are also benefiting from this support. From 10 clinics nationwide a couple of years ago, it is believed that there are now more than 100. This is partly because the Saudi Ministry of Agriculture helps vet clinics to set up their business and install the equipment they need. Al Roumi's company, a distributor of pet products and supplies, has also seen an increase in the number of its customers who run a vet clinic.   Production facilities at little cost The government is currently implementing the Saudi Vision 2030, a strategic framework to transform the economy and open the country to the world. In the past 2 years, 5 new pet food factories owned by Saudi companies have opened in the central region of the country with the help of the authorities in Riyadh. 'They are backed by the government from start to finish. This includes the land, knowledge and machinery they need', says Al Roumi. At the beginning of last year, a new partnership between Calysseo – a joint venture set up by Calysta and Adisseo – and business and project development company Food Caravan aimed to build a 100,000-ton capacity fermenter in Saudi Arabia to produce Calysta's novel protein ingredients. Low land rent also made this an attractive proposition. Renting land for a 9,000 sqm pet food facility can cost as little as $5 (€4.5) a day.   Pet food revenue doubled It is believed that there are currently about 25 pet food brands in the country and that demand is increasing. Al Roumi agrees: 'Our revenue doubles each year, and we're constantly out of stock because of the high demand'. Most pet stores in the kingdom selling these brands are independently owned, and supermarkets mainly sell brands from big pet food corporations.   E-commerce fills a gap The online channel has experienced gradual growth ever since the COVID-19 pandemic started. 'If you go beyond the big cities, you don't see many good pet retailers. That's why online is booming and growing every month,' says Al Roumi, whose company has 25% of its customers operating in the online pet space. According to the latest data from the Ministry of Commerce, e-commerce transactions registered an increase of 32% in the first quarter of 2023. Source: Global PETS

21/09/2023

Symrise Pet Food inaugurates new production facility in Latin America

The biggest footprint of Symrise Pet Food worldwide With an infrastructure of more than 10,000 square meters, the factory stands as the largest of its kind in Latin America and is the biggest site of Symrise Pet Food worldwide. It is conceived using state-of-the-art technologies with full automation delivering high operational efficiency. Lastly, it follows the company strict food safety and environmental standards applied on all its sites worldwide.   The Closer, The Better The new site in Chapecó is part of the Symrise Pet Food global investment plan to pursue local development following the company motto 'The Closer the Better', which aims at growing closer to its suppliers and to its clients ensuring them a consistency of supply. The company already inaugurated two other factories in the last 3 years: one in China and the other one in Colombia. The Chapecó facility comes in addition to the existing factory located in Descalvado, in the State of São Paulo. It strengthens Symrise Pet Food presence in Latin America enabling the company to triple its production capacity in Brazil. The site will help anticipate the growing demand on the Brazilian and other LATAM markets. It will also supply other countries globally thanks to a portfolio of products formulated to reduce sanitary barriers.   Teamwork: the cornerstone of Chapecó The project which results in a site that employs more than 50 employees and which favored the generation of many indirect jobs for its construction, would never have been possible without a strategic collaboration between the company and the local government. According to Fernando Putrino, General Manager for Brazil, 'we had the challenge of building an unprecedented factory that would supply not only the local market (which continues to grow year after year) but the entire world! We celebrate today the opening of our new site which happened thanks to the commitment of our passionate team and the unconditional support of the local government. Together we can show to the whole world what the Brazilian industry is capable of!'   An opening with the discovery of all the sites features At the end of the inauguration ceremony, all guests took a tour of the site to learn about more about the end-to-end palatants production process. During the visit, Symrise Pet Food executives took the opportunity to explain the company strategy and vision and to reassert Symrise's commitments to sustainability.     Gonzalo Rodriguez, LATAM General Manager stated : 'I am very excited to host such an event because it is a great opportunity for us to show our colleagues in the industry why we are leader in our business and that it is not just 'magic' that happens in here; but rather a combination of more than 40 years of experience and passion that we have manufacturing palatants'. He also added regarding the production process, "thanks to the visitor corridor we built above the plant, we can show not only the production process from a privileged observation point, but also tell our visitors what happens before starting to manufacture a palatant: many people did not know that before going on the market a palatant is tested 150 times to confirm its performance! Nor did they know that all our new products are evaluated on their environmental impact in 7 categories to assess the best formulation to choose to comply with the commitment we took to lower our environmental footprint."     About Symrise: Symrise is a global supplier of fragrances, flavorings, cosmetic active ingredients and raw materials, as well as functional ingredients. Its clients include manufacturers of perfumes, cosmetics, food and beverages, the pharmaceutical industry and producers of nutritional supplements and pet food. Its sales of approximately € 4.6 billion in the 2022 fiscal year make Symrise a leading global provider. Headquartered in Holzminden, Germany, the Group is represented in more than 100 locations in Europe, Africa, the Middle East, Asia, the United States and Latin America. Symrise works with its clients to develop new ideas and market-ready concepts for products that form an indispensable part of everyday life. Economic success and corporate responsibility are inextricably linked as part of this process. Symrise – always inspiring more …   Source: Symrise Pet Food  

19/09/2023

Feed factory builder names new chief executive

Fish feed factory builder Process Integration (PI) has appointed food processing industry consultant Niels Malling Laursen as its new chief executive. Denmark-based PI, which has an installation company in Norway, an independent division in Chile, and a sales office in the United States, has been working with Laursen for a year as it expands geographically and in the scope of its abilities. Founders Sti Løvgreen and Lars Johansen opted to enhance leadership while concurrently allocating more time to strategic endeavours, sales, and the technological advancement of the group. Strong team 'It required some consideration to accept the CEO role while retaining the position as head of the project department,' said Laursen, who has been an independent consultant for dairy and meat processing for several years and was previously a director in several food companies. 'However, I possess a deep understanding of the company, and with such a strong and positive team, I am genuinely thrilled to contribute to taking the company to the next level.' PI has also hired Kurt Myhlert Olsen as the head of administration/HR and finance. Olsen has broad experience in administration and financial management, partly from the dairy industry, the process industry, project management, and as an independent consultant in finance and advisory services. Established in 2015 with its headquarters in Skanderborg, Denmark, PI specialises in building, maintaining, and optimising process facilities worldwide and currently employs 86 people. Not just fish feed 'Throughout our journey over the past eight years, it has been crucial for Sti and me that we have grown at a pace that the organisation can keep up with,' said co-founder Johansen. 'Initially, it was primarily fish feed and pet food factories that we serviced, but today we have just as many projects in food production and other industries, and the scale of the projects we receive is often larger than before. The demand for our in-house capabilities has led us to establish a robust engineering department.' Løvgreen said the company was now so well equipped that it could build complete process lines. 'It is a great asset for us to have Niels as CEO; he has extensive knowledge of process facilities and project management. Kurt also brings significant experience and has been a valuable addition to the group, as we understand the importance of taking good care of our employees and running a healthy company.'  by Process Integration 

14/09/2023

Who wants pet food regulation? We all do!

While Australia currently has a voluntary standard in place for pet food that Pet Food Industry Association of Australia (PFIAA) members adhere to, there is no obligation for non-members to follow the processes and protocols to ensure your pet's food is safe and compliant. Unfortunately, over the years, this has led to failings in food safety and pet deaths. A recent PFIAA survey has highlighted that pet owners are demanding mandatory regulation of the pet food industry, with Queenslanders (93%) and Victorians (88%) leading the charge and pushing for the government to do more. Currently, the voluntary Australian Standard AS5812 covers processes to ensure the quality of food produced, nutritional requirements are met, guidance on the use of additives and what information is to be made available on the pack for consumers. The Standard has been further strengthened to include annual third party audits of PFIAA members and the introduction of a mandatory recall protocol for pet food quality and safety issues to align with human food recalls. In the data collected by the PFIAA, 97% of pet owners agree that the quality of pet food they give to their pet is important for their health and wellbeing. They also feel strongly that a quality assurance process should be included in the Standard (83.6%) along with nutritional requirements being met (80.4% of pet owners surveyed). Interestingly, pet owners would also expect information on how the food is produced and hygiene should be included, and almost half (49.8%) demand that the marketing of products should avoid making misleading claims. The inclusion of food purpose (dietary or therapeutic) would also be a welcome addition to the Standard, which 42.2% of pet owners would like to see. Understandably, pet owners are concerned about pet food being produced in Australia without any mandatory regulation, with almost half of pet owners surveyed holding concerns over manufacturing practices and the quality of the food produced. PFIAA data shows that 33.6% of pet owners are deeply concerned about what ingredients are allowed in pet food, with 63% agreeing that a list of banned ingredients must be included in the Australian Standard. However, only 14.3% of pet owners are concerned about the nutritional value of their pet's food; Northern Territory and New South Wales residents were primarily concerned with the quality and nutritional value of their pet's food, while Queenslanders and Victorians were far more worried about ingredients. To have mandatory regulation of our pet food industry here in Australia, the question naturally turns to what the consequences of non-compliance would be and what impact a non-compliant pet food would have. PFIAA data suggests that residents in Tasmania (36.4%) and South Australia (30%) expressed the most concern when it came to a lack of consequences for pet food manufacturers who produce unsafe pet food – while surprisingly pet owners in Victoria (9.4%) and Northern Territory were the least concerned. With almost all pet owners surveyed agreeing that health and wellbeing is an utmost priority for their pets and that they care about the quality of the food that they're feeding them with, there is still a lot of work to be done to ensure that pet food produced is safe and nutritious. As a pet-loving country, Australian pet owners demand more from the pet food industry and overwhelmingly want to see the Australia Standards made mandatory. by PFIAA - Pet food Industry Association Australia Source: All Pet food

23/08/2023

Inflation in the Eurozone continues to recede

In the first quarter, the GDP had stagnated, after having even shrunk by 0.1 per cent in the final quarter of 2022. Economists expected growth of 0.2 per cent on average. The Eurozone thus narrowly avoided a technical recession, i.e. two negative quarters in a row. However, the economy was slow to develop over the winter. France and Spain in particular contributed to growth with increases of 0.5 and 0.4 per cent respectively. The Irish economy displayed especially strong expansion at 3.3 per cent, although its growth is regularly overstated due to special effects. In the meantime, inflation in the Eurozone continues to recede. In July, consumer prices increased by 5.3 per cent compared with the previous year, after a 5.5 per cent increase in the preceding month. This is the lowest inflation rate since the beginning of 2022. The availability of dog and cat food products in Europe has been significantly impacted by supply chain disruptions and increasing competition for commodity goods due to the ongoing war in Ukraine. Online retailers of these goods have struggled to maintain consistent availability during this time, which has placed additional burdens on pet owners who see rising costs for their pet food alongside their own purchases. While the UK, the largest market by pet food sales in Europe by 2021 RSP terms, saw only an 8% decline in the number of available SKUs during the 8-month period of observation, Germany and France have experienced a more challenging environment of product procurement as they are in closer proximity to the war in Ukraine, with these countries' online markets seeing available SKUs drop by 39% and 35%, respectively. Poland and Czech Republic have seen an increase in refugees from impacted areas, which has placed additional demand on the pet care supply chain environment. Refugees have brought along companion animals, considering the importance that pets play in supporting refugees' mental health. As highlighted in the above graph, the online availability in these two countries in particular has, with the added pet populations, left retailers' online shelves the most reduced. These additional pet populations are another added challenge, as suppliers and retailers deal with supply chain disturbances of both finished products and raw materials sourced from Ukraine and Russia. France sees highest online increase in pet food prices Availability of goods is a strong driver of price increases. As the majority of markets have experienced a drop in availability, unit prices have drastically risen. Breaking out the individual dog and cat pet food categories reveals the extent of price increases that consumers are experiencing through this 8-month period. Standardising all online SKUs into per 100g units reveals just how much prices are rising across all SKUs and underscores the challenging decisions pet owners are experiencing while shopping for their favourite companions. By standardising to a per unit comparison, inflationary impact on consumers can be truly observed regardless of how companies and retailers are adjusting pack sizes and types within their portfolios. While the average unit price increases for these seven countries, and the six individual pet food categories being tracked, reached 21%, France experienced the strongest increase in unit prices of all countries with an average rise of 31% for the six cat and dog categories. Inflation in these categories has had dire consequences, especially in France, where the animal protection group La Société Protectrice des Animaux (SPA) announced that abandonment levels of dogs are up by 6% this year through to August and that its shelters were completely full. Many pet owners are simply unable to bear the additional costs alongside other expenses and are in turn abandoning animals as well as delaying adoption and rescue plans. by EuroStat All Pet Food 

22/08/2023

Mars to acquire SYNLAB Vet, European veterinary reference laboratory

Mars, Incorporated ('Mars') today announced that it has entered into an agreement to acquire the assets of SYNLAB Vet, a European provider of specialist veterinary laboratory diagnostics, from SYNLAB Group (FSE: SYAB). Upon transaction close, SYNLAB Vet will join Mars Petcare, a purpose-driven global business serving pets and pet owners through products and services across veterinary health and diagnostics, nutrition, innovation and technology. This acquisition will enable the Science & Diagnostics division of Mars Petcare to expand its veterinary laboratory business in Europe in addition to its full-service global veterinary diagnostic offerings across veterinary labs, point-of-care, imaging and software.     Nefertiti Greene, President, Mars Science & Diagnostics said: 'We look forward to welcoming SYNLAB Vet to the Mars Petcare family of businesses. We share the belief that excellence in veterinary diagnostics and advanced technology is transformative for veterinary care.' Nef added: 'This transaction is complementary to our existing diagnostics business and will bring additional reach across Europe and further our purpose to create A BETTER WORLD FOR PETS™.'     by Mars   

08/08/2023

VICTAM LatAm 2023

The VICTAM events are by far the world's largest dedicated events for the animal feed processing industries. With VICTAM LatAm, now VICTAM also has its Latin American platform, where the focus will be on the opportunities in Brazil and its surrounding countries. As in other parts of the world VICTAM will be launched in paralel to GRAPAS LatAm, the event for grain, rice, soy and flour milling and processing. Above this, in Latin America VICTAM partners with the North American grain processing and handling association GEAPS, who launches its event GEAPS in co-location with VICTAM and GRAPAS. Together the three events are the place to be for feed and grain processing and handling. The exhibition is a 'one-stop' show for the decision-makers within these industries. Each visitor will be able to find what they are looking for, all under one roof over three days. The event also focuses on a series of high-quality industry conferences and business matchmaking with colleagues and clients.  Why attend VICTAM LatAm 2023? Access to the exhibition of your industry. See the latest developments in your industry Specific conferences with key topics in line with your interests Networking Matchmaking and/or business opportunities We invite you to register to be part of this event: https://victamlatam.com/en-us/visiting/registrations by: All Pet Food

01/08/2023

Purina PetCare leads Nestlé’s growth in 2023

Purina One, Purina Pro Plan, and Friskies all recorded double-digit growth on a global scale. In the Zone Asia, Oceania, and Africa (AOA), Purina PetCare posted high single-digit growth, with infant nutrition being the largest growth contributor in this zone. Total reported sales increased by 1.6 per cent to CHF 46.3 billion (AUD $ 79.8 billion) and underlying earnings per share increased by 11.1 per cent in constant currency and increased 4.1 per cent on a reported basis to CHF 2.43 (AUD $4.19). Mark Schneider, CEO of Nestlé, said they pursued their strategic priorities with discipline and focus in a fast-evolving consumer environment. 'Based on the strong performance in the first half of the year we upgrade our organic sales growth outlook for 2023. At-home consumption post-COVID has now normalized, removing a growth drag on some of our categories. Out-of-home channels continue to see strong growth momentum.' Looking at the remainder of the year, Schneider said they are confident they will deliver a positive combination of volume and mix, and improvement in gross margin, and a significant increase in marketing investments. 'Combined with ongoing portfolio management and optimization as well as the continued implementation of our sustainability initiatives, we are well positioned to grow and to generate value for our stakeholders.' For the full-year 2023 outlook, Nestlé are increasing its organic sales growth guidance to a range of 7 to 8 per cent. The underlying trading operating profit margin is expected to be between 17 per cent and 17.5 per cent. Underlying earnings per share in constant currency is expected to increase between 6 per cent and 10 per cent. by Thomas Oakley-Newell

21/07/2023

Find out how Fawna and hers InfluFawna promote excellent nutrition for our loyal friends

Fawna sets a trend by spreading her philosophy through her InfluFawna. These charismatic and adorable animals capture the attention of thousands of followers on social platforms, becoming ambassadors and generating greater visibility and emotional connection with consumers. However, it is important to remember that, despite the fun and entertainment they can provide, we must not lose sight of the true need of our faithful friends: love, care and proper nutrition. It is essential that, behind a pet influencer campaign, there is a brand committed to health and well-being, offering quality products and optimal nutrition. When choosing a balanced food for 4-legged members, it is essential to consider the specific nutritional needs of each one. Consulting with a veterinarian is the first step to ensure that we are providing an adequate diet that meets their protein, vitamin and mineral requirements. The humanization of pets should not lead us to neglect their health and well-being. We must remember that our dogs and cats are animals with particular needs and that, although we treat them as members of our family, we cannot forget that they are different from us in terms of nutrition and care. "FAWNA: Patagonic Taste", was born to transform the nutrition of our unconditional companions and has: A high level of protein and a low level of carbohydrates that allow providing excellent body health and nutrition, since they reduce the probability of suffering long-term difficulties related to diabetes, pancreatitis, or digestive and intestinal problems. The highest level of digestible essential amino acids (DIAAS) and fatty acids, from high-quality protein from salmon and chicken, which favors body and cognitive development. Natural prebiotics and probiotics that help increase beneficial intestinal flora, favoring defenses, the intestinal immune system and the absorption of nutrients. Regional ingredients of Patagonian origin and a formulation developed according to the specific needs of dogs and cats. This "World Dog Day", let's celebrate the joy they bring us and the role they play in our lives. But let's also remember the importance of choosing a reliable balanced meal that supports your health and well-being. Let's give our faithful friends a healthy and happy life, both on and off the screens!   By: Agroindustrias Baires

13/07/2023

How to measure pet food palatability: methods overview

All pet food manufacturers want their products to be eaten. All pet food manufacturers thus need to design palatable pet foods. But how to know whether a product is appetizing? How to know whether Max will run to his bowl to eat his kibbles? Or whether fish is more attractive to Kitty than a mouse? And what about pet owner? Should is opinion be part of the equation? From acceptance measurement to enjoyment assessment, DISCOVER METHODS to uncover what pets crave for... Source: Symrise Pet Food  

10/07/2023

CPM renews its website and expands its range of solutions with the acquisition of IDAH

Regardless of the business unit or sector, all CPM brands aim to feed, promote, and build a better world for all its inhabitants. Now, thanks to a great redesign job, the company offers a space adapted to mobile devices, user-friendly, fast-loading, and easy navigation to be even closer to those who need their solutions. In addition, the acquisition of the company IDAH, which specialized in technological solutions for the food industry, has recently been announced, a movement that unites two industry leaders for the shared mission of feeding, promoting, and building a better world in a sustainable way. This movement allows CPM not only to enlarge its field of action but also to offer increasingly specific solutions to its clients and to seek growth and insertion in the Asian pet food markets, as well as to introduce this new brand in the Latin American industry. 'The joining of these two successful enterprises will bring a new dimension of solution and service offerings to our customers, thanks to the perfectly complementary nature of our product portfolios." David Webster, President & CEO at CPM. Thanks to this alliance, CPM increases its ability to adapt to the diversity of specifications that the industry currently requires. For now, it will primarily focus on the protein-based markets of aquafeed, pet food, and alternative protein. By: CPM Source: All Pet Food

06/07/2023

The importance of pet food brands for today's consumers

By María Candelaria Carbajo

How does humanization impact the development of the pet food market? Paradigm-changing decisions Although the global pet food market has a few large corporations as dominants, we can currently identify a booing movement. Smaller market players are gaining more relevance and introducing new concepts, products, business models, and perspectives. And, even though a large part of consumers chooses them more and more, the truth is that they are also the ones who face the greatest logistical and financial challenges due, precisely, to their size. Answer to new needs Since humanization began to enter the human and pet food industry, a wide variety of products have emerged, generated precisely from consumer conditions, such as gluten-free or vegan dog food. Pet owners, influenced by this humanization trend, have been discovering new possibilities to satisfy their pet needs. This indicates a paradigm shift: it is not only scientists who identify pet needs, but also consumers encouraged to seek non-standardized options to offer their four-legged friends exactly what they need to improve their quality of life. Smart producing Productively speaking, humanization has made producers, at a local level, develop products oriented to newer trends to satisfy these consumer needs, due to the speed with which emerging ventures can come to market. However, beyond all these benefits we've listed, this trend doesn't necessarily mean more pet food sales. It does mean more specialization and complete need satisfaction. So, probably, the change in sales volume in Latin America, for example, will not be due to humanization but to other market factors, such as prices. Opportunities in the sector As more niche markets emerge due to this trend (and others, as well), new opportunities are mostly taken by emerging companies. Several startups are already taking advantage of humanization trends to develop new products in Brazil, Argentina, Chile, and Mexico, for example. The introduction of natural antioxidants, vegetables, alternative grains, tubers, and other natural ingredients debates whether it corresponds with the improvement in ingredient quality or with the experimental formulation of such startups. Change is unstoppable The essential variable for forecasting future humanization trends is human demographic dynamics. Countries with a broad base of young consumers, such as Latin American ones, will likely shape the future of the pet food industry. Changes in this region will translate into products that meet the needs and demands of these consumers.   Today's brands, tomorrow's brands Today, consumers identify the size of a brand by its features, not its revenue. NielsenIQ conducted a survey that found that almost 60% of consumers prefer a brand because of its size, whether it is smaller or larger. But how does a consumer define the size of a brand? Apparently, they associate terms like local and independent for small brands and very popular or globally recognized for big ones. The most striking thing about this survey, however, refers to finance: it seems that the income, or what is related to it, does not have any influence on the segmentation of "big" or "small" brands, which allows us to glimpse that pet food choices are practically emotional and entirely subjective. Unfailingly, this information allows us to see a great opportunity for small and medium-sized brands, that can deepen into the ideas that represent them as different, innovative, and local environments responsible for increasing their loyalty and place in the market. When choosing which brand to buy, currently, the consumers who participated in the interview stated that they pay attention to: Price Brand values Reputation Brand identification   Business culture: key values ​​to keep growing According to Kristen Ireland and Erin Mies of People Spark Consulting, companies in the sector can implement a 3-step guide to analyze and implement improvements to grow and stay in an increasingly changing market: Knowing what the weak points arising from current practices Clearly defining what you want to build and reinforce it with daily choices Knowing the route ahead and correct course when necessary with clarity and efficiency Business culture is the set of characteristic behaviors and beliefs, and values ​​are the connection point between that culture and the behavior that, in turn, is what achieves identification with consumers.   Conclusion The market is changing, progressively but radically, as consumers who come and join the pet food market for pet acquisition want, seek, and demand completely innovative products. It is in our hands to continue working to shape the market according to the needs of those who trust us to feed their most loved friends.   Source: All Pet Food Magazine

29/06/2023

The impact of e-commerce on pet food packaging

By María Candelaria Carbajo

Today, this skyrocketing increase in online pet-related purchases continues to change significant aspects of manufacturers' operations.   When it all started: the pandemic The COVID-19 pandemic produced significant changes in the way people buy goods and services, and this was no exception for the pet food category. This, little by little, has made producers and manufacturers in the industry begin to recalculate and reflect on what will be the most effective way to move pet food and snacks that are purchased online today, both from a strategic and technical point of view.   The challenges The requirements for packaging for online e-commerce can be very different from those of traditional channels because, logically, they are exposed to different situations, contexts, environments, and companies that intervene from the time of their production until their arrival at the home of final consumers.   Quality, above all Good packaging must provide, above all other characteristics, sufficient quality to safeguard product quality and maintain its freshness. For this, it must be solid and, ideally, sustainable. With a new consumer pathway growing in this way, there is no doubt that packaging must be designed for its rigors and challenges, offering resistance to punctures and scratches but, at the same time, not diminishing its functionality. Finally, the exterior design must provide clear nutritional information and clean labels.   The price, the expected one The supply chain is getting tighter, and this results in an increase in raw materials. That aspect, together with the general crisis of the cost of living, means that the group of consumers willing to pay more for premium food has reduced considerably. Therefore, manufacturers must focus on creating packaging that looks and feels premium on the shelf and even at home, and that is produced ethically as quickly and cheaply as possible. Part of this economic production has to do with creating packaging that optimizes its mobilization to the maximum, getting it to fit perfectly in the boxes or pallets in which it is transported.   Production planning Production planning is one of the biggest challenges in meeting today's e-commerce demands (because it's constantly changing). Traditionally, major brand manufacturers have gained operating cost efficiencies from the use of large production lines. But now, since changeover equals downtime, there is a need for process lines where operating recipe parameters can be changed quickly and accurately, and machines used must be able to meet that demand, designed for easy cleaning and to minimize cross-contamination. In addition, more and more automation is needed to achieve improved performance, with vision systems and robotics in packaging lines. Beyond all these challenges, good packaging must not only meet the requirements that what it transports needs to arrive at its best quality but also tell the brand's story, its own story, when it reaches the hands of its consumer.   New trends, new packaging Subscription models Direct-to-consumer pet food sales have increased, and many of today's subscription services are geared toward pet owners with premium and super-premium leanings. Personalized food subscriptions, personalized packaging, and limited-edition products are also on the rise. These models are very beneficial for brands, as they allow them to engage with their customers on an ongoing basis and stabilize revenue streams while helping to predict demand to better stock management. Fresh food Fresh pet foods require packaging that ensures flavor and freshness preservation and withstands environmental and climate challenges. Having the appropriate packaging structure with high-barrier properties that preserves food freshness and palatability is vital for this food format. Less big bags, more small ones Another current trend is the reduction of larger pet food bags to reduce weight, thus facilitating mobility and shipping costs. This, on the other hand, reflects the trend of having smaller dogs and cats that eat less and don't need as much food as bigger pets.   Conclusion The influence of the changes brought about by online purchases puts pressure not only on manufacturers but also on research and development teams, which are constantly monitoring trends and new demands and needs. Hand in hand with all these changes due to the rise of electronic commerce, we find ourselves with an increase in consumer expectations. The market demands greater volume and quality, especially for online purchases, and, obviously, without compromising prices. Undoubtedly, the rise of the online pet food trade has a great influence on the industry manufacturers' operations.   Source: All Pet Food Magazine

22/06/2023

Pet population and prospects for the pet food market of the region

According to these statistical exercises, in Mexico, there are around 60 million dogs and cats (2021), while in Chile, there are 12.5 million dogs and cats within families, and another 4 million which are homeless. These pet population figures represent 47% and 64% of their human population, respectively. This information suggests that there seems to be a significant underestimation of the pet population in other countries in the region, which have not carried out this type of estimation exercise. Local consensus points to relatively conservative population figures. The important point is that pet population underestimation entails costs for each country's pet food industry since medium-term demand planning is carried out with presumably incorrect information.   Pet population dynamism is another challenge for manufacturers Even in Mexico and Chile, where there are more accurate estimates of the pet population at the national level, it is difficult to know the dynamics of these populations. The life expectancy of a dog is only 10-13 years, and that of a cat is 12-18 years. In this sense, cat and dog populations move more dynamically than human ones. For example, in just 5 years, the elderly or senior dog population could double in a certain country, and then fall. This way, a pet food manufacturer can see a sudden increase or drop in their products' sales without knowing if it is due to population reasons or another cause. The industry generally relies on present demand to forecast future sales. However, this method ignores the dynamics and nature of the pet population. Hence we see the importance of having, at least, official national estimates of the total pet population.   How much can the pet population be underestimated? To estimate the pet population of a country, it is necessary to carry out a census or household survey that is statistically robust and representative of it. Due to the high cost this represents, only governments dare to finance them. Triplethree collected local information in 20 countries, both from veterinary associations as well as from the press and specialized sources. The sum of the consensus in each country yields a total of just over 200 million dogs and cats in the year 2022 in this group of countries. However, with the recent information published in Mexico and Chile, and assuming that the other countries also underestimate their pet populations, the real number of dogs and cats in Latin America can easily exceed 300 million. And this number does not consider animals in street situations. If the pet population is, indeed, being underestimated in the region, the prospects for the pet food market are also poor, not only in terms of the total population but also by age group. I reiterate that the cost of not having this information is substantial for local industries.   Even so, the industry is growing One of the reasons that explain the sustained growth of the pet food industry in almost all the regional countries, despite inflation and income vulnerability, is the existence of abundant consumer markets. Millions of cats and dogs are not considered in companies' demand estimates, yet they may become new customers for the industry overnight. Without a doubt, this is good news for the region's pet food industry. In this sense, the window of opportunity extends not only to selling more products but also to innovation through food portfolio diversification. With a presumably underestimated pet population, Latin America can easily become a formulation, ingredient, and format innovation hub. As the pet population suggests, there is plenty of room for further growth.   By: Iván Franco Source: All Pet Food Magazine

21/06/2023

Ancestral philosophy in pet food

Wild is a new line of Ultra Premium food for dogs and cats, in which fresh meat is the protagonist. Our proposal is based on the Ancestral Diet, a new approach in nutrition for dogs and cats that is based on ancestral eating patterns. The entire Wild line has fresh meat as its first ingredient, with formulas high in protein and fat, and low in carbohydrates. We have created two fresh meat blends that are the brand's flagship: Patagonian Blend for dogs and Atlantic Blend for cats. The Patagonian Blend combines Lamb, Turkey and Chicken, while the Atlantic Blend combines Salmon, Hake and Corvina. The combination of fresh meats results in a unique product in the Argentine market, with a great opportunity for those pet parents who seek to feed their dogs and cats nutritionally dense, fresh food with superior quality proteins. Wild differs from other natural proposals on the market for two key points: fresh meat and its "ancestral philosophy". This new concept focuses not only on nutrition, but on the dog or cat bond with its human and the way of life they lead together. The Ancestral Philosophy is based on achieving comprehensive well-being by honoring ancestral ties, that is, respecting the dogs and cats origin. All our blends are made with the best meat and fish, and aim to provide nutrition based on high protein quality, high energy value and a product rich in essential fatty acids.
All our products are made in our plants in Alcira Gigena and Córdoba Capital. We have innovative technology and processes to be able to use differential ingredients such as fresh meat. In addition, we work under strict quality controls that follow international standards. Wild pates are presented in different formats and also seek to combine functionalities. Within each blend, four pâtés with unique and ancestral recipes stand out. In all of them, high-quality proteins are combined with specific ingredients that determine functionality. In Patagonian Blend, the stars are: Grain Free, Wholesome Grains, Weight Management and Skin & Coat Protection. At Atlantic Blend we have four products: Urinary, Hairball, Outdoor and High Protein. We seek to combine ingredients in new ways, with a clear objective: to achieve a different experience. Wild belongs to our Ultra Premium line called Sieger Signature. This seal is synonymous with innovation, and presents advanced technology nutritional proposals under its endorsement. Currently, under this seal, Homemade Delights with homemade recipes and Wild with ancestral recipes are commercialized. The love for our dogs and cats is the engine that drives us to continue researching to create the healthiest nutritional experiences.   ALICAN – More than a decade nourishing pets Alican is a company dedicated to the balanced pet food production. Its main goal is to satisfy the customers demand and contribute to improving the pets lives, with certified high-quality products. By: Alican
Source: All Pet Food

16/06/2023

Advancing Pet Food: Biotechnology's role in enhancing quality and sustainability

The word "biotechnology" can be divided into two parts where "bio" refers to living organisms such as cells, bacteria, yeast, and plants, and "technology" refers to the practical application of scientific knowledge. Biotechnology is a multidisciplinary field that utilizes living organisms, biological systems, and processes to develop products and technologies that benefit society. The process involved in obtaining additives from yeast generally involves five stages (strain selection, cultivation, fermentation, purification, and drying), which may vary depending on the purpose of the product (protein source, prebiotic, flavor enhancer, among others). The application of biotechnology in this context has the potential to improve the quality, nutrition, and sustainability of pet foods, contributing to the health and well-being of the animal. We can mention some ways in which biotechnology in yeast production can add value to pet foods: Nutritional quality: the possibility of applying different processes to yeast to make specific nutrients available, such as making protein more accessible through hydrolysis, increasing the production of vitamins, minerals, or essential fatty acids in yeast. Digestibility: Yeast-derived products can aid in the breakdown and absorption of nutrients, as well as the availability of nutrients. Production of functional compounds: Assisting in the production of specific functional compounds that offer health benefits. Alternative and sustainable ingredients: Production of alternative and sustainable ingredients for the food industry. Customization of food: It is possible to develop yeast that produces specific compounds based on individual needs according to the specific characteristics and conditions of each animal, providing a more suitable and personalized diet. Combining advances in biotechnology with the nutritional and health needs of pets, it is possible to develop healthier, sustainable and personalized foods to meet the demands of pet owners. Biorigin has stood out in this field for over 20 years, bringing different biotechnologies that provide different benefits to yeast, including: Protein source: Yeast is an excellent source of high-quality protein with great sustainable potential. Commonly, we have dried inactive yeast (NutriCell) and hydrolyzed yeast (HiCell). It contains a good variety of essential amino acids necessary for the health of pets. Adding yeast to pet food helps increase protein content and improve overall nutritional quality. Vitamins and minerals: Yeast is a natural source of various essential vitamins and minerals. It contains B-complex vitamins such as thiamine, riboflavin, niacin, and folic acid, which play vital roles in metabolism and the nervous system of animals. Additionally, yeast is rich in minerals like zinc, selenium, and chromium, which are important for overall pet health. Palatability and flavor: Yeast has an appealing taste for many pets. It can be used as a natural ingredient to enhance the palatability of food and encourage pets to eat. Adding yeast to food aids in flavor enhancement (PalaUp), which is especially useful for picky eaters or those with reduced appetite. For example, by optimizing sugar and specific amino acid consumption and utilization, they can ensure that an appropriate amount of sugars is available for the Maillard reaction, resulting in the development of desirable flavor compounds or the presence of nucleotides, that enhance flavor by contributing to the umami taste, synergistically interacting with other taste compounds, stimulating taste receptors, and reducing the need for excessive salt or fat. To apply yeast extract, it can consider including it in the formula directly in the dough or as a coating, along with the palatant, in various pet food formats ranging from dry extruded diets to nutraceutical compounds. Fiber and intestinal health: Yeast contains soluble and insoluble fibers, which are beneficial for the intestinal health of pets. Fiber assists in regulating intestinal transit, promotes colon health, and helps form healthy stools. Mannanoligosaccharides (MOS) are derived from the cell walls of yeast that support gut health in pets by promoting the growth of beneficial bacteria and improving digestive function. Moreover, the fiber present in yeast can act as a prebiotic (ActiveMOS and HyperGen), stimulating the growth of beneficial bacteria in the gut and promoting a balanced gut microbiota. It is important to mention that MOS and beta-glucan are both carbohydrates with distinct structures and functions. MOS primarily supports gut health and digestion by promoting beneficial gut bacteria, while beta-glucan focuses on immune modulation and enhancing immune responses. Their applications in pet food and supplements differ based on their specific benefits and mechanisms of action. Immune support: Yeast contains bioactive compounds like β-glucans, which have immunomodulatory properties (Macrogard). These compounds can help strengthen the immune system of pets, making them more resistant to infections and diseases. Including β-glucans in pet food provide immune support, modulates inflammation, manages allergies and atopy, promotes gastrointestinal health, potentially in cancer management, benefits cardiovascular health, and may support cognitive function in aging pets. Macrogard from Biorigin, is recognized worldwide and has extensive scientific evidence of its effectiveness. The biotechnology applied to Macrogard gives it a high content of bioactive beta-glucans, and the maintenance of the original structure of this molecule has recently been proven to have an additional function for dogs. In a recent study, Ferreira et al. (2022) demonstrated the beneficial effect of Macrogard in overweight dogs with insulin resistance. The beta-glucan can be applied in some ways, including as a supplement for immune support, in functional treats or chews for dental health and immune enhancement, in topical products for skin and coat health, in specialized diets for allergy management, and in formulations for specific health conditions such as joint health or gastrointestinal support. It is important to note that not all yeasts used in pet foods are the same. Some specific forms of yeast, such as brewer's yeast or inactivated Saccharomyces cerevisiae yeast, are more commonly used due to their nutritional properties and health benefits. The application of biotechnology in yeast production for pet food offers numerous benefits. It allows for the customization of food, improves nutritional quality, enhances digestibility, promotes the production of functional compounds, and provides sustainable and alternative ingredients. By harnessing the power of biotechnology, we can create healthier, more tailored, and sustainable pet food options that support the well-being of our beloved animal companions. With ongoing advancements in biotechnology, the future holds exciting possibilities for further innovation in pet food production, ensuring that our pets receive the best nutrition for a happy and healthy life. By: Robson Barducci - R&D Specialist at Biorigin        Anderson Dias        Leticia Pacheco

08/06/2023

What are the bases for the marketing of my pet food?

By Armando Enriquez de la Fuente Blanquet

Everything starts with an objective or a dream, but it will be necessary to focus on it, starting with the task of carrying out a detailed market investigation, such as knowing what the data on pet populations are (graph 1), among many other pieces of information. This is how we begin to define the market category, type of product, in which market segment we are going to operate, what my value promise will be, with whom I will be competing, etc.   Graph 1. The population of pets in Mexico 2022 (Millions). Source: Triple Three   And what will be the marketing strategy to be developed? For Philip Kotler, the so-called father of marketing, the concept of marketing is simple: "Marketing is defined as the science and art of exploring, creating and delivering value to satisfy the needs of a target market, for a benefit." The first step for a new product will be to build a brand. The key to building a brand is to have something good to deploy intelligently. 'Something good' can be considered an innovation. As I mentioned in AllPetfood magazine, November 2022 edition, innovation in pet food is making use of creativity, which means that we don't need a new process or ingredient, but instead, use what we have efficiently to comply with the statement that the pet parent looks for. Pet owners not only look for nutritional levels (protein content, fat, etc.), the specification of the ingredients (meat as protein of animal origin), and the attributes that will give the pet a better quality of life (longevity, vitality, etc.) or innovations (dehydrated, "grain-free," etc.). They are concerned about giving your furry children the best experience. Our new brand will not be a product for all segments or all parents, and, at first, it will be almost invisible. The latter is positive because it will be out of the radar of the competition. The pet food market has a unique feature: the "pet humanization" trend. Today, 50% of family photos include a pet, as it is one more family member. Young people adopt a dog or cat because they don't want children—or it takes longer to have them—and older adults buy a pet for company. In both cases, there is a strong bond of esteem towards them. Here we enter the second step: we must understand and choose the consumer we want to serve, our customer. Our target pet parent has certain tastes and needs, as well as shopping habits, media, and even different degrees of care for their pet (Image 1). Our focus will be to position the brand as different and superior. Do not seek to be in a segment in which you are not superior. Here another strong trend can be considered: food premiumization. Pet parents look for food that offers the greatest well-being and health to their pets. My brand must be delivering on functional characteristics and emotional appeal, as new pet owners are embracing a holistic view of wellness and health, with higher-quality food.   Image 1. Generations by age   We have already managed to position our brand, and we are entering the next step, staying ahead of the competition before they copy our value proposition. Any differentiator you own will be imitated by others. You have to think about staying in business with new ideas, different concepts, and constant innovation. Let's remember that the pet food market is aligned in many areas with the human food market. It is an experience design marketplace. So, beyond thinking about looking for new ingredients or new molecules such as type II collagens or highly bioavailable polyphenols, we must think about making our product an experience for the pet parent. Therefore, successful marketing must have branding, focus, positioning, and differentiation.   By: Armando Enriquez de la Fuente Blanquet Source: All Pet Food Magazine

05/06/2023

Leading the way towards a sustainable pet food industry

There is no doubt that pets make the world a better place and in this world they are welcomed and cared for as they deserve. For those responsible for a dog or cat, as for most consumers in general, it will be convenient to choose sustainable and enriching options that take care of the environment and have a positive impact on the community. For example, at Mars, from its pet food division, it continues to promote different initiatives and strategic alliances that focus on a future in which the planet is healthy and people and their companion animals prosper. From the way you manage your raw materials such as meat ingredients, cereals and, the supply chain itself that participates in the production of your food for brands such as PEDIGREE®, ROYAL CANIN®, EUKANUBA®, SHEBA®, WHISKAS® AND CESAR ®, until the energy used in their factories, Mars is taking steps to fuel progress, while meeting the climate challenge scale and urgency. Every decision maded by Mars is based on their Five Principles and one of them is Reciprocity, because is known that when the benefits are mutual, the motivations are also shared. However, it is evident that the serious circumstances that our environment is experiencing boost Mars to take action with greater emphasis, because for the company, 'in the world we want tomorrow, the planet is healthy'. A Mars characteristic is to implement sustainability actions that based on three main axes: in which them has control (in its way of operating); related to their direct emissions and, finally, the impact of its value chain (both: prior to consumption and post-consumption). These lines respond to the global goals of the company.   Why is this important? Climate change is already having an impact on our daily lives, from changing weather conditions, the food supply, the availability of ingredients, how ingredients are made, until these products our pets love so much. Since 2017, the company defined its Global Sustainable plan in One Generation and assigned human and economic resources to achieve the goal of reducing the carbon footprint, contributing to the global corporate goal of 27% by 2025. Today all the manufacturing plants of in Mexico consume electricity that comes from wind farms. Likewise, they review the processes and materials used - always guaranteeing quality - to ensure that their packaging is 100% reusable, recyclable or compostable. They seek to contribute to a circular economy where packaging does not become waste. They also work for efficient water management, eliminating its excessive use, establishing water balance targets for 2025 for factories in Mexico. They propose to improve the health of the soil with sustainable practices, which prevent occupying more land and allow the use of non-chemical fertilizers and crop rotation. Finally, they seek to improve the quality of life of farmers and encourage them with training. Adding the support of government agents, which will allow them to implement more environmentally friendly practices. On the other hand, Mars takes into account the importance of stopping deforestation. For this reason, they work hard to fulfill their deforestation commitment by increasing the traceability of the materials used, since this step goes hand in hand with reducing emissions. Their actions are largely inspired by the experience gained by other Mars sites globally. These projects, applied according to local circumstances, have been very successful. For example: in Mexico, the case of the work carried out jointly with Oceanus A.C. for the restoration of coral reefs in Quintana Roo and Veracruz. Initiative that has managed to grow coral coverage from less than 5% to 20% in 3 years, since it combines MARRS techniques (Mars Reef Restoration System - reef stars) and the application of Oceanus techniques. This 2023 the installation of 300 additional reef stars in Veracruz and 150 in Xcalak will be completed, to have more than 1.700. In addition, they will continue the transplant work with the goal of placing more than 30.000 coral colonies by 2025. The company, focused on the world and the communities where it operates, continues on the path of sustainability, seeking different ways of doing things that help them achieve their goals. Its commitment to sustainability is at the heart of its purpose, because Mars knows that 'the world we want tomorrow begins with how we do business today'.   By: Mars Source: All Pet Food

02/06/2023

An alliance for training the pet food industry

This strategic alliance will undoubtedly be a great contribution to the entire pet food community, and so CIPEU and ANFAAC have expressed mutual interest in celebrating a collaboration agreement that allows them to develop different activities, within the CIPEU Congress 2023. As we´ve been communicating, Feria Zaragoza and All Pet Food are orthe organizers of the first CIPEU Congress edition, which will be taking place on September 27th and 28th, 2023, at the Feria Zaragoza Conference Center (Zaragoza - Spain). The main goal of the Congress is to become a meeting point for the entire pet food industry in Europe. There will be an Exhibition Hall with the leading companies of the sector, eager to receive national and international professional attendants. Moreover, a qualified conference program related to Process and Nutrition will be provided by leading speakers. On the other hand, ANFAAC is an organization that has among its aims, to promote the development of the pet food sector  in order to boost activities related to manufacturers, and to foster the necessary development for the economic sustenance of the sector. ANFAAC will be part of the broad conference program. Both organizations are of vital importance for the growth of the pet food segment, so the alliance will allow each part to make their contribution in a Congress  which will be providing a networking and training space between the providers of the Industry, pet food producers and professional of the Industry We invite you all to be REGISTERED and be part of this meeting point!   By: All Pet Food

01/06/2023

New trends, new market opportunities

By María Candelaria Carbajo

Now, pets have stopped coming into people's lives for utilitarian purposes, as it was in the past with surveillance or grazing, for instance. Pets are closer to people and people to them, fully engaged intellectually and emotionally, so much so that around 22% of millennials and gen z say they prefer having a pet to having children. As these animals are more at the center of their owners' lives, new demands, trends, and, of course, opportunities are coming to the pet food industry.   Integrative approach A report of ADM company affirms that one of the most important trends for 2023 is the need for pet food with an integrative approach. To have a futuristic vision, pet food companies need to stop focusing only on quality and consider other aspects that make up the product as well, such as ease of use and packaging practicality, sustainable sourcing, and environmental care. More than 42% of pet owners prefer pet food with sustainably sourced ingredients. The increasing pet humanization is fostering a holistic approach to pet wellness, including weight management, digestive health, and personalized premium solutions, among others. In 2023, the most successful brands will be those that are already broadening their vision and seeking a more holistic approach to pet food.   Scientific evidence ahead The ADM report also shows that pet owners know more about animal health. An article on the Internet that recommends a food type or ingredient is no longer enough for them. Instead, they want and demand evidence and scientific studies that certify the effectiveness of certain ingredients, supplements, or treatments. 57% of pet owners worldwide affirm that the health claim on product packaging is essential when choosing a pet food. Thus, labels such as "clinically tested", "scientifically studied", or "recommended by veterinarians" could considerably increase the chances of being the chosen product.   Innovation in production and affordability Pet owners, and especially younger ones, such as millennials and gen Z, are, to a greater or lesser extent, informed about technological innovation and how it can impact food health. Raised on the Internet and with trends and updates of products and solutions on the order of the day, they are quick to recognize, but also to demand, innovation in everything they consume. And their pet food is no exception. Innovative product launching is an opportunity to create a superior and pleasant experience, both for the owners and the animals that consume said product. Two out of three pet owners internationally like to come across pet food with new and innovative flavors. For its part, affordability is another fundamental aspect in which innovation has a preponderant place. Feeding so many pets with affordable nutrition is a challenge that can only be overcome through innovation to meet the demand for high nutritional value at the right price, in both developed and developing countries.   Personalized and specific pet care Personalized nutrition strategies, tailored to the specific needs of an individual pet, can enhance healthy aging and development. Products with specific benefits give consumers confidence that they will deliver the desired results. Plus, with more health and wellness options to choose from, owners can see which products offer unique ways to address specific concerns. Younger pet owners often look for those that can support immune function and general wellness for lifelong benefits. Parents of older pets often look for custom solutions, such as those that address joints and mobility. Functional treats (made with food ingredients that offer nutritional benefits) and pet health supplements (that support a specific body structure or function and are not nutritional) are segments expected to grow rapidly.   Quality is the thing Although owners have recently begun to spend more on food and treats for their pets, they are also demanding higher-quality products. And by quality, we mean natural. They prefer ingredients more similar to those that wild canines and felines would have found in their natural habitats, or even pet food with a quality close to what they themselves would eat (hence, for example, the rejection of meat by-products, or the slow acceptance of alternative proteins, such as insect one). While traditional dry kibble is still the type more consumed, sales of other alternatives have been slowly growing, such as mixes of kibble and freeze-dried meat and vegetable chunks or dehydrated and freeze-dried foods. By 'natural,' pet owners demand non-GMO ingredients, novel proteins, and plant-based foods.   Brands with values, above all else Global inflation is driving some property segments out of the market, a situation exacerbated by brick-and-mortar retailers reducing the allocation of shelf space to value-oriented suites of solutions. Faced with an increase in prices and a decrease in their salaries, pet owners incline towards one brand or another due to the value, transparency, and trust they represent and transmit, both in their marketing and in their products mainly. Today's brands must deeply cultivate their values ​​to gain an understanding of where consumers draw the line of engagement. Of course, hand in hand with values ​​and transparency, the trend for clean labels grows. Not only due to a lack of ethics but also due to the research carried out by consumers before their purchase decisions, transparency is needed on the labels of food products so as not to throw overboard all the actions carried out to demonstrate a brand's value. Modern pet parents treat their pets just as well, if not better than themselves. And, although pet tastes do not change from year to year, the interests of their owners do, and, after all, they are the ones who choose us first as brands. Although we cannot predict the future, we can use the data and information available to start analyzing and looking for alternatives for our businesses so that we remain competitive in the market and, above all, offer the solutions that our consumers need.   Source: All Pet Food Magazine

31/05/2023

AFIA's Board of Directors Advocates for Animal Food Issues, Welcomes New Leadership

At the Board briefing on Wednesday, the directors heard from Tracey Forfa, J.D., director for the Food and Drug Administration's Center for Veterinary Medicine, and Tim Schell, Ph.D., director of the FDA's Office of Surveillance and Compliance, on the regulatory process for approving new animal food ingredients, especially those with non-nutritive benefits (e.g., reduced food safety pathogens or emissions), agency resources and more 'We have pushed very hard to recognize that there are a lot of novel feed ingredients coming down – that is the future,' said Forfa. 'We recognize that, and so we have been really working very hard to figure out how to make the process for reviewing those keep up with the times.' Forfa said regulating products in 2023 with authorities based in the 1930s is a challenge that CVM's lawyers have been working to figure out. In addition, CVM has been working to bring technical experts on board to help the agency keep pace or stay slightly ahead of innovations in the regulated industries. The Board also heard from Daniel Whitley, administrator of the U.S. Department of Agriculture's Foreign Agricultural Service, on two public-private partnership programs that promote agricultural products abroad – the Market Access Program (MAP) and Foreign Market Development (FMD) Program. 'The programs have not had an infusion of increased funding – ever. They are still at the same [levels] they were at decades ago,' Whitley said. 'The problem is our competitors see how well we're doing with promoting our products, so now they are starting to do it. But they are starting to invest and spend more money than what we have.' On Thursday, the Board directors met with U.S. Senate and House offices, where they lobbied for a legislative amendment to regulating novel animal food additives at the FDA as feed ingredients, instead of drugs; $5 million in increased funding for the CVM; and key Farm Bill trade and conservation programs that can help the industry remain globally competitive and sustainable in the future. During the official business meeting Thursday afternoon, the AFIA Board of Directors recognized outgoing Board chair Mike Gauss, president of Kent Nutrition Group, Inc., for his leadership over the past year and installed Carlos Gonzalez, Ph.D., worldwide director of regulatory affairs for Hill's Pet Nutrition, Inc., as its new chair, effective through the end of AFIA's fiscal year April 30, 2024. Gauss now transitions into one year of service as chair of the Institute for Feed Education and Research's (IFEEDER) Board of Trustees. Mike Gauss (left), outgoing AFIA Board chair, passes gavel to Carlos Gonzalez, Ph.D., incoming chair 'I have worked with staff and members of this organization since the early 2000s when I began my regulatory career and am blown away by the work that you do.' Gonzalez said. 'I am humbled that you have put your trust in me as Board chair over the next year.' The AFIA Board also voted to accept the nomination of Leigh Ann Sayen, CEO of The Petersen Company, to become chair-elect of the organization for the 2024-25 AFIA fiscal year.   The Board also confirmed the appointments of the following individuals to serve three-year terms: Scott Baker, SEM Minerals, LP; Cory Berg, QLF-Quality Liquid Feeds, Inc.; Nathan Bingaman, D1 Resources, Inc.; Jonathan Cowles, WL Port-Land Systems, Inc.; Susanna Elliott, Alltech, Inc.; Marlin Hoogland, D.V.M., Smithfield Foods; Paul Kalmbach, Kalmbach Feeds, Inc.; Steve Lerner, Ph.D., Chr. Hansen Animal Health and Nutrition; Allen McDonald, Global Animal Products; Steve Mills, Perfection Pet Foods; Rebecca Mowen, ADM Animal Nutrition, Inc.; Matt Podany, EBM Manufacturing; Tim Reed, Reed Mariculture; Karl Thoene, CHS, Inc.; Ben Towns, Arm & Hammer; and Ty Vaupel, Alfagreen Supreme. In addition, the Board approved seven nominated individuals as additions to AFIA's Executive Committee: Holly Bellmund, GLC Minerals, LLC; Rob Brock, Westway Feeds; Julio Contreras, Sweet Manufacturing; Dan Hennessy, Land O'Lakes; Dan Meagher, Novus International; Mark Poeschl, Furst Mcness Company; Dan Rice, Western Milling; and Wesley Wilson, Ag ProVision, LLC.  The AFIA thanks the following outgoing Board members for their three years of service: Eric Arnold, Bill Barr & Company, Inc.; Mariano Berdegue, Cargill Animal Nutrition; Kristin Bonham, DSM Nutritional Products, LLC; Katie Cook, Elanco Animal Health; James Gerardot, Jr., Kincannon & Reed; Tim Jacobson, Tier 1 Nutritionals, Inc.; Mike Lennox, Kentucky Equine Research, Inc.; Elizabeth Maier, Wilbur-Ellis Nutrition; Sean McNear, Blue Buffalo Company, Ltd.; Jeff Pendleton, Hallway Feeds; Paul Phillips, Maxi-Lift Inc./DuraPlas Inc.; Chad Risley, Ph.D., Berg+Schmidt America, LLC; Rob Sheffer, Zinpro Corporation; Mike Schuster, Laidig Systems, Inc.; Jason Summar, Hood Packaging Corporation; Philip Greene, Foster Farms, Inc.; and Doug Webel, United Animal Health, Inc. The complete 48-member list of directors can be found on AFIA's website. by AFIA Source: All Pet Food

23/05/2023

New opportunities, challenges arising

By María Candelaria Carbajo

The pet food industry does not stop growing, but it does so on a fully developing basis: changes in consumer habits, variations in purchasing power and spending dedicated to pets, greater access to information, and others. Factors are not only presenting new challenges in the industry but also shaping it with these new demands and needs. So, how is growth sustained? How can we grow and respond with innovation to these demands simultaneously? Is that, in any way, possible? The global impact of COVID-19 has been unprecedented and is still leaving staggering traces. By comparison, the pet food industry emerged from the pandemic with significantly higher numbers, but by no means easier to catch up with. Several studies carried out in recent times have indicated that people who have pets tend to have fewer mental health problems, such as feelings of loneliness and depression. This perception of the importance of animals in people's lives, as well as the increase in adoption, fueled by telecommuting and temporary confinements, makes today's pet owners little like those who existed before 2020. The change is notorious: the perception of pets has changed, and, consequently, their care, habits, and consumer products. Personalized pet food, for example, is one of the growing demands gaining ground in the market worldwide. Sooner or later, it will become even more popular in the coming years. Personalization of pet food products has great potential to grow significantly, as pet owners become more conscious of the food they feed their pets, especially to address particular pet conditions such as obesity, dry skin, and others. Faced with this, the challenges to face (and on which companies should already be working) are mainly related to personalized formula production, functional packaging for product preservation, and logistics management. Of course, innovation comes hand in hand with proposals for these problems which, if solved, will bring a great positive influence on the market and on the company's brand that achieves it. On the other hand, one of the challenges most present in this industry has to do with the strict regulations associated with pet food. Although this is a positive aspect of product professionalization and safety, it is also true that it hinders, on certain occasions, growth and expansion. Either way, pet food is among the most regulated food products, especially in Western markets. In more developed ones, pet foods are rigorously scrutinized at every stage, from formulation ingredients to sales and marketing. Thus, the high stringency associated with commercialization can be a major constraining factor for market growth. Despite the mentioned challenges (and several more, such as raw materials scarcity or logistics problems, for instance), markets still focus on their growth and expansion. North America is the leader in the dog food market, with a 47% share of it. Europe is the second largest market for dog food, with a 25% share of the global industry; Asia-Pacific accounts for 15% of the global dog food share. South America, for its part, accounts for 14% of the same, with projected revenues of $11.5 billion in 2026. In turn, the said market in the region is expected to grow at a CAGR of 4.6% between 2022 and 2027. Dog food accounts for more than 75% of the region's pet food industry, the highest percentage compared to any other global market. Argentina is one of the countries with a high possibility of growth thanks to quality control. Currently, according to Francisco Schang, Director at CAENA, in 2021, Argentina produced 764,000 tons of pet food, with the main participation of cheap products, with 40% of the country's production. Premium foods represented 27% of it, and super-premium, 18%. In turn, 18% of Argentinian pet food production is for exportation, a percentage that can increase if we focus on various optimizations, such as quality control. As stated by Mariano Ortega, President at ASDE, in his presentation. at the latest CIPAL edition: 'Quality control procedures increase efficiency, ensure consistent pet food products, and reduce the potential for product recalls. Moreover, in addition, quality control can even become a marketing tool too, for example, expanding the domestic market and import with improved quality control measures. Thus, both Argentinian pet food exportation and the domestic market could be boosted by using quality control as a marketing strategy.' In addition, he stated that, in the international market, products can be differentiated from competitors with design, brand, marketing, functionality, or other qualities, but they lose all their value if the quality of the product is not guaranteed. In the case of Brazil, for its part, it has a pet food infrastructure bigger than the Mexican and Argentinian. Currently, its biggest internal challenge is found in the penetration of new pet food products into owners' habits, and the acceptance of the diversification of proposals, such as wet food.   Conclusion These are just a few examples of the challenges we face regionally and internationally in the pet food market. And while we can't predict the impact they will have on the industry, we can actively work to make that impact positive and bring more growth, expansion, quality, and innovation to the pet food industry.   Fuente: All Pet Food Magazine

17/05/2023

World Recycling Day

One way to take action regarding waste is the one proposed by the 4R strategy: reduce, reuse, replace and recycle. In this sense, an Argentine Government Agency (Defensoría del Pueblo bonaerense) boosted the importance of promoting the circular economy in the territories in order to recover waste and revalue them for its reinsertion in the industry, transforming it into new products of social and environmental value. So, to highlight this important date, we share with the entire pet food community the work carried out by Procens, a company with a great environment commitment. Procens aims to produce quality natural nutrients for animals and plants from a regenerative model. They work with great enthusiasm to preserve natural ecosystems and take care of human health. With its headline phrase: 'Nature would not have to produce as our factories do. Our factories should produce how nature does." G. Pauli, Procens leads the development of a new insect based industry, in Argentina and Latin America, offering a sustainable solution for nutrient recycling.   This is done through the development of black soldier fly larvae breeding bioplants, to transform food waste into quality protein for animal feed, and fertilizer for soil regeneration with a 100% natural and sustainable process.   This turns them into a triple impact company with a model founded on the knowledge and circular economy. Prioritizing the well-being of your team, your community and the environment as the center of its development.     The company proposes its products as a sustainable option in the formulation of pet food, since Larvae Meal (ProtiCens) and Larvae Oil (LipiCens) are 100% natural and are made without adding chemicals. Both ingredients can nutritionally replace other conventional animal origin meals and vegetable oils, such as coconut and palm oils, currently used in the industry, whose production damages our land and marine ecosystem. Also, a collaborative garden was created as another way to promote sustainable practices and learn about agroecological production techniques. It has a compost bin to reduce the amount of organic waste that ends up in the final disposal, and transform it into nutrients for the plants that are grown there. Procens teams was invited to participate and everyone was given a basket to dispose of their compostable household waste, which is collected periodically to compost in the bioplant. So, involving the family in the initial separation is intended to promote ecological habits and multiply them in the community. The project also seeks to promote a healthier diet, providing garden products for employees consumption. To learn more about this 100% sustainable company, you are invited to watch this video!     By: All Pet Food

16/05/2023

Pet food and pet care: a growing market with cat and dog food driving sales

15th May 2023 – There are nearly 65 million pets in Italian households, including nearly 9 million dogs and 10 million cats. Food products for these species represent the main segment of the domestic pet food and pet care market. In 2022, sales of dog and cat food products totalled € 2,759 million in the Italian market. Compared to the previous year, sales by value were up 11.4%, influenced by the strong inflationary dynamics in all producto categories. In terms of volume, more than 673 thousand tons were sold, an increase of 0.8% over 2021. Cat food accounted for 53.8% of total value, with sales of just over € 1,484 million. Dog food, on the other hand, accounts for 46.2% of the total market, € 1,275 million. An extensive overview of the market is being presented today at Zoomark International 2023, with the publication of the 16th edition of the Assalco-Zoomark Report. This publication, produced annually by Assalco, documents the evolution of the pet food and pet care market and the importance of pets in the family and society. "Today more than 40% of Italian households have at least one pet. The importance of our relationship with our pets is undeniable: they keep us active, help alleviate stress and are a valuable antidote to loneliness," commented Giorgio Massoni, president of Assalco."Pets are bona fide members of the family, and we are now devoting more time to them, and paying more attention to their diet and well-being. This increased attention is reflected in a market that, even in a difficult year like 2022, continued to perform well". This year's Assalco-Zoomark Report takes an in-depth look at the main trends driving pet food purchases. An analysis of product labels shows the factors that influence purchases of human food also apply to pet foods: the main trends are indeed 'rich in', 'free from' and Italian-made products. REDUCING THE RATE OF VAT ON DOG AND CAT FOOD: A SIGN OF PROGRESS For pet-owning households, pet food and veterinary care represent essential goods and services. At Zoomark International, Assalco therefore reiterates its support for the appeal made by consumer associations, veterinarians, animal rights associations and the industry to reduce the rate of VAT on pet food and veterinary care from 22% to 10%. "It doesn't seem right that the 22% rate should be applied to pet food, as if it was a luxury good. In Germany, in view of the fact that these products are used every day, and considering the role of pets in society, the VAT rate on food for dogs and cats is in fact set at 7%", explained President Massoni. FOODS FOR OTHER TYPES OF PETS ALSO SAW GROWTH According to estimates formulated by Euromonitor, in Italy there are almost 30 million fish, 13 million birds and nearly 3.2 million small mammals and reptiles in Italy. In 2022, the market for food for these pets grew in volumen by 2.3% and in value by 5.6%, with a turnover of nearly € 13.2 million in the world of large-scale retail. The main segment is bird food, which accounts for 43.7% of value and 47.6 % of volume, with sales up 6.3% in value and volumes remaining stable. This is followed by rodent foods, which also saw growth: up 7.7% in value and 2.4% in volume compared to last year. HYGIENE PRODUCTS LEAD THE PET CARE SECTOR In 2022, growth was also seen in the market for hygiene products, toys and accessories - namely leashes, kennels, bowls, cages, aviaries, aquariums, turtle tanks and various utensils. In the large-scale retail channel, sales rose by 3.2% to € 80 million, equating to a 1% increase in units sold. The hygiene segment is leading the way (from pee pads to wipes, shampoo, brushes, deodorants, care and beauty products): +11.7% in value and +6.9% in volume. Cat litter products, which are considered separately, represent the most important non-food category in the largescale retail channel. In 2022 this market was worth more than € 87 million, with a positive trend in both value, up +9.7%, and volume, +1.9%. THE GROCERY CHANNEL WAS HIT HARDER BY INFLATION In 2022 all the main distribution channels showed more growth in value than in volume. The biggest divide was in the Grocery channel, which accounts for 59% of total pet food sales (€ 1,628 million) and where inflation hit hardest. In this channel, sales by value rose by 14%, while volume only increased by 0.4%. The remaining sales were divided between Traditional Petshops – 5,000 stores in Italy which account for 24.4% of the market (€ 673.8 million in sales in 2022), Petshop Chains, which are worth about 14% of the total value (€385.1 million), and Supermarket Petshops, the newest distribution format, which saw sales of € 72.7 million and captured 2.6% of the total sales of dog and cat food. by ASSALCO 

01/05/2023

Press Realease - PAYPER focuses on digitalization, accuracy and performance.

PAYPER stands for accuracy, control and performance   Accuracy Weighing has been at the centre of interest in PAYPER's R&D&I department ever since the first weighing device was designed in 1973. In line with the ongoing commitment to weighing accuracy, PAYPER will present MSX: a new dynamic weight controller. It ensures maximum accuracy at high bagging speeds, being one of the most accurate weighing systems in the bagging industry. Accredited by official metrology institutions, it is specifically designed for the bagging of all types of solid products: granules, flakes and fine powders. Control Pulsar ensures full control of the production processes with a single click. This new cloud-based software solution enables bulk good producers to digitalize their bagging lines taking their production to the next level. At PACK EXPO International in Chicago in 2022 PAYPER introduced the Pulsar-S, to enhance customers' after-sales-service experience. We are now introducing Pulsar M at the main meeting point for the packaging industry worldwide, Interpack 2023. This all-in-one digital solution allows advanced management of production and service.   Pulsar S: Smart Customer Service and Maintenance Make the most of your production line with Pulsar S. The different modules allow plant managers, maintenance managers and operators to work together to increase the lifetime and effectiveness of the bagging line machinery. Among other actions, it is possible to perform: Predictive Maintenance: risk management, task scheduling and tutorials to reduce maintenance costs and machinery downtime. Quick spare parts management: orders, stock and deliveries. Easier Customer Service communication: Omnichannel support. Remote training and technical support: using augmented reality. Data-driven decisions: real-time KPIs and analytics.   Pulsar M: Future-proof production management Pulsar M is a cloud-based software solution for the collection, visualization and analysis of data from complete bagging lines: from dosing to warehouse management. Among other functions, it is possible to access: Overall Equipment Efficiency (OEE) measurement. Alarm management: Step-by-step indications. Traceability: batch management. Monitoring: The status of every machine in the line can be monitored from any one of them.   Performance PAYPER designs and manufactures high-performance bagging lines for industry leaders: Turnkey projects including dosing, weighing, bagging, palletizing and overwrapping. Dosing and weighing: Wide range of dosing systems that adapt to the size, shape and fluidity of the product: gross or net weight, free-flowing or not, powdery, flakes or granulates. Bagging: High-performance automatic bagging machines for open-mouth bags, valve bags and FFS-tubular bags. Also, filling stations for Big Bag production lines. Palletizing: A wide range of robot and conventional palletizers for perfect pallet stability. Overwrapping: End-of-line solutions for ideal finishing and protection such as wrapping machines and stretch hood machines.   PAYPER will be showcasing an FFS bagging machine from the ASSAC series at the stand. This bagging system forms, fills and seals bags from a continuous tubular reel of plastic. An efficient solution for bagging all types of bulk solids applied in the food, petrochemical, fertilizer and building industries. The ASSAC FFS bagging machine stands out for its compact and heavy-duty design with easy access for cleaning and maintenance. Among the available options are: hygienic design for the food and chemical industries and an anti-corrosion configuration for handling corrosive and abrasive products. Do not miss the opportunity to see first-hand one of the fastest bagging machines on the market with performances of up to 2,600 bags/hour.    50th anniversary   PAYPER is celebrating an important milestone in its history in 2023, its 50th anniversary. "We are very proud of what we have achieved since we designed our first weighing system for the fertilizer industry in 1973. Today, we are recognized worldwide as one of the market leaders in packaging for bulk solids. This has only been possible as a result of the close collaboration with our worldwide team, our long-term partners and our customers which has taken us to where we are today."  Josep Mª Godia, Managing Director at PAYPER.   About PAYPER PAYPER's headquarters was established near Barcelona, Spain, in 1973. PAYPER designs and manufactures next-generation packaging lines for bulk solids. Customers in more than 75 different countries have chosen PAYPER as their supplier for over 4,000 projects. With 50 years on the market, it has gained extensive knowledge in numerous sectors, from the agro-food industry to the chemical and animal feed industries. A global team of +140 highly skilled professionals provide rapid assistance throughout the product's life cycle. An efficient worldwide sales and service organization is composed of 8 subsidiaries and an extensive network of agents, ready to answer all of the customer's questions.   Press contact: Noèlia Sans - Marketing Director   Source: PAYPER  

25/04/2023

Global pet food production increases 7.25% in 2022

Alltech recently released its 2023 Global Feed Survey and Agri-Food Outlook report, detailing the global animal feed and pet food production for 2022, as well as providing estimates for 2023. The annual report includes data from 142 countries and more than 28,000 feed mills. Pet food production Of all species sectors measured by Alltech, pet food had the most significant growth. Global pet food production totaled 35.27 million tonnes (MT), a 7.25% increase from 32.88 MT in 2021. Europe remains the top producer of pet food at 11.78 MT, a 1.65% increase from 2021, though the region faced the biggest decrease in global animal feed production. Within the region, France experienced a 75% increase in production, the highest in Europe. The United Kingdom remains the second-largest producer of pet food, though its production did not increase from 2021. Russia detailed a 9% increase to 1.35 MT. North America follows close behind at 11.20 MT, a 5.66% increase from 2021. The United States continues to lead the pack in the region. The country faced a 6.12% increase in pet food production, amassing 10.40 MT, overcoming high material prices, supply chain disruptions and low producer returns. According to Alltech, the freeze-dried and dehydrated pet food space within the United States witnessed a 35% production increase. Mexico produced 1.40 MT and Canada produced 0.80 MT of pet food for the year. Latin America, Oceania and the Middle East regions experienced the highest growth in pet food production from 2021, though these regions still remain far behind Europe and North America. Latin America's production increased 19.22% to 8.86 MT. Production in the Middle East increased 17.25% to 0.11 MT, and production in Oceania increased 11.06% to 0.50 MT.
he Asia-Pacific region witnessed a 9.33% increase in production, amassing 2.48 MT, with the Philippines increasing its production by 34%. Alltech attributes this increase to a growth in pet ownership and a need for locally produced pet food caused by COVID-19 lockdowns. Unlike every other region, Africa experienced the only decrease, dropping a drastic 24.57% to 0.34 MT. According to Alltech, Kenya was the only area in Africa to experience an increase in production. Total feed production Global animal feed production remained relatively steady, slightly decreasing 0.42% to 1.27 billion tonnes (BT). Alltech attributes this decrease to many factors, including animal diseases, severe weather and Russia's invasion of Ukraine. 'Animal diseases have disrupted feed production in more than 80% of reporting countries,' stated Alltech. The Asia-Pacific region remains top-dog in feed production, though the region's production slightly decreased 0.51% to 465.54 MT. Europe follows behind with an estimated production of 263.23 MT, a 4.67% decrease from last year. North America faced a small increase of 0.88%, amassing 261.39 MT. Latin America's total feed production increased 1.6% to 190.91 MT. The Middle East faced the largest growth in total feed production, increasing 24.73% to 31.79 MT, while Africa witnessed the largest decrease of 3.86%, bringing its total feed production to 42.79 MT. Oceania remains the lowest producer of animal feed, though its production increased 0.32% to 10.45 MT. The Top 10 feed-producing countries, which consume more than half (64%) of the world's total feed, are: China (260.74 MT) United States (240.40 MT) Brazil (81.95 MT) India (43.360 MT) Mexico (40.138 MT) Russia (34.15 MT) Spain (31.23 MT) Vietnam (26.72 MT) Argentina (25.74 MT) Germany (24.34 MT) Most of the Top 10 countries faced small increases and decreases in production, except Vietnam, which witnessed a 27.72% increase in total feed compared to 2021, allowing it to surpass Argentina and Germany. For 2022, Russia overcame Spain, which faced a 12.85% reduction. The top three countries all reported supply chain issues. In China, high ingredient prices, low producer returns, animal diseases and geopolitical events are hampering production. The United States is battling high material costs and low producer returns and Brazil is facing severe weather issues and geopolitical events. The technology currently impacting production in these countries includes artificial intelligence, biosecurity measures, and data collection and analysis. By Pet Food Processing  

20/04/2023

The meeting point of the Pet Food Industry in Europe

As a consequence of the oustandings results of 2019 and 2022 editions of CIPAL, held in Buenos Aires, Argentina, All Pet Food has decided to organize a Congress in Europe in a join venture with Feria Zaragoza CIPEU 2023 is an important meeting point for professionals, businessmen and experts of the pet food sector. The congress will provide a unique opportunity of networking for the attendees to share ideas, experiences and knowledge, as well as establishing valuable business contacts both in the exhibition area and conference room. Both days of the event there will be presentations and training given by industry experts, based on three major topics:         Control of Raw material Chain in Pet Food: Alternative protein and fat ingredients, challenges and opportunities. Innovations in hygiene, safety and regulation. Preservation & shelf life of raw materials, important effects on performance and palatability. New formulations.              Update of Pet Food Manufacturing Processes  Optimization of dry and wet pet food manufacturing processes. High pressure technologies, lyophilization, dehydration and others.  Packaging, distribution, sale and safety of novel foods: minimally processed diets, raw/frozen foods, high pressure, irradiation and microwave safety methods.              Parallelism between human food and Pet Food New ingredients and nutrition concepts: importance and benefits. Functional ingredients: new perspectives. Marketing and regulation of novel foods. Perception of pet parents on the influence of these foods: humanization of pet food. CIPEU 2023 is an excellent  opportunity to interact with industry members. The Exhibition Hall count with 38 booths, - almost sold out-  booked by leading ingredient suppliers, processing equipment, packaging companies, laboratories and others . The exhibition will offer an excellent opportunity for participants to be updated with the latest innovations, technologies and trends in the pet food market. Don´t miss the opoortunity to meet the industry experts of Spain, Portugal and the whole european region. If you are interested on being part of the meeting, GET IN TOUCH WITH US! by All Pet Food  

12/04/2023

Inflation to fuel pet food industry

Consumers continue to treat pets as members of their family, a sentiment that is no longer unusual and only continues to grow. When considering the statement, 'I consider my pets to be part of the family,' a total of 96% of pet parents strongly and somewhat agreed, according to research from February 2023. Diving deeper into this sentiment, 90% either strongly or somewhat agreed with the statement, 'My pets are central to my home life.' Not only are pets considered integral to consumers' families and their homes, but they have also become important to consumers' mental health. According to Sprinkle, the awareness of pets' mental health benefits is climbing higher than those for physical health benefits. Further examining the tie between mental health and pet ownership, in February 2023 research, 67% of Millennials and Gen Z, 70% of Gen X, 68% of Boomers and 62% of Seniors (75 and older), strongly agreed that their pets are important to their mental health. For reference, in January 2022, 66% of Millennials and Gen Z, 65% of Gen X, 62% of Boomers and 58% of Seniors (75 and older), strongly agreed with the statement, highlighting that older pet parents are beginning to see the effect pets have on mental health. As consumers continue to consider their pets part of their family and recognize the mental health benefits of pet ownership, demand for products that support pet health begin to skyrocket.  Pet products Overall, pet products have historically witnessed significant growth, however pet food always remains king in the space. Packaged Facts compared the sales of pet food and treat products with pet supplies, detailing that sales from 2021 to 2022 increased 11.9% for pet food/treats and sales for pet supplies increased 9% for the same period. According to Sprinkle, pet food remains the most important product to pet health in 2023. Eighty-four percent of cat owners and 78% of dog owners believe pet food is most important for their pet's overall health. Not too far behind is pet treats, with 44% of cat owners and 43% of dog owners considering treats to be important to pet health. Behind that are non-prescription pet vitamins and supplements, of which 35% of cat owners and 40% of dog owners consider to be important to their pets' health. 'Pet food is first, which is not surprising' Sprinkle shared. '[Consumers also consider the most important pet health products to be] pet treats and supplements. The latter a very hot category along with fresh pet food.' Interestingly, consumers consider pet treats and non-prescription vitamins and supplements to be more important than pet grooming, bathing or first aid products. 'Consumers themselves have an increasingly holistic view of what pet health is,' Sprinkle added. The report also detailed the slight difference for consumers between wellness and pampering. Sixty-eight percent of dog owners and 67% of cat owners purposely look for products to help improve their pets' health and wellness, whereas 53% of dog owners and 55% of cat owners look for products to pamper their companions. Though it's clear that pet nutrition products are extremely valuable to consumers in maintaining their pet's health, their high costs have become the most significant challenges for consumers when it comes to pet ownership. Forty-two percent of dog owners and 44% of cat owners reported high costs of pet food in February 2023. Also, 25% of dog parents and 32% of cat parents shared that they experienced pet food shortages, preventing them from being able to get the products they usually purchase. 'This is the first year that I can remember where high cost of pet food actually trumps high cost of healthcare, and that is because of their recent inflation,' Sprinkle shared. High costs are no longer just impacting pet food, but the entire pet market as a whole, from healthcare and veterinary services to grooming and boarding. 'For decades, the pet market has long been famous for being recession [resistant], not quite recession proof,' he explained. '…The market remains resilient; people aren't getting rid of their pets. But we can see how inflation and other economic concerns are beginning to affect even the more prosperous households that have long and increasingly been responsible for the gains in dollar growth. Premiumization [and humanization] of products and services, not by unit growth or growth in number of businesses,' Sprinkle added. 'Now it's being driven by inflation rather than humanization, which is a different story.' Despite inflation, pet parents continue to purchase various pet products, viewing them as more integral to pet ownership. Among these are pet treats, which have significantly expanded into various types. According to Packaged Facts, the purchasing rates for types of pet treats are all across the board. For example, 40% of both cat parents and dog parents purchase indulgent pet treats, whereas only 7% and 9% purchase rawhide or another form of long-lasting chew. 'Even the most indulgent pampering pet product category is not simply about indulgence,' Sprinkle shared. 'The cat treat market is a little more conservative, but the dog treat market has really been functionalized. Even dog biscuits, the most traditional dog treat, are very much fortified and supplemented and even extended into supplements. You can see how important pet health and wellness is, even in a pampering category like treats.' E-commerce battles brick-and-mortar Brick-and-mortar has long been king in pet product purchasing, but the steady rise in e-commerce continues to gain share in pet product sales. According to Packaged Facts, brick-and-mortar pet product sales share has decreased from 84% in 2017 to 65% in 2022, while e-commerce has increased from 16% in 2017 to 35% in 2022. Alongside the battle between in-store and online, the growth in the pet specialty retail channel remains steady, holding around 34% to 35% of share of pet product sales from 2017 to 2022. Determined to make its mark, the pet specialty channel has combined its specialty know-how with the boom in e-commerce, taking a chunk of online share. Pet specialty e-commerce pet product share has increased to 41% in 2022 from 35% in 2017, whereas all other e-commerce channels have decreased from 65% to 59% during the same period. With both brick-and-mortar and e-commerce representing large opportunities for pet products, Sprinkle highlighted the importance of utilizing an omnichannel strategy, as well as boosting direct-to-consumer delivery.  Purchasing trends According to Packaged Facts, consumers are constantly changing their shopping methods, with 34% of Millennials and Gen Z, 21% of Gen X and 14% of Boomers reporting that their shopping patterns changed significantly from 2021 to 2022, likely due to COVID-19 and constantly rising costs. 'Consumers are shopping everywhere,' Sprinkle revealed. 'They're also constantly changing their shopping, and this especially is most recent with the inflationary concerns.' Shopping attitudes and consumer purchasing behaviors also continue to shift throughout pet, as well as all product categories. Remaining loyal to a brand has become less common place, as consumers hone their purchasing efforts on price comparing, online reviews and free shipping offers. According to data from MRI Simmons shared by Sprinkle, the percentage of adults who agree that they read online reviews before buying products online jumped from 59% in 2012 to 81% in 2022. The percentage of adults who agree that free shipping offers attract them to an e-commerce site increased from 62% in 2012 to 81% in 2022. The percentage of adults who compare prices before buying online also increased from 63% in 2012 to 78% in 2022. Remaining loyal to a brand, buying US-made and free shipping offers are more likely to influence older shoppers, Gen X, Boomers and Seniors. Whereas, free shipping offers, reading online reviews before purchasing, and comparing prices online remain strong habits within younger shoppers, Millennials and Gen Z. Not only are there generational differences in consumer purchasing behaviors, but consumers are also committing to cross-shopping at various retailers. For example, of the consumers that purchase pet food products at Petco, 40% also purchase pet foods at PetSmart. Of the consumers that purchase pet food through a veterinarian, 33% also purchase from Chewy; and of the consumers that purchase pet food via Amazon, 42% also purchase from Walmart. To the future Looking to the future of the pet food and product industry, Sprinkle shared two large trends that are expected to impact growth — inflation and attritions in ownership. Coming off COVID-19 shutdowns, consumers continue to face job insecurity and record price hikes that increase in wages have failed to fully offset, according to Sprinkle. Inflation will undoubtedly continue, likely making many consumers rethink their pet food and treat purchasing habits. As many Boomers and Seniors age out of pet ownership, according to Sprinkle, the number of dog-owning households is steadily decreasing, while cat-owning households remain steady and face growth. According to Packaged Facts dog-owning households have decreased from 42% in 2018 to 38% in 2022, whereas cat-owning households have increased 1% during the same period. The market research firm projects that the percent of dog households will hit 40% in 2026 and those with cats will hit 25%. "Cats have long been treated somewhat as second-class citizens in the US market, and that might even be a little bit generous,' Sprinkle said. 'The industry has gotten much better in the last few years, but cat parents are aware. 'I think it is important to keep in mind that the US market in particular has been so dog-centric for so long, but now it's not just about dogs,' he added. '[The cat population] is inching up; the percentage of households that have cats has always been very stable. So [it's important that] cat parents get the products and services they need, and to keep in mind that they're the growth market.' Packaged Facts projects that US pet food/treats sales will achieve $124.77 billion and pet supplies sales are projected to reach $87.96 billion by 2027, overcoming inflationary pressures, changes in consumer purchasing behaviors, adjustments in pet ownership and more. By Nicole Kerwin - Pet Food Processing

07/04/2023

"World Health Day" - Zeolite as a great ally for maintaining the health pets

On its 75th anniversary, WHO proposes a reflection on public health successes that have improved quality of life in recent decades and motivates actions to face the health challenges of today and tomorrow (WHO, 2023). With that same objective in mind, it is interesting that we also look at what has been done for the health of our pets and what we can do to further improve their quality of life and our mutual coexistence. Pets are already members of many families around the world, gaining an important place in family relationships. Today in the United States, the largest pet market in the world, 70% of households have a pet, totaling 90.5 million households (APPA, 2022). With such a close relationship, there is an ever-increasing concern for animal health care, in order to improve their longevity and quality of life. In this sense, nutrition has a lot to contribute by providing nutrients in adequate quantity and quality to maintain a healthy life, in addition to additives that improve the use of these ingredients or improve the health of the gastrointestinal tract. The zeolites are additives already used during many siglos in animal nutrition with several benefits involved in their use. Zeolite is the name given to a group of minerals of the aluminosilicate class (SiO4) whose main characteristic is the negatively charged tetrahedral crystalline conformation, responsible for the adsorption capacity of this material (COOMBS et al, 1997). Its pores allow the entry of cations along its structure, which remain united to the zeolite and, therefore, are not available for the animals to absorb them until another force releases this bond. Due to this high cation exchange capacity, zeolite acts by eliminating several potentially toxic cations from food, preventing serious poisonings from occurring. Given that its crystalline structure is largely responsible for its mode of action, it is important to pay attention to the quality of the zeolite used, since a zeolite that has little crystalline material in its composition will not be as effective. Celpec is a pet food additive composed of 100% natural zeolite that is undergoes to rigorous quality controls before being sold. Zeolites are well known for their ability to adsorb aflatoxins. Aflatoxins are a group of mycotoxins generated by fungi of the genus Apergillus, which cause liver intoxication and are carcinogenic (Leung et al., 2006). Despite being a controlled mycotoxin in many countries, several cases of outbreaks of food poisoning in dogs have been reported, being the most common cause of acute mycotoxin poisoning in these animals (Leung et al., 2006; Boermans, Leung, 2007). The ability to adsorb aflatoxins makes it possible to reduce the intoxication caused in animals that consume them. In vitro studies demonstrate that the inclusion of only 0.5% of Celpec was able to adsorb up to 88% of aflatoxin (Lamic). In a study carried out in vivo with broiler chickens, an improvement in food consumption was observed when comparing animals that consumed feed contaminated with alphatoxins (2.8ppm) to animals that consumed feed contaminated with aflatoxins (2.8ppm) and added 0.5% Celpec (Laboratório Samitec). In the same study, it was also possible to observe that the livers of the animals that received the addition of Celpec in the contaminated feed were less discolored than the livers of the animals that consumed the contaminated feed without any additive, demonstrating the ability to adsorb this mycotoxin and reduce intoxication caused by it. Several studies corroborate the benefit as an aflatoxin adsorbent, with a reduction in the number of severe lesions in the liver of animals treated with clinoptilolite zeolite (Ortatatli and Oguz, 2001) and a decrease in their toxic effect even when the animals are chronically exposed (100ppb) (Orguz et al., 2000). Katsoulos et al. (2016) also observed a reduction of aflatoxin in the milk of cows when they consumed 200g of zeolite per cow per day, reducing the risks associated with the consumption of contaminated milk. As well as being able to adsorb some types of mycotoxins, the high cation exchange capacity also allows zeolites to adsorb other potentially harmful substances that are positively charged, this can include some heavy metals like arsenic, cadmium, and lead. Presence of lead in pet food has been described in Brazil (Zafalon, 2020), Costa Rica (Narando-Jiménez and Wingching-Jones, 2023) and Italy (Serpe et al., 2012) as the only heavy metal present in all the samples tested (whether in small or larger quantities), this statement raises a warning flag regarding the importance of reducing the availability of this element to be absorbed, especially due to its potential for accumulation in important organs responsible for detoxification, as described by Serpe et al. (2012). In this sense, zeolite can be an important ally. Beltcheva et al. (2014) observed a decrease in lead accumulation in the liver, kidneys and bones of rats that consumed natural modified zeolite in feed contaminated with high concentrations of lead. In addition to the ability to adsorb toxins, zeolite has also been reported as an excellent aid in maintaining the health of animals, by acting on intestinal health. Novotný et al. (2019), when studying the effect of Celpec supplementation in piglets, observed that animals that consumed food with 2% Celpec had more consistent stools, with a significant decrease in the severity of diarrhea. Such results can be explained by the effect of decreasing gastrointestinal transit observed in several studies, which would allow greater use of nutrients and greater absorption of water in the tract (Prvulovic et al., 2007). An interesting parallel can be drawn with the findings in studies on dogs and cats consuming Celpec by Maia et al. (2010) and Roque et al. (2009), respectively, where the animals that consumed the additive had an improvement in the fecal score and a decrease in fecal odors. Furthermore, Novotný et al observed that while the control group had degenerative histopathological changes in the duodenum and jejunum, with smaller, disintegrated villi without epithelium, the group that consumed Celpec had comparatively larger villi with intact epithelium, which is also an important reason for the best fecal consistency of these animals. Similar results were observed by Wawrzyniak et al. (2017) in chickens, with an increase in the size of villi in the duodenum and ileum in animals that consumed 2% zeolite in the diet. Wu et al. (2013), also using zeolite in chickens, observed that in addition to the morphological improvement, the use of nautral zeolite decreased the presence of E. coli and increased Lactobacillus in the cecum. Prasai et al. (2016) found this same ability to modulate intestinal bacteria caused by the inclusion of zeolite in chicken feed. These authors reported a significant reduction in the Enterobachiteriaceae family (P=0.013), important and known pathogenic species such as Salmonella, Echericha, Shigella and Enterobacter belong to this family. In dogs, interesting results regarding the decrease in groups of potentially pathogenic bacteria and the increase in groups of beneficial bacteria were described by Sabbioni et al. (2016). This study showed an increase in the phylotypes Lactobacillus ssp. and Bifidobacterium ssp. which are groups widely used as probiotics, while decreased Enterobacteriaceae.   In view of the various studies presented here and many others available in the literature, the relevance of using zeolite in the diet of animals is clear, especially pets, in which longevity is highly valued, as well as quality of life, approaching much more of our way of life than many other species.   Source: Celta   Bibliographic references Amercian Pet Products Association (APPA). Pet Industry Market Size, Trends & Ownership Statistics. 2022. In: https://www.americanpetproducts.org/press_industrytrends.asp. Access: 06/03/2023. BELTCHEVA, M., METCHEVA, R., TOPSHKA-ANCHEVA, M. et al. Zeolites versus lead toxicity. J. Bioequiv. Availab, v. 7, p. 12-29, 2015. http://dx.doi.org/10.4172/jbb.1000209 BOERMANS, Herman J.; LEUNG, Maxwell CK. Mycotoxins and the pet food industry: toxicological evidence and risk assessment. International Journal of Food Microbiology, v. 119, n. 1-2, p. 95-102, 2007. https://doi.org/10.1016/j.ijfoodmicro.2007.07.063 COOMBS, Douglas S., ALBERT, A., ARMBRUSTER, T. et al. Recommended nomenclature for zeolite minerals: report of the subcommittee on zeolites of the International Mineralogical Association, Commission on New Minerals and Mineral Names. Mineralogical Magazine, v. 62, n. 4, p. 533-571, 1998. https://doi.org/10.1180/002646198547800 KATSOULOS, P. D., Karatzia, M.A., Boscos, C. et al. In-field evaluation of clinoptilolite feeding efficacy on the reduction of milk aflatoxin M1 concentration in dairy cattle. Journal of animal science and technology, v. 58, n. 1, p. 1-7, 2016. https://doi.org/10.1186/s40781-016-0106-4 LEUNG, Maxwell CK; DÍAZ-LLANO, Gabriel; SMITH, Trevor K. Mycotoxins in pet food: a review on worldwide prevalence and preventative strategies. Journal of agricultural and food chemistry, v. 54, n. 26, p. 9623-9635, 2006. https://doi.org/10.1021/jf062363+ MAIA, Gustavo Vaz Corrêa et al. Zeólitas e Yucca schidigera em rações para cães: palatabilidade, digestibilidade e redução de odores fecais. Revista Brasileira de Zootecnia, v. 39, p. 2442-2446, 2010. https://doi.org/10.1590/S1516-35982010001100017 NARANJO-JIMÉNEZ, Carolina; WINGCHING-JONES, Rodolfo. Arsenic, cadmium, mercury, and lead in imported pet food in Costa Rica. Agronomía Mesoamericana, v. 34, n. 1, 2023. https://doi.org/10.15517/am.v34i1.48399 NOVOTNÝ, J., REICHEL, P., BÁRDOVÁ, K. et al. The Effects of Clinoptilolite Administration on the Appetite, the Consistency of Faeces and the Histology of the Small Intestine in Growing Pigs. Folia Veterinaria, v. 63, n. 3, p. 47-52, 2019. https://doi.org/10.2478/fv-2019-0026 OGUZ, H.; KURTOGLU, V.; COSKUN, B. Preventive efficacy of clinoptilolite in broilers during chronic aflatoxin (50 and 100 ppb) exposure. Research in Veterinary Science, v. 69, n. 2, p. 197-201, 2000. https://doi.org/10.1053/rvsc.2000.0417 ORTATATLI, M.; OĞUZ, H. Ameliorative effects of dietary clinoptilolite on pathological changes in broiler chickens during aflatoxicosis. Research in Veterinary Science, v. 71, n. 1, p. 59-66, 2001. https://doi.org/10.1053/rvsc.2001.0487 PRASAI, T. P., WALSH, K. B., BHATTARAI, S. P. et al. Zeolite food supplementation reduces abundance of enterobacteria. Microbiological research, v. 195, p. 24-30, 2017. https://doi.org/10.1016/j.micres.2016.11.006 PRVULOVIĆ, D. et al. Effects of a clinoptilolite supplement in pig diets on performance and serum parameters. Czech J Anim Sci, v. 52, n. 6, p. 159-66, 2007. https://doi.org/ 10.17221/2317-CJAS ROQUE, Natália Charleaux. Níveis de zeólita (clinoptilolita) e Yucca schidigera em raçoes de gatos adultos. 2009. Maesters dissertation. Universidade Federal de Lavras. SABBIONI, A., FERRARIO, C., MILANI, C. et al. Modulation of the bifidobacterial communities of the dog microbiota by zeolite. Frontiers in Microbiology, v. 7, p. 1491, 2016. https://doi.org/10.3389/fmicb.2016.01491 SERPE, F. P. et al. Levels of heavy metals in liver and kidney of dogs from urban environment. Open veterinary journal, v. 2, n. 1, p. 15-18, 2012. WAWRZYNIAK, A. et al. Effect of feeding transcarpathian zeolite on gastrointestinal morphology and function in broiler chickens. Brazilian journal of poultry science, v. 19, p. 737-746, 2017. https://doi.org/10.1590/1806-9061-2016-0360. World Health Organization (WHO). 75 years of improving public health. 2023. In: https://www.who.int/campaigns/75-years-of-improving-public-health. Access: 27/03/2023. WU, Q. J. et al. Effects of clinoptilolite and modified clinoptilolite on the growth performance, intestinal microflora, and gut parameters of broilers. Poultry Science, v. 92, n. 3, p. 684-692, 2013. https://doi.org/10.3382/ps.2012-02308 ZAFALON, Rafael Vessecchi Amorim. Determinação de metais pesados em ingredientes e alimentos comerciais para cães e gatos. 2020. Doctor thesis. Universidade de São Paulo.

28/03/2023

Pet food market trends in APAC, insights from pet fairs

These tradeshows gave visitors from more than 60 countries the opportunity to discover how trends in humanization, nutrition and health, as well as the emergence of innovative processes and new ingredients, are shaping the pet food market in APAC. Get into the Symrise Pet Food's BLOG Appetizer and find out the most relevant products from the Asian pet food market launched in 2022.   Source: Symrise Pet Food

14/03/2023

Global Pet Expo Gear Ups for its highly anticipated 2023 Event

Taking place March 22-24 in the South Concourse of the Orange County Convention Center (Orlando, Florida), the premier international gathering for the pet products industry is gearing up for this year's show with new offerings, investments and innovations. 'Global Pet Expo 2023 is shaping up to be a 'can't miss' event,' said APPA Executive Vice President of Operations Bob Merar. 'It is exciting and rewarding to see how the show continues expanding to meet exhibitor, buyer and other attendee demands and expectations. I can confidently say this year's event, aptly themed 'Everything You Need,' will provide those in attendance with everything they need to succeed in our industry now and in the future.' This year, attendees across all categories can expect new, unique experiences and offerings to elevate and enhance their 2023 show experience. Exhibitors New year this, Global Pet Expo has launched an Exhibitor Success & ROI Center. The program provides proven-effective expert guidance and resources to help exhibitors achieve their business objectives and deliver measurable, financial value. First- and second-time Global Pet Expo exhibitors also have direct access to information and presentations provided by the nation's leading agency that specializes in optimizing exhibitor success, from trade show planning and productivity tools, to budgeting, tips on measuring ROI and more. 'Our goal is to make smart investments that have a direct and lasting impact on our members' businesses and shape their success,' said APPA Vice President of Trade Show Management Kate Stewart. 'We are confident this program will help our exhibitors achieve an ROI that is unmatched in the industry.' Exhibitors debuting a new product at Global Pet Expo 2023 can enter the New Products Showcase, featuring hundreds of the latest products and designs hitting the market this year and a chance to be named 'Best in Show.' Buyers vote for the best new products across nine categories. Winners are announced at the 'Best in Show' Awards ceremony, garnering attention from attendees and media across nine product categories for additional product visibility and recognition. This year, the Global Pet Expo team also debuted a new influencer program to increase show attendance from qualified pet industry influencers. This new program aims to build Global Pet Expo's influencer network while helping exhibitors establish and build relationships with influencers to help reach their target audiences. Buyers Global Pet Expo 2023 is well positioned to help buyers find the right products to meet the needs of their customers. In fact, 91% of buyers who attend the show recommend it to other product buyers. From the New Products Showcase with hundreds of debut products to specialty areas of the show floor, show-only specials, and more, there are ample opportunities for buyers to maximize their merchandising and grow profits.  New for 2023, Global Pet Expo is hosting a First Time Buyer Orientation on Wednesday morning to share tips and best practices on optimizing time on the show floor and identify "can't miss" opportunities to maximize the buyer experience at Global Pet Expo. In addition, buyers can connect with other buyers – whether new or returning – in the Buyers Lounge, conveniently located in the middle of the busy show floor. Global Learning Series Free for all registered Global Pet Expo attendees, the Global Learning Series delivers over 40 hours of educational content developed for retailers, distributors, exhibitors and special interest groups in the pet care community. From classroom settings to quick, 15-minute presentations on the New Products Showcase 'Spotlight Stage' and retail tours in the surrounding Orlando area, the Global Learning Series provides immersive education for all types of learners and learning styles. Networking Global Pet Expo offers many networking opportunities throughout the week, including Retail Market Tours, a Pet Influencer Event, an Opening Night Welcome Reception, and more. Whether you are a first-timer or veteran, networking events help attendees realize success and get the most out of their show experience. For registered attendees, the Show Planner are is accessible on-the-go using the Global Pet Expo Mobile App, available for download via the App Store or Google Play App Store. For more information, visit globalpetexpo.org and follow us on Facebook, Instagram, LinkedIn, Twitter, YouTube and TikTok. ABOUT THE AMERICAN PET PRODUCTS ASSOCIATION The American Pet Products Association (APPA) is the leading trade association serving the interests of the pet products industry since 1958. APPA membership includes nearly 1,000 pet product manufacturers, their representatives, importers and livestock suppliers representing both large corporations and growing business enterprises. APPA's mission is to promote, develop and advance pet ownership and the pet product industry and to provide the services necessary to help its members prosper. APPA is also proud to grow and support the industry through the following APPA Gives Back initiatives: Pets Add Life (PAL), the Human Animal Bond Research Institute (HABRI), Tony La Russa's Animal Rescue Foundation (ARF) Pets and Vets Program, the Pet Industry Joint Advisory Council (PIJAC) and Pet Care Trust and Pets in the Classroom. Visit AmericanpPetProducts.org for more information, and follow us on Facebook, Instagram, LinkedIn, Twitter and YouTube. ABOUT PET INDUSTRY DISTRIBUTORS ASSOCIATION Pet Industry Distributors Association (PIDA) is the premier trade association representing the interests of pet product distributors since 1968. The mission of PIDA is to enhance the well-being of the wholesaler-distributor, to promote partnerships with their suppliers and customers and to work cooperatively with other organizations in fostering the human-companion animal bond. PIDA is also proud to grow and support the industry through the following initiatives: the Human Animal Bond Research Institute (HABRI), Pet Industry Joint Advisory Council (PIJAC) and Pet Care Trust and Pets in the Classroom.  by Blobal Pet Expo Source: All Pet Food   

09/03/2023

Ferraz: from Brazil to the world

Over the years, we have greatly expanded our products and services portfolio until reaching the current stage, in which we supply complete plants for the production of 400 kg extruded meal feed at 16 tons per hour, 400kg pelletized at 30 tons per hour, and plants for mineral salt and premix production. Nowadays, we are leaders in the market for machinery for extruded food production in Latin America. In addition to the equipment, we also supply spare parts, through the division called "Ferraz Parts", such as dies and roller covers for all the main pellet brands of the market. Our arrays, made of stainless steel material with perforation technology using gun drills and a vacuum quenching process, are what ensure an excellent roughness profile for the holes. We also provide services such as Munck leasing, freight through our own fleet, and installation of compressed air, steam, liquids, and electrical networks. The 'Autofer' division, our subsidiary dedicated to electricity and automation, has a large and qualified team for the supply of power and control panels, CCM, and industrial automation software. One of the great company's competitive advantages is its capability to supply from the receiving hopper to the bagging machine, that is, all the necessary equipment for the feed production process. In addition, we have the premise of dedicating special attention to after-sales, for which we maintain a high stock of spare parts for immediate delivery, and we also have a team of qualified technicians and specialists in each process, who are always visiting our clients and checking if needs some support, such as maintenance services (preventive and corrective) or training for its operators. We monitor and support clients from the project-design phase, equipment manufacturing, delivery, start-up, and training of contracted operators. Currently, we sell our products and services to 21 countries, with Latin America and the African continent as our principal markets. We consider it of great importance that the company always maintain its original values, which are respect and focus on customer satisfaction, the continuous search for innovation, and the humility to learn and share knowledge with all the people we are in contact with. Significant investments are also made in our team's qualification, either through courses and training given in the company itself or through cost allocations for undergraduate and specialization courses. We always seek to offer the best cost/benefit ratio for our customers, which is why we attach great importance to maintaining short delivery times, as well as competitive prices and strict quality standards. The delivery time for complete factories, for example, is currently 4 to 6 months, depending on the size and complexity of the project. One of the most outstanding pieces of equipment in our current portfolio are the twin-screw extruder and the model for the production of 10 to 12 tons/hour, E-150D, which was recently launched on the market. We have already observed great interest and demand for this equipment, mainly due to its high flexibility and productivity.   By: Ferraz Machinery Source: All Pet Food Magazine

08/03/2023

Change in the Pet Division

Mars, owner of brands such as Pedigree and Whiskas, introduces its new Petcare Marketing Director in Brazil: Eduardo Lima, who has been in the company for 17 years, the executive has already held executive positions in the marketing and sales areas, in Brazil and US, being his last position as Portfolio´s Director for LATAM (cats).  In addition to the marketing position, Eduardo will be responsible for the SRM (Strategic Revenue Management), Trade Marketing and Category Management departments, reporting to Gustavo Bruno, CEO of Mars Petcare in Brazil. "In this role, I remain committed to maintaining our leadership in the market, developing new products for pets and pet parents, bringing solutions, exploring new business opportunities and promoting innovation, in addition to investing in the development of our team", comments the director All Pet Food   

04/03/2023

World Day of Engineering for Sustainable Development

This date is intended to promote the achievements and relevance of engineering in our world today and to enhance the understanding of the general public, regarding the preponderant role that engineering and technology have for modern life and sustainable development. The proposal for UNESCO to designate this date was led by Dr. Marlene Kanga, President of the World Federation of Engineering Organizations (WFEO), at the UNESCO Executive Council, held in April 2019 in Paris. In addition, a logo was created for this celebration that contains the 17 colors with which the United Nations Sustainable Development Goals (SDGs) are represented, framed in the 2030 Agenda of that organization. Thus confirming the commitment of the global engineering community to develop the strategies, capabilities and best practices needed to solve global problems with engineering solutions. The SDGs, also known as Global Goals, were adopted by the United Nations in 2015 as a universal call to end poverty, protect the planet, and ensure that by 2030 all people enjoy peace and prosperity. The SDGs are integrated: they recognize that action in one area will affect results in other areas and that development must balance social, economic and environmental sustainability. The 17 SDGs No Poverty. Zero Hunger. Good Health and Well-being. Quality Education. Gender Equality. Clean Water and Sanitation. Affordable and Clean Energy. Decent Work and Economic Growth. Industry, Innovation and Infrastructure. Reduced Inequality. Sustainable Cities and Communities. Responsible Consumption and Production. Climate Action. Life Under Water. Life on Land. Peace and Justice Strong Institutions. Partnerships to achieve the Goal. That is why engineering plays a key role in achieving these objectives, since it uses the principles of science and mathematics to develop practical applications in food, water, energy, environment, sustainable cities, resilience to natural disasters. and other areas, which are crucial for all humanity. Countries have committed to prioritizing the progress of those furthest behind. Therefore, the creativity, knowledge, technology and financial resources of the whole society are necessary to achieve the SDGs in all contexts. The entire pet food industry faces the challenge of developing increasingly sustainable and environmentally friendly production processes that collaborate with the fulfillment of the SDGs. The role of engineering is essential to build equipment that minimize impact, using consciously and efficiently using those natural resources necessary to meet the companies production objectives, in this constantly growing industry. On the other hand, constant research allows the discovery of natural ingredients that fits to pet food formulas, to replace raw materials with a negative environmental impact, without neglecting the health and development of each pet, according to its breed, size, age, etc. In addition, the phenomenon of the pets humanization and the great owners and new generations commitment, with everything related to the care of the planet, also drives those who produce packaging to present sustainable options. This date should not be unnoticed, as it reminds us that adding actions to achieve the SDGs is not only an Engineering commitment but an individual responsibility of each person who lives in the respectable earth plantet. By: All Pet Food

03/03/2023

BRF Is Said in Talks to Sell Pet Food Unit Amid Overhaul

The food company is working with Santander SA's Brazilian unit to sell the division for about 2 billion reais ($384 million), the people said, asking not to be named since the discussions are private. BRF paid 1.35 billion reais for the assets in 2021.  BRF has about 10% of the fast growing Brazilian pet food market with brands including Balance and Gran Plus, according to company figures. Shares in BRF reversed losses on the back of the news and were up 2.6% at 4:48 p.m. local time in Sao Paulo.  BRF declined to comment. Santander didn't immediately reply to a request for comment. BRF, one of the world's biggest poultry exporters, is considering plans to reduce leverage and focus on its main business of chicken, pork and processed food production. The Sao Paulo-based firm has been going through an overhaul since meat baron Marcos Molina dos Santos became its biggest shareholder with 33% of the shares. Molina is the founder and chairman of beef producer Marfrig Global Foods SA. BRF, which reports its fourth quarter results on Tuesday, has seen shares drop about 60% over the past year to 6.63 reais, giving it a total market value of 7.2 billion reais Marfrig, which bought a stake in BRF in 2021 and started consolidating its results last year, climbed to session highs amid the Bloomberg News report, gaining as much as 3.8% by Tatiana Freitas, Cristiane Lucchesi and Vinicius Andrade - Bloomberg 

01/03/2023

$108 Billion Pet Food Global Market to 2026

The global pet food market reached a value of US$ 108 Billion in 2020. Over the years, the growing number of pet-owners has resulted in an extensive demand for pet food. Research and studies conducted by the manufacturers have also increased their knowledge of pet nutrition. In-line with this, they are now offering products which ensure palatability and meet the nutritional requirements of pets. Moreover, several pet food associations and federations have introduced strict legislation for the manufacturers to produce safe and high-quality pet food. Looking forward, the publisher expects the global pet food market to grow at a CAGR of 4.3% during 2021-2026. As pet food helps in combating skin allergies and infections as well as improving the overall health and life expectancy of pets, the owners are increasingly looking for pet food products that address these health concerns. Manufacturers are also introducing products specific to the breed, age and size of pets in smaller, disposable, single-serve containers in order to offer convenience to both the pets and owners. Apart from this, pet food companies are developing organic variants which are made using ingredients that are grown without the use of pesticides, synthetic fertilizers, hormones or antibiotics. This has increased consumer's interest in natural formulations, thereby increasing the potential of the companies to further diversify their offerings. Global Pet Food Market Segmentation: Break up by Pet Type: On the basis of pet types, the market is segmented into dog food, cat food and others. Currently, dog food dominates the market due to increasing dog ownership coupled with the rising pet humanization trend across the globe. Break up by Product Type: Based on product types, dry pet food represents the most popular product type as it is more affordable and has a long-standing market presence. Dry pet food is followed by wet and canned pet food, and snacks & treats. Break up by Pricing Type: The market is also categorized on the basis of pricing into mass products and premium products. Amongst these, mass products account for the majority of the global sales. Break up by Ingredient Type: On the basis of ingredients, the report finds that animal-derived pet food is the leading segment, followed by plant-derived pet food. Break up by Distribution Channel: Based on distribution channels, supermarkets and hypermarkets currently hold the largest share as they offer convenience to the consumers. They are followed by specialty stores, online stores and others. Among all the distribution channels, online stores are expected to exhibit a strong growth in the coming years. Regional Insights: Region-wise, North America enjoys the leading position in the global pet food market on account of the growing pet adoption rate in the region. Other major regions include Asia-Pacific, Europe, Latin America, and Middle East and Africa. Competitive Landscape: The market is highly fragmented with the presence of numerous small and large manufacturers who compete in terms of prices and quality. Some of the leading players operating in the market are: Mars Petcare Inc. Nestle Purina Pet Care Hill's Pet Nutrition The J.M. Smucker Company This report provides a deep insight into the global pet food industry covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter's five forces analysis, value chain analysis, etc. The report also provides a comprehensive analysis for setting up a pet food manufacturing plant. The study analyses the processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the pet food industry in any manner. For more information about this report visit https://www.researchandmarkets.com/r/8qbykg All Pet food 

23/02/2023

The interview - Marcelo Beraldo Da Costa

Technology and innovation in AFB International 1) Tell us a little about your professional career. Before joining AFB, my most outstanding experience, I worked as a sales executive focused on ingredient and additives commercialization for animal and human nutrition at Danisco. My journey at AFB started in 2005 as a Sales Executive in Brazil. At that time, we were still starting the company's expansion in Latin America. I worked focusing on the development of all areas necessary for the construction and operation of the facilities in Jaguaríuna - SP. In 2009, I was promoted to Brazil Director. In 2019, in the same position, I assumed responsibility for the operation in Mexico. Now, in 2022, I am very grateful to have been promoted to LATAM Director. I graduated from the State University of Campinas (UNICAMP) with a degree in Food Engineering and a Master's Degree in Business Administration and Marketing from ESPM.   2) Can you give us a small presentation of the company and its mission in the market? AFB International was founded in 1986 in St. Louis, Missouri, USA. It is a subsidiary of Ensign-Bickford Industries, a private company for over 185 years focused on space and defense, pet food science, and biotechnology. Our vision from the beginning was to create the best flavor palatants and make pet food taste amazing. Since then, AFB has partnered with pet food manufacturers to make dog and cat food, treats, and supplements with great flavors. This way, we ensure that pets receive the vital nutrition they need. We further enhance this partnership through research expertise, technical support, and outstanding customer service.   3) What are your main challenges as the new director of the company? What is your focus for 2023? What do you think is essential to focus your efforts on? Now, as LATAM Director, my team and I are challenged to drive sales growth in the region, increase profitability and develop product requirements that meet the ever-changing needs of our emerging market.   4) What is the importance of working on the palatability of pet food products? Even very nutritious food is worthless if a cat or dog doesn't eat it. That's where the right palatability agent can make a difference. Palatabilizers are made with ingredients specially developed to improve food intake. They are created to stimulate one or more of a pet's sensory capacities – olfactory, kinesthetic, taste, and texture.   5) What role do flavorings play in achieving good palatability? Palatabilizers are essential to achieve good palatability, but it is far from being the only influencing factor. There are crucial factors for good food performance: product formulation, quality of ingredients, production process, etc. These factors, together with the right palatability agent for the pet food company's needs, are what will bring performance. That is why it is so important to consult the entire process that AFB provides to its clients because we think of palatability with a holistic view.   6) What flavoring technologies/proposals are currently growing? We noticed great growth in new powder products with very high performance for cats. On the flip side, we've also seen a growing need for cost-effective palatability as manufacturers grapple with last year's cost increases while, at the same time, receiving pressure from their customers about the economy and inflation. So it's a contradiction in needs right now.   7) In relation to the trends in the industry, such as the high pet humanization or changes in food, what changes have you made in your production process, technologies, or products? Today, there is more focus on health and wellness. There is a desire to see more natural ingredients. That's a lot like human eating tendencies, and that's no coincidence. Human tendencies often end up migrating to pet food a little later. For AFB, we see it as a responsibility to ensure that pets enjoy the taste of their meals, while also respecting the trends that our customers want to claim in their diets. Vegetarian dog food requires a vegetarian flavoring agent. A greater interest in wet cat food calls for palatabilizers that work well in this format. The inclusion of a nutritional ingredient may require extra palatability to mask its taste. Therefore, in this scenario of humanization, our innovation must focus on two things at the same time: meeting our customers' palatability needs and their brand philosophy. As the pet food market grows and changes, AFB must constantly innovate to meet the needs of pet food companies.   8) What policies has AFB adopted in terms of the circular economy and sustainability? AFB is committed to sustainable development. We always aim for a balance between protecting the environment and economic growth. We ensure the sustainability of our projects, developments, and products throughout their life cycle, considering economic, environmental, and social impacts. In addition, we train our workers on issues related to the correct disposal of all waste generated in the manufacturing process, also covering suppliers, competent bodies, and representative entities. The treatment of this waste is essential, and we correctly send it to treatment stations by environmental legislation. AFB also achieved a 'Silver' rating with ECOVADIS, a third-party sustainability auditor. This high score reflects the quality of our company's sustainability management. We also completed the self-assessment via SDG Action Manager against the Ten Principles of the United Nations Global Compact and the Sustainable Development Goals (SDGs). The SDGs work as a guideline to improve people's and the planet's conditions by 2030. AFB is committed to achieving this. Another important action is being a member of the Pet Sustainability Coalition for two years, a global not-for-profit organization working to help the pet food industry towards a more sustainable future.   9) What do you consider to be the main current challenges for industry growth? Despite the growth, the pet food market has also been challenging over the past two years. The entire pet food industry has focused on securing supply. The challenges arising from global supply chain issues and material shortages make our industry stronger and improve our resilience, but I believe they also caused pet food innovation to temporarily stall. Fortunately, our industry is coming out of it now, and stronger than ever to continue the transformation of this landscape. Source: All Pet Food Magazine

20/02/2023

Pet health trends: pets are now living longer than ever

Can you guess the age of the oldest living dog? Guinness World Records states that the world's oldest dog was the Australian cattle dog Bluey. She lived from almost 29 years old until she died in 1939. Currently, the oldest living dog is called Spike, and he is 23 years old. Spike is a rescued Chihuahua mix. Scientists have disproved that one dog year equals seven human years Dog owners have often counted one human year as seven dog years. However, researchers have concluded that this is a myth, as a new study shows that dogs do not age at this rate. Researchers at the University of California San Diego School of Medicine have found a new way to calculate a dog's age. The findings suggest a one-year-old dog would have a 'human age' of about 30. By the age of four, they would be approximately 54 years old in 'human years,' and by 14, they would reach the mid 70's. It turned out that the Labradors used in the research have an expected lifespan of 12 years in dogs, which is 70 years for a human. This is almost the same as the average life expectancy of people in the world. The researchers point out that it is crucial to find out what kind of age a dog is, especially considering that the vet makes health decisions based on this. Our four-legged friends are living longer than before We also know that the life expectancy of pets is changing. In some parts of the world, pets' life expectancy has risen by 230%. One source found that the life expectancy of dogs has doubled in the past four decades, and house cats now live twice as long as their wilder counterparts. The average life expectancy of USA dogs increased from 10.5 years to 11.8 years between 2002 and 2016, which is a growth of 11.4%. Researchers have identified key factors driving the overall increase in life expectancy. Among many reasons why that happens, it seems that owners are gaining a greater understanding and awareness of pet health needs. More than that, a higher vaccination level, better nutrition, and a shift to raising more animals indoors have reduced medical issues. Everyone wants to own a pet Pet ownership is rising globally, particularly in millennial households, which tend to be smaller families and have children later in life. Demographic changes, rising income levels, and the Covid-19 pandemic have driven more people to adopt pets. More than half of the global population has a pet at home. There are likely over a billion pets worldwide and around 38% of all households in the European Union own a pet today. Across all European households, there are more than 110 million cats and 90 million dogs. Among these households, live approximately:       113 million cats       92 million dogs       1 billion other companion animals, including.       52 million birds       30 million small mammals       16 million fish and aquaria animals       11 million reptiles We spend more money on pets than ever Pet owners have also been spending more on healthcare and treatments for companion animals in recent decades. In the United States alone, consumers spent an estimated $123.6 billion in 2021 on pets and pet-related products. Over 50% of animal health products sold in 2021 were for household pets, a switch from just 4 years before (2017) when livestock products were the majority. In the EU, pet owners spend nearly €22 billion on pet food each year, with an average annual growth rate of 2.8%. Spotlight on innovations in pet health As pets grow older, they are also facing new health challenges. A growing pet population means a greater need for veterinary care. How veterinarians deliver care for pets and the kinds of illnesses and diseases they can treat are rapidly changing. New technologies and treatments can help veterinarians and pet owners adapt.  This report from Health for Animals shows that artificial intelligence and machine learning are powering tools that help veterinarians deliver an increasingly rapid and accurate diagnosis of diseases in pets. This allows for earlier treatment, which offers a greater chance of success and a lower impact on animal welfare. 'Big data' tools can leverage the accumulated diagnostic profiles of countless animals to pinpoint new risk factors for illnesses like cancer and facilitate better preventative action. By Qrill Pet 
 

14/02/2023

Purina Recalls Dry Dog Food Due To Toxicity Risk

The affected dry dog food, Purina Pro Plan Veterinary Diets EL Elemental (PPVD EL), was distributed throughout the U.S. by prescription only through veterinary clinics, Purina Vet Direct, Purina for Professionals, and retailers with the ability to validate a prescription. Depending on the level of vitamin D and the length of exposure, ingesting too much of this essential nutrient can lead to health issues. Vitamin D toxicity may include vomiting, loss of appetite, increased thirst, increased urination, and excessive drooling to renal (kidney) dysfunction. 'Purina is taking this action after receiving two contacts about two separate confirmed cases of a dog exhibiting signs of vitamin D toxicity after consuming the diet, to date,' a news release states. 'Once taken off the diet, each of these dogs recovered.' Consumers who purchased bags of the product with the UPC Code and Production Codes found here are asked to immediately stop feeding and throw it away in a container where no other animals, including wildlife, can get to it. Pet owners should contact their veterinarian if signs such as weight loss, excessive drooling, vomiting, loss of appetite or increased thirst or urination have occurred in their dog while eating this diet. Note: No other Purina pet care products are affected. 'We apologize to pet owners and veterinarians for any concerns or inconvenience this situation has caused,' the company said in a statement. 'As pet experts and pet owners ourselves, the health and well-being of pets is our top priority.' Consumers should call 1(800) 345-5678 for questions or assistance in getting a refund by Southern Living

13/02/2023

The Latin American pet food market: driving health and sustainability

Additionally, pet owners in Latin America are keen to explore functional health options for their pets in addition to supporting sustainability initiatives. This article explores how the pet food industry in Latin America will evolve by identifying key commercial opportunities. You are invited to read this article on APPETIZER!

03/02/2023

Economic Impact of American Pet Sector Grows to Over $260 Billion

Coral Gables, Fla. – Jan.  2023 – New data has been revealed showing that the pet sector contributed $260.5 billion directly and indirectly to the U.S. economy and accounted for a net contribution to the annual gross domestic product (GDP) of $174.67 billion in 2021. Shared during the Pet Industry Leadership Summit, data from the study, 'The Economics of the U.S. Pet Food and Pet Supply Industry,' demonstrates the strength of pet ownership's economic impact as it grew from $221 billion in 2015.   'Science proves that animal companionship benefits the physical and mental well-being of the American population, and this data shows that pet ownership also supports a healthy U.S. economy,' said Pet Advocacy Network President and CEO Mike Bober. 'This is further evidence for elected officials that it's important to prioritize pet-friendly policies.'  The analysis also found that the pet sector supports nearly 2.78 million jobs across the country, with an estimated 1.09 million people working directly in pet related businesses and another 1.68 million jobs linked indirectly to consumer expenditures for pets.   'This industry collaborative study shows the continued growth and importance of the pet sector,' said World Pet Association President Vic Mason.  U.S. pet owners spent the most on pet food and treats, which accounted for $50 billion of the $93.95 billion spent directly on pets in 2021. Consumer expenditures on pets also generated public revenues from local, state and federal taxes of $23.4 billion. The study was sponsored by the American Pet Products Association, the Pet Advocacy Network, the Pet Food Institute, the Pet Industry Distributors Association, and the World Pet Association. Conducted by the Center for Economic Analysis at Michigan State University through the Animal Policy Group LLC and Animal Health Economics LLC, the report also sourced pet ownership data from the 2021-2022 APPA National Pet Owners Survey.   For the analysis, statistics on animals commonly kept in homes were used. This includes dogs, cats, ferrets, rabbits and small mammals, amphibians and reptiles, birds, and fresh and saltwater fish. Segments factored in as supporting the pet sector included pet sales, pet food manufacturing, veterinary services, pet pharmaceuticals, pet products (e.g., toys, crates, food bowls, leashes, and other products), retail sellers and pet services such as grooming and boarding.  Infographic sheets featuring the national data highlights, as well as economic impact data for individual states, can be downloaded at petadvocacy.org/economics.   About American Pet Products Association  The American Pet Products Association (APPA) is the leading trade association serving the interests of the pet products industry since 1958. APPA membership includes nearly 1,000 pet product manufacturers, their representatives, importers and livestock suppliers representing both large corporations and growing business enterprises. APPA's mission is to promote, develop and advance pet ownership and the pet product industry and to provide the services necessary to help its members prosper. APPA is also proud to grow and support the industry through the following APPA Gives Back initiatives: Pets Add Life (PAL), the Human Animal Bond Research Institute (HABRI), Tony La Russa's Animal Rescue Foundation (ARF) Pets and Vets Program, the Pet Advocacy Network and Pet Care Trust and Pets in the Classroom. Visit AmericanPetProducts.org for more information, and follow us on Facebook, Instagram, LinkedIn, Twitter and YouTube.  About Pet Advocacy Network  The Pet Advocacy Network connects the experience and expertise of the responsible pet care community to lawmakers and governing bodies, advocating for legislative and regulatory priorities at the local, state, federal and international levels. Since 1971, the organization has worked to promote animal well-being and responsible pet ownership, foster environmental stewardship, and ensure access to healthy pets, including small animals, cats, dogs, fish, reptiles and birds. Our members include retailers, companion animal suppliers, manufacturers, wholesale distributors, manufacturers' representatives, pet hobbyists, and other trade organizations.  About Pet Food Institute   The Pet Food Institute (PFI) and our members who make the vast majority of all U.S. pet food and treat products, are committed to helping pets enjoy long and healthy lives. PFI provides information about pet food and treat safety nutrition and health to pet owners, and advocates for a transparent, science-based regulatory environment for our members. Visit  petfoodinstitute.org  to learn more.  About Pet Industry Distributors Association  Pet Industry Distributors Association (PIDA) is the premier trade association representing the interests of pet product distributors since 1968. The mission of PIDA is to enhance the well-being of the wholesaler-distributor, to promote partnerships with their suppliers and customers and to work cooperatively with other organizations in fostering the human-companion animal bond. PIDA is also proud to grow and support the industry through the following initiatives: the Human Animal Bond Research Institute (HABRI), Pet Advocacy Network and Pet Care Trust and Pets in the Classroom. Visit PIDA.org for more information and follow us on LinkedIn.  About World Pet Association Founded in 1950, World Pet Association (WPA) is the pet industry's oldest nonprofit organization. WPA connects and informs pet professionals through industry-defining trade shows SuperZoo and GROOM'D (formerly Atlanta Pet Fair and Conference), as well as WPA365, a robust online community. Through WPA's Good Works program, proceeds from these events are funneled back into key industry organizations and nonprofits with the goal of making it easier for pet industry professionals to do business. WPA's mission is to support the business needs of pet retailers and to promote responsible growth and development of the pet industry by providing thought leadership on consumer and legislative issues; lead efforts in the public sector to inform consumers and ensure safe, healthy lifestyles for all animals; and provide business resources, education, content and services to ensure pet product retailers have the support they need to be competitive. For more information about WPA, its industry events, WPA365 or to become a member, visit www.worldpetassociation.org.      Source:  https://petadvocacy.org/

01/02/2023

Ukrainian pet food industry – alive and kicking

Rostyslav Vovk, CEO of Kormotech, a family-owned business in the second generation, recalled that the first days after the Russian troops crossed the Ukrainian border were some of the most challenging since the first shock wreaked havoc on the supply chains 'Since February 24, the company's factories in Lviv Oblast, near the Polish border, have only been shut down for one week for security reasons. Back then, we had several weeks' stock of finished products and raw materials which allowed us to maintain our operations; still, logistics were interrupted countrywide,' Vovk said. 'The Russian military severely damaged infrastructure in many parts of Ukraine. Our distributors couldn't transport our products in some regions. But looking back, we can safely say that our partners and local teams coped brilliantly in those conditions,' he added. Shipping to Belarus stopped Since February 24, Kormotech stopped shipping to Belarus, which accounted for nearly 20% of its export sales in 2021 and redistributed the withdrawn volumes among other export destinations. This move has not entailed a drop in sales, which on the contrary, increased by 36% in cash and 14% in volume compared to the same period in 2021. Kormotech has not been exporting anything to Russia since 2014. Re-shaped management structure to face challenges Kormotech has shaped up its management structure to better address the new challenges. 'Our strategic team split into 3 more flexible groups in just one week. The first focused on providing our home market with products and ensuring uninterrupted operations of our facilities in Ukraine and Lithuania; The second – was on strengthening the presence in the export markets, and the third one – was on launching 'Save Pets of Ukraine', a global humanitarian aid for pets suffering from war. We had this experience back in 2014 when the war started. In 2014, when Russia started the war in Donbass and occupied Crimea, we launched an initiative so called 'Don`t leave us in ATO'. We rescued pets suffering from the war. Later we transform this initiative into stable loyalty system of cooperation with volunteers, shelters and NGO.' Vovk said. The humanitarian efforts aimed at protecting pets are much-needed in Ukraine. Over 150,000 cats and dogs need humanitarian aid in Ukraine, according to a survey conducted by the international organisation Four Paws. The exact number of stray animals that lost their parents remains unknown but is believed to be huge. Market shows resilience Despite all the horrors the Ukrainian nation is going through, the country's pet food market demonstrates surprising buoyancy. 'We predict that the pet food market will remain the same in volume as in 2021. A year ago, it equalled 120,000 tonnes in 2021 and was considered one of the fastest growing in the world,' Vovk said, adding that Kormotech's turnover in 2021 was $110 million, 35% up compared to 2020 Currently, almost all pet shops in central and western Ukraine continue operation. The pet food businesses have also managed to bounce back in the east – the territories primarily affected by the hostilities. For instance, in the Kharkiv region, nearly 85% of pet shops maintain operation, Vovk estimated, adding that during the worst period of fights in the region, this figure was close to 40%. Importance of e-commerce The war has also affected customer behaviour, as a growing number of Ukrainians are now opting to making purchases online. 'E-commerce has become more vital for customers. As supermarket sales didn't grow due to infrastructure damage, the client went online, and sales in this channel for Kormotech brands tripled,' Vovk said. 'Importers had some delivery breakdowns due to border queues and infrastructure damage. Local producers located far from the front line coped well in these conditions,' Vovk said, adding that currently, all market players have sorted the logistics issues. Development plans Thanks to the stable domestic market situation, Kormotech has not abandoned its development plans. In 2021, Kormotech was ranked 51st among the world's top 101 companies and the 7th fastest-growing pet food company by the Petfood Industry magazine. 'In 2023, we are willing to be ranked among the top 50 world pet food industry leaders worldwide due to our vision,' Vovk said. 'The Ukrainian pet food market, we predict, will grow, but slower than before. Ukrainians show great humanity and a love for their pets. Many now have switched to pet food due to its convenience. Yet affordability will be one of the key trends, not only in Ukraine,' Vovk said. Every cloud has a silver lining 'For the first time in the history, the Ukrainian [origin of] brands work in favour of the companies. We are not treated as a part of Soviet Union heritage. It's about trust and willingness to cooperate with Ukrainian businesses,' Vovk said. 'It used to take years to win trust and loyalty. Now there is incredible support for our business. European networks are happy to expand the company's range on their shelves, label the product with Ukrainian symbols, and refuse to sell Russian commodities,' he said, adding that the company is currently promoting its brands at European, American, and Asian events. Kormotech joined forces with other pet food sector exporting companies of the 'Ukrainian Pet Alliance'. The United States Agency for International Development (USAID) support the project with funds. The Alliance was to kick off in April officially, but it was launched and presented at the Global Pet Expo (USA) in March. Its main goal is to support Ukrainian pet care brands in the global market. Among its members are the Animal ID, Collar, Harley and Cho, etc. Kormotech has a mentoring role as one of the most successful exporters. 'Regarding future development plans, we are considering launching new facilities worldwide and, in 2023, expanding our current production capacities both in Ukraine and Lithuania,' Vovk said. Currently, Kormotech operates a pet food factory in Lithuania. Vovk said that the facility currently covers 100% of all orders, and the company plans to deepen cooperation with our long-term outsourcing partners from Europe. He added that the company are receiving our orders produced outsourced constantly. Product stocks in warehouses, including those in Europe and America, are constantly replenished. 'We will launch new products, present them in the most prominent exhibitions – same as in 2022, pay taxes, and support our team, especially those who serve the Army Forces of Ukraine. Also, we will continue saving pets suffering from war. Since March 2022, we have delivered over 916 tons of pet food to cats and dogs in need,' Vovk said. 'Today's essential part of our impact is to be the voice of war in our professional network and to involve the world community in supporting Ukraine and its 4-legged friends,' he added. Looking forward to better days Over the past few months, Russia has been increasingly pondering Ukrainian energy infrastructure with missile and drone strikes, causing widespread power outages across the country. This tactic not only leaves millions of citizens without heating during winter but also affects the power supply to industrial operations. Like other businesses, Kormotech ensured to have backup power generation sources to guarantee uninterrupted operations. 'Our Ukrainian facilities are equipped with potent generators allowing us to produce at a maximum capacity of 10 hours (stand alone) if needed – the same as our local suppliers,' Vovk said, adding that when the time comes, everything destroyed or damaged will be restored. 'As a nation, we will have to rebuild infrastructure, institutions, and businesses,' he said. Despite all the challenges, Kormotech, like the rest of the Ukrainian nation, remains optimistic about the future. In a recent opinion poll, when asked if they believe Ukraine will win the war, 98% said yes. 'Resilience is in our DNA. So, we keep doing our job,' Vovk said. by Marieke Ploegmakers - All About Feed 

13/01/2023

Mars Petcare and the Broad Institute create open-access database of dog and cat genomes to advance preventive pet care

The genome database will power ongoing scientific efforts worldwide and help advance individualized pet health care Insights from this partnership will feed into the MARS PETCARE BIOBANK™, a longitudinal study to understand pet health and disease, transforming pet care for future generations of dogs and cats Mars Petcare Science & Diagnostics President, Nefertiti Greene, hailed the partnership as an "important milestone" and "integral to drive scientific breakthroughs for the future of pet health" Genomes from 10,000 dogs and 10,000 cats enrolled in the  MARS PETCARE BIOBANK™ initiative will be sequenced over the next 10 years. Insights from the open access database can help advance individualized pet health care for future generations of dogs and cats. The full genome sequence and variant data of the 20,000 pets will be made publicly available via the National Center for Biotechnology Information (NCBI) Sequence Read Archive, enabling scientific investigation across a range of areas, such as in-depth dog- and cat-breed ancestry, new genetic mutations specific to certain dog and cat breeds and how they link to diseases, as well as pets' aging process. Mars Petcare anticipates releasing the first raw genome sequences as soon as they become available throughout 2023, with additional, processed data to follow as pets are enrolled in the biobank study. Mars Petcare scientists will be analyzing data and publishing initial results for the scientific community throughout 2023 and beyond. Nefertiti Greene, Mars Petcare Science & Diagnostics President, said:  "The opportunity to better understand cat and dog genetics through specifically designed gene sequencing studies is an important milestone that will help us deliver on our Purpose: A Better World For Pets. Together with our partners at the Broad Institute we hope to find several key ways to provide clinically focused, real-world data. This is essential for developing more effective precision medicines and that lead to scientific breakthroughs for the future of pet health." By connecting the in-depth genome sequencing data to biological samples, health and lifestyle data from 20,000 dogs and cats in the MARS PETCARE BIOBANK™ study, Mars Petcare aims to find new ways to prevent or predict a wide range of conditions so that veterinary teams can provide tailored solutions to individual pets and improve health outcomes. Jennifer Welser, DVM, DACVO, Chief Medical Officer, Mars Veterinary Health, said: "Our latest initiative with the Broad Institute is hugely exciting when it comes to advancing preventive pet care. This project could help us further understand how we can build individualized pet care solutions for each unique dog or cat, which has the potential to become part of routine healthcare practice.  As veterinarians, we're always looking to improve patient outcomes and for new ways to solve some of the most pressing pet healthcare challenges such as obesity, skin conditions, dental disease, infectious and zoonotic diseases, orthopedic disorders and, of course, cancer. I look forward to seeing how the open access data can enable new insights supporting individualized pet health." Sequencing and analysis will be spearheaded by Elinor Karlsson, director of the Vertebrate Genomics Group at Broad Institute and professor of bioinformatics and integrative biology at UMass Chan Medical School. The Broad Institute is a world leader in providing genetic information for biobank projects, creating the databases and tools that have made possible systematic studies of the genetic basis of disease. Prof Elinor Karlsson, Director of the Vertebrate Genomics Group, Broad Institute, said:  "We're excited to partner with Mars Petcare to establish an open access resource of full-genome sequences for thousands of pet cats and dogs living in homes across the United States. Making this data fully accessible to the global scientific community will provide new insight into the ancient origins of dogs and cats—who have lived by our sides for thousands of years—and support research projects focused on improving healthcare for pets living today." The MARS PETCARE BIOBANK™ and genome sequencing initiatives are part of Mars Petcare's long-standing commitment to investing in science, technology and innovation. The company has a well-established history in driving transformative pet health innovation through the Waltham Petcare Science Institute, which has focused on pet health for over 50 years; and through Mars Veterinary Health, a network of 2,500 veterinary clinics and Antech diagnostic labs across more than 20 countries. About Mars Petcare  Mars Petcare is part of Mars, Incorporated, a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love. Our almost 100,000 Associates across 130 countries are dedicated to one purpose: A BETTER WORLD FOR PETS. With 85 years of experience, our portfolio of almost 50 brands serves the health and nutrition needs of the world's pets – including brands PEDIGREE®, WHISKAS®, ROYAL CANIN®, SHEBA®, CESAR®, GREENIES™,  IAMS™ and EUKANUBA™ as well as the WALTHAM Petcare Science Institute which has advanced research in the nutrition and health of pets for over 50 years. Mars Petcare is also a leading veterinary health provider through an international network of more than 2,500 pet hospitals and diagnostic services including AniCura, AntechAsia Veterinary Diagnostics BANFIELD, BLUEPEARL, Linnaeus, Mount Pleasant, VCA, VES, and VSH. We're also active in innovation and technology for pets, with WISDOM PANEL™ genetic health screening and DNA testing for dogs, the WHISTLE™ GPS dog tracker, and LEAP VENTURE STUDIO accelerator and COMPANION FUND™ programs that drive innovation and disruption in the pet care industry. As a family business and guided by our principles, we are building a thriving and inclusive workforce reflective of the many pets and communities we serve, privileged with the flexibility to fight for what we believe in. And we choose to fight for our Purpose: A BETTER WORLD FOR PETS.  BY Mars Petcare 

12/01/2023

All Pet Food Magazine - First Issue 2023

All Pet Food will continue in the new year with new projects and events in Latin America and the world with the celebration of All Pet Food Day in person at the Hotel Cosmos in Bogotá, Colombia and the first edition of CIPEU 2023 – European Pet Food Industry Congress, to be held in September 2023 in Zaragoza, Spain, in collaboration with Feria Zaragoza. The arrival of winter in the northern hemisphere and summer in the southern hemisphere of the planet is accompanied by new challenges and innovations for our industry and examples of this are shown in the first edition of All Pet Food Magazine in 2023, such as the possibility of production of snacks with 3D printing. This rather futuristic technology can even be composed of novel ingredients, such as proteins from insects and algae. Research  suggests that 3D printing has potential for the creation of sustainable pet food and new product development. On the other hand, Blockchain technology comes to light in this edition, which is having a strong impact on the pet food industry, especially in the agricultural supply chain and aims to improve the automation of companies, as well as precision, repeatability , increases productivity, facilitates scalability and reduces waste and human error. Northwind and Schenck Process, two of our clients present topics of great importance for the different processes such as the modernization of the Control System in a factory and the solution of problems of a washing feeder. In addition to other very interesting topics for the industry such as Statec Binder's Flexible Packaging Technology, Famsun's new vacuum coater and Ferraz's worldwide solutions, we have an interview with Marcelo Beraldo da Costa, the new AFB International Director  for LATAM, who tells us about the new challenges, growth, innovations and solutions the company will be working on during this year. Undoubtedly, a start of the year that invites us all to daydream about new technologies and solutions for our Industry. We wouldn´t want to end without first thanking all our customers, sponsors and readers who accompany us during all these years, as well as our followers on social media and at the different Events & Congress All Pet Food organizes for the industry globally. Happy 2023 to all! by Iván Marquetti All Pet Food Team

09/01/2023

Petflation: 49% of Pet Owners spent More on Pets in 2022

Many Americans became pet 'pawrents' during the COVID-19 pandemic, with 23 million (almost 1 in 5 nationwide) adopting a pet during the pandemic. We surveyed American pet owners to find out just how much they spoil their pets in 2022. Most pet owners (31%) solely have dogs, and just over 1 in 4 (26%) only have cats. One in five American pet owners (21%) have both cats and dogs. The other most popular pets include fish (9%), birds (6%), reptiles (5%), rodents (4%), bunnies/rabbits (2%), and horses (1%). Most (35%) American pet owners have just one pet. Almost one in three pet owners (29%) have two pets, and the remaining have three or more. In fact, 15% have 5 or more pets (we might call that a zoo!). The COVID-19 pandemic afforded many who always wanted a pet the opportunity to get one, with more flexibility at work and the ability to move somewhere more spacious. With lockdowns between March 2020 and December 2020 leaving many Americans lonely, our survey found 28% of pet owners adopted at least one of their pets during this time period. When asked why Americans got their pet or pets, the top reason was for companionship and love (86%), because they always wanted one (40%), for their mental health (39%), and for fun (39%). Nearly one in six (15%) say they were able to get a pet because their lifestyle changed. With great pets comes great responsibility. Americans are taking it seriously – over 1 in 5 American pet owners consider themselves a 'crazy pet parent'. Pet $pending Pets aren't all fun and games – they can also cost a pretty penny. When it comes to necessities, the most common things Americans buy for their pets are food (100%), toys (87%), litter (57%), enrichment (49%), and vitamins/supplements (46%). Other expenses include collars, tags and leashes (38%), costumes and accessories (23%), carriers and crates (14%), insurance (12%) and a care giver, sitter or walker (11%). According to our survey, pet owners spend an average of $109.12 on these necessities per pet every month. That's about $1,309.44 each year – which can quickly add up! Pet owners spend an additional $525.10 every year on veterinary bills per pet. That's almost $2,000 a year per pet on necessities and healthcare! When asked what the top expenses for their pets are, owners say veterinary bills (51%), followed by food (36%), the initial cost of purchasing the pet (5%), medications and vitamins (3%), and grooming (2%). It feels like the cost of everything has gone up – and pet supplies are no exception. Almost half (49%) of pet owners are feeling they've spent more money on their pets in 2022 than in previous years. Pet Insurance Veterinary bills and medicine can be especially expensive for our furry friends. The popularity of pet insurancemay be on the rise, with more and more employers offering pet insurance to employees. While pet owners may be spending more than $525 each year on vet bills per animal, pet insurance can helpsavemoney. Just for the sake of comparison, the average monthly quotefor pet insurance through Insuranks is $25. Assuming this is the coverage that pet owners have, and assuming they're spending about $525 annually on vet bills,insurance would allow a savings of about $225 per animal each year. Currently, 17% of pet owners have pet insurance, and the majority of those with insurance agree that it's worth it. Almost half (45%) say pet insurance has helped cover a procedure or medication they wouldn't have been able to afford otherwise.Of  those pet owners who don't have pet insurance, 40% wish they did, and 22% plan to get pet insurance sometime in the future. by Insuranks,  All Pet Food 

05/01/2023

QRILL Pet partners with Chinese pet food brand Fullpet

QRILL Pet has entered into global strategic cooperation with Fullpet Co. and continues its growth efforts in the Chinese pet market. Being one of the largest pet food manufacturers in China, Fullpet is poised for market success and together with QRILL Pet, will continue to explore areas of scientific research, technology, and consumer insight. The partnership will focus on the customization of raw materials, sharing best-in-class practices from both parties to jointly promote the development of pet health food. QRILL PET CONTINUES ITS STRATEGIC GROWTH IN CHINA The agreement was signed during the 5th annual China International Import Expo (CIIE) in Shanghai earlier December 2022. This is the second time QRILL Pet and Fullpet Co. signed an agreement, the first time the brands entered into a partnership was during the 4th CIIE event in 2021. At the moment, Fullpet utilizes QRILL in its tailor-made pet staple foods, which not only effectively improved the nutritional value and functional performance of pet food but also won the recognition and support of consumers in China. China is the world's largest market for marine ingredients and it is an important strategic growth area for QRILL Pet (and Aker BioMarine). One of the key factors for the brand's development in the Chinese market is having a local team that consists of well-experienced professionals within the pet food industry in the region. 'China is an extremely fast developing pet food market and we are already making strides with Fullpet Co.,' said Matts Johansen, CEO, Aker BioMarine. 'We are much more than an ingredient supplier. We are a collaborative partner who brings valuable insights, introduces new market opportunities, and guides our customers for growth and product expansion across all aspects of the supply chain, even down to marketing.' Johansen added: 'By strengthening this strategic partnership and heavily focusing on research, sustainability, technology and consumer insights, we can ensure success in the Chinese market and together we will continue to upgrade pet health food in China' 'In the past year, we formed an incredible partnership with Aker BioMarine, recognizing not only the quality of their ingredients but the quality attitude of their team members,' said Zheng Zhen, the deputy general manager of Fullpet Co. 'This level of excellence coincides with the outlook and expectations of Fullpet. Aker BioMarine has complete control of its supply chain and full competency when it comes to product development and promotion. We look forward to continuing our work with Aker BioMarine to improve the health of pets in the field of exploration.' by Qrill Pet 

29/12/2022

Wenger Manufacturing Brazil – A model facility in Latin America

Very early in the morning, Claudio Mathias, Global Director of Sales and Strategy of Maverick – A division of Wenger, picked us up at the hotel located in the Center of Campinas, São Paulo and took us to visit the impressive plant that Wenger and Maverick develop in Brazil, which is worthy of admiration and an example for the whole region. Although this plant takes place in Brazil, its production covers the entire Latin American region, and even on occasion, it takes care of several orders for equipment intended for the European and Asian markets, a topic that will develop later in this article . Upon arrival at the plant, Claudio kindly introduced us to Glauber Rodriguez, Director of the faclity and in charge of all manufacturing details of parts and equipments previously commissioned by different companies that bet on such refined quality of equipments. Once we stepped in the facility we could appreciate the different offices with the personnel in charge of the design of the spare parts, Stock, purchase of raw materials, system department, among other sectors. We sat down and statart a very friendly conversation with Claudio and Glauber, who provide us such important details of both companies, their history and work policy, something inherited from the Wenger brothers more than 75 years after the Company foundation.     The quality, love, professionalism and passion in everything they do comes to light when both Glauber and Claudio tell us how the plant facility and how its production have been growing every year. Although the plant was inaugurated in 2016, since 2019, just at the light of the pandemic that hit the planet, the production of pet food grew and, therefore, the production of equipments and the export of complete lines, not only to the countries of the region, but also to Europe and Asia, due to the high demand the company has in its facility plant from Sabetha Kansas, USA. Something that caught our attention, in addition to the high level of professionalism, is the implementation of Sustainability within the company's strategy, which is reflected in the purchase of regional components of very high quality that allows the design and production of equipment. with higher levels of energy savings.   Production area We couldn't help but be amazed at the cleanliness and level of detail that permeated the 10,000 m2 production area, where we could appreciate the focus and passion with which the plant's engineers and experts worked. The spare parts were arranged in such a way that it was impossible not to distinguish each one of them. It help us to check the quality of the steel and the final product.   Glauber and Claudio showed us the production of Wenger Horizontal Extruders and Dryers, as well as Maverick Extruders, previously commissioned by various pet food companies. Maverick's proposal is to offer the market a line of standard or modified equipment, keeping the principles of integrity, reliability and quality of Wenger equipment, but with greater flexibility. The plant not only manufactures equipment and complete lines of pet food, it also produces equipment for aquaculture and human food, although due to the great growth of the Pet industry in recent years, its production represents 70%. According to Glauber, the 84% of pet food manufacturers worldwide own at least one Wenger piece of equipment.     To say Wenger or Maverick is to say quality, efficiency and sustainability and that´s why Marel company recently didn´t hesitate to acquire Wenger Manufacturing LLC., including all the main commercial activities of the group. According to the company's statement, it was acquired for USD 540 million, although it was agreed to continue the Wenger legacy and its significant impact on the community, as well as Marel shares for Wenger employees. Marel sees great opportunities and is committed to investing in the combined business to accelerate growth. The acquisition is expected to improve margins and profits. Planned initiatives include expanding manufacturing capacity to meet high demand in Wenger's core markets. We say goodbye to Glauber, Claudio and the entire team with the satisfaction the Industry counts with a production facility in Latin America for the manufacturing of pet Food equipments of the highest quality, which also has compliance with the highest processing and quality standards that any country of the so-called first world could sign. A pride for our industry that continues to grow steadily, with alliances with Universities and Research Institutes, to achieve the level of excellence in the production of balanced feed in general, and contribute to the nutrition of the different animal species. Congratulations and Success in the future now hand in hand with Marel, which we´re pretty sure will be able to provide a better service globally, expanding its projects and solutions for the entire feed & food industry and contributing to a great development in terms of energy efficiency, processing and nutrition. Congratulations and all the best for this example company for the world! By: Iván Marquetti All Pet Food

01/12/2022

United Pet Food Group takes Over two Pet Food facilities of Cargill

Cargill provides food, agriculture, financial and industrial products and services to the world. They are active in 70 countries worldwide. United Petfood will take over two plants involved in the production of pet food. The two sites are specialised in the production of dry pet food for cats and dogs. Cargill retains ownership of its pet food brands and will continue to provide a portfolio of its branded products. According to Cargill, 'United Petfood, which has extensive operational experience in the production of pet food, combined with its commitment and investment in people, is well suited to the future that this business requires'. With the additional production plants in Poland and Hungary, United Petfood Group operates now out of 21 pet food facilities situated in 9 different European countries. The takeover is in line with the strategy of United Petfood to reinforce and grow the business. Source: United Pet Food  by All Pet Food   

30/11/2022

Buyer Registration Opens for Global Pet Expo 2023

The trade show features thousands of new product launches and a New Products Showcase area. Exhibitors showcase their newest products for attendees to get an insider look at the latest, cutting-edge products hitting the industry in one location, according to show organizers. In addition, Global Pet Expo offers a three-day Global Learning Series program, free and open to all attendees, focused on specific knowledge areas ranging from customer experience to market data and insights. Global Pet Expo 2022 was a resounding success, featuring a show floor spanning 269,500 net square feet of exhibit space, organizers said. The show was recently named the 'Best Use of Data' award winner at the 12th annual Trade Show News Network (TSNN) Awards. As of mid-November, Global Pet Expo 2023 has filled 80 percent of the show floor, with more than 575 exhibiting companies committed, organizers said. The floor plan, hotel reservations and booth applications for Global Pet Expo 2023 are live. Media registration is also live. by All Pet food  

16/11/2022

The Italy Pet Food Market is projected to grow at a CAGR of 4.2% during the forecast period (2022-2027).

According to the National Association of Manufacturers for Food and Care of Companion Animals (ASSALCO), roughly half of all Italian households include either a dog or cat. Pet owners in Italy increasingly consider their pets to be part of their families, to the point that their presence influences several aspects of their lives, such as the holiday decision-making process. Italy spends far less on pets than other developed countries. In fact, Italy is amongst the bottom four in terms of expenditure per pet in the developed world, ahead of only the United Kingdom, Taiwan, and the Netherlands. The main driver for the market is the humanization of pets wherein human characteristics are ascribed to pets and they are treated similarly. This trend resulted in an increased focus on pet health, nutrition, weight, and overall wellness. Scope of the report Pet Food is the animal feed that is commercially prepared, intended for consumption by pets, Italy Pet Food Market is segmented by Product Type (Dry Food, Wet Food, Treats/Snacks, and Others), By Animal Type (Dogs, Cats, Birds, and Others), & By Distribution channel (Specialized Pet Shops, Supermarkets/Hypermarkets, Online Channel, and Other Channels).The report offers the market size and forecasts in terms of value in USD million for all the above segments. Key Market Trends Humanization of Pets According to the National Association of Pet-Food and Pet-Cared Care Companies (ASSALCO), there are around 60 million pets in the country, with a dog population of 6.9 million, dogs are the second most popular pets in the country accounting for 46.5% of the pet food market. Cats, with a population of 7.4 million, dominate 53.5% of the market. The number of pets in Italy has been on an increase in recent years. It is also anticipated that approx 43% of Italians own at least one pet. Modern Italian families increasingly have pets for companionship. This new role is a result of Italy's changing demographics, family structure, and general regard for animals. As said above, the increased number and importance of pets translates into greater care and into higher expenditures for food, health, accessories, and services. The latest industry figures indicate that the Italian pet food market's growth potential remains significant. According to studies, this is because 60% of Italian pet owners feed their pets with commercial pet food, rather than homemade food or leftovers. Highly Regulated Pet Food Import According to the International Trade Centre (ITC), France, Germany, Thailand, and Hungary are the major exporters of pet food for Italy. Import in terms of value is significantly increasing in the Italian market from USD 611,487 thousand in 2017 to USD 683,710 thousand in 2019. Pet food is highly regulated in the European Union to conform to the highest standards of hygiene, safety, and quality. In the European Union, pet food is subject to feed marketing legislation and veterinary legislation. Its feed marketing legislation covers food for pets as well as feed for food-producing animals. Accordingly, Pet food products containing an animal origin ingredient must be sourced from approved establishments and have to be accompanied by a veterinary certificate. All exports of pet food to the European Union must comply with European Union requirements including rules on labeling, hygiene, animal health, certification, and the use of additives. The pet food exporters must verify the full set of import requirements with their European Union customers. Final import approval is subservient to the importing country's rules as interpreted by border officials at the time of product entry. Competitive Landscape The major companies in Italy's pet food market are Coop Italia, Mars, Nestle, Colgate- Palmolive, and Archer Daniels Midland (Neovia). The top five grocery retailers only account for one-third of the market, with the largest share going to Coop Italia. Both multinationals and local companies are increasing their research and development (R&D) to provide more specialized products that accommodate the varying demands of pet owners. Specialist channels like pet shops and pet superstores have seen an increase in share, mainly due to an increasing consumer appreciation for super-premium products, which are often only available through these channels. Major Players Coop Italia Mars Inc. Nestle Purina Petcare Company Hill's Pet Nutrition Archer Daniels Midland Recent Development In June 2020, Nestlé Purina launched Pro Plan LiveClear,​ a breakthrough diet, which is the first and only cat food to reduce the allergens found on cat hair and dander across Europe including Italy. In March 2020, United Petfood acquired the Italian company, Effeffe Petfood, to strengthen its position in the country. Source: Mordor Intelligence   

10/11/2022

Pet food trade association adopts ‘UK Pet Food’ as part of its new identity

The Pet Food Manufacturers' Association (PFMA) has unveiled its new identity, UK Pet Food, to 'better' reflect the remit of the organisation. The trade association has over 100 members and represents 90% of UK manufacturers. The UK Pet Food branding focuses on a strong yellow core logo, which the association said reflects a desire to push the industry front and centre. It added that a suite of pet-specific sub logos exists to represent different species with their own contemporary colours, to reflect equality of representation across the different sectors within UK Pet Food. Additionally, UK Pet Food has expanded its membership to include affiliate organisations in the pet world, opening up opportunities for more networking, collaboration and training. UK Pet Food focuses on providing pet owners and professionals with information on wet, dry and raw prepared pet food and good nutrition. Michael Bellingham, UK Pet Food chief executive, said: 'Creating a new brand identity has been an important journey for us. We value our 50 years of history, but equally we pride ourselves on being a forward-thinking organisation, embracing change and driving it forward. 'We were keen for our brand to capture this feeling and better reflect who we are and what we are about. Our modern name and bright new look demonstrates our evolution, embracing new members and planning for the next 50 years.' He added: 'Our focus with the website was to simplify navigation to make it easier for users to find our expert-written material on pet food and nutrition. The design incorporates our new colours and ensures we are projected as the forward-thinking organisation that we are.' For more information please contact [email protected] or [email protected] By UK Pet Food 

03/11/2022

Mars Petcare to Acquire Champion Petfoods, Maker of ORIJEN and ACANA

BRUSSELS and EDMONTON, AB, Nov. 1, 2022 /PRNewswire/ -- Mars Petcare, part of Mars, Incorporated, today announced that it has signed a definitive agreement to acquire Champion Petfoods, a leading global pet food maker, from an investor group led by Bedford Capital and Healthcare of Ontario Pension Plan. For more than 35 years, Champion Petfoods has been a pioneer in biologically appropriate pet foods, to nourish dogs and cats the way nature intended them to eat naturally in the wild. Champion Petfoods' two premier brands, ORIJEN and ACANA, have built a strong and trusted reputation in more than 90 countries, growing rapidly as pet owners increasingly seek out nutrient-rich pet food. Ikdeep Singh, Global President, Mars Pet Nutrition, stated: "We are thrilled to welcome Champion Petfoods and its more than 800 talented people to the Mars Petcare family. The Champion Petfoods team has been a pioneer in developing high-quality and premium pet food in the natural category that pet lovers around the world trust. Together, we will be even better positioned to support pet lovers and fulfill our Purpose to create A BETTER WORLD FOR PETS™." Mars Petcare is a Purpose-driven global business serving pets and pet owners through products and services within veterinary health, nutrition, innovation, and technology. Supported by the Waltham Petcare Science Institute, Mars Petcare has been advancing research into the health of pets for over 50 years, sharing breakthrough science in areas including preventive health. Together, Champion Petfoods and Mars Petcare will provide a broader range of options for pet owners. Champion Petfoods' brands complement Mars Petcare's existing pet food portfolio by adding well-respected brands in the premium pet food category, broadening further its offering within pet specialty and independent retail, as well as digital commerce channels. Champion Petfoods' dry food products are manufactured in company-owned, world-class kitchens in both Canada and the United States. Mars Petcare's significant capabilities and experienced Associates will support Champion Petfoods' talented team in driving further growth, innovation, and success. Combined with Mars Petcare, Champion Petfoods will also be able to fully capitalize on opportunities to expand its portfolio to meet evolving pet owner needs. Blaine McPeak, Chief Executive Officer, Champion Petfoods, stated: "We are excited to join Mars Petcare and become part of a world leader in pet nutrition and services. This announcement is a wonderful way to recognize all the employees over our history who helped build Champion into a pre-eminent global pet food company with our incredible brands ORIJEN and ACANA. We look forward to working with Mars Petcare on taking Champion to an entirely new level." The terms of the transaction were not disclosed. The transaction is subject to customary regulatory approvals and expected to close in the first half of 2023. Advisors J.P. Morgan Securities LLC served as Mars' financial advisor, and Skadden, Arps, Slate, Meagher & Flom LLP acted as Mars' legal advisor. Morgan Stanley & Co. LLC served as Champion Petfoods' financial advisor, and Torys LLP and Bennett Jones LLP acted as Champion Petfoods' legal advisors. About Mars, Incorporated  For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This common purpose unites our 140,000+ Associates. It is at the center of who we are as a global, family-owned business, and it fuels how we are transforming, innovating, and evolving to make a positive impact on the world.  Every year, our diverse and expanding portfolio of quality confectionery, food, and pet care products and services delight millions of people and supports millions of pets. With almost $45 billion in annual sales, we produce some of the world's best-loved brands including Ben's Original™, CESAR®, Cocoavia®, DOVE®, EXTRA®, KIND®, M&M's®, SNICKERS®, PEDIGREE®, ROYAL CANIN®, and WHISKAS®.  We are creating a better world for pets through nutrition, breakthrough programs in diagnostics, wearable health monitoring, DNA testing, pet welfare and comprehensive veterinary care with AniCura, BANFIELD™, BLUEPEARL™, Linnaeus and VCA™.  We know we can only be truly successful if our partners and the communities in which we operate prosper. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to act every day to help create a better world tomorrow in which the planet, its people and pets can thrive.  For more information about Mars, please visit www.mars.com. Join us on Facebook, Twitter,  Instagram,  LinkedIn and YouTube. About Champion Petfoods Champion Petfoods, led by its trusted brands ORIJEN and ACANA, was founded in Alberta, Canada. The company has grown to be a key player in the global pet food industry across 90 countries with strong development in Canada, the U.S., Asia Pacific, and Europe. Its purpose, To Earn Pet Lover Trust Every Day so Pets Thrive for a Lifetime, provides the foundation for its highest aspirations as a company. And its Food Philosophy drives the company to provide the highest quality in every product it makes. To learn more visit championpetfoods.com About Healthcare of Ontario Pension Plan HOOPP is a multi-employer, defined benefit plan serving Ontario's hospital and community-based healthcare sector, with more than 620 participating employers and 420,000 active, deferred and retired members. It operates as a private independent trust with a driving purpose to deliver the pension promise of retirement security for our members.    HOOPP is fully funded and its in-house team of investment professionals manages a highly diversified portfolio of more than C$114 billion in assets (as at Dec. 31, 2021). HOOPP Capital Partners is the private capital arm of HOOPP and has a portfolio of more than C$16 billion, including several investments in leading global consumer brands. Media contact: Anthony Guerrieri
Mars Pet Nutrition
Phone: +1 908 798 1504
Email: [email protected]  SOURCE Mars, Incorporated

02/11/2022

How Economic Factors from Inflation to Supply Chain Disruptions Affect Pet Food Sales

These unusually high growth rates are both a function of the pandemic shot in the arm and of longstanding trends including the front-line role of pet food in pet health and wellness, product premiumization and pet population growth, especially among higher-income households. But with the pandemic at present seemingly manageable, inflation at record levels, and supply bottlenecks continuing to result in product shortages and higher prices, the first three quarters of 2022 have been challenging. What does the future hold? At the beginning of the year, pet owners were beginning to feel the pressure of rising prices as supply issues resulting in higher materials expenses drove up production costs. In Packaged Facts' January 2022 Survey of Pet Owners, 29 percent of pet owners said they were facing 'significant challenges' with price inflation in pet food, with the same percentage reporting a significant challenge with the excessive cost of pet food. Considering all pet products (food and non-food), nearly half of pet owners (45 percent) agreed that they were spending more on pet products 'due to this COVID-19 period,' with nearly one-fifth (18 percent), in strong agreement. Confirming the sparsely stocked pet food shelves in many stores, over one-fifth of pet owners (21 percent) said they were not always able to get their preferred pet foods/treats due to product shortages. The situation was even worse as of the third quarter of 2022, with a range of factors combining into the perfect storm of economic pressures. Across most consumer markets, prices have skyrocketed for three reasons. First is strong demand, with consumers who amassed savings during the pandemic while stuck at home and receiving stimulus money now spending. Second is scarcity of goods, with factory shutdowns, reduced production due to labor shortages and shipping backlogs snowballing into shortages along the supply chain. Higher costs for labor, services and housing is third, with rising rents and other expenses driving employees to demand higher wages and employers passing along these costs to consumers. Exacerbating the situation is the war in Ukraine, which has gummed up global supply chains even further and is partially responsible for the high cost of fuel. This toxic combination caused consumer sentiment to fall to its lowest point ever in June, based on the University of Michigan Index of Consumer Sentiment. In an effort to beat back inflation and stave off recession, the Federal Reserve raised interest rates by 0.75 percentage points in June (the largest increase in nearly 30 years) and another 0.75 percentage points in July. Specific to the pet food market, prices in the global grain market have been elevated due to competition from biofuels, putting pressure on human and pet food manufacturers alike. A stark indication of the massive economic pressures being brought to bear, the Consumer Price Index (CPI) climbed 7 percent in 2021, the largest 12-month gain since 1982, according to the Bureau of Labor Statistics. The pet market initially avoided some of these price increases, but Bureau of Labor Statistics data show a 9.1 percent inflation increase from June 2021 to June 2022, and in May, Adobe reported that online prices for pet products were 9.1 percent higher than a year ago. Pet owners are famous for being willing to spend even during a true recession, as seen during 2007-2008. And as of fall 2022, pet food sales have remained strong even as growth in many non-food pet categories has slowed. The factors most likely to dampen pet food sales in the short term are continued supply chain issues depriving pet owners of their preferred brands, and sticky inflation, which could result in even more well-off pet owners trading down to lower-cost private label and value brands. For the time being, though, pet shoppers continue to spend more on the premium and superpremium fare that primarily drives dollar sales, such as fresh pet food and 'kibble plus' (kibble with freeze-dried or other inclusions). And in August, the University of Michigan reported an unexpected improvement in consumer sentiment (to 55.1, from 50.2 in June and 51.5 in July), reflecting an unexpected decline in inflation (to 8.5 percent, from 9.1 percent in July). Plenty of uncertainty remains, but so far, 2022 is shaping up to be another double-digit-percentage growth year, with pet food on track to top $45 billion in 2022 and $60 billion in 2026. by David Lummis 

19/10/2022

Strengh through Cooperation and Innovation

By combining VDL's strengths on agricultural technology, and more specifically feeding/dosing equipment, with Optimum Sorting's state of the art inspection technologies, this tandem brings forward a whole new level of automation to the Insect industry (feed/food) to support this fast growing business. Whether on dosing of neonates and small larvae, specific product selection, grading and sorting or as end-quality control, a complete tailored solution can now be provided. 'We are very delighted to cooperate with such a professional company and have access to the high class technology, this step will definitely contribute in accelerating the insect industry. It is a big step forward in terms of technology use and speed within the industry', says Geert Poels (VDL) Being a forerunner in terms of technology development for sorting challenges all around the globe and on a wide variety of products, from food to non-food, is part of Optimum's DNA. 'Having found a partner with the right business ethics, skills, experience and motivation to be at the cradle of growth together of such an interesting business, was part of the decision for us to team up with VDL Insect Systems' according to Lars Janssens (Optimum Sorting). by VDL Insect Systems  

17/10/2022

The Modern Pet Home

Today, pets are almost universally considered full-fledged members of the family. So, it makes sense to create a home with their needs in mind – but what does a modern pet home actually look like?  Unsurprisingly, the pandemic left a big mark on the modern pet home with owners spending more time with their pets and physically inside their houses over the past two years. 'With people having to spend more time indoors during the pandemic, the focus for pet products to be more aesthetically appealing and look good in the house has grown tremendously. There's definitely a shift to make pet products for the house look less like traditional pet products and more neutral to fit into the décor,' says Karishma Patel, director of eCommerce at Zee.Dog.  The pandemic has also created opportunities for retailers to become the go-to providers of everything pet parents need to build a modern pet home.  'As the world has gone through a pandemic and still struggles to go back to 'normal' more people have become pet parents and have relied on the bonds of our pets to help us get through this difficult time,' says Jennifer Rosenberger, director of product management for Fringe. 'With more new pet parents coming into this market and pet retailers being an essential business, the pet industry hasn't slowed down even through the pandemic. Pet parents continue to search out new and exciting products that can better compliment their home or offer solutions to their pets wants and needs.'  Modern Must-Haves While pet household products encompass many different categories, there are a few essentials every owner needs when setting up a modern home. Two such must-haves are food and water bowls. 'The modern home pet starter kit has certainly changed from years of the past. As the pet community has learned more and more about healthier eating habits and the benefits of using raised feeding surfaces, we are seeing pet owners are more inclined to keep their pet's long term health as a factor in selecting the products in their pet's feeding and dining areas,' explains Gretchen George, president of PetRageous Designs. In addition to function, bowls have also come a long way in terms of design. It's becoming increasingly popular to incorporate a pet's feeding arrangement with home and kitchen décor, according to George.  'Pet owners want to make selections that coordinate with their style including matching with their home décor,' she says, adding, 'This includes incorporating coordinating placemats and trays into the dining area that complement the feeding products and the room that they are displayed in.' Another must-have in a modern pet home: a comfortable and stylish place for pets to catch some sleep. 'The demand for products that are made of higher quality materials and offer more comfort have been increasing over the past few yea rs. Pet owners have been wanting more comfort and support for their pets' beds and the increase in memory foam/orthopedic bed options is proof of this,' says Patel. And while there is certainly overlap between the household needs of cats and dogs, it's also important to recognize their differences when crafting an up-to-date home for pets. 'When setting up a modern home it's important to provide cats with items that they can 'claim' as their own, either through scent marking or scratching, which leaves a visual mark. Beds and scratchers are both extremely important, creating designated areas where cats can rest and scratch,' explains Kate Benjamin, creator of the Hauspanther Collection by Primetime Petz. Contemporary Sales Pet retailers have an opportunity to help owners find the best products for both their homes and their pets. The first step is getting to know the products. 'Having knowledgeable staff in-store to help customers think through what they need for their home, and not just focusing on the look of a product, will not only help the pet owner find the right products from the start, but also view the retailer as an expert they can trust,' says Patel.  'Retailers also shouldn't be afraid to reach out to manufacturers if they have questions about any of their current products, especially when trying to help find a solution to something a customer is searching for,' adds Rosenberger. Owners with limited space, such as those living in an apartment, require different solutions than an owner with a large home. Pet size, breed and behaviors can also make a big difference, especially for products like feeding bowls.  'Larger breeds require higher capacity bowls and taller raised feeders or tables. Large volume bowls become heavy when filled, so certain pets may require a specific material, such as stainless steel,' explains George. 'Dogs that eat aggressively should likely try a slow feed bowl in addition to eating at a heightened level for better digestion.' How household products are displayed in stores can also make a big difference in driving sales. Both Jen O'Brien, key account for Fringe, and Mel Abernathy, vice president of sales for Primetime Petz, advise retailers to use displays to tell the story of the modern pet home. 'We feel that putting together a display that is merchandised as a collection is the best way to sell our household pet products. You can do this in front of the store, on a table or on an endcap. It helps the consumer to envision the product in their homes,' says O'Brien. 'Set up a focal area of the store creating a complete multi-category visual story that pet parents can relate to, allowing them to imagine the items in their own homes,' recommends Abernathy. The more retailers can make the displays visually mimic a real home, the better, as this helps customers envision what it might look like in their own home or how different products can create a cohesive look and feel. Retailers might also consider cross-merchandising with related products, like litter boxes near litter or feeders near the food aisle, by placing displays nearby. 'We always suggest merchandising bowls and feeders near the food section. Pet owners may not think to browse for feeding supplies, so endcaps near the food aisle are always a great idea,' says George. 'We also suggest showing a complete arrangement of a food bowl, water bowl and a coordinating placemat.' As for the future of household pet products, the modern pet home of tomorrow may look different, but a few trends are expected to hold – namely, the humanization of pets. 'The line between household pet products and human products is going to blur as pet products are made from the same materials and look like the human versions of the same products. Minimalistic design is going to continue to drive how pet products look for the foreseeable future,' predicts Patel.  PB by By Carley Lintz - Pet Food Business

10/10/2022

CIPAL 2022: A shared success with the entire pet food industry!

Almost 700 people including visitors, speakers, exhibitors and sponsors, from Argentina, Chile, Brazil, Mexico, Colombia, Peru, Paraguay and Uruguay, as well as from different European countries and USA, came to visit us to exhibit and share its technological innovations, research and new proposals for the market. We´re so proud to count with their presence, some independent and others representing leading companies where they hold key positions when making relevant decisions for te pet food industry. The results we can show today are thanks to their collaboration prior to the event, we want to thank all of them: To the speakers because the quality of their conference gave rise to a constant training spot, which provided great knowledge and Innovation to the pet food sector. To the exhibitors for contributing to a complete exhibition hall and a networking space, which surely generated new business opportunities and projects in the short term. To the sponsors for showing their brand in all the services that improved the stay of all attendees. And to  all professionals of the industry for coming to enjoy and give life to an enlightening experience We look forward to seeing you at our next edition CIPAL 2024, to renew our commitment of bringing together "the entire pet food industry in one place' By All Pet Food

04/10/2022

How does inflation impact Pet Food producers?

Among the most relevant questions are, what is the net effect of current pet food inflation on manufacturers' profits? Are producers likely to benefit from price increases? And finally, are manufacturers made better off, or worse off by rising inflation? It would be complex to generalize a single answer for all companies since the situation of each producer is different. Therefore, we must analyze each case using the following premises.   Raw material costs are the key First, it is important to clarify that when consumer price increases originate from production cost pressures, the manufacturer only compensates for a reduction in profits. In this sense, each manufacturer has a variable cost structure, different sources of supply of materials, and certain market power. With these three elements, we can know who loses and who can win with inflation. Although it is true that each manufacturer has different costs, these do not vary significantly since the ingredients and raw materials are basic products subject to global prices. Small differences in each manufacturer's sourcing costs and market bargaining power are likely to make a difference to their short-term pricing strategies. For example, raw materials represent 60% to 80% of a pet food producer's operating costs. The 20% gap represents how flexible a producer can be in an environment of rising production costs. In other words: while the producer depends less on raw materials, the more flexibility he has to play with his cost structure. On the other hand, it is important to point out that various pet food manufacturers are self-sufficient in supplies since they are also the owners of the raw material. This represents an advantage over other producers who source elsewhere at market prices. According to a Triplethree International report, under normal economic conditions, a profitability scenario for pet food manufacturers would be between 45% and 55% of gross profit, and between 30 and 40% of profit margin before interest, taxes, depreciation, and amortization (what is known in English as EBITDA, for its acronym in English). These proportions are much higher than other consumption categories, for example, cattle feed, where profits are significantly lower. This explains why countless animal food producers enter the pet food business, as the profit margins are attractive.   Inflation is changing industry profits The truth is that pet food and general inflation are reshaping the pet food industry's usual profits. For example: let's say that, in a certain market, the inflation faced by pet food producers reaches 10% in the year 2022. In this sense, the usual profits will tend to fall in a greater proportion since other indirect expenses will also grow, a product of inflation. Therefore, the profitability scenario mentioned above, between 30% and 40% of gross profit, could be seriously diminished, forcing less efficient producers to withdraw from the market or at least to carry out cost reengineering strategies. Finally, it is important to note that price adjustments in pet food are necessary to keep the business running, and more importantly, to maintain attractive profit margins for the industry and encourage investment in the sector.   Source: Triplethree International

27/09/2022

Factors that determine the purchase decision in Pet Food

By María Candelaria Carbajo

But what are the factors that determine purchasing decisions in the Pet Food world?   ● Humanization, above all We cannot say that this factor is a key aspect of the food itself, but seeing how this trend has become highly present in recent years, we cannot leave it out. That is a fact, and we already know it: pet humanization is one of the biggest trends in the pet food industry. In this sense, we can affirm that health care awareness in a preventive and not a curative way (that is, acting before diseases appear) results in greater access to information. Today, pet owners choose based on the ingredients, food quality, and specific benefits beyond price and packaging. It is remarkable that this is a movement that, without a doubt, allows us to consistently improve the market because we can compete by offering different alternatives and not just looking for the lowest price. Thus, for example, we see how new proposals arise that seek to respond to the new demands for "grain-free," "natural" or "high protein" food; not to mention the search for food that can meet the specific needs of a pet group, such as neutered cats or large breed adult dogs.   Use case: United States A study was carried out to determine the main purchase determining factors of the inclination toward one Pet Food product or another. The survey was conducted with 1,209 dog owners and 972 cat owners. It should be noted that, in the last country statistics, 68% of its inhabitants had at least one pet.   Factors influencing Pet Food choice Sources of dietary or nutritional information Yes, for more than 43% of those surveyed, their veterinary health care team is their principal source of information about food for their pet. In the second place, there are Internet sources, with more than 24% (it is, therefore, important to inform with knowledge and verified sources). We can understand, logically, that, hand in hand with humanization, just as we listen to our doctors and the recommendations on how to take care of our health, it is also being done, progressively, more and more with veterinarians. It is not strange to imagine a novice pet owner asking their veterinarian what Pet Food brand they recommend the most, right? However, the majority of those surveyed agreed that the most important thing is to provide the pet with the best possible nutrition, one beneficial for them and of stable quality; and feed them with an appropriate diet for each particluar condition. Food characteristics The characteristics of the food that, according to the survey, are considered most important when choosing are: ● Nutritional capacity ● Quality ● Ingredients ● Freshness Surprisingly, the least important were: ● The sale (It means its space in the market) ● The color ● The packaging ● The absence of gluten Labels To understand the role of calorie labeling in pet food purchasing decisions, participants were asked about their use and awareness. The majority (74.9%!) stated that they were aware of this label type, but only 52% of them indicated that they use or look at this information. Health prioritization How important is it to buy healthy food for ourselves? And how important is it to buy it for our pets too? Health prioritization showed that at least 53% of pet owners think their health is as important as their pets' health. (health prioritization gap = 0). Surprisingly, 43.6% had scores indicating higher importance in buying healthy food for their pets, and only 3% stated a higher priority for themselves. Price and brand loyalty Surveyed were asked how important changes in food cost were for them versus their pets. And in this case, the price change in human food turned out to be more important than that of pet food. Likewise, pet owners claim to be more loyal to pet food brands than human food brands.   Conclusions The majority of survey participants want to feed their pets the most nutritious diet possible. Results indicate that pet owners evaluate wholesomeness, freshness, and pet food ingredients when making purchasing decisions. While it is encouraging that owners are trying to feed their pets the best nutrition possible, the truth is that, at the end of the day, most are not experts in animal nutrition and can misinterpret or understand certain information, either due to lack of knowledge or unclear marketing strategies or that promote benefits with a lack of scientific evidence. An example of this is what was seen in the survey, where 3% of respondents stated that they feed their pets raw food when, in fact, there is still not enough evidence that the raw diet offers the same or more benefits than the traditional diet, without increasing health risks. There is no doubt that better education is needed from veterinary health professionals and manufacturers to continue providing tools to pet owners. This way, they can make intelligent decisions based on verified information.   Let's consider the context We know, then, that the highest-ranked pet food characteristics were health and nutrition, quality, ingredients, and freshness (at least for US pet owners). Additionally, the focus on ingredients and good nutrition may reflect how trends in human health and nutrition have begun to spill over into the world of pet health. And although this is something that can spread worldwide because we are seeing it in all the local pet food markets, it should be remembered that, after all, the choice of pet food also depends on the economic, political, and society in which people find themselves. We encourage the data from this survey to be a reference, but not the last word about all markets, since each country, each city, has its particularities.   Source: All Pet Food

12/09/2022

SAVE THE DATE: Think Plastic Brazil holds 2nd World Plastic Connection Summit on November 7-10, 2022

Think Plastic Brazil (portfolio of solutions to support the converted plastic products industry in the internationalization process for target markets), created by the INP (National Plastics Institute) in partnership with ApexBrasil (Brazilian Trade and Investment Promotion Agency), has confirmed the date and venue for the 2nd World Plastic Connection Summit, the most important international event in the Brazilian converted plastics sector for business and knowledge renewal. The Summit will be held in a hybrid format (face to face and online) at the Blue Tree Premium Alphaville, on November 7-10, with simultaneous transmission in Portuguese, Spanish, and English. In the 2021 edition, the event recorded over 13,000 hits from 54 countries, with 130 participating Brazilian companies and globally renowned speakers, such as Alexandre Herchcovitch, Paulo de Mattos Coelho (Braskem), Karim Rashid, Sally Dominguez, Rosana Orlandi (Guiltless Plastic), Peter Gianetti (IHA), and Priya Nagrale (Market Study Research). The main innovations this year are the new award category (World Plastic Global Design Award) and the implementation of a Buyer and Image Project with large global buying networks. 'In addition to the actions designed to promote business and the renewal of knowledge, the Summit will be a moment of interaction between the main exporters of the Brazilian converted plastics sector, allowing the exchange of experiences and the growth of the market as a whole. The presence of major domestic and international names at the Seminar, the recognition of the internationalization efforts in the Award, the possibility of good deals with the Buyer e Image Projects, and the expected launches of the Yearbook 2022 and Color Trend 2022 confirm the greatness of both Think Plastic Brazil and of our industries,' said Carlos Moreira, Strategy and Project Planning Manager at Think Plastic Brazil. The World Plastic Connection Summit 2022 will be composed of: International Seminar: an international technical seminar to disseminate relevant information for decision making both on target markets and on the potential of the Brazilian converted plastics sector, with the participation of renowned professionals from different countries. The Seminar will be held on November 7-8 and will be covering the launch of the International Color Trends Guide (Color Trend 2023) and the International Yearbook 2022 with international data on the sector and information from the 130 members of Think Plastic Brazil (Yearbook 2022). International Award: the award ceremony, which aims to acknowledge the companies that are investing in the Internationalization process while honoring the relevant actions by companies associated with the Program. Color Trend – International Color Trend 2023: an in-depth global study of color trends in the converted plastic market, imprinting Brazilian culture and presenting production and development possibilities to domestic companies. The color survey will be coordinated by a renowned Brazilian designer, bringing even more relevance to the information collected. International Yearbook: the Yearbook, printed in three languages ​​(Portuguese, English, and Spanish), presenting the international information on the sector for 2022 and the complete data of the Brazilian companies participating in the portfolio. Buyers and Press project International Show – Buyers Project and Image Project: on November 9-10, at the Blue Tree Premium Alphaville Hotel, companies associated with the Think Plastic Brazil Program welcome international buyers and journalists. The World Plastic Connection Summit is one of the main actions of the sectoral project for the verticals supported by the Think Plastic Brazil program: Agribusiness, Toys and Childcare, Construction, Packaging, Inputs (including Masterbatch, the material responsible for the coloring of converted plastic products ), and Housewares Press Contact: Gabriel Rajão & Suzana Elias Azar Phone Number: +55 11 99629-0173 ByThink Plastic Brazil     

08/09/2022

The impact of the Russia-Ukraine war on the Pet Food Industry

By Luciana Chippano

War in Ukraine threatens world food supply Russia is one of the world's largest wheat exporters; Ukraine follows in its footsteps. Both countries, from 2021-to 2022, were expected to account for almost 30% of global wheat exports, according to data from the US Department of Agriculture, a number that is affected by unexpected events. The Russian tanks and missiles that besieged Ukraine have since threatened the food supply and livelihoods of scores of people in Europe, Africa, and Asia who depend on the farmland of the Black Sea region, known as the "breadbasket" of the world." As in war zones, Ukrainian farmers had to abandon their fields as millions fled, fought, or tried to stay alive. And just as the ports that ship wheat and other staples around the world are being closed in Ukraine, in Russia there is a huge concern that its grain exports will be increasingly affected by Western sanctions.   A long conflict would undoubtedly have a major impact There is a reality: wars mean scarcity, and that means price increases. If the Ukrainian citizens have been called to defend their country, who does the harvesting? Who takes care of the transportation? If we consider that during the first two days of the conflict, the price of cereals for animal feed increased by 10% on the open market in Spain, what can we estimate for what's left of 2022 if shortages and supply problems continue to increase? How can we expect, then, that the raw materials industry does not affect the pet food industry, which has a constant interrelation?   Pet Food companies respond to the Russian invasion The Russian invasion of Ukraine has prompted scores of pet food and treat manufacturing companies to refocus their operations in their respective regions. Regarding the conflict specifically, several companies have decided to either stop their operations or advertisements in Russia as a sanction to the country or to make money and food donations for people and pets seeking refuge in other European countries as well as in Ukraine to resist Russian forces. Ukraine and Russia are major food producers. Both countries combine almost a third of world exports of wheat and barley. Ukraine is also a major corn supplier and a world leader in sunflower oil, widely used in food processing. And is, in fact, the fourth largest external food supplier in the entire EU. Russia, for its part, is the world's leading exporter of nitrogenous fertilizers and the second leading supplier of potassium and phosphorous fertilizers. Logically, the global pet food industry may impact some of the main commodities that Ukraine produces; any disruption to its supply could have ripple effects throughout the global ingredients market. This is insignificant in comparison with the loss of lives and livelihoods in Ukraine, but pet food manufacturers around the world must contend with ever-increasing disruptions to already tangled enough supply chains. As a result of the conflict, we can name the ships that cannot leave the Black Sea ports, and therefore all exports are stopped. Furthermore, international sanctions on many Russian companies are already having an impact. In this sense, there is no doubt that pet food companies are already (and must continue) actively searching not only for alternative suppliers for raw materials that they do not obtain as before but also for substitutes. Operations cannot be stopped but rather modified, so that, in the event of a total lack of supply, the different food formulas should be changed with the main objective of keeping on supplying the pet food industry and pet owners who are in constant demand for food. However, although pet food manufacturers use different raw materials and supply chains, the repercussions for the pet food industry are inevitable. The limited availability of some essential raw materials, such as sunflower oil or white fish, packaging raw materials and cereals, as well as the interruption of logistics and fertilizer and fuel reservation are just some of the factors of the problem.   Summary We should also consider that the impact of Russia's actions against Ukraine goes far beyond the grain and energy markets: there is the potential (which is already happening in many parts of Europe) to increase global inflation, yet increased as a result of COVID-19. And although Russia and Ukraine are not economic giants like the United States and China, they are important suppliers of certain diary products. And while the pet food industry has already successfully overcome the challenges of the pandemic by adapting supply chains and sourcing alternative raw materials, we are once again facing an uncertain present and future. Any change in raw materials can affect supply chains and availability.

06/09/2022

Open letter to a Factory Manager

By José Fernando Raizer

The functions of the factory manager are carried out right at the point where the company's plans translate into action. The failure or success of these plans depends on the energy and skill with which human, financial, raw material and equipment resources are applied to developing the products and services provided by the company. As the economy grows, the need for these resources to be well-used increases even more.I n general, business management is currently facing situations of profit margin compression, which requires strict compliance with the budget, which must be constantly reconciled with cost reduction. New manufacturing processes require more complicated equipment and tighter controls on quality. The community, the Ministry of Agriculture, and other regulatory bodies at every level expect the factory to reduce pollution, dust emissions, and noise and maintain the quality of its effluents at increasingly demanding levels. Good manufacturing practices went from 'desirable' to 'mandatory' status… In addition, the procedures, reports, audits, and controls seem to multiply at a very fast pace.The purpose of this article is to help the factory manager list and prioritize this set of responsibilities and duties so that it is easy to understand the relationship between them and to specify the managerial tools that he will need to handle all of this. We also need to address the basic responsibilities of the factory manager and his relationship with other departments in the company.   PRODUCTION FUNCTION Production work can be simply defined as 'making products of assured quality, in the required time, at the lowest possible cost, safely and with good employee relations.' The factory manager has to transmit the knowledge and information acquired in his operation to the competent areas, which can help in new products and processes development, in addition to protecting the company against the obsolescence of equipment and methods. The factory manager also has to be cautious and efficient in applying the resources entrusted to him, and to use money wisely by recommending the purchase of equipment labor-saving, reliable, inexpensive and infrequently maintained. And that, in addition, offers flexibility for future expansion. Maintaining a good relationship with employees is no longer considered a simple 'collateral' or secondary activity of the manager. It must include, in addition to the employees, a good relationship with the entire community where the factory is located, including neighbors, civil authorities, the professional and business community, minority groups, as well as those related to the environment... The factory manager is expected to deliver results in six basic areas: Production, Quality, Costs, Safety, Maintenance, and Relationship with employees. Another responsibility of the factory manager is to accurately determine the plant production capacity. This is essential for the company to make the right decisions regarding its market strategy. When doing this, you must take into account the time losses that naturally occur during the process, preventive maintenance times, cleaning, etc. QUALITY The factory manager is responsible for establishing a program that involves and commits all production personnel to follow the standards of the process without "shortcuts" or personal deviations... Instilling respect for total quality puts great pressure on the factory manager's leadership skills and is a full-time task... COSTS Producing at the lowest possible cost is the most obvious element of the factory manager's responsibility. Another responsibility is to generate or actively participate in the annual budget preparation for all areas of the factory, from the reception of raw materials, production and all its processes, maintenance, and even shipping, and then keep track of these expenses within those established limits, throughout the year. The factory manager will only be successful in this task if he creates a strong sense of cost and value consciousness in his team. Finally, the factory manager needs to participate in the company's capital investment program development. He needs to recommend new factories or equipment to expand production, reduce costs, increase quality and improve services, meet the requirements of government regulatory agencies, and even propose outdated equipment replacement. SAFETY AT WORK From a humane standpoint, the factory manager must do whatever is necessary to prevent physical harm or death to his employees. However, the simple 'humanitarian feeling' is not enough. There must be adequate training programs, equipment that minimizes risks, personal protective equipment, etc. All this must be part of an annual investment program duly presented and approved by the company's Board of Directors. The so-called 'housekeeping' is also the responsibility of the factory manager. It is impossible to maintain quality and safety in environments full of dust leaks, spills, and piles of garbage and unusable material in the corners… Workforce morale and efficiency are bad when the factory is not permanently cleaned. Giving that "general treatment" to the factory sporadically is not "good practice"... It seems obvious to say this, but frequently, there are cases in which factories work at the absolute limit of their capacity without proper maintenance, and therefore, the obsolescence process accelerates terribly. It is good to remember that the decision to work without performing adequate preventive maintenance is made by the company's Board of Directors, and should not be made by the factory manager. It is up to him to communicate adequately and with the necessary frequency to the Board that the process of working in an 'overcapacity' regime can generate a great cost in the future. EMPLOYEE RELATIONS It's not the factory manager's job to keep everyone happy; that's impossible, but it's your job to put employee relations on a foundation consistent with company goals. There are at least 4 result areas (three of them measurable) through which we can judge the performance of the factory manager in the item "Relationships with employees": The factory operation is not interrupted by events derived from bad relations with the employees.  The atmosphere in the factory is not one of abandonment but of a collective sense of purpose. This is subjective but easily noticeable to those who know a little about the factory. When the company/employee relationship is compromised by conflicts such as strikes, the voice of the factory manager is respectfully heard and taken into account. Companies with good relationships with their employees tend to have a low rate of absences, delays, and employee turnover. THE SCIENCE OF MANAGEMENT After reading this list of responsibilities and knowing there are still many more, the factory manager can easily deduce that: "Managing is doing things through people...", and making high use of morality and commitment to the right thing. Planning, organization, and control are the essential activities for this. The factory manager sets the 'tone' of the work environment by showing how much energy he puts into his own work, how determined he is to achieve his goals, and by demonstrating his ability to plan, organize, and control events. If the manager demands high performance from his subordinates, he has to set even higher performance standards... The phrase 'Do what I say, not what I do' is not the motto of a successful manager!!! Demands the same professionalism from those who report. A maintenance supervisor who is not able to explain why he spends so much on a certain area or piece of equipment does not deserve this position. Surround yourself with competent people because, in the end, your team is what determines who you are. Do not work firefighting on a break/fix/fire/hire basis. Although not required, make an annual, detailed budget monthly, from maintenance to general factory expenses. Have an ally in the nutrition/formulation area. It will need your formal endorsement to justify a thermal process improvement, a new type of extruder die, and a new and more efficient type of coated hammer for grinding that contributes to proper DGM (Medium Geometric Diameter), a liquid adder, etc. Take advantage of the best of others: you are not an expert in everything. In the training program for your employees, ask the formulator for help in talks for operators. Salary is not the only motivating factor for an employee; attention is essential, and nothing better than a well-functioning training program to show that you value your team. Invite suppliers' personnel, and use consultants available from suppliers of premixes, amino acids, vaccines, and acidifiers…. If you do not already know, learn immediately how to do ROI calculation, PERT network, and problem analysis. Stay up to date on courses, congresses, and everything that can contribute to your development and that of your team. And above all, replicate what you are learning with your team. For anything that costs money, submit a spreadsheet with the expected benefit and your commitment that it will happen. In the absence of high rates of return on investment, justify what the factory needs based on the argument of QUALITY / SAFETY ASSURANCE, and do it in a formal way, with at least a well-done SENSITIVE ANALYSIS. SUCCESS!!! By: Fernando Raizer

17/08/2022

Colgate-Palmolive expands Hill’s Pet Nutrition with three manufacturing plants

The plants – in Orangeburg, South Carolina; Clinton, Oklahoma; and Washington Court House, Ohio – will be integrated into Hill's global supply network to produce dry pet food for Hill's Science Diet and Prescription Diet brands. The purchase agreement includes the transfer of the approximately 350 employees involved in the dry pet food operations. Hill's is currently building a new canned pet food manufacturing facility in Tonganoxie, Kansas, scheduled to begin production next year, and in April completed the acquisition of a canned pet food plant in Italy, also to meet demand for its science-led pet nutrition diets. 'Our Hill's business is growing well, and we continue to invest to expand production capacity, improve our capabilities with initiatives like our new Small Paws Innovation Center, and better engage pet parents, veterinarians and Hill's retail partners,' said Noel Wallace, Chairman, President and Chief Executive Officer of Colgate-Palmolive Company. 'This investment will help further strengthen the Hill's business today and for the long term.' John Hazlin, President of Hill's Pet Nutrition, added: 'Hill's is committed to enriching and lengthening the special relationship between people and their pets, and this additional production capability will help us reach more pets with our science-led foods and enable us to raise the level of service we provide to the specialty retailers and veterinary professionals that offer our products. We look forward to welcoming members of the Red Collar team to the Hill's family.' Red Collar, an Arbor Investments portfolio company, will manage the dry pet food private label business for a transition period and will continue to own and operate its pet treats business and facilities. The acquisition is subject to regulatory approval and other closing conditions. About Colgate-Palmolive Company Colgate-Palmolive Company is a caring, innovative growth company reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom's of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill's Science Diet and Hill's Prescription Diet. We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children's oral health through the Colgate Bright Smiles, Bright Futures program, which has reached more than 1.4 billion children since 1991. For more information about Colgate's global business and how we are building a future to smile about, visit www.colgatepalmolive.com. CL-C About Hill's Pet Nutrition Founded more than 80 years ago with an unwavering commitment to science-led pet nutrition, Hill's Pet Nutrition is on a mission to help enrich and lengthen the special relationships between people and their pets. Hill's is dedicated to pioneering research for dogs and cats using a scientific understanding of their specific needs. As a leading veterinarian recommended pet food brand, knowledge is our first ingredient with 220+ veterinarians, PhD nutritionists and food scientists working to develop breakthrough innovations in pet health. Hill's Prescription Diet therapeutic nutrition plus our everyday foods, Hill's Science Diet, Hill's Healthy Advantage and Hill's Bioactive Recipe, are sold at vet clinics and pet specialty retailers worldwide. For more information about our products and nutritional philosophy, visit HillsPet.com or HillsVet.com. Contact: Thomas DiPiazza -  Colgate-Palmolive Company
212.310.2607

16/08/2022

Is inflation impacting pet food spending?

The combination of an unpredictable supply chain, inflated costs for raw materials, longer lead times and unwavering demand have resulted in higher prices for finished dog and cat food products. The question is, how are pet owners responding? NielsenIQ reported data from the Bureau of Labor Statistics showing a 9.1% inflation increase from June 2021 to June 2022. In May, Adobe reported online prices for pet products were up 9.1% year-over-year and 1.1% from April to May 2022. According to the Adobe Digital Price Index, online inflation for pet products was observed for two full, consecutive years — from April 2020 to April 2022 — with a peak at 7.8% year-over-year increases in September 2020. According to NielsenIQ, the total pet care price index in May 2022 was 119.5, up 18.31 points in May 2021. This overall trend is reflected in the price indexes for dog food and cat food; dog food was indexed at 121.8 in May 2022, up 18.66 points year-over-year, while cat food was indexed at 118.9, up 18.56 points year-over-year. NielsenIQ described this data as 'a dramatic rise in pricing for essential goods for pets,' and expects the index to continue rising into the third quarter of 2022.     This story of inflation is being told across human food categories, as well as the energy sector, NielsenIQ reported. With inflation affecting nearly every major product category, from gasoline to groceries to pet products, how has demand for pet food and treat products been impacted? According to NielsenIQ, pet owners are reluctant to adjust their pet spending to inflationary pressures. In the company's BASES survey conducted in April 2022, roughly 66% dog and cat owners reported if their typical pet food increased in price, they did not expect to choose a different, cheaper option. Additionally, non-discretionary purchases such as treats, vitamins, supplements and toys continue to be prioritized by pet owners to improve quality of life, health and wellness of their pet, regardless of price hikes. Although nearly half of respondents said inflation has no impact on their purchasing channel of choice — online or in-store — 40% of pet owners told NielsenIQ they are more likely to shop online in response to rising prices. However, NielsenIQ reported little to no change in market share between brick-and-mortar and online from April to May 2022, with brick-and-mortar pet care sales representing 76.3% of total sales and online sales account for the remaining 23.7%. Even with inflationary pressures expected to continue, the pet food market continues to prove its resilience, and pet owners have made it clear that they will continue to prioritize the health and wellbeing of their furry companions at any cost. by Jordan Tyler - Digital media editor of Pet Food Processing. 

12/08/2022

FDA Alert: Darwin’s Natural Selections Cat Food Lots Test Positive for Salmonella

Darwin's Natural Pet Products Natural Selections Antibiotic & Grain Free Chicken Recipe for Cats, Lot 9116, manufactured on May 2, 2022. Darwin's Natural Pet Products Natural Selections Antibiotic & Grain Free Turkey Recipe for Cats, Lot 9121, manufactured on May 4, 2022. The products are sold in white and clear plastic packages with blue and green labeling. Each pack weighs two pounds and consists of four separate units. The lot codes are on the front lower left unit of the package. If you have these lots of Darwin's Natural Pet Food, or you can't be sure of the lot code of the products you have, throw them away. Do not feed them to your pets. The FDA is issuing this alert because these lots of Darwin's Natural Pet Products cat food represent a serious threat to human and animal health. Salmonella can affect both human and animal health. People with symptoms of Salmonella infection should consult their health care providers. Consult a veterinarian if your pet has symptoms of Salmonella infection.
The U.S. Food and Drug Administration is cautioning pet owners not to feed their pets two lots of Darwin's Natural Pet Food because products from these lots tested positive for Salmonella. These products are Darwin's Natural Pet Products Natural Selections Antibiotic & Grain Free Chicken Recipe for Cats, Lot 9116, manufactured on May 2, 2022; and Darwin's Natural Pet Products Natural Selections Antibiotic & Grain Free Turkey Recipe for Cats, Lot 9121, manufactured on May 4, 2022. These products are manufactured by Arrow Reliance Inc., doing business as Darwin's Natural Pet Products, and are sold online direct to consumers. The FDA collected and analyzed unopened samples of products from these two lots after receiving a report of illness in three kittens in a single household that had consumed the food and developed diarrhea. A stool sample from one of the kittens tested positive for Salmonella. A fourth kitten did not eat the food and did not become sick. Whole genome sequencing of the Salmonella in the two products revealed that the turkey product contained Salmonella Typhimurium, while the chicken product contained Salmonella Typhimurium and Kentucky. The FDA is issuing this alert because these two lots of Darwin's Natural Pet Products cat food represent a serious threat to human and animal health. Because these products are sold and stored frozen, the FDA is concerned that people may still have them in their possession and feed them to their pets. The FDA recommended that Arrow Reliance Inc. voluntarily recall these products and notify the public but, as of August 5, 2022, the company has not done so. Darwin's has posted a statement that notes the following: We believe the FDA's request is wholly unnecessary; there are no pet health risks to address. We also believe the FDA's request is based on flawed regulatory decision-making and have taken steps to make our position clear with the agency. Several months ago, a consumer's young kittens ate from an adult cat's bowl that contained a portion of raw food; afterward the kittens had diarrhea. When the individual contacted our customer service team, we reminded them that we – and health experts across the industry recommend cooking raw pet food before feeding it to kittens under 4 months old. We also advised the consumer to dispose of the remaining food and we issued a full refund. The kittens did not experience any other health issues and did not require further veterinary care. The adult cat never developed any adverse effects. We have not received any complaints from other customers who received products from the same lot number. All of the product lots in question were shipped months ago direct to our consumers, and we believe the food has been consumed By: Pet Age 

28/07/2022

Spanish pet food brand strengthens presence in Mexico

Pet Markt Company, a Mexican producer and distributor of super-premium pet food, is launching Advance, a brand of Spanish company Grupo Affinity. Affinity is among the largest pet food companies in the world, while Advance is well-known as a prescription pet food brand intended for dogs with dermatological ailments. A leader in nearly 70 markets worldwide, Advance is manufactured in Spain and comprises several prescription pet food products and a few maintenance formulations. The brand owns a research center near Barcelona to test and validate its formulations for dogs and cats, which recently published the first testing report on its dermatological products. In the trial, their product regenerated skin tissue (in a skin-artificial model), reducing the amount of cortisone required in the patient. Veterinary pet diets only In this initial launch in Mexico, Pet Markt introduced Advance's Atopic, Hypoallergenic and Sensitive Skin for dogs. As for cat food, the company introduced the Advance Renal variety. Advance products are available solely at veterinary clinics in Mexico and won't be available at other specialty pet food chains or online.Pet Markt distributes its products from Mexico City to the rest of the country and has same-day deliveries to central Mexico. Pet food launch complemented by e-learning program According to a media release, to support the launch in Mexico and provide knowledge and awareness, Advance (through Pet Markt) is offering its e-learning program, Vets & Clinics, directed to the veterinary community, free of charge. This hub of online resources includes webinars, clinical cases, papers, podcasts on Spotify, diagnostic posters and other relevant information for veterinarians. In addition, the platform offers an e-learning program with monthly tuition, where doctors can pursue diplomas in different areas, from managing a veterinary clinic to workshops for specific diseases. Plus, Pet Markt, the operator of Vets & Clinics in Mexico, offers 100% scholarships for Vets & Clinics-Advance customers.  by Iván Franco 

27/07/2022

Northwind Celebrates 25 Years !

The celebration kicked off at 5pm with NorthWind employees, their families and guests enjoying outdoor games and activities for all ages. Before dinner Mike and Marlene said a few words and the Sabetha Chamber of Commerce had a ceremonial ribbon cutting to commemorate the 25 year milestone. The evening celebration was full of fun, friends, and family! COMPANY HISTORY 1997 NorthWind Technical Services, LLC was established by Mike and Marlene Bosworth in their home outside of Sabetha, Kansas. At that time, the company primarily offered engineering consulting services. 1999 NorthWind began offering automation system solutions and moved into a small office space in downtown Sabetha.  Control panels for automation systems were constructed in the Bosworth's garage at their home. 2001 The company's first full time employee was hired. 2003 A new 5,000 sq. ft. office and panel shop were constructed in the Sabetha industrial Park for the growing business. 2010 NorthWind becomes CSIA certified. 2012 A major expansion added 2,600 sq. ft. of space that included a test lab, lunchroom, and additional office space for a growing number of employees. 2014 NorthWind expanded for a second time, adding another 3,250 sq. ft. to the facility's panel shop and warehouse area. 2017 A third expansion of approximately 10,000 sq. Ft. provides additional space for control panel fabrication and personnel. 2019 NorthWind opens the Latin America Office located in San Jose Costa Rica. NorthWind is also recognized as System Integrator of the Year by Control Engineering Magazine. 2021 NorthWind opens an office in Kansas City. NORTHWIND TODAY Our headquarters is located in Sabetha, KS. The majority of employees and all panel fabrication activities are located at this facility. A second location was established in San Jose, Costa Rica in June of 2019 to better serve customers in Latin America. The Costa Rica office houses twelve employees that work in Service, Sales, and R&D. A third office in Kansas City opened in 2021 housing a small group of  employees who live in the KC area. NorthWind strives to achieve high standards that meet customer needs, promote employee wellbeing and development and to ensure company stability.  The company has been Control Systems Integrators Association (CSIA) certified since 2010 and consistently employs CSIA Best Practices and Benchmarks to provide the best value to its customers, combining technical proficiency with sound business practices.  NorthWind is also an accomplished Rockwell Automation Gold Partner, providing proven services and solutions that meet our customers' automation needs. by All Pet food

19/07/2022

Indian Pet Food Market

The Indian pet food market is projected to register a Compound Annual Growth Rate (CAGR) of 13.5% during the forecast period (2021-2026). Like other industries, the COVID-19 pandemic has majorly impacted the pet food market in India. Due to rampant misinformation on pets' immunity and covid 19 infection, some people started abandoning their pets. This led the pet food industry to launch awareness campaigns and dispel rumors regarding pets and Covid-19. There was a huge supply and demand gap also due to panic buying of pet food among pet parents. The pet food industry has been unable to cater to the demand due to disruptions in the supply chain and poor logistic services.  The concept of owning pets and taking care of them is a very urban phenomenon in India. Therefore the growth of the market is mainly dependent on the pace of urbanization. Infrastructural changes of the past two decades signal a very positive and rapid movement here. The Indian consumers' tendency to overspend on pets is slowly giving way to the feeling of "pet humanisation" and sensitisation; trends well demonstrated by the rapid rise in adoption rates. Therefore, increasing concern for pet health and nutrition is a significant driver behind the market's growth.  Increasing pet humanisation  Over the years, different types of pets have been considered  "family", but the notion of treating pets like humans, which is termed "humanization" of pets, is presently driving the pet food industry in India. With growing income, urbanization, and increasing health awareness, pet owners are shifting to premium and natural foods that are free of genetically modified organisms, artificial colors, and flavors and aid in promoting the good health of pets. In order to utilize this situation, many companies are releasing food with high-quality proteins and vitamins, which help in maintaining healthy skin, digestive health, etc.  The Making of Fresh For Paws This journey began in 2018 purely out of my love for my own pet dog -Vanilla. The search for nutritious, natural and tasty food for her led me to first experiment with recipes at home and eventually conceptualise a pet food brand due to lack of any satisfying equivalent in the market. The Pet Food space has always been dominated by the big market players and entering the same place as a small start-up was in itself a big challenge.  It took a lot of research and development to come up with the recipes and final products acceptable to the market. Creating awareness was the first step in creating space in this sector as Fresh For Paws was amongst the first to introduce new technology and food in the market. Sustaining a business in a new space is not easy but the key to doing so is to keep innovating and creating awareness in the market about your brand. Continuous education of the customer is also important. The pet care and nutrition aspects have become more visible and talking points; pet parents are becoming more aware about what is right for their dogs and what is not.  Following are some tips from a founder like me:  Connect to the needs of the pet.  Build trust amongst your clients and create awareness  Keep Innovating & Researching  Sustainability is a core principle  Do thorough research and testing before launching new products.  Competitors are collaborators. Grow the market by joining hands.  Boost your customer service  Stay true to your passion and purpose; you will be able to communicate your genuine and organic message to your customers.  Industry drivers and growth  As per industry experts, millennials make up 31% of pet owners in India, baby boomers 29%, Gen Xers make for 26% share of pet owners, and Genz and Builder generations make up the rest of the pet owner market in India. Millennial pet owners also use technology to purchase products and services for their pets.  The pet industry market research also revealed that it has helped make a robust market with prominent new pet-related businesses. Keeping all these factors in mind, the pet market should keep growing in the coming years.  The pet food space is one of the most prominent parts of the pet industry. According to the pet food industry analysis, pet owners in India spend about 300 USD ( Rs. 23000 approx ) per annum on pet food and treats. Online pet food sales statistics reveal that 73% of pet owners purchase food online, and about 27% purchase from pet specialty stores.  As per the latest pet food industry statistics, Amazon is the leader in e-commerce sales with a 45% sales surge compared to the previous year. The growth in the market can be attributed to the numerous choices available. There are tons of choices for dogs alone, including dry food, wet food, organic, and natural dog food. Such a variety and wide choices are fuelling the dog food market growth.   However, there is still room for businesses to grow in this sector, especially when as per estimates, India needs 3k tonnes of pet foods, and the current supply is not sufficient to meet the quality and demand. There is about 35 % to 40% shortage of animal food in the country. Imported pet foods are costly, and many pet owners can't afford them. Local players can take advantage here.  A balanced nutritious diet is a key to pets' health, but high-quality, premium pet food is not accessible to every Indian pet owner due to lack of information and cost. Small businesses can take the lead here and address the demand-supply gap. The local players in the pet food industry can avail themselves of the opportunities like government schemes to make pet food in India and meet the demand. There is a huge scope for India-specified pet foods too.  The Indian pet food industry is worth about  Rs.2,500 crore.  And as per industry data, out of 29 million total pet population, 24 million are dogs, and the rest are cats and others. As the humanization of pets is becoming more pronounced in the food segment, the era of dry kibble is getting over. Now, it is time for human-tested pet meals. Businesses like Fresh For Paws can enter this space and compete with personalized, fresh food options. Raw dog food is also among high-growth niches - mirroring human food trends will be another profitable approach but it needs more research and trials.  by Srishti Bhatia

15/07/2022

FEDIAF’s Statement on Supply Shortages and Inflation

To add to the immediate humanitarian crisis, supply chain disruptions amidst an adverse inflationary environment continue to present the pet food industry with unprecedented challenges. Given the volatile context, FEDIAF and its member companies, in collaboration with respective public authorities and partners, have been working hard to ensure the continuity of pet food supply and mitigate challenges to avoid disruptions as much as possible.   Raw materials availability Russia and Ukraine are key global suppliers for several raw materials crucial for pet food formulations and production. Russia is the world's top exporter of many fertilizers and 80% of global sunflower oil exports originate from Ukraine or Russia. Given the highly volatile context, the pet food industry is currently impacted by the limited availability of these key raw materials as well as animal protein shortages. Thus, many manufacturers may need to switch to alternative oils and ingredients. One particular challenge relates to the fact that the category of complete feeds, which make up the majority of the animal feeds produced, have to be formulated according to legal requirements in such a way to ensure all the requirements for a healthy and balanced diet for the pets. Ingredients often cannot be replaced in the formulations depending on their availability. Thus, to ensure continued food supply, pet food manufacturers have been taking appropriate measures to adjust their sourcing practices, occasionally embracing increased prices of raw materials in a low supply environment.   International logistics and supply chains Due to the knock-on effects of the global pandemic, complex logistics challenges were already present. With the help of governments, authorities and other stakeholders our industry has navigated these challenges and continued supplying food for pets around Europe. The war has caused additional disruption to international logistics and continues to impact supply chains.  Ocean shipping in the Black Sea, air-freight availability and regular shipments via existing trade lanes have become increasingly challenging. All these factors have led to a complex operating environment for pet food companies.     Inflation and energy supply With the onset of the war in Ukraine, energy prices, as well as the cost of commodities, have soared worldwide with impacts already seen across major industries, leading to adverse inflationary pressures on the majority of input factors. In the face of any potential energy disruptions, our industry would be severely hampered as pet food manufacturing requires a high amount of energy for the production process. Relevant savings or a switch to alternative energy as a means to compensate for any potential energy shortages are not immediately available options for manufacturers as they require long-term planning and investment.   Pet food manufacturers are taking appropriate measures to ensure supply continuity FEDIAF members are working hard to ensure the continuity of supply for pet owners and their pets. At FEDIAF, our actions are grounded in the conviction that pets are an essential part of our society: they provide invaluable support through facilitating human interaction, increasing social connections, and providing companionship. Scientific evidence continues to demonstrate the many benefits pets can bring, not only to their owners but also to our society as a whole. This is even more important and true in the current difficult times we are experiencing, and this is the inspiration behind all our efforts as pet food manufacturers.   Source: FEDIAF European Pet Food

13/07/2022

Symrise completes acquisition of Chinese manufacturer Wing Pet Food

According to the company, Wing Pet Food has established itself as a Chinese leader in pet food palatability enhancers and a supplier of pet food nutrition and pet food protection ingredients. 'Joining forces with Wing Pet Food will open tremendous opportunities in the region,' observed Alain Symoens, APAC General Manager for Symrise Pet Food. Symrise Pet Foods, a division formed earlier in the year as a result of the fusion of Diana Pet Food, ADF, IsoNova and Schaffelaarbos, expects to provide pet food manufacturers with a wider range of products to support their positioning across China and adjacent markets. 'This acquisition will further strengthen our market position in the areas of pet food palatability. At the same time, it will accelerate our diversification in the areas of nutrition and food protection. Customers will definitely benefit from the enhanced value proposition we will jointly offer,' commented Jean-Yves Parisot, President Taste, Nutrition & Health at Symrise AG.   Integration It now begins a process of 'smooth integration' with the 200 employees that Wing Pet Food has in its R&D center in Shanghai and two production sites in the provinces of Jiangxi and Jiangsu. Formerly known as Wing Biotech when first created in 2007, Wing Pet Food is an R&D-oriented company focused on developing and providing pet food palatability solutions. Over the years, it has grown into a high-tech firm with two business units, Wing Bio and Witts Bio, focusing on pet food palatability and health & nutrition respectively. Wing Pet Food serves both local and overseas customers across Asia, Oceania, Africa and the Middle East.   By: Symrise Pet Food

04/07/2022

PremierPet invests R$ 1.1 billion in animal nutrition factory

According to information, the plant received investments of R$ 1.1 billion and allows the industry to double the dry pet food production capacity. The unit counts with 92 thousand m² of built area and 1 million m² of total area in the municipality of Porto Amazonas, about 80 km from Curitiba (PR). The factory has the capacity to produce 660 thousand tons of dry pet food. In the comming years  the company plans to install production lines for snacks and wet pet food Animal nutrition guarantees a double-digit advance Premierpet has been operating for 25 years and belongs to the Grandfood group, controlled by Flávio Maluf, president of Eucatex and son of former mayor and governor Paulo Maluf. It is the market leader thanks to the Golden brand, which represents 15.7% of animal nutrition sales in Brazil, according to Euromonitor. With a higher average ticket, Premier ranks in the top 5 for sales, behind Mars' Pedigree and Wkiskas brands; and Purina's Dog Chow. 'We grew double-digit annual revenues and achieved leadership in the premium and super-premium segment in pet stores,' said Madalena Spinazzola, director of strategic planning and corporate marketing. Despite the demand, the manufacturer coexist with the increase in costs, derived from inflation and global situations that have been compromising access to supplies. However, while spending has increased by 50%, Premierpet has readjusted its average prices by just 15%. Some Categories drives pet food business Responsible for 80% of pet market revenues, the animal nutrition category had a 24% increase in sales in 2021, which represented R$ 30.5 billion. Euromonitor projects a 19% advance this year. One of the main bets of the sector is the increase in the demand for natural foods and higher added value. Large corporations have been joining this trend. A year ago, Nestlé opened a factory in Santa Catarina with an investment of R$ 1 billion. More recently, BRF bought Hercosul, maker of the BioFresh brand. by: Premierpet

22/06/2022

Bühler and IMDHER join forces in a joint venture for the feed sector in Mexico

      The new company, called IMDHER-Bühler, will offer its customers Bühler's core machines and IMDHER's expertise, to provide solutions that will enable them to improve the capacity and efficiency of their operations. IMDHER counts with four decades of experience building feed, pet food and aquaculture plants. It´s a family company, whose market share is about 20%. For its part, Bühler is buying a minority shareholding of 49% in the new IMDHER-Bühler, which will be directed by Luis Díaz, CEO of IMDHER 'We believe  the increase in meat consumption can be achieved in parallel with a reduction in its environmental impact. Through the most modern and efficient technologies to reduce waste and energy consumption, and at the same time contribute to animal welfare, we help meet the food needs of millions of people in the most sustainable way', said Johannes Wick, executive president of Bühler grains and foods, in a statement. "With IMDHER we have the ideal partner to serve the growing and important Mexican market with more efficient solutions and optimize a broad technological base."            "The joint venture with Bühler represents an opportunity for us to include their technology and solutions to our existing assets and thereby expand our offering to customers in the dynamic and expanding Mexican market," Diaz said in a statement. by All Pet Food  

08/06/2022

Humanisation underpins the future of pet food

COVID-19 has accelerated the long evolving concept of humanisation, whereby pet food trends mirror human food trends such as sustainability and health. As more pet owners become aware of the carbon footprint of their pets, launch activity in pet food is focusing more overtly on sustainability. Pet food brands are responding accordingly with environmentally friendly packaging, as well as eco-friendly ingredients such as insect protein. In line with monitoring their own health, consumers are also keen to improve pet health, with pet owners turning to supplements for added nutritional benefits. This article explores how the pet food world will evolve in the near future and beyond by identifying opportunities that matter for the industry. Keep reading...

03/06/2022

Darling Ingredients expands in Latin America with acquisition of rendering company

Darling Ingredients, focused on creating sustainable food and fuel solutions from organic by-products, believes that Brazil represents a 'premier' location for rendering growth and that it is expected to take on a bigger role in the world's meat production in the near future.  Darling Ingredients Chairman and CEO Randall Stuewe said that FASA Group will supplement Darling Ingredient's global supply of waste fats, "making it a leader in the supply of low carbon waste fats and oils in North and South America to be used in the production of renewable diesel.". The acquisition price amounts to approximately R$2.8 billion ($560 million / €537 million) and the transaction is expected to close by the end of 2022.  It is subject to post-closing adjustments and a contingent payment based on future earnings growth. FASA Group is among the largest in the rendering industry in South America. The company was created in 2010 by the merger of Faros do Brasil Group, one of the largest companies in the animal recycling segment in Brazil, and SAPI Group, which has been providing rendering services to the agri-food industry in Italy for over 50 years. Darling Ingredients operates 250 plants in 17 countries and repurposes nearly 10% of the world's meat industry waste streams into value-added products. They are the only publicly-traded company in its segment with 10,000 employees.   Source: Global Pets

30/05/2022

Bühler invites you to participate in an event focused on trends in pet food industry!

Foro de Mascotas, June 16 & 17, Expo Guadalajara,Guadalajara, Jalisco. Bühler invest part of its profits in research and development of solutions that accomplish the needs of their clients, developing versatile, flexible, and automated solutions to produce final products with different shapes, sizes, moisture levels and more. In recent times, the food industry has tightened its food safety policies, without leaving behind pet food and aqua feed industries, driven mainly by more informed consumers who became more demanding in the quality of the products they buy. During this event you will be able to enjoy talks focused on the main trends, best practices, and the possibility to meet different suppliers of the industry. Show you some of our Products Multi-impact technology Single screw extruder SmartFeed Dryer   Source: Bühler Group

24/05/2022

Kemin Nutrisurance Europe at Interzoo

Nutrisurance Europe, the pet food and rendering technologies division of Kemin Industries, is exhibiting at Interzoo at Hall 12.0 Booth 310. With specialized expertise in oxidation control, food safety, palatability and nutrition, Kemin's team of technical experts, application engineers and scientists provide custom support and industry-leading solutions for pet food manufacturers and renderers. According to Innova Database fish flavor and protein are increasing in popularity, in the last 3 years; among all pet food launches in the EMEA region, salmon represented the first fish protein choice, with CAGR of 72% in dog and 16% in cat. With pets' health and owners happiness in mind we developed four new products dedicated to the EMEA market: PALASURANCE® A DC70-380 Liquid: A salmon-based liquid canine and feline palatability enhancer specifically developed to improve the total performance of super premium quality dog and cat food. Can replace animal-based palatants to help with stressed animal supply chain and simplify warehouse management for pet food producers. PALASURANCE® C75-90 Dry: A dry feline palatability enhancer with lower phosphorus content compared to the market leading solution, suitable to improve performance of super-premium quality cat food and treats. PARAMEGA™ IP RL Liquid FG: This natural antioxidant provides optimal stabilization of highly unsaturated fats, such as vegetable and marine oils, providing longer shelf-life to seasonal ingredients. ALLINSUR™ FS-11 Dry: This antimicrobial provides optimal protection for rendering and raw food ingredients. Its formulation without formic and propionic acid delivers an effective treatment without risking a negative impact on pet food palatability and may reduce the intensity of noxious odors within the facility. All products are supported by Kemin's quality and manufacturing excellence as well as our technical, laboratory and application services: Customer Laboratory Services (CLS) supports customers in developing new products, troubleshooting stability and palatability challenges, and effectively utilizing Kemin products. Kemin Application Solutions (KAS) helps design, install, maintain, and optimize customer application equipment. Technical Services Managers (TSMs) leverage extensive pet food industry experience to troubleshoot and find solutions for product-related issues throughout every step of the pet food value chain. By All Pet Food

23/05/2022

Entobel completes $30M investment round

Entobel is working on new product developments in order to ensure its market relevance and competitiveness. Co-founders Gaetan Crielaard and Alexandre de Caters said that capital efficiency and robust technology 'is the right approach to massive scaling up.' The company produces insect-based ingredients from Black Soldier Flies in various industries including the animal feed, pet food, and fertilizer industry. Currently, it has 3 main products in its portfolio: insect meal, insect oil, and organic fertilizer.   The fund was led by Mekong Enterprise Fund IV ($25M /€23.8M) and Dragon Capital ($5M / €4.7M).   Feed additive research company Adisseo and Entobel recently agreed to initiate an R&D collaboration to better understand and enhance insect rearing performance and the nutritional requirement of insects.

20/05/2022

FENAGRA concludes with a record of Exhibitors and Visitors

With a record number of visitors, exhibitors and speakers, we were welcomed by one of the most important trade shows in the Industry, which undoubtedly embrace the most important market in this región …the Brazilian market. Upon arriving at the Don Pedro Exhibition Center, located on the outskirts of the marvelous Campinas, in the state of Sao Paulo, the first thing we could see was the joy of all the industry professionals at meeting again at a Congress of such scale. Later we made sure that the entrance area was outside of the venue, and it happend due to the increase in the exhibition area for this new edition. Once entering, the first thing that jumped out was the good energy and vibe that existed among the exhibitors and visitors, who didn´t  hesitate to sit down and begin to draw commercial strategies, research and the creation of new projects.The technical and conference area was another strong point with presentations of high technical and professional content, which were attended by professionals from all over the region. All Pet Food, of course, was present as an exhibitor, accompanying its clients, potential clients and the industry in general, and of course, distributing the leading publication All Pet Food Magazine and generating new alliances for the near future. CIPAL 2022, The Latin America Pet Food Industry Congress organized by All Pet Food in Buenos Aires, Argentina on September 28th and 29ht, 2022, which covers the entire Latin American market, turned out to be of great interest for suppliers of the Industry, as well as for professionals and pet food producers that came together at FENAGRA. This is true to the point CIPAL 2022 already has a large number of confirmed companies, as well as speakers and professionals from both Brazil and the rest of the region who confirmed their presence. Booths are almost sold out four months before the begining of the Congress, which makes us feel very proud and committed to the industry; No doubt about it, another meeting place for the entire región, in which pet food producers will converge with the different suppliers, in addition to serving as a quality training place for professionals and people involved with the well-being of our pets. FENAGRA 2022 was the starting point of a successful season of Industry Events, which seek to disclose and develop new solutions, equipment and services for the Pet Food industry. We predict a great future for 2023. by All Pet Food 
 

12/05/2022

Cargill expanding global animal nutrition innovation center

Cargill announced that it is expanding and renovating its Global Animal Nutrition Innovation Center in Elk River, Minnesota. Along with a facility in Velddriel, The Netherlands and the soon to be operating Changrong R&D center in China, the Elk River site serves as a hub of the company's global network of 15 animal nutrition research and technology application centers. The nearly $50 million investment will upgrade animal facilities including a new dairy innovation unit, construct a larger onsite feed mill, create a visitor's space, and build a state-of-the-art laboratory for nutrient research and development. Designed to serve dairy, poultry, swine and aqua nutrition customers and the testing needs of other Cargill businesses, the Global Innovation Center hosts more than 2,000 visitors a year. In addition, new viewing corridors will allow visitors to view the animal R&D facilities conveniently. On April 19, the company held the official groundbreaking for the upgraded facility that will open in spring 2023. The site has been operational for Cargill since 1958. 'This is the largest investment Cargill's animal nutrition business has made in innovation,' said Adriano Marcon, group leader of Cargill's animal nutrition business. 'We want to be the best animal nutrition partner globally, and our customers expect us to bring innovations that make them more competitive, efficient, and sustainable.'   Source: Feed Planet

10/05/2022

Symrise Pet Food to build new pet food palatant plant in US

The state-of-the-art facility, which will be completed by 2025, will allow the company to meet increased demand and grow its powder palatant product lines. Symrise Pet Food General Manager for North America Tim Lonc said that this expansion is a 'key step' for the business. 'As the pet food industry keeps growing, we are committed to supporting our customers' needs and are always looking for ways to reach out for new opportunities.'  The new facility will also create 65 new jobs.   Source: Global Pets

09/05/2022

Darling Ingredients Inc. to Acquire Largest Independent Brazilian Rendering Company, FASA Group

For approximately R$2.8 billion Brazilian Real in cash ($560 million USD at today's exchange rate), subject to post-closing adjustments and a contingent payment based on future earnings growth.  FASA Group processes more than 1.3 million metric tons annually through 14 rendering plants with an additional two plants under construction, and has approximately 2,400 employees.  "Brazil is a leader in global agricultural commodities growth and is expected to take on a bigger role in world's meat production, making it a premier location for rendering growth," said Randall C. Stuewe, Chairman and Chief Executive Officer, Darling Ingredients. "FASA will also supplement Darling Ingredient's global supply of waste fats, making it a leader in the supply of low carbon waste fats and oils in North and South America to be used in the production of renewable diesel." The transaction is subject to customary closing conditions, and is expected to close by the end of 2022.     About Darling Darling Ingredients Inc. (NYSE: DAR) is the largest publicly traded company turning food waste into sustainable products and a leading producer of renewable energy. Recognized as a sustainability leader, the company operates 250 plants in 17 countries and repurposes nearly 10% of the world's meat industry waste streams into value-added products, such as green energy, renewable diesel, collagen, fertilizer, animal proteins and meals and pet food ingredients. To learn more, visit darlingii.com. Follow us on LinkedIn.     Source: Darling Ingredients

02/05/2022

2022 – Year of the In-Person Tradeshows!

Petfood Forum May 2 – 4, 2022 in Kansas City, MO Visit Booth #1300 to learn about our consultative approach that helps us identify how our experts, services and products can help meet your specific needs. In addition, Michelle Sandau, Ph.D., AFB Director of Research and Development will discuss transforming subjective responses to a measured response in her presentation 'Specialty pet food formulations: Bridging the gap between emotions and science' on Tuesday, May 3rd.   Fenagra Brazil Pet Food Expo May 11 – 12, 2022 in Campinas, Brazil Join us in Brazil at booth #B30 for one of the largest events for the Latin American pet food market. Bruna Leao, AFB's Marketing Analyst, is excited to attend her first pet food expo.   Interzoo May 24 – 27, 2022 in Nuremberg, Germany Also in May, AFB is eager to see our customers face-to-face again at Interzoo – the world's leading trade show for the international pet food industry. Visit booth 6-321 in Hall 6 for an opportunity to meet our global Sales, Marketing and R&D teams and learn about our low phosphorus and probiotic palatants. 'We are so excited to see customers in person again at Interzoo!  This trade fair provides a fantastic opportunity to share our new products, learn about customer needs, and offer our insights as the leader in pet food palatability. Stop by our booth in Hall 6 to discuss how AFB can help meet your specific palatant needs. I look forward to seeing you in Germany!' – Sebastian Valencia, Regional Product Manager, AFB Europe Foro Mascotas June 16 – 17, 2022 in Guadalajara, Mexico The global tour continues at Foro Mascotas in June. Meet our AFB team at booth #60 – 61 to learn how we deliver palatability, partnership and performance to our customers. 'Foro Mascotas offers a unique opportunity for us to interact with our customers and share our knowledge as leaders in pet food palatability. I invite you to stop by our so that together we can analyze how AFB can help meet the specific needs of your company. I hope to see you soon at the forum.'  – Jeanette Cano, Sales Manager, AFB Mexico CIPAL September 28-29, 2022 in Puerto Madero, Argentina Visit booth #G1 to learn how AFB uses scientific approaches and advanced technologies to help customers maximize pet food performance at the Latin America Pet Food Industry Congress CIPAL in September. 'As in previous years, next September AFB International will participate with a stand at CIPAL 2022 (Latin America Pet food Industry Congress ), to be held at the Catholic University in Buenos Aires, Argentina. CIPAL has been positioned as one of the most important pet food congresses in Latin America. This year an increase of 40% in the exhibition areas and double the number of technical conferences is scheduled. In previous years we have been visited by more than 600 participants including pet food manufacturers, suppliers of equipment and ingredients and technicians related to the area. AFB will be present with its team of technical and commercial professionals to provide information on dog and cat food flavoring products and programs.' – Cesar Garrasino, Technical Service, AFB Argentina. by AFB International  Source: All Pet Food 

29/04/2022

Argentina Feed Industry and Trends

We continue our journey of countries with Argentina this month. Argentina, which has one of the largest economies in Latin America, is among the top 10 countries in the world in compound feed production. According to 2021 Global Feed Survey prepared by Alltech, Argentina produced 22.5 million tons of compound feed in 2020. However, 2021 data published by Alltech in January 2022 indicates that the annual production decreased to approximately 18.5 million tons. Among these production figures, the largest share on the basis of feed type belongs to broiler feeds with 5 million 743 thousand tons and dairy feeds with 5 million 734 thousand tons. These are followed by pig feeds with 2 million 930 thousand tons and cattle feeds with 2 million 204 thousand tons. According to Alltech's 2021 report, there are around 880 feed mills large and small in the country. To have more detailed information on Argentina feed industry, we had an interview with M.V. Juan Pablo Ravazzano, President of Argentina Commercial Chamber of Animal Nutrition Companies (CAENA). Unlike Alltech reports, Mr. Ravazzano states that an annual average of 20 million tons of compound feed is produced in the country and that there are more than 300 feed mills on an industrial scale. M.V. Juan Pablo Ravazzano, President of Argentina Commercial Chamber of Animal Nutrition Companies (CAENA) Argentina feed market has a significant potential, but, like many countries, it has not yet been able to erase the negative effects of Covid-19, and now it has to deal with the price pressure on raw materials caused by the Russia-Ukraine war. CAENA President Mr. Ravazzano tells more details for our readers. We know that CAENA celebrated its 60th anniversary just two years ago. Can we get some more information about CAENA and its objectives? What is its role in the feed industry? Who are its members? And what part of the Argentina feed industry do your members represent? CAENA is the National Commercial Chamber of Animal Nutrition Companies. Before 2004, it was called CAFAB, and pet food companies weren't included in it. From then up to now (when the organization includes them) we have all the industry inside the chamber. The companies that are members of CAENA are: feed companies, pet food companies, premix and additives companies. Our 140 members represent 85% of the total animal production companies of Argentina. Our main role is to work on the agriculture local policy, taking care of the industry interests and elevating the quality standards. This role is very important in the facilitation of commercial and better practices with the government and its dependencies that involves private interaction. Could you also give us some information about the feed industry in Argentina? How many feed manufacturers are there in your country and what is their average annual production? Which animal feed types are produced most? In Argentina, there are more than 300 animal feed plants atomized in the whole country. The main areas of production are the provinces of Buenos Aires, Córdoba and Santa Fe (because they concentrate the main grain production). The average annual feed production is around 20 million tons and the most produced types are ruminants (it has 50 million livestock production yearly). What is the size and growth potential of the compound animal feed market in your country? What is the role and place of the Argentinian feed industry, especially in terms of production and exports, in the global market and in Latin America market? The size of compound animal feed is not specified but is directly associated to the livestock, that's why we work annually on an estimation regarding how much the consumption should be. It shows that our market grows almost 2% every year. The role of Argentinian products in feed industry is a production/local consumer one and we also have an export orientation that actually is growing, but it represents only a small part of our production (around 4%). However, we think the excellent product quality and the local costs represent an opportunity to make international commerce higher and more stable to local economics issues. In recent years, Covid-19 pandemic and epidemics such as African swine fever (ASF) and avian flu have seriously affected the animal nutrition industry. How did all these outbreaks affect the Argentinian feed industry? What about their effects in your country? Argentina hopefully has a very high sanitary status and these two epidemics haven't affected our animal feed nutrition condition at all, representing an opportunity for exporting more to Europe and Asia and also working on a constant caring of the GMP. The global animal nutrition industry has many important topics on its busy agenda; such as antibiotic-free production, sustainability, environmental footprint, carbon emissions, alternative proteins, feed safety and animal welfare. How do all these topics affect the feed industry in Argentina? Which of these issues are more important for the feed industry in your country? Actually, in Argentina we are working emphatic in GMP and HACCP, and also making a public-private work regarding antibiotic-free production. Also, CAENA organizes the National Animal Feed Congress in Argentina every two years and the last one in 2021 focused on sustainability, carbon and environmental footprint, putting these things in agenda for the next years of the market evolution. We think all the items mentioned are important but as we´ve been working in the last several years; we are making lots of progress and improvements in anti-biotic free production, feed safety and animal welfare. What would you like to say about CAENA's approach to the problems experienced in the industry, its solution proposals or its efforts to solve these problems? In the last 5 years, CAENA has made several changes in its structure to give the industry and their associates a better and more professional service, including faster and better information, solution to their day-to-day problems, and lots of connections to make their access to stakeholders easier than they can make separately (this also includes better government relationship). The COVID-19 made changes in everyone's life and CAENA wasn't the exception. It turned the chamber more agile, more digital and actually with a faster response on daily proposals and problems. Our main efforts today are focused on local regulations (working together with Regulatory Affairs – SENASA in Argentina) that could help us to make international commerce easier, of course without compromising our sanitary status. We are seeking to make more improvements in this area to accomplish a growth of the industry in the future, to capture the mentioned global opportunities. Finally, can we talk about the supply of feed raw materials and feed prices? Raw material supply and feed prices have recently become a big problem for farmers in many countries. What is the situation in your country? The COVID-19 pandemic and Ukraine/Russia war context didn't help at all to international commerce, the main consequences were: growing costs of logistics, less vessels, less and more expensive containers and actually an increase of raw material prices that elevates substantially production costs and competitiveness. This affects in two ways: Locally, because it increases our costs in dollars while the final product is paid in local currency after 2 or 3 months and with the increasing global and local inflation compromises profitability and produces decapitalization without good financial and stock management. And in a commercial sense, it cannot give us clarity on when to expect our product and how much the price will be. This uncertainty generates fluctuations that can lead to important losses if they are not well managed. What would you like to add about the animal nutrition industry in your country? Are there any other messages that you want to give about global animal nutrition industry? Argentina has very interesting opportunities in some specified products such as pet food, aquaculture and equine (also other specific products and additives) because we have a very good sanitary condition, very good processes and very good supplies that can make a difference in other markets. Our main problem remains in local assets such as local taxes for export that leaves us out of many competitive markets, and also lack of long term policies and also lack of credit for production. If we keep seeing the agro-industrial industry in Argentina as the main income it will only destroy opportunities. To produce responsibly is not enough if we don´t have common objectives. We hope as a country that we can have this chance to allow this industry to keep growing as the world would need more from our assets. Argentina is in a very good position to take care of this opportunity, but need to have more long term aligned policies. by Feed Additives 

28/04/2022

Marel to acquire Wenger, a global leader in processing solutions for pet food, plant-based proteins, and aqua feed

The acquisition of Wenger is a platform investment into new, complementary and attractive growth markets for Marel and will form the fourth business segment alongside poultry, meat and fish. The acquisition is subject to customary closing conditions such as anti-trust and approval of Wenger's shareholders. Platform acquisition adding a fourth business segment to Marel, in addition to poultry, meat and fish, and pro-forma, expected to contribute around 10% of Marel's total revenues and 12% of EBITDA. Highly complementary product portfolios and geographic presence with Wenger's industry-leading extrusion and dryer technology focused on the high growth markets of pet food, plant-based proteins and aqua feed. Founded in 1935, Wenger has 500 employees and revenues in 2022 are expected to be USD 190 million, EBITDA USD 32-35 million, and EBIT margin 14-15%. Total investment for the acquisition is USD 540 million and the transaction multiple corresponds to 14x EV/EBITDA adjusted for expected tax benefits of USD 60-70m. Pro-forma leverage following completion of the acquisition is estimated at around 3x net debt to EBITDA, in line with Marel's targeted capital structure of 2-3x net debt to EBITDA. The acquisition is fully in line with Marel's 2017-2026 growth strategy which targets 12% average annual increase in revenue through a balanced mix of organic and acquired growth.   New business segment to become a fourth pillar of the business model A new business segment, based on the Wenger platform, will constitute Marel's fourth pillar alongside poultry, meat and fish, and will be focused on the sizeable and attractive growth markets of pet food, plant-based proteins and aqua feed. On a pro-forma basis, this new business segment will account for around 10% of Marel's total revenues and 12% of combined EBITDA. This new growth platform is an important addition to Marel's product portfolio to meet customers' rising demand for high-quality food and feed that is processed in a sustainable and affordable way. The two companies have a great strategic and cultural fit with highly complementary product portfolios and geographic presence, creating a strong platform to enhance further growth. Wenger shares Marel's passion for innovation and commitment to best-in-class products, backed by an experienced team and long-standing partnerships with customers. Wenger enjoys a diversified and loyal customer base ranging from blue-chip pet food processors to startup companies in plant-based proteins. This has resulted in healthy profitability, strong cash flow and solid return on invested capital. Capitalizing on Marel's global reach and digital platform, the two companies are well positioned to explore future growth opportunities together.   Growth platform into new and attractive growth markets The global petfood and aqua feed markets are estimated at over EUR 100 billion and EUR 50 billion respectively and growing at 5-6% annually. The plant-based protein market is currently around EUR 7 billion and expected to grow 15-20% annually. The addressable market for Marel and Wenger in solutions and services within pet food, plant-based proteins and aqua feed is estimated to be around EUR 2 billion with expected annual growth of 4-6%, in line with Marel's long-term market growth expectations. Marel aims to grow faster than the market, based on its continuous innovation and global reach. Throughout the years, Marel has gradually expanded its playing field and is now the only pure-play provider of full-line solutions, software, and services to the poultry, meat, and fish industries. In the vision solidified in 2016, the scope was widened from the three animal proteins to focus more generally on transforming food processing. In 2020, Marel announced an increased focus on adjacent markets and in 2021 it formally established a business development division focused on pet food and plant-based proteins. Adding Wenger's strong capabilities in that area, Marel is accelerating its journey and is well positioned to capitalize on providing transformational solutions to the large and attractive growth markets of pet food, plant-based proteins, and aqua feed. Marel sees great opportunities and is committed to invest in the combined business to accelerate growth. The acquisition is expected to be margin and earnings enhancing. Planned initiatives include expanding manufacturing capacity to respond to high demand in Wenger's core markets. Aftermarket revenues represent over 40% of Wenger's revenues, and Marel's global reach and digital platform will support a more proactive aftermarket approach to better service customers around the world.   Transaction highlights and timeline Marel has agreed to acquire Wenger Manufacturing LLC., including all relevant business activities of the group. The total investment for the acquisition is USD 540 million. Thereof, USD 530 million is the purchase price on a cash and debt-free basis (enterprise value). The remaining USD 10 million is a combination of a contribution to a not-for-profit private foundation, to continue the legacy of Wenger and its meaningful impact on the community, as well as Marel shares for Wenger employees. The purchase price will be paid with cash at hand and existing credit facilities. Discussion with selling shareholders regarding partial consideration in Marel shares is ongoing and will be concluded prior to closing. The transaction will also result in expected tax benefits of USD 60-70 million and the adjusted transaction multiple corresponds to around 14x EV/EBITDA. The acquisition will be financed through Marel's strong balance sheet and existing credit facilities. To preserve operational headroom, Marel has signed a EUR 150 million bridge facility from BNP Paribas Fortis SA/NV. Assuming a full cash payment, pro-forma leverage following completion of the acquisition is estimated to be around 3x net debt/EBITDA, compared to Marel's targeted capital structure of 2-3x net debt/EBITDA. The closing of the acquisition is subject to customary closing conditions, including anti-trust and shareholder approval of Wenger, which is expected to take place during Q2 2022. Arni Oddur Thordarson, CEO of Marel, commented: 'We are thrilled to join forces with the great team in Wenger with whom we have a strong strategic and cultural fit. Wenger's passion for innovation and commitment to high-quality solutions, in addition to their excellent customer focus and talent management, are the key attributes Marel is proud to partner with. Wenger is a true leader in its field of providing solutions and services to the pet food industry and aqua feed industries, and has in recent years made its mark on the fast-growing plant-based protein consumer market with best-in-class solutions positioned right in the center point of the value chain.   The Wenger acquisition is in line with our vison of a world where food is produced sustainably and affordably. Throughout the years, Marel has gradually expanded its playing field. This platform acquisition will add the fourth business segment to our business model, in addition to the poultry, meat and fish segments, where we are a global leader in processing solutions, services and software. On a proforma basis, the new segment will account for around 10% of revenues and 12% of combined EBITDA. We see immediate opportunities for growth and value creation by leveraging Marel's global reach and digital platforms in Wenger's sizable addressable markets. The two companies have complementary technologies and a product portfolio that will accelerate the journey to become full-line providers in the respective fields. Marel has a strong financial position to pursue future growth avenues and a proven track record in driving long-term value creation. I am confident Marel will be a good steward for the Wenger business, its talented team and continued local community engagement, and we remain committed to our continued future success.' Trevor Angell, Chairman of the Board of Directors of Wenger, commented: 'Wenger has a long history as an innovative, responsive partner to our customers. The relationships we have built, and the incredible character of our people are central to this. Our long-standing customers worldwide are looking for a trusted partner and local support to keep their operations running at optimal performance. Marel has invested significantly in its global reach and digital platform, which will improve Wenger's ability to be the partner of choice for our clients throughout the long life-cycle of our equipment.  Further, our dedicated team will be joining a large, healthy, international organization where they can grow and see increased opportunities.  During our interaction, it was apparent that there is great strategic and cultural alignment between Wenger and Marel.  Our shared values and vision, our care for customers and employees, and the combined technical strengths of the two companies will create tremendous value in global food production.  We are pleased to be joining forces with Marel, and we are excited for the opportunities our friends and teammates will experience.'   Source: Marel      

27/04/2022

Bühler will participate in Pet Food Forum

Discover how Bühler's new Single-screw extruder can change the way you look at pet food production. Its versatile modular design offers real benefits such as minimized downtime for greater profitability and intelligent recipe memory for consistently high product quality.   Visit us and our experts will be happy to assist you!

22/04/2022

Trouw Nutrition´s plant in Guatemala generates up to 100% of its energy through Solar Panels

Through their mission, Feeding the Future, Trouw Nutrition has made a commitment to help feed the growing population without compromising the resources of tomorrow. Today, in celebration of Earth Day, they are proud to share one of the initiatives that exemplifies their commitment: utilizing solar energy to generate up to 100% of the energy needed to produce premixes and farm minerals at their plant in Guatemala, which supplies several countries in the region. Through two strategically designed phases, their goal has been to replace the non-renewable energy consumption of the premix plant with energy from a sustainable source. Starting in 2019, the first phase included the installation of 100 solar panels with a capacity of 35 kW that covers up to 50% of the energy consumption of the premix plant. The second and last phase considered 112 additional panels, with a capacity of 44.8 kW, and with this, achieving their goal of covering energy needs up to a 100%. This project implies that the plant´s monthly capacity of more than 11,300 kW of energy, equivalent to almost 136,000 kWh during the year, comes now from a renewable source. Thanks to this project they have reduced their carbon footprint, which represents 54,653 kg of carbon dioxide less being released to the environment per year. This reduction is equivalent to planting 82 trees in that same period. With the commitment to care for the environment for new generations and fulfilling their mission of Feeding the Future, Trouw Nutrition prioritizes sustainable projects investing their capacity to innovate, scientific knowledge and resources in initiatives that lead towards a better future. The transition to clean and renewable energy in their plant in Guatemala is just one example of this, which we hope can inspire others to change. by Trown Nutrition All Pet Food 

06/04/2022

United Petfood announces the acquisition of Neodis Mornac

The acquisition strengthens the position of United Petfood as full-service private label pet food producer and gives customers access to a complete range of inhouse made products. According to United Petfood's board of directors, 'The acquisition of this pet food factory based in Mornac, near Angoulême, offers us new opportunities for growth and synergy in a fast moving market'. The Neodis factory 'la Braconne' in Mornac has been producing dry pet food for both dogs and cats since 1976. The French factory employs around 50 people and has a high-quality production site. This takeover strengthens United Petfood's position within the pet food manufacturing market. With the additional production plant in France, United Petfood Group operates now out of 20 pet food facilities situated in 8 different European countries. The takeover is in line with the strategy of United Petfood to reinforce and grow the business. by United Pet food All Pet food 

01/04/2022

International Pet Conference in Bologna

The focus at the next International Pet Conference, which takes place on 11 and 12 October, will be on the new normal since the outbreak of the coronavirus pandemic. Speakers at the conference include well-known sector experts from across the globe: Rolf C. Hagen Jr. (Rolf C. Hagen), Hubert Wieser (Nestlé Purina), Polina Kosharna (Suziria), Dusan Placek (Placek Pet Products) and Heiko Bücker (Fressnapf), to name just a few. The International Pet Conference would not have become one of the most significant events in the international pet sector in recent years if delegates didn't know that they would always meet leading sector players there in a relaxed atmosphere. It will be no different in Bologna. Networking will assume a high priority at this year's International Pet Conference, too, above all against the background that the personal contact that is so important in the business world has suffered badly during the two years of the coronavirus. Spacious facilities equipped with the latest technology will ensure a safe conference experience at the International Pet Conference in Bologna even while the coronavirus continues to hold sway. by International Pet Conference All Pet food 

25/03/2022

Russian Pet Industry fears stock supply issues

The letter stated that the pet industry is against the invasion against Ukraine, but there is nothing they can do to stop it. 'Each of us makes his or her own decisions. You are making yours. And we respect any of them. We will appreciate if you choose not to stop pet product supplies to Russia. All 70 million pets in Russia need your products. 'Pets are not involved in politics; they are not responsible for conflicts or wrong decisions made by somebody else and they should not suffer because of those decisions.' Amongst the companies scaling back operations are Mars, who declared they will no longer be importing or exporting products in or out of Russia. Nestle has also suspended the imports and exports of non-essential products but will continue importing 'tailored nutrition and therapeutic pet foods for specialist retailers and veterinarian clinics'. The Federal Service for Veterinary and Phytosanitary Surveillance (Rosselhoznadzor), a federal executive body from the Ministry of Agriculture, will meet with a delegation of pet food producers to discuss import replacement and supply diversification on the domestic market on 21 March, reported GlobalPETS. The letter from Zooinform said that the pet business world is small, and its international partners have worked together and trusted each other for a long time. 'Now when people need more appeasement and solace, they will care for their pets and cherish them even more, and Russia is not an exception. We want to give them this opportunity, with your support. Especially in these terrible times, which we all hope will be over very soon. Let's stand for peace together!' by Zooinform

21/03/2022

Russian pet food industry fears stock shortages and price hikes after war in Ukraine

International pet food brands have announced the suspension of their operations in the country while the local industry is calling companies not to stop the supplies to all 70 million pets in Russia. The Federal Service for Veterinary and Phytosanitary Surveillance (Rosselhoznadzor), a federal executive body from the Ministry of Agriculture, is meeting on March 21st with a delegation of Russian pet food producers to discuss import replacement and supply diversification on the domestic market. Zooinform, on behalf of the Russian pet industry, wrote an open letter to the international pet industry clarifying that the pet industry in the country are against the invasion in Ukraine and calling corporations not to stop pet product supplies to Russia. 'Each of us makes his or her own decisions. You are making yours. And we respect any of them. We will appreciate it if you choose not to stop pet product supplies to Russia. All 70 million pets in Russia need your products,' it reads. 'Pets are not involved in politics, they are not responsible for conflicts or wrong decisions made by somebody else and they should not suffer because of those decisions.' Among the leading pet food brands, Mars already announced that it would stop importing and exporting products in or out of Russia. The company also said that it suspended any new investments in Russia as well as social media and advertising activity in Russia and Belarus. Nestlé also said it would stop new investments. Other major pet food companies remained silent about their future plans on the Russian market, though every new company closing or scaling down business in the country add some public pressure on those who decided to stay. To date, more than 300 Western brands from different industries publicly declared their will to leave the country.   Industry insiders pointed out that almost all pet stores in the country will run out of stock in the next 2 to 3 months if the situation does not change. The price of pet food on the Russian grocery shelves increased between 25% and 40% since the beginning of the invasion. Furthermore, the price of delivering pet food to the Russian market reportedly went up, as container shipping companies Ocean Network Express, Hapag Lloyd, and Maersk suspended bookings to and from Russia shortly after the beginning of the war.   Source: Global Pets

18/03/2022

Diana Pet Food, ADF, IsoNova and Schaffelaarbos join forces to become Symrise Pet Food

New entity will address the pet food market Offering pet food palatability and protection solutions Also providing pet nutrition solutions via new brand Nutrios The four companies formerly named Diana Pet Food, ADF, IsoNova and Schaffelaarbos are joining forces in a single division. The organizational unit will carry the name of Symrise Pet Food. This division will address the pet food market, providing pet food manufacturers with high-value solutions to support their products. This new organization within the Taste, Nutrition and Health segment of Symrise forms a major milestone for the Group's development on the pet food market. The solutions of Symrise Pet Food will focus on three essential aspects within pet food: Pet Food Palatability with the brand SPF Pet Nutrition with a new brand, Nutrios Pet Food Protection with the brand Videka, a jointventure between Symrise and Kalsec   The newly created brand Nutrios will deliver natural ingredients and deep expertise to help build animal nutrition that serves evolving consumer demands. It gathers the products of the legacy brands ADF for chicken ingredients, IsoNova and Schaffelaarbos for egg ingredients, and Vivae for health solutions. 'Symrise Pet Food unites the leading players in their markets and fields of expertise. They share a strong sustainability approach as their business models draw on creating value from by-products. The joint Pet Food division of Symrise means we are now fully structured to serve the pet food market's dynamic growth globally. Our strategy will focus on three key axes. First, we want to expand our leadership in pet food palatability with SPF. Second, we want to accelerate globalization in pet nutrition with our Nutrios brand. And third, we want to become a strong player in pet food protection with Videka,' says Bertrand de Launay, President Symrise Pet Food. Symrise Pet Food aims to bring all pets a better life by being at the heart of every eating experience by 2030.
For more information visit our website.    About Symrise Pet Food Symrise Pet Food, part of the Taste, Nutrition & Health segment of Symrise, is the global leader of high-value solutions improving pets' well-being and owners' satisfaction. The division provides multiple products and services improving pet food palatability, pet nutrition and pet food protection. Symrise Pet Food is present on five continents with 1,500 employees, 31 industrial sites, and four expert measurement centers with 1,100 cats and dogs. Within the Symrise Group, Symrise Taste, Nutrition & Health leverages Group capabilities to provide advanced natural health & well-being nutrition solutions for the human food, pet food and aquafeed industries.   About Symrise Symrise is a global supplier of fragrances, flavors, food, nutrition and cosmetic ingredients. Its clients include manufacturers of perfumes, cosmetics, food and beverages, pharmaceuticals and producers of nutritional supplements and pet food. Its sales of € 3.8 billion in the 2021 fiscal year make Symrise a leading global provider. Headquartered in Holzminden, Germany, the Group is represented by more than 100 locations in Europe, Africa, the Middle East, Asia, the United States and Latin America. Symrise works with its clients to develop new ideas and market-ready concepts for products that form an integral part of everyday life. Economic success and corporate responsibility are inextricably linked as part of this process. Symrise – always inspiring more … Source: Symrise Pet Food

14/03/2022

Ukraine pet food company keeps producing, starts charity

As Russia intensifies its military attack on Ukraine, Ukrainian pet food producer Kormotech continues to produce pet food for cats and dogs, and is in the process of opening a charity in Lithuania to accept donations for its pet-focused charitable activities, according to senior company representatives. 'This is a full-scale war, and since the beginning of the Russian invasion, I and most of our team have been based in Lviv, in western Ukraine, close to the border with Poland,' said Kateryna Kovalyuk-Burko, head of PR and communications at Kormotech. 'We have our headquarters, factory and warehouses here, and it's relatively safe. Still, air raid sirens go off once in a while, forcing us to seek shelter.' Pet food production continues amid war 'Despite this, our team is high-spirited, and we continue to produce dry and wet pet food for Ukrainian pets,' Kovalyuk-Burko added. She explained that the plant in Lviv has not been running at full capacity, but the company has raw materials in stock and also significant amounts of finished products in its storage facilities. 'Our major concern now is with logistics, as the Russian military has severely damaged infrastructure in many parts of Ukraine. We have distributors across the country, but in some parts, they can't transport our pet food because numerous roads were destroyed or blocked,' she said. Prior to the war's outbreak, Kormotech was exporting a large share of its products to many European countries and also to other continents. In 2021, it sold about 66,000 tons of pet food, up 22.8% compared with a year earlier, according to the company. Export sales to about 38 countries accounted for 20% of Kormotech's annual sales, an increase from 16% in 2020, as indicated by data from the company. Charity for Ukrainian pets To help local pets, Kormotech has launched an initiative, Save Pets of Ukraine, designed to deliver pet food to those in need. 'Many homes and shelters were damaged in explosions caused by Russian soldiers,' Kovalyuk-Burko said. 'We decided to set up a center, operated by 25 persons, and tasked with physical deliveries of pet food to shelters, border guard outposts and other places with pets in need. As we speak, nine tons of pet food are on their way to shelters across Ukraine.' Meanwhile, with the aim to secure additional funds for the Save Pets of Ukraine initiative, Kormotech is in the process of opening a charity in Lithuania, where it operates a plant in addition to the company's three Ukrainian factories, hoping to attract donations from abroad. 'Many of our foreign partners have expressed readiness to help us save Ukrainian pets from the horrors of this war, and we hope to have this Lithuanian entity up and running in a few days,' Kovalyuk-Burko said. 'We are very thankful for the numerous expressions of support from abroad in this time when Ukrainians and their pets are suffering from military aggression, and our goal is to help as much as we can.' Kormotech has launched the charity since this was first published; the link is available above. by- JAROSLAW ADAMOWSKI - Pet Food Industry

08/03/2022

The Power of Women in the Pet Industry

As the need for more pet services and products grows, it's important to continue to have females leading the pack. According to a 2017 report, over 60 percent of women in business can be found in one of four sectors – administration, professional technical services, health care and the pet industry. Need some more inspiration? Just look at animals in the wild! From elephants and honeybees to lions and killer whales, it's the females who take charge in leading the way for the sake of everyone else. Indeed, it's time to toss a bone to the fearless and powerful women who run companies in today's pet industry. From treats and apparel to organic meals and dental care, here are some incredible pet businesses owned and operated by women: TruDog PetCakes Cycle Dog Plaque Buster Give a Doggy a Bone Biscuit Bob's Gourmet Dog Treats Many pet business owners also have a background in veterinary health and, according to a recent report, more than 80 percent of veterinary students are women. By studying animals and observing the common issues among pets, veterinarians have gone on to create products and services to better serve pet owners. In fact, retired veterinarian Dr. Cathy Alinovi treated many of her pet patients with nothing more than dietary changes.  She now dedicates her time to serving as the president of Next Generation Pet Food Manufacturers Association, fighting for the integrity of pet food manufacturers. Her mission is to educate pet owners and ensure that pets get the proper care and nutrition they need to flourish. In today's world, it's more important than ever to acknowledge the strides that women are making – not just in the pet industry, but across all industries. It's a wonderful time to be a woman in business. No longer do we have to wait for leadership opportunities to pop up; we can now create the roles for ourselves and the businesses we want! Plus, women-owned businesses employ over 9 million women. It's so encouraging to see women empowering other women. Not only that – there are plentiful resources and publications online celebrating women in the pet industry. In fact, I recommend checking out these websites: Pet Age: Pet Age holds an annual 'Women of Influence Awards' in which the publication honors 30 ambitious, hardworking females who are influential in the pet industry. These women's roles range from general manager and president to executive director, CEO and more. These women are constantly pushing the envelope in pet care and are always looking for innovative ways to accelerate the development of the pet industry as a whole. Women in the Pet Industry Network: WIPIN is a great network to meet fellow female entrepreneurs working within the pet industry. The organization also has an accompanying magazine to keep up with the latest industry trends. It's a true testament to the power of women in the pet industry and the strides we are making together. As the owner of five pet grooming shops within Phoenix, I know there can be plenty of obstacles that come with running a business – especially as a woman in the pet industry. But we're a powerful bunch and there are tons of great resources and role models to look to! BY LIZ ILLG -Pet Age  

25/02/2022

QRILL Pet Receives Accreditation from the Pet Sustainability Coalition

The PSC, in conjunction with Planet+Purpose Solutions (an independent, third-party verification partner) has selected QRILL Pet for this accreditation based on the company's ongoing commitment to sustainable krill harvesting practices and its dedication to the pet industry. QRILL Pet became a member of the PSC in 2020 and is excited to join the prestigious group of companies with PSC accreditation.  'We want happy and health pets along with a healthy earth,' says Andrew Fuente, Sales Director QRILL Pet – Americas, Aker BioMarine. 'To that end, it's very important for us to further strengthen our efforts for QRILL Pet, and by working with the PSC, we are taking our sustainability position to the next level. This accreditation allows us to be a big part in creating a more sustainable pet industry and we believe that our customers will see the benefits and value in this.' Aker BioMarine has been on the forefront of sustainability since inception. In fact, before the company deployed its very first fishing net in the Southern Ocean over 15 years ago, they reached out to WWF-Norway to ensure that their fishing operations would have as little impact as possible on the Antarctic ecosystem. Today, Aker BioMarine's krill fishery is rated as the world's most sustainable reduction fishery, receiving an 'A' rating from the Sustainable Fisheries Partnership for 7 years in a row. Overcoming the global challenges that will impact and drive the future of the krill business are essential goals for Aker BioMarine, and this mission aligns perfectly with the values of the PSC. The PSC envisions a thriving and collaborative pet industry that creates positive impact for the communities and environments where they do business. "The Pet Sustainability Accreditation means that a company has measured, third party verified, and committed to continuously improving the impact of their business operations. By aligning the assessment and improvement of their impact with the United Nations' Sustainable Development Goals, accredited companies are making progress on these global initiatives and making business decisions that benefit people, pets, and the planet."- Ashley Lane, Accreditation Manager, Pet Sustainability Coalition About QRILL Pet QRILL Pet is a product of Aker BioMarine, a leading biotechnology company developing and supplying krill-derived products for consumer health and animal nutrition. When developing our functional marine ingredient for pets, we kept our focus on the needs of pets and pet food formulators. Aimed at keeping pets healthy, QRILL Pet delivers long-chain omega-3 fatty acids, marine proteins, choline and the antioxidant astaxanthin. The unique distinction of krill omega-3s is that they are mainly bound to phospholipids. by Qrill Pet - Aker Biomarine

22/02/2022

PSC Promises Pet Industry BIG NEWS At UnPacked22

This year, the Pet Sustainability Coalition (PSC) has BIG NEWS to share with the industry at the Sustainable Packaging Soiree, one of the free sessions offered Feb 22 – 24. It will feature guest appearances from Instinct, PetDine, All The Best, Stella & Chewy's, MudBay and major donors including Earth Animal. UnPacked convenes one of the most innovative communities of leaders that are pushing the envelope of possibility.  With a back-to-back lineup of renown packaging speakers addressing topics like recyclable plastic films, to compostable or refillable solutions, to labeling requirements and even the social justice issues related to our industry's packaging footprint, this event is sure to turn a rather technical topic into compelling conversations featuring panel discussions and live networking.  For the first time, the Pet Sustainability Coalition will host a retailer keynote by Grove Collaborative, a company transforming household products into a force for good. Add in two hands-on workshops to be sure attendees walk away with actionable next steps and UnPacked22 is making its way to the leaderboards of must-attend events. PSC's remarkable sponsors help to keep ticket prices low for attendees, offering three different ticket types to customize your experience. Unpacked Sponsors reach across the lines of competition to bring this critical event forward including Morris Packaging, Peel Plastics, Nova Chemicals, Takigawa, and Thanh Phu. These sponsors not only contribute financially to the event, but often join as co-hosts and special guests throughout the event as part of a truly engaging attendee experience.  Tickets can be purchased for unlimited access to keynote speakers, panels, and workshops but those looking to dip a toe in can see keynote speaker Grove Collaborative and attend the BIG NEWS Soiree at no cost by registering for a FREE Starter-Pass.  To register for tickets visit petsustainability.org/unpacked22  By Caitlyn Bolton -Pet Sustainability  

09/02/2022

Global Pet Food Market and Trends

The global pet food market has gained remarkable momentum, especially with the Covid 19 pandemic. It was perhaps one of the few sectors that the pandemic positively affected. According to the Pet Food Market report prepared by Fortune Business Insights and revealing the 2021-2028 projection; the global pet food market size was USD 93.94 billion in 2020. The Covid 19 pandemic had negative impact on the supply chain of the pet food industry, due to disruption in production and logistics. However, with pet products manufacturers' continuous efforts to ensure that food supplies for pet animals don't get disrupted and high demand for dog & cat food among pet owners, have led to rise in the value of global market by 3.50% in 2020 compared to the average year-on-year growth during 2017-2019. The market is projected to grow from USD 97.47 billion in 2021 to USD 136.82 billion by 2028, showing a CAGR of 4.96% during the forecast period (2021-2028). Allied Market Research also supports growth expectations in its Pet Food Market report covering the 2021-2030 period. According to the Allied Market Research report, the global pet food market size was valued at $87,27 billion in 2020, and is projected to reach $133,4 billion by 2030, registering a CAGR of 4.6% from 2021 to 2030. As people have been working from home during the lockdown, many used this as an opportunity to get a family pet. Various studies have indicated that people who have pets suffer less with problems such as loneliness and depression due to the companionship that pet ownership brings. During the first couple of months of 2020, breeders and rescue centers reported a boom in enquiries from people looking for pets. According to the report published by Mars Petcare, a leading pet (dog & cat) food manufacturer, the combined sales of cat and dog treats grew by 6.5% in the 12 weeks between February and May 2020. PRODUCT SALES INCREASED DURING COVID-19 PANDEMIC During the initial phase of the pandemic outbreak, supply chain disruptions were observed in the global dog & cat food market. These disruptions in the supply chain occurred due to a shortage in raw materials, workers, and restrictions on transport. However, the operations were back to normal on the lifting of lockdown. Additionally, higher pet adoption, rising demand for premium dog & cat food, and change in strategies by pet animal food manufacturers have positively impacted the global sales of dog & cat food. Also, pet owners have stocked up on dog & cat food during lockdown which caused a short-term boom in sales. LATEST TRENDS IN PET FOOD MARKET According to the Fortune Business Insights report; the concept of personalized food products for pets is becoming widespread across the developed markets, and is expected to become popular across the developing markets in the forthcoming years. Personalization of food products for pet animals has a lot of potential to grow significantly as the pet owners are becoming increasingly conscious about the food they are feeding to their pets. Pet owners need transparency about the ingredients used in the preparation of pet animal food products. This offers a huge growth opportunity to brands or companies that offer specially formulated and customized food products for pet animals. Furthermore, customized food products hold a lot of potential because some of them are efficient in addressing particular pet conditions such as obesity, dry skin, and others. INCREASING PET OWNERSHIP SUPPORTS GROWTH The increasing rate of pet ownership worldwide, especially across the developing regions is anticipated to be one of the primary drivers of the market. According to the Fortune Business Insights report; pet humanization is encouraging the pet owners to opt for nutritious and quality food for their pets, further boosting the market's growth. Additionally, the rising per capita income of the consumer is motivating them to spend on healthy and organic food products for pet animals to aid their health. Moreover, easy availability of products with different price ranges is a growth-promoting factor for the global market. INCREASING INNOVATION BY PET FOOD MANUFACTURERS POSITIVELY INFLUENCING MARKET The key global market players are focusing on the launch of a variety of food products for pets to address the needs of different types of animals belonging to different age groups. This is projected to drive the global pet food market growth. In recent years, companies such as The J.M. Smucker, Nestle, and Mars Inc. launched premium food products to grab the consumers' attention and address the growing pets' needs. For instance, In November 2020, Nestle Purina launched pet animal food that builds on alternative proteins to make better use of the planet's resources. The range includes insects as well as plant protein from fava beans and millet. Similarly, in 2018, Nestle Purina Petcare launched 'Supercoat', a premium range of dog food in India. These market players are tapping into the markets with higher potential in countries such as China, Argentina, and India to increase their revenue. GROWTH RESTRAINING FACTORS According to the Fortune Business Insights report, stringent regulations associated with pet food are one of the factors that obstruct market growth. Pet (dog & cat) food comes under the most highly regulated food products, especially across the western markets. In the developed markets, pet animal foods are examined stringently at every stage, beginning from the ingredients utilized in the food preparation to their sales, and marketing. The high stringency associated with commercialization can be a major restraining factor for the growth of the pet animal food market. Moreover, lower acceptance for premium or high-priced dog & cat food across some developing markets can also be an obstacle for the growth of the market. DOGS TO BE LEADING REVENUE CONTRIBUTORS IN MARKET On the basis of animal type, the global pet food market is segregated into dogs, cats, and others. According to the Fortune Business Insights report, the adoption of dogs as pets is significantly higher across the globe which is a major reason behind the dominance of this animal in the global market. The humanization of animals has led to the adoption of more dogs and cats across the globe. High expenditure associated with the maintenance and well-being of dogs is driving the market for natural and higher-quality dog food. The launch of dog treats and nutrition-rich food is another significant reason contributing to the growth of the segment. In the forthcoming years, cat ownership is expected to increase across the globe at a crucial pace as they are low-maintenance animals and are very much human-friendly. According to the Allied Market Research report, dogs segment is expected to grow at highest CAGR of 4.7% during the 2021-2030 forecast period. DRY PET FOOD IS THE MOST PREFERRED By form analysis, the market is segmented into dry form, wet form, and snacks & treats. According to the report, dry form is the most preferred dog & cat food option by the owners. This can be attributed to the fact that dry form products offer higher convenience and have a higher shelf-life as compared to wet food. For dogs, dry food is the most favored option as it is cheap and hence affordable for many dog owners. Moreover, dry pet food, due to their firm texture, aids the dental health of pets along with maintaining their dental hygiene. According to the Allied Market Research report, dry pet food segment is expected to grow at highest CAGR of 5.3% during the 2021-2030 forecast period. Snacks & treats segment is emerging as an exotic product option for various pets due to their delicious taste and higher quality. This segment is expected to grow significantly in the forthcoming years owing to the active participation of market players in launching a variety of multipurpose and healthy snacks and treats options for dogs, cats, and other pets. INCREASING INTEREST IN ONLINE RETAIL CHANNELS According to the Fortune Business Insights report, supermarkets/hypermarkets and other mass merchandisers are projected to hold the dominant share in global pet food sales. The reason behind this dominance can be attributed to the high consumer preference for buying products from large retail stores, where they are offered an abundance of choices in terms of brands and prices. Attractive shelf-arrangements in specialty dog & cat food retail shops, coupled with the higher availability of exotic, custom-designed, and premium food products for pet animals within these stores are expected to further boost the growth of the segment. According to the Allied Market Research report, specialized pet shops segment is expected to grow at highest CAGR of 5.1% during the 2021-2030 forecast period. Also, the sale of food products of pet animals through online channels is anticipated to intensify globally in the upcoming years attributed to the increasing inclination of millennials towards online purchasing. High convenience offered by the online channels such as doorstep delivery along with the rising collaboration of industry giants with retail e-commerce players are expected to further fuel the segment's growth. THE STATUS OF REGIONS IN PET FOOD MARKET North America currently holds the majority of pet food market share in the global market and the region is predicted to lead the market throughout the forecast period. According to the Fortune Business Insights report, high adoption of pets in the U.S. households is one of the significant reasons for the dominance of the region. According to a survey conducted by the American Pet Products Association (APPA), about 85 million U.S. households, which constitute approximately 67% of the total households present in the U.S., own a pet. The positive attitude of North American consumers towards pet humanization and its wide adoption is encouraging the market growth of nutritious food products for pet animals. According to the Allied Market Research report, North America dominates the market and is expected to grow at highest CAGR of 5.0% during the 2021-2030 forecast period. High spending on sustainable and safe pet animal food due to humanization trends drives the growth rate of the European market. In addition, pet owners in Europe demand for more transparency in pet animal food product ingredients. The U.K. is the largest pet animal food market in Europe; and is followed by Germany and France. According to Mars Petcare State of the Pet Nation, 72 percent of U.K. pet owners consider themselves as pet parents. Furthermore, the tendency of U.K. pet owners to buy premium and natural pet animal food products also drives the high utilization of pet animal food. Asia Pacific is expected to be the fastest-growing region in the global market, followed by South America. Economies such as Japan, Australia, and China are the major contributors to revenue generation across the region. Japan is one of the leading importers of prepared dog and cat food across the world, however, the pet animal food market in the country is showcasing sluggish growth. The market in China and India is expected to rise significantly during the forecast period due to the increasing consumer expenditure on food products for pet animals across these countries, coupled with the increasing investment by the global market players within these economies. Brazil is the second largest pet (dog & cat) food market in the world after the United States. The dominance of Brazil in South America pet animal food market is due to high pet ownership, growing focus on pet health, and high spending on natural, high-quality pet animal foods. Additionally, Brazil has the most diverse pet population in the world; hence, along with dogs and cats, small families, childless couples, and singles living in apartments prefer birds and fish as pets. The market in the Middle East & Africa is driven by rising adoption of companion animals and higher focus on quality products. The growing middle-class population in Africa also supports the growth of the region. Turkey is a key dog & cat food market in the region, and its sales are driven by high demand in local and foreign markets. Moreover, the Turkish dog & cat food market is dominated by local pet animal food manufacturers. KEY INDUSTRY PLAYERS According to the Fortune Business Insights report, the pet food market is consolidated with five major players holding more than 60% of the global market share. These market players, namely Nestle Purina Petcare, Colgate-Palmolive, and The J.M. Smucker Company, are making rigorous efforts to increase their market share and establish their dominance in the global market. Mars Incorporated holds the majority share in the global, as well as in several other regional markets. The company has adopted strategies such as innovative product launch, brand strengthening, mergers & acquisitions, and online distribution of its products to increase its customer base and lead the global market. In the past years, the company has acquired a number of reputed brands such as Natura, Eukanuba, and others. Moreover, it has actively involved itself in online retail sales by collaborating with e-commerce retail giants such as Alibaba Group. By Derya Yıldız - Feed Additive 

28/01/2022

Global pet food production rose 8.2% in 2021 impacted by increase in demand

Animal health company Alltech concluded that pet food production reached nearly 34.17 million metric tons in 2021, with Asia-Pacific showing the highest growth.   According to the 2022 Alltech Agri-Food Outlook, the region saw an increase of 17.1% in pet food production from 3.2 million metric tons in 2020 to 3.8 last year. As recently reported by GlobalPETS, the pet food industry in Central Asia showed optimism after forecasting that the regional market sales are expected to double in the near future. The biggest market in the segment is Europe, which in 2021 produced 11.6 million metric tons (+2.7%). The US saw an increase in 12.7% to 10.6 million metrics. The production in Latin American countries grew 7.7%, from 6.6 million metric tons in 2020 to 7.2 in 2021. In the African continent, the manufacture of pet food passed from 444.000 metric tons in 2020 to 454.000 last year. The constant increase in demand for pet food products is behind the good numbers and meant a boost to the global industry. 'While some regions remained flat, there were no reported decreases in any region around the world,' concludes the study.   Source: GlobalPETS  

26/01/2022

Royal Canin acquires fresh pet food producer Nom Nom

Royal Canin believes that the acquisition of the 'fast-growing' D2C fresh pet food company will bring synergies to keep supporting the brand's success in the dog and cat category, while complementing the existing portfolio of the multinational. Nom Nom will act as an independent brand within the Royal Canin division, with its own positioning strategies. Although the terms of the deal haven't been disclosed, Bloomberg reported that the acquisition is worth $1 billion (€800M). Nom Nom was born in 2015 with the commitment to 'improve the health of dogs and cats everywhere' . The company states that they work with the highest quality proteins and vegetables from trusted U.S. growers and suppliers. In 2018, it invested $1.7 million (€1.5M) in a new production facility in Davison County (Tennessee) to serve East Coast customers better. According to the Growjo database, NomNom's estimated annual revenue is $29.1 million (€27.5M). But considering the estimated amount of the acquisition, their official revenue is likely much higher.   Source: GlobalPETS

18/01/2022

FAMSUN President's New Year Message for 2022

Dear colleagues, friends, ladies, and gentlemen, Happy New Year! We have a group of dedicated people who have stayed at their positions, whether in China or overseas, through hardship and overcome obstacles to deliver solutions and help customers improve operations. Also, we have a group of brave pioneers who try to make changes in our products, solutions, and services to create new growth drivers for FAMSUN. They innovate our business model by introducing digital tools and advanced management skills to achieve FAMSUN resilience, agility, and internal efficiency. Throughout the year, our employees live on to 'Customer-centric' and put in their best to shape FAMSUN's future in the agri-food industry. Thanks to the efforts and wisdom of our people and because of the support of our customers, suppliers, partners, and friends from all walks of life, FAMSUN has received much in 2021. Operationally, FAMSUN Group reports a strong result with all financial indicators growing significantly in 2021. All our business units make their breakthrough performance despite the hardy environment. We have launched a group-wide digital transformation this year, which, in return, has improved the internal efficiency of our organization and allows FAMSUN to provide new value in the coming years. By further developing and simplifying our business processes with the FPD 2.0 tool, we have ensured customer orders delivery as expected and created satisfied customers worldwide despite the pandemic. As the impact of the pandemic, consumers demand more locally produced, safe, quality, and nutritious food. To support our customers to improve their production for new growth, we have taken several initiatives to accelerate FAMSUN's globalization and localization and expand our local capability. Over ten webinars supported by FAMSUN's global experts were held successfully in 2021 to focus on the most interested topics for customers in different regions. About 40 local professional engineering and service teams have been partnering with FAMSUN in the agri-food value chain around the world. The 'International Talents' training program has fostered 107 exceptional multinational talents and experts to enrich FAMSUN's local manufacturing, sales, engineering, services, and management teams worldwide. Most notably, our comprehensive strength has won FAMSUN great honors with the '2021 China National Pilot and Demonstration Entity' for promoting the integrated development of next-generation IT and manufacturing technology, the 'Secretariat Unit of Feed Machinery Technical Committee of ISO', and the 'China National Manufacturing Single-Segment Champion Demonstration Enterprise'. FAMSUN is the only company been awarded these honors in the agri-food sector in China. Dear colleagues and friends, FAMSUN's extraordinary progress is not possible without you. On behalf of FAMSUN, I would like to take this occasion to extend my new year greetings and wishes to all hardworking, dedicated FAMSUN people and your supportive families. I also want to express my sincere respect and best wishes to our customers, suppliers, partners, and friends from all walks of life who have been trusting and supporting FAMSUN's growth all the years in different ways. Wish you all a happy, healthy, and prosperous New Year! Looking ahead, 2022 begins with positive developments - the global economy grew, goods trade rebounded, food commodity prices have begun to stabilize - and combined with big issues like the omicron variant, climate change, and increasing food insecurity. We are all clear that the world cannot address these issues without addressing food, while science, technology and innovation are the keys to a better food security system. As a leading global technology company, FAMSUN will continue to adhere to our mission of 'Creating value, realizing dreams, and contributing to the society' and our vision of 'Creating a secured, affordable and sustainable food future and making life better for all' and take 'Customer-centric' as our behavior principles to achieve high-quality growth through innovation, transformation, investing in people, and making development greener and more sustainable in 2022 with following underlines: First, building a full aspect supporting system to accelerate FAMSUN's globalization and localization. So, we will further localize worldwide with the strong support of group-wide, global-rich resource and investment plans in all operational aspects to ensure more customers in different parts of the world benefit from FAMSUN's leading, whole supply chain, integrated solutions in the coming years. Second, transforming our sales and service model to create new values for our customers with a more cohesive ecosystem that allows for more partnerships, connections, interactions, collaborations, and trust. Third, as a technology supplier, FAMSUN will continue to fuel high-quality development with science, technology, and innovation by increasing our R&D budget and driving the necessary transformation such as digitalization and sustainability. Fourth, to build up a streamlined organization, in which productivity elements are well organized into standard operation processes scientifically and optimally to improve the quality of our products, projects, and services and enhance FAMSUN's local and global order delivery capability and efficiency as well. Fifth, to foster a corporate culture that leads to satisfied customers with happy employees. We will continue to embed diversity, equity, and inclusion in our culture and make every employee feel appreciated, valued, and respected by FAMSUN, regardless of gender, race, religion, color, nationality, educational background, family, and hobby. We believe happy employees can create a sense of belonging and engagement in the organization, which will drive them to go the extra mile to serve our customers and create a better customer experience. By knowing the real demands of customers, they can better contribute to the growth, transformation, and sustainable development of our customers' businesses. Dear colleagues and friends, We have been working to facilitate global food supply, improve productivity, and create new values by providing advanced, responsible, and sustainable agri-food production systems to the world. Every piece of your efforts will contribute to better production, better nutrition, a better environment, and a better life for all. Let's seize the day and live it to the fullest and continue to deliver with even more extraordinary efforts in 2022, leading to an increasingly sustainable, secure, and progressive food system for the world. Thank you! by: Richard Fan - Chairman & President - FAMSUN Group  All Pet Food

17/01/2022

What Inflation Is Doing to Pet Retailers and 3 Reasons They Shouldn’t Worry

But right now there's a problem. Inflation.'Some of our suppliers have increased the prices we have to pay for stuff three times in three months,' he said. Customers are getting sticker shock, he lamented. He's not alone in his frustration. Steve Richmond, owner of Lovely Pets Aquarium Store in Kingston, Mass., is struggling to figure out to what degree he can pass along price increases to customers. 'It's hard to raise prices without turning off my customers, without people thinking that I'm price gouging them,' Richmond said. That's not to mention the time it takes to adjust pricing when it does become necessary. 'We are all struggling on labor, and if a food line has an across-the-board increase, that means we have to physically re-sticker the shelves, correct our POS system and update any online pricing,' said B.C. Henschen, a partner in Platinum Paws, a pet store and grooming salon in Carmel, Ind. 'That can really be time consuming when we are all short on time.' Yet, while there is no denying inflation is a burden on retailers, some in the industry see bright spots. Michael Levy, founder and president of Pet Food Express, a retail chain with more than 60 stores in California, said he doesn't expect prices to come down any time soon, and he anticipates that many customers will struggle with the higher prices. However, he forecasts that stores and product vendors are likely to remain profitable despite the possibility that some pet specialty shoppers may seek cheaper options in other retail channels. 'I do believe that the price increases will outpace the customer losses, providing manufacturers and retailers with good profitability,' Levy said. 'Additionally, we are continuing to see growth in the number of new pet parents arriving at our stores.' Pet Food Express has already passed along some price increases to both brick-and-mortar and online customers without receiving much backlash from shoppers so far, Levy added. It has helped that most vendors have adjusted their SRPs and MAPs accordingly. Mike Hresko, owner of House of Tropicals in Glen Burnie, Md., is equally optimistic—if not more—about the pet industry's ability to withstand the effects of inflation. 'In our business, when inflation is high, we do better, and it looks like we're going to go through a few years of inflation,' Hresko told Mizer in this issue's aquatics retailer roundtable. He theorized that while people are quick to cut back on vacations and other big-ticket items during periods of high inflation, they will still invest in things closer to home—and their hearts. 'People stay home and people get back into their hobbies ... they don't buy the big-ticket items at all,' he said. There is that 'it' factor when it comes to the pet industry—the thing that makes venture capitalists want to invest in pet product companies and career accountants want to quit their corporate gigs to open up a pet store. People's passion for pets tends to keep the industry humming along despite economic factors that surround it. David Lummis, senior analyst with market research firm Packaged Facts, said: 'My sense is that, given its traditional recession resistance and strong pandemic performance, the pet industry will be less affected by any inflation-related price hikes than most other consumer packaged goods categories in terms of consumer cutbacks, because pet owners are so dedicated and so much of the spending is non-discretionary and/or health related.' So while inflation will challenge many pet businesses, it is hardly likely to result in the pet industry being relegated to any dusty corners. by Jennifer Boncy Jan 10, 2022   

14/12/2021

Petco Welcomes Nike Executive as Board Advisor

Petco appointed Iris Yen as an advisor to its board of directors. As part of her appointment, Yen will also serve as a board observer, immediately providing expertise in digital, brand building, retail and strategy, as well as an avenue of continuity as Petco seeks directors when seats become available in the future. Yen currently serves at NIKE, Inc. as vice president, global Nike direct digital commerce. In this role, she oversees Nike's digital portfolio around the world, which includes platforms such as Nike App, SNKRS, Nike Run Club, Nike Training Club and Nike Membership. She is focused on creating new value for Nike and its consumers by crafting engaging experiences and digital capabilities that drive affinity for Nike while encouraging people to participate in and share their passion for sport.  Previously,  Yen served as the vice president of greater China Nike direct digital commerce, achieving 50 percent annual growth and profit expansion through the launch of Nike App, Livestreaming, and Tmall and WeChat partner expansion programs. She joined Nike in 2016 as global vice president of strategy, where she led the enterprise strategy to accelerate Nike's consumer direct offense through innovation, speed, and creating direct-to-consumer connections. Yen joined Nike from Gap Inc., where she held multiple leadership roles, including serving as Gap's vice president of corporate strategy. Ms. Yen has also served on the Nike Foundation's board and Gap's political action committee, acted as the executive sponsor of Nike's and Gap's Asian-American networks, and is a Stanford Women on boards member. "Digital expertise and leadership are critical to Petco's success as we continue enhancing and growing our differentiated omnichannel pet care ecosystem," said Ron Coughlin, CEO and chairman of Petco,  "Iris brings a deep and proven track record of driving impressive digital and e-commerce growth for iconic consumer brands. Her background and leadership are perfect complements to the existing digital, retail, and transformational experience of our existing board members. We're so pleased to welcome her to the Petco family." by Pet business
 

09/12/2021

What to expect at AFIA’s 2022 Pet Food Conference

The event takes place in conjunction with the International Production & Processing Expo (IPPE) in Atlanta. IPPE runs from Jan. 25 to 27 and the Pet Food Conference is Jan. 25 from 7 a.m. to 3:30 p.m. at the Georgia World Congress Center in downtown Atlanta. The conference offers a full day of industry leaders speaking on important topics that will impact pet food and treat manufacturers, industry suppliers, regulatory bodies and allied academic communities now and in the future. Session speakers include Erin Mies, People Spark Consulting; Matt Frederking, Mid America Pet Food; Thembi Machaba, Freshpet; and Nathan Bingaman, D1 Resources discussing human resource challenges and strategies for the pet food industry. Carolyn Kennedy, EAS Consulting Group, will address pet food labeling regarding human grade versus non-human grade brand claims. Three separate presentations will offer insights on the regulatory landscape. Gina Tumbarello, senior director of international policy and trade for AFIA, will share some of the support available for those exporting pet food. In addition to an update from Association of American Feed Control Officials (AAFCO) President George Ferguson, Dave Edwards, Ph.D., director of the Division of Animal Feeds, US Food and Drug Administration, Center for Veterinary Medicine will provide a federal regulatory update. And tackling a complex topic increasingly in the news, Col. John T. Hoffman, Food Protection and Defense Institute, and Todd Renner, Federal Bureau of Investigation, will share best practices for cybersecurity and prevention tips for ransomware. In addition to several networking opportunities throughout the day, three graduate students will be presenting papers on emerging issues in the pet food industry, and Scott Baker, SEM Minerals, will have the honor of presenting the AFIA Friend of Pet Food award to this year's recipient. For more information and to register, visit the AFIA website at www.afia.org. By AFIA 

08/12/2021

The Pet Food Industry in Mexico 2021: Trends, forecasts and stats

In this article we review the Pet Food industry in Mexico and tell you about its current situation and future predictions. In food consumption, Latin America ranks second in the world, reaching a sales amount that exceeds 10,847 million dollars. The only region that surpasses it is North America, with $ 23,244 million in annual sales. In 2018, the global pet food market was valued at $ 87.08 billion, with a CAGR of 5.4%. The following year, in 2019, it was reaffirmed that North America is the largest geographic segment of the market, with a share of around 39.2% in a global comparison. This means that most of the industry's income is generated in the United States; in 2019, they reached 29,876 million dollars. North America, the largest market for pet food, is followed by Western Europe, Asia-Pacific, Latin America, Eastern Europe, the Middle East and Africa. The pet population in all of these regions is growing at a very rapid rate. Despite the economic crisis caused by COVID-19, the pet food industry is one of the privileged  that has had a good performance, and even growth, during the last year. Regarding the pet industry in Mexico, we can affirm that the country has also experienced exponential growth, sustained mainly in the last 10 years. This is mainly due to the increase in awareness about the care of companion animals beyond the classic nutritional aspect. This growing global trend of "humanization" of Pets has reached a new level in Mexico, where it is possible to find even restaurants where dogs are more than welcome: they are, in fact, the main diners. From a socio-economic point of view, the changing economic and social situation of the country is the factor that most drives the pet food market. A clear example is the rapid growth of the middle class, of approximately 40,000,000 inhabitants, which, together, along with the increase in urbanization, makes the market grow exponentially. In addition, the preference for having fewer children also leads to a greater appeal in having a Pet.   Pet Food in Mexico, in numbers Mexico is the second largest country regarding domestic dogs in the world. The first place is Argentina, and the third is Brazil. It is estimated that in Mexico there are 27 million dogs; 35% of them eat balanced feed; In the case of cats, which are about 8 million, 19% of the total are fed balanced food. This has encouraged the development and manufacture of organic and premium food. The cost of this type of food is estimated to be at least 20% higher than the average market price. In 2017, dog food sales grew by 7% in value and 8% in volume, which is equal to 30.5 billion Mexican pesos and 892,073 tons of product respectively. Wet food was the one that saw the highest growth in value in 2017 (9%). During that same year, the consumption of food for domestic animals in the country was almost 954,000 tons, which meant an increase of 6.5% with respect to 2015. This indicator corresponds especially to the increase in awareness of the importance of of the quality of the food and its nutritional value. In Mexico there are more pets than children under 9 years of age, who barely reach 23 million (according to INEGI). In fact, 80% of the Mexican population owns at least one pet, with 64% opting for dogs. In 2017, Mexico had a turnover of 2 thousand 78 million dollars in pet food, which is 112% more than the 980 million of the item of baby food, according to data from Euromonitor International. By 2019, the market was valued at 2,343 million dollars. Currently, the baby-dog boom has far exceeded, doubling, the income of the baby food industry. The main brands in the Mexican market are Pedigree and Whiskas, from Mars; Nestle's Purina Dog Chow; Winner, from Neovia; Pal, from Mars; Nupec, of New Technologies in Food; Purina Pro Plan and Purina Champion, from Nestlé; Perfect Fit, by Mars, and Mainstay, by Nestlé. The highest sales come from major retail chains such as Walmart, Sams, Soriana and Costco.   Forecasts for the Pet Food market in Mexico As we have seen, the pet industry is growing at an accelerated rate in Mexico. As for the global pet food market, it is estimated that it will experience growth of up to 98 billion dollars within the next 5 years, towards 2024. This is mainly due to the increase in pet owners around the world. In fact, the market value is expected to increase to $ 2.9 billion by 2023, growing annually by 6.2% (CAGR 2019-2023) according to Statista. This increase corresponds, to a large extent, to the increase in the acquisition or adoption of pets, which, in turn, corresponds to an improvement in the purchasing power of the middle class. It is expected that, as in recent years, wet food will show the greatest increase in consumption, reaching for the same year an average annual growth of 5% and 8% in volume, which translates into 41.4 one billion Mexican pesos and 1.4 million tons respectively. The pet food market of the whole LATAM region is expected to reach 11.69 billion dollars by 2024. The Pet Food Industry is growing rapidly, in Mexico and around the world, due to various factors. One of them, as we have seen, is the increase in the purchasing power of households and the late decision to have children. Another trigger for the increase is the reduction in the mortality rate of pets, given the increased awareness of their general and nutritional well-being. Mexican companies must develop a great vision and execution of their businesses if they want to maintain and grow in a sector that attracts, due to its forecasts, more and more investments and companies willing to innovate and deliver to consumers what they want to feed , take care of and pamper your Pets.   By: All Pet Food

01/12/2021

Pet food in Brazil: the market situation in 2021

By Luciana Chippano

In context Currently, Brazil is already the world's second largest market for dog food and the third largest for pet food, behind the United States and China. The pet industry in Brazil, which encompasses Pet Food, veterinary products and accessories, hygiene and animal beauty, billed, in 2018, R $ 20.37 billion in 2018. Brazil is characterized by launching new products to the market, not only serving to attract foreign buyers to increase exports, since they are in charge of meeting quality requirements and standards, but, in turn, stimulate and raise the quality of the national industry, and the truth is that companies in the sector constantly seek to use technological innovation and creativity to develop more specialized and interesting solutions for consumers. Now, for example, one of the most important companies in the market, BRF, bought all the shares of the companies that make up the Hercosul Group, specialized in the production of pet food and expanded to Paraguay since 2019. From the company, they affirmed that this decision will allow them to be able to better satisfy the growing demand of consumers in the pet food segment, and it is that the changes happen so quickly and constantly in the sector due to the new links that are generate between people and animals that it is necessary to offer more and better options on a continuous basis.   How did the coronavirus pandemic affect the country's industry? That Brazil had difficulties coping with the pandemic is no longer news; However, within our industry, it should be noted that, as in many other countries, there has been a considerable increase in the purchase and adoption of pets. In fact, only in March 2020, at the beginning of the pandemic, Brazil had already become a country with more dogs than children, reaching 300% more pets in just one month. Despite that explosive growth, then the numbers stabilized over the months. Thus, by consequent logic, a large increase in the demand for both food and services, accessories and games for these animals was perceived. And, according to specialists in the sector, this increase and expansion of the market has no turning back, which is also supported by the growth of the previous 5 years: the pet food and pet accessories industry grew by 87% in that period. (Euromonitor International) For example, Petz, one of the largest pet product marketing companies in the country, saw growth of 46.6% in 2020 compared to 2019, reaching a turnover of 1.7 billion reais (approximately USD 303 million). This was due, in large part, to its long-standing commitment to online sales. In addition, the sector was highly favored for being classified as "essential", which allowed stores and veterinarians to continue operating throughout the entire confinement period.   "The year was challenging for all sectors, but the results of our industry show a very expressive growth and reinforce the resilience of the pet market"                                                                                                                           Sergio Zimerman, founder and CEO of Petz.   Changes experienced by the pet industry in Brazil Accessories on the rise The purchase of snacks, hygiene products and accessories for pets has skyrocketed. This is mainly due to the fact that their owners spend more time at home and, therefore, with them, since during confinement they have not been able to take their pets, mainly dogs, to services such as baths and haircuts, so they had to figure it out at home. First pets Many people, mainly young adults, decided to buy or adopt their first pet precisely during 2020, so there was a boom of, we could say, new mothers and fathers. As logic indicates, they are the ones who consume the most: they must buy everything the pet needs, from feeders to blankets, and they will surely buy more as well, since the enthusiasm and illusion of having a new member in the family, When in many cases they are families of one person, it causes the budget to be exceeded. The data from the digital bank Nubank prove it: its clients saw an increase of 73.1% in expenses in the pet segment in 2020. Change of pet-human bond Although there have been disadvantages of the boom of early 2020, such as the abandonment of pets due to the subsequent economic crisis, the question that haunts the industry is why the pet market not only survives the crises, but that continues to grow. The truth is that the development of the market confirms 2 characteristics of the development of the bonds between pets and people: Have improves the health of both. It increases the life expectancy of people, mainly of the inhabitants of large cities. Animals are increasingly important in therapeutic treatments and social inclusion policies.   In conclusion According to Euromonitor International, in 2021 Brazil will climb one more step towards consolidation as the 6th. largest pet market in the world. It is certainly a market to watch closely, as they know how to grow even in tough times. Tell us what you think of the Brazilian pet market in comments, we are interested in your opinion!   Source: All Pet Food

26/11/2021

United Arab Emirates consumers swing towards dogs, holistic pet food, and online shopping

Evolution Historically, UAE has been considered a nation of cat lovers. Basically, having any pet is traditionally perceived as evidence of the high social status of its owner in the country, but dogs are seen as unclean animals by most Muslims. However, the number of dogs has been seen expanding in UAE in the past few decades, to some extent owing to a rising number of expatriates living in the country. For instance, the total expat population in UAE has now come to 8.84 million, which constitutes approximately 89% of the country's population – a figure pet food companies must reckon with.   Market size The Dubai Chamber of Commerce and Industry estimated that retail sales of pet food in the UAE nearly doubled between 2013 and 2018, reaching 255.9 million dirhams ($69.7 million). Sales of cat food jumped from 75.3 million dirhams ($20.5 million) to about 138.7 million dirhams ($37.8 million), remaining the largest segment of the market. However, sales of dog food are gradually catching up, increasing from 55.9 million dirhams ($15.2 million) to about 106.3 million dirhams ($28.9 million), the Chamber of Commerce and Industry reported. Research conducted by the consulting agency IMARC Group showed that the pandemic had not impaired the growth of the UAE pet food market. For instance, dog food sales climbed further to $33.3 million in 2020. IMARC Group also expects the UAE pet food market to reach a value of US$121 million by 2026.   The landscape The UAE pet food market is currently dominated by importers. The largest supplying countries are Thailand, France, Australia, and New Zealand, according to the Chamber of Commerce and Industry. The largest local distributors are Arab Land Trading LLC and Saint Vincent Group.  In line with the global trends, the market experiences a strong humanization trend, pushing customers to increasingly opt for more expensive pet food, and holistics. "Customers switching to premium pet food are a growing and important trend in the UAE. They turn to expensive pet food, and those natural, organic, or gluten-free," the analysts of the Chamber of Commerce and Industry said. "The market is getting more sophisticated," commented a source in a local pet food importer. "There is a popular saying that people start treating their pets like family members, and it is true. There is a sustainable and strong demand for good pet food as customers care about weight, allergies, and dietary tolerances of their pets, and so the market welcomes new products offering health benefits to pets".   Online vs. offline The Covid-19 pandemic has also pushed pet food sales in the country into the online segment. The UAE retail e-commerce market reached a record $3.9 billion in 2020, a 53% year-over-year increase driven by the Covid-19-led digital shift, according to the official statistical data. The basic forecast envisages the value of the market to reach $8 billion by 2025. Currently, it is believed that 16% of pet food in UAE is being sold online, twice of the pre-coronavirus times. The country has a 99% of Internet penetration – the highest in the region, which is likely to facilitate further growth in online sales. In the background, the analysts of the Chamber of Commerce and Industry anticipate the development of small businesses in the pet food market. "If the development of the online pet food sales channels continues, a time will come in the when most people can buy pet food online instead of groceries. This may open wide opportunities for small companies working in this field, since they would be able to deliver their products to their customers directly, including through their mobile applications," the analysts forecasted.   Source: Global Pets

24/11/2021

The Pet Food market in Colombia

By Luciana Chippano

In this feature we´ll be analyzing the pet food market in Colombia.   The change, a notorious fact A few years ago, going to a pet store meant a walk ... a bit boring: we only found food and the occasional accessory. Today, however, the offer of toys, snacks, products and varieties of food is much larger. In the Central American countries we have a common trend: the decision to delay or erase the idea of ​​having human children, and the replacement with dogs, cats and any other pet. This is how, as the number of pets increases, the appearance of nurseries, stores, veterinarians, hairdressers and dog training, among others, also increases. Likewise, food with high nutritional standards and the use of products such as clothing or transport cars promote and expand due to the humanization process that is taking place with domestic animals. In addition, with the arrival of the pandemic, many people spent more time at home even than they had in years, and this had an impact on the need and desire to add members, mostly dogs and cats, to the houses. Regarding the pandemic, face-to-face services, such as bathing, spa and animal training, did suffer a drop during 2020, due to the impossibility of face-to-face activity.   Colombian pet food, in numbers • According to the latest survey conducted by Fenalco, 43% of Colombian households have a pet, which is equivalent to approximately 4.4 million pets. Of this figure, 67% say they have dogs, 18% cats and 16% both. • In 2017 there were around 2,700 retail stores for pet food and accessories, and this number has been increasing since then. • Currently, Colombia is in the 4th position of countries that invest the most in their pets with an average growth of 13%. Brazil, Mexico and Chile are the countries that lead the top 3. • Approximately 56% of pet owners buy food in supermarkets or department stores; 17% in stores, 14% in warehouses specialized in domestic animals, 13% in barns; and 1% give you 'leftovers' of homemade human food. • Despite the pandemic, 2020 was a year of growth for the sector, since growth in the second semester showed an improvement and allowed the year to end with an increase of 17%, compared to the same period of 2019. • The segment in which they invest the most money for pets is that of food, whose variety ranges from traditional dry feed to natural foods, supplements, sweets, ice cream and treats. • Second, Colombians invest more in professional veterinary services and accessories such as toys and beds.   Current trends for the Pet food market in Colombia Colombian export ventures The development of the pet food, snacks and accessories sector has been so great in recent years, that today we find many Colombians who are committed not only to undertake in the industry but also to conquer it beyond the borders of Colombia, internationally with different products and experience.   Agility in feeding The food that is at hand and that is easy to provide to pets is the one that is increasing its demand the most due to the entry of women into the workplace and the little time that families have to give them homemade food. This change, consequently, has decreased the time spent preparing food and caring for all family members, both humans and pets. And although, for example, there are trends that are betting on the natural one such as the barf diet, the truth is that many families decide to stay in the safety and practicality of the food prepared and nutritionally balanced.   E-commerce This point does not surprise us at all, given that Colombia, like all countries hit by COVID-19, has had to adapt and adapt its exchanges to the world of the Internet. Thus, companies in the pet food sector have had no choice but to reinvent themselves; Pleasantly, there has been a rapid adaptation to orders and procedures over the Internet. In many cases, businesses decided to bet and develop specialized channels that are in charge of online sales. A clear example of the increase in orders for pet food and accessories in a virtual way is that of Rappi. According to the company, although the category of pet products had been growing at double-digit rates, in 2020 the increase has been between 15% and 30%, depending on the time of year. Cleaning and pet care products are the line in which the most increase was perceived.   The best brands in the Colombian pet food market Currently, the brands with the best reputation in the Colombian pet food market are: Orijen This brand is considered, worldwide, one of the best in terms of dog food. This is due to its high quality of ingredients, where 90% is from animal sources, while only the remaining 10% is based on fruits and vegetables. In Colombia it is only found for adult dogs and puppies. Taste of the Wild Taste of the wild is a brand with a holistic approach, which leaves out grains and cereals to offer a diet rich in good quality animal protein and fruits and vegetables. Its range of flavors is very wide: bison, venison, wild boar, salmon and duck, among others. Hill's Hill's is one of the most recognized brands worldwide. Its main lines: the traditional Hill's Science Diet, the veterinary Hill's Prescription Diets and the more natural Hill's Ideal Balance meet the demand and need of a large part of the market. All its products have animal protein as the main ingredient, but stand out for a great balance of vitamins and nutrients.   Conclusion Keeping and caring for an animal in Colombia is increasingly important, and day by day the pet food and pet accessories sectors acquires more and more importance within the family economy. Do you think the sector is taking advantage of the great moment of growth?   Source: All Pet Food

23/11/2021

Petco opens flagship store for its premium dog accessories brand Reddy

After launching the brand in 2018, Reddy quickly became one of Petco's most popular brands. The brand offers apparel, collars, leashes, harnesses, beds, bowls, feeders and travel accessories. "Reddy's growth and popularity among active and trend-forward pet parents has been steady since launch," said Nick Konat, Petco's Chief Merchandising Officer. "And it's only accelerated over the last 18+ months as millions of pet parents are exploring outdoor activities and taking their pets with them wherever they go. This first-of-its-kind boutique will continue fueling that exploration by giving New York City pet parents a hub to bond, recharge and find the latest must-have gear to style their best lives together." The space is designed as an edgy, urban boutique inspired by industrial design and complemented by Reddy's bold color palette, patterns and textures.  The store provides an interactive experience for dogs and their owners, including: A lounge area with wifi A fitting station, including custom services like personalized pet tags and on-site product monogramming, plus phone charging stations at the customization table Complimentary amenities for pets, like sanitary water stations, a "treatery" and whipped cream cups for pups A JustFoodForDogs fresh nutrition station offering a range of dog foods and treats Gram-ready walls, a "Bark Board" for community updates and a pet polaroid wall showcasing furry shop-goers in their element. In the coming months, the retailer is planning on drawing in more consumers to the store by releasing new products exclusive to the store.   Source: Global Pets  

17/11/2021

The Peru of pets: The pet food market in 2021

By Luciana Chippano

Diverse data affirm that, in comparison with the numbers of previous years and statistics that are carried out since 1995, the percentage of Peruvians who choose dogs as their pets decreased; not so that of cats. Another important data is that this increase is perceived, mainly, in families with a socioeconomic level (SES) type D and E, the lowest. The rise of the pet market has made many Peruvians see their 4-legged companions as one more member of the family group, providing all the necessary care for their happiness. Currently, the pet food market in Peru is very diverse and the competition is considerable. According to t Millennium website, (although they are not official figures) it is estimated that currently almost 5 million households in Peru have at least one pet, which indicates that it is and can be a fairly profitable industry. Some relevant data 78% buy pet food and 56% decide to feed them homemade food. A large part of the population, as the numbers indicate, mix both types of food. The brands with the largest participation in the Peruvian market are Ricocan, Ricocat, Mimaskot, Dog Chow and Friskies. A study carried out in 2019 affirms that 49% of Peruvian households have at least one pet and that, in addition, they are in charge of choosing the most appropriate food and hygiene measures for them. Although dogs are still the favorites in numbers, more and more people are considering sharing their life with one or two! cats In fact, 59% of cats and 30% of dogs were adopted in the year of the study. These being the smallest breeds. The ideal audience? Couples without children, married couples with children 5 years of age or younger and adults over 55 are the groups most inclined towards adoption. A surprising piece of information is the decision to have more than one, even two! dogs under one household. In that same year, having three small dogs in a family increased by 191%! Similarly, the inclination to have more than one cat grew: 143% for those who adopt 3 felines, and 155% for those who stop at two. In the latest data collected prior to the start of the coronavirus pandemic, it was detected that families were spending, on average, between about 200 and 300 soles per month for the care and maintenance of their pets, which would be between about 50 and 75 dollars today.   Main trends in the Peruvian market The awareness about what is given to the pets of Peruvian families (and the world) is constantly increasing. From care, affection, to food, everything is taking on a new degree of importance and relevance in pet owners. A clear example of this is the exponential growth of brands with organic and / or natural proposals, such as Maxcat and Naturalis. Some companies, such as Rintisa, the owner of the Ricocan and Ricocat brands, have been able to adapt to new market demands, so much so that they now foresee that innovation is and will continue to be a key factor in the development of pet food. "The results have been very good. We are closing the year with 35% growth. We have high quality products, supported by our expertise and a value chain focused on the pet food category'.                                                                                                               Jesús Chuquilín, Rintisa's Commercial Manager.   Pet shops and online stores This type of store has been growing significantly in recent years, but in a country where digitization in the industry came at its own pace, it should be noted that during the last year there have been substantial advances. 'Pet care is not a fad, nor is it a passing thing, it is a growing and very solid industry in many countries. Pets are a gold mine and even more so in the current quarantine conditions, where families live with them for many hours a day".                                                                                                             Guillermo Vargas, Innova ESAN mentor. Pet shops and the entire industry related to pet care is booming. This is due, in large part, to the point mentioned above, the increased awareness of animal welfare, but also the improvement in personal income during the last 20 years, the independence of young people and the tendency to have fewer children have played a role. a very important role. 'If we consider that 60 %, about 4 million households, have at least one pet at home (according to CPI), and that these figures are almost three times the number of households with refrigerators in Peru, we can realize the potential of business that we have in front'. In addition, during the last year the strong growth and opportunity of opening online services such as, for example, the sale of pet food at home, was established. The CEO of Provet, an e-commerce specialized in drugs for pets, said that online pet shop businesses grew between 50% and 70%. For these businesses, their rapid management and development in the digital world has been a determining factor in generating trust and credibility in this new - but not so much - way of buying and selling products or services. The local and global economic consequences of COVID-19 are undeniable, and it is likely that more than one Peruvian household has been affected in the first person. However, it is also undeniable that there has been growth in the industry, and this is likely because the pandemic has forced people to spend more time at home and / or with their pets. Without a doubt, pets are becoming more and more a member of the family like any other who, in addition to feeding and loving, are given quality care. It will be, once again, in the hands of the industry to know how to take advantage of this new panorama to bet on development and innovation in the sector. Source: All Pet Food

08/11/2021

Italy, a pet lovers’ country

In Italy, almost four out of ten households have at least one pet. The Italians' favourite ones are dogs (48.8%) and cats (29.6%). But you will find many homes with both! Because of the COVID pandemic, this number has – according to the 'Ufficio Studi Coop' Report – further increased to 3.5 million new pets being adopted this past year alone. With people spending more time at home and alone, pets are welcome companions to pass the time with. E-commerce still on the rise The pandemic has also influenced the purchasing habits of Italian pet parents: online channels note a double-digit growth since 2018. Sales reached a peak of +220% in March 2020, compared to the same month of the previous year. During the lockdown, many Italians discovered the ease of online purchasing. Born out of necessity – because non-essential shops were closed – online shopping has remained a much-favoured channel since. In a recent survey of Italian pet owners, 45% indicated having to buy products online for their pet during the COVID-19 lockdown. 79% stated to have purchased online at least once during the past year and 53% bought most of all their pet products online in the same period. Currently, 52% of Italians buy pet products online at least once a month. Amazon and Zooplus are Italian pet parents' favourite e-retailers: with Amazon being preferred by dog owners, and cat owners favouring Zooplus. Certain product categories are particularly popular online: pet food (good for 72% of sales), and toys (36%). Stone and mortar sales Despite the significant growth of online sales, high street retail still has an important place in the Italian pet market. In 2020, the Italian pet food market grew by 4.2% compared to 2019. The year showed a turnover of over €2 billion ($2.36 billion) in the main distribution channels: grocery, traditional pet shops and pet superstores. Sales volumes also increased by 2%. (Source: 2021 Assalco-Zoomark Report.) Cat food is the fastest-growing category in pet food, increasing by 5.9%. The segment which showed the biggest increase in 2020 is healthcare & hygiene: products like shampoos and other grooming items, training pads, pet wipes, brushes, et cetera. This segment grew by an astounding 14.7% in the grocery channel. Such figures do not include the €34.3 million ($40.55 million) in turnover generated by a typical Italian distribution channel: specialised pet stores owned by grocery chains. These include Amici di Casa Coop or Conad Pet Store (Coop and Conad being two of the leading grocery chains in Italy). These specialised stores are characterised by their broad product assortment, focus on the premium segment and in-store services. Such services typically include dog grooming, a vet corner, insurance, training services and more. This peculiar format is expected to develop further, with new openings in the short/medium-term and increasing orientation to customer experience, with the aim to attract new clients and build (their) loyalty. Private label sales are also expected to benefit from this emerging channel, both in terms of revenues and further premiumisation. Interest in sustainability In a recent survey (Permanent Pet Watch, Pet owners and Sustainability Survey, September 2020 and February 2021) Italian pet owners indicated that they were more conscious about sustainability issues. Especially the under 30s are concerned about the environmental impact of society as a whole. As for pet food, the survey showed that Italian pet owners have three main concerns: Respect for ethical principles by pet food manufacturers Sustainable packaging Sourcing of sustainable raw materials When purchasing pet food, Italian pet owners indicate that they are willing to purchase another brand than their usual one, if the other brand is perceived as more sustainable. They are also willing to pay more for a sustainable choice. The shift to buying sustainable pet products could be an interesting opportunity for pet food manufacturers. It could be worthwhile to develop a brand proposition and strategy that sets out and applies eco-sustainable company values. Such a strategy can help anticipate and meet new trends in pet parents' needs: boosting their trust and long-term brand loyalty and justifying their willingness to spend more. by Rita Buffagni - Communications Manager, Mediatic snc Source: Global Pets

02/11/2021

The Multifaceted Reasons Why Consumers Buy Made in the USA Pet Products

Year after year, the made in the USA category has enjoyed steady growth; however, manufacturers and retailers agree that the unique circumstances of 2020-2021 in particular have driven robust demand. Today's focus on USA-made products is multifaceted, noted Johnna Devereaux, CPN, director of health and wellness for Bow Wow Labs, a chew manufacturer in Novato, Calif. 'First, consumers have the perception, whether real or perceived, that items made in the USA are of higher quality and, if speaking of consumables, that the ingredients are safer,' she said. Second, during the pandemic, consumers have been more focused on supporting local business, and items that are made in the USA fit that bill, Devereaux added. 'The pandemic has shown us that globally sourced and produced products can be compromised in times of a worldwide pandemic,' she said. 'This last point rang especially true for retailers that were unable to stock shelves due to global shipping issues.' For these reasons, and beyond, consumers and retailers are more focused on made in the USA items, according to Chris Dennis, owner of GivePet, a treat manufacturer in Overland Park, Kan. 'Is it made in the USA? That is likely one of the top questions I hear from consumers and retailers,' he said. At Wag Heaven, which has two stores in Georgetown, Texas, the call for USA-made products has become more prevalent, according to co-owner Jeff Manley. 'Since contaminated food and treats from China made their way into the U.S. pet food market, customers have been more likely to seek out products that are sourced and made in the USA,' Manley said. 'We are witnessing many manufacturers moving their production to the USA, such as Champion [Petfoods] and Farmina.'  Product shortages have increased the call for USA-made foods and goods, noted Pattie Zeller, owner of Animal Connection, a pet store in Charlottesville, Va. 'The more problems people are experiencing with distribution coming from overseas, the more they are begging for USA products,' she said. Zeller has found this issue to be particularly notable in the toy category. 'There have been a lot of out of stocks lately,' she noted. Bolstering the job market in the United States is another key consideration. 'Made in the USA is associated not only with high quality, but also with helping to keep jobs right here at home,' said Julianna Carella, founder and CEO of Treatibles, a Nashville, Tenn.-based manufacturer of organic full-spectrum hemp cannabidiol (CBD) oil products for pets. When it comes to foods and treats, sustainability is another trend on the rise, with shoppers not only wanting to know where ingredients are coming from, but also how those ingredients are grown and processed, according to Dennis. 'Consumers are looking for more plant-based ingredients,' he said. Due to current drought conditions in some areas of the country, however, products in the USA food and treat category can be difficult to obtain, with pricing going up, Zeller noted. 'These circumstances are making life difficult for producers as meat and grain products are extremely affected,' she added. The category was profoundly affected by the pandemic. With family members working and studying remotely, a new type of bonding occurred between pet and human, according to Devereaux. 'This strengthened the human-pet relationship, with pet parents becoming more aware of their pet's individual needs and a shift of focus towards preventative care,' Devereaux said. 'The result is that products promoting longer lives and increased health and wellness are in high demand.' The call for USA-made chews has also expanded,  'Long-term chews are a great way to provide mental stimulation and to keep a dog engaged for long periods of time, and this was especially useful as pet parents worked from home,' she said. 'Bow Wow Labs saw a huge uptick in our e-commerce traffic, with a sales increase in 2020 [of] more than 310 percent.' As consumers hunkered down, pet adoptions also ticked up in a big way—as did demand for training treats, according to Dennis. 'Consumers are looking for low-calorie training treats because they are treating throughout the day and training new family members,' he added. Sherry Redwine, co-owner of Odyssey Pets, a store in Dallas, noted that consumer frustration is another outcome of the pandemic. 'With importing being difficult, people are increasingly used to certain consumer products not being available,' she said. 'In my opinion, they are less likely to ask where a product is coming from and more likely to be grateful for getting it in their hands at all. 'This past year has been unlike any other. USA made is a great selling point, but it's not a deal breaker in my store.' The Importance of Giving Back Manufacturers and retailers agree that a key factor to business success is the ability to put investment back into local economies, lending a real-world value that ultimately benefits the community. 'I think any responsible business should take the opportunity to give back to their community,' Zeller said. 'It's only fair. The community is helping the business grow. I wouldn't be here without my customers.' Manley agreed. 'We truly believe that the success of our business lies in the support of our surrounding community,' Manley said. 'This is why we feel we exist, to serve.' At Wag Heaven, building a bridge between the community, manufacturers and distributors is accomplished through fundraising events—such as low-cost vaccination clinics, drive-thru pet food banks and dog washes—that benefit various community nonprofit organizations.  'We rely on everyone's support to make these events successful, and in most cases to fundraise for our local rescue agencies and shelters,' Manley added. Aside from these types of collaborations, some manufacturers take giving a step further by developing unique programs based around their own USA-made products and the needs of consumers and communities. Bow Wow Labs' Bully Buddy is an easy-to-use, veterinarian-approved device that tightly secures bully sticks, preventing dogs from choking on the tail end of the treat, developed in answer to the call for a way for consumers to safely give their dogs a natural, favorite long-term chew, Devereaux said. The company regularly contributes treats to shelter and rescue partners, and in late 2020 launched the Wag Another Tail program, where a portion of each month's proceeds are donated to leading nonprofit organizations dedicated to ensuring the health and welfare of dogs across the country. 'We are always expanding the network of rescue partners and shelters,' Devereaux said. 'It's our belief that dogs in shelters deserve to be kept as safe, healthy and happy as those that have already found their forever homes.' In 2016, Dennis founded GivePet out of a desire to help small, local or obscure shelters and rescues in need of assistance. 'I'd spent 16 years in the pet industry and wanted to do something to give back to rescues and shelters with every purchase,' Dennis said. 'Healthy treats are one of the most requested items at shelters,' he said. 'The more trained and socialized these dogs are, the more successful the adoption will be. It's a simple way to help make an impact in the lives of shelter dogs.' To keep it local, for every bag of GivePet's premium, grain-free treats sold in a retail establishment, a bag is shared with a shelter or rescue selected by that retailer. 'When a consumer purchases our treats, their purchase directly impacts rescues in their own community,' Dennis said. 'It's local and tangible.' In 2013, Treatibles entered the pet market, blazing a trail as a pioneer in creating CBD products for pets, according to Carella. But the path to the pet market commenced with a response to human needs. 'Our story began in 2008 when I established Auntie Dolores, one of the first five medical cannabis brands in California,' she said. 'I began creating a variety of edible products that offered much-needed relief to people suffering from a variety of maladies.' Eventually, clients began to ask if they could give Auntie Dolores products to their ailing pets. Understanding the risks involved with tetrahydrocannabinol (THC) for pets, Carella was inspired to develop a gluten-free pumpkin hard chew for dogs infused with CBD-rich oil, and Treatibles was born. Treatibles has a long history of supporting rescues and the animals they care for 'We believe that all dogs, cats and horses deserve love, compassion, care and a forever home,' she said. 'Unfortunately, some cats, dogs and horses are deemed unadoptable due to fear, anxiety or perceived aggression.' These misunderstood animals often thrive when their issues are addressed, and Treatibles offers deep discounts on all products to rescues and shelters. Further, the company collaborates with dozens of organizations nationwide through its Rescue Partner program by donating product or funds in times of crisis, Carella said. 'We partner with rescues and shelters across the United States to help bring calm, balance and ease to the animals in their care,' Carella said. by Lizett Bond - Pet Products News 

01/11/2021

Pet Industry Outperforms Estimates in First Half of 2021

 The industry saw overall sales growth of 6.7% over 2019, bringing total sales of products and services to $103.6 billion. APPA projected continued strong sales in 2021, estimating that growth would approach 6%, bringing total industry sales to $109.6 billion by year-end.  APPA's midyear update to the U.S. Pet Industry Expenditure Report reveals that two categories have outperformed the estimates during the first half of 2021. Pet ownership showed continued growth during this period, and pet owners continuing to spend at unprecedented rates.  Pet Food & Treats shows an estimated 13.5% increase over 2020 for the first half of 2021. This increase was driven by gains in all channels, with e-com, Farm & Fleet, and Direct to Consumer continuing to gain share.  Supplies, Live Animals & OTC Medicine show an estimated 20% increase over 2020 actuals for the first half of 2021. This gain represents record performance as discretionary purchases accelerated due to various factors, including stimulus payments, new pets in the home, and new pet owners who show a propensity to spend more on their pets than others in their cohort. Inflationary pressure attributes to some of these gains as rising production and transportation costs are passed along to consumers.  While not predictive of full-year results, these first-half numbers point to strong growth in all categories, including non-veterinary services (boarding, grooming, day care) that were severely impacted by lockdowns during the height of the pandemic last year.  Challenges remain for manufacturers and importers dealing with the breakdown of the logistics infrastructure as they struggle to meet consumer demands. According to Chad Moutray, chief economist at the National Association of Manufacturers, 'There was significant upward pressure on wages [in September], with manufacturers continuing to cite difficulties in finding workers. The average hourly earnings of production and nonsupervisory workers in manufacturing rose 0.6% from $24.04 in August to $24.18 in September, with a 5.1% increase over the past year, up from $23.01 in September 2020. That matches the year-over-year gain in August, which was the fastest wage growth since September 1982.' It is safe to say, however, that the industry is likely to breach the $110 billion sales mark this year, only one year after exceeding the $100 billion threshold for the first time in 2020. The gains in pet ownership combined with increased spending from younger generational cohorts should continue to drive strong growth for the immediate future.  by Steve King -CEO at American Pet Products Association (APPA)

29/10/2021

United Petfood announces the acquisition of Teeling Petfood

According to United Petfood's board of directors, 'Our mission is to be the best partner for our customers. Thanks to this acquisition, we can further expand our offer in wet pet food and meet the increasing demand. We find it important to continue to produce all our products in-house and only go for the very best quality." Teeling Petfood has been producing wet food for both dogs and cats since 1989. The Dutch company employs around 100 people and has high-quality production sites in Hoogeveen and Heerhugowaard. "Teeling Petfood guides customers from idea to delivery and guarantees the best quality. This method of working fits in perfectly with our philosophy. Also at United Petfood we strive for long-term partnerships based on trust and transparency." This takeover strengthens United Petfood's position within the pet food manufacturing market. With two additional production plants, United Petfood Group operates now out of 19 pet food facilities situated in 8 different European countries. The takeover is in line with the strategy of United Petfood to reinforce and grow the business. by United Pet Food  Source: All Pet Food

21/10/2021

IVC Evidensia plans to merge with Canadian VetStrategy to become one of the largest veterinary groups

For comparison: Its biggest competitor, Mars, owns around 2,500 clinics in 20 countries. VetStrategy, including Groupe Vétérinaire Daubigny, operates more than 270 hospitals across nine Canadian provinces.   Stephen Clarke, CEO of IVC Evidensia, said: 'IVC Evidensia will support VetStrategy as it continues to invest in patient care, client service and staff growth and wellbeing. Our businesses are a great fit, not just in terms of expanding our geographic footprint, but also in terms of our shared vision and values. Both companies are totally committed to caring for animals, people and the environment. VetStrategy shares our view on sustainability and the need to make a more positive impact on the world. Together we will continue leading the way in bringing new standards of animal clinical excellence and staff wellbeing to the markets we serve, including by investing in digitalisation to benefit consumers, their pets, and veterinarians alike.'   Orin Litman, CEO of VetStrategy, said: 'VetStrategy is excited to partner with the IVC Evidensia team. Under the broader IVC Evidensia umbrella, we will be able to further invest in our network of clinics across Canada while enhancing the range of services we provide to our customers and our veterinarian partners. Having co-founded the business in 2006, I am immensely proud of our organisation's growth and commitment to our key stakeholders and I am thrilled to partner with one of the leading veterinary groups in the world to further benefit our veterinarian partners and hospital teams and continue to invest in our service and standards of care. I am particularly excited about our shared vision for the benefits that digitalisation can bring to the pet care ecosystem, and the expertise in that area that joining with IVC Evidensia can bring to VetStrategy/Groupe Vétérinaire Daubigny. I look forward to working closely with Steve and his team as we do great things together.'   EQT will remain the largest shareholder in the enlarged IVC Evidensia Group, while Silver Lake and Nestlé will retain their significant minority stakes. All existing VetStrategy shareholders, including Berkshire Partners and the VetStrategy management team, are rolling their investment into the enlarged IVC Evidensia Group, reflecting their long-term commitment and shared vision to veterinary care across multiple countries and cultures.   Source: Global Pets

20/10/2021

FAMSUN Named in 2021 China National Pilot and Demonstration Entities List

The list was public announced on the website of Ministry of Industry and Information Technology (MIIT) of the People's Republic of China on September 27, 2021.
FAMSUN was listed for its Fcloud - a professional industrial internet platform based on a secure and reliable Internet of Things cloud platform architecture. The platform provides agri-food manufacturing plants and companies with comprehensive data services from data-aware, data collection to cloud computing, data analysis, and digital applications for production and operation. It is an industrial platform that allows users to access or share data and information about the best practices, solutions, experiences, and insights on production, operation, governance, and green growth in the agri-food industry.
According to FAMSUN, the Fcloud is not only about intelligent factory production from raw material inbound to processing execution and finished product delivery. It also provides the supervision and management of vehicles, facilities, assets, environment, energy consumption, and security system of the whole plant, which allow producers better use and protect their properties, improve the well-being of employees, save energy and reduce waste.
The Ministry of Industry and Information Technology (MIIT) appraised the entities named in the 2021 List for their outstanding abilities and ambitious plans on the modernization and digital development of manufacture and supply chains in their respective fields. The pilot and demonstration period are two years. The qualified programs for sure will drive the high-quality development of industry and information technology and improve the efficiency of economic circulation in China.
'We will see the qualification as a recognition of our industry expertise, deep technology, and experience in delivering advanced industrial digital and intelligent manufacturing solutions to the agri-food industry," said FAMSUN. 'It will also motivate us to keep innovating and introducing the latest digital technologies such as artificial intelligence, IoT, blockchain, and 5G wireless communication into our processing and production solutions, and moving forwards under the commitments to advanced productivity, quality life, and a sustainable future.'
Agri-Food China
COFCO signs second sustainability-linked loan
September 24, 2021
COFCO International on Sept. 22 signed an agreement for a new $700 million sustainability-linked three-year term loan with seven banks.
China's high-quality grain projects boost domestic agriculture development
September 23, 2021
China's implementation of high-quality grain projects has promoted supply-side structural reform in agriculture, helped to increase food supply, and reaped benefits for farmers.
China to Strengthen Agricultural Sci-tech Innovation
September 20, 2021
The Chinese Academy of Agricultural Sciences (CAAS) has released a plan for promoting key subjects during the 14th Five-Year Plan period (2021-2025) to enhance the country's agricultural sci-tech innovation.
China donates $100,000 to Dominican Republic to fight African swine fever
September 20, 2021
To support the Dominican Republic's fight against African swine fever (ASF), the People's Republic of China government donated $100,000 (more than 5.7 million pesos) to collaborate with the fight against the disease that threatens the local swine population.
ADM Further Expands Global Nutrition Capabilities With Advanced Flavor Production Facility in Pinghu, China
September 15, 2021 ADM (NYSE: ADM) today unveiled the ADM Food Technology (Pinghu) Co., Ltd., a state-of-the-art, fully automated flavor production facility situated in Pinghu, Zhejiang Province, China.
DSM sites in Jiangsu Province, China in first group to sign Renewable Energy Power Purchase Agreements
September 8, 2021
Today, Royal DSM - a global, purpose-led, science-based company active in Nutrition, Health and Sustainable Living - announced that its four plants in Jiangsu have joined the first batch of companies in China's Jiangsu Province to sign Renewable Energy Power Purchase Agreements.
Japfa expands with partnerships in China
September 1, 2021
Japfa Ltd had entered into two separate agreements with Genki Forest and Honest Dairy, the company announced today via press release.
Market Insights
The Asia Food Challenge:
Understanding the New Asian Consumer   Asia is set to experience a seismic shift in food trends over the next decade, as consumers become more affluent, sophisticated and demanding, driving US$2.4 trillion of Asia's incremental food spend by 2030.
Asian consumers are set to double their spending on food by 2030, leaving a gaping hole for investors to bring healthier and more sustainable options to the table, according to a new joint report by PwC, Rabobank and Temasek.
Food spending in the region will hit more than $8 trillion by the start of the next decade — up from $4 trillion in 2019 — becoming the world's largest food and beverage market, the group's 'Asia Food Challenge Report 2021' said.
Much of that demand will come from changing consumer habits in an increasingly health-conscious, digital savvy region, but also from its rapidly growing population. By 2030, Asia is expected to be home to 4.5 billion people and 65% of the world's middle class.
The Asia Food Challenge
The inaugural report 'The Asia Food Challenge: Harvesting the Future' in 2019 highlighted the doubling of Asian consumers' food spend to over US$8 trillion by 2030, as well as the US$800 billion in upstream investment needed to meet it.
This year's report focuses on the importance of the Asian consumer, highlighting the exciting opportunities abound for agri-businesses seeking to satisfy a diverse and fast-evolving set of markets. Consumer choices will drive 55 percent of the US$4.4 trillion incremental food spend in the next decade.
To meet this fast-growing, consumer-driven spend, it is estimated that an additional US$750 billion in incremental investment will be required above existing levels by 2030, across the entire value chain. This
brings the total investment required to US$1.55 trillion by 2030. Addressing consumer needs will be a crucial factor in directing this massive investment, according to the joint research, which is based on a survey of 3,600 consumers across 10 Asian countries, Australia and New Zealand, as well as conversations with senior executives and experts.
A deeper, more granular grasp of consumers' behavior and food trends across Asia's heterogenous markets will be needed to allocate capital efficiently and capture higher returns. Value creation has never been more important than in today's increasingly competitive and ever-changing environment. Having a well-defined plan will enable business leaders and investors to maximize these opportunities and plan for a more resilient future. Those who focus on creating value for their business, their shareholders and customers will in turn create value for society and the entire food ecosystem.
Shaping of the new sophisticated Asian consumer
Consumers today are more discerning about the food they eat, influenced by changing demographics, rising affluence and growing incomes. For Asian consumers, the last decade was about trading up – spending growing disposable income on more expensive, tastier food. But in this decade, as the 2020 survey shows, priorities have changed. In particular, many consumers have become more value-seeking. Over half of the consumers no longer just list 'price' and 'taste' as their key purchasing criteria, but demand additional attributes as they become more sophisticated.
How do consumers make choices
While the supply and investment gap outlined above is a call for action and collaboration, it is important to recognize that this demand is consumer-driven. Consumers and their changing preferences are the real stars in this story. Based on extensive research, the report has distilled the critical shifts in six broad areas:
Asian consumers are shifting to healthier lifestyles and consumption habits. Many are replacing red meat and sugar with fruit, vegetables and healthy snacks, while selectively spending more on foods that offer traits they value, such as freshness and nutrition. They are still highly concerned about food safety, demanding more accountability about their food sources.
This emphasis on transparency also extends to the environmental impact of food production, as more Asians opt for more sustainable food consumption behaviors such as avoiding food wastage and buying local. The need for more sustainable food options has also bolstered interest in plant-based protein among Asian consumers, who are more open to vegetarian or flexitarian diets. Rounding off these six trends is online food purchasing, which Asian consumers have embraced, especially during the pandemic, as online food delivery and supply chain innovations offer greater convenience and speed.
These six trends are not isolated: they are often overlapping and significantly influence the other trends. But they are essential to how food and eating will change in Asia over the next decade. Covid-19 has accelerated these trends across Asia, further altering consumer lifestyles and preferences and forcing businesses to adapt.
The fundamentals: taste and price
There is no question that taste and price are the most fundamental drivers in Asian consumers' decision making. Without the right taste profile and the right price, brands and agri-food players have little chance to get onto the radar of consumers in this highly competitive region.
However, these two factors are increasingly just 'gate keepers'. While they are important to consumers, they no longer differentiate the winners from the rest of the pack. The discussions with many industry experts have led to conclude that successful players will need to combine taste and price with the six emerging trends to meet the higher expectations of the new consumer.
Catering to Asia's diversity
Asian shoppers' preferences within these six areas, such as their concepts of "health" and "quality", can diverge widely across markets. For instance, while health-related food brands have enjoyed a 12 percent valuation premium on average in the last five years, consumers surveyed show marked differences in their willingness to pay for health. Shoppers in markets like Singapore and Japan are considerably less committed to paying a premium than consumers in China, likely because they have the highest food quality and safety standards in Asia 2 and consumers have trust in their enforcement.
Differences in willingness to pay between territories could also be due to a plethora of factors, such as heightened food safety concerns or the lack of understanding about the composition or importance of a healthy diet.
Catering to this large, diverse and dynamic market requires an intimate understanding of common regional trends and local nuances.  
Investable opportunities
With agri- and food-tech investments quadrupling between 2014 and 2019 in Southeast Asia, it is clear that investors and business owners will play a pivotal role in the future of the industry, developing new products and business models that are highly responsive to the unique, needs of sophisticated Asian consumers.
The market is ripe for opportunities in innovation and investment, and looks attractive to business leaders and investors alike. When considering the key trends, the research shows that companies with a broad emphasis on health, digital, and sustainable offerings have enjoyed valuation premiums over the last five years, compared with companies that did not.
Similarly, within the nascent, high-growth alternative protein industry, we see high enterprise value-to-revenue multiples compared to traditional packaged food and meat businesses. While alternative protein valuations have been observed to trade at higher multiples than traditional protein companies, it is important to note that given the low number of transactions and the lack of publicly available data to date, it is difficult to get an accurate picture of such multiples at present.
Business leaders and investors will need to prioritize value creation, leveraging insights from the six key trends to drive value for themselves, their customers and society. Meeting the US$ 750 billion consumer-driven investment requirement by 2030 will require creativity from business leaders and investors along the whole value chain.   Source: Famsun Group Co. Ltd.

05/10/2021

Diana Pet Food to expand capacities in Mexico

Diana Pet Food, has purchased the land to host a new production plant. It will replace the site currently operating in the city of Querétaro. The surface of the new land exceeds the previous one by five times. The building will cover 3,400m2 exceeding the previous one as well. 'We inaugurated our plant in Mexico in 2004 investing in a market that was showing signs of becoming one of the most thriving markets in the world. Today 17 years later, Mexico stands among the five largest producers of pet food in the world. With this new project, we reaffirm our commitment to our clients and get prepared for the new challenges that the market holds for us. We also continue working with the city of Queretaro for our activity' states Diego Maurizio, Diana Pet Food LATAM General Manager. Diana Pet Food offers a portfolio of products that addresses all needs of the Mexican and Central American pet food markets. The new plant, which should be operating in 2024, will follow the company global standards in terms of quality and food safety and operational excellence. Juan Manuel Becher - General Manager, Gabriela Velazquez - Gerente Financiera The closer, the better The location of the new plant will strengthen the service to its customers; accompanying them in their evolution in an agile, directed way and answering their needs. This approach of Diana Pet Food comes from its long tradition of addressing regional markets with local production sites. The unique local technical and commercial network developed by Diana Pet Food guarantees real proximity and outstanding customer service. 'The Mexican market is evolving and growing by leaps and bounds, and we are committed to accompanying our clients closely, providing them with a better service every day. Our local and regional teams know the Mexican pet food market in depth. We have designed solutions perfectly adapted to local needs' says Juan Manuel Becher, General Manager of Diana Pet Food Mexico.   An Eco-Friendly factory The design follows the company's latest plants in Colombia and China. From the beginning, they incorporated an eco-friendly design and operation features.The design of this new factory will also follow the company's CSR (Corporate Social Responsibility) strategy to minimize the social and environmental footprint and prioritize sustainability. The building will exert minimal impact on the environment and will also follow LEED (Leadership in Energy and Environmental Design) certification standards.   About Diana Pet Food  Diana Pet Food is the global leader and pioneer of high value solutions improving pets' well-being and owners' satisfaction. The entity provides multiple products and services improving pet food palatability, pet health, and pet food protection. Diana Pet Food is present on five continents with 1090 employees, 18 industrial sites, 18 sales offices and 4 expert measurement centers with 980 cats and dogs. Diana Pet Food is part of the Symrise's Flavor & Nutrition segment. Symrise is a global supplier of fragrances, flavors, food, nutrition and cosmetic ingredients. Further information is available at  Contact: Anderson Conejo
Diana Pet Food LATAM Marketing Manager  

10/09/2021

As pet owners prioritise the health and wellbeing of their pets, new opportunities abound in the pet food and treat market

As pets become a greater priority in households, pet owners are increasingly concerned with providing quality diets to their pets. Amongst pet food trends gaining momentum are natural preservation methods, digestive and immune health aids and plant-based ingredients. KerryDigest Full Scoop: Even before 'pandemic puppies' caused a surge in pet ownership, the pet food market was strong. In the wake of COVID-19 it has only grown, with Euromonitor predicting the global pet food market will reach US$110.2b in 2021, up from an annual valuation of US$102.1b in 2020, and is expected to exceed $150b by 2026. Although pet ownership is up, gains in pet spending have more to do with pet owners seeing their pets as people, which makes them more willing to spend more on food and treats. Pet owners are also placing greater importance on the quality and functionality of pet food, with many seeking out ingredients with proven benefits and others looking for novel taste experiences. Here we outline some of the ways we expect to see pet food grow across five categories that closely align with human food trends.   Maintaining quality with recognisable ingredients A recent Kerry survey of U.S. dog and cat owners indicated that 90% of pet owners believe reading ingredient labels is important when making a food or treat purchase decision. Amongst these consumers, a quarter are willing to pay more for products that include recognisable ingredients. With ingredient labels beginning to look more like shopping lists, products such as Kerry EverWild™ are helping manufacturers maintain product freshness, quality and palatability over shelf life while using kitchen-friendly ingredients including dairy, celery and vinegar. Supporting pet digestive health Digestive health has also seen increased interest from pet owners, and there are several ingredients available to support pet digestive health. For example, probiotics are well known as a digestive health solution for pets, and BC30® is a highly stable spore-forming probiotic ingredient that can be formulated into pet food, treats and supplements. A growing body of scientific evidence suggests that pet microbiomes are more similar to the human microbiome than was once thought, which opens the door for brands to utilise human digestive health ingredients for pets as well.     Catering to a growing interest in supplements COVID-19 reinvigorated the pet supplement category in 2020, with 116% more new pet supplement products introduced to the global pet market compared to 2019. This billion-dollar category is driven by pet owners seeking ways to meet their pets' physical and emotional wellbeing. Health claims for pets are similar to those used for humans, including immunity support, digestive health, joint health and brain health. With the growing appetite for a wide range of supplementary solutions in the pet health market, there is immense potential for manufacturers to tap in the future.   Bringing exotic ingredients and formats to pets Many pet owners are seeking out new and unique ways to add variety to their pets' mealtimes. Just as consumer tastes change and new flavour profiles gain popularity in the mass consumer market, the pet food market is also ushering in new pet food flavour profiles. Innovative pet food trends that made a splash in 2020 and continue to perform well include gamey proteins such as venison, wild boar, rabbit and bison. We're also seeing a growing interest in products that include goatmilk as well as functional waters for pets. Product innovations like these serve curious pet owners looking to incorporate more unique and novel ingredients and protein sources into their pets' diets.   Source: Kerry

09/09/2021

ADM Significantly expands pet treat and supplement capabilities with planned acquisition of majority stake in PetDine, Pedigree Ovens, The Pound Bakery

September 8, 2021. CHICAGO - (BUSINESS WIRE) -  ADM (NYSE: ADM), a global leader in human and animal nutrition, announced today that it has reached an agreement to acquire a 75% ownership stake in PetDine, Pedigree Ovens, The Pound Bakery and NutraDine (P4 Companies), premier providers of private label pet treats and supplements. The transaction values the four enterprises in their entirety at approximately $600 million, and ADM will acquire 75% of the equity, subject to customary adjustments. 'We're continuing to advance our growth strategy and transform our company with targeted investments that expand our capabilities in large, high-growth segments, including pet nutrition – a key focus of our growing animal nutrition business,' said Vince Macciocchi, President of ADM's Nutrition business. 'Annual global sales of pet food total $110 billion, forecast to grow to $140 billion by 2026 – with pet treats an even faster-growing category. We've grown to meet that demand, from the construction of new production facilities, to the additions of pet treat and food provider Crosswind and Neovia's global pet nutrition business, to the opening of our industry - leading Animal Nutrition Technology Center in Decatur. Now, we're taking the next step in our strategic journey with a majority investment in P4. We're excited by this agreement, which we expect to exceed our hurdle rates and financial return targets as we partner with an innovative, high-growth business with a great track record of working closely with customers around the globe to develop and produce best-in-class pet products.' With more than 300 employees, P4 Companies provides a complete range of highly customized pet treat and supplement products to more than 650 customers in 15 countries. Their offerings include baked treats, semi-moist treats, long goods, blends, unique proteins, soft chews, liquids and powders, many of which are developed to meet the demand for clean labels. P4 has delivered strong revenue and profit growth in recent years, and has invested in new product lines as well as expanded its production capacity. ADM will also acquire P4's 300,000+ square feet of state-of-the-art production and innovation facilities in Illinois and Colorado. In addition, the agreement includes a put/call option under which the parties could agree for ADM to purchase the remaining 25 percent at an agreed-upon market price in the coming years. 'As a group, our companies PetDine, Pedigree Ovens and The Pound Bakery, have become clear leaders in the pet supplement and treat space,' said Preston Munsch, CEO, PetDine. 'Through innovation, R&D and manufacturing expertise, we have become important strategic partners to brands around the world. Through this new and exciting partnership with ADM, we will be able to advance our customers' lead positions in the pet industry even further. Through their extensive list of ingredients combined with their Animal Nutrition Technology Center and worldwide resources, we are excited to merge our knowledge and expertise to continue to be innovative leaders in the pet industry.' 'ADM's global resources - from ingredient supply chain, transportation and their emerging pet nutrition platform - are what we were looking for in a partner', said Kurt Stricker, owner, Pedigree Ovens. 'We are excited to continue our strong growth path together'. 'Joining the ADM family gives us the ability to elevate and expand our product offerings to our customers and continue to support their ideas and growth,' said Lexie Berglund, President, The Pound Bakery. Like ADM, P4 has shown a strong commitment to sustainable practices; in 2020, they announced that their Harvard, Illinois, production facility was now powered with solar power, with the capacity to offset almost 1,500 tons of greenhouse gas emissions annually. 'Two years ago, ADM identified the humanization of pets – owners who want to provide their companion animals with the same kind of clean, simple, healthy products they eat themselves – as an important growth trend,' Macciocchi continued. 'This partnership positions ADM perfectly to continue to meet those needs. We're excited to partner with the great P4 team, and we look forward to collaborating with them to combine their best-in-class customized solutions with ADM's extensive pantry of ingredients, natural colors, and flavors; application development expertise; rapid prototyping and innovation capabilities; and global go-to-market footprint.' The proposed transaction is subject to regulatory approvals, and is expected to be completed in the coming weeks.   Forward-Looking Statements   Some of the above statements constitute forward-looking statements. ADM's filings with the SEC provide detailed information on such statements and risks, and should be consulted along with this release. To the extent permitted under applicable law, ADM assumes no obligation to update any forward-looking statements.   About ADM At ADM, we unlock the power of nature to provide access to nutrition worldwide. With industry-advancing innovations, a complete portfolio of ingredients and solutions to meet any taste, and a commitment to sustainability, we give customers an edge in solving the nutritional challenges of today and tomorrow. We're a global leader in human and animal nutrition and the world's premier agricultural origination and processing company. Our breadth, depth, insights, facilities and logistical expertise give us unparalleled capabilities to meet needs for food, beverages, health and wellness, and more. From the seed of the idea to the outcome of the solution, we enrich the quality of life the world over. Learn more at.   Author: Jackie Anderson ADM Media Relations Source: ADM      

24/08/2021

FDA warns Midwestern Pet Foods over aflatoxin, salmonella

The U.S. Food and Drug Administration issued a corporation-wide warning letter to Midwestern Pet Foods of Evansville, Indiana, USA on August 17. 'We are issuing this corporate-wide warning letter because inspections of Midwestern Pet Foods, Inc.'s manufacturing plants revealed evidence of violations, which were shared across multiple plants and were associated with the illness or death of hundreds of pets who had eaten the company's dry dog food,' Steven M. Solomon, D.V.M., Director of the FDA's Center for Veterinary Medicine, said in a press release. FDA agents first inspected Midwestern's Chickasha plant. FDA agents also inspected the company's three other manufacturing plants. These inspections revealed evidence of significant violations of the Current Good Manufacturing Practice, Hazard Analysis, and Risk-Based Preventive Controls for Food for Animals regulation. These inspections of pet food manufacturing sites revealed apparent violations of the Federal Food, Drug, and Cosmetic Act. The initial inspection of Midwestern's Chickasha, Oklahoma plant was triggered by reports of illness or death in dogs that had eaten SPORTMiX brand dry dog food manufactured by Midwestern. Samples of SPORTMiX were later found to contain levels of aflatoxin as high as 558 parts per billion (ppb). The FDA considers pet food to be adulterated if it contains more than 20 ppb of aflatoxin.   History of aflatoxin and Salmonella Midwestern Pet Foods recalls   Shortly before Christmas 2020, dogs began dying with symptoms of liver disease. A common factor among the dogs was eating SPORTMiX kibble. On Dec. 30, Midwestern Pet Foods recalled the dog foods involved. By January 11, more than 70 pets had died after eating the product. On that date, Midwestern expanded the recall to include all products meeting these three criteria: containing corn, manufactured in Oklahoma and with an expiration date on or before July 9, 2022. On January 25, the U.S. Food and Drug Administration announced a list of countries to which pet food containing dangerous levels of aflatoxin may have been exported by Midwestern Pet Foods, ranging Bahrain and Barbados to Uruguay and Vietnam. As of August 9, the FDA was aware of more than 130 pet deaths and more than 220 pet illnesses that may be linked to eating brands of pet food manufactured by Midwestern, although not all of these have been confirmed. In March, Midwestern recalled several brands of pet food manufactured at its Monmouth, Illinois plant, after samples tested positive for Salmonella, including brands CanineX, Earthborn Holistic, Venture, Unrefined, Sportmix Wholesomes, Pro Pac, Pro Pac Ultimates, Sportstrail, Sportmix and Meridian brands produced at its Monmouth, Illinois production facility. In inspections, the FDA found that Midwestern's food safety program appears inadequate to significantly minimize or prevent Salmonella in its pet food. The FDA has requested a written response to the warning letter from Midwestern within 15 working days stating the specific steps they have taken to correct any violations. Failure to adequately address any violations promptly may result in legal action, including product seizure and/or injunction.   Toxicologist, vet catch dog food toxin after early deaths   On the dry plains of the American West, Aspergillus fungus found the right conditions for colonizing corn kernels weakened by drought or improperly stored. That fungus released a poison, or mycotoxin, into the grain. That corn was used to produce contaminated pet food. Shortly before Christmas 2020, dogs began dying with symptoms of liver disease at a southern Missouri dog breeding kennel. Veterinarian David Sikes sent dog food samples to his former professor Tim Evans, animal toxicologist at the University of Missouri. The dog food, Sportmix High Energy brand, tested positive for high levels of aflatoxin, a mycotoxin found in drought-stressed corn or harvests stored in humid conditions. Sikes recognition of symptoms and Evans' analysis may have caught the aflatoxin-contaminated dog food early, potentially saving lives. 'Aflatoxins are heavily regulated,' Evans said. 'Generally, there is an appropriate representative testing occurring before incorporation of goods, and in many instances in the finished product. Somehow, those policies were either ineffective or not followed. I know no more details than that.' On Dec. 30, the product's maker Midwestern Pet Foods recalled the dog foods, which had already been distributed in both brick-and-mortar and e-commerce channels. By January 11, more than 70 pets had died after eating the product, according to reports submitted to FDA. On that date, Midwestern expanded the recall to include all products meeting these three criteria: containing corn, manufactured in Oklahoma and with an expiration date on or before July 9, 2022. That location and date may have been the key to this deadly recall. 'Aflatoxins and other fungal toxins are commonly produced under particular weather conditions,' Evans told Petfood Industry. 'Aflatoxins in particular are produced under drought conditions. Under drought conditions the fungus gains access to the corn. Then the hot and moist conditions that result in toxin production can occur in the field, or can occur in storage conditions.' Oklahoma's dry environment may have contributed to the risk. Portions of western and southern Oklahoma ranged from abnormally dry to extreme drought in 2020, according to the University of Nebraska U.S. Drought Monitor. 'All of the contaminated products came out of Midwestern Pet Foods' plant in Chickasaw, Oklahoma,' Evans said. 'Oklahoma is very frequently under drought conditions. It's not unexpected that there might be contamination.'   Source: All Pet Food

23/08/2021

Use the SAC as a tool for continuous improvement

By José Fernando Raizer

But I want to believe that this is not the case. When a customer contacts your company to express dissatisfaction with your product, they should certainly experience some conflicting emotions ... On the one hand, he feels that he has problems: his product has not fulfilled the expectations of the Client and dissatisfied Clients mean losses of future sales ... On the other hand, you are lucky. Most customers don't complain. Complaint ratio can vary from 1:30 to 1: 300 - This means that for every customer who complains, up to 300 unhappy customers don't - they just change the product and the supplier... And they speak badly of the product. When a customer complains, he is giving them a golden opportunity! You can now respond to the disappointed Customer, apologize, make it up to him if necessary, and make him feel better about the unpleasant experience he has had with your product. In addition, he is receiving a valuable return that can and should be placed as part of your company's corrective action plan. The checklist below should be noted in your complaint handling policy. If you answer "NO" to any of the questions below, you should review your policy on handling Customer complaints.   Encourage complaints There are companies that do not encourage complaints. While complaints can be unpleasant, there are three good reasons to encourage Customers to complain: 1-) If a food match does not meet your quality standards and you go to the field, the first sign of disaster will come from your Customers. If your Customers are concerned for any reason, it is extremely important that they are encouraged to complain. A quick response to a complaint can even trigger a recall, but on the other hand it can save your business from total catastrophe. A message like this on the packaging goes a long way: 'We do our best to provide your pet with the highest quality product. However, if you are not satisfied in any way, please call toll free ... or email ... "   Remember two things daily: • A poor quality batch (or "batch") of 3000 kg after packaging in 1 kg packs can mean 3000 serious problems in the field ... • To kill an ox it is necessary to hit it on the head and bleed it out. To kill dozens of small pets you only need to receive a batch of ingredients contaminated with certain mycotoxins in fatal concentrations and put it in their packaging ...... - disaster is more than certain. 2-) If it makes it difficult for the Customer to file a complaint, not only will you be unhappy, but you will not notice it! The least they can do is spread the word about their bad experience with your product to their friends. They can also contact the Consumer Protection System, consumer Customer groups, the press or other authorities. 3-) You need this information submitted by a complaint. Remember: by encouraging this action by Customers, you are not looking to increase the number of dissatisfied Customers, but only the percentage of those who express dissatisfaction with your product. Once I was surprised and disgusted to hear from a PET manufacturer: "This phone number is useless ... It only increases the number of complaints".   Handling customer complaints Simply putting a nice message, 0800 phone number, and email address on the package is of little use if you don't have a service structure. If you do not have an adequate service structure to serve the Client, it would be better if you did not put a phone or message on the package. It is preferable that they are not happy because it is difficult to contact you, rather than being extremely irritated due to terrible service! The information that the Client wants to transmit can sometimes arrive incomplete, a true 'square ball'. It is the responsibility of the assistant to 'round up' this information so that it is useful for the Company, and at the same time to convey to the Client that their message has been heard. The following key principles should guide your customer service system • Establish human contact as quickly as possible! If the person is calling on the phone, answer courteously and without delay. If it is not possible to respond immediately, give the caller the option to leave a message and contact them immediately. If the contact was by email, immediately initiate a phone call. • Make sure your customer service team is properly trained and motivated. The attitude of an assistant should make it clear to the Client that her complaint will be well represented before the Company. This attitude of goodwill and caring eliminates much of the feeling of anger and confrontation common in the complaint. If the assistant establishes a defensive behavior of the company "face to face", the feeling of confrontation will increase. • Don't take responsibility automatically. Acknowledge the legitimacy of the complaint, show empathy and respect the fact that the Customer had a negative experience, but it is not necessary to admit the possible fault. Assure the Client that the event they complain about will be immediately referred to the Quality Assurance Sector. Provide Customer with a protocol number, ensuring that they will contact you about that complaint. • Make sure NO ONE other than the designated and trained Customer Service Team will handle Customer complaints. Passing the call to the Production Manager can be extremely disastrous! • If a receptionist or secretary receives a call from a Customer, make sure that person is instructed to pick up the Customer's phone number before putting the call through to Customer Service, or ask them to call another number. Letting the customer "float" in the void between two calls can be extremely annoying!   Urgent veterinary complaints Any claim in which the Customer is concerned that their Pet has become ill from consuming their product, or any claim related to any palatability problem, should be handled differently from other claims. Any company veterinarian or nutritionist should immediately contact the Client to determine the exact nature of the claim. If the pet has been examined by a client's veterinarian, it is very helpful for the company veterinarian to discuss the case with the client's veterinarian. The product that is the subject of the complaint will be sent immediately to the company's laboratory. Samples of that food combination must be located and analyzed. The company vet can sometimes determine if a palatability complaint is real; It may have happened that there was a sudden change of product to which the animal was accustomed or that it had a health problem not related to food. The company representative can also advise the owner on the feeding habits of the animal.   Complaint follow-up The minimum that can be expected of an employee who receives complaints from Clients is that they have available and follow a protocol FORMALIZING the complaint, which must be numbered, sent to those responsible for the progress of the necessary actions, and monitored upon return. to the Client. ... Isolated complaints like: "Such a merchant complains that the cookie shape is too small" or "too big" or "REX is softening the poop" are absolutely useless. Especially when these complaints come from the sales force itself, from retailers or resellers, the ball has to be "round", not square. The Quality Assurance Sector and the company's management cannot take corrective actions without having the necessary information at hand.   Client compensation policy The way to eventually compensate a Client cannot be solely in the head of the Sales Manager. There must be a well-defined policy for this type of action.   Complaint evaluation The General Manager of the factory should include in his weekly meeting with his employees the habit of following up on pending complaints ..... and for obvious reasons. Employee participation and commitment must be methodically induced throughout the team.   Use your ERP resources Most (if not all) management software on the market has a SAC module, and within it a database-based complaint management system ... If your company's ERP has this feature, use it. But at least (and not less), a form should be used to formalize the complaint internally according to the example suggested below:   Source: All Pet Food

16/08/2021

Opportunity and functional ingredients - Trends

I received the photo above from a friend, obviously as a joke.   Today's news is that China anticipates shortages and is beginning to pressure its growers to seek alternative ingredients for corn and soybeans! We always had abundant availability of corn and soybean meal, and this necessarily led us to an interesting situation from an engineering point of view: "Very few factories have more than 12 dosing silos on the scales, being more common to find 6 silos or 9 silos at most.." With regard to storage outside the factory house, we often find flat or conical bottom corrugated silos for corn, medium capacity cone bottom for soybean meal, and at most one or two out-of-house storage options for other grains, such as sorghum or wheat As a general rule, the distribution of the dosing silos is as follows: 2 corn silos that are dosed together to speed up dosing time. 1 or 2 silos of soy meal 2 silos of meat meal, with different nutritional matrices (generally for the contribution of Phosphorus in the formula). 1 silo for any ingredient of opportunity or that appears in the guarantee levels and whose inclusion is mandatory (most common in PET FOOD). And finally, a small battery of mini silos for salt, mineral ingredients and premixes.   The situation becomes even more restricted when it comes to PET FOOD factories. In addition to the 6 (six) silos mentioned, it is mandatory to have two or three additional silos for different types of extrusion reprocessing, (e.g. Colored) two or three additional silos for viscera meal, meat meal with high content of protein with different addition matrices - And that's if you want to work right on the low-cost formulation regimen, and not just formulate on average batch nutrients - in which case you lose a lot of money. In short, the 'convenient' engineering situation of having very few dosing silos was generated by the abundance of corn and soy flour throughout the year ... sometimes more expensive, sometimes cheaper, but always with a good offer. In more than one visit to feed mills in Europe, I noticed that the situation there is usually totally different. I have seen factories in the Netherlands with around 30 to 40 (forty) ingredient dosing silos on multiple scales. An excellent port structure and capillary network of channels bring ingredients from all over the world to the factories, usually built on the banks of the canals, thus allowing the unloading of huge ships through a system of air aspiration and transport by dilute phase. Cassava flour from Thailand, dried coconut pulp from the Philippines, beet pulp from Russia, different grains and brans from different parts of the world, just to name a few .... and they also use corn and soybeans. Currently, in factories, the low availability of dosing silos is an important limiting factor for Purchasing / Logistics. Offering an opportunity batch of an alternative ingredient faces the following barrier response: "We don't have a dosing silo to put this in." The buyer's argument is: 'But can't it be put by hand in the mixer? ": a-) It does not work ... unfortunately the system is automated and the option would be in small batches in the container, without adequate weight control " b-) This ingredient needs to be ground first, and we do not have post-grinding silos, nor a dosing silo. The lack of additional dosing silos leads to a situation where it is virtually impossible to incentivize PURCHASES that charge to seek alternative ingredients of opportunity ... Here we have a serious problem, China desperately needs to reduce the cost of inputs in its feed, and has already started a frantic search for ingredients of opportunity that allow carrying out the announced "cut", or reduction of corn. and soy ... And this action will make things even more difficult here, and in other countries. I recommend to all factories facing similar problems: 1-) For PET FOOD FACTORIES and BALANCED FACTORIES To the extent of available spaces, make a "cluster" of 4, six or nine dosing buckets on the scale (s), (simultaneous weighing) and include it in the automation. And encourage Purchases to occupy them. 2-) For PET FOOD FACTORIES In addition to the suggestion in item 1, look for 'functional ingredients' on the market that are difficult to process with a single screw extruder, considering the possibility of purchasing a twin screw extruder.   ADVANTAGES OF USING THE DOUBLE SCREW: MAY EXTRUDE MATERIALS TOO VISCOSE, OILY, OR TOO WET, WHICH COULD "SLIP" IN A SINGLE SCREW EXTRUDER. REDUCED 'CAPACITY' = MORE UNIFORM PRODUCTS WITH MORE INTRICATE FORMATS ARE POSSIBLE. THEY ARE LESS SENSITIVE TO PARTS WEAR THEY ARE SELF-CLEANING (EASY CLEANING) THE SHIRT IS SMOOTH ....   ALTERNATIVE FUNCTIONAL INGREDIENTS (EXAMPLE): COOKIES / BREAD FLOUR PREPARED MEAL ADDITIONS MEAT RESIDUE PASTE CASEINATES (DAIRY BY-PRODUCTS) FATS AROMAS, PALATANTS PLANT AND ANIMAL PROTEIN (BREAKS THE FIBERS) The truth is, the shortage outlook will get worse before it gets better. Those who go ahead in search of alternative solutions will have a great chance of surviving and standing out in the market.   Author: José Fernando Raizer Source: Ingredients & Nutrients Magazine

09/08/2021

How Pet Stores can increase their food sales

Pet owners who live a healthy, active lifestyle understand the importance of the food they choose for themselves, and they are applying the same or even greater level of care when choosing foods for their companions. This is partly driven by a clean-eating mindset and concerns for the potential negative impact some additives may have on the health of our pets. Elements like high-quality protein, life stage and breed-specific formulas, and superfood ingredients have proven to be highly important in the natural category. But even more influential are the health benefits tied to them, such as heart health, energy, weight management and gastrointestinal health. Consumers of natural products expect the same solutions as conventional products, but with the added confidence that what they are putting into their pet's bowl really is the best choice for their long-term health. We encourage retailers to consider an experiential-marketing approach to merchandising product sets with a large assortment of formats, consistent with what all of the data tells us that today's consumer is looking for. Nulo's Mix-It Meals™ program, for example, allows for highly engaging Planograms that contain elements like high-meat kibble, freeze-dried raw, bone broths and meaty pouches—allowing pet parents to create 'dishes' such as Duck kibble with Freeze-Dried Lamb & Raspberries, hydrated with grass-fed Beef Bone Broth and topped with Wild Mackerel and Mussels. Imagine shoppers' delight when they realize they can customize their pet's meal with natural toppers in seconds on a budget that doesn't break the bank. We've seen incredible basket-build and productivity lifts in sets where we've activated our Mix-It Meal™ program. The average consumer does not realize they 'need' the other elements besides kibble. It's up to us to inspire them with a simple program that includes natural products—wrapped in a well-merchandised in-store experience. We recently launched our FreeStyle™ Bone Broths in larger 20-fl.-oz. resealable pouches in three wholesome formulas—Hearty Beef, Classic Turkey and Home-Style Chicken. Our bone broths are 100% natural and kettle-cooked for up to 10 hours in small batches in a facility that also produces bone broths for humans. Consumers were first introduced to this product line through our single-serve packets, which are perfectly portioned for topping a meal. Our larger packaging option gives pet owners the ability to customize serving sizes and receive an even better value for these savory broths, which have become a pantry staple for their pets' meals. Additionally, we are excited to share that Nulo Hydrate™, a line of functional liquid water enhancers for dogs, has been expanded to include formulas for cats. Our goal with this product line is to provide a new wellness solution by focusing on the water bowl. Encouraging pets to drink more water can have many health benefits, and just a squeeze our water enhancers deliver exceptional flavor plus a nutritional boost with B-vitamins, electrolytes, and amino acids such as taurine and DL-methionine. Nulo's Hydrate™ line includes several natural meat-based flavors in a shelf-stable format that doesn't require refrigeration. A key element of our product development strategy is fostering a culture of innovation that involves our key retail partners. Demand planning begins with an understanding of existing gaps in the marketplace and finding creative solutions that not only deliver productive SKUs, but also help drive new traffic into their stores. As retailers engage with our company, we focus on key priorities and try to bring ideas together in a collaborative way. Natural products are no exception to this process—but they challenge us to think outside the box for raw material sourcing, manufacturing capabilities and packaging design that will be differentiated in the market and add meaningful value to our product portfolio. It is important to keep an open mind when merchandising natural foods, because they often won't fit into traditional food categories. For example, Nulo's Freeze-Dried Raw recipes were designed to have small, nutritionally complete pieces that are easy to feed alone, mix with other foods, or even as a treat. The ability to incorporate freeze-dried foods at all levels of feeding allows the products to be merchandised virtually anywhere in the store. Adding clip-strips and endcaps within the primary kibble aisles can help to suggest a mixed feeding approach, while clip strips in sections like outdoor pet gear (backpacks, collapsible bowls, etc.) can suggest an on-the-go use for those getting ready to travel or embark on an outdoor adventure. For those owners who aren't ready to commit to a diet overhaul, having small packages placed around the store can be an intriguing invitation to try it. Finally, impulse-buy merchandizing near the front of the store is an easy conversation piece at the point of sale and a great way to increase exposure for all customers, including those who may have stopped in for natural treats or toppers. Natural as a category has evolved from being heavily ingredient-focused to a much broader scope that considers how a food is processed. Raw-frozen, fresh-refrigerated, and freeze-dried foods are leaning into innovative technology and packaging to deliver nutrition to pets in new ways without the need to rely on traditional preservatives. This is a niche where technology and 'natural' intersect and has potential to fuel exciting pet food and treat innovations for the next several years. Packaged facts forecasts U.S. retail sales of natural pet food through all channels to surpass $12.2 billion by 2022, accounting for about a third of the $36 billion market of U.S. pet food and treat sales. Natural pet products clearly have a strong foothold, and we find ourselves on the frontlines of innovation to drive this category forward.   Author: Heather Acuff, Ph.D., Director of Research & Development, Nulo. Source: All Pet Food

04/08/2021

The growth of the online Pet Food market in Latin America

Only-one retailers already had a strong presence, but ever since the COVID-19 pandemic started traditional stores found the need to build reliable e-commerce platforms. Retailers such as Amazon, Walmart and Chewy are big in the US market, but the Latin American market has another strong contender: Mercado Libre.   Preferences of Latin American consumers Mercado Libre is an Argentinian e-commerce company with presence in Argentina, Brazil, Chile, Colombia, Mexico, Panama, Peru, Uruguay and more. With 378 million registered users in 2020Mercado Libre is the most popular e-commerce website in the region. The platform supports both C2C (customer to customer) and B2C (business to customer) interactions, allowing users to list new and second-hand products, as well as small and medium-sized businesses to open a shop on the website. Brands such as Australian Moss, Hills, Instinct, Mutt and Pedigree have official shops in Mercado Libre, making it easy and convenient for their consumers to access their products.   Back in 2019, Mercado Libre conducted an analysis of user behaviour in Argentina, Brazil, Chile, Colombia, Mexico and Uruguay. They found that 45% of the demand for pet food came from millennials, especially in Mexico and Colombia, with 52% and 58%, respectively. They reported that during the first six months of that year they noticed an increase in the consumption of pet food on the website. They also noted that there are differences among the countries on the prefered grammage. For example, on average, Uruguay users usually purchase pet food bags of over 8 kilograms, while Chilean consumers tend to buy 1 or 2 kg bags.   The Campi case Campi is a company that decided to incorporate the feed division as an alternative to optimize its production costs and improve its market share. The company is currently present in 17 Mexican states and has plans to expand into the Caribbean and Central America.   What makes Campi special? Campi, which is dedicated to the production of pet food and has developed its own line of food for dogs and cats. However, they do not have a physical store like other brands, which have developed their products and opened stores to sell them. They have relied on e-commerce and their main point of sale is Amazon and, in some cities there are certain stores that sell their products, such as supermarkets and self-service stores.   Just like Campi, many other companies in the petfood sector are beginning to enter the world's markets through e-commerce, it is a way to make themselves known, especially making use of platforms already recognized and trusted by thousands of users such as Amazon and Mercado Libre.   What can we expect from the near future? The Latin American pet food market has amazing potential. Global trends, like products with natural or holistic ingredients, or premium alternatives, are permeating the market. Another trend is a growing awareness of pet adoption, an important factor considering the region has a high number of street dogs and cats. In terms of volume, the Latin American market is currently nearly the size of the US market, with more than 7 million tons in 2021. Its growth is expected to be steady. Not only are the consumers open to investing more in the wellbeing of their pets, the region is self-sufficient in the production of raw materials -like corn- commonly used in the production of pet food In Mexico, according to Triplethree estimates, premium pet food e-commerce experienced a growth of over 100% during 2020, compared to 2019. The pandemic restrictions definitely played a role in this, but the shift had already started before COVID-19. Even though consumers are no longer under lockdown and have the opportunity to purchase at traditional shops, a lot of them are now used to online shopping, which is fast and convenient. A tactic that can be seen is that some online retailers, such as Amazon and Petco, offer a special discount price for online purchases, a very appealing strategy. Undoubtedly a good step for any new product in the petfood industry is through e-commerce, and a good marketing strategy. It is no longer necessary to have physical stores, with e-commerce you can reach any part of the world. It has already been proven that Latin America offers a great opportunity for growth and investments. Consumers and brands of this region are adapting to global trends and online sales are one of the clearest examples. The Latin American market is waiting for the arrival of new products through the online market, don't be left out. E-commerce is not going anywhere, just getting stronger.   By: Diana Mercado

04/08/2021

AFB appoints Brooke Eiler as Vice President, Global Marketing

First, people love their pets. And those pets enjoy a variety of pet foods made by dedicated, high quality, highly-regulated pet food companies. This is actually not so different from elsewhere in the world. I am proud to be part of the pet world, and my time working with pet food companies in this region has only increased my respect for our industry. Second, in the words of a Spanish customer, my English has improved. This might seem strange at first since my native language is English; non-native English speakers will understand. I've learned to appreciate the diversity in native languages across the region. This appreciation has led me to be more sensitive to body language, more thoughtful about suitable vocabulary, and more attentive to understanding. In a world that is increasingly diverse and global, excellent communication is a critical part of personal and professional success. Many thanks to my Spanish friend for pointing it out! Third, Europe is a challenging and exciting market for pet food companies. According to the World Atlas, there are forty-four countries in Europe. That's forty-four different cultures, histories, pet trends, retailers, customs, and laws as well as lots of different languages. And that doesn't include the highly diverse Middle Eastern and African regions also served by AFB and pet food companies. The abundance of diversity is one of the things that makes this region so incredible yet so complex. One look at a pet food label with five languages gives a sense of the complexity – especially when you know the same brand probably has multiple versions with additional, different languages. The companies who are successful here have the skills and expertise to be successful anywhere in the world. As I depart the Netherlands, I am especially pleased to welcome Andries Smit to the AFB European team. Andries' over two decades of global experience in specialty B2B ingredients will be a huge benefit for AFB and our customers. A constant drive to add value to customer's products and brands has been a red thread throughout his career. He will continue to lead the commercial team in delivering the best palatant solutions through partnership with customers and a continued focus on industry-leading customer satisfaction. To meet Andries, contact your AFB account manager, or reach out to him. Fortunately, in my new role as Vice President, Global Marketing, all of the relationships and insights built in my years at AFB will continue to bear fruit. Our Global Marketing team has a two-fold mission of building customer value and building company value, and this only happens with deep understanding of the needs of the industry, its companies, and its customers. So, my European friends, this is not goodbye… this is more of a 'see you soon'. Let's not become strangers! If you have ideas, want to network, or would like to share a cup of coffee, you can continue to reach me.   By: AFB International

29/07/2021

Diana Pet Food extends its palatability measurements capabilities in North America

Symrise's business unit Diana Pet Food is expanding its palatability measurement services for cat food in North America within their expert measurement center, Panelis.  Panelis currently offers Versus and Kinetics testing methodologies for dry cat food, as well as monadic tests for cat treats. Following market trends and customer expectations, the company decided to build two additional cat panels of 40 cats each. One of the panels, dedicated to dry food and treats, will qualify for Liking tests on top of Versus tests for kibbles, allowing to focus on the animals' preference and also on enjoyment during mealtime. The other panel will dedicate itself to wet food palatability testing.  The design of the additional building, completed in early June 2021, provides an optimal environment to ensure best-in-class cat's well-being while using innovative techniques for pet food performance measurement. The new panel members, a mix of kittens adopted from the local humane society and pure breed cats, are now discovering their new home. The pets are currently going through their qualification phase which forms the last step before these kittens become official Panelis tasters.   About Diana Pet Food and Panelis Diana Pet Food is the global leader and pioneer of high value solutions improving pets' well-being and owners' satisfaction. The entity provides multiple products and services improving pet food palatability, pet health, and pet food protection. Diana Pet Food is present on five continents with 1090 employees, 18 industrial sites, 18 sales offices and 4 expert measurement centers with over 1000 cats and dogs.  With Panelis, the company provides its clients with studies on cats and dogs' feeding behaviors and preferences. Panelis also delivers insights about owners' perception of their pets' feeding experience. Scientific excellence and a strong sense of ethics are two of Panelis's undisputable assets. The center's teams ensure that all studies are reliable and objective, being based on repeatable and controlled testing methodologies. Pet-friendly and quality driven, Panelis has conceived protocols that respect product characteristics and the natural and specific feeding rhythms of cats and dogs. Pets are carefully chosen and gently trained to become tasting experts. Since accurate answers can only be obtained from healthy, happy, and stress-free pets, Panelis has created the most pet-friendly environment for all its little furry gourmets! Diana Pet Food is part of the Symrise's Flavor & Nutrition segment. Symrise is a global supplier of fragrances, flavors, food, nutrition and cosmetic ingredients. For more information visit Panelis webpage   Source: Diana Pet Food

22/07/2021

AFIA Now accepting Nominations for Friend of Pet Food Award

'As the science around animal nutrition evolves, we depend on talented individuals to help us research and think bigger about how we can deliver safe, innovative products to keep our pets fed sustainably into the future,' said Louise Calderwood, AFIA's director of regulatory affairs. 'The AFIA Friend of Pet Food Award is a great opportunity to nominate someone within your company who is going the extra mile for the betterment of pet nutrition and the industry.' An ideal nominee will be currently employed and active in the pet food industry or an associated area, such as new product development, transportation, regulatory, academia, media or promotion. There is no restriction by company or industry affiliation, or the function performed by the nominee. The award winner will be invited to attend the 2022 AFIA Pet Food Conference which is being held in conjunction with the International Production & Processing Expo in Atlanta, Ga., on Jan. 25-27, where they will be publicly recognized with a plaque. For more information on the award or to nominate someone, visit here. Contact Lacie Dotterweich, Communications and Social Media Manager. July 13, 2021. Source: AFIA

21/07/2021

Foro Mascotas Pet Food – VIRTUAL EXPO 2021

The Foro Mascotas Pet Food VIRTUAL EXPO is the main update and networking event of the pet food industry in Mexico and Latin America. A high-level international forum with conferences where topics on global trends in nutrition, sanitary regulation, processes, ingredients, formulation and evolution of the pet food market and brands, among others, will be addressed, as well as a better integration between the members of the productive chain. We are an event aimed at the pet food industry, where you will find stands offering their products, as well as rooms where simultaneous conferences are held. The commercial area will take place through virtual spaces, which will allow you to interact with customers and suppliers from your home or office. We will have: 50 commercial booths. Digital conferences. Networking. Participation of wholesale pet food marketing companies. Participation of the pet food industry. Dates: October 5 and 6, 2021 Time: 1st day: 9:00 am - 5:00 pm | 2nd day: 9:00 am - 1:00 pm Conferences: After the event, conferences will be open on demand, as well as access to the commercial area during October. Costs: • Entrance: Admission to Conferences and the Commercial Area is free. Prize Raffle: • 3 Holiday courtesies • Raffle of 2 Mini Ipads   To register enter here   Source: All Pet Food

16/07/2021

These are the top emerging Dog-Friendly cities for 2021

But where are they moving?   According to Rover and Zillow's 'Top Emerging Dog-Friendly Cities for 2021,' Denver is the top spot to be, followed by Orlando, Fla.; Anaheim, Calif.; Charlotte, N.C.; and Birmingham, Ala. To create the list, Rover officials looked at new dog accounts on their platform, whether from dog owners new to the area or longtime residents with a newly adopted dog, and Zillow dug into cities where dog-friendly rentals and listings mentioning home features dog owners covet are on the rise. 'Denver takes the top spot, largely because of the number of new Rover accounts created, followed by Orlando and Anaheim', officials said in a statement. 'Orlando saw strong growth (4 percent) in the number of rentals listed as dog-friendly during the pandemic, and has one of the highest shares of for-sale listings mentioning dog parks. Anaheim has among the highest share of for-sale listings that feature a dog run'. A large majority of dog owners surveyed (86 percent) said dog-friendly features - things like a home with a dog door or living near a dog park - are an important factor in their moving decision, and 84 percent are willing to spend more for these features. A fenced-in outdoor space is the most-desired home feature for dog owners Rover and Zillow surveyed. 'The good news for home shoppers is that the share of listings mentioning fenced yards and outdoor spaces grew more during the pandemic than any other dog-friendly feature Zillow analyzed', officials said. 'But interested buyers should strike quickly when a home with a yard for their dog catches their eye -h omes sold 5 days faster than expected last year when the listing mentioned a fenced yard'.   The full list of emerging dog-friendly cities: Denver Orlando, Fla. Anaheim, Calif. Charlotte, N.C. Birmingham, Ala. Atlanta Boston Glendale, Ariz. New Orleans Tampa, Fla. Fayetteville, N.C. Fort Worth, Texas Miami Nashville, Tenn. Saint Petersburg, Fla.   'This year, we spent an extraordinary amount of time with our pets, and many of us relied on their companionship more than ever', said Kate Jaffe, who specializes on industry trends at Rover. 'As a result, our emotional bonds with our pets also strengthened. Pets are taking on an even greater role in our families, so it's no surprise that our dogs' needs are a top priority for pet parents considering a new home'. Survey results are based on a Rover and Zillow survey of 1,000 US dog owners via Pollfish in April 2021.   By: Pet Product News

09/07/2021

From frustration to billions: How, after some sisappointments, the Manfrim family founded Special Dog Company

The Manfrim family: behind, from left to right, Thiago Manfrim, Marcos Tavares and Gabriel L. R. Manfrim. In front, from left to right, Priscila Manfrim Tavares, Mário S. Manfrim, Erik Manfrim, Natália Manfrim and Juliana Manfrim.   Given the reality in which we live, with the Covid-19 pandemic and social isolation, which affected various sectors of the economy, the figures are surprising. However, the top of the segment makes a lot of sense. With almost 142 million pets, Brazil is now the third country in the ranking of consumption of pet products, only behind the United States and China. And, during confinement, a period when people spend many more hours at home, the attachment to pets has only grown, a trend that promises to continue for years to come. According to data from the Euromonitor consultancy, the expectation is that, by 2025, the pet market will expand by 42.7% in Brazil. For those who have invested in the sector, the projections are received with enthusiasm. Priscila, who grew up with the Special Dog Company, a family business, is proud of the vision that her father and her uncles had back in 2001. 'At that point, they already saw that this was a growing segment. As they were of extreme urgency to support their family, they decided to dive into the business ', says the executive. The decision was not the luck of a beginner, in fact the family had already tried several times, without success. "My grandfather, in 1967, created the Manfrim Group, which operated in the production of items such as coffee, rice, cereals and flours," she reveals. 'The attempt did not work, but the final straw was the development of a rice syrup that would be the raw material for a brewery. At that time, my father and uncle were already in the operation and they talk about how frustrating the deal was." After 36 months of trying, the family decided to close the doors and try another sector. The entrepreneurs learned that the Pet market had great possibilities to grow. Concerned about supporting their children and with nothing else to lose In childhood and adolescence, Priscila accompanied the growth of the brand, which finally led the family to success in business. "We had lack of experience and technical knowledge at the time, but we were growing with the market, in a process of trial and error. Trying of doing it well and not too bad, of course", he says with good humor. "This is a motto that we still carry today, even after 20 years of history. Perhaps it is the reason for the turnover of R $ 1 billion or, perhaps, it happened thanks to the balance of our main pillars: the relationship with partners, employees and customers ". Founded in the city of Santa Cruz do Rio Pardo, in the interior of São Paulo, the Special Dog Company started with a small plant for the manufacture of food for dogs and cats. With the growth of the brand, consumer demand began to demand greater and more efficient production, prompting the founders to invest in a much larger space. Currently, the company's headquarters have four dry food factories and one wet food factory, the latter opened only in 2019, after an investment of R $ 80 million. As part of the expansion plan, the company also invested in a distribution center in Curitiba (PR), which helps in the process of delivering products in the south of the country. 'Paraná is our second main market, behind São Paulo. We invested approximately R $ 12 million in the CD ', says Priscila. All this so that the storage capacity reaches 1,500 tonnes.er, they decided to go ahead. The goal is not an exaggeration. Although the brand has yet to be delivered throughout Brazil, operating in only seven states and the Federal District, the export potential requires high production and storage. 'Since 2015 we have been selling our dry products to countries such as the United States, Cape Verde, Sierra Leone, Bolivia and Chile. Last month we began to export wet products, starting with Latin America '. The effort of the team, which already has 1,500 employees, is remarkable, but Priscila highlights the importance of good leadership to achieve positive results.   Responsibility and Purpose According to Priscila, Brazil currently has 170 pet food manufacturers operating in its territory. In the midst of so much competition, especially in an environment of rapid growth, the secret to standing out, for her, is never to be satisfied. 'We need to offer good service, quality products and constant improvements. Concern for our production chain, for example, is a differential. It is our logistics team that delivers the products, which is reflected in the quality of the service provided, 'she says. For the executive, delivering in just seven states with excellence is better than serving all of Brazil in a disorganized way. "Little by little, we are evolving and automating our processes." After two decades, haste is not part of the essence of the company. 'We are a family business. We have an extra feeling when we want to evolve the business. It is a mixture of responsibility and purpose for us to be faithful to the values ​​that we have had from the beginning '. In a way, it is easier to convey the essence in a company in a small country, with only 50 employees, than in a large corporation, with a large staff. And that's why Priscila says that patience is part of her way of leading. "We want our first distribution center to be an extension of our industrial park, a part of our family," he highlights, revealing that employee appreciation is one of the main pillars of the company, responsible for the Great Place to Work award. won in 2019. Priscila, who started working at the company in 2017 as an intern, values her first professional experience positively. 'I was very young, but I remember how difficult it was for members of my family to create the company. Now I know that seeing it up close has been an enriching experience. It is not something that has worked for two full decades, but it is a business that continues," she concludes.   Source: Forbes

08/07/2021

Diana Pet Food opens factory in China

Diana Pet Food has opened its modern pet food facilities in a ceremony on 6 July 2021 in Chuzhou. The forward-looking Chinese entrepreneurial spirit belongs to the reasons that have made the pet food segment grow so dynamically and fast. Diana Pet Food leads the market in this segment and intends to grow further with its state-of-the-art facilities that will advance the pet food capabilities with additional capacities and knowhow. 'This site marks a turning point for Diana Pet Food in APAC: Our investment in China indicates the beginning in our journey to structure and strengthen our presence in the area to meet the growing demand of this highly dynamic market' adds Bertrand de Launay, Diana Pet Food President. The factory in Chuzhou will host a spray dryer on its site as the first Diana Pet Food factory in APAC (Asia Pacific). Diana Pet Food will therefore be able to offer an enlarged portfolio of powder products and address the growing needs of the pet food market in APAC. It will also allow the company to act more independent in the production of those products by managing the supply locally, and to exert optimal control of products' quality and food safety. The site will produce its palatability enhancers sold under the brand SPF and health and nutrition solutions sold under the brand Vivae. The land surface of the new facility exceeds the old facility twelve times, which was also located in Chuzhou. The surface of the new building itself covers an area 20 times bigger than the previous site.   The closer, the better The fortified local set-up will enable the company to serve its customers in the region agile, targeted and according to their needs. This approach comes with a long tradition as addressing regional markets with local production sites forms a long-standing strategy at Diana Pet Food. The unique local technical and sales network developed by Diana Pet Food ensures real proximity and customer service for manufacturers. Diana Pet Food regional teams understand the local pet food market needs and challenges in-depth. They are designing solutions perfectly adapted to meet the local expectations. Close to raw materials, Diana Pet Food also guarantees an efficient supply chain and back-up solutions for manufacturers around the world. Alain Symoens, General Manager of Diana Pet Food in APAC says: 'We detach the design of our industrial footprint from random events (such as Covid-19, or any other supply chain events). As they would happen anyway during our customer relationship journey, our new plant shows and confirms the efficiency of Diana Pet Food model and our motto 'the closer, the better'.   The first expert measurement center in Asia Pacific Another feature to strengthen the local presence on the market includes an expert measurement center called Panelis. It leads as worldwide expert in pet food palatability measurement providing its clients with studies on cats and dogs' feeding behaviors and preferences. Panelis also delivers insights about owners' perception of their pets' feeding experience. This leading expertise builds on scientific excellence and a strong sense of ethics – two of Panelis' integral assets. The center's teams ensure that all studies contain reliable and objective information, based on repeatable and controlled testing methodologies. Pet-friendly and quality driven, Panelis has conceived protocols that respect product characteristics and the natural and specific feeding rhythms of cats and dogs. The pet specialists are carefully choosing and gently training the pets to become tasting experts. Since they can obtain accurate answers only from healthy, happy, and stress-free pets, Panelis has created the most pet-friendly environment for all its little furry gourmets! Panelis provides this expertise to help market players better serve consumers. Therefore, it relies on both its expert centers in France, Brazil, USA, and now China, housing in total 980 cats and dogs including 60 different breeds worldwide, and an in-home community of more than 2000 families in France, excited to take part in the development of tomorrow's pet food.   An eco-friendly factory The facilities bring one more benefit. They entail high standards of environmental friendly design and processes. This goes in line with the Chinese tradition of environmentally friendly construction and the sustainability approach of Diana Pet Food. The company is embedding sustainable measures along its entire value chain. As first, the pet food factory in Colombia has embedded eco-friendly design and operation features right from the start. The design of this new factory in Chuzhou also follows the company's CSR (Corporate Social Responsibility) strategy to minimize the social and environmental footprint and to prioritize sustainability. The building will exert a minimum impact on the environment, and follows the LEED (Leadership in Energy and Environmental Design) certification standards. Examples of initiatives that meet the criteria include: the collection and use of rainwater, the optimization of site energy consumption, the optimization of monitoring and the improvement of health and comfort for our employees with better indoor air quality and noise control.    Source: Diana Pet Food     

05/07/2021

Schenck Process with strong start into 2021: Record high in order intake and launch of digital brand

Highlights Q1 2021: Order intake 231m€; up 44%; a record high. Sales 147m€; up 13%. Adjusted EBITDA 17.2m€; up 34% with improved EBITDA-margin of 11.7% (Q1 2020: 9.9%). Baker Perkins, the Group's recent acquisition, outperforming expectations. Order intake (fx-adjusted) grew across several end markets and regions, most notably food (123%), chemicals & performance materials (83%) and the Americas region (83%). Over 50% of order intake continues to be generated from the Group's strategic focus markets of food and mining. Looking forward, across all markets and regions, there is a strong project pipeline reflecting the broad-based pick up in business activity. In Q1 2021 Schenck Process booked additional orders from a leading pet food producer with current expectations of a total order value of over US$150m by year end. The Group also secured further project wins in the chemicals and performance materials markets. In the Chinese polycarbonate industry, Schenck Process achieved a considerable milestone with a first large-scale order from a leading supplier of innovative chemical products. With a focus on environmental-friendly solutions, the Group supported customers in achieving their sustainability goals. In EMEA, Schenck Process enabled a cement and building materials producer to reduce the fuel supply from coal and CO2 footprint by introducing alternative energy sources. In March, Schenck Process launched its digital brand Schenck Process NEXT and introduced its IoT backbone CONiQ® Cloud. Both are key drivers to enhance the Group's digital offerings and leading towards a future of increased connectivity. Further details and updates are available on the Schenck Process NEXT website.   CEO Keith Cochrane commented: 'Despite the challenges of the pandemic, the Group has made a strong start to 2021 delivering a good Q1 financial performance and effective execution on our strategy. I am confident that we can continue to demonstrate the strength of our business model and deliver on our strategy moving forward.'   About Schenck Process Schenck Process is a leading global provider of sustainable products, integrated solutions and services in mission critical applications for bulk materials. Headquartered in Darmstadt, Germany the Group has 2,800 employees with a presence in over 20 countries across five continents focused on the food, mining, chemicals and performance materials, and infrastructure and energy market segments. The product offering includes solution for industrial weighing, feeding, conveying, pulverizing and classification, screening, mixing and blending and associated digital applications. The Group was acquired by Blackstone International in 2017 and generated revenues of nearly €600m for the year ended 31 December 2020. For further company news and information, please visit    By: Schenck Process

28/06/2021

Pandemic Pet Boom Boosts Results for Animal Health Companies

Elanco Animal Health Inc. and Zoetis Inc., two of the industry's major players, both raised their earnings forecasts this week after reporting strong first-quarter results buoyed by Pet care. Last week, the pharmaceutical giant Merck & Co. said sales of its companion-animal drugs increased by 26%. Millennial and Gen Z consumers, or those under age 40, are spending more on their pets, especially as they engage with their animal companions more than ever during the pandemic, Elanco Chief Executive Officer Jeffrey Simmons said in an interview. What's driving the spending, he said, is that 'over 75% of them believe that their pets are an integral part of the family'. Elanco, which was spun out from drugmaker Eli Lilly & Co. in 2018, boosted its revenue forecast for the year on Friday, saying pet health sales increased 213% in the first quarter. The growth was also spurred by the company's acquisition of Bayer AG's animal health unit in 2019, which created one of the world's biggest veterinary medicine companies. The results came a day after Zoetis reported a record quarter, with revenue climbing 22%. Sales of companion-animal products increased 32% in the U.S. The company also saw a 10% gain in revenue per pet visit. More owners now have increased expectations of care for their Pets, Simmons said, and he expects that to continue even after the Covid-19 pandemic is over. Total pet clinic visits were up 5% in the quarter, and wellness visits rose 16%, trending above pre-pandemic levels. Online pet shopping is also up. Elanco said 1 in 3 pet owners shifted to spending online during the pandemic, and nearly all expect to continue. And a third of veterinarians expect to continue using telemedicine after the pandemic, the Greenfield, Indiana-based company said.   Virtual Vets The gains are linked to an increase in so-called curbside veterinary care, in which doctors send treatment recommendations and diagnostics via email, leading to less negotiation about treatments and prices, Zoetis CEO Kristin Peck said in an interview. Pet care now accounts for 55% of the company's portfolio, compared with 35% in 2014. 'It has been growing and will continue to grow both in terms of revenue and the growth of the sector', Peck said. Zoetis expects people to continue spending more on their Pets, especially as flexible working hours become more common, allowing people to spend more time at home. Since last summer, Zoetis has seen a significant increase in the adoption of Dogs and Cats. But what's more significant is the amount of time people are spending with their pets. Homebound people are more engaged with their Pets, Peck said. 'Pet owners have become accustomed to a certain level of care', Peck said. And as Pets age, their care needs will likely increase. Data from Idexx Laboratories Inc. shows that a quarter of adult and senior dogs require a follow-up visit after preventative blood and fecal diagnostic tests, said Ann-Hunter van Kirk, Senior Biopharmaceuticals Analyst for Bloomberg Intelligence. That figure increases to nearly two-thirds by the time canines reach age 15. Also, Pet gerontology experts have noted an increased lifespan for pets, estimating that more than 50% of canines over 90 pounds (41 kilograms) are now living longer than 11 years. 'We believe this trend could continue, driven by improvements in veterinary care and nutrition, which may raise demand for preventative companion-animal diagnostic tests,' van Kirk said. By: Bloomberg

16/06/2021

Wet Foods: The Market Today and its projection for 2022

This also implies changes in the pet market's trends. These transformations that we are witnessing are the reason why wet foods have gained an important role in the market. The emergence of a new generation comes hand in hand with new demands and today, among them, we find the search for a good diet for dogs and cats based on the benefits of wet food. Hence, these needs are directly reflected in the market numbers. In recent years, the sales of wet products have grown significantly. For example, in Europe, 44% of total food sales are dominated by wet foods, while 56% are dry foods. In the United States and Oceania, this type of food is also beginning to establish itself in the market, accounting for 27% and 33% of sales, respectively. Among those considered as wet, we find pâtés, mousses and other variants such as small pieces in sauce. In Latin America, growth is still slow, but current behavior in the leading countries shows that this is a trend that will have a strong impact on the continent. If we look at the numbers, we can determine that it is a market dominated by dry foods, since the total percentage of sales is 90%. Wet products account for 7% and treats for 7%. In any case, wet food is growing much faster than the other categories. Growth in Argentina is also progressive, with total wet food sales representing 2%. This implies that there is still a long way to go, especially if we take into account that the appearance of wet products on the market in the region was only a few years ago. These emerged as complete foods for dogs and cats, as supplements for recovery after surgery, or as food for senior dogs or dogs with specific problems. How can growth be accelerated?  All growth is based on development and innovation, i.e., new products are needed that are innovative and accelerate the growth of this category. Europe and North America are concrete proof that with improved products, the balance can be tipped towards the great benefits of wet foods. Moreover, the pandemic had effects not only at the epidemiological level, but also on the socio-psychological aspects of people around the world. It is logical, then, that this has also had an impact on people's habits, behaviors and lifestyles: there are more families with dogs and cats, there has been a worldwide boom in adoptions, people are looking to expand their families and enjoy time at home surrounded by nature. The increase in the population of dogs and cats implied, consequently, an increase in the market in general. There were also major changes in the way mass consumption products were purchased and wet foods were one of the categories with the higher increase in online sales. Better and better, high quality and natural products are increasingly sought after. Wet foods are ideal for that. They are made with first quality products and ingredients, and this implies a balanced and complete nutrition. All these contextual changes have a direct impact on the market and it is essential for companies to be aware of them. As we have seen, technologies are the source of very profound transformations, one of them being consumers. In a world surrounded by information and devices, a new generation of consumers called millennials is emerging. It is the generation most committed to their pets, betting and investing more in them. Today, they are the largest owners of dogs and cats and the ones who spend the most money on veterinary preventive care and products. In a survey conducted, 86% of millennial respondents feel that a natural food is vital for their pet. For them, it is essential that the food is produced with organic or natural and hypoallergenic materials. In this sense, wet is ideal for that. The perception of pets has also changed with the emergence of this generation, causing consumers to demand the same values from brands that they will demand for other family members, including personalization, convenience and quality. In the book 'Antrozoología y la relación humano-perro' (Anthrozoology and the human-dog relationship), Díaz Videla includes the results of a survey of his own made in Ciudad Autónoma de Buenos Aires, where he shows that: In the event of an emergency where they must evacuate their home, 96% of participants said they would take their dog with them, even if it affected their own safety. 70% say that, faced with an extreme situation, if they had to choose between saving their dog's life or that of an unknown man, they would save their dog. 96.9% of Buenos Aires' residents consider their dog as a "member of their family" and 64% say it is "like a child". Thus, changes in families imply changes in consumption habits, modes of purchase and even in the constitution of the family. Values change and certain ties and bonds are strengthened that were different in other times. This is why companies must support these changes and adapt to the new needs of the market, which, although it is changing, it is always possible to analyze its trends. By: WMG

14/06/2021

Explore new export markets virtually with ‘PreConnect by Pet Fair South East Asia’!

Exhibiting companies will be able to connect with SE Asia-based Importers, Distributors and Retailers seeking for new partners in their respective growth markets. PreConnect serves as the ideal market test opportunity for brands newly arriving to SE ASIA ahead of the live tradeshow show Pet Fair SEA in Bangkok, Thailand in 2022. The first PreConnect Event in October 2020, successfully united 57 brands and manufacturers with over 500 pet industry buyers. Almost 50% of the visitors were SE ASIA-based Importers & Distributors seeking for new partnerships in their respective markets. Companies interested in participating can enquire for more information via 

31/05/2021

How Cat Food and Treat Selection Is Changing

The demand for made in the USA consumables with U.S. ingredients is climbing among cat owners. Pet owners are increasingly embracing products that are made in the USA, particularly when it comes to what they are feeding their pets, according to industry insiders. ''Made in USA' resonates in pet treats as a checks and balances for safety and trusted manufacturing processes with strong AAFCO (Association of American Feed Control Officials) oversights,' said Glenn Novotny, President and CEO of Emerald Pet Products, a manufacturer in Walnut Creek, Calif. 'Overall, there is a big focus with pet parents to ensure they are choosing products for their companions that are manufactured in trusted and safe facilities that meet the high USA standards of manufacturing.' While talk of made in the USA products tend to be more centered on dogs, cat owners are just as eager - if not more so depending on whom you ask - to focus their buying decisions on this factor. 'Innovation seems to be heavily focused on dog products, with cat not having as much focus,' Novotny said. 'At Emerald Pet, we see some of our most devoted fans and strongest growth in the cat category.' Chelsea Sher, Vice President of marketing and export at Evanger's Dog & Cat Food Co., a manufacturer in Markham, Ill., said she has more cat-owning customers asking where the Evanger's line of cat food is sourced and made than dog owners. (Both are sourced and made in the U.S.) "Customers are even asking about the type of fish used in certain products, such as whether it's a bottom feeder or other type", Holly Sher, President of Evanger's, added. "Cat owners are definitely tuned in, they both" said. Brian Bouldin, CEO of Primetime Petz, a manufacturer in Rockwall, Texas, expects the feline sector to continue to grow as customers become more discerning about their pet food. 'This consumer group is demanding a higher-quality product with nutrition supplements to specifically address cat-specific health issues, such as digestive and urinary problems,' Bouldin said. At Treats Unleashed, a retailer with stores in Missouri and Kansas, 'made in USA' has always been a selling point for products, said Teresa Miller, owner and founder. 'Customers want to know what they are feeding their pets and where it is made,' Miller said. Merrie Morris, co-owner of Tail Waggin' PetStop, a retailer in Kansas City, Mo., has had a slightly different experience. 'While we don't consider our store a 'boutique,' most folks recognize from our location and atmosphere that we focus on quality products,' Morris said. 'Our customers are more focused on quality than on specific geographic origins. So, we rarely have a customer request products that are made in America. Interestingly, many of our customers are young professionals, and I've read that for that demographic, 'made in America' is not as important as other traits such as eco-friendly, fair trade and high quality.'   Spotlight on Sourcing "Whether a product is made in the USA isn't the only factor cat owners are considering when selecting a pet food. Educated pet owners also want to know where the ingredients are sourced," Miller said. Mel Abernathy, vice president of sales at Primetime Petz, agreed. 'There is an increasing number of discerning cat owners who are well read in this regard,' Abernathy said. 'Ingredient panels are of greater importance to consumers, and suppliers adapting their package messaging to 'U.S. Sourced Ingredients' is evidence of this.' Primetime Petz takes measures to ensure consumer awareness. 'U.S.-farmed protein is and will remain a call-out on packaging,' Bouldin said. 'Point-of-sale video and print sales collateral will be an advertising initiative moving forward.' Emerald Pet Products also puts the message center stage. 'At Emerald Pet, we specifically call out 'Made in USA with U.S. Ingredients' on our label,' Novotny said. 'We find retailers are typically aware of our U.S.-sourced ingredients, but consumers have been trained to just look for a 'Made in the USA' statement. Retailers have the opportunity to educate customers on products made in the USA with U.S. ingredients by engaging in-store.' Indeed, Miller takes advantage of this opportunity to educate pet owners at Treats Unleashed stores. 'Cat owners make decisions based on our recommendations but also on our staff's in-depth knowledge and ability to share information about sourcing and the companies behind the products we carry,' Miller said. At Tail Waggin' PetStop, sourcing may be on the consumer's radar, but it is not as high as some other considerations, according to Morris. 'For cat owners specifically, the two traits that are most important are taste—because cats tend to be more finicky than dogs—and healthy ingredients, i.e., grain free, low in ash,' Morris said. 'If we can assure them the product meets their needs in those areas, sourcing is significantly less important". 'However,' Morris continued, 'we are based in the Midwest and our customers love products made in the Midwest—it's definitely a selling point. The closer the product is to 'locally made,' the better, while products made on the coasts hold no more or less appeal than products made in other countries. I don't think the love of Midwest products relates to quality as much as keeping the money in the local economy and simply love of home.' Evanger's Dog & Cat Food Co. gets 95 percent of its raw materials from within 50 miles of its manufacturing facility, Chelsea Sher said. 'That's what 'made in USA' means to us - keeping it local,' she added. When asked why pet owners and retailers should consider the importance and/or benefits of sourcing ingredients in the U.S., Novotny replied, 'Just like manufacturing in the U.S., sourcing ingredients in the USA ensures they have met high standards during quality control and have undergone micro testing at time of production and during storage. You have to put in high-quality ingredients to produce high-quality products.' Abernathy had a similar sentiment. 'U.S.-sourced ingredients are more traceable and have regulatory entities that are more trusted by consumers'.   On the Market - Functional Features Manufacturers are launching new U.S.-made food and treats for cats, and they're targeting specific health needs. At press time, Emerald Pet Products was gearing up to introduce its newest cat product, Emerald Pet Feline Dental Stixx, with shipping set to begin in April. 'Our innovative new dental treats in a stick form remove tartar and plaque through chewing action while also massaging the gums for proper dental hygiene,' said Glenn Novotny, President and CEO of Emerald Pet Products in Walnut Creek, Calif. 'They are made in the USA with U.S. ingredients, and all four recipes include pumpkin to aid digestion.' Emerald Pet Feline Dental Stixx is available in Chicken, Salmon, Tuna and Catnip. New to market is EVx Restricted Diet Dinners for Cats from Evanger's Dog & Cat Food Co. in Markham, Ill. The line, which is made in the U.S., is formulated to focus on cats' most common health issues, such as weight management, aging, joint health, kidney disease, pancreatitis, urinary tract health and digestive disorders - all while still offering an affordable price point for cat owners seeking solutions, according to Holly Sher, president of Evanger's. All EVx Restricted Diet Dinners include Alltech NVGEN, a proprietary blend of supplemental ingredients for 'feeding the gastrointestinal tract for healthy aging,' according to Evanger's. Primetime Petz in Rockwall, Texas, offers freeze-dried nutrition for cats. The Hauspanther freeze-dried line gives cats the protein they crave in a convenient and easy-to-serve form, according to company officials. The single-ingredient cat treats are available in Chicken Liver, Beef Liver and Turkey Heart. The meal toppers, which include daily support supplements, are available in Chicken, Beef and Elk & Venison. Products are made in the U.S. with U.S.-sourced meat, according to officials.   On the Shelf: Is There Enough Selection? The demand for U.S.-sourced ingredients in cat food and treat products may be increasing, but are manufacturers keeping up? Teresa Miller, owner and founder of Treats Unleashed, a retailer with stores in Missouri and Kansas, said there have been some difficulties in this regard. 'We do have challenges finding treats sourced and made in the USA, so we've had to broaden our range,' Miller said. 'We definitely have a segment of customers that limit their purchases to only made in the USA, so having more options would be beneficial to our store and our customers.' Most of the canned cat food that Tail Waggin' PetStop carries is from Thailand, according to Merrie Morris, co-owner of the Kansas City, Mo.-based store. 'We make a point to say that Thailand has a huge - and very reputable - food processing industry and, more to the point, it is not China,' Morris added. Verification of sourcing claims has also proven to be a challenge for some retailers. 'Recently, we've seen transparency regarding sourcing decline in a couple of our current vendor partners,' Miller said. 'Manufacturers that rely on companies to source their ingredients and can't confirm country of origin are eliminated from our assortment.' By: Pet Products News

27/05/2021

Construction on Nestlé Purina PetCare U$D 550 million Factory hits six-month mark

  It's been eight months since Nestlé Purina PetCare announced that it would build a U$D 550 million factory at South Afton Industrial Park in Williamsburg, and construction on the project is moving along. The new factory will be part of Purina's network of 21 existing manufacturing locations across the United States, and it will be the company's first new factory built from the ground up since 1975, according to an earlier press release announcing the project. Purina's South Afton Industrial Park factory is planned to be 1.2 million square feet and will produce dry dog and cat food, including Purina Pro Plan, Purina ONE and Dog Chow. According to the press release, Purina's new operations will be designed with sustainability at the forefront, including a commitment to send zero waste for disposal, and production processes designed to recover and reuse heat and water. Purina also plans to make the factory 100 percent powered by renewable electricity in the 'shortest practical timeframe,' while supporting the company's ambition for zero environmental impact in company operations by 2030. Construction on the facility began last fall, and the factory is expected to be operational in 2023. Recently, Purina spokesperson Tiffany Gildehaus provided an update on the project's build. She said that following mass earthwork at the beginning of 2021, foundation pouring began in March, and the first precast wall was constructed in April. She added that steel will begin emerging this summer and building construction will ramp up this fall. 'This factory will be one of Purina's most technologically advanced, utilizing robotics and innovative digital tools to connect employees and produce its pet food recipes. To support employee training and career progression, the factory will feature one of the first Nestlé Purina Training Universities,' she added. More than 300 people will be employed at the factory, according to Purina, with jobs that include professional staff, production operators, technical staff and engineers. With months of work put in at the project site, Purina Director of Sustainable Operations Gopi Sandhu spoke positively about working within the local community. 'It's been exciting to watch all the progress the team has made over the last six months. There is a very dedicated group of associates and partners working tirelessly to bring this new factory to life, and our interactions with the local community have been positive – they share our enthusiasm and eagerness to officially make this factory operational. We are grateful to be able to expand our operations into Clermont County, and soon have more than 300 associates call it home,' Sandhu said in an email interview. County and local officials have been working together to entice Nestle Purina Petcare Company to South Afton Commerce Park. During its regular session on Sept. 30, 2020 the Clermont County Board of County Commissioners approved an Ohio Enterprise Zone Agreement by and between the Board of Trustees of Williamsburg Township, the Board of Commissioners of Clermont County and Nestle Purina Petcare Company. Per the agreement, Nestle Purina Petcare Company, with main offices located in St. Louis, Missouri, will be given a 100 percent tax exemption for 15 years for the increase in assessed valuation of real property constituting the agreed project site. The exemptions would need to be taken advantage of starting no later than tax year 2025, and do not extend beyond tax year 2039. Now, several months into the project, Clermont County Board of County Commissioners President Claire Corcoran said that it's gratifying to see the hard work of those who took action to bring solid jobs to Clermont County. 'We now see the beginning of the production of tangible results. We're pleased to see progress on the Nestle Purina plant, a facility that will create jobs for years to come,' Corcoran said in an email interview. 'It stirs the imagination to see the factory taking shape in South Afton Industrial Park along State Route 32 at the eastern entrance to Clermont County. You can get an early picture in your mind of the state-of-the-art facility that will help Clermont County continue to thrive in years ahead. It's truly exciting to see things coming together as planned.'   By: The Clermont Sun

19/05/2021

Five valuable components in product development

The development process of a new pet food product is just like in other industries. At the same time, it has some very specific features. Let us consider them in detail.   Today's buyer's needs Nowadays, the product development team must understand what a buyer wants if it is to meet demand. But the pet food industry works simultaneously for two target audiences: the pet parent and their pet. A product's composition, appearance and cost, trust in the manufacturer, plus the health, beauty and longevity of the pet are important to the buyer. Most people do not read and analyse the composition of their own food as meticulously as that of their pet's. But if the pet does not like it, nothing else matters. So palatability plays a crucial role. R&D teams are constantly working on this, trying to invent the best formula for the product. Taste is influenced by several factors, including recipe, ingredient freshness, chemical reactions caused by synergy between ingredients, density and kibble shape.   Market potential The use of meat such as pork, rabbit and horse needs to be researched, as these ingredients are traditionally well received in some markets but not in others.   Production technology choices Again, this factor affects both target audiences. For the buyer, the type of product, conformity to competitive offers on the market, degree of processing and preservation of useful substances are important. For pets, products with a similar formula, but manufactured using other technologies, may have different palatability.   Environmental impact Alternative proteins, like insect and vegetable proteins, or attempts to culture artificial 'meat' proteins, significantly reduce the negative impact on the environment, when compared to traditional meat proteins. Recycled packaging, and attempts to reduce the use of packaging in general, also have a significant impact and meet consumer needs. The pet industry makes substantial progress with these topics.   Soul food The R&D team at Kormotech is not just creating a good quality product. What is the most inspiring for them is giving it 'soul', making it more than just food. So that the customer gets positive feelings from being in a harmonious relationship with their pet. And they will buy your product again.   Source: Global Pets

17/05/2021

PreConnect by Pet Fair SEA’ lets internationally-oriented brands explore new export markets virtually.

May 1, 2021 - Bangkok Pet Fair South East Asia's virtual event 'PreConnect' is back from June 24-25, 2021. Extended to two days for its second edition, 'PreConnect' once again serves the mission to provide export-oriented pet brands with a virtual bridge into South East Asia's booming pet markets. Exhibitors will be able to connect with SE Asia-based Importers, Distributors and Retailers seeking for new partners in their respective growth markets. PreConnect serves as the ideal market test opportunity for brands newly arriving to SE ASIA ahead of the live tradeshow show Pet Fair SEA in Bangkok, Thailand in 2022. The first PreConnect Event in October 2020, successfully united 57 brands and manufacturers with over 500 pet industry buyers. Almost 50% of the visitors were SE ASIA-based Importers & Distributors seeking for new partnerships in their respective markets. Companies interested in participating can enquire for more information via 

14/05/2021

Increase in cost of raw materials and its influence on Pet Food

The increase in the cost of raw materials during the first four months of this year has represented a great challenge for the entire animal feed industry. This collaboration will not talk about the effects that this has caused to the animal production sector and as a consequence of human feeding, but specifically to the Pet Food Industry. With the start of the Covid 19 pandemic in China and its coincidence with the occurrence of sanitary problems in the pig herd in that country, during the first months of 2020, there was a decrease in the production of pork and its derivatives in that country. Subsequently, with the pandemic already installed worldwide, outbreaks of Covid 19 emerged in meat packers both in Europe, specifically in Germany and in the United States, which led to the temporary closure of several of these businesses with the subsequent generation of shortages of flours and fats. of animal origin that immediately caused an increase in their costs. Somehow this problem carried with it a hope of a medium-term solution, at least to the reopening of the meatpacking businesses and their subsequent regulation of the volumes of meat and fat produced. This solution was not achieved since during this year there is a consistent increase in the price of soybean paste that, far from regulating prices downward, has kept them expensive. In conclusion, as of today all the prices of raw materials that provide protein of both animal and vegetable origin remain at very high prices. Regarding grains, the news is not encouraging either; began a very aggressive upward race since the last four months of last year due to the mixture of many factors, among them the strong market demand, the low expectations of sowing and harvesting and the climatic problems experienced in the producing areas of these ingredients such as The United States, where it was very cold, and Brazil, where droughts occurred. Another factor that contributes to the upward situation is the recovery of the Chinese pig herd that has pushed this country to increase its demand for grains. In the end, there are very high ingredient costs in both grain sources and vegetable and animal protein sources, which has led to a consistent increase in the price of pet foods that are offered in the market. The increases observed in the Pet Food category in the Mexican market during 2021 have been on average between 15 and 20% to the final buyer. At the time of writing this document, we do not know for certain what the response will be in terms of market demand to these increases. According to data observed throughout 2020, market consumption trends, at least in this country, pointed to a greater demand for cheaper products; however, the Pet Food market continued to grow from previous years. 2021 is on its way and the only thing left for us is to continue carrying out commercial strategies, formulation and optimization of operating costs to make our pet food businesses more viable in this difficult environment.   Source: Miguel A. López

10/05/2021

Diana Pet Food reaches a New Certification in Food Safety for its site in Brazil

In March Diana Pet Food Brazil obtained the FSSC 22000 certificate, one of the most important certification in food safety management The Diana Pet Food plant located in Descalvado (San Pablo) is now certified with FSSC 22000; setting a new milestone for Diana Pet Food and reaffirming its commitment to food safety. FSSC 22000 is a food safety certification system developed by the Foundation for Food Safety Certification, and approved by the Global Food Safety Initiative (GFSI), thus achieving international recognition and reach. The GFSI organization was established in 2000 to collaborate with industry stakeholders and outlined benchmarks to focus on improving food safety systems. 'Thanks to this certification, Diana Pet Food reaffirms its commitment to food safety, and positions itself as a benchmark throughout the region, guaranteeing safer products, a more comprehensive and continuous management system, greater competitiveness and improvement in the supply chain management'. says Elaine Mapeli, QHE Regional Manager About Diana Pet Food Diana Pet Food is the global leader and pioneer of high value solutions improving pets' well-being and owners' satisfaction. The entity provides multiple products and services improving pet food palatability, pet health, and pet food protection. Diana Pet Food is present on five continents with 1090 employees, 18 industrial sites, 18 sales offices and 3 expert measurement centers with 860 cats and dogs. Diana Pet Food is part of Symrise Nutrition, which encompasses Diana Food, ADF/IDF and Diana Aqua as well as Probi. Within the Symrise Group - a global supplier of fragrances, flavors, food, nutrition and cosmetic ingredients - Symrise Nutrition leverages the Group capabilities to provide advanced natural health & well-being nutrition solutions for the human food, pet food and aquafeed industries. For more information visit By: Diana Pet Food

30/04/2021

TOMRA Food Publishes New E-BOOK FOR Pet Food Processors and Ingredients Suppliers

Free-to-download publication identifies the three big threats to pet food safety and product quality, and spotlights how technologies new to the pet food industry can counteract these. Leuven, Belgium, April 20, 2021 – TOMRA Food has published an eBook to help pet food processors and ingredients suppliers counteract the threats posed by aflatoxin, foreign materials, and cross-contamination. The six-page publication explains how many businesses could be doing more to ensure their production standards, protect their customers' reputations, and safeguard their customers' beloved pets. The new eBook starts by asking: 'Are you 100% sure the pet food you're producing is safe?' This is a topical question just months after global news stories reported that more than one hundred dogs in the U.S.A. had died after consuming a well-known brand of pet food contaminated with the naturally-occurring poison aflatoxin. Soon after this, routine sample-testing for aflatoxin in dog foods led the U.S. Food and Drug Administration to instruct 18 pet food brands to recall their products. And as the eBook warns, 'If safety failings can happen on this scale in the world's most sophisticated consumer market, they can happen in any nation where pet food is produced.' The three big threats to pet food safety and quality are widely prevalent. Potentially lethal aflatoxins can originate in fungus in plants such as corn, peanuts and tree nuts that are used as pet food ingredients. Foreign materials can too easily get into the product stream during the rendering of by-products and the preparation of other pet food ingredients. And dry kibbles can easily become cross-contaminated when processors switch, as some frequently do, from one product batch to the next. In addition to the need to ensure food safety, flawless product quality is also imperative. The eBook spotlights how global demand for high-quality pet food increases as pet owners in developing nations begin to earn more disposable income and shoppers in developed nations drive the premiumization of pet food containing near-human-grade ingredients. This is an opportunity for pet food producers because premium products command premium prices. The eBook explains that new technologies are making these market demands easier to meet. This is because TOMRA Food recently introduced advanced optical sorting solutions to the pet food industry and the renderers of by-products from animal ingredients. This has been made possible by recalibrating machines previously designed and developed to ensure the purity of foods for human consumption - machines capable not only of detecting-and-ejecting materials from product streams according to their color, size, and shape, but also according to their structure and biological characteristics. New eBook can be downloaded free of charge HERE By: TOMRA Food

17/04/2021

Texas A&M University announce online Extruded Pet Foods and Treats Practical Short Course

As several events have been postponed, moved online, or cancelled altogether due to the Covid-19 concerns in the United States, Texas A&M University (TAMU) has announced its 6th Annual Practical Short Course on Extruded Pet Food and Treats, which will be held live online July 12-15, 2021. A four-day Practical Short Course on Extruded Pet Foods and Treats will be presented in July 12-15, 2021 at Texas A&M University liveonline by staff, Industry representatives, and Consultants. The program covers information on material handling, preconditioning, extrusion of Pet Foods, extruded and non-extruded treats, raw material, extrusion hardware, automation, product analysis, meat handling in pet food, drying, cooling, and enrobing, food safety, pet food and treat shelf life, and trouble shooting. Reservations are accepted on a first-come basis. For more information, programs and application forms please visit the course website, HERE. Alternatively you can contact Mian N. Riaz, Ph.D, CFS at. [email protected] By: All Pet Food

16/04/2021

How Petco Is Catering to Pet Owners’ Changing Buying Habits

The future is now for Petco. The big-box retailer's aggressive omnichannel strategy is not only drawing customers to its products and services in droves, it's also demonstrating how some industry observers predict pet owners' buying habits will change by mid-decade. Petco's hard work integrating its products and services together, ultimately making it a one-stop shop for pet owners, has paid off. The retailer counted 1 million new customer acquisitions during its fourth quarter, ended Jan. 30, and officials reported the company's digital sales grew 90 percent in Q4. "While we compete with peers across each of our channels, from our perspective, no one has the end-to-end integrated multi-channel experience with the ecosystem that Petco provides pet parents, from nutrition to vet clinics, to training and grooming to our differentiated fulfillment options and more," Ron Coughlin, chairman and CEO of San Diego-based Petco Health and Wellness Co., said during the company's Q4 earnings conference call on March 18. Petco's approach encapsulates what market research firm Packaged Facts refers to as the 'omnimarket,' which 'simultaneously and somewhat chaotically crosses former borders between medical versus non-medical, products versus services, food versus non-food products and pet owner demographics,' according to Packaged Facts officials. "Omnispending, from the consumer behavior point of view, similarly recognizes that consumers now routinely spend in-store and digitally-such that by mid-decade only half of pet product spending will take place in a store,'" said David Sprinkle, research director for Packaged Facts, who will address the 'new breed' of pet owners, e-commerce/channel share shifts and digital pet health care trends during a presentation at Global Pet Expo Digital Access on March 24. Petco officials are already seeing a change in pet owners' spending behavior. "Particularly in older consumers we're seeing, all of a sudden, they are comfortable buying, purchasing online and their digital savviness has gone up, forced by the stay-at-home orders,'" Coughlin said. 'At the same time, increasingly, we're not thinking about our customers as either/or; 39 percent of customers, according to our studies, are omnichannel customers.' In 2020, Petco's digital business surged 100 percent, Coughlin reported. But business didn't just stay online; the surge helped drive traffic and growth to Petco's in-store pet services, including grooming, training and veterinary care. The link between digital offerings and in-store services has been 'very, very powerful' for Petco, said Mike Nuzzo, Petco's COO and CFO, adding that 25 percent of grooming appointments are now booked online. Petco's success in syncing its in-store and online experiences is exactly the type of 'remix of physical and digital shopping behaviors' that Packaged Facts has predicted will play out in the U.S. Pet Industry in the future. Petco is clearly a big fish in the sea, so what do these trends indicate for the independent pet specialty retailer? Adaptability and creativity are key. A year after COVID-19 changed the way people live and shop, pet retailers know firsthand that brick-and-mortars can survive, but not without meeting customers where they need retailers the most—in-store and online. By: Pet Products News

15/04/2021

Jordan Niegsch introduced as Process Implementation Specialist at Extru-Tech

In an effort to continually improve product and process development for its customers, Extru-Tech, Inc., recently announced the addition of Jordan Niegsch as Process Implementation Specialist. A graduate of Pittsburg State University, Mr Niegsch has spent the past 12 years working in the petfood industry, where much of his focus was on single screw extrusion and high-meat-inclusion diets and overall plant operations. According to Scott Krebs, Executive Vice President for Extru-Tech, Mr Niegsch's role will involve all aspects of product and process development and support, including working with the Innovation Group to develop and deploy new technology for its clients; participating in process improvement; training clients to benefit from new technology, and participating in strategic planning and evaluation.   "Jordan has already held numerous operational positions during his petfood career, ranging from assisting a start-up company to working for the largest co-manufacturing network in North America,'"adds Mr Krebs, noting that Mr Niegsch has worked with Extru-Tech equipment numerous times along the way. "Consequently, his role with our company will be to work closely with our team in the creation, development, implementation and field support work regarding Innovation Projects. In the process, he will use resources both internal and external to ETI to execute directives. Management has no doubt Jordan will be involved in every segment of our business."   "I'm excited to be part of the Extru-Tech team,' Mr Niegsch relates. 'I've worked with this group for many years and tested several pieces of research and development equipment and procedures in my previous facilities; I look forward to being on the other side and helping ETI customers improve their processes and equipment." "This job allows me,' he concludes, 'to help to facilitate a project from the concept stage all the way to the customer, working with all departments of ETI along the way."   Visit the Extru-Tech website, HERE.     Fuente: Extru - Tech

14/04/2021

The Appet!zer Blog arrives in Latin America!

Diana Pet Food launches its Blog in Spanish and Portuguese to feed the curiosity of professionals in the regional Pet Food Industry. In April, Diana Pet Food, a pioneer and world leader in high-value solutions for the pet food industry, launches its Appet!zer Blog throughout Latin America. This blog gathers Diana Pet Food's expertise on palatability, health and nutrition, pet food protection, measurement and sustainability to help pet food professionals develop their business. Readers will find a range of articles including: back to basics; top tips; trend analysis; best practice; interviews with our experts and videos. Anderson Conejo, Diana Pet Food Regional Marketing Manager tells us about it: 'The articles are written by our internal experts; we are also proud to be associated with industry specialists such as Mintel who enrich our content with the latest market intelligence'. In a rapidly growing and constantly changing pet food industry, shaped by evolving technologies and new lifestyles for pets and their owners, Appet!zer helps our customers better understand this fascinating market and also provides the keys to meeting the changing expectations of owners for their pets.     About Diana Pet Food: Diana Pet Food is the global leader and pioneer of high value solutions improving pets' well-being and owners' satisfaction. The entity provides multiple products and services improving pet food palatability, pet health, and pet food protection. Diana Pet Food is present on five continents with 1090 employees, 18 industrial sites, 18 sales offices and 3 expert measurement centers with 860 cats and dogs. Diana Pet Food is part of Symrise Nutrition, which encompasses Diana Food, ADF/IDF and Diana Aqua as well as Probi. Within the Symrise Group - a global supplier of fragrances, flavors, food, nutrition and cosmetic ingredients - Symrise Nutrition leverages the Group capabilities to provide advanced natural health & well-being nutrition solutions for the human food, pet food and aquafeed industries.   Visit the Blog and Subscribe   By: Diana Pet Food

31/03/2021

What Rising Chinese Pet Food Market Could Mean for Western Pet Food Markets

There has been an abundance of reporting on the growing Chinese Pet Food market and the opportunities for foreign brands entering into the market. What has been missing from the discussion is a rising trend of Chinese brands that are competitive on the international market. Previously Chinese brands have had much success in the manufacturing for foreign brands with OEM practices. A recent trend is a rising number of brands rising up within the country itself, having much success and venturing out into markets outside of China. Chinese companies have accumulated years of experience in the cost-effective manufacturing of Pet Food and with the rising trend of pet food demand within the country itself it has developed its own brands, meeting the general trend of growing standards that Pet owners the world over expect for their beloved pets, such as human-grade ingredients and international food-grade standards. In 2020, US pet treat sales were up from $36.9bn to $38.4bn (https://www.americanpetproducts.org/press_industrytrends.asp ) with a further growing market for 2021. This continued trend of growth means there is growth opportunity for brands. Pet consumers, although more and more conscious of Pet health, are still conscious of cost-performance and look for treats that meet their standards, that do not dig into their pockets. Therefore there is great opportunity for Pet retailers, who want to offer high-end, quality treats at a slightly lower price point, in considering the brands that already have a successful track record within China. John's Farms is an excellent example of a family-established brand that has achieved large success and has successfully ventured out into international markets as it meet the requirements and standards of consumers globally who are demanding human-grade, cheap-filler free and balanced pet treats. Key takeaways: Growing market in China is improving standards and branding within the country The growing brands and standards means opportunity for Western and other global markets to enjoy fast growing Chinese home brands that are venturing into international markets Western pet retailers can take advantage of high-end brands that match the Western high-end ones, but that are at a lower price point By: Zoommypets

02/03/2021

United Petfood Announces the acquisition of Cambrian Pet Foods

GHENT, Belgium, 2021-02-25 - International Pet Food producer, United Petfood, announced the acquisition of the British manufacturer Cambrian Pet Foods. The acquisition strengthens the position of United Petfood as full-service private label Pet Food producer and gives customers access to a complete range of inhouse made products. According to United Petfood's board of directors, "It is our goal to establish long-term relationships with our customers and be their preferred partner for the production of private label dry & wet pet food, biscuits and snacks. The acquisition of Cambrian Pet Foods allows us to extend our product range and be a one-stop solution for our customers. Rather than being merely a production partner, we want to guide our customers and work together to achieve success in their market by sharing our knowledge and creating high-quality products." According to Cambrian Pet Foods Ltd.s 's Cambrian Pet Foods´s Board of Directors: "It has been a genuine pleasure partnering with our colleagues, customers and suppliers to help the company grow and develop within our communities and the UK Pet Trade. For four decades, Cambrian has demonstrated, time and again, its resilience and its ability to innovate and grow while delivering consistent quality and service to its customers, pets and pet parents alike. We are appreciative the support provided by all who have been with us during our journey. Cambrian Pet Foods Ltd. Is a one of a kind in its field, and represents the creative work of a lifetime - We cannot think of a better, more capable, safer and more potent home than within the United Petfood Family as the journey of growth, development and improvement are continued." Cambrian Pet Foods was founded in 1982 and has a leading position within the UK pet food market. The family-owned business has three production plants in Llangadog, Pencader and Longridge and employs 130 people. The company is specialised in the private label production of dry pet food and wet pet food in both trays and cans. This takeover strengthens United Petfood's position within the pet food manufacturing market. In 2019 United Petfood entered the wet pet food market segment with the opening of a single serve wet pet food plant for pouches in Radom, Poland. Thanks to the second wet pet food factory in Llangadog, United Petfood is broadening its product offering and will now also be able to produce wet Pet Food in trays and cans. With three additional production plants, United Petfood Group operates now out of 17 pet food facilities situated in 8 different European countries. The takeover is in line with the strategy of United Petfood to reinforce and grow the business. The U.K. factories also bring additional experience, capacity and technological possibilities to the group. Source: United Petfood

18/02/2021

Araucaria: the new Diana Pet Food plant is underway

The multinational Diana Pet Food, leader and pioneer in high-value solutions for the pet market, chose the city of Chapecó in Santa Catarina, for the implementation of its new industrial unit. Currently with 18 plants around the world, the new plant in Chapecó will be the second Brazilian unit and the fifth in Latin America, strengthening Diana Pet Food's presence throughout the region. Diego Maurizio, General Director of the company in Latin America, commented in this regard: 'We chose Brazil and especially Chapecó to carry out one of the most strategic projects of our group, not only at a Latin American level, but also at a global level. From our new industrial unit, we will respond to the needs of our customers around the world '. The election of Chapecó (SC) was made after detailed studies, where the municipality had an important highlight; According to the General Manager of Diana Pet Food Brasil, Fernando Putrino, 'the choice of Chapecó was made judiciously among more than 400 municipalities studied. From the first analyzes, the city presented a differentiated structural capacity, of people and work, points that caught the attention of the evaluators. You can see how the city advances, standing out in the economic and social sphere '. The project The new Chapecó plant will be the largest palatant plant in Latin America. It will produce liquid and powder products for domestic sales and exports. The structure will have an area of ​​more than 10,000 m² and will have modern equipment and high production capacity, as well as laboratories and a structure to optimize logistics and storage. Designed under the 4.0 model of the industry, with full automation and high operational efficiency, its construction began at the end of last year and to this day it continues to advance as planned. Araucaria is part of a global investment plan to continue the local development of Diana Pet Food and is fully in line with the company's motto "The closer the better", which aims to produce closer of customers and ensure a consistent offer. The same plan includes the plant in Colombia, which is also the first 'green' plant for Diana Pet Food and China. At the end of January, Jean Colomb, Global Director of Operations, Walter Rivarola, Regional Manager of Operations and Fernando Putrino, General Manager of Diana Pet Food Brazil were in Chapecó visiting the beginning of the works and the movement of soils. From left to right: Gustavo Gumiero, Cristine Carraro, Walter Rivarola, Fernando Putrino, Armando Graças, Jean Colomb e Silvio Delgado. Source: Diana Pet Food

16/02/2021

Pet Food, Projections and Trends for the Industry in 2021

By María Candelaria Carbajo

The coronavirus has impacted all possible areas and industries. To a greater or lesser extent, for better or for worse, all sectors of the global market have been affected, and this is an undeniable fact. In this article we tell you what the projections are for 2021, the first year post-coronavirus, and how the pandemic has, finally, changed what is expected and required for the pet food industry. The size of the Pet Industry Due to the increasing trend of people to adopt / buy pets, the industry has seen tremendous growth in recent years. The surprising thing is that, even despite crises and recessions, the expansion does not stop, and this is mainly due to: • The growing multigenerational appeal of pets. • Appreciation of pets as members of the family. • Greater awareness of the importance of animal welfare and health. • The digital celebration of pets. However, all the statistics, estimates and projections that had been made in previous years will have to be readjusted due to the exceptional situation we are experiencing this year: a streaming pandemic. In the United States, for example, 10% of cat owners and 9% of dog owners adopted a pet due to confinement and the situation caused by COVID-19; 10% of all of them adopted or bought a pet in the last three months. Within the global pet care industry, the food and snack industry in particular is expected to see the largest segment earnings due to the growing demand for premium, natural and organic products. The context in Latin America The fact is imminent: pets are destroying all kinds of judgment and stereotype, and every day hundreds of animals are adopted internationally. It seems that, finally, the taste for pets (cats and dogs at the top) crosses generations, ideology and fashions. Pets are here to stay Let's talk about Latin America: In 2017 there were 670 million pets worldwide, while by 2022 it is estimated that there will be 730 million, which implies a growth of 9% (60 million). For its part, of this growth, it is estimated that 45% will happen in Latin America. It is expected that, in this region of the world, the number of cats will increase by 28% (47 million) and by 72% (115 million) that of dogs, respectively. Argentina and Mexico are the places in the world with the highest density of pets: more than 80% of households have at least one dog or one cat. The largest number of pet owners are women between the ages of 18 and 29. The main markets in the region are Mexico and Brazil. The latter, a large producer of dry food worldwide, will receive a great boost due to both the increase in pets at the national level and the increase in demand for exports. Projections for 2021 • In 2018, the global pet food industry was valued at 83.02 billion dollars; Currently, after all the changes that occurred in 2020, the industry is expected to see a compound annual growth rate of 4.5% by 2025. So by 2025, the industry is expected to reach $ 90.4 billion. • Packaged Facts states that a growth path and sales increase is expected by 5.5% in 2021 and 2022, followed by 5% in 2023 and 2024. • Packaged Facts also projects that the food and treat market will increase its offerings for cats especially, since historically more attention has been given, in this regard, to dog snacks. Cat owners are increasingly demanding a wider variety of products, with specific, more natural formulas and supplements, among other things. What will consumers value? • Quality: Premium quality and natural pet products will continue to drive growth in the industry as owners increasingly take an interest in the well-being and thoughtful care of their animals. • Communication: It will be essential to pay special attention to the way in which we communicate with potential buyers. The competition is getting bigger, so the more specific and honest the brands are, the more loyal customers they will have. A packaging that informs and advises, transparent labels and digital platforms that provide valuable information, among others, are key factors when it comes to differentiating ourselves in the market. According to a survey by Mondi Dow Premium: "77% of those surveyed consider it very important that the packaging contains clear nutritional information." • More cereals: After the research carried out on dilated cardiomyopathy (to the article that deals with this topic) and the possible causal factors, cereals take on a new and interesting participation in pet food, so that alternative formulas with material raw such as quinoa, millet, chia and buckwheat. • Electronic commerce: Consumers have had to turn to online shopping due to the pandemic. A large part will go back to physical store purchases; However, a large percentage will remain in electronic commerce and online stores, due to the convenience they provide: you do not have to carry heavy bags to the car or door, you do not have to depend on going to buy with Someone to help bring the bag of food which, while cheaper, is also more cumbersome to transport. Online pet food delivery offers not only convenience, but also a different experience: brands can profit by sending packaging with pet names, personalized gifts after a certain amount of purchases, etc., and thus maximize the user experience. • Sustainability: Yes, we will have to make friends with this word, because from now on it will be a trend, and thank goodness! As a result of growing environmental concerns, consumers will value sustainability or environmental impact throughout the production and supply process of the food of their choice. From the marketing teams, it will be essential to take into account communicating the ingredients, the sustainability and recycling actions adopted, the way to reuse and recycle the packaging in which the food comes, among others. Research carried out by Mondi Dow Premium found that: 'Seven out of 10 environmentally conscious pet owners prefer brands that reflect their beliefs. Likewise, 1 in 3 owners affirm that they would switch to a brand that offers a more sustainable packaging'. In conclusion The popularity of pets has and will undoubtedly have a positive impact on the market and will contribute to its growth in a significant way. The growing trend of humanization and growing concerns for the health and well-being of pets are causing Latin America to gain more and more participation in the international Pet Food market. How will you prepare to take advantage of the trends that are coming for 2021? Let us know! Source: All Pet Food

09/02/2021

COVID-19 influence on the pet food business in Latin America

Coronavirus, COVID-19, Sars-CoV-2... there are many names for this virus that arrived at the end of 2019. It completely changed the world as we know it forcing all humans to isolate themselves and, above all, to adapt. When the media mentions something related to coronavirus, immediately the general feeling is of despair, tragedy, fear and uncertainty due to the strong economic recession and health impact caused from this virus in multiple countries. It is completely understandable why the general feeling is one of panic and anxiety, but were all industries affected equally? The answer might surprise you. In the midst of the global health and economic catastrophe, there was an industry in which both producers and consumers knew how to adapt and took advantage of the situation. Do you want to know what industry it is? Continue reading. Did the pandemic affect all industries equally? Without a doubt, the pandemic we are currently experiencing did not go unnoticed. All industries were affected in one way or another. The health pandemic that we are going through has had an economic impact, bringing with it the worst economic recession since 1930 and The IMF's latest World Economic Outlook suggests that the pandemic will cost the world $28 trillion dollars. Industries such as technology, in which shipments and sales of televisions fell by -4.5%, video games by -10.1%, smartphones by -10.4%, smart speakers by -12.1% and smart watches up to -16%, are examples of how much the pandemic has affected the world economy. Other industries heavily hit by COVID-19 are the food industry, retail businesses, hotels and travel agencies with an economic and job loss of - 7% according to Mon Empresarial. So, the pandemic has impacted all industries worldwide, that is a fact, but has it all been negatively affected? What about the industries that have grown the most in recent years, such as the pet food industry? There is no doubt that businesses related to the pet food industry have grown disproportionately in recent years and Latin America has become the region with the largest number of pets in the world. This increase in pets in Latin America is largely due to humanization trends, especially in younger generations such as Millennials, a generation born between 1981 and 1993. It's about 30% of the Latin American population and they prefer to have a cat or a dog over a child (Source: Forbes.com .mx) Actually dogs and cats are a part of their family and they invest large amounts of money in their health and nutrition. This growth led to the pet food industry increasing its presence on the digital stage. It is estimated that from 2020 to 2025 the pet food industry will grow annually by 4.5% (CAGR 2020-2025), thus becoming one of the fastest growing industries in the market. (Source: Statista). According to Statista, the pet food market will reach a value of 97.111 million dollars during 2020. Amazing, right? So, how is it possible that the industry has not only managed to survive the pandemic, but is growing day by day despite the difficult situation we are going through? To answer this question, it is first important to know the trends, sales before the pandemic, and how it started to grow. How was the pet food market doing before the pandemic Imagine it is Christmas 2018, your family has spent the last few months talking about how good it would be to adopt a pet so that the children learn about responsibilities, take long morning walks and add a furry member to the family. On December 25, you decide to surprise your family with a 2-month-old Siberian Husky, the children can't believe it, they immediately give him a name and ask you to go to the nearest pet store to buy him toys, food and to take his first medical check up. As the months go by, visits to the pet store to buy special kibbles for this breed, prizes and toys, become a routine: every month you get in the car, drive to a pet store, buy their food, a couple of prizes and a new toy. At the end of 2019, the imminent news reaches you: a new virus has been discovered in Asia, its evolution and transmission are unknown, however, the authorities ask to stay informed and be attentive to any indication. Come 2020, the official orders are to keep social distancing, work from home and only go out to make necessary purchases, but what about pets? What will happen to the monthly routine of driving to the pet store to get their food, treats and toys? The answer is in technology, adaptation and E-Commerce. So, the thousands of families that have at least one pet in their home, were forced to adapt and make their purchases on the internet in order to continue treating their dogs and cats as another member of the family. On the other hand, how did pet food producers adapt so as not to be affected by this change in consumption habits? Trends don't lie: Pet food producers and distributors noticed the migration of online shopping and started investing in their e-commerce. Surely you have realized the economic crisis that the pandemic has caused, which has taken millions of jobs around the world and has considerably affected most industries, therefore, whether you have a pet at home, or are a producer or distributor of pet food, it is important that you are aware of the consequences that all this has brought for the pet market in Latin America. To understand how the pet food industry was affected by COVID-19, it is first necessary to understand its exponential growth months before the pandemic came to stay. In almost all continents, there was a huge boom in pet food. For example: In European households 38%, that is, about 85 million households, are estimated to have pets (66 million cats and 60 million dogs) (APPA) In the United States, there are almost as many pets as there are people with 305 million of them! (APPA) Asia is the continent where they have the fewest pets per household with less than 11 million cats and 26.8 million dogs in China, despite the fact that the country has almost five times more people than the U.S. Japan has an impressive number, considering how small the country is -- 13.1 million dogs and 9.8 million cats (The business journal in numbers). Latin America, as mentioned before, is the region where the largest number of pets per household is concentrated, in which about 80% have at least one dog or cat at home (In Brazil there are 74.3 million dogs and cats, in Mexico there are 28.2 million, in Argentina 13 million, Colombia 5.7, Peru 4.77 and Chile with 4.5 million dogs and cats.) (Insurance Information Institute, Statista 2020). Let's look at some interesting data to understand how the industry was not affected by the coronavirus: At the end of 2019, Latin America was experiencing a great growth in the pet food production industry, positioning itself as the second fastest growing region in the world after the United States. Latin America was producing 6 million tons at a rate growth of 7%, compared to the previous year (Global Food Survey: Alltech). Although the largest market is in Brazil and Mexico, the most prominent countries were Ecuador and Argentina, where they produced 180,000 tons and 710,000 tons respectively (Alltech). All of this is attributed to a growth in the purchasing power of the population. That is to say that more and more people are moving up to the middle class. Other factors that influence are the growing number of pet ownership, based on the millennial trend of having a pet instead of kids, the global trend of humanization and new concerns for the health of these pets. Hand in hand with this trend, the pet food industry had a significant increase of 28% only in Mexico, this is due to the fact that in that country, about 70% of households have a pet, in which 41.5% they are dogs and 16.5% are cats. (Euromonitor International). According to statista, in 2017, in Latin America, around 5.9 million tons of balanced pet food were produced, with Brazil and Mexico being the main leaders in both sales and market penetration, closely followed by Argentina, Chile, Ecuador, Colombia and Uruguay. This high rate of consumption and sales of pet food, is largely due to the trend of humanization, in which the population, especially young or middle age adults between 20 and 35 years old, seek more and more well-being for their pets, whom they consider to be members of their family. It is well known that the pet food industry has an excellent growth projection in the coming years. Some of the factors, as we have seen throughout the article, are the generational change in which Millennials treat pets as a member of their family, the humanization of animals, mirror diets and others have favored the industry. Not only was it not heavily affected during the pandemic, but its sales and market value have increased! Seeing the glass half full With a sustained growth of 6% per year (source: Euromonitor) and a projection to increase the market value from $1.9 billion to $2 billion, it seems that the pandemic could not come at a worse time, however, far from what it could. Apparently, the coronavirus has benefited the pet food industry. It is quite possible that older generations would have preferred to live in austerity and feed their pets homemade leftovers before investing in balanced pet food. However, as we have mentioned, 30% of the Latin American population are young people born between 1981 and 1993 and have a strong preference for animals and their well-being, a factor that undoubtedly favored the industry. Another reason why the pandemic did not affect sales of pet food, but instead, favored its annual increase, was online sales. According to IBISworld, e-commerce reached $211.5 billion in the United States, of which 10%, that is, 10 billion dollars, correspond to sales of food and other products for pets. How did companies adapt Companies in the sector have had to reinvent themselves and adapt to the pandemic. Fortunately they have done it so quick and successfully, either through their own online stores or recognized e-commerce sites such as MercadoLibre or Amazon that have managed to increase sales of pet food and other small species (The sale of cat food through the internet increased by 401% and the sale of accessories increased by 175%, according to a research carried out by "Criterio", agency specialized in electronic commerce). These statistics tell us that one thing is certain: Latin America is about to make a leap to digital shopping as it's first option to buy food for their pets. The pet food industry in Latin America has a bright and promising future, all thanks to the growing trend to make pets a member of the family and e-commerce. Their nutrition and well-being are already indispensable for pet owners, even becoming part of the basic food basket for families. Conclusions So what should small and medium businesses do within the pet food industry? The answer is to adapt to change, closely follow trends, and not give in to the pandemic, which, while it appears to soon be under control, it may still catch us off guard. Businesses within the industry should view e-commerce not as a temporary option, but as a business alternative that is here to stay. Younger generations have shown interest in the well-being of their pets, that is, their family members, and they will not hesitate to invest more and more money in getting the super premium grain-free food and even more if it can be delivered to their front doors. If you are reading this article and you already have online sales, consider including photos of your products being sanitized and following all preventive processes to avoid the spread of the virus and reassure the consumer's peace of mind. If you still don't have online sales or presence in Market Places, don't wait any longer. Fortunately, this virus will not infect your devices. And, what can you do as a consumer? Businesses of any kind, today more than ever, require the support of consumers to continue fighting the economic recession that is expected due to the pandemic. Actually your best four-legged friend also needs you to survive. Stay safe, keep your pets safe and help the pet food industry continue to grow by making use of technology. Give this tool a chance, the one that has allowed the economy not to completely collapse: e-commerce. 2021 will surely bring us a more encouraging outlook, with the vaccine and the imminent return to normality. Meanwhile, adaptation to change, empathy and the implementation of technology have become part of our lives. Without a doubt, changes are difficult and this has been one of the most abrupt we have experienced but it is up to us to learn from the pet food industry and take a lesson: the world is for those who are capable of change, adapt and make quick decisions.   Post Without a doubt, changes are difficult and this has been one of the most abrupt we have experienced but it is up to us to learn from the pet food industry and take a lesson: the world is for those who are capable of change, adapt and make quick decisions. If you are reading this article and you already have online sales, consider including photos of your products being sanitized and following all preventive processes to avoid the spread of the virus and reassure the consumer's peace of mind. If you still don't have online sales or presence in Market Places, don't wait any longer. Fortunately, this virus will not infect your devices. The pandemic is not a reason to stop. Adapting to change is here to stay. Author: Diana Mercado Cisneros Source: Zoo Inc.

28/01/2021

Pets: investment or opportunity?

Throughout 2020, in my search for defensive growth sectors to invest in, I suddenly came across a new megatrend that amused me at first. But as I analyzed it, I realized that it made a lot of sense. It's about investing in everything that surrounds pets and animal welfare. For many people, their pets just another member of the family. It is no wonder that 65% of cat and dog owners in Germany buy their pets a Christmas present. Increasing digitization and urbanization make people try to connect with nature. Demographic factors (millennials, singles, childless couples, seniors, etc.) clearly favor the demand for companion animals. There are more and more dog-friendly restaurants and offices. Emerging markets are strongly joining this trend with rising incomes (in these countries, having a pet is a status symbol). The world market for products and services around pets is growing at a rate of 5% per year. This is a crisis resistant market: if a pet gets sick, it will be taken care of as best as possible whatever the economic climate. In the middle of the pandemic, we have been able to verify it. In the universe of transferrable investment funds, there is practically only the option of Allianz Pet and Animal Wellbeing (they have detected about 60 companies with sufficient purity, that is, that at least 50% of their sales are related to the subject) and It is getting very attractive results, so I decided to take advantage of my friend Jesús Ruiz to obtain additional graphic material. In this first TruDog infographic, we can see the amount of expenses associated with animal health that owning a dog involves. This makes it worth investing in firms such as IDEXX Laboratories (a world leader in the field of pet diagnostics): Here we see that, over time, the dogs have gone from the house in the garden to sleeping inside the house and from there directly to bed. This has been accompanied by an increase in the therapeutic areas that are used: In this other infographic, Allianz breaks down the cost of keeping a Labrador for their entire life. Almost half goes to food and there are interesting companies, such as Freshpet, specializing in healthy pet food: This Bloomberg graph quantifies the cost of an average dog during his life and compares it with that of other pets such as cats, rabbits or hamsters: This other graph shows us how the prices of the most demanded breeds have skyrocketed in the middle of the pandemic: In 2018, Americans spent $ 72 billion on their pets, which exceeds the combined GDP of the 39 smallest countries in the world in economic terms. In addition, in the first world power, there are 90 million dogs: more than a quarter of the national population. Let's move on to emerging economies and specifically their first representative: China. In the Asian giant, most of the owners of pets are young and women. And, despite what we might think from their culinary habits, there are more dogs than cats. Let's look at this graphic from the CGTN: If anywhere in the world they humanize pets more than anywhere else, it is in Asia. Here we see that, for more than half of the Chinese, pets are like children: I already said that, in my opinion, in 2021 and 2022, you have to invest in growth sectors structurally and in value on time. If you wanted ideas of defensive growth sectors, pets might be one of them. Happy weekend and today I close with this quote from Mark Twain: "If you pick up a hungry dog ​​and make him prosperous, he will not bite you. That is the main difference between a dog and a man." Autor: Gustavo Rivero By: The Spanish

27/01/2021

What to expect from the Brazilian Pet Food Market in 2021?

A new year is beginning and there is great excitement in the pet food sector. According to data projected by the Pet Brazil Institute, the sector of products and services for pets should grow to a little more than 6% in 2021; which excites us even more, since according to ABINPET data in 2020, the turnover of this market was R $ 22.3 billion, exceeding the mark of previous years, even in a situation of pandemic and economic recession that we are living. There are several factors that drive the figures in this market, but as we are active and passionate about the pet food sector, we can highlight two points that draw our attention to the boom in the sector: the increase in the number of dogs and cats domiciled, which causes the consumption of pet food to increase in absolute values; and the change of status that they have in the Brazilian household for relatives, so that they receive products that go beyond their basic needs, but products that show the affection of their tutors. Given this scenario, there is great interest on the part of investors to enter this sector, and we receive demand for technical consulting services to serve this diverse audience, ranging from large consolidated companies that already operate in the sector, large companies already stabilized in other businesses and wanting to enter the pet food sector, small business owners and even individuals who want to sell some snacks on a small scale. By 2021 we foresee an even greater diversity of products for feeding dogs and cats available in the market, and this will be driven by the recent ordinance 196, of January 8, 2021 of the Ministry of Agriculture, Livestock and Supply (MAPA) that exempts from registration of establishment with MAPA kitchens that produce natural frozen or dehydrated pet food. We believe that with this, the number of people who make homemade food will grow exponentially, so investing in consultancies for the development of these foods will be a way for companies to demonstrate their credibility and commitment to putting safe and balanced products on the market exclusively destined for to dog and cat food. We also believe in the individualization of pet food, more and more the trend is the customization of products according to the specific needs of each animal. Until now, we understand that professionals and companies that work with dog and cat nutrition need more than ever to be up-to-date and prepared to develop products, learn about manufacturing processes and / or perform services that take into account the needs of this diverse public. and that you have great clarity and transparency in your communication with the client. Clarifying to the tutor what is the differential of the products that you can offer your pet is something fundamental for this moment in which we live, so that he gains autonomy to make better food choices for his pets, not only based on trends and fashions, but understanding that be safe and healthy for your pet. Source: * Erika Stasieniuk is a Zootechnician and Doctor in Nutrition and Food for Dogs and Cats from UFMG. She is a founding partner of SFA Consultoria, which aims to help food and ingredient companies for dogs and cats develop their products and manufacture safe and quality food. ** Ludmila Barbi is a Veterinarian and Master in Nutrition and Food for Dogs and Cats from the UFMG. She is a founding partner of Bem Nutrir, which provides clinical nutritional care, formulating complete and personalized 'natural' diets.

27/01/2021

AFIA Honors Pet Food Industry Professionals

ARLINGTON, Va. – Jan. 26, 2021 – The American Feed Industry Association (AFIA) is pleased to announce Galen Rokey, of Wenger Manufacturing, Inc., and Michael Panasevich, of Summit Ridge Farms, as the recipients of the 2021 Friend of Pet Food Award. Scott Baker, marketing manager at SEM Minerals, LP, presented the awards today during the AFIA Pet Food Conference, happening virtually in conjunction with the International Production & Processing Expo this week. The Friend of Pet Food Award recognizes individuals who have made significant contributions to support the growth of the pet food industry. Galen Rokey of Wenger Manufacturing, Inc. received the Friend of Pet Food Award at the 2021 AFIA Pet Food Conference. 'Rokey and Panasevich are both truly friends of pet food and we are thrilled to recognize them today,' said Louise Calderwood, AFIA's director of regulatory affairs, following the announcement of the awards. 'Rokey's creative force has helped foster pet food's transformation into an industry with high nutrition, quality and sanitary expectations. The global pet food market would simply not contain the current value and scope of choices without Rokey's dedicated, humble work. His career has been full of pet food advancements for which we are all grateful.' 'Combining a vast knowledge of nutritional requirements, with an expert understanding of ingredients and a proficiency in cooking and forming via the extrusion process, Rokey has advanced pet food concepts in the research laboratory, then educated the industry on the lecture circuit, leading to the industry's feed-to-food evolution,' said Baker. Rokey is the director of process technology in the companion animal division at Wenger Manufacturing. Rokey's latest breakthrough is a cutting-edge thermal screw extrusion system that allows pet food companies to cook formulas containing fresh meat levels more than twice the amount previously possible. Michael Panasevich of Summit Ridge Farms received the Friend of Pet Food Award at the 2021 AFIA Pet Food Conference. 'Panasevich's passion and life's work has been to provide the most precise, accurate and scientific data that empowers the industry to develop absolutely the best diets, treats, supplements and products for consumers,' Baker stated. 'He offers truly invaluable experience and knowledge on study design and implementation and has made it a priority to pass that knowledge on to the next generation,' Calderwood continued. Panasevich is the president and founder of Summit Ridge Farms, the world's largest independent research facility completely dedicated to supporting the pet food industry. Summit Ridge Farms focuses on pet food testing, providing the industry with reliable research on all types of testing protocols for dogs and cats. Amid the demands of running a business, Panasevich also participates in industry meetings involving pet food, including the Association of American Feed Control Officials feeding trials subcommittee. by AFIA

26/01/2021

Seek to produce better Pet Food in Mexico

Contributing to the production of innocuous, healthy and safe feed that guarantees better animal health, which has a direct impact on humans, will be one of the challenges of the National Council of Feed Manufacturers and Animal Nutrition, A.C. (CONAFAB). Jorge Martínez Carrillo, new president of this Council, pointed out that this will be one of the main objectives for this 2021. Martínez replaced Luis Lauro González Alanís from Monterrey, after four years of management. In Mexico, there are 581 production plants for pet food, especially dogs and cats, with an annual production of 37,925 tons. This sector directly and indirectly employs about 230 thousand people nationwide. Martínez has more than 20 years of experience in multinational companies throughout Latin America and the United States, mainly in the areas of process engineering, global manufacturing management, demand planning as well as supply and operations management. To achieve better pet food, the president of CONAFAB said that it is essential to have the commitment of the various actors involved in the agri-food sector. "As well as that of our associates, since they are companies that invest in the research of vitamins, minerals and nutrients that help to improve balanced feeds for animal consumption, including those produced in aquaculture farms such as shrimp, tilapia or trout, with in order to guarantee the presence of safe and quality protein on Mexican tables", he said. In addition to the commitment to manufacture feeds that contribute to the production of a quality animal protein, one of the pillars that has gained relevance in recent years in the organization is the Amascota Group, which brings together more than 95 percent of the producers of feed for dogs and cats. Currently, the companies associated with CONAFAB produce balanced animal feed in Mexico, which is a key factor in achieving food safety in the country through one of the industries that in recent years has gained greater relevance. By: El Financiero

25/01/2021

Pet Food Sales Jump On Higher Pet Adoptions During Lockdown

Helped by an increase in pet adoption during the coronavirus-induced lockdown, pet food sales grew 20 percent in 2020, with manufactures now looking to continue the momentum going ahead. Manufacturers like Mars Petcare, which own popular brands Pedigree, Whiskas, IAMS, and Temptations, and Nestle-owned Purina witnessed high double-digit growth last year. The growth came not only from traditional channels like pet food stores but also from e-commerce platforms. Encouraged by the surge in pet adoption, manufacturers are expanding their product portfolio in India and launching new TV commercials, digital campaigns and online-exclusive products. "There has been a rise in pet products as an overall category and an increase in demand for pet food. During the lockdown, many pets were adopted and welcomed home and pet parents started stocking up on products, especially the large bags, treats, cat food, etc," Mars Petcare India General Manager, Ganesh Ramani told PTI. There is an exponential surge in pet adoption as people are spending more time at home and alone. More younger people are opting for adopting pets. Puppy adoption rates have gone up in the range of 50-100 per cent in 2020. The cat market has grown upwards of 40 per cent, he added. On the growth in pet food segment, he said, that the market growth rate in India has accelerated since 2019 from 16-17 percent growth (to) upwards of 20 percent in 2020. 'Reasons that led to this were mainly people spending more time with their pets as they were stuck at home during the lockdown, adopting more pets, feeding stray dogs and cats around the city knowing that they were hungry, donating food to NGOs and many such factors.' As a company, Mars PetCare grew at a significantly higher rate than the market during the lockdown, Ramani added. Nestle's Purina also saw increased consumer traction for pet food segment. "Purina, especially in canine food category with our premium pet food brand Supercoat, witnessed encouraging consumer response. Among trade channels, we witnessed the contribution of e-commerce growing to our total revenue," a spokesperson of Purina Petcare India said. Encouraged by the response, Purina launched its first-ever TV commercial for Purina Supercoat last year. In 2020, about 85 per cent of the domestic pet food market comprised of dog food, while the balance was cat food. According to Ramani, the domestic manufactured pet food market is only around 6 per cent of the Rs 2,500 crore market catering to 2.5 crore pet dogs and 4.5 million cats. This has the potential to grow over 20 times, he said. "We plan to introduce more products to cater to the burgeoning pet segment in India. As a trend, we see more and more pet owners shifting to manufactured pet food as people have come to realise that the nutritional needs for their pets cannot be fulfilled by home-cooked food," Ramani added. Market research firm Euromonitor had earlier forecasted a 68 per cent rise in sale of pet products in India by 2025. Sensing a good potential in the segment, Cosmo Films, a leading solutions provider in packaging, lamination, labelling and synthetic paper segments, had last year announced its foray in the pet care business. By: Bloomberg

13/01/2021

The pet food industry after the coronavirus

Like the food industry, the pet food industry is also experiencing the impact of the pandemic. Several countries in the world have listed pet food as an essential activity, so many facilities have had to hire extra staff and adjust operations in the face of increased demand for food, either due to prevention and excess stock of the owners as well as the increase of purchase / adoption of pets. In this article, we will tell you what are the challenges that the industry must face related to the changes produced by the pandemic. In context: catering is for pets too Fearing sudden lockdowns and the waves of infections that seem to happen over and over again, people began stocking up so they wouldn't run out of food. The same goes for your pets' food. Almost 65% of consumers say they have enough stock to feed their pet for at least 3 to 4 weeks. At the industrial level, this type of behavior causes a sales boom in a short period of time. Sales were shot between 100 and 250% more than the previous year, depending on the geographical area and the impact suffered by the coronavirus. It can be said that the more restrictions due to COVID there are in a city or area, the greater the increase in sales for fear of possible confinement. As of March 20, and compared to the same period last year, overall pet store sales were up 92% as pet owners scrambled to stock up. In some of the worst affected areas, sales were significantly higher. For example, on the same date, New York City pet shops experienced a 260% increase in sales. As Amy Patteron, General Manager of Petsource by Scoular, states: "Even in uncertain times, people want to spoil their pets and feed them quality food." Increase in adoptions Today, there is no scientific evidence to ensure that pets spread COVID-19. This, together with the way in which many people worldwide had to re-engage with their work contributed to the increase in the adoption of dogs and cats in search of companionship and both emotional and mental support during the pandemic and mandatory confinements. The ASPCA saw a 70% increase in parenting programs from its New York City and Los Angeles programs. And some shelters have even been able to completely empty their kennels of pet waiting for adoption. Main changes in the pet food industry in the post-pandemic Increase in online sales This trend was seen in practically all areas of consumption, and pet food was no exception. There was an increase of up to 400% in traffic in online pet shops. It is uncertain how long this boom will continue or if it is here to stay, but in response to the increase in demand, many companies and pet food suppliers find it necessary to boost their production in order to meet demand. This is also reflected in the number of personnel hired in the sector. New business models in electronic commerce Electronic commerce was boosted in the pandemic due to the total or partial closure of physical stores to avoid crowds, either due to prevention or imposition of governments and, consequently, this behavior is also seen in the sale of pet food. However, exponential growth in a very short period of time led to the collapse of many of the electronic businesses that did not cope with either the delivery logistics or the stock, presenting up to more than a week of delay in delivery. Of purchases. As a result, different options were implemented to resolve the problems that occurred spontaneously, such as: • Many companies producing pet food offer withdrawal in large hypermarkets. • Glovo, Rappi and Uber have taken sides by being able to offer the withdrawal and delivery of food in a shorter period of time than that offered, in many cases, by the online stores themselves. As a consequence of this change in consumption, a new challenge is presented: to use, now more than ever, marketing and packaging in our favor. The presentation of the products must be the best to communicate their importance and their differential, especially when physical contact with the product itself has been so reduced and we have to "go through the screens" to convince the consumer. Safety and hygiene protocols in pet food: stricter than ever The pet food industry has been working under strict hygiene standards for a long time, but many producers have taken extreme measures and adapted production processes to minimize contact between their collaborators throughout the production process. Some of the measures adopted are: strengthening and communicating good hygiene practices, limiting direct contact between employees and carriers, carrying out complete sanitation and eliminating contact with personnel during shift changes. What was the positive impact of the coronavirus on the pet food industry? Through donations of money or pet food, many more businesses in the industry have pledged to help animal rescue organizations, homeless shelters, food pantries and struggling communities during these difficult times. "We encourage each and every company offering essential pet products to get involved and help out locally." Lanny Viegut, owner of Carnivore Meat Company. The pandemic caused economic problems around the world and consumers of pet food may have changed their spending patterns as their income affected. However, the humanization of pets even increased during the pandemic due to this heightened sense of "company", which is why the impact of reduced spending perceived by the pet food industry has been minimal. Without a doubt, we consider that the great positive impact of the pandemic is the acceleration of processes that, at times, in some industries, can be difficult to incorporate. In Latin America, the step that has been taken regarding the insertion of production companies and pet shops in the digital world has been immense, and we consider that it is an impulse that should not be wasted and, on the contrary, we must take care of promoting the insertion in the digital market. In conclusion No matter how much you refuse, getting on the digital and online shopping revolution is something that all companies and stores must succumb to if they want, in a world as uncertain as it is productive, to survive the changes and trends to come. By: All Pet Food

08/10/2020

AFIA Invites Students to Present at Pet Food Conference

The American Feed Industry Association is looking for outstanding students to present their research or subject matter reviews at the upcoming AFIA Pet Food Conference. Up to three graduate students will be invited to present their work as speakers during the conference and up to eight undergraduates or graduate students will be invited to present posters. 
 
The selected students will have the opportunity to present their research to roughly 300 conference attendees, including representatives from all major pet food manufacturers and professional roles within their companies. They will also receive a travel stipend to attend the conference as well as a certificate acknowledging selection to the program.
  
The daylong conference will take place on Jan. 26, 2021, in conjunction with the International Production & Processing Expo in Atlanta, Ga. 
  
Graduate Paper – Deadline for Submissions: Nov. 9, 2020
  
The AFIA Pet Food Committee will select three outstanding graduate students or postdoctorate students conducting research in the areas of pet nutrition, pet food quality, the human-animal bond, pet food marketing or other pet food-related fields to present at AFIA's Pet Food Conference. They will be selected based on the research's relevance to the pet food industry, quality of the written submission and recommendations from the student's academic advisor. The submitted papers can either be a presentation of original research or an original compilation of information of current or emerging interest to the pet food industry. Graduate students who are not chosen as speakers will be invited to present their work as a poster.
  
Click here for full submission guidelines.
  
Undergraduate Poster Opportunity – Deadline for Submissions: Nov. 16, 2020
  
The AFIA Pet Food Committee will select up to eight outstanding undergraduate students considering careers in pet nutrition, pet food quality, pet food safety, the human-animal bond, pet food marketing or other pet food-related field to present their research or subject matter reviews in a poster session to be held at the AFIA Pet Food Conference. The committee will select the students based on their chosen topic's relevance to the pet food industry, quality of the written submission and recommendation from the student's academic advisor. The posters can either be a presentation of original research or an original compilation of information of current or emerging interest to the pet food industry.
  
Click here for full submission guidelines.
  
For more information on the submission guidelines or to apply, visit AFIA's website or contact Louise Calderwood, AFIA's director of regulatory affairs.  by AFIA Source: All Extruded 
 

24/08/2020

Strong Demand for Pet Food in New Zealand

New Zealand exports a large amount of pet food, though there is also a strong import demand. In 2019, petfood imports reached US$ 120 million with the US being the number one supplier. With a population of less than 5 million people, New Zealand is the 7th largest market for US petfood with imports reaching a record level in 2019. The country has a large pet population, and in fact has one of the highest rates of pet ownership in the world with nearly half of all households owning a cat and around one-third owning a dog. Consumers also have high spending power, which makes it an attractive market for petfood. The US remains the number one supplier of petfood to New Zealand, with major competition from Australia. The top 6 suppliers of petfood to New Zealand in 2019: The US – US$ 39 million Australia – US$ 36 million Canada – US$ 15 million France – US$ 11 million Thailand – US$ 10 million China – US$ 3 million
(Source: Trade Data Monitor) Exports and imports on the rise New Zealand has experienced rapid growth in both exports and imports of petfood. Exports have seen particularly strong growth, doubling between 2015 and 2019, reaching US$ 129 million. Petfood exports are supported by the production of a variety of more 'exotic' meat products in New Zealand, including venison, possum, rabbit, and lamb. These products are integrated with values such as sustainability, natural prey and natural products. Total New Zealand Petfood Trade Despite strong and growing domestic production of petfoods, and as a result of consumers demanding a wide variety of choices of products for their pets, import demand in New Zealand has also strengthened, growing from US$ 92 million in 2015 and to US$ 120 million in 2019. Current trends in the market have seen exporters shift their product range to a higher end, pouch packet offerings, as well as vegan products, and those that contain perceived natural products. Some current trends in the market include: Organic and natural products, e.g. Preservative-free or antibiotic-free products Humanised food, which reflect products available for humans Raw or dehydrated foods, e.g. 100% natural ingredients Gluten-free and allergen-free products Convenient packaging, e.g. single-serve pouches or resealable containers Weight management products, e.g. lean meats, including turkey and venison Impact of Covid-19 Industry sources have reported that during the Covid-19 lockdown in New Zealand, petfood suppliers sold 3 months' worth of products in just 2 weeks, highlighting the importance of pets and their diet to New Zealand consumers. by USDA GAINS report

28/07/2020

Pet Food Reality: The Problem Isn’t China, It’s Us

You walk the aisles of your local pet store, or maybe you shop online – and you notice that your pet's food, treats and supplements are marked 'Made in the USA.' You think that this means it is free from any foreign ingredients, and therefore safe – right? Wrong. In fact, various ingredients can be sourced from anywhere in the world, and then assembled (made) in the USA. And, suddenly we see how deceptive that 'Made in the USA' claim can be. Where It All Began: 2007 Melamine Recall China immediately comes to mind as a danger when we think about pet food and supply sourcing. This is because the 2007 melamine pet food recall was a rude awakening for pet owners in the USA. Prior to 2007 not many pet owners thought about where their pet food, treats or ingredients contained within them came from. In fact, most recalls the decade prior were small in comparison and limited to excess vitamin D, methionine and aflatoxin contamination.[1] At the time, the melamine recall was the largest and most widespread recall of pet food in history – resulting in over 5,300 different products being removed from American shelves and least four-thousand pet deaths.[2] The biggest take away from this recall was that it included over 150 brands – those from grocery channel all the way to 'premium' brands. Showing that many companies sourced the same ingredients from the same places and utilized the same manufacturers despite what their marketing claims said. This is ultimately what prompted pet owners to start asking questions. Melamine is an industrial chemical with uses ranging from a binding agent, flame retardant and as a polymer for utensils and plates. It has also been used as a fertilizer, although it is also not approved for use as such in the USA.[3] For context, melamine-related compounds in the same family include cyanuric acid, ammeline, and ammelide. Melamine and related compounds have no approved use as an ingredient in animal or human food in the United States.[3] Just knowing these facts, the thought that melamine was even introduced into the pet food supply is unsettling and it was only by sheer chance that these products did not make it into the human food supply. The short version of the 2007 recall is that wheat gluten and rice protein were intentionally combined with melamine for its high nitrogen content. Higher amounts of nitrogen can cause the protein content of an ingredient to test higher than it actually is. In addition, cyanuric acid was also present and this combination of melamine and cyanuric acid is likely the reason the recall was so deadly – not the melamine on its own.[3] This entire incident fueled the American pet owners obsession for 'Made in the USA' products. But are products that claim to be made in the USA void of ingredients from China? Maybe not. Made in the USA – Sort Of The melamine recall gave rise to the 'Made in the USA' mark on pet food packaging, and the current Covid-19 Pandemic is fueling another wave of consumer demand for these products. But what many consumers and pet owners don't realize is that this term does not mean sourced in the USA. Instead it means an American company could make pet food on American soil, but source ingredients like vitamin and mineral mixes from outside the USA and still put 'Made in the USA' or 'Manufactured in X US state' on the label. Further, many manufacturers will claim – at least verbally, that they do not source any ingredients or vitamins from China. So, is this actually the case? No, because most pet foods on the market contain a vitamin premix, at least in part that comes from outside the USA, which many include China. More on that in a bit. The Federal Trade Commission (FTC) does oversee 'Made in the USA' claims – either expressed or perceived. This claim according to FTC standards means that all, or virtually all of the product must be made in the USA and contain no or negligible foreign content.[4] According to the FTC standards, sourcing for foreign vitamin and mineral mix would be considered 'negligible' and therefore allow a pet food company to use 'Made in the USA' on the label so long as a significant majority of the remaining ingredients were indeed US sourced. One grey area here is that 'negligible' is not explicitly defined. Further, negligible doesn't necessarily mean a small amount of the final product because the FTC also takes into account the economic factors of where ingredients are processed and where the final product is processed.[4] Simply, a fair amount of ingredients could be sourced outside the US, but the economic impact of processing the final product could potentially outweigh the outside sourcing. Misleading Consumers Evidence of how misleading some companies could be can be seen in the recent case Weaver v. Champion Petfoods USA Inc., et al. The plaintiff in this case alleged that Champion Petfoods deceptively marketed their dog food products via claims such as 'biologically appropriate', 'fresh', 'regional', and 'never outsourced'. In addition, he claimed that Champion should have to disclose trace amounts of BPA and pentobarbital – just for example.[5] In short, the court dismissed all complaints because Champion Petfoods asserts that 'biologically appropriate' is a nutritional philosophy – not a nutritional statement (aka a marketing tagline). Champion also asserts that they did not intentionally add BPA or pentobarbital to their foods – and also never warranted their products were free of these contaminants which releases them from any liability. While rulings on all complaints favored Champion – it does not absolve them of the significant issues that have been exposed. It also doesn't negate the fact that this is a loss for consumers who expect transparency and truth in what they are buying for their pets. The outcome of this case just proves the point that many of us in the industry often make: most pet food companies are marketing companies first, pet food companies second. Ultimately this decision reinforces that manufacturers are not responsible for listing each and every material that may make its way into a final pet food product, nor are they required to be fully transparent on where and how ingredients are sourced.[5] It also shows that many companies are not required, nor do they satisfactorily test inbound ingredients or outbound product for adequacy. Instead it provides examples of many of the marketing loopholes that manufacturers use to give the perception that the ingredients are superior, or sourced in one way over another – when in fact they are no different than other manufacturers. Manufactured in the USA Loopholes: One loophole that does not appear to have any regulation governing claims or advertising involves a phrase such as 'Manufactured in our US facility' and/or 'Manufactured in our Kentucky Kitchens'. Simply naming a US state is a gray area since this statement would be true, but it does not point to the sourcing of the ingredients. This is extremely deceptive to the consumer who is unaware of these details. Regardless, companies such as Tyson, Fromm, Wysong, Merrick, Wellpet (Wellness, Eagle Pack, Holistic Select) have had lawsuits dismissed as a result of this gray area – or due to gray areas under the FTC standards.[6] There are multiple vitamin premix companies in the US that also source individual components from outside the US, including China. The way they get around that fact is they mill or blend the vitamin premix in US facilities and simply act as if as if 'manufactured' is the same as 'sourced' in the USA. Regardless, sourcing of a particular ingredient from the US or otherwise does not guarantee safety, and therefore doesn't discount the need for adequacy or contaminant testing. Understanding Origin: If pet food or vitamin premix companies advertise 'made in the USA' they should be willing to provide a certificate of origin for each of the ingredients on their label. Interestingly, most companies we surveyed were not willing to provide this information. Opening the discussion about vitamin premix sourcing opens up another complicated layer of pet food industry safety, sourcing and transparency. Although, as discussed, a certificate of origin for a final pet food or premix product would not ensure individual ingredients did not originate from outside the country of origin. For example, if a vitamin premix is formulated and combined in Germany – it can still have individual vitamins that are sourced from China or otherwise. The certificate of origin for the final product would say Germany. This is because the country of origin is defined as the country where the last substantial economically justified working or processing is carried out. This is the very reason why pet food companies may not understand their product contains ingredients from China – although ignorance should not be an excuse. Do Any Vitamin Mixes Come From the USA? As of the date of this article there is only one vitamin mix company claiming to be 3rd party verified to not source any ingredients from China.[7] This sounds good, however it is simply marketing because there is not an authority providing benchmarks for determining what 3rd party verification in this context means. In fact, there are several companies that perform the verification by sourcing and auditing. There are several non-China sourced vitamin premixes for pet food available in the market, but there is only one that advertises it. However – one must realize that there are some ingredients to these premixes that only come from outside the USA. For example, sources for L-carnitine only come from China or the Czech Republic, meaning that if a premix contains L-carnitine, that premix is not 100% USA sourced – despite any marketing claims. The same goes for some other vitamins and minerals as well. The above considered, there are reputable premix companies that have been sourcing ingredients from places other than China both before and after the melamine recall. Some even make the ingredients themselves ensuring control over the process. These companies are the ones that continually receive awards and recognition for their blending, sourcing and commitment to quality each year. These companies also have marketplace longevity showing an extensive safety record. Simply, they don't have to advertise their USA sourced, or non-China sourced ingredients because their reputation and performance speaks for itself. Vitamin premix companies that hang on advertising claims without verification, performance or data to back their claims are likely a disaster waiting to happen. This is something that pet owners and pet industry professionals should be cognizant of. We've learned that most US pet food companies who claim not to use ingredients from China, aren't exactly transparent. For example, when asked specifically if companies source any ingredients from China, if they respond they will usually say one of two things: that their ingredients are sourced 'globally' (spoiler alert: that includes China); or claimed that information was proprietary. The proprietary response is a problem because companies will use this to hide certificates of origin for various ingredients, or the premix itself (China or elsewhere), or the fact that they do not perform adequacy testing. What the big miss here is that not all ingredients from China are bad. Yes, I said it - not everything that comes from China is dangerous – so long as a company is verifying safety and adequacy. In fact, 'USA' made or sourced should never be an excuse to not adequately test products. So Why Does 'Everything' Come from China? The reality is that China actually owns and controls a vast majority of the vitamin and supplement market. The same goes for human vitamin products as well. Chinese companies were able to see the consumer trends toward health and wellness decades ago and purchased a large amount of businesses in this sector. As with anything else there are bad players and there are some that go above and beyond – even exceed US quality in some instances. It's common knowledge that some industrially produced vitamins and supplements from China pose significant risk. In addition, we know that this area is also a significant culprit for counterfeit medications. The concerns from this area are legitimate and created significant issues for countless people across the globe. However, these do not negate the fact that some legitimate supplies largely come from China or may be superior to others. While high quality ingredients coming from China may actually sound counterintuitive, we often forget that Traditional Chinese Medicine (TCM) dates back at least 23 centuries – likely much further. One of the foundational concepts of TCM is the balance of energy, and includes the use of herbs, whole foods and other modalities to promote a healing effect within the body. While my description is oversimplified, the point is that those within the Chinese culture who embrace the philosophy of TCM believe in and understand the importance of high quality, clean and well sourced raw materials and supplements. In other words, obtaining vitamins, minerals and supplements from reputable sources within China, or elsewhere, and then verifying quality and purity with 3rd party testing for use in pet food and human supplements can be safe. The Problem Isn't China In fact, the problem is that we are focusing on the wrong target. This argument is often used to disguise significant issues of our own. Instead of looking to place blame on one particular thing we should be seeking to hold ourselves and others accountable. Instead of simply blaming China, we should realize that the problem is actually twofold: Lack of raw ingredient testing/verification by American pet food companies The lack of legitimate transparency from American pet food companies regarding this testing Poorly sourced and contaminated ingredients can come from anywhere. We have allowed those within other countries and the US get away with providing subpar and dangerous raw materials for a very long time. These adulterated ingredients could be by error, accident, be innocent or intentional. As discussed earlier, incidents have originated from the USA as well as China. Instead, we should be asking pet food companies how they ensure the safety of their ingredients and product as a whole. Those questions include: Do you inbound test all ingredients for pathogens, toxicants and to ensure the nutrient value is correct? This question is important because it identifies whether or not a company has processes and procedures in place that would have prevented issues like the melamine incident and the recent Hill's vitamin D recall. The pet food company or more likely the manufacturer that makes their products should have a Global Food Safety Initiative recognized 3rd party food safety certification (i.e. SQF, BRC, etc.). These certifications verify they follow procedures they have in place ensuring adequacy. Do you conduct a 3rd party nutrition analysis on all of your finished products? If the answer is yes, follow up questions should be: do those products meet an AAFCO nutrient profile? Are you willing to provide a copy of that analysis? Note that most companies are deceptive and provide 'target analysis', which is what is predicted – not necessarily representative of what is in the finished product. Be careful with terminology here. In addition, beware of the word proprietary – this does not hold a strong argument and may be a tactic to hide lack of testing, or inadequate testing. Most companies we surveyed either answered 'no' or that this information was 'proprietary'. Do you conduct 3rd party digestibility studies for each of your formulas? If the answer is yes, for any number of their formulations you should also ask if they make those publicly available. Again, proprietary is often used when this question is asked and that should be a red flag for any pet owner or pet store owner. Digestibility studies, or testing involves feeding a predetermined amount of the formula being tested to several dogs for 14 days. Then the stool is collected and analyzed to determine the percentage of macronutrients and micronutrients absorbed compared to what was fed. This process does not involve any invasive procedures, inhumane conditions or otherwise harm to the animal. Again, most of the companies we asked either refused to answer, claimed the information was proprietary or indicated they do not perform this test. So in short, this means companies who don't perform digestibility trials have no idea what the actual calorie content, or digestibility of their food is – meaning that your pet is ultimately the one being experimented on. Keep in mind that digestibility and typical nutrient analysis mean nothing without the other. Digestibility shows the amount of nutrients absorbed. The analysis shows the amount of nutrients contained within a product. Do you source any ingredients from China? Are you willing to provide certificates of origin? As we discussed, ingredients from China are not necessarily bad as long as they are well-sourced. Also, we now know that companies can and should be able to verify quality and purity via analysis and contamination testing of ingredients coming into their facility. Do you complete an analysis of your final product to ensure the formulation is correct and ensure there are not any contamination issues? Again, if companies were analyzing their final product both for nutritional adequacy and contaminants many of the memorable recalls and pet food scandals could have been prevented. Same examples apply – the melamine recall, the Hill's Vitamin D recall and it's also highly likely the dilated cardiomyopathy (DCM) and grain free debacle would never have amounted to the mess it has with these quality control measures in place. In other words, if companies were able to 3rd party verify that their foods contained required nutrients at appropriate levels and that those nutrients were digestible then grain free foods, taurine deficiency or other factors would not have been 'blamed' for DCM. Summary Ultimately, dangerous ingredients and products can come from anywhere. Believing that because something comes from the USA provides assurance of safety is arguably irresponsible. It's also arguably reckless for companies to advertise USA made/sourced products in an effort to provide perception of transparency. It's not a matter of if another recall will happen if companies don't have solid quality control in place – it's a matter of when, and how big or deadly that recall will be. In the wake of COVID-19 we have an opportunity to hold all companies to a higher standard by asking questions in order to evolve the status quo. Now that we understand that it is highly likely that some portion of your pet food is sourced from China, and that ingredients from elsewhere could also carry risk – and highlights that these risks won't go away. Instead, it's up to us to ensure we're supporting companies who are doing the right thing. References: Rumbeiha W, Morrison J. A review of class I and class II pet food recalls involving chemical contaminants from 1996 to 2008. J Med Toxicol Off J Am Coll Med Toxicol. 2011;7(1):60-66. doi:10.1007/s13181-010-0123-5 Pet Food Recalls Spring 2007 - VIN. Accessed July 16, 2020. https://www.vin.com/AppUtil/project/defaultadv1.aspx?id=5715799&template=ContentOnly Medicine C for V. Melamine Pet Food Recall - Frequently Asked Questions. FDA. Published online November 3, 2018. Accessed July 13, 2020. https://www.fda.gov/animal-veterinary/recalls-withdrawals/melamine-pet-food-recall-frequently-asked-questions Complying with the Made In USA Standard. :42. Judge Dismisses Deceptive Labeling Claim Suit. Accessed July 18, 2020. https://www.natlawreview.com/article/deceptive-labeling-claims-based-trace-amounts-sent-to-dog-house?fbclid=IwAR3Qk40CojVyUFqFFozxkdcG0lsVlRBiGgd_3ompZ_5EUORUKMGGB3WkMIQ More phony 'Made in the USA' pet food claims under attack; Multiple class action lawsuits filed | Poisoned Pets | Pet Food Safety News. Accessed July 17, 2020. https://www.poisonedpets.com/lawsuits-accuse-pet-food-makers-over-phony-made-in-the-usa-claims/ Non-China sourced vitamin premix 'first for North American pet food industry.' Accessed July 14, 2020. https://www.petfoodprocessing.net/articles/13636-non-china-sourced-vitamin-premix-first-for-north-american-pet-food-industry By Nicole Cammack

24/07/2020

Mexican Pet Food Production had only small drop in May

After record double-digit growth in March and April, pet food production volume in Mexico declined slightly. Earlier reports on pet food volume production in Mexico signaled a historical peak in March 2020, with an increase of 19% in annual terms. In April, at an early stage of the COVID-19 pandemic in Mexico, pet food volume production rose again 18.6% in annual terms, according to the INEGI (National Statistics Institute). Meaning, the pet food market saw two consecutive months of double-digit volume growth. However, as expected, such a pattern was not sustainable as the lockdown restricted the visits of millions of consumers to supermarkets and other outlets, thus hindering sales of pet food. Accordingly, INEGI recently reported that in May 2020, pet food volume production dropped 1.4% in annual terms. Although June results are not yet available, experts estimate that pet food production will register another weak month. COVID-19 impacting pet food consumption more than production Such a slight decrease in pet food production is unremarkable compared to other industries that have experienced considerably larger contractions. More importantly, such production results in the past months confirmed that the COVID-19 pandemic is impacting the Mexican pet food market mainly on one front: consumption. Contrarily, on the production side, most pet food companies continued their regular operations, probably with just some production stops for a few days or even weeks. What can we expect in the coming months? As Mexican consumers return to the new normal, consumption of pet food may recover sooner rather than later. Yet, as the pandemic is still uncontrolled and new COVID-19 cases are surging every day, it is also likely that Mexican authorities decree further lockdowns, particularly in areas with a large number of new cases. With further lockdowns, the industry might get hit again, but not considerably. The negative effect on the pet food industry will not be as bad as on other industries and the overall economy. And this is good news. by Iván Franco  Pet food Industry

23/07/2020

Tomra Food Opens New Regional Headquarters in Latin America

New premises, with Customer Experience Center and Regional Training Hub, will strengthen the customer support provided across Latin America by TOMRA Food, Compac, and BBC Technologies TOMRA Food has opened new regional headquarters to enhance its support of food processors and packers across Latin America. The new purpose-built base, in Santiago, Chile, means that TOMRA Food and its two sister companies, Compac and BBC Technologies, now all have a strong presence in the region, which contributes significantly to the global supply of fruits, nuts, vegetables, potato products, grains and seeds, dried fruit, meat and seafood. Located in the ENEA business park in the Pudahuel area of Santiago, the new headquarters are close to the city's international airport for easy access for customers from all over Latin America. The 810 square-meter, two-story building adds to the premises BBC Technologies has been operating in Chillán for 10 years with more than 20 employees. The new building accommodates offices, a meeting room, a spare parts store for greater spare parts stock, and a test and demonstration area that serves as a Customer Experience Center and Regional Training Hub. These facilities and activities are creating local employment opportunities.     Michel Picandet, Head of TOMRA Food, commented: 'TOMRA Food is growing in Latin America, as it is elsewhere in the world, and Chile is the perfect location for expanding our presence here. The new regional headquarters put us closer to all our Latin American customers to ensure they receive the best resources, service and support. This large facility hosts both Service and Sales personnel, affirming our commitment to the future in this region.' Ken Moynihan, CEO of Compac, said: 'Opening our new regional headquarters is another step forward in providing local access to our global network of training, technical expertise and services across the whole Latin American region, which exports a significant portion of the global trade in fresh produce. Fresh produce companies are looking to supply their customers 365 days per year, so they need to secure high-quality supply from the southern hemisphere. And to succeed in this high value market, exporters need the best packing lines, which is where we add value to their business.' The headquarters' spacious demonstration area makes it possible for potential customers to test machines with their own samples of produce. Latin American customers who previously wanted to do this typically had to make the longer trip to TOMRA's premises in California. Jacinto Trigo, Compac's Latin America Regional Director, said: 'Our sorting and grading technologies are so powerful, because they can inspect the product externally and internally, that sometimes people have to see the results for themselves to believe them!' The demonstration room in Santiago currently hosts five optical sorting machines: TOMRA 5A, TOMRA 5B, TOMRA 3C, TOMRA Nimbus BSI+, and Blizzard. In the upcoming months, customers will also be able to test here a Compac Single Lane Sorter with Spectrim, UltraView, and Inspectra inspection systems. Compac customers from Argentina, Brazil, Chile and Peru are already expressing interest in testing these machines, with fresh produce as varied as apples, avocados, citrus fruits, kiwis, mangoes, round fruits, and stone fruits. Johan Germeys, Regional Sales Manager LATAM, TOMRA Food, said: 'We have already delivered many tests for customers on a wide variety of produce – fresh and IQF berries such as strawberries, raspberries, blueberries and blackberries, IQF grapes, green beans, nuts, almonds and seaweed – and on every occasion, customers have been impressed by the results.'     If customers are unable to visit Santiago because of COVID-19-related travel restrictions or safety concerns, TOMRA makes arrangements to hold tests with online demonstrations. TOMRA's team is also continuing to work closely with customers despite the pandemic by holding remote meetings and making training tools available online, eliminating the need for personnel to make any unnecessary trips. Thomas Molnar, Head of Global Sales at TOMRA Food, said: 'A further benefit of the new headquarters is that people from all three of TOMRA's food-related brands are now located in the same country, working more closely together and exchanging information and ideas. This is going to benefit customers by giving us an even better understanding of their operational challenges, ambitions, and agricultural trends in the region. This is important because Latin America is such a big source in the global supply chain, and still developing.'   TOMRA Food also has regional headquarters in the USA, China, and South Africa, global headquarters in Belgium, and 32 regional offices around the world. For further Information you can contact :  Marijke Bellemans  - [email protected]   
 Marketing Communications Manager M: +32 (0)476 74 19 18
 
 

22/07/2020

I dare you!

"I DARE YOU" "- I DARE YOU! - This is the title of a book written in 1931 by William H. Danforth, founder of PURINA, and this article for PET FOOD BRAZIL Magazine that talks about the book is a tribute and a challenge to all people. who work in animal feed factories in Brazil.  But before talking about the message of the book, let's go back a little to those times, in the year 1894. At that time, the city of Saint Louis-Missouri on the banks of the Mississippi River was a must-see for anyone wanting to travel west. North American. The difficult journey from east to west was made by pioneers in horse caravans and mule carts, and Saint Louis was a refueling point for men and animals. Soon, Mr. Danforth saw an opportunity to provide more food, safe and affordable for these animals. Corn that used to be the trade in the region was often dangerous due to the presence of fungi. Oatmeal was nutritionally safer, but it was much more expensive than corn. By better handling, drying and storing corn, and by mixing with oats, the first concentrate for horses appeared: EL OMOLENO History says the slogan was: "Safer than corn and cheaper than oats"  This was the beginning of the company that became the largest in the world in the field of animal nutrition, and that really established the beginning of nutrition techniques, processes and principles for the most diverse animal species. The company was founded in January 1894, on the Mississippi River, in the city of St. Louis, Missouri, by Dr. William H. Danforth with the name of Robinson-Danforth Commission Company.  He began selling concentrated feed from Omolene, the first commercial feed for horses and mules, which at the time were animals used as means of transportation. The first products were mixed with a shovel and sewn to deliver in 175-pound (80-kilogram) bags at the new Doze e Gratiot factory located in the city of St. Louis. The food business continued to grow, aided by the popular phrase, "Purina: where purity is sovereign." In 1902, the company name changed to Ralston Purina Company, adopting the traditional world-renowned red square logo (chessboard). The brand is quickly established. It begins to appear in everything related to food and nutrition. PURINA Two years later, at the St. Louis World's Fair, the company begins to gain a reputation for promoting innovative products, gently handing out shopping bags with its new corporate logo. The first commercial dog food was created in 1860, by an American Entrepreneur named James Spratt. On a trip to London, Spratt saw the crew leave the remains of a common cookie at the time, which were eaten by dogs waiting on the docks, made with flour and water, these cookies were used on long trips because they are not perishable. and very practical. Spratt imagined that dog handlers might be interested in something with similar characteristics, given the difficulty of storing and preserving fresh food, creating in England the first biscuit, and therefore the world's first commercial dog food. A few years later, Spratt brought his idea to the United States. Only in 1926 did the Purina company enter the dog food market. At this time the Purina Pet Care Center, a large animal nutrition and welfare research and development center located on the outskirts of the city of St. Louis, opened. Innovation led to expansion, conquering Canada in 1927 (where the first food factory is built in Woodstock, Ontario), Europe, Latin America, and Asia in the following decades. It revolutionized the animal feed industry in 1928 with the introduction of the first granulated feed, called Purina Checkers. In the 1940s, the company innovated with the launch of a nutrition program with special foods for all stages of a dog's life. In 1950 PURINA began its first studies on cat nutrition, in the 1960s it started with the introduction of its products in supermarkets, and was followed by news such as cat food in addition to entering the puppy food market.  The launches continued with the introduction of the Kitten Chow line, the first dry cat food, specially formulated for faster and healthier growth. Even in this decade the brand gained great popularity in the United States with an extremely successful advertising campaign. In Brazil, Purina established the first factory in the city of Campinas in 1967, and the first industrial dog food was KANINA, still in granular form. I got to produce it, from 1976 to 1978. In 1978 Purina in its plant in Ribeirão Preto launched BONZO in extruded form, I worked in that factory from 1986 to 1992, and at that moment it was when we launched the first extruded cat food in Brazil: the GATSY, absolute bestseller. In 2001, the powerful Nestlé bought the company for $ 10.3 billion that make up the Nestlé Purina PetCare company. In the coming years, it introduces many new features to the market, including semi-wet cat food. The company currently owns the brands Alpo, Beneful, Cat Chow, Deli Cat, Dog Chow, Fancy Feast, Friskies, Go Cat, Gourmet Gold, Mighty Dog, Pro Plan, Tidy Cats, Vital Balance and others.  But let's talk a little about the book "I DARE YOU" and the challenge contained in its message. In addition to Ralston Purina Co. in St. Louis, Missouri, Mr. William Danforth also founded the American Youth Foundation to train young men and women and help them prepare for a life of responsibility and leadership. As president of the American Youth Foundation, Danforth helped establish Camp Miniwanca, a 300-acre field near
Shelby, Michigan, which he established while he was AYF President with the goal of helping youth. For more than 30 years, until the time of his death, Danforth spent time at the Miniwanca camp, where he met, counseled and inspired thousands of boys and girls. It also established the Danforth Foundation as a national educational philanthropy. His passion for helping people fulfill their destiny led him to write "I Challenge You" in 1931, and since then there have been dozens of editions. The dominant message of the book proposes that an individual be successful, the four main components of life should always be in physical, mental, social and religious balance. Summarizing the challenge: • I challenge you to lead a productive, healthy and happy life!
• I challenge you to do great things!
• I challenge you to think creatively!
• I challenge you to develop a magnetic personality and Build a strong character!
• I challenge you to share what you have learned! The message begins by asking if you can be one of the few who can lead and make a difference: less than 5% of the population - and reaching the top - less than 1% .......! Mr. Danforth was not just a dreamer. He was challenged to do great and important things, and now, through that message, he challenges you to do the same, make each stage an adventure, live fully and achieve great things! - You can be more than you are today! It is not my purpose to transcribe the book here, so I dare to try to summarize what I thought was very important, among other things also very valuable and precious. Never before in the history of our food industry are there so many training and self-training opportunities. For those who really love, there have never been so many opportunities to expand horizons! Everyone has the opportunity to be more and better than they are, but only a few will have the audacity to make it happen. Are you one of those? Our most valuable asset is the knowledge that is shared, because it multiplies when that happens. Sharing knowledge, training people is a self-sustaining process feeds you, because you are self-induced to learn more in order to share better! The more you practice the principle of challenging and sharing, the more opportunities you will have to continue doing this and make your life complete. I hope you constantly ask yourself: "What talents and knowledge do I have that I could share with my Team?" "How do I challenge myself to live better, more productive and my life intensely, and how can I share this with others?"
 " I dare you" !!!
A hug to all and SUCCESS !!! June / 2020
José Fernando Raizer
Raizer Consulting, Projects and Training Translated by All Extruded Team    

03/07/2020

What Does the Pet Industry Look Like After the COVID-19 Pandemic Subsides?

When is everything going to get back to normal? That is the multitrillion-dollar question. The multitrillion-dollar answer is increasingly looking like maybe never.  When the COVID-19 pandemic (or at least its first wave) abates and the economy reopens, it will be not with a bang but in baby steps—taking months, if not years—and varying from one locality to the next, depending on how soon individual businesses gauge the time to be right and U.S. citizens feel safe venturing back out. Even then, following an economic downturn of historic proportions, many people in the U.S. will have no job to return to. Across most industries, including pet, huge companies have furloughed or laid off millions of workers, and small businesses are likely to suffer even more, with up to 20 percent of the roughly 30 million small businesses in the United States going under. For the pet industry, that sounds especially grim as many pet businesses are very small, including tens of thousands of sole proprietorship and/or mom-and-pop pet shops and pet care service providers.  For decades, the pet market has been largely unruffled by economic distress, but this time is different. Normally bullish on pet industry prospects, Packaged Facts forecasts that U.S. retail sales will freefall 17 percent in 2020, a projection that factors in double-digit sales declines for three out of the four pet industry sectors: non-medical pet services, which are expected to drop 47 percent, veterinary (down 30 percent) and non-food pet supplies (down 23 percent). The degree of the decline and the rapidity of the recovery will vary based on how discretionary a given product or service is and how socially distant or close, with pet food holding up the best (up 4 percent) as an essential item that can be ordered online for home delivery, or picked up in-store or curbside from brick-and-mortar retailers including pet stores. No doubt, life post pandemic will look a lot different, with a number of socioeconomic trends that were already in force beforehand gaining momentum. Overarching is the accelerated migration online. As reported by The Washington Post on March 21, 'The pandemic has been a relentless destroyer of brick-and-mortar businesses as public health officials warn against in-person interactions. But the coronavirus is boosting almost anything that can be done online or with minimal human contact … Telework, online education, and streaming video have grown sharply, while movie theaters, schools, and traditional workplaces close their doors. Some will never reopen in a world where the shift from real to virtual suddenly has gone into overdrive.'  Homing in on the pet market, Packaged Facts predicts a huge jump in online sales in 2020, to 31 percent of total pet product sales, up from the pre-pandemic prediction of 24 percent, with e-commerce continuing to grow through 2024. Similarly galvanized by COVID-19, and possibly recasting the distribution of routine pet medications, veterinary telehealth will be part of the new pet market normal, sticking due to its convenience and affordability and rocket-fueled by pandemic-driven technological advancements. Veterinarians and their clients will not be alone computer-side. Millions of companies and individuals that dragged their heels with regard to telecommuting and teleconferencing will find themselves wondering—if they aren't already—what all those office commute and business trip schleps were about, discovering telework to be not just safer and less stressful, but more productive and economical. For certain industries—travel, apparel/accessories, restaurants and spectator events—the likelihood of a lasting at-home movement isn't good news. But for the pet industry, there should be a golden lining.  During times of economic and emotional stress, people rely on their pets more than usual for comfort and security, and during this time of stay-at-home orders and social distancing, the already fecund 'pets as family' trend has mushroomed. More time at home—and in many cases, away from some or all of our human loved ones—translates almost without fail into more time with pets. It also foments pet adoption and fostering, and as the at-home movement takes hold, there's no reason this trend should not as well, because spending more time at home alleviates many of the common hindrances to pet ownership. At the same time, for numerous city dwellers, the geography of home may become more conducive to fur kids given the toll the virus is taking in America's urban centers. As reported by The New York Times on April 19, 'Cities of all sizes may soon look less alluring, if drastic drops in income, sales, and tourism tax revenue leave gaping holes in budgets.'  As with the online leap, this could fast-track a trend already in force that has seen growth in the country's major metropolitan areas decline by nearly half over the past decade. As one couple rethinking their Big Apple lifestyle told the Times, 'There has been the occasional online search for adoptable dogs, who could romp around in outdoor space.' Even before the pandemic had consumers cocooning, 95 percent of dog owners and 94 percent of cat owners considered their pets part of the family, 86 percent of dog owners and 84 percent of cat owners believed their pets were important to their mental health, and 78 percent of dog owners and 73 percent of cat owners considered their pets important to their physical health.  Also underscoring the benefits of the human pet connection, in a nationally representative survey of pet owners and non-pet owners conducted by the Human Animal Bond Research Institute (HABRI) and Mars Petcare, 85 percent of respondents agreed that interaction with pets can help reduce loneliness, and 76 percent agreed that human-pet interactions can help address social isolation.  'The human-animal bond can help lower stress, and the routine of caring for a pet can provide feelings of security and normalcy for improved mental health,' explains Steven Feldman, HABRI executive director. 'Pet owners are also more likely to achieve recommended levels of daily exercise and have lower blood pressure, contributing to better physical health.' Day after day, television commercial after social media ad, as the pandemic drags on, U.S. companies and industries are reaching out to offer comfort and support—and to preserve their business. It's on the pet industry to do the same.  The large e-tailers and manufacturers of pet care staples benefiting from the online bonanza can provide free starter kits to households adopting puppies, kittens and smaller animals. Veterinary chains can pitch in with affordable options including complimentary telehealth visits, low-cost pop-up/drive-through vaccination clinics, and free or discounted wellness plans including neuters/spays. Deep-pocketed market players and organizations, of which there is no shortage, can band together to protect their $95 billion interest with major media advertising driving home the benefits of pet ownership during the pandemic and after, inviting the public relations support of celebrity pet market advocates like Rachael Ray, Ellen DeGeneres, Martha Stewart and Glenn Close. Independent pet stores, veterinary clinics, pet service salons and entrepreneurs can pool resources toward grass-roots pet adoption drives. Thanks to the early action of industry groups including the Pet Industry Joint Advisory Council (PIJAC), pet stores have been deemed essential businesses during the pandemic, as have veterinarians, an enviable status that can further benefit from pet adoption initiatives now and as the economy reopens.  Some areas of the industry may never be the same; with travel down and telecommuting up, pet boarding will have a hard row to hoe. But the faster and fuller recovery of the U.S. pet industry hinges in large part on preserving as many businesses and jobs as possible, and the surest way to do so is by driving consumer demand for pet products and services with a pet ownership boom. During 2020, the pet industry is going to take a hit. Blame that on the virus—just not so much as to eclipse the generational opportunity squarely before us. by David Lummis is the lead pet market analyst for Packaged Facts

02/07/2020

Resilient Pet Industry Segments Holding Fast in Uncertain Times

 Some segments of the pet industry may be rebounding from the COVID-19 pandemic faster than expected, according to a new op-ed by market research firm Packaged Facts. The piece is based on information found in its latest 'U.S. Pet Market Outlook, 2020-2021: The COVID-19 Impact.' The firm said the economic situation caused by the pandemic 'may continue to be felt for years after the immediate medical crisis is past.' Although pet food, namely dog and cat food, is notoriously 'recession-resistant,' other non-food products have seen an uptick in sales due to two main trends. The first is a continued increase in pet adoptions across the nation, causing sales growth for durable pet accessory items, such as habitats, carriers, bedding and toys. Packaged Facts estimated this also caused a surge in 'novelty and pampering purchases' as owners welcomed new pets into their lives. Packaged Facts noted the surge in dog adoption rates runs parallel to pet ownership growth after the Great Recession in 2007. Dog ownership rose from 34.9% in 2007 to 38.1% in 2011 during that period. "This pattern has repeated itself and then some, with pet appeal unleashed in full force,' explained David Sprinkle, research director at Packaged Facts. In the three months following the initial COVID-19 outbreak in March, 4% of adults in the United States adopted a dog, 4% adopted a cat and 4% adopted another type of companion animal, particularly reptiles and small mammals. Packaged Facts described the number of reptile, small mammal and other pet adoptions to be 'disproportionately high.' The second reason for increased pet supply sales is explained by Packaged Facts as a trend toward do-it-yourself products, as regular grooming and veterinary services have been interrupted by stay-at-home orders and business restrictions posed by the pandemic. As a result of this surge in non-discretionary pet product sales, the market research firm is projecting pet product sales to grow 8% to $59 billion by the end of 2020 from $55 billion in 2019. Packaged Facts noted that multi-pet ownership among higher-income households could help to augment sales of premium pet products during this period as well. The growth of e-commerce has also been amplified by the pandemic as pet owners turn to online platforms to get the products they need. Pet services such as grooming, veterinary care and boarding, are the hardest hit segments within the US pet industry, Packaged Facts added. In closing, the market research firm suggested that although the long-term ramifications of COVID-19 are unknown, the resilience of the US pet industry holds strong as humanization, premiumization and increased time at home adds momentum to this growing market. By Jordan Tyler  Package Facts
 

18/05/2020

2020 trends for the Pet Food industry

We, who are active participants in the pet food industry, know this: 2019 has been a year of great growth.
In this article we tell you what are the main trends that will take to the market during this year 2020 and those that follow!
Clarification: although we will tell you the trends for the pet food industry, the truth is that we are experiencing a particular year due to the great global uncertainty. Still, we want to bring positivity to our readers, and that's why we bring you this information so that you know how, sooner or later, you can grow your industry business. First, what is the context? The American Pet Products Association claims that the pet food and products market is in a phenomenal growth stage. According to their statistics, almost 70% of American society has at least one pet, and the vast majority of people consider them an essential part of the family. Therefore, it is not surprising that changes and improvements that are implemented in humans impact, consciously or not, on the quality of life of pets.
The truth is, over the past 5 years, human foods have made tremendous progress: high sugar and ultra-processed foods are no longer so highly regarded, and organic, natural, gluten-free, plant-based, and sustainable foods have gone gaining the preferred terrain. If people consider their pets as a member of the family, what is actually happening is expected to happen: they are increasingly inclined towards high-quality, healthy pet food as they and their families human feed. Changes and increasing trends Trends have always existed, both in the pet food industry and in other human-oriented industries.
Likewise, trends in the pet food market usually manifested themselves with some time lag - until now, three to five years after a trend hit the human market, according to online magazine Pet Food Industry. Now these times have decreased. The report released by the magazine states that this event is due to greater access to information and more spending capacity on pets, among other things. Such is the demand with which pet owners are handled today that the industry was forced to make great progress in the development of prebiotic, probiotic or gluten-free supplements, for example, thus overcoming the advances in human food in these areas. Now these are the main trends for 2020 and beyond! 1-Electronic commerce While this trend was already within expectations, due to the Coronavirus, the increase in pet owners buying online has increased dramatically. According to a Packaged Facts report, an up to 10% increase in 2020 was expected from electronic pet food buyers. Due to the confinement situation that is currently imposed in a large number of countries, this number is expected to be reached and even exceeded by the end of this year. 2-Organic and natural According to a Farm Journal study, the increase in the purchase of organic pet food has grown almost as much as for the human sector. This is mainly due to a greater awareness of what organic food entails: a significant amount of nutrient-dense calories and the non-use of pesticides, synthetic fertilizers or genetically modified organisms. Thus, pets feed on fresh ingredients that are free of GMOs. In recent times, a new concept has been introduced in the industry: holistic food. To which it refers? A holistic food not only provides optimal nutrition for pets, but also contributes to its general well-being. Ingredients such as Omega 3, Omega 6 and prebiotics are waiting for their use in production in the sector to skyrocket. Although it is true that even the values ​​of 100% free of agrochemicals prevent their consumption from growing at a massive level, this is expected to happen in the coming years. 3-Sustainability in all stages of the process The sustainability concept is made up of three pillars: economy, environment and society, which, in the pet food industry, translates into initiatives on: ingredients, packaging and operations. ● Ingredients: a sustainable practice of the pet food industry is the use of the remains and unused parts in the production of food for humans, such as kidneys, liver or animal meat remains. ● Packaging: As millennials become the industry's most influential consumer, consumption of eco-friendly, recycled, or compostable packaging and products increases gradually. ● Operations: manufacturers are implementing protocols that positively impact the environment. Some measures are, for example, minimizing the use of water and natural gas, reducing emissions and waste. Another parameter of this trend is the demand for food from small and local suppliers. Consumers no longer buy their pet food only at hypermarkets. Instead, in recent times there has been an increase in the preference for locally owned and operated stores, where it is more likely to find small food brands (which they suggest as synonymous with trust) and aligned to the requirements of sustainability. Currently, 50% of pet owners are willing to pay more for food and / or products with less environmental impact; and this percentage will only grow. 4-The more personalized, the better Naturally, we humans are attracted to personalization. Now, this has begun to transfer to the preference of personalized products for your pets. The ability to prepare food for your pets gives owners a greater sense of control over feeding their pets. During this year and the next, we will see an increase in the demand for the delivery service, fresh or frozen food customized or tailored for a particular pet and snacks or sandwiches adapted to the needs of each animal. Food with personalized formulas to treat digestive or overweight problems, for example, will gradually gain their place on the market. The bottom line is simple: more awareness! The forecast of trends, wherever you look, points to a greater degree of awareness and concern for the quality of life of pets. Mintel, a market research agency, released a report that reaffirms this idea: Pet owners are looking for a more conscious approach to what they give their pets and the expense they spend for and by them. The other market drivers highlighted by the report are rights, identity, and experiences. We can affirm that there is a clear relationship between how humans feed and how they feed their pets. As people become more interested in the quality of what they consume, they proportionally become more concerned with the choice of food for their pets. Without a doubt, the pet food industry has done a solid job in responding to the demand for better options. Do you think these trends influence your area? Tell us in a comment below... Source: All Extruded    

12/05/2020

Pet Food Webinar - Buhler

In recent years, the requirements for pet food have increased significantly: different sizes and shapes, specific moisture contents and formulations and trends such as fresh meat have to be considered. Additionally, premium pet food needs to be healthy, flavorsome and attractive to animals and their owners. In this webinar we show you how you can produce high quality pet food in an efficient and safe way. Find out how the new Bühler Single-Screw extruder minimizes downtime and reduces product recalls thanks to its hygienic design. Overview Title: Efficient and safe pet food production Date: Wednesday, May 27, 2020 Time: 03:00 PM Central European Summer Time Duration: 45 minutes Content will be in English.
What can you expect from this live experience event:  10 minutes about current trends and challenges of the pet food market
20 minutes about pet food production and the Single-Screw extruder
15 minutes for your individual questions Speakers Marcel Ramseyer
Head of Market Segment Pet Food - Bühler AG Marcel Ramseyer, 37, Swiss and Dutch citizen, has been appointed as the new global segment manager for Bühler's pet food business in January 2020. He holds a degree in mediatechnics, an executive MBA in general management and international marketing and a CAS in Leadership. He has been with Bühler since 1998 and got to know the company from the bottom up, first in various positions in project management, then in marketing- and product management, followed by heading the CF and VN R&D department at Bühler Bangalore / India during a two-year stay abroad. In 2016 he took over the management of the marketing & service department within the business area value nutrition. Nandor Caluori Area Sales Manager South America & Switzerland (Business Unit Human Nutrition) - Bühler AG Since January 2020, Nandor Caluori is responsible for the Sales & Service business of the Latin-American & as well the Swiss market regions of the Human Nutrition business unit (HN-BU). He is operating out of the Sales-Excellence team at Bühler's headquarter, based in Uzwil Switzerland. Nandor is 33 years of age & owner of the Swiss and Italian citizenship. With Bühler he has been since 2002 & has therefore a profound knowledge background from various different positions within Bühler (HN-BU Customer-Service, Upgrade-kit/ Retrofit-sales business for Europe, global commissioning engineer). Education wise he holds a Bachelor of Science degree in Business Administration & has a mechanical background due to his apprenticeship & on-the-job experience. To be registered in the Webinar Click HERE   by All Extruded

07/05/2020

AFIA - Banding Together in Times of Crisis

For the first time in recent memory Americans are seeing images of empty store shelves, long lines to get into stores, and closed restaurants.  The novel coronavirus pandemic has created concerns about the stability and safety of the nation's food supply. Nearly 17 million people who recently lost their jobs are now wondering if they can pay their basic bills. The truth is, Americans have a lot on their plates right now but wondering from where their next meal will come should not be one of them.  We in the animal food industry are working to make sure their actual plates are filled with the affordable and nutritious protein, aquaculture and dairy products that they have come to expect. Like our counterparts in the human food industry, the animal feed and pet food industries are an 'essential' business, keeping machines running at roughly 6,200 US manufacturing facilities.  Each day these facilities are producing feed for America's livestock, poultry and fish as well as providing food and treats for our beloved animal companions. While roughly 945,000 employees are working around-the-clock to support the production of the US feed and food supply, the companies that employ them are taking extra precautions to keep them healthy so that they can continue reporting for duty. However, maintaining a strong food supply is not all our industry is doing. I am proud to say that many of the American Feed Industry Association's (AFIA) members are contributing time, resources and energy to serving Americans and the medical communities in other charitable ways. For example, Alltech's Lexington Brewing and Distilling Company in Kentucky is using its own supply of alcohol to make and donate much-needed hand sanitiser to city and state leaders fighting the COVID-19 epidemic. Biofuels producer POET was able to enhance the existing capabilities of its plants to create an all-natural, ethanol-based sanitiser product that will help alleviate the needs of high-risk groups, including assisted living facilities and hospitals, in the Sioux Falls, South Dakota, area. Meanwhile, Texas Farm Products donated 400 N-95 respirators to its local call centers and testing sites and Animal Science Products donated face shields for emergency workers.  Other AFIA member companies, including ADM, are pledging millions to various organisations, including the United Nations Foundation's 'COVID-19 Solidarity Response Fund for the World Health Organisation' and various regional and local charities involved in COVID-19 relief and mitigation. ADM is also providing grants to employees facing financial hardships through its Colleague Emergency Fund. Companies are also picking up the tab to keep Americans fed. For instance, Smithfield Foods launched the Good Food Challenge, donating millions in cash and in-kind donations, such as four million servings of protein, and inviting the public to support them in their efforts to provide up to 10 million meals to Feeding America's network of 200 food banks. Kalmbach Feeds will donate one meal to Feeding America for every bag of Kalmbach Feeds, Tribute or Formula of Champions branded feed sold. Smithfield Foods also donated funds to the Children of Restaurant Employees (CORE), which supports food and beverage service industry employees and their families in need following a COVID-19 diagnosis, through #TheGreatAmericanTakeout social media campaign.   Tyson Foods is committed to serving the local communities where its plants operate by donating four million pounds in protein products and community grants. Grants will go toward nonprofits providing emergency response efforts, such as rent and utility assistance, food distribution, healthcare, childcare, small business support and other economic recovery services. It is also bolstering its Helping Hands program, which supports employees facing financial hardship. Foster Farms and Perdue Farms pledged their support to food banks and community organisations in the communities where they operate by way of donating millions of pounds of protein to those in need. Elanco Animal Health launched the Elanco Foundation, which is pledging to fight rising food insecurity challenges in communities where it operates. In Indiana, where the company is headquartered, it is leading a coalition to raise over a million dollars to feed 10,000 families with children in the Indianapolis Public School System for eight weeks, where roughly four in five children struggle with having enough food to eat at home. Mountaire Farms donated 40,000 pounds of chicken to the Delaware Food Bank and another 30,000 pounds of chicken to food pantries and the Boys and Girls Clubs. In addition, it has discounted chicken for employees and those shopping at select retailers in the area. Ardent Mills donated flour as part of a partnership with Heidi's Brooklyn Deli to give away bread at various locations from California to Maine. Companies are also looking for opportunities to divert food products intended for use by other industries, such as travel. For example, with the decreases in cruise ships sailing out of Florida, Cargill Protein donated 10,000 pounds of frozen beef, pork and chicken to food banks in the Florida Keys. Our members are also finding ways to give back to the nation's pets, who are providing so much comfort and solace while we adjust to a life of social distancing. Hill's Pet Nutrition is donating pet food to pantry partners, animal shelters and other nonprofits caring for pets through its Food, Shelter & Love program, Disaster Relief Network and in conjunction with some of its animal welfare partners. Other members, such as Greenies, Merrick, Nature's Variety and Wellpet, have taken a different approach, offering discounted prices on pet food and treats, and the amount that is discounted gets donated to COVID-19 relief efforts. This is a win-win situation, allowing people to benefit from more affordable food, while supporting the efforts to curtail this deadly outbreak. These activities are in addition to our industry's 'hometown heroes,' team members who are giving back in other ways to support the country's COVID-19 relief efforts - from donating blood, to volunteering to support ambulatory efforts, to delivering groceries to the elderly, to providing pet food to people who have lost their jobs, and more. These philanthropic examples are just a snapshot of the work the animal food industry is doing to support the needs of their local communities, employees and customers during this unprecedented time.  At the end of the day – our industry is one that bands together in good times and in bad to support our two-and-four-legged friends in need. We may not be the country's largest industry, but we are definitely one of the mightiest as we join together for a common cause. 
by Constance Cullman, President and CEO, American Feed Industry Association

05/05/2020

UNITED PETFOOD ANNOUNCES PLANNED ACQUISITION OF JONKER PETFOOD

Ghent, 5 May 2020 - International pet food producer United Petfood has announced that a letter of intent has been signed for the acquisition of Jonker Petfood in Waalwijk, the Netherlands. The takeover of this Belgian family business' 14th production facility is part of its planned growth strategy. It includes the acquisition of a third plant in the Netherlands that will further strengthen United Petfood's position in the Dutch market. Jonker Petfood is a family business with many years of experience in the production of dry food for dogs and cats. The site has modern lines for all production stages and was expanded with additional warehouse and office space in 2011. The intended acquisition still needs to be approved by the German Competition Authority. United Petfood and Jonker Petfood aim to conclude the deal in early June 2020. "Our network of production sites offers flexibility and brings our production closer to our customers. 'United' remains our guiding principle in everything we do," the management of United Petfood says.

26/04/2020

USDA Safety and Compliance Requirements for Food Processors

Preventing illness and contamination across the food supply chain is a challenging process, with many regulatory bodies involved. It can be difficult to know where the responsibilities of one group ends and another begins. The USDA and the FDA work closely together in different areas of the food supply chain to ensure sanitation and safety. In some cases, USDA safety and compliance requirements and inspections are similar to the FDA's, and in other ways they are different. Grant of Inspection and HACCP The USDA requires that businesses and facilities working with meat, poultry, eggs and egg products apply for a Grant of Inspection. There are several steps to this process, including application, registration, sanitation requirements, and hazard analysis and critical control points (HACCP), among others. This is similar in some ways to requirements set forth by the Food Safety and Modernization Act (FSMA). HACCP for a Grant of Inspection is similar to FSMA requirements in many ways. HACCP requires the following: Written hazard analysis: Where hazards are likely to occur in the production process and how these can be prevented. A flow chart: A flow chart should describe the steps in the product process, the purpose of each process, and any hazards associated. Written hazard plan: For each product, a written hazard plan should address the associated hazards and how to prevent or mitigate risk. Corrective actions: How to prevent a problem or mitigate risk if a problem occurs. Validation and Verification: Validating that the HACCP plan works and verifying that it continues to work. HACCP Records: How to maintain records to show the HACCP plan is being followed. Sanitation Procedures Businesses and facilities that work with meat and poultry must have strict sanitation procedures in place. This helps to prevent the spread of bacteria and foodborne illness, or limit the damage if contamination occurs. These procedures and requirements are also similar to FSMA. A thorough and effective sanitation plan is one of the best ways to prevent illness and mitigate risks in your facility. Your Sanitation Standard operating procedures should include the following. Keep in mind that all facilities are unique, and this list is not exhaustive. Team responsibilities: who is responsible for sanitation and what their duties include. Disassembly: Machines that are not suitable for clean-in-place procedures must be disassembled. Scrubbing: For sanitary cleaning chemicals to work, debris, grease and oil must first be removed from tools and machines. Facility cleaning: The facility itself, as well as the tools and equipment, should also be cleaned, including floors, walls, and ceilings. Sanitary garments: Garments like gloves, aprons, and other gear should be changed at least daily, or more often if necessary. Verification: A process must be in place to show that these procedures are being conducted properly. Corrective actions: If any cleaning procedures are not followed, corrective actions should be in place to stop production if necessary and prevent the problem from happening again. Recording-keeping: Accurate record-keeping shows when cleaning procedures are being conducted, and by whom. Recall Procedures Even the best sanitation and hazard management procedures don't work 100% of the time. This is where recall procedures come in. Just as FSMA requires recall procedures for other food processors, the USDA requires recall procedures for meat and poultry processors. Recall procedures are intended to reduce the impact of contamination by stopping the distribution of contaminated food. A recall can also be used if contamination is not harmful, but foods have been mislabeled or an excess of harmless ingredients have been used. In meat processing and other food processing, the requirements are similar. You should have the following, though this list is not exhaustive. Recall team: who is required to implement a recall and what are their duties? FSIS office: the contact information for your local Food Safety and Inspection Service office. Hazard evaluation: on what criteria do you decide to conduct a recall? Recall scope: how will you determine where products must be recalled from? Records: how are products traced and how do you store and manage these records? Recall notice: how will you communicate your need for a recall? Recall disposal: how will the recalled products be disposed of? Keeping food and facilities safe requires everyone's participation. With thorough procedures in place, as well as verification and regular assessments to ensure these procedures work, you can reduce risks of fines, complications and recalls. by All Extruded

16/04/2020

Discover how Brexit affects the Pet Food Industry. Don´t you know yet?

Nobody imagined, when deciding the future of the United Kingdom, that Brexit would affect its 54 million pets. On a much lower level, no one saw that behind these pets would be producers of food, drugs and anyone involved in the chain of production and distribution of food and supplies for pets. In this article we tell you what are the main problems in the pet food market against Brexit. The UK pet food industry affects not only that nation, but also the entire European market, given that the EU has come to use up to 80% of raw materials from there. However, it should be noted that since the announcement of Brexit, the level of export of pet food in the United Kingdom has fallen by 1%, and that the official exit from the EU has not yet been launched. The United Kingdom is among the 15 countries that most export their pet food production worldwide; it is, precisely, in the number 10 position. The decisions made from now on will lead to an even better position, or it will begin to see more exponential losses for not standing out for its bureaucratic facilities, competitive prices or quality, compared to its major competitors, such as China. The UK's animal health and food safety standards are among the highest in the world. This is due, among other things, to the regulation that falls on raw materials, manufacturing processes and quality. In addition, related practices, such as official veterinary centers, hygiene, and disease outbreak prevention are regulated under strict guidelines and guidelines. For the PFMA (Association of Pet Food Manufacturers of the United Kingdom), the five main points to deal with and solve against Brexit are: 1. Animal safety, health and welfare standards.
2. Sustainability of supplies.
3. Legislation
4. Future trade
5. Workforce Animal welfare
The pet food sector is in a unique position when it comes to animal welfare. In the UK, it's not just trying to preserve and improve the well-being and health of pets, but livestock as well: by providing the best nutrition possible for livestock, they are provided with a better life. In this way, by closing the circle that is formed, pets are provided with better quality food, and that is why maintaining the high levels of welfare of farm animals after Brexit is essential. Sustainability
UK pet food producers are proud to contribute to sustainability in the agri-food sector. Manufacturing companies use large amounts of animal surplus from human production and consumption to manufacture pet food. For example, in 2016, they used around 600,000 tons. If not reused, all that quantity of raw material would have to be discarded; avoiding it gave the pet food industry remarkable value. Also, for this chain to continue, strong UK agricultural policies will now be needed, as well as preserving high standards of well-being and safety. Guaranteeing the quality levels of your pet food will only provide them with a place of respect and reference when it comes to marketing worldwide and, mainly, in the market outside the EU. No duty barriers
An important factor in the discussion of future trade agreements with the EU is the impact of the new tariffs. In general, the impact for this sector is considered to be more critical than for others, since it would require, among other things, export health certificates, proofs of the origin of the raw material used in the manufacture of pet food and the Veterinary inspection at the borders. Importation of products
Experts from the UK pet food market claim that, should the new regulations allow any pet food to enter regardless of its components and hence its quality, then the domestic market would have no way to compete , since local agricultural products are of better quality and, consequently, more expensive. Likewise, UK pet food consumers are used to high quality products; Even so, opening the doors to producers in the rest of Europe would have a negative impact on local producers, since competition would increase significantly, and perhaps many pet owners will start to opt for cheaper products, even if that implies a lower quality of food and nutrients. The Veterinary Workforce
Currently, the associations related to the animal sector are in the bid for the Veterinary career to be considered as an occupation with fewer and fewer new professionals, which is known as a scarcity occupation. It is estimated that 85% of veterinarians working in slaughterhouses and up to 30% of all veterinarians in the United Kingdom come from countries of the European Union. If their presence and work were affected or interrupted by Brexit, consequently both the health of pets and the quality of the food they consume would be affected. What UK voices say about the pet food industry
Peter Pritchard, the CEO of Pets at Home, the UK's largest pet supplies retailer, says the key to managing the market after Brexit will be deciding how they want to position themselves in the international market. If you choose to position yourself with quality food for animal welfare, and even improve the product for export, the result for the domestic market would be highly positive. Conversely, if the government debate leans in favor of lower quality raw materials, such as chlorinated chicken (currently the use of which is prohibited within the EU), the sector would be highly affected and in disadvantageous conditions to compete with the world market. Until now, UK producers have been exporting up to 80% of their production to other EU countries. If a trade agreement is not reached to maintain these export levels, it will be impossible for the internal market to benefit, since replacing that amount with other countries outside the EU would have a much higher cost of transport and bureaucracy. If an agreement is reached to maintain export levels to countries belonging to the EU, and if new international markets are added to this, the pet food sector will benefit substantially. On the other hand, in an open letter to the Government, the Pet Food Manufacturers Association calls for them to be provided with pet food manufacturing businesses and deals in the UK. The president of the Association affirms that the producers are from large multinationals to small companies that operate only at the national level. 90% of these producers are SMEs, of which the majority trade outside the UK but within the EU. All of them provide the best quality food and wish to continue doing so, but their possibility of activity will depend on future trade agreements with the EU. So what can we conclude from the pet food industry?
This is a summary of the current, and still inconclusive, situation of the pet food industry in the UK and the EU. In any case, there is no doubt that the movements and measures taken in the new United Kingdom will impact worldwide, given its high level of exports and power within the industry. As time goes by, we will inform and update the measures and decisions taken for the well-being and growth of the industry. Do you think this will affect you? We read you...   Source: All Extruded, The Pet Food Magazine

14/04/2020

Kemin Industries Names Patrick Wood Chief Financial Officer

Wood promoted to leadership position following recent retirement of longtime Kemin leader Tammi Guldenpfennig MOINES, Iowa, April 6, 2020 /PRNewswire/ -- Kemin Industries, a global ingredient manufacturer that strives to sustainably transform the quality of life every day for 80 percent of the world with its products and services, has appointed Patrick Wood, formerly Vice President of Finance for Kemin Nutrisurance, as Chief Financial Officer, effective as of April 1. Wood joined Kemin in 2013 as a senior accountant before becoming an accounting manager a year later. The following year, he was promoted to controller for Kemin Animal Nutrition and Health – North America, and in 2015 became finance director for the business unit. In 2018, Wood took on the position of Vice President of Finance for Kemin Nutrisurance, the global pet food and rendering technologies business unit. "Since joining Kemin, Pat has shown his exceptional aptitude for managing financial operations in a variety of business units and across international boundaries," said Dr. Chris Nelson, President and CEO, Kemin Industries. "When it came time to fill Tammi's position upon her retirement, Pat's ability to drive continuous improvement and experience developing and executing global strategic plans and budgets made him an excellent fit." In his time at Kemin, Wood has contributed to Kemin's continued growth, leading multiple due diligence and acquisition teams domestically and internationally. "I look forward to contributing to Kemin's continued success and achieving our next strategic initiatives on our journey to transform," said Wood. Wood succeeds Tammi Guldenpfennig, a longtime Kemin leader who spent 30 years with the company. Serving as CFO since 2002, she helped transition Wood into his new role, which oversees finances for all Kemin's 16 business units around the world. "Kemin has been lucky to have the steadfastness and dedication of Tammi Guldenpfennig in the 18 years she served as CFO. After 30 years with the company, we are sad to see her go but very happy for her to enjoy retirement after her dedication to Kemin," said Dr. Nelson. Wood received both his bachelor's and master's degrees in accountancy from the University of Iowa. He successfully passed all parts of the Certified Public Accountant exam and serves on the board of Greater Des Moines Habitat for Humanity. Wood will be based at Kemin's worldwide headquarters in Des Moines, Iowa, U.S. About Kemin Industries Kemin Industries (www.kemin.com) is a global ingredient manufacturer that strives to sustainably transform the quality of life every day for 80 percent of the world with its products and services. The company supplies over 500 specialty ingredients for human and animal health and nutrition, pet food, aquaculture, nutraceutical, food technologies, crop technologies and textile industries. For over half a century, Kemin has been dedicated to using applied science to address industry challenges and offer product solutions to customers in more than 120 countries. Kemin provides ingredients to feed a growing population with its commitment to the quality, safety and efficacy of food, feed and health-related products. Established in 1961, Kemin is a privately held, family-owned-and-operated company with more than 2,800 global employees and operations in 90 countries, including manufacturing facilities in Belgium, Brazil, China, India, Italy, Russia, San Marino, Singapore, South Africa and the United States. Media Contact:
Lauren Burt, Head of Worldwide Communications, [email protected], +1 515-249-4219 © Kemin Industries, Inc. and its group of companies 2020. All rights reserved. ® TM Trademarks of Kemin Industries, Inc., U.S.A.
Certain statements, product labeling and claims may differ by geography or as required by government requirements. SOURCE: Kemin Industries  

01/04/2020

COVID-19’s indirect Impact on Pet Food in Latin America

Quarantines and fear over the pandemic are leading to increased pet abandonment in Latin America. Fortunately, pets are not affected by the novel coronavirus (COVID-19) in the same fashion as humans are. There is extensive information on why dogs and cats are not viral disease transmitters to humans. However, the transformation in pet owners' lives due to the pandemic and the fear associated with it is leading to pet abandonment in Latin America. Several local pro-pet organizations are urging pet owners to avoid leaving their dogs out in the street amidst the outbreak. Countries trying to provide pet food to abandoned pets One of many problems that societies face with abandoned pets is feeding them. To mitigate the situation, some governments in Latin America have implemented a few actions to help street cat and dogs. In Perú, for example, provincial governments are installing pet food dispensers on the street to periodically feed street dogs. Most pet food dispensers are made from recycled PVC tubes that are attached to walls and lampposts. In Bolivia, the government is supporting shelters with supplies of pet food during the quarantine period. In Colombia, authorities launched a campaign nationwide to protect pets during the outbreak. In some cities, the government installed pet food dispensers in the streets, exhorting citizens to donate dry pet food for fill the dispensers. In other cities of Colombia, the local governments are requesting donations of frozen pet food given likely shortages of dry food. In Mexico, there are dog shelters, such as Colitas Felices Juárez A.C., requesting donations of pet food, as the quarantine is impacting their traditional programs of donor visits to their establishment. Overall, dozens of dog shelters are suffering from pet food shortages and are urging the population to donate. As these shelters are privately owned, they are using social networks like Facebook to launch aid campaigns. Shelters may need more pet food donations, support There are several stories and experiences as to how the pandemic is reshaping the dynamics of the pet abandonment situation. In the coming weeks, most Latin American countries may reinforce or extend their pandemic quarantine measures, and such animal shelters would require further support. by Ivàn Franco   Pet Food Industry 

30/03/2020

UNITED PETFOOD GROUP TAKES OVER STATE-OF-THE-ART PETFOOD PLANT IN COEVORDEN (NL) FROM IAMS EUROPE B.V.

March 30th 2020 - International Pet Pood manufacturer United Petfood has acquired the Dutch IAMS Europe B.V. plant in Coevorden from Spectrum Brands. The site currently manufactures the IAMS and EUKANUBA brands and will continue to do so in future. United Petfood is merely taking over the plant. The Spectrum Brands organisation will continue to own and market the brands. The Dutch company IAMS Europe B.V. was founded in 1999 and like United Petfood, it is an experienced player on the pet food market. The Coevorden site is a high-tech, ultramodern production facility and boasts generous storage capacity. In addition to production for the IAMS and EUKANUBA brands, United Petfood will also develop additional private label volume at the site. According to United Petfood's board of directors, "the takeover of the Coevorden plant offers new growth opportunities and helps us consolidate our position on the European market. The production site also brings additional capacity and new technological possibilities that will enable us to further upgrade our customer service". Source: UNITED PETFOOD

15/01/2020

Pet Technology: Totally amazing or Too Much?

How do you use technology as a pet owner? Technology can help us manage busy schedules, stay on track with our fitness goals and connect with family and friends who live far away. In many ways, the newest tech gadgets can also be advantageous for our pets — but do they have any downsides? In humans, for example, too much time spent engaged with our phones can be detrimental to our mental and physical health. So, is there such a thing as too much technology for our pets? In order to live their best lives, pets only require the right nutrition, care, exercise and attention. While technology will never replace a cat curled up in her owner's lap or a devoted canine companion lying at his owner's feet, it can simplify life with pets in several ways. Nutrition: An estimated 60% of cats and 56% of dogs in the U.S. are overweight or obese. As such, a tech tool for weight management can be a real life-changer for chubby pets. Smart feeders and smart scales can help with portion control. Smart feeders for multi-pet families ensure that each pet is given the right amount of food and can also help cut down on fights over the dinner bowl. Smart water bowls encourage drinking and are a simple way to monitor whether or not pets with medical conditions are drinking enough. Veterinary care: Apps can help connect pet parents with vets and other healthcare providers. Visits to the veterinary clinic can be both stressful and inconvenient, but a virtual visit or text chat with a vet can eliminate some of those issues. At-home doggy DNA tests can unravel the mystery of a mixed-breed dog's genetic makeup, allowing owners to learn more about the potential health issues linked to their pet's breed and background. Microbiome test kits identify the type of microorganisms living in our pet's digestive tract, giving us further insight into their health, immunity and behavior. Exercise: GPS devices and step trackers can tell us just how active our pets have been during the day. Are they couch potatoes, or are they running laps around the living room? This data can help us determine whether a 30-minute walk will be enough to wear out our pup at the end of the day or if we will need to spend more time at the dog park. This technology can also help us locate our pets if they decide to go on an unapproved solo adventure. Cameras: Who doesn't want to see what their pets get up to when they're left at home alone? Whether it's separation anxiety — in the pet or the human — or a burning desire to help your fur-baby become the next viral video star, smart cameras give us a peek at what our pets do when we're not around. They can also help keep our pets safe in the event of a fire or break-in. And who knows? You may even catch them doing a little counter-surfing — in which case, you can offer them a quick scolding via video chat. Pet technology certainly has its advantages: smart cameras help keep both our pets and our homes safe, walking around the block in order to earn a badge on an app is still exercise, and texting with your vet can provide peace of mind. Ultimately, however, we should remember that pets are pretty low-tech; their biggest desire is usually just the pleasure of our company. Technology will only continue to improve and make our lives easier — for example, autonomous robots designed to automatically scoop dog poop are currently in the works. This begs the question, though: Will we eventually be plagued with too much data from our pets? All we know right now is that this is a possibility. In the end, owners will be best-served to remember that an app, a smart bowl or several hours of livestream video will never replace what we love most about our pets and the joy we feel in caring for them. Author: Kami Grandeen

27/12/2019

Uruguay: Small yet Developed Pet Food Market

Thanks to a younger population and high level of pet ownership, Uruguay is a relatively strong pet food market. The Uruguay pet food market possesses some first-class factors that make it stand out in its region. Like its neighbor Argentina, it is a pet-loving country. To explain the reasons behind Uruguay's market success, it is necessary to assess some population dynamics, as they play a key role in the development of the industry and influence how Uruguayans pamper their pets. First, the human population in Uruguay is estimated at 3.5 million people, and 51.5% are women. Also, the country likely has the highest rate of homes with only one person across the region, at nearly 23% of the total households. In terms of age, millennials represent 26% of the total population; yet, if we consider millennials plus gen X together, the proportion goes up to 43.3%. Considering such figures, we estimate Uruguay has the highest pet ownership rate in South America (only dogs and cats), at around 69% in 2019. As for the pet food market, dogs and cats consume nearly 120,000 tons of pet food per year.  Where are the current pet food market opportunities? Given the favorable demographic trends in Uruguay, it is likely that some business opportunities lie in the e-commerce arena. As in other markets across the region, online sales are just starting to develop. However, this country has the perfect combination to further grow online sales. For example, according to the consultancy firm BS LatAm, Uruguay has the highest use of credit cards in the South American region, with a penetration rate of 35.6%, ahead of Argentina, Chile and Brazil. In this token, the giant Latin American e-commerce site Mercado Libre is likely the market leader in the country, as there is little competition in this segment. Currently, the site offers 250 product varieties of dog food and 30 for cats. A combination of three elements – a young population, high pet ownership and intensive use of electronic means of payment – can further stimulate the nascent channel of e-commerce sales. For the development of the online market, it is necessary for the surge of new pet food digital outlets to take full advantage of the opportunities this market offers. One strategy that small and medium-sized pet food manufacturers are pursuing in Latin America is launching their own online stores. Perhaps this could be a first step for the Uruguayan market to find new market niches and stimulate sales. by Iván Franco

12/12/2019

The Annual Cost Of Pet Ownership: Can You Afford A Furry Friend?

The first-year cost of pet ownership exceeds $1,000, according to the ASPCA. Learn what pet expenses to expect before bringing a dog or cat into the family Do you have friends who—as soon as they moved into their first adult place of their own—immediately went out and got an adorable puppy or cat? I sure do, because I was one of them. When I was 24 I moved into my first 'real' apartment with my girlfriend (now wife), Lauren. We could barely afford the rent, but being young and overwhelmed by 'playing family' for the first time, we adopted two kittens from a local animal shelter. Ten years later, we've lost one of the cats but the other, a raspy-breathed tortoise calico named Moose, is still in the family. Along the way, we've spent thousands on food and veterinary care including a $2,000+ surgery that fell while Lauren was an even poorer law student. We certainly don't regret having pets—in fact, we've now adopted a dog, too—but we obviously were not thinking about the potential (and not insignificant) costs of pet ownership when we were young and looking for a cat. If you have the foresight and are considering bringing a furry friend into your home, you might want to ask: Can you afford to be a pet owner? The costs of bringing an animal into your home go far beyond any initial adoption fee, which can vary from nothing at all to hundreds of dollars. Here is a breakdown of the average first year cost of pet ownership for one medium dog. One-time pet expenses Spaying or Neutering: Dog: $200 / Cat: $145 Initial Medical Exam: Dog: $70 / Cat: $130 Collar or Leash: Dog: $30 / Cat: $10 Litter Box: Cat: $25 Scratching Post: Cat: $30 Carrying Crate: Dog: $60 / Cat: $40 Training: Dog: $110 Total One-time Costs: Dog: $565 / Cat: $365 Annual pet expenses Food: Dog: $120/ Cat: $145 Annual Medical Exams: Dog: $235 / Cat: $130 Litter: Cat: $200 Toys and Treats: Dog: $55 / Cat: $25 License: Dog: $15 Pet Health Insurance: Dog: $225 / Cat: $175 Miscellaneous: Dog: $45 / Cat: $30 Total Annual Costs: Dog: $695 / Cat: $705 According to this report, the total first-year cost of owning a dog is $1,270 and for a cat it's $1,070. As you can see, having a pet can cost you over $1,000 in the first year, and well over $500 each additional year. Depending on the food you buy and sudden medical expenses, the costs could be much higher. Furthermore, these tables are not inclusive. If you travel, tack on pet sitting or kennel services, and if you rent an apartment, expect to pay a sometimes no refundable pet deposit or cleaning fee, if your landlord allows animals at all. he Texas Society of CPAs has a PDF version of a pet budget worksheet you can use to help you estimate pet ownership costs. While the page is geared at parents teaching kids the costs involved in pet ownership, the actual worksheet is universal, and could be useful in trying to determine what your actual pet ownership costs might be. These figures take into account having pet health insurance, which many pet owners do not. If your animal gets sick and you do not have insurance, vet bills can quickly escalate into the thousands of dollars. If you don't have pet insurance, then potential pet costs are another reason to have an emergency fund of at least several thousand dollars. Your reactions Since we first published this breakdown, animal-loving readers had some passionate opinions about the subject. Reader Willfe said he thought some of the averages were too high. His cats' food costs about $72 per year, he said, even though it's name brand. He also suggested buying litter in bulk, which he said could lower that amount as much as $50 per year. Another reader, Amy, said she is part of the 'frequent buyer' program at her pet store, so she is able to get the tenth bag of dog or cat food for free. On the other hand, some readers pointed out there are occasional surprise costs associated with pets—and not a good kind of surprise. These additional fees could be significantly higher than the estimates. Livingalmostlarge said he spends $30 per month on Heartguard and flea/tick medication. Meg suggested there might be some opportunity costs associated with pet ownership. 'Many of my coworkers have to take long lunches and frequently miss office happy hours to go home and walk their dogs. I also see people in suits frantically walking their dogs in the morning by my building, late for work. Not something I'm ready to deal with yet,' she wrote. 'Carpets ruined or at least in need of professional cleaning and de-stinking, furniture clawed, doors scratched up, flower and vegetable gardens unearthed, window screens ripped, draperies sprayed upon….eeek!' she wrote. How to prepare for the unexpected Kiplinger recently published an article on this topic, the hidden and unexpected costs of owning a pet. The authors suggest putting away an emergency fund for unexpected pet health costs: 'Owners will likely incur at least one $2,000 – $4,000 bill for emergency care at some point during their pet's lifetime', says Dr. Louise Murray, vice-president of the ASPCA's Bergh Memorial Animal Hospital, in New York City. In our case, that's already been true. When he was two, DiMaggio almost died of a mysterious bacterial infection in his brain. When we thought we might lose him, we would have paid anything to make him better. Luckily, he pulled through. But between his medication and time in the pet hospital, the illness cost us several thousand dollars. Staff writer Lauren Barret says it's also good to budget for pet dental care. 'My cat, Luna, has bad teeth—it's genetic, just like with people—and she's already had three removed, and will need to have more taken out soon. I'm kind of just assuming this will keep happening every year or so, and set aside $500 or so to cover it.' We've also had to pay for either a kennel or similar service when we go on vacations. I guess that's somewhat expected, but in a given year, it's hard to budget for that. Four tips for would-be pet owners What should we learn from this? Like a lot of things, the costs of pet ownership are unpredictable. As much as we can estimate cost for a year, it's better to have a safety net in case of a major illness or other emergency. You never want to be in a situation where you have to choose between saving your pet's life and putting yourself into serious debt. Here are a few steps for making sure you can afford to own a pet: 1. Figure out how monthly expenses will affect your budget. Are you currently overspending in some area (eating at restaurants, indulging a shoe passion, maybe) where you can cut back? Is that worth it to you? If the answer is 'no,' you probably aren't willing to make the sacrifices necessary to keep a pet happy and healthy. 2. Set aside between $1,000 and $2,000, or a portion of your emergency fund for that unexpected vet bill. Don't just say, 'It would never happen to me.' We didn't think it would happen to us either. But as the Kiplinger article says, it is almost definite that every pet during its lifetime will have a major vet bill. Setting aside the funds for that is not optional! 3. Consider how you will feel if you are faced with a life-saving vet bill you can't really afford before it happens. If you don't, you may be faced with a Sophie's choice between your pet's life and being able to pay the rent next month. Don't put yourself in this position; it's not fair to you, nor your future furry friend. 4. If you're worried about not being able to afford big vet bills, consider pet insurance. My family did not purchase pet insurance, but in hindsight we probably should have. When you visit your local vet, he or she will likely have a lot of information for you about purchasing the insurance, but you should do your own research. Not all policies are created equal. Policygenius is a Money Under 30 partner, and they offer great resources on pet insurance. What about you? Do you have a tip for saving money throughout your pet's life? When were you ready to afford your first pet? What is your largest pet expense? Summary At the risk of sounding like my mom when we begged for a dog as kids, owning a pet is a significant financial responsibility. It's not a decision to be made on a whim. Be sure to do the math before you take home your new friend. by David Weliver

18/11/2019

The Andean Pet Forum is Consolidated Every Year

In its third edition, the Andean Pet Forum ( Foro Andino de Mascotas), Organized by Zoo Inc, is established and consolidated as an important event for the Pet Food sector in Latin America  This year the Andean Pet Forum attracted the attention of professionals from many countries throughout Latin America. Producers of balanced feed for pets from Guatemala, Venezuela Colombia, Mexico, Argentina, Ecuador, Chile and Peru gathered to witness the new trends in the industry in terms of innovations, nutrition, health and sales strategies of the important pet food. With more than 200 visitors, the event began, which featured leading exhibitors from the Machinery, Nutrition, Packaging, Palatants, etc., in addition to an enviable two-day conference program, where all topics were touched and much more. Industry experts such as Ed de Souza de Wenger, Armando Enriquez from DSM, Cesar Sà from Diana Pet Food, ANDRES Cheltman from Euromonitor and Joge Jeri from Schenck Process, just to name a few, were the perfect amalgam to cover all issues from extrusion, up to nutrition, transportation and packaging of the final product The Andean Pet Forum, as its Organizer Diana Mercado said, is consolidating itself as one of the events to take into account in the Pet Food Industry agenda, and what it seeks is to provide a space not only for networking, but to educate ourselves, learn and leave our comfort zone and thus evaluate what we can innovate in the future The next edition will be on November 4 and 5, 2020 in Bogotá, Colombia and we´re sure it will exceed the expectations of the Industry every year. Congratulations!! by All Extruded

30/10/2019

Latin American Pet Food Producers have New Market Tool

A new responsible pet ownership law in Chile can provide valuable market information for pet food producers. In July 2017, the Chilean Congress approved a new law, known as 21020, addressing responsible ownership of pets. This law is probably the first pet ownership law in Latin America originated by a Ministry of Health. The law includes several elements regarding pet care, such as veterinary care and pet abandonment, among others. A key objective of the law is the reinforcement of public health and the environment through the control of the pet population, entailing a reduction of abandoned or lost pets. Moreover, the law mandates the founding of the first National Pet Registration for Responsible Ownership. Such registration is hosted on the internet so pet owners can register their pets virtually. Although the registration process covers different procedures, its main function is to enforce the enrollment of pets. For example, before registration, pets must have a numbered microchip implant. How national pet registration helps pet food producers Overall, a national pet registration system has numerous advantages, not only by contributing to reducing pet abandonment and the consequent unwanted pet births but also by benefiting the pet food industry. How so? It is hard to imagine human packaged food companies developing new products without knowing their target market segments. Yet the information the Latin American pet food industry has about the pet population is incomplete.  Market segmentation is mandatory to successfully market a consumer product, but most Latin American pet food markets do not track the number of pets they have and the characteristics of such a population. Generally, pet food manufacturers have only a rough idea of the statistical distribution of a country's dog population by age and breed shares, leading to a bias in terms of demand planning and production, which impacts the business. For example, pet food producers do not know the actual life expectancy of pets by breed in their respective markets. Usually, the pet food industry miscalculates the pet food caloric penetration rate, as no one knows the actual dog population. Most pet food producers assume caloric penetration is a fixed parameter. However, it varies systematically across geographies and breed. Thus, often, pet food perspectives are also biased. Chile pioneers with participation in new system For these reasons, a national pet registration is a useful tool in substitution of a pet census. Chile was a pioneer with such an initiative. As of April 2019, the number of dogs and cats registered in the country surpassed 550,000. In some lower-income municipalities, the local governments are providing microchips for free to encourage enrollment. The regional pet food industry could change significantly if other countries also pursue such an initiative and can finally count on reliable information on the pet population. by Iván Franco. Iván Franco is the founder of Triplethree International and has collaborated on hundreds of research projects for several consumer goods industries. He was granted the Global Consultant of the Year award by Euromonitor International and authored the book 17 Market Strategies for Growth (in Spanish).  

28/10/2019

Biorigin is proud to announce that its 3 Brazilian production units are now ISO 14001/2015.

The company reinforces its commitment to sustainability and achieves ISO 14001/2015 for its Quatá, Lençóis Paulista and Macatuba units in Brazil Between 7th and 10th October a team of auditors from the ABS-QE certifier analyzed the company's environmental management practices. The audit was ended without records of non-compliance and Biorigin received the recommendation which recognizes the sustainable actions and goals promoted by the company and which contributes to the search for increasingly demanding customers and markets. Biorigin is always following the most important demands and market trends in order to work on the art of creating natural and sustainable solutions which promote people and animals´ health and well-being.  'Consumers seek healthy, natural alternatives that bring appeals for sustainability. In addition, they require transparency from the food and pet food industries and from the animal protein chain, checking product labels and animal production condition and their impact on environment', says Mario Steinmetz, Biorigin General Manager. ISO 14001 is the international standard that specifies requirements for an effective environmental management system (EMS). It provides a framework that an organization can follow, rather than establishing environmental performance requirements. 'We have built a solid path to demonstrate to our stakeholders that our ingredients, in addition to their natural origin, quality and technology, have important environmental added value to food and feed industries worldwide', adding Steinmetz. About Biorigin Biorigin is dedicated to the art of creating and producing innovative natural ingredients for the health and well-being of people and animals. Committed to adding value to its customers' products, it ensures traceability, sustainability, and quality throughout the production process, from the raw material sugarcane to the finished products. It is the first company to obtain the Bonsucro Chain of Custody certification for yeast extracts and derivatives produced from fermentable sugar and sugarcane yeast cream, demonstrating  iorigin's commitment to social, environmental, and economic practices through sustainable sourcing.  Contact: Merylin Miguel
Strategic Marketing
Ph: +55 (11) 2126-6266
 

10/10/2019

Argentina Hosts its First International Pet Food Event

CIPAL, held September 18-19 in Buenos Aires, was the first international pet food event in Argentina. Amid the current economic environment in Argentina and the slump in pet food consumption, the industry held the first edition of a long-awaited event, the Pet Food Industry Congress in Latin America (CIPAL), in Buenos Aires, September 18-19. CIPAL was the first international pet food event in Argentina, the biggest pet-loving country in Latin America and, perhaps, one of the largest in the world. The forum signified an accomplishment for the Argentinian pet food industry. In its first edition, it received more than 600 participants from 10 countries, including the US and Europe, according to organizers. Networking, education for pet food professionals As Iván Marquetti, managing partner of All Extruded and event organizer, stated, the most significant outcome of the event was reinforcing the bonds of the pet food industry, along with providing education for pet food professionals and updates on the industry's hottest topics. Argentina is the third biggest pet food consumer country in Latin America. However, before CIPAL, it did not have an event in the country that was open to the industry, and where pet food professionals and suppliers could meet, network and refresh their knowledge on the latest trends. Besides being a meeting point for pet food professionals, Cipal served as an industry liaison and to close new businesses among pet food companies and suppliers, according to Marquetti. In addition, subject-matter experts delivered conferences sessions on some of the latest market trends, as well as up-to-date technical information. CIPAL welcomed numerous market-leading companies within the technology, machinery, nutrition and flavors supply sectors. Such a mix of industry leaders facilitated the exchange of ideas and the surge of new commercial alliances among pet food innovators. In this token, the event also hosted a few packaging companies as they are increasingly important for the industry. With the trends of planet health and waste management, packaging manufacturers are expected to be active in developing and launching new planet-friendly packaging products. A forum that came to stay The organizers are committed to raising the bar in terms of content and attendees for the next edition, planned for 2021. Marquetti believes CIPAL is here to stay, as the Argentinian market offers opportunities, regardless of the current economic environment. For example, premiumization of the local pet food market is gaining momentum. All the above factors signal Argentina is meant to become a regional hub for South America in the years to come.        by Iván Franco - Pet Food Industry

01/10/2019

CIPAL 19 - The Tradeshow that Revolutionized the Pet Food Industry of Argentina and Latin America

A pride that this first edition of CIPAL 19 has served for the training of so many young professionals, to implement new alliances, strategies and businesses, as well as for the union of the entire Latin American pet food industry; said Iván Marquetti, Managing Partner of All Extruded, Organizer of CIPAL, at the close of the event. CIPAL 19 was undoubtedly an important international meeting place for the pet food industry. It´s first edition was held at the Pontificial Catholic University (UCA), located in the glamorous, Puerto Madero, one of the most notable places of the always elegant Buenos Aires. With the attendance of more than 600 visitors from all over Latin America, the first edition of the Latin America Pet Food Industry Congress (CIPAL) in Argentina opened its doors on September 18th. As expected, the main processing and feed companies, machinery, laboratories, nutrition, raw materials and packaging attended not only from Argentina, but from the entire region. Argentina, Brazil, Colombia, Chile, Peru, Uruguay, Spain, USA, Mexico and Portugal were the main countries attending. They didn´t  want to miss this Tradeshow and Conference event,  who brought their innovations and knowledge about this exciting industry A success - more than just numbers While quantity is important, quality is vital, and CIPAL 19 set new standards for this metric. With first-class speakers, both independent consultants and industry leading companies, the conference program drew everyone's attention for its quality, professionalism and diversity of topics, The reason why the conference room was filled both days that the event lasted. The entire organizing team received very positive comments from national and foreign participants on the quality of the topics, its speakers, knowledge and training lessons, positive aspects that place  CIPAL as an emerging event to be scheduled within the leading pet food shows of the Region. " Pablo Porcel, Managing Partner of All Extruded and Organizer of CIPAL, added that 'the event will develop greater content, with the same professional and social quality, by 2021.' We will have two conference rooms divided between Machinery / Processes and Nutrition / Health since in this edition many companies and industry professionals, who are very interested in participating and showcasing their innovations and knowledge about the Pet Food industry, couldn`t get involved in the program. The power of Networking A walk through the commercial area immediately reinforced the idea that CIPAL was an event of cutting-edge technology, both machinery, nutrition, palatants and processes, not forgetting the important Packaging.  With leading international industry companies such as Geelen Countrerflow, Wenger Manufacturing, Extru-tech, Diana Pet Food, AFB International, Andritz, Ferraz Machinery, PLP Systems, Alltech, Biorigin, Foss and Perkin Elmer, to just name a few, added to companies High-flying nationals such as Bioaromas, WMG, Bartoli Brothers, Lambabue, Blanko, Ensolpet, JLA and MRG, were the perfect amalgam so that technologists and innovators of pet food were attracted to see what each of the companies were showcasing, promoting at the same time the exchange of ideas and the creation of new business alliances. Social events are an important feature of these events, so the organizers offered a break every two or three conferences, mediating a very varied and exquisite tasting of national delicatessens, as well as a Happy Hour at the end of the day, with the idea of promoting commercial, social and business networks between different sectors of the Industry. One of the highlights was the quality of the visitors to the event. Representatives of the main companies producing, pet food, feed, raw materials and nutrition in Argentina and the region gathered at the event. The exhibitors were very happy to have first-hand contact with the decision makers of the main companies and mills, and in some cases having been able to close several projects. I do not want to overlook the important packaging companies… the final step in the pet food production. Leading companies such as PremierTech, Soulpack and Plastilene showed an impressive range of packaging materials and machinery, which not only serve to make the live easier for pet parents, but also help in such a great extend the health of our planet; contributing that our Pet Food Industry is becoming increasingly sustainable. The Organizing team greatly thanks all the speakers and exhibitors who have addressed new guidelines and research on the different aspects of the industry and ensure new challenges can arise, Thank you betting on us during this important First Year! ' We hope that this new event on the Industry agenda has aroused interest and appetite to learn more about this Pet Food world and that many more companies, technologists and professionals join CIPAL 2021, which will take place in September, in the same venue. Thank you all for your support! by All Extruded
   

30/09/2019

Pedigree advocates for Pet Adoption in Latin America

A Pedigree adoption problem seeks to help reduce the number of homeless pets in Argentina, Mexico and Brazil. In Latin America, pet abandonment is a public problem that increases over time. Moreover, it worsens in countries with economic setbacks like Venezuela, or in those where economic uncertainty prevails. The number of abandoned pets is unknown, as there is no official information on the number of dogs and cats roaming the streets of Latin American countries. However, the number is likely high. Although pet owners in the region are becoming more responsible, when the economic situation tightens, unfortunately pet abandonment rises. Pedigree, a leading Mars brand, introduced a program called Adóptame in Argentina, Mexico and Brazil, aiming to contribute to reducing the number of homeless pets in the region. Pet adoption program success in Mexico In Mexico, the Adóptame program dates from 2008 and currently supports 13 shelters for abandoned pets and three nonprofit organizations focusing on rescuing and finding a new home for thousands of pets. Among the main accomplishments of the Pedigree initiative in Mexico are the aid to more than 39,000 dogs and 11,000 cats finding new homes. In addition, 400,000 animals were spayed to prevent a substantial number of births of dogs and cats onto the streets, and the program is training 30 dogs for rescue work during natural disasters. Mars monitors the facilities frequently, as it is accountable for keeping high-quality standards for the shelters. Another positive characteristic of the program is the ongoing donation of pet food; more than 4,500 Pedigree pet food products have been delivered to shelters. Usually, pet shelters face financial difficulties due to the cost of feeding and the limited resources they have. According to a Pedigree press statement, nearly 70% of the costs of a pet shelter is feeding. With Mars offering pet food to the shelters, the facilities can work indefinitely. Why is this initiative important? Nowadays, a key trend in Latin America is pet adoption. Numerous organizations encourage pet lovers to adopt a pet instead of buying one. As one of the leading pet food brands of Latin America, Pedigree is aware that market leadership also conveys social responsibility. In this regard, Pedigree was a pioneer in supporting pet rescue in the region; hopefully, more companies will decide to adopt similar initiatives shortly. by IVÁN FRANCO - Iván Franco is the founder of Triplethree International and has collaborated on hundreds of research projects for several consumer goods industries. He was granted the Global Consultant of the Year award by Euromonitor International and authored the book 17 Market Strategies for Growth (in Spanish).

07/08/2019

New Pet Food Opportunities in Latin America

A pet food seminar organized by Argentinian-based company Ensol highlighted the pet humanization trend and openings for manufacturers in Latin America. Recently, the Argentinian-based company Ensol and its pet food division Ensolpet organized a pet food seminar in the city of Pilar, just miles north of Buenos Aires. The forum and the speaking lineup were impressive. It is noteworthy that, despite the deep economic plunge, Argentina and its pet food market are sticking out against the recession. According to one local expert, it is a matter of time and political agreement to reset the economy in an upward trend. Regarding the pet food industry, one of the crucial topics in the discussion was the so-called humanization trend and its meaning for the pet food industry. One of the questions addressed to the audience was whether this humanization means increasing sales of pet food or a recomposition of the current product portfolio. At least in Latin America, humanization means to fully recognize pets' needs to provide them with a better life. So, it is likely that such a trend impacts both pet food volume sales and innovation in the pet food industry. Furthermore, current and future opportunities in the region depend on how deep humanization permeates into the marketplace, along with favorable demographic trends and disposable income.  For example, Argentina, one of the biggest pet-loving countries in the world, also has a rather favorable demographic situation, suggesting that commercial pet food purchasing in this country is likely to rise steadily in the coming years due to the large number of households with just one or two members. Moreover, the population pyramid signals a future demographic bonus. The region needs to benefit from research However, to take advantage of new local opportunities, it is key to unfold the range of available market niches. To do so, the pet food industry must make informed decisions based on market research to support them. For example, the United States is shaping most of the trends within the global pet food arena. From a market standpoint of view, one primary reason supporting the large rate of innovation in the U.S. is the continuous research that manufacturers perform, as well as the use of consumer feedback that reinforces product innovation. On the other hand, most pet food producers in Latin America avoid market research, perhaps thinking it is a costly activity that does not pay off. For various local companies, basing decisions on little market information has worked out well in the past, as producers mainly relied on pricing strategies to compete. As the pet food market is becoming more competitive and sophisticated, with better-informed consumers, a deeper understanding of the local trends and pet food purchasers will be required to succeed in the local market. by Iván Franco Pet Food Industry - Pctures from All Extruded

24/07/2019

Pet Food Topic Discussed in IPPE Rendering Program

The 2019 International Production & Processing Expo (IPPE) hosted the International Rendering Symposium from noon to 5 p.m. Thursday, Feb. 14, and from 9 a.m. to noon Friday, Feb. 15 in Atlanta, Georgia. The program was sponsored by the National Renderers Association and US Poultry & Egg Association (USPOULTRY). In the US, more than 50 billion pounds of animal byproducts are converted into fats and proteins for animal feed through the rendering process each year. Opportunities, challenges and innovations in the rendering industry will be presented at the International Rendering Symposium. Other topics include rendering basics, research and development efforts featuring the new Pet Food Alliance, poultry nutrition, equipment, regulation, FSMA impact, and political climates and international markets. Pet Food Alliance, also known as the Alliance for Research and Innovation in the Rendering of Pet Food Industries, was created in 2017 with the goal of bringing pet food, rendering and meat industry professionals together with research scientists to advance the future of rendering and pet food. The group is a collaborative effort of Colorado State University and the Fats and Proteins Research Foundation. The 2019 IPPE was held in collaboration of three trade shows – the International Feed Expo, International Poultry Expo and International Meat Expo – representing the entire chain of protein production and processing. The event is sponsored by USPOULTRY, the American Feed Industry Association (AFIA) and the North American Meat Institute (NAMI). by Pet Food Processing

02/07/2019

Registration Open for CIPAL 2019

From today on, the registration for CIPAL 2019 is open. All companies and professionals of the Pet Food industry can make their registrations on the event's website www.cipal.com.ar in the registration section and count with the following options: How would you like to participate? Conferences + Exhibition Area Value: USD 100. (Registering before August 18: USD 50). It includes access to the conferences and the exhibition area during the two days of the event (September 18 and 19, 2019). Includes Cofee Breaks and Happy Hour for both days of the event. Access to the Exhibition Area Value: FREE It includes access to the exhibition area during the two days of the event (September 18 and 19, 2019). Includes Happy Hour for both days of the event (September 18 and 19, 2019). Don´t miss the opportunity to register for the Premier Pet Food Industry event in Argentina and where companies and speakers from all over Latin America, including the US will be attending. Follow the link for Registration: https://cipal.com.ar/web/registro/  by All Extruded

21/05/2019

CAENA and All Extruded join Forces for CIPAL 2019

The Argentine Chamber of Animal Nutrition Companies (CAENA) makes an alliance with All Extruded for the First Event of the Pet Industry in Argentina CIPAL 2019 We find it very rewarding to inform the Feed Industry in Argentina and the whole LATAM region that an important agreement has been reached between the International Magazine All Extruded (www.allextruded.com) and CAENA, Argentina Chamber of Animal Nutrition Companies (www. .caena.com.ar). The link between these 2 entities is aiming to improve, promote and make larger the  Feed Extrusion and Pet Food Industry of the region. The Latin American Pet Food Industry Congress, CIPAL 2019 (www.cipal.com.ar), which will be held on September 18 and 19 in Buenos Aires is organized by AllExtruded, and we´re very proud to say it will count with the presence and sponsorship of CAENA We are happy to celebrate the beginning of a comprehesive and fruitful relationship between All Extruded and CAENA for the  of the Animal Nutrition industry. by All Extruded
 

19/02/2019

Grasping Gen Y

Millennial pet owners speak out about how retailers should market their businesses to draw this generation into stores. When you get down to basics, Millennials were born between 1981 and 1996. That means that these individuals are no longer children and they need to be taken seriously. More than half of Millennials are in their thirties. They make up the majority of working Americans, with 87 percent taking on management roles in the past five years, compared to the 38 percent of Gen X and 19 percent of Baby Boomers who took on management roles. The power of this generation, both monetarily and vocally, is only going to continue to grow and retailers need to make them the focus of their marketing efforts. In regards to the pet industry, we already know that Millennials are waiting to start families and view their pets as 'starter children.' We know that they are the most educated generation, are more conscientious when making purchases and will often splurge on an item for their pet before themselves. Ninety percent of the generation is on social media and shares photos of their pets an average of three times per week.  But the question is, how do retailers take all this information and use it to get more Millennials to frequent their stores? Digital Draws While Millennials didn't grow up always having the internet like those in Generation Z, they have adapted to the point where it's a necessity. Millennials touch their phones on an average of 45 times each day, making it no wonder why the internet is where the majority of their information comes from. 'Ads are most likely to reach me via the internet,' says Lianne Cagnazzi, a 30-year-old medical resident in Raleigh Durham, N.C. who has a pet dog named Louie. Millennials expect businesses to have an up-to-date, visually pleasing, responsive website that can be viewed on a smartphone. Websites should be clean and easy to navigate. Arielle Napoli, a 25-year-old cat mom in New York City agrees that online advertising and websites are extremely important. 'If I had known my [local] pet store existed and had the selection that it did, I would have started shopping there sooner,' she says. If your website is out-of-date, doesn't have mobile capabilities or looks like it was made more than five years ago, remedying this needs to be your next step toward ensuring the survival of your store. Social media is another important aspect of branding your business. How a shop is portrayed visually speaks volumes about the business itself. 'Social media is a huge game changer in the way consumers, specifically Millennials shop,' says Jennifer Cao, co-founder and designer of ZippyPaws. 'Millennials are mindful of not only what's popular, but what looks good photographed too.' Being a Millennial herself has definitely helped Cao target this booming audience, which is evident in ZippyPaws' success, as well as the company's 59,000 Instagram followers. Pet businesses lend themselves to be social media goldmines due to the fact that they revolve around cute animals, so why not take advantage? 'Pet retailers have the best advantage in that nothing is cuter or more appealing than pets,' says Shama Hyder, founder and CEO of Zen Media, a web marketing and digital PR firm. Hyder also says that businesses need to inject a little personality into their brand if they want to attract the connected consumer. Pet retailers should figure out what sets them apart from everyone else and use that to steer their social media accounts. Standing Apart Online shopping is a huge part of the Millennial lifestyle, especially for those who live in large cities and don't have cars, but small businesses are often not equipped to handle online sales. If your store is located in a city and you can't factor online sales into your current business plan, consider adding delivery services. 'My pet store has a better selection than Amazon, but Amazon delivers,' says Napoli. 'It's worth the walk for me because it's so close, but I assume if I had to get on a train or in a car I wouldn't want to make the trip.' The convenience of having large bags of food delivered to your door instead of lugging it for multiple blocks or on public transportation is ideal. However, just because Millennials are shopping online because of convenience, that doesn't mean they're not shopping in stores. Variety is key to getting these consumers into your business. 'I think it's important to keep in mind that there is very little price variance on essentials, but Millennials love to purchase things they don't see everywhere else,' says Cao. 'The key is to be open to stocking great new products, to offer buyers something fresh and a great new experience every time they pop into the stores.' Stores need to promote these special items that customers won't be able to get elsewhere. 'If you sell something really beautiful or unique—for pets this is often beds or leashes or collars—put it out front and sell me on the dream,' says Dean Praetorius, a 29-year-old dog parent living in Brooklyn, N.Y. Also, give customers a reason to come back. Many are coming to your store because of your knowledge, but if your customer service and benefits aren't worth the trip, they'll shop elsewhere. Praetorius suggests a loyalty program to guarantee repeat customers. 'Smart businesses can reward repeat customers and ensure a higher volume of purchases,' he says. 'If I'm not incentivized to keep shopping with you, after the initial recommendation I'm going on Amazon to find what you just sold me at a cheaper price.' If a shop is more focused on selling food and treats, it needs to carry brands and products that aren't available in other nearby shops or online retail giants. Stores also need to be aware of how consumers are shopping. If the aisles in a store are too small to walk down easily or if products are overflowing off the shelves causing potential hazards, this is going to steer customers away. Kasey Stevenson, a 29-year-old mother from Brookville, N.Y., notes that she doesn't buy her pet food online like most of her peers because Chewy.com doesn't carry the brands she buys. However, she chooses to go to Petco over her local pet store because of its layout. 'The [local] store is super crowded and not easy to navigate—I have two kids, so the ease of shopping is a huge factor,' she explains. Above and Beyond Pet businesses can no longer consider themselves just a place of transaction—if that's all a customer wants, they can easily do that online. Consumers expect to be able to go to their local shops and get more than just supplies. They expect an experience. 'The gold is in making it an experience when customers come in,' says Hyder. 'Brick-and-mortars have to focus more on customer service and the overall experience than ever before.' She adds that she still goes through the drive-thru at the bank because they give her dog a treat and her dog loves it. Having a bowl of treats for pups that come into the store, or hosting birthday parties, education classes for children or dog training classes can give consumers a reason to come in. Make your store a destination for pet owners to come and hang out. 'Millennials love taking their pets to socialize as well. Maybe consider offering a dog treat decorating class for a fee, or letting customers have a beer and meet other dog owners on Sunday afternoons,' says Cao. 'The idea is to offer customers a personalized in-store experience they can't get from buying online.' Stores can also consider hosting event days in correlation with other organizations in the area. Millennials want to know that the stores they frequent and brands they buy are contributing back to the community. 'Maybe if a small business pet store had some kind of special event—like an adoption day for cats— that would increase awareness and traffic to the store, and might make people think they care more about finding the animals good homes than about making money,' says Stevenson. Brick-and-mortar retailers should also consider working with local veterinarians. Cagnazzi notes that while she looks around the internet for reviews, recalls and other information, she runs things by Louie's veterinarian when she has any questions. Millennials are more likely than their predecessors to rely on information from their vets. 'We ask a lot of advice from the vet,' says Praetorius. 'We even tried a dog meal service at one point, but that was far too costly and our vet actually didn't think the food was any better than what he was already getting.' If your store carries the brands and products local vets recommend, the vet can inform pet parents that they will find the products being suggested at your store. When it comes down to it, pet retailers need to just be aware of what their customer is looking for and continue to find new and creative ways to give that to them. 'We know that Millennials are very loyal to brands if they continually see a value added from that brand,' says Cao. BY MICHELE TYMANN Pet Business

31/01/2019

Pet Food Institute Shows the Nutrition Behind a Cat’s Diet

The Pet Food Institute (PFI) launched a new series of interactive infographics showing the ways that key nutrients found in a complete and balanced cat food recipe help pets. The new web resource, "Nutrition from Whisker to Paw," provides fast facts about the essential nutrition that fuels cats" growth and supports their body systems, as well as non-essential nutrients that can also serve important functions.   This is the second resource examining the unique nutritional needs of pets that PFI has released. In 2017, PFI released "Nutrition from Nose to Tail," which demonstrates the value of complete and balanced nutrition for dogs and how it supports their well-being. "U.S. pet food makers work to ensure every meal has the nutrition that your cat needs," said Dana Brooks, president and CEO of PFI. "The new "Nutrition from Whisker to Paw" resource highlights the science behind a pet"s diet and why their nutrition matters."  A complete and balanced pet food recipe contains more than 40 nutrients that are identified by veterinary researchers and nutritionists as essential to supporting a healthy pet, specifically vitamins, minerals, essential fatty acids and protein and amino acids. The Association of American Feed Control Officials sets the nutritional profiles for dogs and cats, which serves as the basis for complete and balanced.
 
"Nutrition from Whisker to Paw" shows some of the key functions of the essential nutrients in a cat"s diet. For example, supporting healthy vision, providing energy and promoting muscle development and maintenance. This new resource also examines other important non-essential nutrients, such as carbohydrates.  "This new resource will help pet lovers see the nutrition in a pet food recipe in action," Brooks said. "Whether you are feeding a growing kitten or a playful adult cat, their diet plays a key role in supporting a long and healthy life." by: Pet Business

11/12/2018

PIJAC names new director of communications, public affairs

PIJAC names new director of communications, public affairs ALEXANDRIA, Va. — Gwyn Donohue has been named director of communications and public affairs by the Pet Industry Joint Advisory Council (PIJAC). Donohue brings 25 years of professional communications, marketing and public relations experience from a variety of organizations, including trade associations, animal healthcare, youth development and financial services. "Gwyn"s past experience, including creating branding campaigns for National 4-H Council and market launches for animal health products such as Cosequin for Nutramax Laboratories, makes her an excellent addition to PIJAC," said Mike Bober, president and CEO of PIJAC. "Her expertise will be a great asset as we expand our outreach on behalf of our members, pet care professionals, and companion animal owners nationwide."  Donohue previously spent 11 years with the National Association of Home Builders (NAHB), first as a director of public relations and then as the executive director of NAHB Remodelers, where she oversaw member services, communications and legislative and regulatory priorities. In her new role with PIJAC, Donohue will develop and implement communications strategies, programs and messaging as well as direct media relations, develop industry and external relationships and serve as executive editor for electronic communications. "We look forward to working with Gwyn to inform and educate pet owners, the pet industry and government organizations on responsible pet ownership, environmental stewardship and other issues important to those who care for and about companion animals," said PIJAC Board Chair Laura Reid.    PIJAC was founded in 1970 and includes members from all corners of the pet industry. Source: Pet Industry Joint Advisory Council

11/12/2018

Pet Food Market

Pet Food Market The Global Pet Food Market was estimated at a value of about USD 78.76 billion in 2017. The industry is forecasted to register a CAGR of 5.03%, during the forecast period. Increasing Trend of Nuclear Family Rapid urbanization and development of economic and professional constructs are the main reasons for the growing trend of nuclear families. The increasing urban nature of the society, which results in separation from farm animals and nature, is stimulating the desire to bring pets home. The market for pet food closely shadows the market for pets. The social comfort, company, security, and the aesthetic sense offered by pets are the main reasons cited for owning a pet. The growth of one-person households and decline of families, have also led to seek pet companionship. People belonging to these social segments are a major boost for the market, as they tend to humanize pets to a great extent, thereby taking extra care of their diet and wellness. The other aspect of nuclear families is the increase in the population of elderly people living alone. Reduced interaction with family and financial stability are factors, which promote pet adoption and their proper care, among the aging population. Source: Insurance Information Institute Pet Allergies Various pet foods and related ingredients can be a major cause of skin diseases and allergies, in pets. Humanizing pets and indiscriminate feeding of available food products are the major reasons that lead to improper animal health and diseases. For example – cats are 100% carnivores and they lack the enzymes in their stomach to digest complex carbohydrates, like corn, wheat, soy, and other vegetable matter. Though dogs are a little tolerant to vegetation, excessive amounts of corn or wheat can cause allergies. Food allergies/intolerance among pets can be caused by a reaction to a particular ingredient, mostly by protein products, like beef, milk products, and fish. Hence, safe and suitable pet products should be selected carefully. Other than corn and wheat, some of the other products that should not be a part of animal food are – soy, BHA/BHT, ethoxyquin, propylin glycol, and some by-products. Adding these products only worsen the health of the animal, and results in subsequent diseases. To aggravate the scenario, there are no strong regulations in the United States on the usage of these ingredients in pet foods. These animals are exposed to harmful chemicals and ingredients, which may cause severe diseases in pets. Controlling the negative impact of food in the form of diseases and allergies is essential for the growth of the pet food industry. The major challenge here is to find and avoid the food ingredients responsible for skin and/or gastrointestinal conditions, allergies, and diseases. Key Developments in the Pet Food Market: February 2018: Pet Supplies Plus launched Redford Naturals® Dry Cat Food Line Pet Food Market Major Players: Mars Inc. Nestle Purina Pet Care. Hills Pet Nutrition Inc. Wellpet Llc. Reasons to Purchase Pet Food Market Report: Provides latest insight into the Global Pet Food Market Gives a detailed analysis of the competitive landscape in the pet food industry, segmented by product, by pricing, by sales channel, by ingredient type, by animal type, and by geography Analyses the market scenario with the help of Porter"s Five Forces Analysis Forecasts the market volume and value by assessing the impact of the market drivers and constraints 3-month analyst support, along with the Market Estimate sheet in excel Customize Pet Food Market Report: This report can be customized to meet your requirements. Please connect with our analyst, who will ensure you get a report that suits your needs   Source: Mordor Intelligence

29/11/2018

Pentobarbital continues to ‘dog’ pet food industry; tainted beef tallow prompts recall

On May 8 Champion Petfoods USA Inc. was informed that three shipments of beef tallow delivered by their supplier were contaminated with pentobarbital, a tranquilizer often used to euthanize sick or fatally injured animals. Ingestion of the barbiturate can cause drowsiness, dizziness, excitement, loss of balance, or nausea, or in extreme cases, possibly death of dogs and cats. Beef tallow is promoted as an inexpensive, palatable, and stable source of energy, with a nutritional profile "sufficient for safe use as a pet food ingredient," according to an industry website, BeefTallow.com. Champion, a Canadian pet food company whose U.S. production facility is in Auburn, KY, manufactures Acana and Orijen brands of dry dog food. The company ceased manufacturing products that require beef tallow, and quarantined the three pentobarbital-contaminated lots of tallow. However, by the time the company learned of the problem, some of the tallow already had been used. Champion initiated pentobarbital testing on the retained samples from the beginning, middle and end of the affected production lots, and retrieved finished product from its third-party distributors. The retained samples tested for pentobarbital were found to be negative. Some of the finished products containing contaminated tallow were distributed to the store/consumer level, but no retail-level product recall was initiated. On May 16 the Food and Drug Administration initiated an inspection of Champion"s facility, according to information contained in the agency"s Establishment Inspection Report (EIR), which was obtained by Food Safety News in response to a Freedom of Information Act request. During the inspection, the company informed FDA that Champion was no longer doing business with the Pennsylvania supplier of beef tallow and consulted with the agency on how to properly dispose of the pentobarbital-contaminated tallow. The name of Champion"s tallow supplier was blacked out in the EIR. Champion advised FDA inspectors that it will require its new supplier of tallow to include test results for pentobarbital on Certificates of Analysis accompanying all shipments of the ingredient. FDA investigators appeared satisfied with Champion"s response to the contaminated tallow episode, classifying the outcome of the investigation as "No Action Indicated." Since the beginning of 2017, pentobarbital contamination has triggered the recall of canned pet foods manufactured by Evanger"s Dog and Cat Food Co. and Big Heart Brands. The source of pentobarbital contamination in the Evanger"s products was never established. Beef tallow was the apparent source of pentobarbital contamination in Big Heart Brands" canned pet foods. According to information contained in a class action complaint filed against the manufacturer of Gravy Train and other canned dog foods, Big Heart"s tallow supplier was MOPAC, a Pennsylvania rendering facility belonging to JBS USA Holding Inc. Big Heart Brands packs several popular brands of pet food that are distributed nationwide. Those brands include Gravy Train, Kibbles "N Bits, Skippy and Ol" Roy brands. Big Heart Pet Brands distributed the Gravy Train, Kibbles "N Bits and Skippy dog food to retailers nationwide. Walmart Stores Inc. distributed the Ol" Roy dog food.
By Phyllis Entis Source: www.foodsafetynews.com